Shows
EdTech ElevatedBehind the Scenes: Creating High-Impact Video for EdTechIn this episode of EdTech Elevated, Jeff Rucker, Vice President of Content Marketing at Partner in Publishing, sits down with Lindsay Semevolos, a video content strategist and senior project manager, and Renée Kennedy, a video marketing strategist at PIP, to discuss the power of video in EdTech. They explore the evolution of video production, from tutorials and testimonials to high-profile video shoots, and share insights on how brands can leverage video for engagement and impact. The conversation covers the latest trends in video marketing, the rise of short-form content, and the growing role of podcasts in d...2025-02-2627 min
EdTech Marketing PodcastEpisode 23: Video Production Management & Strategy in EdTech with Lindsay SemevolosIn this episode of the EdTech Marketing Podcast, host Mateo Elvira sits down with Lindsay Semevolos, a senior project manager and video content specialist from Partner in Publishing. Lindsay shares her valuable insights on creating impactful video content for EdTech startups. From marketing promotional videos to how-to guides and testimonial videos, Lindsay walks us through the process of coordinating video projects from start to finish.
We discuss the importance of understanding clients' goals and target audience, as well as the iterative nature of video production. Lindsay highlights the role of video in today's marketing landscape, explaining how...2023-06-1423 min