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Marci Guttenberg, CPCE, CWP

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Behind The VeilBehind The VeilThe Do's and Dont's of Micro Weddings from Season 2This week our panel discusses real life experiences about how to plan a successful backyard wedding.   There is nothing life real life experience to truly figure out the things that work and the things that don't.  Backyard events come with it's own full set of logistics and it's important to think about all of them, because unlike a hotel, you can't just get what you need at a moments notice!This weeks guests:Marci Guttenberg, CWP, CPCE-  with An Affair To Remember by MarciTiffany Anzelmo with Bliss PhotoAnna Hess, CWP - Anna Hes...2023-06-2159 minBehind The VeilBehind The VeilBehind The Veil: The Basics of Planning A Holiday PartyBehind The Veil - The Basics of Planning a Holiday PartyThis week we turn the cameras on ourselves! As hosts and co-hosts of the show, we often forget that we each bring our accomplished areas of expertise.Host Keith Willard - Keith Willard is the owner of Keith Willard Events, a Broward-based event planning company is working “from concept to completion” for social, business, and non-profit occasions. His background includes being the Director of Catering for Ritz-Carlton Bal Harbour, President of the local chapter of the National Association of Catering and Events, and a loca...2022-10-2642 minBehind The VeilBehind The VeilBehind The Veil - How Catering Sucked The Life Right Out Of Me!Behind The Veil: How Catering Sucked The Life Right Out Of Me!This week we speak to Sudi (Rick) Karatas - the author of "How Catering Sucked The Life Right Out Of Me!" where we talk about the best and worst things that have happened at past events.  Many of us say we should write a book because no one would ever believe the crazy stuff that happens - and Sudi Karatas actually did.With over 25 years of catering experience in both New York and California, the author shares the worst and the best of t...2022-10-0550 minBehind The VeilBehind The VeilBehind The Veil - Planning A Wedding During Hurricane SeasonThis weeks episode couldn't be more timely.  With a hurricane bearing down on Florida, there are countless couples trying to figure out if their venue will still be around after...Our panel this week discusses the options available when planning a wedding in South Florida in the fall and that our normal weather poses more of an ongoing worry than hurricanes in general.___________________________________________________________________________________________Thinking about hurricanes comes with the territory when planning a wedding in South Florida. Our panel are all veterans of planning events in and around the weather. Questions about what to do w...2022-09-2842 minBehind The VeilBehind The VeilBehind The Veil - When Life Happens Not With The Bride But With The PlannerIt's bound to happen.  Your weddding planner or event professionals are only human.  And like you, there are going to be times that the unthinkable happens.This week we welcome back a Behind The Veil favorite - CeCe Todd!  Never one to hold back,  CeCe has a plethera of experiences to pull from and give advice to couples that find themselves in this situation!Self-proclaimed queen of pink, CeCe Todd is an award-winning and renowned floral designer, pink enthusiast and third generation entrepreneur. Her company, CeCe Designs, has enjoyed features with Style Me Pretty, Southern Brid...2022-09-2156 minBehind The VeilBehind The VeilBehind The Veil - The Flower Crises & How It Affects You!This week we welcome Bron Hansboro - The Flower Guy!Award - Winning Floral and event designer Bron Hansboro has devoted his career to navigating clients through the creative process and transforming their visions into exquisite events since 2014.  "The Flower Guy" Bron is an evolving event designer who reimagines and inspires experiences through bespoke design.  He deeply values the "whole Person" and facilitates moments using creative mediums where individuals develop a deeper connection and appreciation of what makes them special.  Recently, Bron has created Ethos, and education resource for fellow creatives and industry pros that promotes wellness and...2022-09-2059 minBehind The VeilBehind The VeilBehind The Veil - Mental Health and Wedding PlanningWe all know it's stressful planning a wedding!  How do we balance what we think our guests want, with internal family politics, while trying to be the perfect bride.  It's enough to drive someone crazy!!Our guest this week is a clinical social worker - Dr. Tania Tania ParedesDo you need the couples counseling needed when applying for a marriage license?  Dr. Paredes is certified!  Therapist@TaniaParedes.comTania was awarded the White House Fellowship in 1997 by the Department of Health where she participated in researching treatments for various mental disorders in Washington, D.C...2022-09-0656 minBehind The VeilBehind The VeilBehind The Veil: The Busines of HangoversBehind The Veil - The Business of HangoversNate and Kelsey Ann know a thing or two about parties.  This wonder duo have one foot firmly set in the world of Hollywod where networking and parties just part of the job. They are writers, producers,  and filmmakers.  They are currently promoting one of their short films, The Den, a psychological thriller– inspired by actual events– is about an ambitious stage actress who becomes entangled in a manipulative relationship with her mentor at a cult-like New York theatre company. But recovery from these party nights is serious...2022-08-301h 01Behind The VeilBehind The VeilBehind The Veil - The Art Of A Perfect ToastBehind The Veil - The Art Of A Perfect Toast.It's one of the few hallmarks that is seen at almast every single wedding.  The Toast.  It may be given by the Best Man or Maid of Honor.  Or maybe it's the older brother, the dad, or the mom.  But one thing is for certain, we are never really sure if it's going to be cringe worthy or bring a tear of joy to the eye..So how do you make sure that if you are going to make a toast, that it's going to be t...2022-08-2352 minBehind The VeilBehind The VeilBehind The Veil - Off Site Catering, The Secrets in The SauceBehind The Veil - Off Site Catering, The Secret Is In The Sauce!During Covid, back yard weddings became a big thing but catering for a hundred people in a home is very different than a venue or hotel.  What you need to know before saying I DO to hosting an at home event.This weeks Guest: Laura Ashley Todd - owner of Laura Ashley Catering.Laura Ashley Catering is a fully licensed and insured gourmet catering and event planning company also offering party and bar rentals as well as highly-trained staff.2022-08-1655 minBehind The VeilBehind The VeilBehind The Veil - It's Lonely At The Top ... The Truth Behind Being an EntrepreneurBehind The Veil - It's Lonely At The TopBeing your own boss can sound amazing!  And in many instances, it is.  But for many entrepreneurs, the journey can be a lonely one.  It can be hard to explain the stress and anxiety that comes from the job, especially to a spouse that works a nine to five job with a steady paycheck and health benefits. This week we talk about what it's really like and explore options to make it feel les than just being on your own.Our Guest: Kelly Ann Peck...2022-08-1059 minBehind The VeilBehind The VeilBehind The Veil - The Little GatheringsThis week on Behind The Veil - Grand Events but in miniature! Many times when couples start looking for venues or locations for their big event, they are met with minimums required to book the space.  Many times, this makes it impossible to have something more intimate.This week our guests live for those events - Ashley Casoria and Lauren Camino owners of The Little Gatherings.The Little Gatherings is a local, female owned luxury picnic and small events company started by two South Florida sisters, Ashley Casoria and Lauren Camino! When we’re n...2022-07-2657 minBehind The VeilBehind The VeilBehind The Veil - The Future of FloralsBehind The Veil - The Future of FloralsThe world of flowers is rapidly changing.  Supply change issues, couples trying to go green, and new technologies all of an impact in what you will do in the future!Our Guest This Week: Corrine HeckCorrine Heck founded Details Flowers Software to help event florists manage and scale their businesses effortlessly. Over the past 20+ years, she’s had experience in just about every part of the industry — transitioning from event designer to software developer to CEO along the way. Corrine’s Details Flowers Software has gro...2022-07-1959 minBehind The VeilBehind The VeilBehind The Veil - Emily Post Wedding EtiquetteBehind The Veil: Emily Post's Wedding Etiquette With weddings, there are so many do's and don'ts - This week we are going to get the real answers to those burning etiquette questions from the true authority of all things etiquette!Lizzie Post, is the great-great-granddaughter of Emily Post and co-author of Emily Post’s Etiquette 19theditionas well as Higher Etiquette, A guide to the World of Cannabis, and Emily Post’s Wedding Etiquette 6thedition.She and her cousin Daniel Post Senning are co-presidents of the Emily Post Institute as well as co-hosts of the weekly podca...2022-07-121h 01Behind The VeilBehind The VeilBehind The Veil - The In's and Out's of Wedding MakeupBehind The Veil - The In's and Out's of Wedding Makeup.Makeup & Hair is one of the most important elements for your wedding but how do you know who is going to do a good job?  What mistakes should you avoid?  And what about family drama?You could say painting faces runs in Amy Palma’s DNA. As a little girl she watched in awe as her mother, a portrait artist, brought faces to life on canvas. (She descends from a long line of Italiana painters and artists.)  Soon she began wielding a brush of her o...2022-07-051h 00Behind The VeilBehind The VeilBehind The Veil - Vendor Tipping Part TwoWith over 20,000 views on YouTube (and counting) we knew that that we needed to do a part two - and to remember that the origin of TIPS meant to To Insure Proper Service...but is it?Vendor tipping seems to be a touchy subject!  It's the one thing that many planners and pros shy away from.  This week our panel will discuss all that goes into vendor tipping - Who What When and If?Our Panel:Host: Keith Willard, CWP - Owner of Keith Willard Events.  Creator and host of Behind the Veil.  Keit...2022-06-291h 01Behind The VeilBehind The VeilBehind The Veil - Vendor Tipping...Who What When and If!This week on Behind The Veil: Vendor Tipping!Vendor tipping seems to be a touchy subject!  It's the one thing that many planners and pros shy away from.  This week our panel will discuss all that goes into vendor tipping - Who What When and If?Marci Guttenberg will be hosting this week while Keith is in Greece.Our Panel:Marci Guttenberg, CPCE, CWP, founder/owner/president of An Affair To Remember By Marci, is a highly seasoned wedding and event invitation consultant who curates creative, custom, and couture invitation, favors, an...2022-06-221h 01Behind The VeilBehind The VeilBehind The Veil - Wedding Cakes Part Deux!Everything you wanted to know about Wedding CakesIt's the one tradition that seems to keep going even against the test of time. But how has it changed?  What does it symbolize now versus 10 or 20 years ago.  And...is it here forever?Our guest this week is Mikiayla (Miki) Dames with the amazing cake producer Earth and Sugar!Miki has been a fixture in the South Florida community for many years.  An expert in customer service and "bride talk". Miki has honed her skills to make the most of her current position.  A forc...2022-06-0755 minBehind The VeilBehind The VeilBehind The Veil - Ayesha Hakki - South Asian & Indian Wedding ExpertThis week on Behind The Veil - How to Successfully Plan South Asian Events.It's an area that many planners are not familiar with.   Everything from the customs to the décor can be different.  This week we get tips from a pro!Ayesha Hakki -Ayesha Hakki (she/her) is the founder of Events by Ayesha, a event planning company that caters to the luxury market. With 20 years as the founder and publisher of Bibibridal magazine, an art director and an event producer, she has put together hundreds of events fro...2022-06-0157 minBehind The VeilBehind The VeilBehind The Veil - Colin CowieWith clients like Jennifer Anniston, Jennifer Lopez, Tom Cruise, and Oprah Windfry, Colin is well established as the go to planner for all of their events.  Now he is out with a new book, The Gold Standard: Giving Your Customers What They Didn't Know They Wanted - Colin's newest  book where he shares insight into his success and what you should start doing today!As an all-encompassing wedding and event planner, Colin is a global citizen in every sense of the term. Having traveled over 13 million miles and visiting nearly 100 countries, he creates excitement and finds inspiration wh...2022-05-1058 minBehind The VeilBehind The VeilBehind The Veil - Do You Need A Planner?In this age to be all things to all people, is this really true?  What do planners bring to the table that other vendors don't?  Are they worth the money and how much does a planner cost?This weeks guest is Elizabeth Hollman - owner of Everlasting Event Coordination. For as long as she can remember, Elizabeth has always been obsessed with planning the perfect party and a hopeless romantic. When she was 14, she was watching a show about wedding planners and it hit her then and there that was the career she wanted.  Elizbeth was...2022-05-031h 00Behind The VeilBehind The VeilBehind The Veil - Wedding Fashion Trends seen at NY Bridal Fashion WeekThis week we welcome Brittny Drye who just finished attending NY Bridal Fashion Week - which is the worlds largest bridal fashion show where all of the biggest names in bridal wear showcase the newest lines.Want to be in the know?  Check out this episode to hear all about the Fashion, Trends, and Drama!Brittny Dryeis the founder and editor - in - chief of Love Inc., the leading equality - minded wedding blog and print publication, and host of Inclusively Yours, an LGBTQ - inclusive podcast highlighting wedding planning tips a...2022-04-191h 00Behind The VeilBehind The VeilBehind The Veil - The Story of Honeyfund...from winning Shark Tank to NowBehind The Veil: From Winning a Deal on Shark Tank to Today - the Story of Honeyfund...and what you should be doing to prepare for your honeymoon.Sara drew from her background in digital marketing to launch Honeyfund in 2006. Now as CEO of the popular honeymoon registry service, Sara is ushering the company into its next phase as a life-long funding site where couples can receive the support of friends and family for all of life’s milestones and mishaps.Sara's winning appearance on Shark Tank in 2014 and partnership with Kevin O’Leary (‘Mr. Wonder...2022-04-1259 minBehind The VeilBehind The VeilBehind The Veil - With David TuteraBehind The Veil - A Conversation With David TuteraWeddings, at any level, are not easy to put together.  David has been doing this successfully for over several decades while under the very watchful eye of fame.Are there things that bind us all?  What lessons can we learn from the over the top weddings, that you can apply to yours?  Can money really fix all things?Celebrated Global Event and Wedding Planner: Fashion Designer, Entrepreneur, Floral Designer, Author and TV Star.  David Tutera is best known for his ability to conn...2022-04-0455 minBehind The VeilBehind The VeilBehind The Veil - Monte Durham Say Yes To The DressEver want to know what really goes on behind the scenes on "Say Yes To The Dress"?  Or wish you could ask a burning question to one of the stars about your wedding dress?  This coming Tuesday is your chance!This week we welcome the amazing Monte Durham - one of the stars from TV's Say Yes To The Dress Atlanta.Finding the right dress has never been easy for most brides.  The idea of going shopping for a dress downright scares some brides.  But now, throw in issues with fabrication, transportation, and labor, and the...2022-03-151h 00Behind The VeilBehind The VeilBehind The Veil: Off Site Catering - A Conversation w/ Bill HansenThis week we welcome a pillar of the South Florida event community - Bill Hansen.  If you are a vendor or a couple, it is almost a given that you have heard the name Bill Hansen Catering. A leading catering, wedding, and event expert and Founder and CEO of one of South Florida’s top catering firms, Bill provides entertaining solutions for clients that delight their guests with passion, quality, teamwork, and innovation. The secret to his 40+ year longevity in the catering and events industry--pleasing high-level clients including FedEx, HBO and UBS--lies in hard work, unbr...2022-03-011h 04Behind The VeilBehind The VeilBehind The Veil: Customer Service Between Wedding VendorsThis week we welcome back one of our favorite guests - CeCe Todd!!We have all seen it - every where you turn it seems that people are just not being as nice to each other or act out in some crazy way... Anyone fly the not so friendly skies lately?  So is this true in the event world?  More importantly, what about vendor to vendor?Weddings have to be a team effort.  If your photographer doesn't get along with your planner or entertainment pros, your photos are not going to be as great.  And how...2022-02-221h 03Behind The VeilBehind The VeilBehind The Veil - All about Table Cloths & Why Hotel White is Not Your FriendThis week we welcome Lara Nickerson from BBJ Linen.  A speciality linen company that ships your perfect linen anywhere in the country and abroad.  Linen has come a long way from 20 years ago.  We went through the spandex phase, where everything was covered with black or white spandex.  Then the sparkle phase, and the over the top color phase in the 80's and 90's... and now couples are vying to do what they want to do, regardless of what is current or popular.  There is no quicker way to get across your vibe that fashion.  And th...2022-02-1951 minBehind The VeilBehind The VeilBehind The Veil - CeCe Todd!! A conversation about centerpieces, business, and the pandemicThis weeks guests is Cece Todd - CeCe Todd is an award-winning and renowned floral designer and third generation entrepreneur. Both entertaining and talented, CeCe’s style and attention to detail has allowed her to become one of America’s leading floral designers and industry leaders. CeCe has been a KnotPro Educator and named to the Biz Bash Top 500. She has been invited to share her expertise on the national stage at such prolific events as Wedding MBA, David Tutera Experience, Fleursociety Summit, and Koehler & Dramm Wholesale Annual Conference. CeCe’s passion for teaching the next generation of floral design...2022-02-081h 02Behind The VeilBehind The VeilBehind The Veil - Vendor Meals... A Right or A PrivilegeThis week we get personal! At a recent event, I was given attitude about the vendor meals - and so I posted about it. And the response was intense on both sides of the aisle. To feed or not to feed?? You would think the idea of a vendor meal would be an easy issue to discuss but there are so many factors that go into it.The cost - many venues and catering companies are upping the cost of a vendor meal making it almost the same cost as the guest meal.The timing...2022-02-011h 00Behind The VeilBehind The VeilBehind The Veil - Technology ... Curse or A Blessing? Nora Shiels - Owner of RockPaperCoin.comDuring Covid - it felt like technology wa a lifesaver when everything else was going to the trash pile! Technology helped us communicate with clients in ways that never seemed possible. This week's guest is Nora Shiels - the creator and owner of Rock Paper Coin - a must have for event pros when scheduling payments, contracts, and communication with other vendors on a collaborative event. Nora had zero experience when it came to technology but knew there was a need and had a solution! But is technology always a good thing? Does it ever get in...2022-01-2555 minBehind The VeilBehind The VeilBehind The Veil - Videography 101 - What Goes Into Creating The Perfect Wedding Video?Video has started to become a must have at more and more weddings, but unlike photography, not a lot of couples know what to ask or what goes into a great wedding video. This week's guests were born with video cameras in their hands. Starting with an Iphones and working with their way up to multi camera system, this team has learned the hard way of what goes into a truly instagramable moment.Paul Clark are Caleb Wesco are an outstanding videographers who have made names for themselves in the industry for his high-quality productions. Paul i...2022-01-181h 01Behind The VeilBehind The VeilBehind The Veil - Goal Setting Based In RealityLet's face it - as small business owners and sales managers, the world seems determined to take us down! Either everyone is canceling or swamping you with new events. It seems like a now win situation. So how do you set goals in this environment? How do you set goals that also ensure you keep from burning yourself out?This weeks guest - Rachel Sheerin - is an international keynote speaker and award-winning trainer who inspires audiences to sell more + be happy. As a high-performing catering executive turned sales coach, Rahel's sales strategies and team-first approach's...2022-01-111h 02Behind The VeilBehind The VeilBehind The Veil - Increasing Sales and Setting ExpectationsYou have your marriage license, but now what? This week, we welcome back Alan Berg, husband, father, son, friend, speaker, author, salesman, marketer, musician, handyman, consultant, and all-around nice guy. There is a marriage, a ceremony, and a celebration, but are they the same? Here we examine what it means to focus on you and your significant other, preparing for your life together and the formality of the ceremony. The celebration focuses on your family and guests with the help of a wedding planner, location, and your vendors, to put on this magical show to ce...2021-12-281h 06Behind The VeilBehind The VeilBehind The Veil - Interview w/ Julie Novack - CEO and CoFounder of PartySlate.comThis Tuesday on Behind The Veil, we will have a conversational approach to scaling an event publication before and during pandemic times. We welcome Julie Novack CEO and Co-Founder of PartySlate to learn more about how she got started, how the wedding and event editorial landscape has changed over the years, and through the current state of COVID, website best practices, and strategies for your brand.Julie is the CEO and Co-Founder of PARTYSLATE, a photo-rich website where leading event professionals share their work and build their brand. With over 20 years of digital marketing experience with...2021-12-211h 02Behind The VeilBehind The VeilBehind The Veil - Dirty Little Secret - Sanitation and EventsNo one really wants to talk about the dirty side of throwing an event, but if you don't, it could quickly take a wrong turn!Many times, it's the first question that planners get from the mother of the bride - "What do the restrooms look like?" ...And for most, thinking about sanitation is not on the top of our list - but it should be! How we handle trash and restroom needs, can make or break an event. Since 2020, most of us have had to deal with how to make sure we take care of...2021-11-0952 minBehind The VeilBehind The VeilBehind The Veil - OMG Have To Much Work!! HELP ME!How do you stay sane and on top of your work during the busy season? Ever felt like you worked like a dog all day but not actually accomplish anything? Even worse, having so much to do that you don't even know where to begin...We are going to talk about all of this and more. Tips that you will be able to use immediately to help reduce stress and become more efficient!This week we welcome back award winning photographer Lynne Reznick. Lynne is a sought after speaker, especially when it comes to her lecture...2021-11-0257 minBehind The VeilBehind The VeilBehind The Veil - Wedding 101 - Flowers and DecorThis week we continue our series focusing on wedding basics. This week we talk about wedding decorations - including centerpieces, ceremony décor, bouquets, and more!Our guest this week Jacqueline Morgan Van Montague – Jacqueline Morgan Van Montague has worked in the luxury floral event business for over 30 years, from London to New York City to South Florida! Working for Royal florist Jane Packer to being the in-house florist at the Ritz Carlton in NYC, Jacqueline has been a preferred florist at the most prestigious 5-star hotels and venues in South Florida for the past 17 years as...2021-10-261h 02Behind The VeilBehind The VeilBehind The Veil - Wedding 101 - MakeupWe continue our series of wedding basics 101 - Wedding Makeup. This week we get into wedding beauty tips & tricks, discuss current trends, what to avoid, and so much more!This weeks guest:Marcia Williams - is the Founder and CEO of Embellish Beauty (www.EmbellishBeauty.com), which sells vegan, gluten-free, cruelty-free, long-lasting, and hydrating lipsticks, lip glosses, and easy-to-apply, comfortable magnetic eyelashes in a range of beautiful styles. She is one of the most sought-after wedding hair and makeup artists in the Philadelphia area and was named one of the best wedding makeup artists by Philadelphia...2021-10-201h 03Behind The VeilBehind The VeilBehind The Veil - Wedding 101 - TransportationThis week we continue our series about wedding basics. One of which is transportation. In this age of Lift and Uber - when is it appropriate to provide transportation? Then who do you invite? And it's got to be expensive? Or is it?In Oct of 2015, Darah and Joaquin bought Black Pearl Limousine, a company founded in 2004 by a burnt-out owner with rapidly decreasing sales. In the six years since they've been operating the business, they've managed to establish key relationships with local hotels, venues, event, and travel industry leaders, more than double the sales revenue, and...2021-10-1257 minBehind The VeilBehind The VeilBehind The Veil - Do I Really Need A Planner?When planning a wedding, it's the number one thing that couples feel like they can cut from their budget. Of course, we can plan this wedding ourselves! Between the checklist that are provided by The Knot & Wedding Wire, and everything that we can find on the internet - why do we really need a wedding planner. Having a Day Of person should be enough. But is it really?This week we welcome Bettina Benizri, owner of Busy Bee's Events. We will have a frank and honest conversation about the pros...and cons.. of have an event planner as...2021-09-141h 03Behind The VeilBehind The VeilBehind The Veil - Celebrity Weddings! The Good, The Bad, and The Ugly!The Truth behind A-List Celebrity Weddings & Events - There were some connection issues for the first 10 minutes but all is good after that!Marley Majcher is the CEO of The Party Goddess!, A nationally acclaimed full-service event planning and catering company. From understated elegance to rock star fabulous, Majcher is known for creating the most talked about parties of the year for a client list ranging from top-tier businesses to A-list celebrities such as Snoop Dogg, Sofia Vergara and Britney Spears. As The Profit Goddess!, Marley is also quickly establishing herself as one of the best re...2021-09-071h 06Behind The VeilBehind The VeilBTV - All about Flowers and Centerpieces... Flowers 101This week, we continue our series about wedding basics. One thing that all weddings have in common is décor.  Some of the first questions you'll be asked is "What are your colors?" and "What are your favorite flowers?" But the rules have changed, and more and more couples are choosing to have recyclable options that DON"T include fresh cut flowers. This week we welcome Nichole Sellars - the owner of CLE Events & Rentals - a company specializing in unique backdrops and décor. Nichole started her business in 2017 after several years with the Seminole Tribe and Casi...2021-08-3159 minBehind The VeilBehind The VeilBehind The Veil - Photography 101You finally had your perfect day! Over a year and half of planning, worry, and pandemic, you finally got your moment. But - was it captured correctly? Are you worried about how the photos are going to look and did you really hire the right person? Avoid all of these questions and find out what you should be asking before you hire that pro, and what can be done after the fact.Lynne Reznick is the owner of Lynne Reznick Photography, who was recently named on of the top wedding photographers by Boston Magazine. A high school t...2021-08-241h 05Behind The VeilBehind The VeilBehind The Veil - Wedding Burnout!!After a year of nothing, and praying for new clients - all of a sudden your wishes have come true! But be careful what you wish for. Now it's starting to get too much and the needs of the clients are different than before. How do you avoid burnout, use resources to grow your business, for the clients that you want, at your pace!helping service-based creative entrepreneurs reach their full potential through “done with you” and “done for you” marketing education, strategies, and copywriting solutions that attract more clients. She is a firm believer that business owners should m...2021-08-231h 01Behind The VeilBehind The VeilBehind The Veil - Live from VEGAS @ the NACE National ConferenceThis week, the show goes on the road!  We get to meet some amazing surprise guests that will talk about everything from a wedding conference that is centered around the use of marijuana ... Yes - you read that right! ... To  Michael Dwor, the CEO of a VerTerra - a company that produces plate ware that is 100% earth friendly.  This all started with their first products being made completely out of palm leaves.And of course ending with one of our favorite NACE (National Association of Catering & Events) leaders - Cathi Horner - who gives us the...2021-08-061h 05Behind The VeilBehind The VeilBehing The Veil - The Self Employed LifeWho hasn't said at some point, "Maybe I should go work for myself"? Being self-employed definitely has it perks, but it's also scary as sh*t! Advances in technology, changes in trends, or even a pandemic, can destroy a business - and usually without any warning. This week we welcome Jeffrey Shaw, the author of a new book aptly titled "The Self-Employed Life". We will talk about the pros, cons, myths, and truths about being self-employed. Jeffrey will also give insights in how to stay successful regardless of the world around us.Jeffrey Shaw is a leading v...2021-07-131h 03Behind The VeilBehind The VeilBehind The Veil - Productivity and Social Meda with Angel ProffittIt seems like everyone is doing it, but should you be as well? Just because someone else jumps off a bridge, you know the saying. But - is it something you should be thinking about doing? How do you get started? And what about finding followers! Is this something that could help build your brand and build more business, or is it just more hot air? Time to find our way through the Bull Sh*t and get some straightforward answers!This week on Behind The Veil, we welcome Angela Proffitt to talk about all of this...2021-06-291h 01Behind The VeilBehind The VeilBehind The Veil - Entrepreneurship 101When is it the right time to hire an employee versus contract workers?  Does a Business Plan have to be written?  These questions and many more are answered on today's podcast, with special guest Michelle Loretta With a degree in accounting, it seemed like Michelle had her career laid out for her when she began working in the corporate world at companies like Deloitte and Coach. It wasn’t until she started a stationery business in 2004 that she discovered what many already knew at the time: The events industry was chockful of incredibly talented creatives, but few h...2021-06-231h 02Behind The VeilBehind The VeilBehind The Veil Episode 9: The Do's and Dont's of Planning a Backyard Wedding During CovidThis week our panel discusses real life experiences about how to plan a successful backyard wedding.   There is nothing life real life experience to truly figure out the things that work and the things that don't.  Backyard events come with it's own full set of logistics and it's important to think about all of them, because unlike a hotel, you can't just get what you need at a moments notice!This weeks guests:Marci Guttenberg, CWP, CPCE-  with An Affair To Remember by MarciTiffany Anzelmo with Bliss PhotoAnna Hess, CWP - Anna Hes...2020-11-031h 02