Shows
Learn MarketingS2C7A5 What is Decline?Season/Course 2: Universe of Brand
Chapter 7: Market Evolution
Abstract 5
What is Decline? Declining markets are markets that have gone from maturity where sales stay flat or may even climb occasionally, to multiple periods where there are decreasing sales. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-04-0301 min
Learn MarketingS2C7A4 What is Maturity?Season/Course 2: Universe of Brand
Chapter 7: Market Evolution
Abstract 4
What is Maturity? The marketing mix maturity involves efforts to build customer loyalty, typically accomplished with special promotions and incentives to customers who switch from a competitor's brand. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-04-0301 min
Learn MarketingS2C7A3 What is Growth?Season/Course 2: Universe of Brand
Chapter 7: Market Evolution
Abstract 3
What is Growth? Growth is the process of designing and conducting experiments to optimize and improve the results of a target area. If you have a certain metric you want to increase, growth marketing is a method you can utilize to achieve that. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-04-0301 min
Learn MarketingS2C7A2 What is Emergence?Season/Course 2: Universe of Brand
Chapter 7: Market Evolution
Abstract 2
What is Emergence? Emergence occurs when an entity is observed to have properties its parts do not have on their own, properties or behaviors which emerge only when the parts interact in a wider whole. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-04-0301 min
Learn MarketingS2C6A5 What is Competitive positioning?Season/Course 2: Universe of Brand
Chapter 6: Brand Positioning
Abstract 5
What is Competitive positioning? Competitive positioning is a marketing strategy that refers to how a marketing team can differentiate a company from its competitors. The position of the company depends on how the value it provides with goods and services compares to the value of similar goods and services in the market. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit...
2022-03-3102 min
Learn MarketingS2C6A4 What is Category membership?Season/Course 2: Universe of Brand
Chapter 6: Brand Positioning
Abstract 4
What is Category membership? Category membership is a brand of excellence and functionality of the closest substitute product. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3102 min
Learn MarketingS2C6A3 🎯 Examples of POP and POD: Banks and DominosSeason/Course 2: Universe of Brand
Chapter 6: Brand Positioning
Abstract 3
Examples of POPS and PODS: Banks and Dominos
A point of parity is any area where your business is the same as your competitors to be a buying consideration for your customers. Point of difference refers to the factors of products or services that establish differentiation. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3101 min
Learn MarketingS2C6A2 What are POP and POD?Season/Course 2: Universe of Brand
Chapter 6: Brand Positioning
Abstract 2
What are POP and POD? In simplest terms, Points of Parity (POPS) are qualities that you share with competitive brands deemed to be excellent. Points of Distinction (PODS) are attributes, behaviors, or qualities that make you stand out from your competitive set. In essence, they are the things you and your customers call your own. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience...
2022-03-3103 min
Learn MarketingS2C6A1 What is Brand Positioning?Season/Course 2: Universe of Brand
Chapter 6: Brand Positioning
Abstract 1
What is Brand Positioning? Brand positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3102 min
Learn MarketingS2C5A8 🎯 Line Extension Story: ColgateSeason/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 8
Line Extension Story: Colgate
Colgate is a well-known brand across the globe. How does Colgate determine which audience to target and which age group to focus on? Let's take a look at the case study of Colgate to understand that.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3001 min
Learn MarketingS2C5A7 🎯 Brand Extension Story: StarbucksSeason/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 7
Brand Extension Story: Starbucks
Starbucks is a well-known brand across the globe. How does Starbucks determine which audience to target and which age group to focus on? Let's take a look at the case study of Starbucks to understand that.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A6 What is the difference between Brand extension and Line extension?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 6
What is the difference between Brand extension and Line extension? A line extension uses a current brand name to enter a new market segment in its product class, whereas a brand extension uses a current brand name to enter a completely different product class. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A5 What is New Brand?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 5
What is New Brand? A new brand occurs when the firm is expanding its offering – by developing a new product line that they haven't offered before – and as a result, need to build a new brand. Branding, Marketing Strategy, New Product Process. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A4 What is Multi-Brand?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 4
What is Multi-Brand? Having a multi-brand strategy means having a portfolio of products with different brands or names, all owned and managed by the same company. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A3 What are Brand Extensions?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 3
What are Brand Extensions? Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A2 What are Line Extensions?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 2
What are Line Extensions? Line extensions occur when a company introduces additional items in the same product category under the same brand name such as new flavors, forms, colors, added ingredients, package sizes. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C5A1 What are Brand Strategies?Season/Course 2: Universe of Brand
Chapter 5: Brand Strategies
Abstract 1
What are Brand Strategies? A branding strategy is a long-term plan to achieve a series of long-term goals that ultimately result in the identification and preference of your brand by consumers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-3002 min
Learn MarketingS2C4A7 What is the difference between Brand value and Brand equity?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 7
What is the difference between Brand value and brand equity? Brand equity refers to the importance of a brand in the customer's eyes, while brand value is the financial significance the brand carries. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A6 What is Brand Value?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 6
What is Brand Value? Brand value is the process of estimating the total financial value of a brand. A conflict of interest exists if those who value a brand were also involved in its creation. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A5 What is Brand Loyalty?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 5
What is Brand Loyalty? Brand loyalty occurs when a customer chooses to repeatedly purchase a product produced by the same company instead of a substitute product. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A4 What is Brand Association?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 4
What is Brand Association? Brand association is all about reinforcing positive attributes about your brand and helping them take hold in the mind of the consumer. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A3 What is Perceived Quality?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 3
What is Perceived Quality? Perceived Quality is the impression of excellence that customer experiences about a product, brand or business, derived through sight, sound, touch, and scent. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A2 What is Brand Awareness?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 2
What is Brand Awareness? Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C4A1 What is Brand Equity?Season/Course 2: Universe of Brand
Chapter 4: Brand Equity
Abstract 1
What is Brand Equity? Brand equity refers to a value premium that a company generates from a product with a recognizable name when compared to a generic equivalent. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2903 min
Learn MarketingS2C3A5 🎯Case Study: P&GSeason/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 5
Case Study: P&G
P&G is a well-known brand across the globe. How does P&G determine which audience to target and which age group to focus on? Let's take a look at the case study of P&G to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2901 min
Learn MarketingS2C3A6 What is Hybrid Architecture?Season/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 6
What is Hybrid Architecture? The hybrid architecture is a combination of two or more brand architectures. Some sub-brands link to the master brand, but others remain separate. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C3A3 🎯 Case Study: FedExSeason/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 3
Case Study: FedEx. You must have received a package at your doorstep by FedEx, but, did you know that FedEx has over 6 brands under its roof? Let's look at the branded house of FedEx and understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2901 min
Learn MarketingS2C3A4 What is House of Brands?Season/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 4
What is House of Brands? House of Brands is home to numerous brands, each independent of one another, and each with its own audience, marketing, look and feel. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C3A2 What is Branded House?Season/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 2
What is Branded House?A Branded House is a strategy where more than one company's products are sold under one name/branding umbrella. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C3A1 What is Brand Architecture?Season/Course 2: Universe of Brand
Chapter 3: Brand Architecture
Abstract 1
What is Brand Architecture? Brand architecture defines the role of each brand and acts as a guideline for the interrelationship between the brands in your organization. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2902 min
Learn MarketingS2C2A6 🎯 Case Study: Coca-Cola VS PepsiSeason/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 6
Case Study: Coca-Cola VS Pepsi
Coca-Cola v/s Pepsi is a well-known brand across the globe. How does Coca-Cola v/s Pepsi determine which audience to target and which age group to focus on? Let's take a look at the case study of Coca-Cola v/s Pepsi to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C2A5 🎯 Case Study: McDonald's VS Burger KingSeason/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 5
Case Study: McDonald's VS Burger King
McDonald's and Burger King is a well-known brands across the globe. How do McDonald's and Burger King determine which audience to target and which age group to focus on? Let's take a look at the case study of McDonald's and Burger King to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C2A4 What is a Brand Rivalry?Season/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 4
What is a Brand Rivalry? Sometimes this struggle with a brand's competition takes the form of a brand rivalry, meaning that the two brands are now acknowledged challenges to each other's products as those products or services are similar (in a way). Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C2A3 🎯 Case Study: KitkatSeason/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 3
Case Study: Kitkat
Kitkat is a well-known brand across the globe. How does Kitkat determine which audience to target and which age group to focus on? Let's take a look at the case study of Kitkat to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C2A2 🎯 Case Study: StarbucksSeason/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 2
Case Study: Starbucks
Starbucks is a well-known brand across the globe. How does Starbucks determine which audience to target and which age group to focus on? Let's take a look at the case study of Starbucks to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C2A1 What is a Brand Ritual?Season/Course 2: Universe of Brand
Chapter 2: Brand Ritual and Rivalry
Abstract 1
What is a Brand Ritual? Brand rituals are behaviors, habits, or ceremonies that are associated with a brand. They have an enormous impact on brand loyalty. They are invaluable for brands because they can increase brand attractiveness. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A8 🎯 Case Study: GoogleSeason/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 8
Case Study: Google
Google is a well-known brand across the globe. How does Google determine which audience to target and which age group to focus on? Let's take a look at the case study of Google to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A7 🎯 Case Study: Red BullSeason/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 7
Case Study: Red Bull
Red Bull is a well-known brand across the globe. How does Red Bull determine which audience to target and which age group to focus on? Let's take a look at the case study of Red Bull to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A6 🎯 Case Study: NIKESeason/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 6
Case Study: Nike
Nike is a well-known brand across the globe. How does Nike determine which audience to target and which age group to focus on? Let's take a look at the case study of Nike to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A5 What is a Brand Personality?Season/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 5
What is a Brand Personality? Brand personality is a set of human characteristics that are attributed to a brand name. Companies should accurately define their brand personalities so they resonate with the right consumers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A4 What is a Brand Identity?Season/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 4
What is a Brand Identity? Brand identity is the visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A3 What is a Brand Image?Season/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 3
What is a Brand Image? Brand image is the current view of the customers about a brand. It can be defined as a unique bundle of associations within the minds of target customers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS2C1A2 What is a Brand Experience?Season/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 2
What is a Brand Experience? Brand experience is conceptualized as sensations, feelings, cognitions, and behavioral responses evoked by brand-related stimuli that are part of a brand's design and identity, packaging, communications, and environments. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2501 min
Learn MarketingS2C1A1 What is a Brand?Season/Course 2: Universe of Brand
Chapter 1: Brands
Abstract 1
What is a Brand? A brand is a name, term, design, symbol, or any other feature that distinguishes one seller's good or service from those of other sellers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2502 min
Learn MarketingS1C8A8 What is Relationship Marketing?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 8
What is Relationship Marketing? Relationship marketing is a form of marketing developed from direct response marketing campaigns that emphasize customer retention and satisfaction rather than sales transactions Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C8A7 What are Holistic Marketing Concepts?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 7
What are Holistic Marketing Concepts? Holistic marketing refers to a marketing strategy that considers the whole of a business and all the different marketing channels as a system. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2301 min
Learn MarketingS1C8A6 What is the Societal marketing concept?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 6
What is the Societal marketing concept? Societal responsibility of marketing is a marketing concept that holds that a company should make marketing decisions not only by considering consumers' wants, the company's requirements, but also society's long-term interests. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2301 min
Learn MarketingS1C8A5 What is Marketing Concepts?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 5
What is Marketing Concepts? The Marketing Concept is preoccupied with the idea of satisfying the needs of the customer by means of the product as a solution to the customer's problem (needs). Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2301 min
Learn MarketingS1C8A4 What is the Selling concept?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 4
What is the Selling concept? The Selling Concept proposes that customers, be individual or organizations will not buy enough of the organization's products unless they are persuaded to do so through selling effort. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C8A3 What is a Product Concept?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 3
What is a Product Concept? A product concept is a description of a product or service, at an early stage in the product lifecycle. It is generated before any detailed design work is undertaken and takes into consideration market analysis, customer experience, product features, product cost, strategic fit, and product architecture. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit...
2022-03-2301 min
Learn MarketingS1C8A2 What is the Production Concept?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 2
What is the Production Concept? Production Concept is a marketing strategy that focuses on the production of products and services. The idea behind this approach to marketing involves creating products or services that are produced with high quality, which will then lead to customer satisfaction. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C8A1 What is Marketing Philosophies?Season/Course 1: Intro to Marketing
Chapter 8: Marketing philosophies
Abstract 1
What is Marketing Philosophies? A marketing philosophy is a fundamental idea that guides a company's efforts to satisfy customers and achieve organizational goals. It is considered first when companies decide how to build their marketing strategy. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2301 min
Learn MarketingS1C7 🎯 STP Analysis of Coca-ColaSeason/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 6
STP Analysis of Coca-Cola
Coca-Cola is a well-known brand across the globe. How does Coca-Cola determine which audience to target and which age group to focus on? Let's take a look at the STP Analysis of Coca-Cola to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C7A5 What is Awareness?Season/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 5
What is Awareness? Awareness basically addresses both existing and potential customers of a product or service. It focuses on informing customers/ and potential customers about the benefits and features of a product. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C7A4 What is Accessibility?Season/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 4
What is Accessibility? Accessibility in 4 A’s of marketing means the level of ease with which a product or service is accessible for the customers. Accessibility here basically addresses customer convenience and customer accessibility. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C7A3 What is Affordability?Season/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 3
What is Affordability? Affordability means the willingness and ability of a customer to pay for a certain product or service. Again, affordability has two further dimensions psychological and economic. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C7A2 What is an Acceptability?Season/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 2
What is an Acceptability? Acceptability means how much or to what extent does a product or service meets the expectations of the customers in a given market/niche. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2302 min
Learn MarketingS1C7A1 What is 4 A's of Marketing?Season/Course 1: Intro to Marketing
Chapter 7: 4 A's of marketing
Abstract 1
What is 4 A's of Marketing? 4 A’s of marketing is basically a customer-oriented marketing approach that focuses on four elements that are very important from the customer’s point of view. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2301 min
Learn MarketingS1C6A8 What is a Credibility?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 8
What is a Credibility? Credibility is broadly defined as the believability of an entity's intentions at a particular time and is posited to have two main components: trustworthiness and expertise. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2102 min
Learn MarketingS1C6A7 What is Creative Content?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 7
What is Creative content? People are constantly exposed to advertising. Marketers have to find creative ways to get their target customer’s attention. Marketers have to dream up new and innovative ways to inform, educate and persuade target customers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2102 min
Learn MarketingS1C6A6 What is a Consistency?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 6
What is a Consistency? Consistency means your target audience is being exposed to core messages, visual branding, and other brand elements repeatedly, which can help to solidify brand recognition. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C6A5 What is a Communication?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 5
What is a Communication? The communications mix involves all the tools you use to communicate with your customers or potential customers. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C6A4 What is a Competition?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 4
What is a Competition? Competition is the rivalry between companies selling similar products and services with the goal of achieving revenue, profit, and market share growth. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C6A3 What is a Convenience?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 3
What is a Convenience? Convenience is often compared to “place” in the 4P’s marketing strategy. However, Convenience is a much more customer-oriented approach to this marketing strategy. Let's understand convenience in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2102 min
Learn MarketingS1C6A2 What is a Client?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 2
What is a Client? A company’s marketing strategy must be focused on its client. The marketer must understand the customer as a person, not just a target market. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C6A1 What is a definition of 7Cs in Marketing?Season/Course 1: Intro to Marketing
Chapter 6: 7Cs of Marketing
Abstract 1
What is the definition of 7Cs in Marketing? When devising a marketing strategy, it is incredibly important to refer to the 7Cs of marketing; clients, convenience, competition, communication, consistency, creative content, and credibility. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C5A3 What is Physical Evidence?Season/Course 1: Intro to Marketing
Chapter 5: Extended Marketing Mix
Abstract 3
What is Physical evidence? Physical evidence refers to everything your customers see when interacting with your business. This includes the physical environment where you provide the product or service, the layout or interior design, your packaging, and your branding. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C5A2 What is Process?Season/Course 1: Intro to Marketing
Chapter 5: Extended Marketing Mix
Abstract 2
What is Process? Process refers to the processes involved in delivering your products and services to the customer. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C5A1 What are People?Season/Course 1: Intro to Marketing
Chapter 5: Extended Marketing Mix
Abstract 1
What are People? People refer to the staff and salespeople who work for your business, including yourself. When you provide excellent customer service, you create a positive experience for your customers, and in doing so market your brand to them. In turn, existing customers may spread the word about your excellent service and you can win referrals. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and...
2022-03-2102 min
Learn MarketingS1C4 🎯 Case Study: STP Analysis of McDonald'sSeason/Course 1: Intro to Marketing
Chapter 4: Marketing Mix (4Ps)
Abstract 5
STP Analysis of McDonald's
McDonald's is a well-known brand across the globe. How does McDonald's determine which audience to target and which age group to focus on? Let's take a look at the STP Analysis of Netflix to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2105 min
Learn MarketingS1C4A4 What is a Promotion?Season/Course 1: Intro to Marketing
Chapter 4: Marketing Mix (4Ps)
Abstract 4
What is a Promotion? Promotion includes advertising, public relations, and promotional strategy. The goal of promoting a product is to reveal to consumers why they need it and why they should pay a certain price for it. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2102 min
Learn MarketingS1C4A3 What is a Place?Season/Course 1: Intro to Marketing
Chapter 4: Marketing Mix (4Ps)
Abstract 3
What is a Place? Place in marketing mix refers to the geographical location in which the company sells its products and provides its services. It is said that location is one of the most important parts of marketing strategy. That is why, a smart consumer will research opportunities that are accessible to them locally, and then proceed to make a payment. Let's understand this marketing concept in more detail in this episode.
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2022-03-2101 min
Learn MarketingS1C4A2 What is Price?Season/Course 1: Intro to Marketing
Chapter 4: Marketing Mix (4Ps)
Abstract 2
What is a Price? Price in the marketing mix refers to the value we pay in exchange for the product and services offered by a company. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2101 min
Learn MarketingS1C4A1 What is a Product?Season/Course 1: Intro to Marketing
Chapter 4: Marketing Mix (4Ps)
Abstract 1
What is a Product? A product is an item offered for sale. A product can be a service or an item. It can be physical or virtual or cyber form. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-2102 min
Learn MarketingS1C3 🎯 Case Study: STP Analysis of AppleSeason/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 9
STP Analysis of Apple
Apple is a brand that is loved across the world. But, how does it differentiate itself from other brands? How does Apple position itself in the minds of the consumers? To answer these questions let us hear the STP Analysis of Apple.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1901 min
Learn MarketingS1C3 🎯 Case Study: STP Analysis of NetflixSeason/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 8
STP Analysis of Netflix
Netflix is a well-known brand across the globe. How does Netflix determine which audience to target and which age group to focus on? Let's take a look at the STP Analysis of Netflix to understand that.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1904 min
Learn MarketingS1C3A7 What is Positioning?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 7
What is Positioning? Positioning refers to the process of establishing the image or identity of a brand or product so that consumers perceive it in a certain way. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1901 min
Learn MarketingS1C3A6 What is Targeting?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 6
What is Targeting? Targeting is the process of selecting potential customers to whom a business wishes to sell products or services. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1901 min
Learn MarketingS1C3A5 What is Behavioral Segmantation?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 5
What is Behavioral Segmentation? Behavioral segmentation in marketing is a method of grouping customers by their behavior patterns. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1902 min
Learn MarketingS1C3A4 What is Psycographic Segmentation?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 4
What is Psychographic Segmentation? Psychographic segmentation is defined as a market segmentation technique where groups are formed according to psychological traits that influence consumption habits drawn from people’s lifestyle and preferences. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1902 min
Learn MarketingS1C3A3 What is Demographic Segmentation?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 3
What is Demographic Segmentation? Demographic segmentation is a market segmentation technique where an organization's target market is segmented based on demographic variables such as age, gender, education, income, etc. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1901 min
Learn MarketingS1C3A2 What is Geographic Segmentation?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 2
What is Geographic Segmentation? Geographic segmentation is a marketing strategy used to target products or services at people who live in, or shop at, a particular location. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1901 min
Learn MarketingS1C3A1 What is Segmentation?Season/Course 1: Intro to Marketing
Chapter 3: STP Concepts & Analysis
Abstract 1
What is Segmentation? Segmentation or Customer segmentation is the process by which you divide your customers up based on common characteristics – such as demographics or behaviors, so you can market to those customers more effectively. Let's understand this marketing concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1902 min
Learn MarketingS1C2A9 What is STP in marketing?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 9
What is STP in marketing? STP is an acronym for Segmentation, Targeting, and Positioning – a three-step model that examines your products or services as well as the way you communicate their benefits to specific customer segments. In a nutshell, the STP marketing model means you segment your market, target select customer segments with marketing campaigns tailored to their preferences, and adjust your positioning according to their desires and expectations. Let's understand this IMPORTANT CONCEPT in more detail in this episode.
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2022-03-1601 min
Learn MarketingS1C2A8 What is a Marketing Mix?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 8
What is a Marketing Mix? The marketing mix refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market. The 4Ps make up a typical marketing mix - Price, Product, Promotion, and Place. However, nowadays, the marketing mix increasingly includes several other Ps like Packaging, Positioning, People, and even Politics as vital mix elements.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience...
2022-03-1601 min
Learn MarketingS1C2A7 What is Supply Chain?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 7
What is Supply Chain? The value chain is a process in which a company adds value to its raw materials to produce products eventually sold to consumers. The supply chain represents all the steps required to get the product to the customer. Let's understand this in more details in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C2A6 What is a Value Proposition?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 6
What is a Value Proposition? In marketing, a value proposition stands as a promise by a company to a customer or market segment. The proposition is an easy-to-understand reason why a customer should buy a product or service from that particular business. Let's understand this concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C2A5 What is a Value?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 5
What is a Value? Value in marketing, also known as customer-perceived value, is the difference between a prospective customer's evaluation of the benefits and costs of one product when compared with others. Value is equal to the perceived benefits minus the perceived costs. Let's learn more about it in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C2A4 What is a Target Market?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 4
What is a Target Market? In marketing, a target market is a group of people with some shared characteristics that a company has identified as potential customers for its products. Identifying the target market informs the decision-making process as a company designs, packages, and markets its product.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C2A3 What is a demand?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 3
What is a demand? In marketing, Demand can be defined as an economic principle that concerns the desire of a consumer to buy goods and services and his willingness to pay the price to purchase specific products and services. Let's understand this concept in more details in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1602 min
Learn MarketingS1C2A2 What is a Want?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 2
What is a Want? In marketing, want is the desire for products or services that are not necessary, but which consumers wish for. The five-step consumer decision process includes need identification, information search & processing, identification & evaluation of alternatives, the purchase decision, and post-purchase behavior.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C2A1 What is a Need?Season/Course 1: Intro to Marketing
Chapter 2: Core Marketing Concepts
Abstract 1
What is a Need? In marketing, a need is the consumer's desire to get functional utility out of an offering. It's the desire for the offering's specific benefit that helps the consumer get the job done. Let's understand this concept in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1602 min
Learn MarketingS1C1A8 Brand VS ProductSeason/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 8
Brand VS Product A product is created by the company while a brand is built by the people using them i.e. customers. Moreover, the former can be easily duplicated, whereas the latter is unique, and it cannot be copied. A product passes through a life cycle, but a brand is timeless. Let's hear it.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1601 min
Learn MarketingS1C1A7 What is a Product?Season/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 7
What is a Product? A product is an item offered for sale. A product can be a service or an item. It can be physical or virtual or cyber form. Every product is made at a cost and each is sold at a price. Let's understand about a product in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1602 min
Learn MarketingS1C1A6 What is a Brand?Season/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 6
What is a Brand? The term brand refers to a business and marketing concept that helps people identify a particular company, product, or individual. Brands are intangible, which means you can't actually touch or see them. Let's listen to this episode to know more about what is a brand.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1602 min
Learn MarketingS1C1A5 Customers VS ConsumersSeason/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 5
What is the difference between a customer and a consumer? The customer is the one who is purchasing the goods. Consumer is the one who is the end user of any goods or services. Consumers are unable to resell any product or service. Customers need to purchase a product or service in order to use it. What's more to it. Let's find out.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing vi...
2022-03-1504 min
Learn MarketingS1C1A4 Difference between Marketing & SalesSeason/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 4
What is the difference between Marketing and Sales? In the simplest of terms, marketing is building awareness of your organization and brand to potential customers while Sales is turning that viewership into a profit, by converting those potential customers into actual ones.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1501 min
Learn MarketingS1C1A3 What is an Advertisement?Season/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 3
What is an Advertisement? An advertisement (often shortened to advert or ad) is the promotion of a product, brand or service to a viewership in order to attract interest, engagement, and sales. What's more to it, let's find out in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1501 min
Learn MarketingS1C1A2 What is Sales?Season/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 2
What is Sales? Sales are activities related to selling or the number of goods sold in a given targeted time period. The delivery of a service for a cost is also considered a sale. Let's understand Sales in more detail in this episode.
For more awesome learning of marketing visit learn.admybrand.com and for booking ads and for gaining first-hand experience in marketing visit admybrand.com
2022-03-1401 min
Learn MarketingS1C1A1 What is Marketing?Season/Course 1: Intro to Marketing
Chapter 1: Marketing Basics
Abstract 1
What is Marketing Textbook definition for marketing is that it refers to activities a company undertakes to promote the buying or selling of a product or service but exactly is marketing. Let's figure it out.
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2022-03-1402 min