Shows
design by us113 | What Does The Vision Pro Mean For DesignersIn this episode, Luigi and Ravi try to figure out and predict what would the Apple Vision Pro’s future mean for users, developers, and designers.
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design by us112 | App Icon Design with Michael FlarupIn this episode, Luigi and Ravi speak with Michael Flarup, icon designer, game developer, and fascinating creator. Michael discusses the significant yet often overlooked role of app icons in our lives, particularly their impact on our interaction with technology. Michael has dedicated a big part of his career to making some of the most ‘iconic’ app icons, which lead him to author the iOS and macOS App Icon books (you can find them below).
Throughout the episode, they explore the intersection of art and utility in app icon design. Michael shares why he dedicated his career to this...2024-01-0855 min
design by us111 | Reddit’s Rebrand: The Heart Of The InternetIn this episode, Luigi and Ravi dive into the vibrant transformation of Reddit's rebrand. As Reddit gears up for a potential 2024 IPO, our host explore the brand elements, from the beloved Snoo mascot to the unique terminology of 'r/' and the iconic upvote-downvote mechanisms. Pentagram, the design powerhouse, plays a crucial role, identifying four key traits that define Reddit's essence.
They discuss the character development process, from rendering the 2D Snoo icon in 3D to introducing a menu of emoji-like Snoos. Also, they mention the new core illustration style, featuring heroic 3D icons. How the typeface...2023-12-0432 min
design by us110 | Dive Into Humane's AI PinIn this episode, Luigi and Ravi deep dive into Humane’s new product—the AI Pin, a wearable gadget that transcends norms with its projected display and AI application. They begin with a glimpse into the talented team behind Humane, including ex-Apple members who played key roles in iPhone, Safari, mouse, and other Apple innovations. Additionally they discuss the storytelling of the brand, an exploration of CosmOS, emphasising its unique selling point—speed of thought—powered by OpenAI. Finally, they debate privacy concerns, and how the AI Pin can potentially disrupt the way we interact with devices.
...2023-11-2053 min
design by us109 | Game Design: A Deep Dive into Gran TurismoIn this episode, Luigi and Ravi dive into the world of Gran Turismo's game design. They begin with the inception of the iconic series, highlighting Gran Turismo 1's remarkable journey. Additionally they discuss how hardware optimisation sets the design of the game, from 300 polygons in early games to 500,000 in Gran Turismo 5. They also discuss Gran Turismo Sophy, an AI that sees the virtual environment as a dynamic map, using machine learning algorithms to adapt to various conditions.
Luigi and Ravi explore the intersection of game design and technology, discussing Vision GT, VR's role, and the balance between...2023-11-1342 min
design by us108 | Apple Event: A Pro User’s Dream?In this episode, Luigi and Ravi dive into aftermath of Apple's 'Scary Fast' Event. Apple unveiled the new M3 chip lineup. They dissects the event, discuss the manufacturing of the 3 nanometer technology and how Apple decided to position the new chip to gamers and AI developers. Luigi, brings a theory about the new Apple Pencil, and how it might be used with the new Vision OS. Ravi raises a thought-provoking question, pondering who is the real target audience for the MacBook Pro.
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design by us107 | Shazam: From SMS To SpectrogramsIn this episode, Luigi and Ravi dive into a brief story about Shazam’s user experience evolution. A journey that began in 2002 and reached new heights with Apple's acquisition in 2018. Shazam's ingenious design simplified the user experience, addressing music discovery and a vast song database. Explore how a simple text-based interface transformed the way we identify songs. Luigi and Ravi also discuss the technological marvel that powers Shazam, from acoustic fingerprinting to spectral analysis. Learn how it turned complex audio data into song names with a single button press. Finally they discuss the future of music discovery, similar to th...2023-10-2336 min
design by us106 | Crafting the Future of Mixed Reality with Dr. Nikhil JacobIn this episode, Luigi and Ravi are joined by the visionary Dr. Nikhil Jacob as we embark on a journey into the world of mixed, virtual, and augmented reality. Nikhil is a researcher in human computer interaction, iOS developer, author, and a forward thinker trying to empower creators to push the boundaries of mixed reality experiences.
We dive into Nikhil’s content creator journey in the spatial computing era, where the digital and physical realms converge. He shares his firsthand experience of navigating the spatial computing development experience, and why it represents great opportunities for the creative pr...2023-10-1639 min
design by us105 | The Illusion of Privacy: UX Patterns Disguise Your Digital PrivacyIn this episode, Luigi and Ravi delve into the intricate world of digital privacy and user experience. They start by discussing the onboarding experience of Threads, the new Meta app. They dissect how the design choices of the experience impact the user’s data-sharing decisions. Comparing them to Apple’s design decisions on their App Store. Putting these together, they dive into how the iOS update to allow users to opt out of sharing their IDFA tag, has resulted in serious consequences on the advertising industry. The conversation takes an ethical turn, pondering the existence of "ethical ads" and whet...2023-10-0229 min
design by us104 | Apple ‘Wonderlust’ Event: iPhone 15, Apple Watch S9, and Some PredictionsIt’s another Apple event which means it’s another episode. Yes, it might have been a yawn fest, but…. Ok, well maybe there is no but, but at least it meant that Ravi and Luigi could create and share this podcast with you.
Plus: Luigi and Ravi give their product ideas for free - hope you’re listening Apple.
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Where to find Luigi an...2023-09-1844 min
design by us103 | Have a Coffee Break: Uncovering Blank Street CoffeeIn this episode, Luigi and Ravi literally go into Blank Street Coffee, a coffee company that's been making waves in the industry. From their remarkable financial achievements to their innovative approach to coffee-making, Blank Street Coffee is redefining the way we enjoy our daily caffeine mix.
Blank Street Coffee made headlines last year when they secured an astonishing $67 million in funding from high-profile venture capital funds like General Catalyst and Tiger Global, as well as the founders of Allbirds and Warby Parker, and even the real estate giant Tishman Speyer. Learn how these investments have fueled their...2023-09-0439 min
design by us102 | On Shoes In-Store Experience & Santiago Bernabeu's €1 Billion RenovationIn this episode, Luigi and Ravi explore a captivating blend of economics, architecture, and community impact. They begin with a curious observation about the new Oppenheimer film and the use of the Futura typeface. Then, followed by a dissection of the On Shoes' London in-store experience, has the On brand lived up to its brand standards? Shifting gears, Luigi and Ravi give us a glimpse of Real Madrid’s €1 billion Santiago Bernabeu's stadium rebuild, an endeavour set to redefine sports and tourism.
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Follow designbyus on Twitter: https://twitter.com/designbyus_fm2023-08-2135 min
design by us101 | Multiplayer Web Apps - Designing for Connected ExperiencesIn this episode, Luigi and Ravi dive into the world of multiplayer web apps, exploring how they revolutionize online interactions such as Figma, Google Docs, Notion, Call of Duty, and Mario Kart, highlighting the core networking components crucial for multiplayer live online experiences.
They discuss the complexities of maintaining synchronization among players and ensuring accurate representation of game events. They explore how making design decisions on networking architectures and protocols impact the trade-off between reliability and speed, making the difference in your user experience. Drawing insights from Call of Duty's "Favour the Shooter" rule, they illustrate how...2023-08-0732 min
design by us100 | Shillington: Back to (Graphic Design) School!In this episode Ravi and Luigi discuss what learning Design looks like. Fresh off the back of graduating from Shillington College, Ravi shares some of the tips he picked up in this 9 month course. Plus: can you systematise creativity?
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design by us099 | Threads: Solving User Problems or Business Problems?In this episode, Luigi and Ravi explore Threads, the new social media app launched by Meta. Threads experienced unprecedented success, attracting 70 million users within its first few days and surpassing other Twitter competitors. Its integration with Instagram allowed for seamless profile and content transfer. Threads signifies a shift towards protocol-based social media, does it really? With plans to enable access to an open social media protocol in the future. Luigi and Ravi discuss the limitations of walled garden platforms and the advantages of open protocols, including increased competition and user control. They also emphasise the importance of user education...2023-07-1739 min
design by us098 | Inclusive Design at Microsoft [Refreshed Episode]In this episode Luigi and Ravi revive one of the earlier episodes about a very important topic, that defines how we design a more inclusive world.
Inclusive Design enables the full range of human diversity by including a range of perspectives throughout the design process. In this episode, Luigi and Ravi talk about Microsoft’s eye-opening Inclusive Design Toolkit that enables designers to push their design thinking skills to fit a wider audience and create superior products.
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design by us097 | Designing VisionOS ExperiencesIn this episode, Luigi and Ravi embark on an immersive journey to uncover the intricacies of the enhanced visionOS documentation. With a keen eye for detail and a passion for user experience, they explore the fundamental design characteristics that define visionOS. They showcase the limitless canvas provided by Apple Vision Pro, where virtual content seamlessly blends with the physical world. They shine a spotlight on the revolutionary Spatial Audio capabilities of visionOS. They guide viewers through captivating sound design explorations, such as opening a window with a touch of realism, and creating a serene and immersive soundscape. They emphasize...2023-07-0333 min
design by us096 | The Arc Browser: A New Hope - Product ReviewIn this episode, Luigi and Ravi take a deep dive into the intriguing world of the Arc Browser in this episode of Design By Us. They'll explore the browser's features, design philosophy, and all the quirky aspects that make it either an interesting browsing experience or... well, maybe not so much! They explore the features, design philosophy, and unique aspects of this browser developed by The Browser Company. Also, they share their favorite features including what makes Arc special to them, and some predictions about where Arc might go in the future. Luigi and Ravi then shift their focus...2023-06-2644 min
design by us095 | Inside the Apple Campus: Exploring Norman Foster's MasterpieceIn this episode, Luigi and Ravi explore the Apple Campus, an architectural marvel designed by Norman Foster. Opened in 2017, the campus embodies innovation and collaboration, with 175 acres of land and a main building worth $4.17 billion. Powered by 100% renewable energy and featuring the world's largest panels of curved glass, the campus is a symbol of Apple's commitment to sustainability. With 12,000 employees, the campus fosters creativity and idea-sharing through its design. The campus includes a 930m2 fitness center, the Steve Jobs Theatre, and unique offerings like baby clothes and a designated AR area. The Apple Campus synergizes with Pixar Campus, encouraging...2023-06-1938 min
design by us094 | WWDC 2023: Apple’s Vision Pro & Other Less Big, But Still Cool FeaturesIt's that time of the year again—WWDC is here! As it is tradition, Luigi and Ravi discuss the dive deep into all the exciting announcements made at Apple's annual developer conference. Apple announced their long-awaited mixed reality headset, VisionPro, along with other iOS, MacOS, and WatchOS features. Is the new era of spatial computing really here? This is a long one, enjoy!
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Where to...2023-06-1256 min
design by us093 | The Search Revolution Part 2: The Origin of Search Engines, Search Monopolies, the Future of Search With AIIn this episode series, Luigi and Ravi embark on a captivating exploration of the past, present, and future of search. They uncover the impact of Accelerated Mobile Pages (AMP), optimized mobile webpages that load faster, and their prioritization in Google Search. Then traverse the evolution of the Search Engine Results Page (SERP), from local results in 2004 to the integration of images, videos, and news in universal search in 2005. They uncover milestones such as Google Suggest, expanded text ads, rich snippets, and the knowledge graph.
Luigi and Ravi also debate of using social media as a search engine...2023-06-0534 min
design by us092 | The Search Revolution Part 1: The Impact of Search, Google’s Algorithm, and The Biggest Failures of SearchIn this episode series, Luigi and Ravi explore the fascinating revolution and impact of search. In this Part I of the search series, they will uncover mind-boggling search statistics that highlight the immense scale of search engines, with Google at the forefront, handling a staggering 8.5 billion searches per day. Also how multimodal search, including the revolutionary Google Lens, is transforming the way we interact with search engines, answering a mind-blowing 8 billion queries every month. Luigi and Ravi unearth the hidden secrets of search algorithms with crawling, indexing, and ranking, and understand how factors such as keywords, links, location, and freshness...2023-05-3034 min
design by us091 | The MSG Sphere: Is It The Future of Immersive Entertainment?In this episode, Luigi and Ravi explore the awe-inspiring MSG Sphere Las Vegas, diving into its impact on the future of entertainment and the ecosystem. With a staggering cost of $1.8 billion, the MSG Sphere boasts 17,000 seats and a mind-blowing 19,000 x 13,500 pixel resolution screen. Luigi and Ravi discuss the captivating 160,000 LED display, speakers using beamforming technology, and immersive infrasound haptics. Finally, they delve into the implications such structure will have in the ecosystem, light pollution, and question if this structure is the right fit for a city like London.
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design by us090 | Google I/O 2023: AI, Gemini, PaLM 2, Foldable Phones, & the Android EcosystemIn this episode, Luigi and Ravi discuss the AI, UX, design, and tech highlights from the Google I/O 2023. They delve into what they call “the layers of AI”, including the challenges of working with complex models, fine-tuning domain-specific models, and the importance of interfaces. Is AI getting to a point where it really is a UX problem?
They also discuss the new tablet which comes with a docking system that can be used as a home control device and a speaker. Also, they highlighted the new AI features coming to Pixel and Android, highlighting the Magic Edit...2023-05-1547 min
design by us089 | The Universe of 8-bit Arcade FontIn this episode, Luigi and Ravi explore the universe of 8-bit arcade typefaces. We discuss the background of arcades from 1975-1985, the business models of arcades, and what makes these fonts unique. Games like Space Invaders and Sprint 2 dominated the scene. The monitor screens were divided into a 28x32 tile grid, with each tile being 1 byte of data or 8 bits. These 8-bit tiles were split into an 8x8 grid, allowing designers to turn on individual cells to create more detailed images. However, the more cells turned on, the more computer power was required. What makes these fonts so technically...2023-05-0830 min
design by us088 | Supermarkets: Make More £££ With These Weird HacksIn this episode, Luigi and Ravi try to understand why going to the supermarket always takes longer than it should. Turns out, supermarkets hack your brain by overwhelming you. Listen to find out what they do, why they do it, and even how you can avoid some of the pitfalls.
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...2023-05-0134 min
design by us087 | Creativity Inc - Notes on Managing Creative TeamsLuigi and Ravi are working on future episodes, so they have decided to dust off one of the most popular episodes of all time!
In this episode, Luigi and Ravi dive into the world of design and discuss the book 'Creativity, Inc' by Ed Catmull, co-founder of Pixar and former president of Walt Disney Animation Studios. With his pioneering work in 3D computer graphics and animated films, Ed offers invaluable insights on managing creativity within a team. Luigi and Ravi share their main takeaways and perspectives from 'Creativity, Inc', which was published in 2014. They explore Ed's approach...2023-04-2446 min
design by us086 | The Power of Scent: How Smell is Used as a Design ToolIn this episode, Luigi and Ravi explore the power of scent as a design tool. Smell has the ability to recall memories, spark emotions, influence mating decisions, and even impact brand perception. They delve into the science behind smell and the brain, how aroma can enhance a brand's image, and the process of physically designing scents. Additionally, they discuss examples such as Hyatt Place, which has been using a signature scent to enhance brand perceptions and increase brand memorability for guests. Finally, they jump into the steps involved, including selecting ingredients, creating a scent profile, experimenting with notes, and...2023-04-1734 min
design by us085 | Futura: The Typeface That Took Humans To The MoonIn this episode, Luigi and Ravi explore the fascinating journey Futura, a typeface that is not just a font, but a piece of art! They explore how Futura's unique design and geometric simplicity was crafted manually to achieve legibility and aesthetic appeal. Also, how major brands like Nike and Volkswagen have used this iconic typeface for multiple marketing campaigns, and how it even made its way to NASA's Apollo mission for manuals, buttons, and the Mercury capsule panels. That's not all! Luigi and Ravi also delve into Futura's dark side and how Futura's popularity has made it one of...2023-04-1030 min
design by us084 | Product Design At DecathlonIn this episode, Luigi and Ravi go on a thrilling exploration of the world of product design at Decathlon, the sporting goods retailer that's taking the industry by storm. With an annual revenue of 10 billion euros and over 70 sub-brands, Decathlon is revolutionizing the way we think about sports gear.
They discover how Decathlon's mission to make sports accessible to everyone is reflected in its fully integrated product design process and store experience. Also, how the stores play an immense role in the experience as they become large "playground" type spaces that allow customers to explore and try...2023-04-0334 min
design by us083 | Plane Entertainment SystemsIn this episode, Luigi and Ravi explore the fascinating world of In-Flight Entertainment (IFE) systems. Discover the history and evolution of IFE systems, from the early days of in-flight movies to the cutting-edge technology of today. Find out why despite the industry being worth $5.9 billion, IFE systems still struggle to meet passenger expectations. Explore the challenges faced by airlines in delivering a high-quality IFE experience, and learn about the latest innovations in the field.
But IFE systems are not just about entertainment. Luigi and Ravi also discuss how IFE systems can support the work of cabin attendants...2023-03-2734 min
design by us082 | Is Microsoft Designer The Tool Designers Have Been Waiting For?In this episode, Luigi and Ravi explore a brand new tool from Microsoft 365, Microsoft Designer. This is a tool for creating multiple types of graphics, from logos and invitations to blog banners and social media posts using DALL-E 2 by OpenAI. They explore the question: is entering a text description of what you want and receiving a result good design? Finally, they do a UX analysis of the experience and debate about the usability, use cases, and user personas this tool is actually made for.
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design by us081 | Lensa App: The Dark & Bright Side of Photo EditingIn this episode, Luigi and Ravi discussed the controversial photo-editing app, Lensa. The app was developed by Prisma Labs in 2018 as a photo-editing tool, and since then, it has garnered nearly 6 million downloads worldwide. They will discuss the appeal of Lensa's image filters and AI-generated images, and explore how they differ. They also delve into the issue of sexualization and implicit bias in the app, which has raised serious concerns among users. Finally, Luigi and Ravi touch on the murky legal territory around Lensa's copyright and how does this differ from any other creative process?
Support...2023-03-1338 min
design by us080 | Breaking Down the What3Words SystemIn this episode, Luigi and Ravi dive into the world of what3words, a navigation technology that is changing the way we communicate location. From emergency services to deliveries, what3words is transforming how we find and share precise locations. They discuss the origins and development of the technology, its applications in various industries, but also explore some cases where it has created confusion during emergency situations. Additionally, they explore the technical aspects of the product, including how to calculate the number of words and squares you would need to fill the surface of the Earth with 3x3 squares.2023-03-0636 min
design by us079 | Build: An Unorthodox Guide to Making Things Worth MakingTony Fadell is the creator of the iPod, and the founder of Nest. In 2022 he released his book, Build. Join Ravi and Luigi as they take a deep dive into Build, and also the contents of his talk at Websummit 2022. They’ll discuss what goes into creating world class, product led companies covering lessons around business, product, storytelling and more. Plus: Data vs Opinion - is there a winner in this eternal debate?
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design by us078 | Should you Build a Second Brain?In this episode, Luigi and Ravi will be discussing the concept of designing and building a second brain or knowledge management system. Today, we consume an equivalent of 174 full newspapers everyday, this information overload contributes to high levels of daily stress, work performance, and your ability of being present. With so much information available to us, it's important to have a system in place to to capture, store, and retrieve knowledge, both for personal and professional development. Luigi and Ravi share insights on how they have designed their own systems to best capture passages, memorable quotes, bookmarks, anecdotes, and m...2023-02-2040 min
design by us077 | Deconstructing Dating App AlgorithmsIn this episode, Luigi and Ravi dive into the user experience and technology behind online dating apps. With over 40% of people meeting their first date through an app or website, it's no secret that these technologies have changed the way we date. They will explore the design behind successful dating apps, and the role algorithms play in making meaningful connections. Also, they will discuss the "double opt-in" mechanics, Gale-Stanley algorithm, and the math behind matchmaking. Finally, are we productizing people with online dating apps?
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design by us076 | How Starbucks Redesigned The Coffee IndustryIn this episode, Luigi orders the most expensive drink in Starbucks history, and the pair dive into whether it was sugar or store design that has had a bigger impact on the ubiquitous caffeine dispensary that has come to dominate our world. They’ll also explain why Starbucks is actually a bank, how it pursued a ‘third space’ strategy, and the murky origins of the Frappacino. Plus: how many different Starbucks drinks are there in the world? (Whatever you hear on the show, it’s more than 107,000, trust me - Ravi)
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design by us075 | Muji’s No-Design StrategyIn this episode, Luigi and Ravi try to figure out if not having a brand is actually having a brand. They take a look at MUJI, the global retailer selling minimalist home and stationary goods. Chances are you’ve got, or someone near you, has one of their products - identified only by their brown paper labels. They’ll dive into the history of the brand in 1980’s Japan, and take a look at the design principles behind every one of the companies’ 7000 products. Join them as they unpack a truly ‘design first’ retailer.
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design by us074 | Beyond the Green Screen: The Rise of Virtual ProductionIn this episode, Luigi and Ravi dive into the world of virtual production, a cutting-edge technology that has revolutionized the way movies and TV shows are made. We explore the process and techniques used in some of the most popular productions, including "The Mandalorian" and "The Batman." First, we discuss the use of real-time rendering in virtual production, which allows for immediate feedback on the visual effects and lighting, making the process more efficient, cost-effective, and environmentally friendly. They also take a look at the use of volume LED in virtual production and how it allows for realistic and i...2023-01-2341 min
design by us073 | CES: BMW ‘Futuristic’ Vision, Health Tracking, Sony’s Car, Samsung’s New FridgeIn this episode, Luigi and Ravi will discuss the highlights from CES 2023, the world’s largest consumer electronics trade show held in Las Vegas earlier this month. They will be discussing some of the keynote speeches from the event, including the opening address from the CEO of BMW, who discussed the company's ‘futuristic’ vision. But let's be honest; we are all just excited about the new cup holder design! Also, how wearables and fitness trackers are revolutionising the future of health monitoring, we are literally ‘pissing’ data away. Finally, they conclude with some of the funniest releases of the conference...2023-01-1634 min
design by us072 | 2023 Predictions: ChatGPT, Twitter and society, and saving the planet (from asteroids)Welcome to 2023, the year where humans (continue to) design the world! Join Luigi and Ravi as they reflect on the most impactful stories in design and tech from 2022 and give some outlandish predictions for 2023. They cover the impact of generative AI and where it might go; the trials and tribulations of Elon Musk; and the future of NFTs (yes, apparently they still have a future). Plus: how would you save the world from an Asteroid?
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design by us071 | The Work and Philosophy of VignelliThis week, Luigi and Ravi bring back one of the first episodes that received great feedback from the listeners. Massimo Vignelli is one of the great modernist designers. They discussed how Vignelli cracked the design of the NYC Subway system, American Airlines timeless logo, the use of Helvetica in his work and more. Join us as we explore Vignelli’s design philosophy and some of his eternal work.
Happy Holidays and see you in 2023!
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design by us070 | How Coca-Cola Designed The Feeling Of ChristmasIf you drank one different Coca-Cola beverage every day, it would take 9 years to try every single beverage that the Coca-Cola Company makes. In this episode, Luigi and Ravi will discuss the history of Coca-Cola’s brand and how they have managed to intertwine their brand identity with the emotions of Christmas. We will also dive into some of the company’s biggest failures, their mental model for advertising, and how they managed to adapt the beverage taste to the local regions. This episode was born after a listener's suggestion.
If you have any episode ideas or are working on somet...2022-12-1939 min
design by us069 | What If Twitter… Part 2Twitter is everywhere, ubiquitous and quasi-infrastructure. But how did the micro-blogging platform we know and (sometimes) love begin? Join Ravi and Luigi as they take you through the tumultuous first few years, full of politics and weird product decisions. This episode is the first of a 2 part series on the blue bird.
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design by us068 | What If Twitter… Part 1Twitter is everywhere, ubiquitous and quasi-infrastructure. But how did the micro-blogging platform we know and (sometimes) love begin? Join Ravi and Luigi as they take you through the tumultuous first few years, full of politics and weird product decisions.
This episode is the first of a 2 part series on the blue bird.
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design by us067 | Designing The World CupIn this episode, Luigi and Ravi welcome their first Patron guest, Ludo! They deep dive into how design, tech, business, and marketing have influenced the FIFA World Cup throughout history. They discuss the innovation of the FIFA Automated Offside, which supports the new VAR, and how much that costed humanity. They also talk through the history and insane user adoption of Panini stickers, the messy but memorable design system of the World Cup Italia ‘90, and finally, the power cost and designs of gorilla marketing during the FIFA World Cups.
This episode was born after a Patron suggestion. If...2022-11-281h 00
design by us066 | Red Bull’s Brand: More Than Energy DrinksIn this episode, Luigi and Ravi deep dive into Red Bull’s brand. Why would an energy drinks company own two F1 Teams, five football teams, and two Ice Hockey Teams, while sponsoring the riskiest initiatives such as a man free-falling from the stratosphere? All of this, while manufacturing $3 energy drinks. How has Red Bull achieved this? This episode was born after a listener request. If you have any episode ideas or are working on something cool share them with us: https://bit.ly/dbuform
Thank you for your support!
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design by us065 | Web Summit: WTF Is The Metaverse?In this episode, Luigi and Ravi deep dive into the main topics discussed at Web Summit. Starting with the Metaverse and why most definitions of just lazy and lack imagination. If the Metaverse is not the virtual world Meta wants us to buy into, then, what is it? They have got a theory. They also discuss the why and how of product-led growth, and finally Figma’s CPO approach to giving structured feedback.
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design by us064 | Designing Floating Cities - Marc Collins Chen [Refreshed Episode]This week, Luigi and Ravi are at WebSummit! Given that many of you are new to the Design By Us community and the importance of global warming, we decided to resurface our conversation with Marc Collins Chen about designing floating cities. Marc is the co-founder of Oceanix a company that designs and builds floating cities for people to live sustainably on the ocean. Since the recording of this episode, Oceanix and the City of Busan have unveiled the prototype that could replace a sustainable version of the shipping hub in South Korea. This has been by far one of...2022-11-0751 min
design by us063 | Halloween Special: Making Haunted Mansions ScaryIn this episode, Luigi and Ravi jump into the scary journey of designing haunted mansions. They deep dive into the importance of storytelling and localization when designing scary experiences. They also discuss how Augmented Reality, LiDAR, and facial recognition have supported the evolution of the famous hitchhiking ghost experience at Disneyland. Finally, they discuss the “scariest” roller coaster in the UK, The Smiler. As a bonus, you get to hear Luigi’s spooky voice.
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design by us062 | Meta Connect: Ethics and Accessibility in VRIn this episode, Luigi and Ravi recap the latest updates from the Meta Connect 2022 Event. They discuss the future of work with VR, Microsoft entering the Meta ecosystem with Teams and X Cloud Gaming, and headset ergonomics. They also explore the importance of ethics and accessibility of high-end VR headsets in a hypothetical VR future.
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design by us061 | Microsoft Event: AI in Design and The New Adaptive AccessoriesIn this episode, Luigi and Ravi jump into the three most interesting updates from the Microsoft Event. They discuss the future of design with Microsoft Design powered by DALL-E 2, and how Microsoft has redesigned the word “accessibility” with the new adaptive accessories. Finally, the Microsoft Audio Dock is positioned as a personal brand device.
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Inclusive Design at Microsoft episode: https://podcasts.apple.com/gb/podcast/042-inclusive-design-at-microsoft/id1501988995?i=1000541069714
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design by us060 | Windows PhoneIn this episode, Ravi and Luigi take a deep dive into the weird and sadly stall world of Windows phone. More than putting XP onto a small screen, Windows Phone was an end to redesign and reimagining of what a mobile experience could be.
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design by us059 | Diving Deep into NotionIn this Notion deep dive, Luigi and Ravi try to reverse engineer the key elements that make Notion such a distinguished competitor in the knowledge management software market. They explore main go-to-market strategies, main product-led growth initiatives, and how they have approached B2B and B2C from the user side.
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design by us058 | What do the Figma, The Queue, and The Verge have in common? Nothing.In this episode, Luigi and Ravi walk you through their experience at the London Design Museum. The exhibition explores the history of football, unpicking the influential impact design had on the sport. We explore the impact on sporting performance, kit development, stadium design, technology, and the stories of some of the best club legacies. More than half the population of the planet watched the FIFA World Cup in 2018. So, even the most minimal design change has the potential to impact billions of people on the planet.
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2022-09-2632 min
design by us057 | Football: Designing the Beautiful GameIn this episode, Luigi and Ravi walk you through their experience at the London Design Museum. The exhibition explores the history of football, unpicking the influential impact design had on the sport. We explore the impact on sporting performance, kit development, stadium design, technology, and the stories of some of the best club legacies. More than half the population of the planet watched the FIFA World Cup in 2018. So, even the most minimal design change has the potential to impact billions of people on the planet.
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design by us056 | Apple Fitness + Pro Ultra MaxFresh from the Apple Event, Luigi and Ravi give their immediate takes. Believe it or not, they’ll be talking about Apple’s ‘best’ iPhone, Watch, and AirPods Pro yet. Plus: Luigi and Ravi share their predictions (or wishes) for Apple’s entry into the health and gaming industries.
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design by us055 | The LEGO House Experience | Part 2In this two-part episode series, Luigi and Ravi talk about their experience at the LEGO House in Billund, Denmark. In Part 2, they take you through the inside of the LEGO House experience by deep diving into the relationship between LEGO and technology, LEGO’s 11 paradoxes of management, physical user testing, and the power of storytelling within LEGO’s exhibits. Finally, Luigi and Ravi extract three design lessons we can apply to our everyday life:
Create 11-star experiences (Listen to Airbnb’s episode).
Insane attention to detail for all audiences.
Convert moments of frustration into moments of delight.
Thank yo...2022-09-0551 min
design by us054 | The LEGO House Experience | Part 1In this two-part episode series, Luigi and Ravi talk about their experience at the LEGO House in Billund, Denmark. In Part 1, they describe the architecture and design by BIG, outdoor experiences (play zones), different LEGO House users, and the insane attention to detail that convert moments of frustration into moments of delight. Finally, Luigi and Ravi extract three design lessons we can apply to our everyday life: • It is all about creating memorable experiences. • Deeply understand your audience. • Know and stick to your purpose.
Thank you for your support!
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Find the free show notes on...2022-08-2935 min
design by us053 | Marketing is Hacking Your BrainIn this episode, Luigi and Ravi talk about Apple’s move into the advertisement world and what that means for the industry. They also deep dive into the psychology of advertising, particularly in social media ads, and how marketers leverage user behavior to better advertise their products.
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design by us052 | The Airbnb 11-Star ExperienceIn this episode Luigi and Ravi talk about Airbnb’s product , business model and design. What does it mean to create “11-Star Experiences” and how to Bryan Chesky (CEO) leveraged Disney’s storytelling to illustrate Airbnb’s value proposition.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2022-08-1532 min
design by us051 | The World’s Best Water Bottle & The Nothing PhoneIn this episode Luigi and Ravi talk about a controversial topic, water bottles. Luigi's claims that it is the world's best water bottle and Ravi Ravi is a bit skeptical and has many thoughts about that. They also talk about the Nothin Phone (1) Event, the Venezia FC new brand, and if dreams can predict the future.
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design by us050 | WWDC 2022 - it’s a long oneIt’s that time of the year again. Yes, that’s right, Apple has graced us with another product launch designed as developer conference, sharing with us future updates to all their platforms. Get ready for a very rapid run-through of the event, along with what Ravi and Luigi thought of it.
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design by us049 | Designing The Future of Training With WHOOPGym bros, health nuts, and life optimisers, do we have the show for you. In this episode, Luigi takes Ravi through what it’s like at the cutting edge of HealthTech, explaining the experience when owning and using the new Whoop 4.0 fitness tracker. Join Ravi as he delves into the kind of mind so obsessed by health that it commands Luigi to wear both an Apple Watch and a Whoop.
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design by us048 | Why build Nothing?Luigi and Ravi talk about Nothing... yes the company. Why would Carl Pei jump into a saturated market and try to challenge Apple and Samsung? Let’s explore how Nothing positioned its strategy around design. Can design be the dealbreaker and key to disruption?
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design by us047 | Design, Product, Marketing: To Do AppsTo-do apps. All the same right? Wrong!
Market positioning, design choices, and feature implementation all massively impact the experience for the end user. Join Luigi and Ravi as they dive deep into 3 to-do apps and analyse and compare them all from a marketing, product, and design perspective.
Ravis Blog Post
Google Tasks
Omnifocus
Things
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design by us046 | Apple Event ‘Peek Performance’ and ‘Ultra’ UsersRavi and Luigi take you through considered, thoughtful, and insightful analysis of the latest Apple Event. They discuss whether one can ever truly care about new iPhone colours, what the point of the iPhone SE is, and if Apple have got it wrong with nonsensically naming their new chips.
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design by us045 | How to Design 6000 Homes - Jonathan HoulbrookQuintain Living is the award-winning rental management company with over 3,000 “Build to Rent” homes in Wembley Park. The business has big ambitions, and will be responsible for 6,000 rental homes in the next five years amongst a total 8,500 homes being built by developer Quintain at the site by 2027. Quintain Living promises ‘a living experience like no other’ and use design to help fulfill it. Join us this week on designbyus, where we interview Jonathan Houlbrook, Head of Design at Quintain Living. We’ll explore how design works when you can’t easily iterate, the design values that drive his work, and how livi...2022-03-0140 mindesign by us044 | Unwrapping Spotify WrappedEvery year Spotify delights us with Spotify Wrapped, a compilation of data insights combined with storytelling about user listening behaviors. But why would Spotify spend so much resources in such a campaign? In this episode, Luigi and Ravi discuss the Spotify Wrapped user experience and what makes this product-based marketing campaign so successful.
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Send in a voice message: https://podcasters...2021-12-2136 mindesign by us043 | All Things Web Summit 2021Web Summit, the biggest tech conference in the world! In this episode Luigi and Ravi discuss the key moments from Frances Haugen (Facebook whistleblower) to the best startups of the event. Also, why Amazon does not want you to speak to Alexa anymore from Tom Taylor, SVP of Alexa. Plus, how Craig Federighi rocked? the event by only talking about sideloading.
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Follow Luigi on Twitter : https:/Twitter.com/luigi_dintrono2021-11-2245 min
design by us042 | Inclusive Design at Microsoft042 | Inclusive Design at Microsoft
Inclusive Design enables the full range of human diversity by including a range of perspectives through the design process. In this episode, Luigi and Ravi talk about Microsoft’s eye-opening Inclusive Design Toolkit that enables designers to push their design thinking skills to fit a wider audience and create superior products.
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design by us041 | PSG Rebrand: Can a Logo Help You Win Football Titles?PSG is arguably the most successful club in France and one of the best in international football (after Manchester United of course). In this episode Luigi and Ravi talk about the humble beginnings of this local club, and how it’s transformation after a big money takeover. Design had its part to play, as the club rebranded and created an identity that defined a club, a city and a country at the same time.
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design by us040 | Apple is interesting again! The New M1 Pro/Max Macbook Pros and MoreAs Apple enthusiasts, the last 12 months have been frustrating. Boring iPhones, bad press and poor designs have somewhat dampened our enthusiasm. Will your two favourite fanboys find the new Airpods, Music, M1, and Macbook Pro announcements worthwhile and interesting? Listen and find out...
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design by us039 | IKEA Case Study Part 2: Can Design Enable IKEA’s Business Model?IKEA leverages simple design practices to become the world’s largest furniture retailer. How did IKEA achieve that? In Part 2 of this episode series Luigi and Ravi will discuss the process into IKEA's manual design, the integration of the technology in their designs, and the future of furniture shopping.
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design by us038 | IKEA Case Study Part 1: Can Design Enable IKEA’s Business Model?IKEA leverages simple design practices to become the world’s largest furniture retailer. How did IKEA achieve that? In Part 1 of this episode series Luigi and Ravi will discuss the design decisions behind IKEA’s store experience, product design, the Gruen Effect, and other pre-purchase elements of IKEA’s business model.
Join us next week for Part 2 to discuss other IKEA’s post-purchase design decisions.
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design by us037 | Helvetica: Why is this font everywhere?Subway systems, street signs, brands, books, our world is surrounded by typefaces. Why? Luigi and Ravi discussed the impact and power that typefaces have in our daily life focusing on the famous font Helvetica. Is the power of Helvetica being bland or versatile?
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2021-10-0434 min
design by us036 | Apple 'Event'Luigi and Ravi have a long and engaging discussion about the latest exciting and eventful Apple Event. Hold on to your seats.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2021-09-1611 mindesign by us035 | Brand behaves like a particle and a wave - Scott Galloway's Brand Sprint ReviewLuigi and Ravi discussed what they learnt after taking the new Brand Sprint course from the all-time Jedi Master, Scott Galloway. His new startup, Section4 offers university level education for a fraction of the cost. If you can afford it, you will find a link to the scholarship application in our Patreon’s show notes.
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Send in a voice messa...2021-09-1336 mindesign by us034 | WWDC 2021: 'Procrastination Device'Luigi and Ravi give their take on Apple's announcements during WWDC 2021.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2021-06-2051 mindesign by us032 | Why Purple? - Apple Spring Event 2021 [unedited]We are back! Ravi and Luigi discuss the news from the most recent Apple event. Air Tags, colourful new Macs, The M1 Chip, and much more. Also, listen to Ravi’s prediction about the future of Apple Subscriptions!
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2021-04-2147 mindesign by us031 | Drones for the Sea, Nike Go FlyEase, Branding and the Higgs BosonThis week we discuss how Apple may or may not disrupt the EV market. Is the Apple Car the real innovation? or would there be a new business model, that would change the transportation industry? Meanwhile, the new Saildrone Surveyor (drone for the sea) has launched, and it is helping us understand global warming by acquiring real-time data from our planet. More on the new Nike Go FlyEase. Finally, what does Branding and the Higgs Boson have in common?
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Episode Links:
Apple...2021-02-1029 min
design by us030 | Designing the $263 Million Email App - Ketki DuvvuruHave you heard of the fastest email app in the world, Superhuman? It’s a Silicon Valley startup changing the way people use, and feel about email. This time we are joined by Ketki Duvvuru, Superhuman’s first full time and dedicated Product Manager. She tells us how Superhuman grew to become worth over $250 million, and how it’s unconventional UI and UX came to be. Why implement friction in your product? How does gamification apply to the email experience? How do you properly onboard customers paying $30 per month for the product? Ketki answers these questions, and more, in this w...2021-02-0333 mindesign by us029 | Spacecraft Design and THAT CIA RebrandThis week we explore whether laws for Spacecraft Design are in fact rules for life, and THAT CIA rebrand.
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Laws of Spacecraft Design: https://spacecraft.ssl.umd.edu/akins_laws.html
CIA Rebrand: https://www.fastcompany.com/90591187/the-cia-has-a-trendy-new-logo-critics-are-not-impressed?ref=sidebar
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Send in a voice...2021-01-2537 mindesign by us028 | How your phone UI will change in the future and how to rebrand a companyThis week we explore how the future of your phone's UI will change with Probabilistic Event Handling. Then, Ravi tells us about his experience rebranding 8billionideas. Finally, we discuss the idea of ‘Looks vs Results’. Do you actually need to work until perfection?
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Episode Links:
Probabilistic Event Handling: https://uxdesign.cc/what-if-gui-elements-were-not-limited-to-boxes-2f73a9ff9ec4
8billionideas website: https://www.8billionideas.com
Looks vs Results Article: https://www.gkogan.co/blog/looks-vs-results/
Socials:
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Support us on Patreon: https://www.patreon.com/designbyus
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UX Design Process: https://uxplanet.org/designing-bunch-payout-of-razorpayx-aea99d8a96fc
Mum Test: http://momtestbook.com
Instant Recharge iPhone 6-7: https://www.youtube.com/watch?v=mLcaacYtVpI
iPhone 7 Parachute System: https://www.youtube.com/watch?v=D3J7R6...2020-12-2950 mindesign by us026 | Designing Spline, a 3D tool for a 3D world - Alejandro LeónAlejandro is the founder and creator of Spline, a 3D design tool that allows you to easily create and publish 3D web experiences and more!
We loved this Software, and we think you would love it too!
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Episode Links
Follow Spline on Twitter: https://twitter.com/splinetool
Website (Spline is recruiting): https://spline.design
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Support us on Patreon: https://www.patreon.com/designbyus
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Efforce: https://efforce.io
App Store Best of 2020: https://developer.apple.com/app-store/best-of-2020/#games-of-the-year
Onshape: https://www.onshape.com/en/
Superhuman: https://superhuman.com
PS5 Controller: https://www.youtube.com/watch?v=viqj_MWjb4I
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Follow designbyus on Twitter...2020-12-1441 mindesign by us024 | Reimagining Social Structures - Arjun SethiArjun is a human rights lawyer, author, writer, and most importantly a fighter for justice, who endeavored across the United States to capture stories from people targeted and severely affected by hate violence. During this episode we will discuss how our society has been designed and affected by unwritten social rules and explore how we can reimagine our social structures.
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Links
Follow Arjun Sethi on Twitter: https://twitter.com/arjunsethi81
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Take a look at Arjun's Book ‘American Hate’: https://thenewpress.com/books...2020-12-1032 mindesign by us023 | 'Have long showers' - Staying creative and productiveRavi and Luigi discuss how they manage their tasks, knowledge, time, and creativity during a tough time.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2020-10-2938 mindesign by us022 | Design Experiment Número 00: Designing a Spotify-like experience for hearing-impaired usersWe are trying something new! What if we could design anything? What problem will you pick? This time we decided to explore the idea of designing a Spotify-like experience for hearing-impaired users. We want to emphasise that this is a design exercise, in a real world situation you should speak to the users first and learn about their problems.
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Follow Ravi on Twitter: https://twitter.com/raviisoccupied2020-10-2136 mindesign by us021 | [Bonus Episode] 'Yet another Apple Event' - the new iPhone and moreWe discuss yet. another. Apple. event. Featuring special guest Cesar.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2020-10-161h 06design by us020 | 'That's quite dystopian' - Apple EventWe belatedly discuss the Apple Event featuring the new Apple Watch, iPad(s), and services.
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2020-10-101h 08design by us019 | Designing Ourselves: Resilience, Stay Positive, and Fail Forward - Di Zhen YeThis time we welcome Di Zhen Ye, currently the Founder and CEO of Zhennovate. She has embarked on the journey of helping people to understand how to cultivate an empowering mindset to develop constructive habits and become great leaders. We also discussed Di’s previous experience at Microsoft, how we can drive innovation in a corporation, and her lessons on working with 2000 engineers and one same code base.
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Show Notes:
Zhennovate: https://zhennovate.com
Socials:
Follow Design by Us on Twitter: https://twitter.com/designbyus_fm...2020-10-0144 mindesign by us018 | ‘Design What Matters’ and Managing Creativity - Eva GuerraThis time we welcome Eva Guerra, Interior Architect, Designer, and currently Creative Director at Designit. We go into Eva’s design journey and discover the impact of how growing up in a circular house can impact a child’s career choice. We also discuss lessons on how to nurture and manage creativity within teams, how to define personal success as a designer, and even the potential of redesign the experience of death.
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Show Notes:
Designit: https://www.designit.com
Nobel Peace Centre: https://www.nobelpeacecenter.org/en/
2020-09-2345 mindesign by us017 | ‘The Beginning of the Journey’ - Lessons from Luigi and RaviSimilarly to you, we are starting our design journey. It is very likely that we share the same challenges. Hence, we decided to make an episode where we share key learning points that we have experienced and have helped us develop our skills and career. We hope this episode inspires you to keep working hard on your skills and on designing the future of our world.
Peace,
Luigi and Ravi.
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Show Notes:
‘How to’ by Michael Bierut:
https://www.goodreads.com/book/show/26140485-how-to
‘Logo M...2020-08-2535 mindesign by us016 | ‘That Fan in the Car’ - The Revolutionary Work of Gordon MurrayGordon Murray is one of the most innovative designer in the history of Formula 1. This time we discussed his work, principles and what made him such a revolutionary designer. Also, how cool is to launch your own automotive company to just design one Supercar?
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Show Notes:
McLaren F1 - The ultimate drivers car:
https://www.mclarenstore.com/es/en/lifestyle/models/
McLaren MP44 Model:
https://www.mclaren.com/racing/heritage/cars/1988-formula-1-mclaren-mp4-4/
T50 Model Presentation (min 5:41):
https://www.youtube.com...2020-08-1946 mindesign by us015 | 'Black Sweaters' - The Work and Philosophy of VignelliMassimo Vignelli is one of the great modernist designers. Join us as we explore his philosophy and some of his works.
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Show notes:
Ravi was wrong! Check out the Canon in eBook form: https://rationale-design.com/resources/vignelli-canon/
New York City Subway Map: https://en.wikipedia.org/wiki/New_York_City_Subway_map
See Naples and Die: https://www.cooperhewitt.org/2014/04/27/a-dramatic-gesture/
Follow Design by Us on Twitter: https://twitter.com/designbyus_fm
Follow Luigi on Twitter: https://twitter.com/luigi_dintrono
Follow...2020-08-0238 mindesign by us013 | ‘Creativity, Inc’ - Notes on Managing Creative TeamsAn episode about managing creative teams. Ed Catmull was co-founder of Pixar and president of Walt Disney Animation Studios. He has been a pioneer of 3D computer graphics and animated films. Luigi and Ravi discuss the book ‘Creativity, Inc’, written by Ed and published in 2014. Throughout the episode they share the main takeaways and perspectives from the book about how to manage creativity within a team.
The Pixar Story - Disney+ Documentary
Empire of Dreams: The Story of the Star Wars Trilogy (2004)
Ed Catmull at Stanford University
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Send in a voice messa...2020-07-2046 mindesign by us010 | 'The magic of the brick' - LegoJoin us to take a trip down nostalgia avenue, as Ravi & Luigi talk about, analyse, and reminisce about Lego.
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Lego’s response to BLM
Lego digital designer
The Lego Movie
James May Toy stories
Go back to chess club
Lego Porsche RSR
Lego Lamborghini
Lego AR
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Send in a voice message: https://podcasters.spotify.com/pod/show/designbyus/message2020-06-2451 min