Shows
The Sage SayersThe gifts and folly in employing AI for your writings. A conversation with Mark DeSantisExperts tell us AI writing adoption's now mainstream with 82% of businesses using AI tools for creating content. Good news for the AI market, now projected to reach a $1.8 trillion global AI market by 2030. And yet we know AI's not perfect at writing. In fact, partners I team with, like Maven, a popular platform for cohort-based learning where I'm building several communications workshops, discourages course creators to use AI for writing a course design. It reminds us to use AI to brainstorm content ideas, not to write them. I fully agree, and so does entrepreneur and Ca...2025-05-3123 minThe Sage Sayers“If you can’t tell a good story, you ought not be in leadership.” Mark DeSantis on storytelling and slide decksYou don’t get great at entrepreneurship without being an amazing storyteller. And Mark DeSantis, an entrepreneur whose robotics company was acquired by Kubota Corporation, is truly excellent. But not everyone embraces the opportunity of storytelling or knows they can bring these skills they use with their kids, those they love, or friends to work. Even fewer realize that storytelling might simply be framing an idea as “our experience.” Failure to employ this innate skill we all possess is a missed opportunity, especially for leaders, Mark muses in our insightful interview. (And don’t even get him st...2025-04-1935 minThe Sage SayersEntrepreneur Mark DeSantis on Brevity, Storytelling, and Captivating vs Selling Audiences on LinkedInFew LinkedIn bios are as concise as Mark DeSantis whose title alone sits within one word: Entrepreneur. Of course, he is so much more. Mark teaches entrepreneurship at Carnegie Mellon’s Tepper School of Business. And his robotics business, Bloomfield Robotics, got on the radar of Kubota Corporation, one of the world’s largest manufacturers of farm machinery, who acquired them. Mark now serves as advisor. Our ad hoc, unscripted interview started as complete strangers, two professionals with a shared love for brevity and non-fluff communications on the social media platform that scares so many. Hearing Mark’s stor...2025-01-2432 min