Maaria Ginai - Podcast Details

Shows

Pros and Comms#20: Talking Photography with RankinThink photography is about capturing something that looks good? Then you’re missing a trick. To be a photographer you need to understand your audience and express your perspective on the world through your images. Because iconic photographs don’t just look good. They make you feel something. In this episode I’m joined by Rankin, a photographer most known for his iconic images of David Bowie and the Queen, and his taboo breaking corporate campaigns. He’s passionate about telling stories visually and using photography to hold a mirror up to society.For more information on this epi...2021-12-2458 min

Pros and Comms#19: Talking Paediatric Healthcare with Florence LiTalk to anyone who cares for a child and they’ll tell you how difficult, but ultimately rewarding it is. So when a child is sick, it takes a special kind of person to have the empathy, skill, and emotional resilience to care for them. In this episode I’m joined by Florence Li, a paediatric registrar at Great Ormond Street Hospital. Flo’s specialism in community paediatrics sees her navigating complex, emotionally charged situations when dealing with patients, relatives and other agencies involved in children and young people’s care. And key to providing that high standard of care? Ef...2021-12-1454 min

Pros and Comms#18: Talking Body and Mind with Doug WilsonLet’s face it, we live in a fast-paced, technological world and it can be hard to catch a break. But self-reflection is so important in dealing with challenges and growing as a person. And in some cases, it can quite literally save your life. In this episode I’m joined by Doug Wilson, an IT infrastructure specialist, yoga teacher and public speaker. Doug is a testament to the power of the mind, battling a drug and alcohol addiction and a life-threatening brain tumour, and coming out those experiences with a respect and understanding for his body and mind. And...2021-11-301h 03

Pros and Comms#17: Talking Community Psychology with Maria QureshiHumans are complicated. Factor in the complex societal structures and imbalances in power, and it’s easy to see how mental health can be affected, both on an individual and on a community scale. In this episode I’m joined by Maria Qureshi, clinical psychologist and senior lecturer in clinical psychology. We talk about her interest in community psychology, and why she’s a strong advocate for understanding the way historical systems affect individuals and communities within our multicultural society.For more information on this episode head to Maria's Pros and Comms pageCome and say hi...2021-11-161h 04

Pros and Comms#16: Talking Honesty with ONRMany people will be able to tell you a piece of music that made them feel something. Music is a universal communicator, bypassing the restrictions of language and geography and influencing us at a primal level. I’m joined by ONR, singer, songwriter, producer and multi-instrumentalist. We talk about his journey from rural Scotland to commercial artist, what he thinks makes a good song, and how honesty has helped him become a better songwriter.For more information on this episode head to ONR's Pros and Comms pageCome and say hi on Instagram @prosandcommspodcast...2021-11-0248 min

Pros and Comms#15: Talking Copywriting with Personality with Dave HarlandDigital content has exploded and there are so many ways to get a message across you might not think words can cut it anymore. But having well written copy delivered in the right setting can land you with millions of views and hundreds of leads. No pictures or dancing videos needed. I’m joined by Dave Harland, a freelance copywriter and wordsmith extraordinaire. We talk about the secret to great copy, how he’s never had a dry spell in his freelancing career, and just how evocative words can be.For more information on this episode head to D...2021-10-1948 min

Pros and Comms#14: Talking Bias in Research with Emily SenaWe often think of academic science as a pure pursuit for knowledge. But when you’re building your research on inaccurately reported data in the hope to get your own narrative into a well-respected journal, the water can get muddied. In this episode I’m joined by Emily Sena, is a Senior Lecturer in Preclinical Research at the University of Edinburgh and Editor in chief at the BMJ Open Science journal. We talk about bias in science and what is being done to incentivise the accurate reporting of science, why accessibility to scientific research is so important, and what inst...2021-10-0548 min

Pros and Comms#13: Talking Lessons in Leadership with David McQueenGreat leaders listen, even if they don’t like what they hear. Becoming a better leader takes an enormous amount of self-reflection and ego checking. And sometimes it takes the work of someone who’s outside of your sphere of influence who isn’t afraid to challenge you to help you achieve it. In this episode I’m joined by David McQueen, a professional speaker, executive coach and host of the Leadership Decoded podcast. David has worked with everyone from students to global corporations to high-profile individuals, coaching his audience on leadership, communication and workplace culture.For more inf...2021-09-2158 min

Pros and Comms#12: Talking Academia and Entrepreneurship with Shara CohenYou may think academia is for life, and for some people it is. But for many, the skills and knowledge acquired through research means it’s the springboard to a range of careers and pursuits. During the pandemic, being able to ‘talk science’ outside of the mainstream has never been more valuable. In this episode I’m joined by Shara Cohen, former scientist, serial entrepreneur and the founder of mumsinscience. We talk about her journey from academic to entrepreneur, why she started mumsinscience and what has helped her become a successful businesswoman.For more information on this episode...2021-09-0742 min

Pros and Comms#11: Talking Counterterrorism with Zainab AhmadBeing a prosecutor means you need to hone your skills of persuasion and storytelling. In complex cases which involve international components, it can be even harder to convince a jury of the defendant’s guilt based on the evidence you have. In this episode I’m joined by Zainab Ahmad, a former prosecutor with the US Department of Justice specialising in extraterritorial counter terrorism investigation. We talk about Zainab’s experiences within the DOJ, serving as senior assistant special counsel in Robert Mueller’s office investigating Russian interference in the 2016 US elections, and how she navigated the complexities of internat...2021-08-2441 min

Life Science Marketing RadioFrom Scientist to Agency Owner via YouTubeMaaria Ginai describes her transition from scientist to agency owner via YouTube and tech transfer. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com 2021-08-0200 min

Life Science Marketing RadioFrom Scientist to Agency Owner via YouTubeMaaria Ginai describes her transition from scientist to agency owner via YouTube and tech transfer.2021-08-0200 min

cc: Life Science PodcastFrom Scientist to Agency Owner via YouTubeMaaria Ginai describes her transition from scientist to agency owner via YouTube and tech transfer. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com 2021-08-0200 min

Pros and Comms#10: Talking Science and the Media with Fiona FoxDuring the pandemic science has been at the forefront of the media, and we’ve got to see the scientific process happen in real time. But it hasn’t always been like that. Mainstream media is the gateway to the public and remains an authority on information in a time of fake news, so accurate science reporting is crucial. I’m joined by Fiona Fox, the CEO of the Science Media Centre in London. We talk about why the SMC was founded, how it works with scientists and journalists to report science accurately, and why controversy doesn’t have to be a...2021-05-251h 13

Pros and Comms#9: Talking Rubber and Resilience with Lakisha Miller-BarclayIf you think successfully leading an American Chemical Society division requires a chemistry degree and years of experience in a lab, think again. Being a great leader takes more than just technical knowledge. In this episode I’m joined by Lakisha Miller Barclay, CEO of the rubber division of the American Chemical Society. We talk about Lakisha’s route through computer programming and finance to the rubber division, her secret power of thriving in chaos during her first year as a CEO during the pandemic, and her passion for education, inclusivity and raising awareness of the rubber industry to the...2021-05-1142 min

Pros and Comms#8: Talking Policing and Discrimination with Pushpa GuildAs a police officer you need to interact with people with fairness and integrity, whether that’s diffusing a hostile situation on the streets, interviewing a suspect, or managing a team of officers investigating complex major crimes. But the treatment of minority staff within the force hasn’t always reflected the values and standards that the police are supposed to uphold. In this episode I’m joined by Pushpa Guild, a retired police officer who served on the Bedfordshire police force for over 30 years. We talk about Pushpa’s life growing up as a first-generation British Asian woman, her experien...2021-04-2752 min

Pros and Comms#7: Talking Human Sex Trafficking with Shihoko FujiwaraThe difference between Japanese and Western culture extends way beyond language. Japanese values, landscapes and cuisine are what make it an amazing place to visit. But Japan has a dark problem which its policies and people have failed to tackle- human sexual exploitation. I’m joined by Shihoko Fujiwara, the founder and former Director of Lighthouse, a non-profit organisation focussed on helping the victims of human sex trafficking in Japan. We talk about how she became an activist in human sex trafficking, her perspectives on the two different cultures having lived in Japan and the US, and what is be...2021-04-1357 min

Pros and Comms#6: Talking Life Science Marketing with Chris ConnerWhen you think life science marketing you’ll probably think of LinkedIn, Twitter and white papers. But with the variety of innovative platforms and the pace of technology development, there’s so much more that life science companies could be doing to understand their audience and boost sales. In this episode I’m joined by Chris Conner, the founder and host of the Life Science Marketing Radio podcast. We talk about his journey into podcasting from corporate communications, how he thinks life science companies can better use digital platforms and the power of audio content when it’s used effectiv...2021-03-3048 min

Pros and Comms#5: Talking Science Activism with Mike GalsworthyThe UK has an incredible science landscape, but in the wake of Brexit how do we keep our world-class status and not lose access to all the amazing networks and technologies we’ve built in the EU? After all, collaboration and teamwork have been fundamental to the amazing scientific discoveries we benefit from. In this episode I’m joined by Mike Galsworthy, a scientist turned political activist in the wake of the Brexit referendum. We talk about Mike’s career, the motivations behind his activism, and what he thinks about science, social media and the post Brexit landscape.For...2021-03-0157 min

Pros and Comms#4: Talking Zebras with Jess MacIntyre and Natalie MooresZebras are a perfect analogy to describe purpose driven businesses. Purpose and profit may seem like they’re at opposite ends of the spectrum, but for real change as a business it’s essential to balance them both equally. In this episode I’m joined by Jess MacIntyre and Natalie Moores, the founders of marketing communications agency Mac and Moore. They’re taking the lessons they’ve learnt from the marketing industry and working with changemakers to help them reach their audience. We talk about their experiences in the marketing industry, their motivations to become a zebra business and work with...2021-02-1652 min

Pros and Comms#3: Talking Business and Politics with Jimmy McLoughlinAt their core, both business and politics want to bring value to their customers whether it’s consumers or the public. So keeping the government up to date about new innovations and the effects of policy change on the economy is essential in delivering good public service. In this episode I’m joined by Jimmy McLoughlin, who was a special advisor on technology and entrepreneurship to the Prime Minister, and is now the host of a podcast focusing on jobs of the future. We talk about Jimmy’s career and experiences in Downing Street, the effects of Brexit on Britis...2021-02-0247 min

Pros and Comms#2: Talking Neuromarketing with Shazia GinaiNeuromarketing delves into the subconscious to see how brands are received by consumers. It gives marketers a way to “see” how effective their communication is and what types of things people respond to. Neuro-Insight is one of the companies specialising in neuromarketing, and in this episode I’ll be joined by their UK CEO Shazia Ginai. Shazia has been fascinated with the human mind throughout her career, from research through to heading a company. In this episode we talk about what neuromarketing is, how Shazia has handled being a newly appointed CEO through a global pandemic, the status of divers...2021-01-1941 min

Pros and Comms#1: Talking Journalism with Rob BaileyAs a journalist communication is your bread and butter. You need to be able to scrutinise and deliver new stories and information to the public in the most informative and eye-catching way. In this episode I’m joined by Rob Bailey, who is the Director of Education and lecturer at the Centre for Journalism at the University of Kent. He’s had a career in investigative journalism and now he’s passing on the insight and tools he’s learnt to the next generation of budding reporters. We talk about Rob’s motivations behind becoming a journalist, how the pandemic h...2021-01-0539 min

Pros and CommsIntroducing... Pros and CommsCommunication is essentially story telling, so on Pros and Comms I talk to professionals about their stories and how they've learnt to get a message across to their audience. Because we could all do a little better at communicating these days. And when it comes to business, there's so many things you can learn from other people.For more information on the episodes head here: www.mowbi.co.uk/prosandcommsCarry on the conversation using #prosandcomms and find me on Twitter @Maaria_Ginai 2020-12-1301 min

The BiocastCreating cells for cell therapies WITHOUT using stem cells?Cambridge based company Mogrify plan to use big data to discover, optimise and commercialise transdifferentiations- generating cells from adult cells without reverting them to a pluripotent state. But will they be able to play catch up with stem cell therapies have already made it to clinical trials? ----------------- Follow me on LinkedIn: http://tiny.cc/hoggbz Facebook: http://tiny.cc/diggbz Twitter: http://tiny.cc/6iggbz Instagram: http://tiny.cc/bkggbz Content by Maaria Ginai (C) 2019 2019-11-0107 min

The BiocastCould ECSTASY become a legal treatment for PTSD?Clinical trials have reached phase III for a treatment that has cured PTSD in previous studies. The catch? It uses a drug that has been restricted since the 80's. Follow me on: LinkedIn: http://tiny.cc/hoggbz Facebook: http://tiny.cc/diggbz Twitter: http://tiny.cc/6iggbz Instagram: http://tiny.cc/bkggbz Content by Maaria Ginai (C) 2019 2019-09-2406 min

The BiocastBacklash around the FDA's guidance on Bispecific AntibodiesThe FDA wrote published its draft guidance on the development of bispecific antibodies in April. And boy, the industry wasn’t happy about it! Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2107 min

The BiocastMachine learning and drug discovery convergeMore and more biotech and pharmaceutical companies including big names like Eli Lily, AstraZeneca, Janssen, Charles River and Bayer are investing in AI and machine learning for drug discovery. But there are those who say we need to be cautious when using these approaches for synthesising complex molecules. And yes, I got Enamine’s name wrong, apparently I can’t read. Sorry! Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Cont...2019-08-2107 min

The BiocastCystic Fibrosis still doesn't have a treatment in the UK Three years after getting approval for their Cystic Fibrosis drug in the UK, Vertex still can’t agree with NICE on a pricing strategy. And now Jeremy Corbyn has weighed in on the feud calling Vertex ‘greedy’ and claiming Orkambi is a people funded drug. Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2107 min

The BiocastKicking Cancer with a new Blockbuster drug Genmab and Janssen are teaming up to develop on their original blockbuster therapy and bringing forward a platform that could pave the way for blockbuster drugs against a whole range of diseases! Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2103 min

The BiocastCorrupt pharma Insys go bankrupt over the Opioid Crisis Opioid drug maker Insys filed for bankruptcy this month after shady selling practices leading to criminal convictions. Find out what I think about the whole thing. Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2104 min

The BiocastHow a Russian scientist is fuelling China's CRISPR babies controversyI share my opinions on the CRISPR babies controversy, and the plans by Russian scientist Denis Rebrikov to continue the research. Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2105 min

The BiocastWelcome to the BiocastWe've got fun and games- but not that many. But what we do have is facts and opinions the controversial and talked about news stories in Biotech. To get involved with the conversation, find the Biocast playlist on YouTube or hit me up on any of my socials :) Follow me on: Youtube: youtube.com/haveyoueverwondered LinkedIn: www.linkedin.com/in/mginai/ Facebook: facebook.com/hyewscience Twitter: twitter.com/hyewscience Instagram: instagram.com/hyewscience Content by Maaria Ginai (C) 2019 2019-08-2100 min