Shows
How to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs95. Practicing Gratitude in Small Business Owners and EntrepreneursLEAVE A REVIEW ON APPLE PODCASTS
JOIN OUR COMMUNITY: https://facebook.com/groups/shebuildscollective
In this Thanksgiving week episode of How to Grow My Small Business, we step away from strategy and step into gratitude. If you’re an entrepreneur in a tough season, or you’re building your business from the ground up, this episode is for you. Today we are reflecting on the gifts we often forget to acknowledge in our businesses, the blessings God pours into our work, and the impact entrepreneurship can have on our lives, families, and communities.
In t...
2025-11-2508 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs94. Why a Lower Price Doesn’t Always Mean More Sales - The Psychology of Product Pricing with Andee HartWelcome back to How to Grow My Small Business with Lindsay Fletcher where we build profitable businesses with faith, strategy and confidence!
Andee Hart, host of She Sells Differently, joins host Lindsay Fletcher to talk about incorporating faith in business, selling in alignment with her Christian values, managing the resources that God has given us, and viewing earning money as gift from God to serve, help, and provide for the needs of others. Andee also shares about the psychology of product pricing and how a lower price doesn't always mean more sales.
Andee Hart is...
2025-11-1839 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs93. The Year-End Client Check-In: How to Nurture Relationships to Drive Profit in Your Small BusinessThe Year-End Client Check-In
As the year wraps up, it’s easy to get caught up in the rush of holiday sales, promotions, and endless to-do lists. But what if one of the most powerful things you could do for your business in November and December isn’t about selling more—it’s about connecting better?
In this episode of How to Grow My Small Business, we’re talking about how to reconnect, nurture, and re-engage with your current and past clients so you can strengthen relationships, open doors for future opportunities, and start 2026 on solid ground.
You’...
2025-11-1118 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs92. How to Manage Your Calendar & Stay Focused This Holiday SeasonWelcome to How to Grow My Small Business!
It’s officially November, which means holiday events, family commitments, and the busyness of running a business are about to collide. In this episode, I’m helping you take control of your calendar and commitments so you can stay focused, productive, and peaceful through the holiday season.
We’ll walk through practical, faith-based strategies for managing your time, aligning your goals with your calendar, and setting healthy boundaries. You’ll learn how to evaluate your commitments, identify time leaks, batch your tasks, and stay on track with your bus...
2025-11-0420 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs91. What to say in follow-ups to boost revenueIf you’ve ever hesitated to follow up with a lead because you didn’t want to sound “pushy,” this episode is for you. Most small business owners lose sales not because they lack leads — but because they stop short of following up.
In this short, power-packed episode, Lindsay Fletcher breaks down:
✅ Why so many business owners avoid following up (and how fear of feeling annoying costs you money)
✅ Why phrases like “just following up,” “circling back,” and “checking in” instantly shut down conversations
✅ What to say instead to sound confident, helpful, and professional
✅ Simple follow-up messa...
2025-10-2808 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs90. How to Build a Business without Social Media with guest Gabe CoxLive in North Houston? Join us for We Build., where we align faith and business by growing our network, support each other with best practices and professional development. RSVP for our next meeting on November 4, 2025 here → https://webuild.lindsayfletcher.co
Thank you for joining me today for a discussion with Gabe Cox of Redhot Mindset. In this episode, we talk about:
Incorporating faith into your business
How she lives without social media as a business owner
Evaluating her return on investment when she was on social media
What she she does instead of social medi...
2025-10-2140 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs89. The 3C's - how to turn conversations into clients | Sales Tips & Strategy for Small BusinessAre you relying on social media to bring in clients — but it’s just not converting?
In this episode of How to Grow My Small Business, host Lindsay Fletcher shares how to stop chasing algorithms and start building trust through real conversations.
You’ll learn the simple 3C Framework — Connect, Clarify, Close — to turn everyday conversations into paying clients without being pushy or awkward.
Whether you’re a small business owner, Christian entrepreneur, or part of a service-based business, this episode will help you and your team master the art of people-first sales that a...
2025-10-1415 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs88. 3 Must-have Systems to Grow Your Small BusinessAre you a business owner in North Houston? Check out WE BUILD. Business with Kingdom Impact here --> https://webuild.lindsayfletcher.co
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3 Systems Every Small Business Needs for Q4 and Beyond
Are you ready to finish the year strong? In this episode of How to Grow My Small Business, host Lindsay Fletcher walks you through three essential systems every entrepreneur needs to grow, scale, and sustain a profitable, faith-driven business in Q4 — and beyond.
Whether you’re a Christian entrepreneur, small business owner, or service provider looking to grow without livi...
2025-10-0717 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs87. 5 Prayers for Your Small Business | Christian EntrepreneursLive in North Houston? Check out our new in-person meeting https://webuild.lindsayfletcher.co
Download 5 Prayers for Your Small Business https://prayer.lindsayfletcher.co
Episode 87 of How to Grow My Small Business is a special one. Today, I’m sharing 5 powerful prayers for business owners because as Christian entrepreneurs, our faith and our work are deeply connected.
Running a small business can feel overwhelming at times. There are sales goals to hit, relationships to build, strategies to create, and endless tasks pulling at your attention. But as believers, we know that pray...
2025-09-3021 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs86. Creating Margin with Delegation & Time Management for Small Business OwnersLearn more about She Builds Momentum, my monthly group coaching membership for women in business: https://momentum.lindsayfletcher.co
Are you already feeling the weight of Q4—holidays, kids’ activities, and running your business—all at once? You’re not alone. As small business owners, we’re often told that success only comes from hustling harder, working 24/7, and showing up on every single platform. But here’s the truth: hustle culture is a lie, and it’s costing you your peace, your joy, and sometimes even your profits.
In today’s episode of How to Grow My Small Bu...
2025-09-2333 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs85. How to Use Automation & AI in Your Small Business with Brittni SchroederThis episode of How to Grow My Small Business with host Lindsay Fletcher is all about using automation and AI. Guest Brittni Schroeder is a Business Coach and Marketing Strategist. She helps entrepreneurs automate, build sales funnels, and scale their business. Brittni worked as a High School Senior Photographer for over 10 years. She also owned and operated Mozi Magazine up until 2017. Her work has been featured in The Wall Street Journal, Good Morning America and several publications. She has worked in the non-profit sector for over 15 years and recently founded her own non-profit called The Compassion Club. She currently l...
2025-09-1635 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs84. Audit Your Time and Energy to Prepare for Q4https://momentum.lindsayfletcher.co
Episode 84: Audit Your Time and Energy to Prepare for Q4
We’re heading into Q4—the final stretch of the year—and whether your business has felt smooth or messy, this is your chance to reset, refocus, and finish the year strong. But before you make a big plan, you need to know where your time and energy are really going.
In this episode of How to Grow My Small Business, I’m walking you through a practical exercise to audit your time, your energy, and your money makers so you can make better d...
2025-09-0912 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs83. Top 5 Distractions Holding Back Your Small Business
Group Coaching: https://momentum.lindsayfletcher.co
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Distractions can quietly steal your time, energy, and focus—keeping you from the progress you want in your business. In this episode of How to Grow My Small Business, Lindsay Fletcher breaks down the five biggest distractions that entrepreneurs face, why they’re so dangerous, and how to overcome them so you can finally stay on track.
If you’ve ever found yourself scrolling social media in the name of “research” or getting stuck perfecting your website instead of selling your services, this one’s for you.
What...
2025-09-0209 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs82. 4 Ways to Market Your Small Business like Taylor SwiftShe Builds Momentum Group Coaching: https://momentum.lindsayfletcher.co
4 Ways to Market Your Small Business Like Taylor Swift
Taylor Swift is a marketing genius. Whether you’re a fan or not, there’s no denying her ability to grab attention, connect with people, and create buzz that lasts. In this episode, I’m breaking down how her latest album launch strategy—with the New Heights podcast and Travis Kelce’s GQ cover—holds powerful lessons for your small business.
“Marketing isn’t about shouting the loudest, it’s about being intentional with where you show...
2025-08-2615 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs81. Empowering Mompreneurs - How to Grow Your Small Business While Staying Connected to Your Family & Yourself with Liz KentThe show will be back on Tuesdays!
Check out She Builds Momentum Monthly Group Coaching Membership here: https://momentum.lindsayfletcher.co
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Welcome back to How to Grow My Small Business - Sales, Marketing and Time Management for Small Business Owners!
In this episode, Liz Kent joins me to discuss how us mompreneurs can grow our businesses while staying connected to our families and ourselves, and how to avoid burnout.
Liz is a licensed therapist and business strategist turned mindset coach for ambitious mom entrepreneurs. As a mom of thre...
2025-08-1938 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs80. How to Hire a Business Coach {Part 2} – Finding the Right Type of CoachingJoin She Builds Momentum Group Coaching here: https://momentum.lindsayfletcher.co
Interested in training and coaching for your team? Email me at hello@lindsayfletcher.co
In this episode of How to Grow My Small Business, we’re continuing our two-part series on hiring a business coach. Today we’re taking a deep dive into the different types of coaching support available and how to decide which one is right for you and your current stage of business.
We’ll explore the difference between macro coaching and micro coaching so you can identify whether you ne...
2025-08-1432 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs79. How to hire a business coach {PART 1} - Self-Evaluation Checklist for EntrepreneursJoin our free online community here: https://facebook.com/groups/shebuildscollective
Check out my group coaching program here: https://momentum.lindsayfletcher.co
**Be one of the first 25 women to join and get one month free - use code FIRST25**
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Hiring a business coach can change everything—but how do you know if you actually need one? In this episode, I walk you through a no-fluff, honest checklist to help you evaluate the key areas of your business and decide if coaching might be your next right step.
In...
2025-08-0713 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs78. How to get up to 20 hours back in your week | Time management for Small Business OwnersIn this powerful follow-up to Episode 61, Lindsay Fletcher shares what’s changed after deleting social media apps from her phone more than seven months ago. Spoiler alert: her business is thriving, her anxiety has dropped, and her relationships are better than ever.
This episode dives into the surprising ROI of being offline, the 20+ hours per week she gained back, and how her coaching and consulting business has grown since stepping away from the scroll. Inspired by a shocking stat from Dr. Adam Alter, researcher at NYU, that the average person will spend 20 years of their life looking at...
2025-07-3116 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs77. 3 questions to ask if your offer is not selling | sales for small businessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Welcome back to Grow My Business, where we talk about how to grow your business with real sales strategies (not just more social media posts).
This is Episode 77, and we’re tackling a question I hear all the time: “Why isn’t my offer selling?”
You’ve posted about it. You’ve talked about it. You’ve put it on your website. You might’ve even run some ads or tried a launch…
And still—crickets. No sales. No traction. Just silence.
I know how frustrating...
2025-07-2408 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs76. 3 Ways to Reframe Sales and Selling in Your Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Hello! I'm Lindsay Fletcher, the host of Grow My Business, the podcast that helps you sell with confidence, market with intention, ditch social media overwhelm, and build a business that fits your real life.
Reframing sales is imperative if you want to close more sales. In today's episode, I share 3 ways to reframe sales:
1. Sales is a conversation, not a pitch
2. If you are solving problems, you are doing people a favor by selling.
3. Yo...
2025-07-1706 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs75. 3 things to change close more sales in your small businessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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If you are marketing and getting leads but not converting them to paying customers, this episode is for you!
I'm Lindsay Fletcher, your host and sales doctor - I'm here to help you fix your sales conversations and grow your business! In today's episode, I discuss 3 reasons you aren't closing sales in your small business and what to do instead:
1. you are talking too much
2. you're rushing to pitch your product or service
2025-07-1007 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs74. 3 ways to make consistent sales in your small businessHow do I get consistent sales… especially when I don’t feel like I’m a natural at selling?
This one’s for you if you’re tired of guessing your way through sales conversations, afraid to follow up, or wondering why marketing isn’t turning into money.
In today's episode, I go over 3 things to do to get consistent sales.
1. Know you serve and how you serve them
2. Have a repeatable sales process
3. Follow-up like it's your job...because it is.
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Sales Simplified: 7 Weeks to Sell...
2025-07-0310 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs73. 3 signs sales (not marketing) is the problem in your small businessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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If you've been showing up online, creating content, engaging on social media, and still not seeing sales—this episode is for you. In today’s episode of Grow My Business, we’re digging into the real reason your business isn’t growing... and it’s probably not what you think.
If you are getting leads, it's not your marketing. It's sales that's the problem.
Most small business owners don’t have a marketing problem. They have a sales probl...
2025-06-2611 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs72. Sales Simplified - 7 Weeks to Selling with Confidence | How to sell for small business owners***EDIT: I said the wrong website address in this episode - go to https://sales.lindsayfletcher.co to learn more about the sales course!
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Today's episode is all about my new course Sales Simplified - it's FINALLY here! It's be a labor of love, and I'm extremely proud of this course.
This course is for small business owners and their teams who:
are doing all the marketing things (posting, showing up online, showing up in person, networking, etc.), but not seeing sales
get a lead and then freeze because you don't wa...
2025-06-1608 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs71. Sales & Marketing 101 | What's the difference between Marketing Funnels and Sales Funnels?Check out my course Sales Simplified: 7 Weeks to Selling with Confidence
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If you're doing "all the right marketing things" but still not hitting your sales goals, you're not alone. In this episode, I’m breaking down the key difference between marketing funnels and sales funnels, and why understanding the two can completely change the way you grow your business.
You'll learn:
The real role of your marketing funnel
What a sales funnel actually looks like
Why small business owners need a sales system
H...
2025-06-1207 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs70. Quick Update & New Sales Course Launch DateCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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In this short and honest update, I’m sharing why I had to delay the launch of my sales course.
📆 New launch date: June 16
If you’ve been waiting for the course—thank you. I see you, and I’m building this for you.
💌 Be sure you're on the email list so you don’t miss the launch or the bonus content coming your way! Go to LindsayFletcher.co and enter your email address.
2025-05-2906 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs69. 3 Reasons Small Business Owners Struggle to Sell - Sales Strategy for Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Welcome to Grow My Business: Sales & Marketing for Small Business without Social Media Overwhelm. I'm your host, Lindsay Fletcher.
If you’ve ever said, “I hate selling” or “I’m just not good at it,” you’re not alone—and this episode is for you.
In Episode 69, we’re getting real about the actual reasons small business owners struggle to sell their services and products—and what to do instead. Spoiler: it’s not about being more confident or using...
2025-05-1509 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs68. How to Focus on Revenue Generating Activities in Your Small Business | Sales Strategy for Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Are you constantly working in your business but wondering why your revenue isn’t growing? In this episode, we’re cutting through the noise and talking about how to focus on revenue-generating activities that actually grow your small business. These are the tasks that lead to income — not just the ones that keep you busy.
Whether you're a service provider, product-based business, or coach, this episode will help you identify the 2-3 money-making moves that deserve your attention each week so you...
2025-05-0815 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs67. How to Find Referral Partners for Your Small Business | Grow My BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Tired of chasing clients on social media? You’re not alone — and you don’t have to grow your business that way! In today’s episode, we’re talking about one of the most underused and most powerful strategies for small business growth: finding referral partners. Whether you’re B2B or B2C, this episode will walk you through the mindset, approach, and practical steps to building relationships that lead to consistent, qualified referrals.
Plus, I’m sharing th...
2025-05-0111 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs66. Marketing Without Social Media Overwhelm: A Better Way Forward for Small Business OwnersCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Are you glued to your phone, constantly posting but not seeing sales roll in? Exhausted by the never-ending scroll and wondering if social media is really the best way to market your business?
In this episode of Grow My Small Business, I’m getting real about social media overwhelm—and inviting you to join the Screen Free Challenge, a 31-day reset to help you reclaim your time, your peace, and your productivity.
We’ll talk about:
2025-04-2408 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs65. Women in Small Business March 2025 Business Book ClubCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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In this special episode of Grow My Business, I’m sharing the recording of our first-ever Women in Small Business Book Club meeting! We dove into The No B.S. Small Business Book: How to Win When Most Fail by Casey Graham—and let me tell you, the conversation was full of powerful insights for women entrepreneurs and small business owners.
But first, I give a quick update on the beta launch of my Sales Course and share what...
2025-04-1038 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs64. BIG Mistakes to Avoid in Cold Calling, Cold Emailing & Cold Messaging for Women in Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Cold calling, cold emailing, and cold messaging don’t have to feel cold! The key? Preparation. In this episode of Grow My Business, I’m diving into the BIG mistakes most people make when reaching out to potential clients (or podcast hosts—hello, terrible pitches!) and what you should be doing instead.
If you want to book more clients, increase sales, and create real connections, this episode is a must-listen. I’m sharing how to warm up your cold outreach, research...
2025-03-2710 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs63. Distractions in Small Business are Costing You | Business Strategy for Women in Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
JOIN MY WOMEN IN BUSINESS COMMUNITY!
Are distractions keeping you from growing your business? In this episode of GROW MY BUSINESS | Sales, Marketing & Time Management Strategy for Women in Small Business, we’re tackling the hidden distractions that might be costing you time, money, and momentum in your small business. From demanding clients to misaligned employees, unnecessary tasks, and even hustle culture, these distractions could be holding you back from the success you’re meant to have.
📌 Here’s wh...
2025-03-2010 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs62. How to Improve Your Discovery Calls for Small Business Owners | Sales Coaching CallCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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In this episode of GROW MY BUSINESS, I sit down with Laura from Simple Vintage Photography for a Sales Growth Audit to help her refine her sales conversations, manage her time efficiently, and grow her business while maintaining part-time hours.
📸 Here’s what we covered:
✅ How to elicit emotion in sales conversations to connect deeply with potential clients during discovery calls.
✅ Time management strategies to balance a thriving photography business while keeping family a priority.
✅ The importance of tracking...
2025-03-0630 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs61. What happened in my small business when I removed social media from my phone | Time Management for Women in Small BusinessImportant Links:
Check out my new course Sales Simplified: 7 Weeks to Selling with Confidence
Join the Screen Free Challenge to get back HOURS in your day!
Join my online community for Women in Business HERE!
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Why I Removed Social Media from My Phone | Productivity Tips for Women in Small Business
Are you feeling overwhelmed by social media? In this episode, I share why I made the bold decision to remove all social media apps from my phone—and how it has transformed my productivity, relationships, and even my business growth. If yo...
2025-02-2718 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs60. Customer Retention Strategy for Small Business | How to increase your revenue without finding new customersCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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How to Increase Your Revenue Without Finding New Customers
Welcome to Grow My Business, the podcast for women in small business who are ready to ditch the hustle and grow with real sales and strategy. Today, we’re celebrating episode 60—thank you for being part of this journey!
In This Episode:
🔹 Exciting Announcement: My beta sales course is HERE! Only 2 spots left—email me at hello@lindsayfletcher.co with the subject line “sales course” to grab your spot!
🔹 Why Customer Retenti...
2025-02-2013 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs59. How to get reviews & testimonials for your small business | Reputation Marketing tips for women in small businessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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After publishing this episode on Feb. 20, 2025, I'm excited to announce that starting Feb. 26, 2025 that I am an affiliate partner with NiceJob.com. We've use their services since September 2023 and we can't tell you how much this service has helped our local service based business grow. It's the best $75 that we spend each month. Use this link to create your account and get started growing your reviews and reputation today!
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Want more clients? Get more reviews! In this epi...
2025-02-1312 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs58. How to Network Like a Pro | Networking Tips for Women in Small Business
Check out my new course Sales Simplified: 7 Weeks to Selling with Confidence
Join my women in business online community here!
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Networking can feel intimidating, but it’s essential for business growth! In this episode, Dr. Lindsay Fletcher shares three simple yet powerful networking strategies to help small business owners build strong connections, increase referrals, and grow their sales—without feeling awkward or salesy.
Plus, a HUGE announcement! The beta round of Lindsay’s Sales Course is officially open! Only 5 spots left at the special $99 price. Listen to this episode for more details...
2025-02-0513 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs57. Building Community for Women in Small BusinessCheck out my new course Sales Simplified: 7 Weeks to Selling with Confidence
JOIN THE WOMEN IN BUSINESS ONLINE COMMUNITY HERE!
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Welcome to Grow My Business, the podcast where we explore strategies to help you increase sales, grow your business, and master time management. I’m your host, Dr. Lindsay Fletcher, a sales expert and recovering hustle culture junkie, here to help you listen to your clients, solve their problems, and build a thriving business without working 24/7.
In this episode, we’re talking about one of the most powerful tools for wome...
2025-01-2810 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs56. Track your customers, grow your small business: Mastering Customer Attribution for increased sales and time
Check out my new course Sales Simplified: 7 Weeks to Selling with Confidence
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Welcome to Grow My Business!
In today’s episode, we’re diving into customer attribution—a must-know strategy for small business owners who want to maximize their sales and marketing efforts and streamline their time management. If you’ve ever wondered where your customers are coming from or how to stop wasting time on ineffective strategies, this episode is for you. I’ll break down practical ways to track your customers' origins, optimize your sales strategy, and make data-driven decisions to grow your business wit...
2025-01-2411 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs55. Sales and productivity tips for women in small business | Grow My Business - Rebrand for 2025Join my WOMEN IN BUSINESS COMMUNITY HERE!
Email Lindsay at hello@lindsayfletcher.co
Hi friends! Happy New Year and Welcome to the first episode in 2025. This is officially a brand new era of the podcast! Sales & Business Growth for Busy Women is now Grow My Business: Sales & Productivity Tips for Women Small Business. This show has actually went through a couple of iterations of the name Sales & Business Growth, so don’t be shocked if you hear a couple of different titles if you go back and listen to previous episodes as I’ve been findin...
2025-01-1408 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs54. Sales 101 for Small Business - What is Sales? Your definition of sales might be holding you backJoin my Women in Business Community for support and free education in 2025!
Free Resources >>> https://lindsayfletcher.co/free-resources
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, former top performing sales rep in corporate america, and I’m here to help you sell more, get time back in your day, and grow your business. On this podcast we talk about sales, marketing, business growth, and time management so that your business doesn’t take over your life...
2024-12-1012 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs53. Sales 101 for Small Business - What is cold calling?Join my Women in Business Community for support and free education in 2025!
Free Resources >>> https://lindsayfletcher.co/free-resources
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Hello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, former top performing sales rep in corporate america, and I’m here to help you sell more, get time back in your day, and grow your business. On this podcast we talk about sales, marketing, business growth, and time management so that your business...
2024-12-0608 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs52. Sales 101 for Small Business: What is a Sales Funnel?
Sales 101: What is a Sales Funnel?
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, former top performing sales rep in corporate america, and I’m here to help you sell more, get time back in your day, and grow your business. On this podcast we talk about sales, marketing, business growth, and time management so that your business doesn’t take over your life!
Fill out the survey to be entered to win a $50 gift card!
In today's...
2024-12-0312 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs51. What are you most thankful for in your business? Women in Business Online Community ResponsesJoin my Women in Business Community for support and free education in 2025!
Free Resources >>> https://lindsayfletcher.co/free-resources
Follow me on IG >>> https://instagram.com/lindsayfletcher.co
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What are you thankful for in your business? Women in Business Online Community Responses
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, former top performing sales rep, in corporate america, and I’m here to help you sell more, get time back in you...
2024-11-2608 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs50. Quick sales tip to grow your small business - How to ask for more businessJoin my Women in Business Community for support and free education in 2025!
Free Resources >>> https://lindsayfletcher.co/free-resources
Follow me on IG >>> https://instagram.com/lindsayfletcher.co
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, and I’m here to help you sell more, get time back in your day, and grow your business. On this podcast we talk about sales, marketing, business growth, and time management so that your business doesn’t take over...
2024-11-2208 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs49. Time management for women in small business - Tips for planning a successful holiday seasonHello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife, mom of 4, dog mom, business owner x2, and I’m here to help you sell more, get time back in your day, and grow your business. On this podcast we talk about sales, marketing, business growth, and time management so that your business doesn’t take over your life!
Before we get into today’s topic, a couple of things:
Please hit that follow button wherever you are listening to this podcast
If you haven’t joined...
2024-11-1907 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs48. Gender gaps for women owned businessHello & welcome back to Sales & Business Growth for BUSY Women. I am your host, Lindsay Fletcher. I’m a wife of 18 years, mom of 4, multi-business owner, and your resident sales and time management nerd. I’m here to help you sell more, get time back in your day, and grow your business.
Please hit that follow button wherever you are listening to this podcast - it really blesses me big time and I’d love for more people to find this show because I know it can help so many women out there - maybe you coul...
2024-11-1507 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs47. Effective time management strategy for Women in Small BusinessEffective Time Management Strategy for Women in Small Business
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
I recently found an article that intrigued me on Forbes’ website. It was about effective time management strategies, and they suggested the following: Time is infinite but energy is renewable,and they suggested that managing your energy will improv...
2024-11-1216 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs46. 10-Minute Sales Tip - How to make time for sales and marketing in small businessHello & welcome back to Sales & Business Growth for Busy Women. I am your resident sales and business nerd, Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Please hit that follow button wherever you are listening - it will bless me big time because your podcast listening app will know to push this out to more people!
Today, let’s talk about making time for sales and marketing in your small business. This is something that a l...
2024-11-0810 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs45. How to overcome mistakes in Small BusinessHello & welcome back to Sales & Business Growth for Busy Women. I am your host and resident sales nerd, Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Please hit the follow button wherever you are listening - it helps Apple, Spotify, and all of the major platforms know to push this to more people, and I really really appreciate it your help!
Today, I’m preaching to myself with this episode, maybe more than I’m preaching to you...
2024-11-0510 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs44. How to overcome Imposter Syndrome in Small BusinessHello & welcome back to Sales & Business Growth for BUSY Women. I am your host Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Please hit the "follow" button wherever you are listening!
Join our online Women in Business Community HERE.
Today, we are going to have a conversation around imposter syndrome.
Do you ever get it? I do. Often. Like way more often that I’d like to admit. I used to get it...
2024-10-2906 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs43. Selling your products or services from Your Booth at Conferences, Trade Shows, Community Events for Small BusinessHello & welcome back to Sales & Business Growth for BUSY Women. I am your host Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Today we are talking about how to get ready for a trade show, conference, community event where you will have a booth and want to connect with potential clients. This is something that I have recently helped a small business team with and thought I’d share these tips with you!
Here are 5 tips...
2024-10-2509 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs42. Strategies for Small Business Growth so you can stop worrying about follower countsHi friend! Welcome back to Sales & Business Growth for Busy Women!
Today's episode is about strategies to help you grow your business without worrying about follower counts. Here's the deal: Followers don't equal dollars. For the majority of us small business owners, we have to figure out what works and do that consistently. Here are 6 strategies that I share in this episode in no particular order:
1. Know your Business DNA - go back and listen to Episode 32 where I talk about this in more detail.
2. Find growth gaps - go to episod...
2024-10-2216 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs41. Buyer Psychology - How people make decisions to purchasePeople buy from people they like, know, and trust. Fact or fiction?
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your resident sales and business nerd Lindsay Fletcher, and I’m so glad you’ve joined me for this episode. I’m just going to dive right into today’s topic because this is one of my favorite topics in sales. I hope that the info that I’m about to share will help you in your conversations. We, you and me, are going to talk about buying styles - how people make the decision t...
2024-10-1820 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs40. 5-Minute Marketing Strategy Tip for Small Business - Is word of mouth better than social media? (Listener Question)Hello & welcome back to Sales & Business Growth for BUSY Women. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Today, I'm featuring a listener question:
Hi Rene, thanks for submitting your question. Do I think Instagram reels and stories are more crucial for small family owned businesses than word of mouth?
That’s a great question. I love a good marketing strategy and if you are into doi...
2024-10-1506 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs39. Sales and marketing your online business - Sales Growth AuditSales & marketing strategy for online business - Sales Growth Audit
Hello & welcome back to Sales & Business Growth for BUSY Women. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
Today’s episode is from a recent Sales Growth Audit with Victoria of Local List Home, an online marketing platform for local small businesses in home services. We review her 6-month goals for her new online business and discuss a pla...
2024-10-1124 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs38. Time Management for busy women in small businessHello & welcome back to Sales & Business Growth for BUSY Women. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
I’ve launched a FREE tool on my website that you can download that we have used to figure out which sales and marketing activities actually create revenue. My SALES GROWTH TRACKER is now available for download on my website - go to LindsayFletcher.co/free-resources. Click on Sales Growth Tracker and...
2024-10-0813 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs37. How to Grow Your Business Without Posting Constantly on Social Media - Listener QuestionHello & welcome back to Sales & Business Growth for BUSY Entrepreneurs. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn how to make more sales, have more time, and grow your business.
I’ve launched a FREE tool on my website that you can download that we have used to figure out which sales and marketing activities actually create revenue. My SALES GROWTH TRACKER is now available for download on my website - go to LindsayFletcher.co/free-resources. Click on Sales Growth Tracker and...
2024-10-0410 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs36. 5 reasons you need to learn how to sell | Small Business SalesWelcome back to Sales & Business Growth for BUSY Entrepreneurs. I’m your host and resident sales and business nerd Lindsay, and this podcast is the place for small business owners to learn sales skills, business growth strategies, and how to squeeze more out of your day.
HAPPY OCTOBER!!! I'm hope Texas gets the memo that it is fall y'all!
I’ve launched a FREE tool on my website that you can download that we have used to figure out which sales and marketing activities actually create revenue. My SALES GROWTH TRACKER is now available for downloa...
2024-10-0107 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs35. Cold Calling in Small Business Sales - Listener QuestionHello & welcome back to Sales & Business Growth for BUSY Entrepreneurs. I am your resident sales and business nerd Lindsay Fletcher, and this podcast is the place for small business owners to learn sales skills, business growth strategies, and how to squeeze more out of your day.
I’ve launched a FREE tool on my website that you can download that we have used to figure out which sales and marketing activities actually create revenue. My SALES GROWTH TRACKER is now available for download on my website - go to LindsayFletcher.co/free-resources. Click on Sales Growth Tracker and...
2024-09-2708 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs34. Grow your small business by finding growth gapsHey Sales Squad! Welcome back to Sales & Business Growth for BUSY Entrepreneurs. I’m your host and resident sales and business nerd Lindsay, and this podcast is the place for small business owners to learn sales skills, business growth strategies, and how to squeeze more out of your day.
I’ve launched a FREE tool on my website that you can download that we have used to figure out which sales and marketing activities actually create revenue. My SALES GROWTH TRACKER is now available for download on my website - go to LindsayFletcher.co/free-resources. Click o...
2024-09-2409 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs33. Quick Sales Tip - How to simplify Closing The Sale for Small Business 5-Minute Sales Tip: Simplify Closing & Follow-up
What’s up Sales Squad! Welcome to Sales & Business Strategy for Women where we talk all things Business Growth! If you are wanting to learn or uplevel your sales skills, business growth strategies, and how to manage your time while doing it, you are in the right place!
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I’m Lindsay Fletcher, your host for Sales & Business Strategy for Women. Thank you for joining me for another episode. If you haven’t already, be sure to hit that follow button on your podcast...
2024-09-2003 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs32. Defining your business DNA for sales growth Defining Your Business DNA
Hey Sales Squad! Welcome back to Sales & Business Growth for BUSY Entrepreneurs. I’m your host, and resident sales and business nerd, Lindsay Fletcher, and this podcast is the place for small business owners to learn sales skills, business growth strategies, and how to squeeze more out of your day.
I have a FREE new-to-you tool on my website that you can download that we have used to figure out which sales and marketing activities create revenue. My SALES GROWTH TRACKER is now available for download on my website - go t...
2024-09-1712 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs31. Tracking Sales Growth - The way to figure out what's growing your small businessSales Growth Tool - A way to track what’s actually growing your business (BONUS EPISODE)
Hey Sales Squad! Welcome back to Sales & Business Growth for Entrepreneurs Podcast. I’m your host Lindsay Fletcher, and this podcast is the place for small business owners to learn and implement sales skills, business growth strategies, and figure out how to better manage your time!
If you haven’t already, be sure to hit the “follow” button on your podcast app so that you don’t miss anything!
I’m so excited to shar...
2024-09-1312 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs30. Sales Tips: How to sell without being "Salesy" 6 Tips on Selling without feeling “Salesy”
Hello and welcome back to Sales & Business Strategy for Women Podcast. This is the place for female entrepreneurs to learn and implement sales skills, business growth strategies, and figure out how to better manage your time!.
I’m Lindsay Fletcher, your host for Sales & Business Strategy for Women. Thank you for joining me for another episode THIRTY. If you haven’t already, be sure to hit the “follow” button on your podcast app so that you don’t miss anything!
Today we are going to talk about selling without f...
2024-09-1010 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs29. 5-minute Sales Tip - Using Role Play to Improve Sales SkillsHello & welcome back to Sales & Strategy for Women Podcast! If you want to learn sales skills, sales strategy, and time management so you can focus on what matters, you are in the right place!
Today, my 5 minute sales tip is to role play and do it regularly! Role playing
How to improve sales skills | How to increase sales | How to grow business Role Play to Improve Sales | Role Playing | Role Play for Sales Growth | Sales Training for Women | Sales Skills Development | Business Coaching for Women | Women in Business | Sales Confidence | Entrepreneurship Tips | How to...
2024-09-0606 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs28. How to Identify Objections in Sales Conversations | Sales Tips for Small BusinessEpisode 28 - How to Identify Objections in Sales Conversations
Hello and welcome back to Sales & Business Strategy for Women Podcast where we talk all things Business Growth! If you are wanting to learn or uplevel sales skills, business growth strategies, and how to manage your time while doing it, you are in the right place!
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I’m Lindsay Fletcher, your host for Sales & Business Strategy for Women. I’m a mom, wife of 4, dog mom, Jesus follower and multiple six figure small business owner. If you haven’t already, pleas...
2024-09-0308 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs27. Five Small Business Lessons from the Paris Olympics 20245 Business Lessons from Paris Olympics 2024
Hello and Welcome to Sales & Business Strategy for Women where we talk all things Business Growth! If you are wanting to learn or uplevel your sales skills, business growth strategies, and how to manage your time while doing it, you are in the right place!
We just wrapped up watching the Olympic games and there were so many business lessons that I was reminded of throughout watching these elite athletes! Today, I’m talking about 5 business lessons from the Paris Olympic Games 2024!
It was truly an amazing couple of wee...
2024-08-2713 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs26. Creating Margin in Small BusinessHi friend! Today's episode is all about creating margin in our small businesses and in our personal lives so that we can create, problem solve, and continue growing our small businesses. In this episode, I discuss the symptoms of constantly being in a state of hustle, hurry, or busy, and why we feel that way. Once we've identified the symptoms of hustle culture and why we feel the need to stay there, we can begin to evaluate how to create this seemingly elusive margin. It's going to take some work and consistency, but I know that you can do it! ...
2024-04-0218 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs25. 5 Ways to Grow Your Small Business God's WayHey Friends! Welcome back to Small Business Sales & Strategy Podcast! Today's episode is a faith-based on where I share 5 ways to grow your business God's way. Even if you aren't a Christian, I hope you'll take a listen because these things are applicable to all of us as women in small business - building community, serving, breaking up with busy, focusing on who not what, and sharing your vision.
Please join my free facebook community by clicking here!
Have a question about sales, marketing or business strategy? Email me at hello@lindsayfletcher.co
Thank...
2024-03-1926 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs24. How to Prepare for Your Next Sales Call in Small BusinessWelcome back to Small Business Sales & Strategy Podcast! One of the biggest mistakes that I see business owners and sales reps make is going into meetings or calls unprepared. You want to walk away from your sales calls with more information and ideas on how to move to the next steps, but you can't do that if you don't walk in prepared. In today's episode, you will learn how to prepare for your next sales call. You need product knowledge and customer knowledge and I break down both in this episode.
I reference Episode 3 where we talk abo...
2024-02-2918 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs23. Micro Niche Your Marketing in Small Business with guest Geovanna Burgess WhiteThank you so much for joining me for today's episode! Have you ever wondered why people don't know what you do in your business? You've told them all of the things that you do, your social media says all of the things that you do, and so does your website. Well, that might just be the problem. If you are talking about all of the things that you do, it is likely you are confusing your audience and potential customers.
Today, Geovanna Burgess White of YG Collaborations joins me to discuss how to micro niche our marketing and w...
2024-02-2024 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs22.How to Provide Excellent Customer Service in Small BusinessHey there! Welcome back to Small Business Sales & Strategy podcast! I'm so happy you are joining me for our 22nd episode! Today, we are talking about customer service as a part of your sales process.
How many times have you called a company about a bill or a problem and you are sent through an automated system only to end up frustrated because you can't actually talk to a human? Many times, right?
Well, I believe that being a small business has it's advantages and providing excellent customer service is where we can t...
2024-02-1313 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs21. The Number One Thing Small Business Owners Miss in Sales ConversationsWelcome back to Small Business Sales & Strategy podcast! I'm so glad you are joining me today! Today, I'm sharing the number one thing that I believe small business owner miss in sales conversations and speaking about their business.
If you have listened to this podcast very long, you probably have an idea! I believe that biggest mistake that small business owners make is not asking enough questions! We don't really know our customers well enough because we don't continue asking questions, so in today's episode, I give you three ways that you can ask questions so tha...
2024-01-3016 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs20. Small Business Task Management - Figure out what to do and what to delegateWelcome to the 20th Episode of Small Business Sales & Strategy Podcast! I cannot believe we are at 20 episodes already!!! Time flies when you are having fun!
Today's episode is about delegation in small business. In our small business, we have been evaluating our daily, weekly and monthly tasks, and where we can do a better job. Some of the discussion has been centered around delegating the tasks that don't need to be done by us as owners, and I was excited to read a passage of scripture during my quiet time a few mornings ago!
...
2024-01-1717 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs19. Choosing Your Hard in Small BusinessWelcome to Small Business Sales & Strategy podcast! I'm so happy you are here with me! In today's episode, I talk about "Choosing your hard" when it comes to your small business and your life. We all have hard things to do and hard things going on in our lives. For me, staying on track and keeping up with the so-called mundane day to day tasks are hard. It's also hard for me to choose to workout, one of the ways that I manage my mental health. So with these hard things, we have a choice to make - do the th...
2024-01-1011 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs18. Consistency in Small Business equals Sales SuccessHappy New Year!!! I hope 2024 is off to a great start for you and your business! I have lots of fun and amazing things planned for 2024 and you do NOT want to miss it! So, join my *FREE* Facebook Community HERE!
In today's episode, I share the ONE thing that I believe makes or breaks small businesses...and it's probably not what you think! As the years end and new ones begin, many of us look at our accomplishments and start dreaming, vision casting, and goal setting. There is no one who loves this more than me! I make...
2024-01-0209 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs17. Serving Through Selling Workshop from December 12th inside Small Business Community for Women Facebook GroupThank you for joining me for another episode of Small Business Sales & Strategy Podcast! Today's episode is a workshop recording from my *FREE* Facebook Community (CLICK HERE TO JOIN!) called Serving Through Selling! I talk about the definition of sales, how to effectively communicate with your customers, team, and in personal relationships when trying to persuade or convince your buyer, and how to use those skills to serve your customers and community well!
Whether it's speaking at your next event, training you and your team on the sales process or refining your sales skills, or developing a sa...
2023-12-1330 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs16. All about Sales and Marketing Strategy SessionsWelcome back to the show! Since my last episode (#15), I received some questions about my Sales & Marketing Strategy Sessions. So today, I share who these sessions are for, what the process is for scheduling these sessions, and what you will get out of them!
Don't forget to join my FREE Facebook Community Here! I'm hosting a *FREE* workshop inside this group on December 12, 2023 so get in there ASAP!
Ready to work with me? Schedule your Connection Call HERE!
My best,
Lindsay
Hello@LindsayFletcher.co
2023-12-0608 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs15. Organizing Your Calendar to Generate More Sales in Small BusinessWelcome back, friend! Today's episode is a quick one but a very important topic as we close out 2023. How did you spend your precious time over the past year? In today's episode I use an analogy of a jar that holds rocks and sand, but it is important what order you put the rocks, pebbles and sand into the jar so they all fit. The same goes for you calendar. Reviewing your calendar is imperative to evaluating your time and your business and I want you to start 2024 off on the right foot! Categorizing your task into "revenue generating tasks...
2023-11-2810 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs14. Stress Management Strategies for Small Business Owners with Rachael ReedHey hey! Last week I shared about my mental health journey and ways that I have found to manage stress, check in with myself, and triggers that can lead to a downward trajectory. In today's episode, I talk with Rachael Reed, LMFT and LPC, a licensed counselor in the state of Texas, about small business ownership and stress management. She walks us through some tactical ways to self-evaluate, take back control of our days, and offer ourselves a dose of self compassion.
Rachael is the owner of Empower and Elevate here in the North Houston area and offe...
2023-11-1533 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs13. Strategy - How to Manage Mental Health as a Small Business Owner - PART 1Today's topic is near and dear to my heart. As a mental health advocate and someone who has struggle with post partum depression and anxiety, this is something that I believe needs to be discussed in the Small Business world. Small business ownership is hard and stressful at times, so we need ways to manage.
In this Part 1 (of 2) episode, I share what has helped me take control over my mental health and how I continue to manage it so that I don't fall into a depressive or anxious state.
Next week's episode (Part 2) will also...
2023-11-0819 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs12. How to Build Relationships & Find Customers for you Small Business with Kari AndrewsHi friends! Today's episode is such a treat for me and I hope it is for you too! My friend Kari Andrews, host of Becoming a Virtual Assistant , joins me to talk about networking, relationship building and marketing, and how to get new clients. This episode is the second part of our conversation. The first part of this conversation is on how to pitch yourself and you can find that episode on Kari's podcast!
Join my *FREE* Facebook Community for Business Women here --> https://www.facebook.com/groups/367731782244780
You can connect...
2023-10-3136 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs11. Social Media Content Pillars for Social Media Content Planning in Small BusinessHello friends! Last week we talked about social media in terms of how often your content is shows to your audience, how short attention spans can be, and how to effectively catch the attention of your target market. In today's episode, I share how often a buyer needs to see your content before they know your business or service or product exists before they know they can buy from you. Match that information with short attention spans and algorithms and we know we have to be clear and concise with our messaging. We do that by creating social media cont...
2023-10-2413 min
Did You Know? With WaddoTrent Christian: ”my ancestor, Fletcher Christian”In this episode, Lindsay Waddington is joined by a special guest, Trent Christian. Born on Pitcairn Island and now a cherished local of Norfolk Island, Trent takes us on a captivating journey through the intertwined histories of the islands. He shares insights into his current way of life on Norfolk Island, delves into the island's rich history, and the origins of his Country Music influence. Furthermore, Trent offers a fascinating glimpse into the unique local language.
2023-10-1910 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs10. Easy 2 Step Guide to Social Media Marketing & Content for Small BusinessWelcome to Small Business Sales & Strategy Podcast where we talk about people-focused sales, marketing and business strategies! Today's episode is about social media marketing and how to reach the right clients. How do you reach your ideal customer when attention spans are so short and content is delivered to a fraction of your audience? In today's episode, I discuss two important steps in creating content for social media marketing that will resonate with your ideal customers (and their short attention spans!) and get them reaching out to you!
Join my *FREE* Facebook community of like-minded wome...
2023-10-1717 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs9. Why we NEED a Great Elevator Pitch for Small BusinessHello friend! Have you ever been asked "What do you do?" and you walked away from the conversation wishing you could go back and have a re-do? Well, I've got you! Today's show is all about Elevator Pitches - what it is and why we need one. Then I walk you through 4 easy steps to creating your own great elevator sales pitch. We only get one first impression, so let's take your elevator pitch to the next level!
I'd absolutely LOVE to connect with you! Please join our new *FREE* Facebook Community by Clicking Here!
My B...
2023-10-1015 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs8. Sales & Marketing Strategy | 3 Ways to Get Your Small Business NoticedHello! Welcome back to Small Business Sales & Strategy! In today's episode, we are talking about sales and marketing strategy and I'm on a little bit of a soap box. There is this misconception in business that we can slap up a website and/or open the doors to a business and the right people will just find you and show up to buy. Well, that is absolutely false. If you aren't talking about your business, you can't expect anyone to know about it. You certainly can't expect them to talk about it. So in this episode, I share 3 ways to get...
2023-10-0313 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs7. How Emotion Impacts Consumer Behavior & How to Use Emotion to Close More Sales in Small BusinessHello friend! I'm so happy you are back for another episode of my podcast! Today, I dive into how emotion impact decision making, specifically consumer behavior and buying habits. As adults, we make nearly 35,000 decisions each day and 95% of those decisions are emotional decisions. That leaves us with only 5% of decisions being made with logical or rational thought. Emotion is one major element of being a human that we can't miss when we are selling our service or product. It's the thing that you might be missing in your sales and marketing campaigns that are leaving you with lack-luster resul...
2023-09-2613 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs6. The 5 Most Common Objections in Sales & Tips on Handling Them for your Small BusinessHey Friend! In episode 5 we talked all about what objections are: opportunities to learn more, serve better, and ways to build trust. This week, we (me + you) are talking about the 5 most common objections in sales. With each type of objection, I'll share some insider sales knowledge on how to handle and some things to be aware of when they come up!
My best,
Lindsay
Questions on today's topic?
Need prayer over your business or direction and strategy?
Want to hear my take on a certain sales topic...
2023-09-1914 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs5. Five Things to Know about Objections in Small Business SalesHello there! Welcome back to the show! In today's episode, we are talking about objections and the 5 things that you need to know about them as a small business owner. Objections get a bad wrap - they hold a negative connotation and something to be avoided. I hope my guidance will change your mind about objections and help you understand that they are actually an opportunity to learn more about your customer and their needs, and that it's a sign that they trust you! These 5 things are vital to understanding what an objection really is and what steps to tak...
2023-09-1209 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs4. What to do Before Your Next Sales Meeting for your Small BusinessHey friend! Thanks for joining me again on Small Business Sales & Strategy Podcast! Today's episode is a quick one! We are talking about the number 1 thing you must do, like non-negotiable-have-to-do, before your next sales meeting or sales conversation. It's so simple, but so often avoided or just plain disregarded: PREPARE for your sales meeting! If you don't know where to get started with this, I'm sharing 3 ways to prepare for your next sales meeting or sales conversation so you go into it with confidence! I'm praying for your business!
My Best,
Lindsay
2023-09-0505 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs3. 4 Buying Styles and How to Communicate Effectively with Each StyleHey friend! Welcome back to the Small Business Sales & Strategy podcast! Today I'm talking about buying styles and how we can effectively communicate with each of the 4 buying styles. Buying Styles can also be called Decision Making Styles, and each one of us have a dominant style followed by a secondary style. The magic happens when we identify our (potential) customer's buying style and tailor our message to their buying style, not our own. I'd love to hear from you - which buying style are you?
My best,
Lindsay
Have...
2023-08-2913 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs2. How your definition of sales may be the problemHi there!
I'm so glad you're back for another episode! What do you immediately think about when you hear the word "sales"? Well, I'm here to flip the script on what selling actually is, how your definition could be holding you back, and challenge you to change your definition of sales so you can see growth in your small business! I'm praying for you and your business!
My best,
Lindsay
Want to connect or ask me a question?
Email me --> smallbusinesssalesandstrategy@gmail.com
2023-08-2504 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs1. 4 Ways to put People First in Selling Your Products and Services in Small BusinessHey friend!
In this episode, I share a bit about my background in sales - where I've been and where I am now - and my people-focused sales method. Then, I share four ways to put people first while selling your offer. Let's put people first in selling our products and services, bring value to their lives, and get paid for it! I'm praying for your business!
My best,
Lindsay
Want to connect or ask questions? Email me! smallbusinesssalesandstrategy@gmail.com
2023-08-2508 minHow to Grow My Small Business | Sales & Marketing Strategy for Christian Entrepreneurs0. TRAILER - Introduction to Small Business Sales and Strategy Podcast with host Lindsay FletcherHey Friend!
Welcome to the Small Business Sales and Strategy Podcast. In this episode, I share my heart behind this podcast, a little bit about what to expect in future episodes, and a little bit about my faith. I'll help and guide you in growing your business with Bible-based business principles and people-focused sales strategy that is repeatable and proven to work. I'm praying for your business!
My Best,
Lindsay
Want to connect or have questions? Email me at smallbusinesssalesandstrategy@gmail.com!
2023-08-2403 min
Locked On MLB Prospects - Daily Podcast on Minor League BaseballProspect Team of the Week! Carson Whisenhunt and Nick Frasso had strong two-start weeksOn this week's Prospect Team of the Week, we've got two pitchers with double-starts!Locked On MLB Prospects host Lindsay Crosby awards LHP Carson Whisenhunt (Giants) and RHP Nick Frasso (Dodgers) for their combined four starts last week, with honorable mentions to LHP Matthew Liberatore (Cardinals) and Bryan Woo (Mariners).For the infield, accolades go to catcher Dillon Dingler (Tigers), 1B Christian Encarnacion-Strand (Reds), 2B Carlos Jorge (Reds), SS Junior Caminero (Rays), and 3B Jeremiah Jackson (Angels). For the outfield, it's three "your power tool is only as good as your hit tool" guys who...
2023-05-0329 min
Interview with a PedipodDave Skaggs, Lindsay Andras, and Vern Tolo, Apr 2021Nick Fletcher speaks with Drs. David Skaggs, Lindsay Andras, and Vernon Tolo of Children's Hospital of Los Angeles. The conversation focuses on mentorship and covers finding mentors, giving and receiving feedback, the importance of a research infrastructure, the benefits of physician autonomy, and much more. Produced by Nick Fletcher and Carter Clement. Music by Christian Bjoerklund.
2021-04-221h 13