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Maccoy Overlie

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SoulBiz BFF PodcastSoulBiz BFF Podcast#23: Goal Setting Simplified with Deb EckerlingWhat if your goals didn’t feel like pressure… but like possibility? In this energizing convo, Erin sits down with Goal Setting Guru and author of Your Goal Guide and 52 Secrets to 52 Secrets for Goal-Setting and Goal-Getting, Debra Eckerling, to talk all things clarity, action, and resilience—especially when life (and business) feels like a lot. Deb shares her signature DEB Method and how it can help you set meaningful, energizing goals that don’t burn you out. They also dive into: ✨ Why goal setting is a form of self-care ✨ The mindset s...2025-05-0744 minSoulBiz BFF PodcastSoulBiz BFF Podcast#22: Messy, Meaningful, and Monetized: Mompreneurship with Dr. KarlieEver felt like you had to “do it all” to succeed as a mom and entrepreneur? Dr. Karlie Causey is here to bust that myth wide open. In this heartfelt and empowering episode, Dr. Karlie—a sports chiropractor, strength coach, and mom of three—gets real about the messy, beautiful, and often misunderstood journey of postpartum life. She shares how she turned her lived experience into powerful digital products that now support thousands of women navigating motherhood and movement. We talk about: Why postpartum is forever (and what that really means for your business...2025-04-3037 minSoulBiz BFF PodcastSoulBiz BFF Podcast#21: The Sacred Business: Rise with Inner Wisdom with Emily PaulWhat if the next big leap in your business didn’t come from working harder—but from listening deeper? In this episode, Erin sits down with the magical and wise Emily Paul—a sacred guide for high-achieving visionaries and leaders who are ready to evolve beyond hustle culture and into a new way of being. Together, they dive into Emily’s bold entrepreneurial path, the real meaning of visibility (it’s not just showing up on social!), and how tuning into your intuition can unlock your most powerful, purpose-led work. Emily shares gems from Daoist philosophy a...2025-04-2333 minSoulBiz BFF PodcastSoulBiz BFF Podcast#20: The VIP onboarding system your new clients will thank you forIn this episode, Erin emphasizes the significance of a thoughtful client onboarding experience, which goes beyond mere paperwork. She outlines the steps to create a welcoming and energetic onboarding process that fosters trust and connection. Get Erin's key steps for celebrating the client's decision to invest in themselves through transformative work with you. This episode encourages coaches and service providers- especially those just starting out- to make their clients feel valued and supported from the very beginning of their journey together. And hey — if you’re craving a little clarity boost, don’t forget to grab your Busines...2025-04-1619 minSoulBiz BFF PodcastSoulBiz BFF Podcast#19: Quick Guide to Asking for the Sale with ConfidenceIn this episode of the Soul Biz BFF podcast, Erin addresses the common struggle heart-centered entrepreneurs face when it comes to asking for the sale. She emphasizes the importance of clarity and confidence in sales conversations, reframing the act of selling as an invitation to transformation rather than a pushy transaction. Erin shares personal anecdotes and practical strategies to help entrepreneurs overcome their fears and approach sales with a service-oriented mindset. The episode concludes with actionable steps for listeners to practice asking for the sale in a way that feels authentic and empowering. Need support? Book a q...2025-04-0918 minOn Our Best BehaviorOn Our Best BehaviorGetting Through Life's Toughest WeeksSend us a textKelli shares her latest homesteading ventures including DIY fire starters and her exciting collaboration with 102.9 The Wolf featuring a live chicken coop cam and the saga of "Dolly Carton" who must lay enough eggs or face becoming chicken nuggets.• Making fire starters using toilet paper rolls, dryer lint, and candle wax.• Special collaboration with country radio station 102.9 The Wolf featuring a "cluck cam" in the chicken coop • Maccoy shares humorous stories from chemistry class including his friend's dramatic reaction to a loud experiment• Kelli discusses how Magic Mind has helpe...2025-04-0433 minSoulBiz BFF PodcastSoulBiz BFF Podcast#18: The First 5 Things I’d Do If I Had to Start My Business Over TodayLet’s be real — if I had to start over today, knowing everything I know now, I wouldn’t waste a single minute spinning my wheels trying to get the “perfect” logo or the ideal niche. I’d do it differently. Wiser. Simpler. Way more aligned. In this episode of SoulBiz BFF, I’m sharing the five things I would do FIRST if I were launching my heart-centered business today — and honestly? These are the same steps I still come back to when I need a reset in my own business. I’ve been coaching entr...2025-04-0216 minThe Andrew Faris PodcastThe Andrew Faris PodcastThis $100 Million Brand Released 1300 Products Last Year. Their CMO Explains How. (W/MacCoy Merkley)MOVE SUPPLY CHAINPay less for COGS, get shorter lead times, and improve payment terms in your supply chain with help from Move Supply Chain at https://⁠movesupplychain.com⁠.INTELLIGEMSIntelligems is the ultimate profit-optimization tool for DTC brands. Use it for all of your CRO efforts by visiting https://intelligems.io.////MacCoy Merkley is the CMO at Portland Leather Goods, a 9-figure ecommerce business founded in 2016 in Portland, Oregon. Follow him on LinkedIn at https://www.linkedin.com/in/macc...2025-03-2858 minSoulBiz BFF PodcastSoulBiz BFF Podcast#17: Website Wisdom for Entrepreneurs with WebCamiIn this conversation, Erin and Website Designer Cami MacNamara discuss the journey of entrepreneurship, focusing on web development, building confidence, and the importance of recurring revenue. They delve into essential advice for new entrepreneurs, emphasizing the need for professional websites, effective email marketing, and blogging. The discussion also covers common mistakes in web design and the significance of SEO strategies for small businesses. If you're a new or seasoned entrepreneur, get ready to learn the intricacies of website design, focusing on user experience, platform choices, and the importance of branding! They discuss the significance of website load...2025-03-2648 minSoulBiz BFF PodcastSoulBiz BFF PodcastS1E16: The GenX Entrepreneur in a Digital World with Jen LangBuilding a Purpose-Driven Business in a Digital World as an"Analog" GenX Entrepreneur In this inspiring episode, Erin and Jen Lang explore the evolving landscape of entrepreneurship, emphasizing the importance of alignment, intuition, and purpose in building a business. They discuss the shift from an analog to a digital world, the need for grounding practices, and how entrepreneurs can use technology without losing their authenticity. The conversation delves into Human Design as a tool for self-awareness in business, the role of light language in intuition and energetic alignment, and the power of heart-centered entrepreneurship. Erin and Jen a...2025-03-1947 minSoulBiz BFF PodcastSoulBiz BFF Podcast#15: The 15-Minute Marketing PlanEver feel like marketing your business is this huge, overwhelming beast that you should be tackling, but instead, it just sits there, staring at you, waiting? If you’ve ever felt stuck, second-guessed yourself, or spent more time spiraling in self-doubt than actually getting your message out there—this episode is for you. Erin shares her 15-minute marketing plan—yes, just 15 minutes!—designed to take the stress out of marketing and help you actually get things moving. We’re diving into her M.A.R.K. Game (Yes, we're gamifying it for the best results!) so that you avoid o...2025-03-1118 minSoulBiz BFF PodcastSoulBiz BFF Podcast#14: The Extraordinary Shift: Transforming Stress with Dat Tran  What if stress wasn’t something to manage, but something to master? In this episode of Soul Biz BFF, Erin sits down with Dat Tran, stress coach, business owner, and founder of the Extraordinary Method. Dat shares his powerful approach to transforming stress into confidence, energy, and ease—helping entrepreneurs and leaders navigate life’s challenges without burnout. They dive deep into: * How stress impacts decision-making and confidence * The 10-second breath technique that can shift your mindset instantly * Why being extraordinary is a skill, not a trait (and how to cultiva...2025-03-0429 minSoulBiz BFF PodcastSoulBiz BFF Podcast#12: Inner Work, Outer Impact: How Transformation Fuels Success with Molly MandelbergIn this heartfelt and inspiring conversation, Erin sits down with multi-preneur, business strategist, and spiritual guide, Molly Mandelberg to explore what it really means to build a soul-aligned business. They dive into the beautiful intersection of entrepreneurship, spirituality, and personal transformation, sharing how inner work isn’t just a bonus—it’s the foundation for meaningful success. Molly opens up about her unexpected journey into business strategy and how embracing personal growth has shaped her path. Together, they discuss the power of creating safe spaces for clients, the ripple effect of transformation, and how curiosity can be a guid...2025-02-1840 minSecrets To Scaling Your Ecommerce BrandSecrets To Scaling Your Ecommerce BrandEp 620: How This CMO Took a Leather Brand from $3.5M to 9 Figures (Without Overcomplicating Marketing) with MacCoy MerkleySend us a textEver wonder what it takes to scale a brand from $3.5M to nine figures? In this episode, I sit down with MacCoy Merkley, CMO of Portland Leather Goods, to break down exactly how they did it—without relying on overcomplicated marketing tactics.MacCoy started at Portland Leather Goods seven years ago, back when they were just a small Etsy shop. Fast forward to today, and they’re the largest leather bag manufacturer in North America. We dive into:2025-02-1446 minSoulBiz BFF PodcastSoulBiz BFF Podcast#11: Powerful Branding and Marketing Moves with Alicia NagelDo you know the difference between Branding and Marketing? It's time you did, sweet Soulpreneur! In this dynamic and insightful conversation, Erin and branding and marketing consultant Alicia Nagel uncover the must-know essentials for entrepreneurs looking to stand out in today's competitive market. Together, they break down the difference between branding and marketing, emphasizing why a solid brand strategy is the backbone of business success. Alicia shares invaluable insights on: Why your brand is more than just a logo The power of knowing your worth as an entrepreneur Building visual branding that truly resonates 2025-02-1127 minSoulBiz BFF PodcastSoulBiz BFF Podcast#10: Heart-Centered AI: Authentic Practices for SoulpreneursSoulpreneur, you don't have to be afraid of- or resistant to- AI Struggling with content creation? Wondering how AI might help without losing your heart-centered edge? In this episode of Soul Biz BFF, Erin explores the transformative potential of AI for soulful entrepreneurs. She emphasizes that AI is not just for tech experts but is a powerful tool that can help solopreneurs automate tasks, enhance creativity, and maintain authenticity. Erin shares practical applications of AI, tips for effective use, and how to integrate human design principles to maximize its benefits. The conversation encourages listeners to embrace AI as...2025-02-0424 minSoulBiz BFF PodcastSoulBiz BFF PodcastS1 E9: Unleash Your Soulpreneur Code: Align Your Business with Your Human DesignIn this episode of SoulBiz BFF, Erin explores the concept of the Soulpreneur Code, emphasizing the importance of aligning one's business with their unique human design. She discusses how understanding energy types, strategies, and decision-making authority can lead to a more authentic and effective business approach. Erin also shares insights on attracting ideal clients through authenticity and offers a workshop to help entrepreneurs unlock their Soulpreneur Code for a more fulfilling business journey. Chapters 00:00 Introduction and Gratitude 02:38 Understanding the SoulPreneur Code 06:20 The Importance of Energy Types 10:39 Strategies for Success 13:44 Applying...2025-01-2724 minSoulBiz BFF PodcastSoulBiz BFF Podcast#8: Unlocking Your Inner GPS: A Journey Through Human Design with Harumi LaDukeIn this conversation, Erin and Intuitive Guide and Energetic Coach Harumi LaDuke delve into the transformative world of Human Design, exploring personal journeys, the significance of intuition, and the importance of understanding one's unique profile. They discuss the challenges and triumphs of being a manifesting generator, the role of emotional energy, and the power of client-driven healing. The dialogue emphasizes practical steps for embodying intuition and the value of sharing authentic stories in the entrepreneurial journey. HARUMI LADUKE Harumi LaDuke is an intuitive guide, psychic medium, ancestral healer, and educator dedicated to empowering individuals to embody...2025-01-2244 minSoulBiz BFF PodcastSoulBiz BFF Podcast#7: Mastering Peak Performance: Building Habits for Entrepreneurial Success with Chieko WatanabeIn this episode, Erin MacCoy sits down with Success Coach Chieko Watanabe of Success Habitude for an inspiring conversation packed with actionable insights for soulpreneurs seeking to level up their productivity and well-being. Together, they delve into the transformative power of routines and explore practical strategies to unlock your full potential. Discover how to cultivate self-discipline, design healthy routines, and manage your energy and time effectively. Learn Chieko’s proven methods for tackling email overwhelm, taming technology distractions, and reducing stress in your daily life. From the significance of sleep and self-trust to prioritizing tasks that truly ma...2025-01-1435 minSoulBiz BFF PodcastSoulBiz BFF Podcast#6: Turning Doubt into Creative Power with Dave Hill, Jr.In this heartfelt and inspiring episode of SoulBiz BFF, Erin sits down with musician, coach, and soulful entrepreneur Dave Hill Jr. to dive into the dynamic interplay of creativity, self-doubt, and personal growth. Together, they explore the delicate balance between expressing your creative voice and meeting the practical demands of life. Dave opens up about his own journey, sharing stories from his path as a musician and coach, and the pivotal role self-compassion have played in his personal and professional evolution. Erin and Dave also unpack the often misunderstood role of doubt in the creative process, reframing...2025-01-0841 minOn Our Best BehaviorOn Our Best BehaviorRun With PurposeSend us a textWhat happens when a mother and her teenage son team up to tackle life’s quirks on a podcast? We’re joined by Kelli, co-host of the podcast "On Our Best Behavior," who shares this journey with her son Maccoy. Our episode uncovers the humorous yet insightful origins of their family podcast, where nothing is off-limits—from Maccoy’s genuine reactions to topics like menstrual cycles to the juggling act of blending parenting with podcasting. Kelli generously opens up about their experiences, offering a refreshing peek into their unique dynamic that blends teenage curiosit...2024-12-0343 minSoulBiz BFF PodcastSoulBiz BFF PodcastSoulBiz BFF Trailer: Welcome to the ShowWelcome to SoulBiz BFF – Your Go-To Podcast for Purpose-Driven Entrepreneurs Are you a heart-centered entrepreneur looking to create a thriving business without compromising your soul’s purpose? If you’ve been seeking clarity, balance, and alignment in your business journey, then this podcast is for you. SoulBiz BFF is the podcast that blends practical business strategies with spiritual wisdom, offering you the tools to build a business that feels as good as it looks. Hosted by Erin MacCoy, a seasoned business coach and Human Design expert, this show is here to empower you to step into y...2024-11-1801 minSoulBiz BFF PodcastSoulBiz BFF Podcast#5: Aligned Success: Using Your Human Design Strategy in BusinessIn this episode of The SoulBiz BFF, we’re diving deep into the world of Human Design and how understanding your unique energy type can transform the way you approach business. I break down each energy type—Manifestor, Generator, Manifesting Generator, Projector, and Reflector—and explore how each one of us can align our business strategies with our natural strengths and rhythms.   Whether you’re a Manifestor ready to kickstart bold ideas, a Generator thriving through response, a multi-passionate Manifesting Generator, a Projector seeking the right invitations, or a Reflector navigating decision-making, this conversation is packed with insights...2024-11-1225 minSoulBiz BFF PodcastSoulBiz BFF Podcast#4: Soulpreneur Secrets: 5 Essential Steps to Ignite your Business NowIn this episode of The Soul Biz BFF podcast, we're diving into five powerful steps to bring fresh momentum and energy into your business. These are the heart-centered, soul-aligned practices that can truly transform your journey—from reconnecting with your core purpose to creating a daily mindset ritual that keeps you grounded and inspired.   Together, we’ll look at how to ensure your offers resonate with who you are right now, how to actively listen to what your clients are craving, and why setting small, meaningful goals can lead to big shifts. These steps are about finding deepe...2024-11-1220 minSoulBiz BFF PodcastSoulBiz BFF Podcast#3: A Love Letter to Soulpreneurs During the Tough TimesIn this episode of The SoulBiz BFF, I’m opening up about some of the real challenges we face as soulpreneurs—and how to move through them with purpose, resilience, and grace. We’ll dive into what I call The Soulpreneur Survival Guide, where I highlight the essential role of self-care, community, and authenticity in building a business that truly feels like you.   I'll be sharing some personal stories, including my own journey through moments of overwhelm and anxiety, and how I found ways to reconnect with joy and let my intuition lead the way. This conversation wraps up...2024-11-0612 minSoulBiz BFF PodcastSoulBiz BFF Podcast#2: Why Human Design?In this episode, I explore the concept of Human Design as a powerful self-awareness tool that combines ancient wisdom and modern science. I discuss how understanding one's unique energy type can lead to more authentic decision-making, effective business strategies, and a deeper connection to personal strengths. The conversation emphasizes the importance of avoiding burnout by aligning with one's natural energy rhythms and embracing authenticity in both life and business. If you need some support around boundaries, making good decisions, or enjoying your business on a more regular business, check out this episode now. Chapters 2024-11-0418 minSoulBiz BFF PodcastSoulBiz BFF Podcast#1: Soulpreneurship 101How do you know if you're a Soulpreneur? What does being a Soulpreneur mean as a service provider or business owner? In this conversation, Human Design and Business Coach Erin MacCoy explores the concept of being a Soulpreneur, emphasizing the importance of authenticity, personal growth, and energy management in building a purpose-driven business. She discusses how aligning one's business with personal values and intuition can lead to greater fulfillment and success. The conversation also touches on the significance of Human Design as a tool for understanding one's unique strengths and decision-making processes. Additionally...2024-10-3019 minSoulBiz BFF PodcastSoulBiz BFF Podcast#0 The Accidental EntrepreneurKicking off The SoulBiz BFF Podcast! In this episode, Human Design and Business Coach Erin MacCoy introduces the Soulpreneur Survival Guide, a simple guide designed for heart-centered entrepreneurs seeking to thrive without burnout. She shares her nearly 12-year personal journey into entrepreneurship, the challenges she faced, and the pivotal moments that shaped her approach to business. Erin emphasizes the importance of aligning one's business with personal values and introduces the concept of Human Design as a tool for self-discovery and alignment. The podcast aims to provide insights, strategies, and support for soulful entrepreneurs.2024-10-2811 minOn Our Best BehaviorOn Our Best BehaviorSEASON 4!Send us a textDid you ever think starting a podcast in a basement closet could lead to a well-equipped studio and four thriving seasons? Join us as we kick off season four of "On Our Best Behavior" and share our journey from humble beginnings to the excitement of starting 10th grade. Maccoy gets candid about navigating schoolwork, evolving his handwriting, and the thrill of getting his driving permit. We also serve up laughs as we debate the art of crafting a unique autograph—trust us, it’s harder than it sounds!Imagine transforming acne in j...2024-09-1729 minOn Our Best BehaviorOn Our Best BehaviorAnoka County's Sheriff Brad WiseSend us a textHey there, Kelli here, and I'm still giggling from all the fun Maccoy and I had recording this week's On Our Best Behavior episode. We're your typical pals jesting about the woes of braces—those food traps are relentless! But hold onto your hats because we're sprinting through a kaleidoscope of topics, from the gut-busting truths about our spending quirks (we're side-eyeing you, Duncan) to the sparkling tales of wedding dress hunts. I'm even sharing the scoop on my giddy leap into the world of Anoka commissioners and that not-so-typical day at a gu...2024-04-3055 minOn Our Best BehaviorOn Our Best BehaviorXe Sands, Voice ArtistSend us a textEver had a tale so quirky it could only happen to you? Well, pull up a chair and join the laughter as Mac and Kelli share the whimsical dramas of everyday life—think alpacas at housewarmings and the teenage job hunt. As we chat about the warmth of workplace friendships and Maccoy's  driver's ed escapades, you'll feel right at home with stories you didn't know you needed to hear.Step into the intimate booth of a voice artist and discover the authenticity that breathes life into every story with our guest, Xe...2024-02-271h 13