Shows
Giraffes Don't Eat Steak - for curious marketers who zig when others zag!Beyond Sales: Unlocking Long-Term Value with Strategic Business Development - Ep.68Beyond Sales: Unlocking Long-Term Value with Strategic Business Development - Ep.68Dive into the world of strategic business development with the Giraffes Don't Eat Steak Podcast. In this episode, hosts Erica and Alex welcome Lucia Piseddu, founder of the BD School, to demystify the crucial role of business development in modern companies. Discover how this often-overlooked function differs from sales and marketing, and why it's essential for long-term growth and innovation. Learn from industry experts as they share their experiences in bridging the gap between marketing and sales, and uncover strategies fo...
2025-02-0548 min
Do Good WorkThe Journey Behind Building the 1st BizDev Educational Platform With Lucia PisedduRaul interviews Lucia Piseddu, founder of The BD School, who discusses the importance of authenticity, personalized outreach, and providing value in business development. She criticizes impersonal automation, advising companies to invest time and effort to understand their audiences. Lucia also emphasizes the need for high-quality, practical teachings in her school to ensure students are up-to-date with market trends. Additionally, she acknowledges the significance of personal involvement for business growth and guidance. Who’s The Guest? Lucia is the founder of The BD School, the first educational platform entirely dedicated to business development. They are on a mission to...
2024-03-1943 min
Let's Talk BDEpisode 18: Business Development Insights for 2022Hello #BusyBDee 🐝Welcome to Let's Talk BD, the official podcast of The BD School, the first educational platform entirely dedicated to business development.Here we interview business developers working in the field every day as well as startup founders, so they can share tips and experiences to make you a better #BD pro.In this episode, we interview our founder Lucia Piseddu talking about:👉 What happened in the BD world in 2021👉 How to prepare for 2022👉 Everything else in between!Get your dose of #BusinessDevelopment inspiration, join The BD
2021-12-2855 min
B2B Revenue Acceleration103: What Business Development Really Means w/ Lucia PisedduWhat makes a great business development professional? And how does business development differ from sales development in the first place?In this episode, we interview Lucia Piseddu, Founder at The BD School, about the differences between sales development and business development.We talked about unlocking a BDR’s creativity, the 4 traits of a successful business development professional and “a difference in goals: sales versus opportunities' .To hear this interview and many more like it, subscribe to The B2B Revenue Acceleration Podcast on Apple Podcasts, on Spotify, or on our website.Listening on a desktop & can’...
2021-05-1927 min
The Career Growth PodcastEpisode 21: Business Development is NOT always sales ft. Lucia PisedduContinuing our industry-specific series hosts Lucie, Vinay and Julia bring on guest speaker Lucia Piseddu. As the founder of The BD School, Lucia definitely knows a thing or two about what it takes to succeed in business development. Lucia walks the hosts through her career journey, the definition of business development, key resources & skills and finally, what she believes it will take to be successful in this industry. Get ready to you'll feel more knowledgeable than you were by the end of the episode.
Got a Career Dilemma? Please send an email to thecareergrowthpodcast@capital-placement...
2021-03-021h 00
The Sales Technology PodcastEp 166 Lucia Piseddu - Founding the BD SchoolLucia Piseddu is founder of The BD School, Europe's first education platform dedicated to Business Development. (AKA Sales Development, Account Development, Lead Development) - we get into naming conventions on the podcast! Why focus on this area and start an entire school dedicated to this enterprise? Lucia dives into the creation of the program, how it benefits students, and what’s next for training this generation of salespeople and marketers. Learn her lessons of entrepreneurship, business development and being totally herself! Get fresh updates each Tuesday! Subscribe to the Sales De...
2021-01-2242 min