Shows
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 14 - AI, Inclusion, and the Future of InsightsIn this episode of DEI Matters, we sit down with Asha Parmar, Associate Director at C Space and recognized innovator, to explore how AI intersects with diversity, equity, and inclusion (DEI) in research.Asha shares her perspective on:How AI can support human insight work.The risks of bias and misrepresentation in generative AI.Practical steps to embed DEI into AI practices.A thought-provoking conversation for anyone interested in the future of inclusive, responsible research.Recorded August 8, 2025Asha Parmar, Associate Director at C Space, a business unit of Escalent. Asha leads...
2025-12-1641 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 13 - Building BelongingIn this episode of DEI Matters, we speak with Kisha Payton, Chief Belonging & Inclusion Officer at Escalent, about building cultures of belonging in the insights industry. Kisha shares how Escalent’s Inclusion Network is shaping change, the challenges of sustaining DEI amid political and budget pressures, and why equity must remain at the center of inclusion efforts.Recorded August 7, 2025Kisha Payton is the Chief Belonging & Inclusion Officer at Escalent, a top research, data analytics and advisory firm. Kisha brings 20 years of cross-sector experience in nonprofit, legal, and for-profit spaces to challenge conventional thinking on inclusion. At...
2025-12-1640 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 12 - Aligning Policy with Purpose (A University’s Approach to DEI)In this episode of DEI Matters, we sit down with Cecilia Yudin, Director of the Center for Diversity, Equity, & Inclusion at Boston University's Questrom School of Business. Cecilia shares her perspective on what meaningful DEI policy looks like at the university level—and why it matters.We explore how DEI strategies must align with an institution’s broader goals to create lasting impact and discuss the critical role access to opportunity plays in driving equity. From policy design to student experience, this conversation offers valuable insights for organizations looking to lead with purpose and create real...
2025-04-1824 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 11 - Why We’re Still HereAmy, Christelle, and Melissa get real about why DEI Matters isn't going anywhere. The name stays. The mission stays. The hard conversations stay.In a world that needs it more than ever, we're doubling down — because DEI doesn’t just matter. It’s essential.Reporting From The Scene by MaxKoMusic | https://maxkomusic.com/Music promoted by https://www.chosic.com/free-music/all/Creative Commons CC BY-SA 3.0https://creativecommons.org/licenses/by-sa/3.0/Politics by MaxKoMusic | https://maxkomusic.com/Music promoted by https://www.chosic.com/free-music/all/Creativ...
2025-04-0432 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 10 - Best Practices in Asking Sexual Orientation and Gender Identity (SOGI) Questions in ResearchIn today's episode, we are joined by Shannon Danzy, Senior Director of Research and Strategy at the Insights Association. Shannon will guide us through best practices for questionnaire design, specifically focusing on how to address sexual orientation and gender identity in a respectful and inclusive manner. With her extensive expertise in research and strategy, Shannon will share valuable insights into how market researchers can create questionnaires that are sensitive to the diverse experiences and identities of respondents. We will explore how inclusive question design can improve data accuracy, foster a more welcoming environment, and ensure that all voices are...
2025-01-0626 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 9 - Amplifying Voices: Reaching Niche Ethnic AudiencesIn today’s episode, our hosts are joined by Ebony Pritchett, a key figure at The Advocacy Group, a qualitative research firm dedicated to gathering insights from underrepresented and often neglected communities. With a deep passion for amplifying voices that are too often overlooked, Ebony shares her valuable expertise in conducting research that reaches and resonates with marginalized groups. We’ll discuss the importance of inclusive research methodologies, the challenges of engaging with underserved populations, and how The Advocacy Group’s unique approach helps drive meaningful change. Tune in as we explore the power of representation in market research and it...
2025-01-0635 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 8 - Workplace BurnoutIn this episode, we dive deep into the critical issue of mental health in the workplace with Adeola Mead, ND, a leading expert in employee wellbeing. Adeola works with companies to identify the most effective wellbeing solutions, helping organizations create healthier, more supportive environments for their employees. She shares her insights into the importance of mental health and wellness programs, how companies can better support their teams, and the value of understanding employees' mental health needs.Adeola also offers best practices for designing effective questionnaires to gather meaningful data on employee wellbeing. From ensuring questions are sensitive...
2025-01-0640 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 7 - Inclusive Market Research: Engaging Participants with Disabilities EffectivelyIn honor of National Disabilities Awareness Month, this episode of DEI Matters is dedicated to fostering inclusivity and accessibility within market research. Our guest, Mindy Bartleson, provides expert insights and actionable strategies for ensuring that individuals with diverse disabilities are not only included but empowered to participate fully in research initiatives.From leveraging technologies like screen readers to designing surveys that accommodate a wide range of needs, Mindy highlights practical approaches that researchers can implement immediately. We also delve into the importance of cultivating inclusive and respectful research environments, where every respondent feels valued and heard.
2024-12-0626 minDEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 6 - Intentional InclusivityIn this episode of DEI Matters, we are honored to welcome Pamela Forbus, former Chief Marketing Officer at Pernod Ricard USA. Pamela leads the charge in marketing and innovation for a portfolio of premium spirits, wine, and champagne brands, combining the power of data, insights, and creative storytelling to drive business growth.With a wealth of experience from industry giants like Disney, PepsiCo, and Frito-Lay, Pamela shares her journey of dynamic leadership and strategic innovation. Recognized with prestigious honors such as Forbes CMO Next and the MASB Trailblazer Award, she offers an inspiring perspective on the role...
2024-12-0630 min
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 5 - Gen Z's Perspective: DEI Through a New LensIn this episode of DEI Matters, we’re joined by Steph Strickland from JUV Consulting, a trailblazing organization amplifying Gen Z voices in the professional world. Together, we dive into how Gen Z approaches Diversity, Equity, and Inclusion (DEI) and why these matters are non-negotiable for this influential generation.Steph shares insights into Gen Z’s expectations for workplaces, brands, and communities, emphasizing their demand for authenticity, representation, and meaningful action. We’ll explore how this generation’s unique values and lived experiences are reshaping the conversation around DEI, both within the insights industry and beyond.Join u...
2024-04-2522 min
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 4 - Sexual Orientation and Gender Identity in the WorkspaceThis episode of DEI Matters takes a deep dive into the pivotal topic of gender and gender identity in market research. Our guests, Jessica Broome and Hannah Kaplan from Southpaw Insights, bring their expertise and unique perspectives to an insightful discussion on the critical role Diversity, Equity, and Inclusion (DEI) plays in shaping organizational practices and research methodologies.Drawing from their experiences, Jessica and Hannah explore the importance of adopting inclusive and representative approaches in the insights industry. They share actionable strategies for integrating DEI principles into research design and execution, ensuring that organizations not only meet...
2024-02-0537 min
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 3 - Religious Diversity in the WorkspaceIn this episode, we dive into the vital topic of religious inclusion within the market research industry—both for respondents and employees. We explore how recognizing diverse religious practices and allowing for various expressions of faith can create a more inclusive environment.Join us as we discuss actionable strategies for implementing workplace policies that honor religious diversity, fostering a respectful culture in insights communities, and ensuring that market research reflects the voices of individuals from all faith backgrounds. Whether you’re a researcher, team leader, or insights professional, this episode provides valuable tips and best practices to help...
2023-09-2333 min
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 2 -Diversifying Data for ImpactThis week on DEI Matters, we’re joined by Dominique Irvin and Kai Fuentes, two of the founders of Culture MRx, an organization dedicated to improving ethnic representation in market research to drive better business outcomes.In this episode, Dominique and Kai share their personal insights and experiences, diving into the challenges and opportunities of fostering Diversity, Equity, and Inclusion (DEI) within the industry. Through engaging stories and actionable strategies, they explore how the insights community can better represent the world in which we live, delivering more authentic and impactful results for clients and for the insights co...
2023-09-2332 min
DEI Matters: Insights Association North Atlantic ChapterDEI Matters: Ep 1 - Why Does DEI Matter?Welcome to DEI Matters, the podcast where we explore the critical role of Diversity, Equity, and Inclusion (DEI) in the insights community and beyond. Presented by the Insights Association North Atlantic Chapter, this show brings together thought leaders and changemakers to discuss how DEI shapes a more inclusive and equitable world.In this inaugural episode, meet our hosts as they share their personal journeys, passion for DEI, and vision for the podcast. Discover why these conversations are essential—not just for the market research industry but for driving meaningful change across society.Join us as we...
2023-09-1415 min