Shows
By Design Advisors: The Way To Value PodcastAndrej Suttles: How He Built a Media Company on Consistency (Not Fancy Gear)What actually grows a media business? Showing up.
In this episode, Andrej Suttles (founder of Suttlesolution Media) shares how he went from shooting bulldog photos to producing podcasts, reels, and client content every week—by building a consistency + accountability machine. He talks free “test shoots,” fail-safes for production, authentic storytelling vs. Buzz Word Marketing, and why AI is a tool—not a substitute for showing up.
What you’ll learn:
- The origin story (mom’s binder hustle → first camera → dog headshots → media company)
- The...
2025-11-2421 min
By Design Advisors: The Way To Value PodcastWhen Should You Sell Your Business? (Hint: Not When You ‘Have To’)Most owners tie exit timing to age—not the business. In this roundtable, Dale, Marty, and Tom break down the real “right time to sell”: when you’re ready (mentally + operationally), the business is clean, and you can tell a story buyers will love.
We talk about the 5 Ds that force terrible exits (death, divorce, disagreement, distress, disability), why “sell in strength” always beats scared selling, and how multiples interact with your EBIT and investment decisions (that “$1 now might cost you 8× in value”). We also hit earn-out/back-end risks (second bite of the apple), FOMO, and...
2025-11-1725 min
By Design Advisors: The Way To Value PodcastWhy Leaders Don’t Ask for Help (BCD Syndrome Is Killing Your Company)Most leaders don’t fail because of markets—they fail because of ego.
In this episode of The Way to Value, Marty Osborne and Dale Thrush break down why leaders don’t ask for help and how BCD Syndrome (Blame • Complain • Defend) quietly destroys culture, hiring, and growth. They share practical plays: team-led hiring (“weigh in = buy in”), the Fresh Eyes onboarding practice, when to push back on yourself instead of your people, and why AI adoption is becoming a real-world growth litmus (are you learning or not?).
What you’ll learn:
2025-11-1021 min
By Design Advisors: The Way To Value PodcastSteve Brindle: How To Protect Your Valuation Through Due DiligenceIf you think due diligence is just paperwork, wait until the 16 tabs hit your inbox.
In this episode, Steve Brindle (Advoco co-founder) explains how he led the financial excellence and due diligence that took the team from LOI to close in their acquisition—what buyers really check, why simple books beat “lipstick on a pig,” and when to say no without tanking the deal.
You’ll hear how multiple groups (finance, legal, HR, comp) ask for overlapping info in different formats, why consistency is better than spikes in your numbers, when to...
2025-10-2735 min
By Design Advisors: The Way To Value PodcastWhat We Learned This Year: Strategy, Focus, & ExecutionA full year. 50+ episodes. Dozens of leaders and teams. Here’s what actually stuck!
In this Yearly Recap of The Way to Value, Marty interviews Dale about the biggest lessons we learned this past year—working with founders, operators, and our own team. We boil it down to three buckets (Strategy • Focus • Execution), the 90-day / 3-rocks cadence that kept us honest, and why getting uncomfortable was the theme that changed everything.
You’ll hear the moments we got it wrong, the frameworks that corrected course, and the habits we’...
2025-10-1327 min
By Design Advisors: The Way To Value PodcastYour Mission Statement Is Permission to Play — Here’s How to Provide Real Unique ValueMost companies are shouting the same things: customer-focused, values-driven, people-first. If your competitors can say it too, it’s not a differentiator — it’s permission to play.
In this episode of The Way to Value, Marty Osborn and Dale Thrush break down the difference between permission-to-play statements and true unique value. We pressure-test mission statements, call out Buzzword Marketing, and share practical exercises to craft a rallying cry your team can remember and reward — not just frame on a wall. (Remember the moment when most folks couldn’t even recite their mission statement? Yeah, that...
2025-10-0619 min
By Design Advisors: The Way To Value PodcastParker Baxter: Grants, EV Funding & Real Cost SavingsAfter 15 years at Michelin, Parker Baxter jumped from corporate innovation to launching Greener Fleets, where he helps trucking and delivery fleets become more profitable and sustainable!
We talk why fleets adopt EV, CNG/RNG, hydrogen (hint: long-term cost + shipper demand), how California programs can cover ~$200k per EV to close the TCO gap, and why razor-thin margins make fuel savings a multi-million-dollar lever. Parker also shows how he uses AI/ChatGPT to build tools fast (like a diesel tax credit calculator in a day) and turn messy fleet data into useful decisions.
2025-09-2933 min
By Design Advisors: The Way To Value PodcastOvertime: Tom Johnson’s Playbook for Winning in Business - Why Execution Beats IdeasTom Johnson didn’t take the safe route. In this Overtime sit-down, Marty & Dale go way back with their longtime friend—and BDA partner, Tom Johnson—about failure, execution, and why opposites build better teams. You’ll hear how Dale, Tom (High-C on DISC) and Marty balance each other, how getting comfortable with failure shaped Tom’s career, and why execution is more important than intention when it comes to building companies.
Links:
Book A Call: https://www.bydesignadvisors.com/contact-us
Learn More About Exit Strategy & Leadership – https://www...
2025-09-2218 min
By Design Advisors: The Way To Value PodcastTom Johnson: From $25M to $165M— Tom’s Playbook for Winning in Business!What does a great CFO actually do? In this episode of The Way to Value, Tom Johnson (20+ years as a CFO) breaks down the difference between bean counting and building value—from capital structure and cash forecasting to the exit process itself. He’s lived it: Tom helped take a company scale from ~$25M valuation to a $165M exit.
If you’re debating fractional vs. full-time CFO, wrestling with “growth at all costs,” or wondering how buyers really value your business, this is your playbook!
Links:
Book...
2025-09-1527 min
By Design Advisors: The Way To Value PodcastBuzz Word Marketing Is Killing Your Brand (Say What You Actually Do)If your homepage says “innovative solutions for leading stakeholders,” you’ve got a Buzz Word Marketing problem
In this episode of The Way to Value, Marty Osborn and Dale Thrush break down how buzzword-heavy copy and vague mission statements repel buyers, confuse teams, and crush trust. We show you how to spot the jargon, strip it out, and rewrite your message in plain English — so customers know exactly what you do and why it matters.
We also expose the gap between permission-to-play statements (“build relationships, be strategic”) and real cor...
2025-09-0135 min
Raiders Of The Lost PodcastMOVIE NEWS: Weapons, Johnny Depp as Jack Sparrow, Marty Supreme, Harry Osborn Casting, Narnia, Scorsese, Shrek 5 Delayed and more!Lets discuss Weapons, Johnny Depp coming back as Jack Sparrow, Marty Supreme, Harry Osborn Casting, Narnia, Scorsese, Shrek 5 Delayed, Rambo Casting, Scooby Doo, Spider-Man, Swiped, Bone Lake, Daniel Day-Lewis and more!
Code RAIDERS10 for 10% off ALL MOVIE POSTERS: https://www.movieposters.com?sca_ref=8459350.sfobUgp0yonXc Learn more about your ad choices. Visit megaphone.fm/adchoices
2025-08-1525 min
By Design Advisors: The Way To Value PodcastWhat is it really like to work with By Design Advisors?Ever wonder what it’s really like to work with By Design Advisors?
In this episode, the mic gets flipped! Dale Thrush takes the hot seat as Marty Osborn interviews him about what actually happens during a 90-day engagement — the same framework that's helped dozens of businesses get unstuck and finally execute.
From leadership dysfunction to bloated org charts and unclear comp plans, we break down why most companies are stuck — and how a simple 90-day sprint can turn things around.
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2025-08-0420 min
By Design Advisors: The Way To Value PodcastWouldn’t You Like To Know: What Is A Preferred DISC Profile For A CFO?Thinking about hiring a CFO? Watch this first.
In this episode of Wouldn’t You Like to Know, we’re back with Tom, diving deep into what really makes a great CFO — and spoiler: it’s not just about crunching numbers.
We unpack how tools like DISC and Working Genius help predict if someone is actually wired for the CFO role — and how getting it wrong can cost you big time. From high C’s and low D’s, to discernment over invention, this convo breaks down what you *shou...
2025-07-2807 min
By Design Advisors: The Way To Value PodcastLauren O’Connell: Behind the Scenes with the Mavs - Culture, Cuban & ChaosEver wonder what it’s actually like working behind the scenes in the NBA?
In this surprise episode of The Way To Value, we sit down with Lauren O’Connell, former Marketing Manager for the Dallas Mavericks, to talk about everything from Mark Cuban’s courtside antics to running full-blown digital campaigns on the fly during the playoffs.
Lauren shares what it was really like being part of the Mavs team, how they prepped for every single game, and how culture, kindness, and a little chaos made it one...
2025-07-2113 min
By Design Advisors: The Way To Value PodcastWouldn’t You Like To Know: The cost of NOT having offsites is greater than the cost of having them.Think a fancy strategy session in your conference room builds trust? Think again.
In this episode of Wouldn’t You Like to Know, Marty (Motty) Osborn breaks down why offsite leadership summits are the secret weapon for building real trust, alignment, and an actually fun team — and why skipping them could be destroying your company culture.
From epic water gun fights in New York to cooking breakfast in a villa in the south of France, Marty shares stories you can’t replicate over Zoom (or at that stale...
2025-07-1406 min
By Design Advisors: The Way To Value PodcastJohn Sterling: Why Your Last Hire Was a DisasterEver hire someone, only to realize three months in… it was a disaster? Yeah — we’ve all been there.
In this episode of The Way to Value, we sit down with John Sterling, a successful entrepreneur who has led massive teams, coached hundreds of leaders, and made plenty of hiring mistakes of his own. Together with Marty Osborn & Dale Thrush, they break down why so many companies get hiring wrong — and what to do before your next big people decision.
We’re talking vague roles, bad onboarding, “culture fit”...
2025-07-0755 min
By Design Advisors: The Way To Value PodcastThe Biggest Lie in Business? Time.🕒 What if the way your business uses “time” is actually destroying your growth, your team, and your culture? What is business timing?
In this eye-opening episode of By Design Advisors, Marty Osborn and Dale Thrush break down why year-end bonuses, annual performance reviews, and long-term planning are failing your business — and how rethinking your relationship with time can unlock massive execution and employee trust.
You'll hear:
- Why annual bonuses *actually* kill motivation and crush cash flow
- The death of the perfo...
2025-06-1927 min
By Design Advisors: The Way To Value PodcastMichael D’Onofrio: Tested HQ’s Founding Story - From Side Hustle to Scaled StartupIn this episode of The Way To Value, we sit down with Michael D'Onofrio, founder of Tested HQ, to uncover how he scaled his startup from a one-man side hustle into a 12-person company working with Fortune 500s.
Michael shares his raw, behind-the-scenes experience of launching during the pandemic, hiring early team members, overcoming founder burnout, and the growing pains of managing people, processes, and purpose—all by design, not by chance.
👥 We also dive into:
-How to know when to leave...
2025-06-0939 min
By Design Advisors: The Way To Value PodcastMary Selvaggio: Why Most Companies Suck at Marketing — And How to Actually Fix It!Most companies are terrible at marketing — and they don’t even know it.
In this no-fluff episode of the By Design Podcast, we sit down with marketing strategist Mary Selvaggio to unpack why your message isn't working, why your website is confusing, and why your marketing team is probably set up to fail.
From separating sales and marketing to using StoryBrand, drip marketing, and even ChatGPT the right way, Mary shares the brutal truths and fixes that most business owners desperately need to hear.
...
2025-06-0240 min
By Design Advisors: The Way To Value PodcastPaul Cowley: Why Businesses Fail and How To Sell a Tech Company!🚨 Fun Fact: 80% of partnerships fail.
This one didn’t — and the reason why will surprise you.
In this episode of the #bydesignpodcast, Dale, Marty, & Paul break down how the power of three partnership model led to years of growth, a successful exit, and almost zero drama along the way. From how they handled exits, to avoiding toxic compensation issues, to why founders staying too involved kills valuation, this conversation is full of real, hard-earned lessons.
If you’re a business owner, founder...
2025-05-2327 min
By Design Advisors: The Way To Value PodcastYour Culture Is Broken! (Because You Promoted the Wrong People)💥 Think your culture is fine? Think again!
In this raw and revealing episode of the By Design Podcast, we sit down with Steve Iverster and Chris McCord from Ideal HR to expose the real reasons company cultures fall apart — from bad hires, to toxic promotions, to leaders with zero self-awareness.
If you've ever wondered:
- “Why is my best talent leaving?”
- “Why does our culture feel off?”
- “Why do I hate going into my own business?”
...
2025-05-1946 min
By Design Advisors: The Way To Value PodcastStill Working in Pajamas? Here’s Why You’re Not Getting Promoted!If you're still working in pajamas, you need to hear this.
In this episode of "Wouldn't You Like to Know", Marty and Dale break down one of the most important topics in business right now: Why remote work may be quietly killing your career. From promotion stats, to culture breakdowns, to the real ROI of showing up, we’re exposing why you can’t lead from behind a Zoom screen.
💼 Whether you’re a business owner, team leader, or employee—this conversation will change how you think about retur...
2025-05-1527 min
Noob SchoolBuying Smarter: Tools, Strategy, and Stories with Marty OsbornMarty Osborn is back on the show, and we’re digging into some serious business strategy in this episode. If you’ve ever thought about buying a business—or selling one—this conversation is packed with value. We talk through what makes a company an attractive acquisition, how to evaluate opportunities, and what the process really looks like when you’re trying to find the right fit. Whether you’re a first-time buyer or just curious about what goes on behind the scenes, Marty brings tons of clarity and real-world perspective to the table. We also get into how to prepare y...
2025-05-0241 min
By Design Advisors: The Way To Value PodcastChris Edwards: M&A secrets no one tells you — secrets that can cost you millions!In this explosive episode of the #bydesignpodcast M&A attorney Chris Edwards reveals the biggest mistakes sellers make, why bad LOI's (letters of intent) can ruin deals, how messy cap tables scare investors away, and what hidden legal traps you MUST watch for when selling your company.
From avoiding toxic buyers to making sure your deal actually closes, this episode is a must-listen for any founder, entrepreneur, or business owner thinking about selling in 2024.
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💥 **What You’ll Learn:**
✔️...
2025-04-2841 min
By Design Advisors: The Way To Value PodcastHow We Hire the Right People from Day 1 | DISC, Working Genius & Startup Culture🎙️ In this episode of the #bydesignpodcast, we sit down with Matt Gabriel, founder of Tech Wheelhouse, to explore how startups can win with people from day one. We break down how DISC and Working Genius assessments are used before hiring, how to build the right team in early-stage companies, and why knowing your people is your true competitive advantage.
From team building to sales strategy, this episode is a playbook for startup founders who want to scale the right way—with #intentionality.
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💡...
2025-04-2121 min
By Design Advisors: The Way To Value PodcastHow VCs REALLY Evaluate #Startups | #Investor Mindset & #Founder Mistakes🎙️ In this episode of the #bydesignpodcast we sit down with #JoeMancini of Front Porch Venture Partners to uncover how #vcs really evaluate #startups, what makes a founder investable, and the #mistakes that kill deals before they start.
From real talk about #valuations, hiring mistakes, and #foundermindset, to practical tips on building investor trust and aligning your team — this episode is a masterclass in how to get your business VC-ready.
We also break down the power of tools like #disc & #workinggenius, how early-stage hiring mistakes can sink startups, and why...
2025-03-2854 min
By Design Advisors: The Way To Value PodcastUse DISC & Working Genius to Build Powerful Teams | Stop Hiring by Chance!Hiring the right people isn’t luck—it’s a process. In this episode of the By Design Podcast, Marty Osborne shares a proven framework to build teams by design, not by default. Whether you're a startup founder, HR leader, or business owner, you’ll discover how to use tools like DISC and Working Genius to hire smarter, delegate better, and reduce costly turnover.
From defining what winning looks like in a role, to making intentional hiring decisions, to empowering candidates with self-awareness—this episode breaks down real-world strategies to help you create a culture...
2025-03-2622 min
By Design Advisors: The Way To Value PodcastInside “Finding Significance” — How to Build a High-Performing Team🎙️ In this episode of the By Design Podcast, we dive deep into author Marty Osborne’s powerful leadership book, Finding Significance: Five Keys to Becoming the Leader People Are Happy to See.
We explore Key #2: “It’s Your Team, Don’t Leave It to Chance” — a crucial mindset shift for any leader who wants to build a strong, engaged, and high-performing team. Marty shares why so many leaders struggle with hiring, how assessments like DISC and Working Genius can uncover true fit, and why the right team can unlock the long-term success of any business....
2025-03-2127 min
Limitless Leadership LoungeLeading with Significance: Marty Osborn on Success, Culture & GrowthIn this episode, we sit down with Marty Osborn, entrepreneur, speaker, and author of Finding Significance, to explore the keys to effective leadership, company culture, and entrepreneurial success. Marty shares insights from his journey—building and selling a business, creating a thriving workplace, and developing leaders people are happy to follow.Key Topics Covered: ✅ The Power of Hiring Right – How to attract and retain top talent.✅ Leadership & Culture – The secret to creating a company people love.✅ Entrepreneurial Success – Why problem-solving, persistence, and resilience matter.✅ Building a Legacy – How great leaders focus on w...
2025-03-1250 min
By Design Advisors: The Way To Value PodcastThe 5 Keys To Becoming The Leader People are Happy To See💡 Want to Write a Book or Become a Great Leader? Here's How! 💡
In this episode of By Design Podcast, we dive into the 4 essential keys to writing a book and explore the 5 keys to becoming a leader people love to follow with author and leadership expert Marty. Whether you’re an aspiring author, entrepreneur, or leader, this episode breaks down practical strategies to help you write, lead, and succeed.
📖 What You’ll Learn in This Episode:
✔️ How to Write a Book Step-by-Step – The 4 keys to making it happen...
2025-03-1033 min
By Design Advisors: The Way To Value PodcastM&A Secrets Unveiled: Avoid These Costly Business Selling Mistakes! | By Design PodcastThinking of Selling Your Business? Here’s What You NEED to Know! 💼
In this episode of the By Design Podcast, we sit down with M&A expert Shay Houser to reveal the biggest mistakes business owners make when preparing to sell their company. Whether you’re considering an exit strategy, seeking investment, or just want to understand the M&A process, this conversation is packed with insider knowledge from someone who has acquired over 20+ companies and invested in high-growth businesses.
🔎 What You’ll Learn in This Episode:
...
2025-02-1143 min
Carolina Business LeadersMarty Osborn: Growing and selling Advoco to a Fortune 500, releasing his new book, and starting multiple businesses | EP 4Send us a textMarty Osborn, Partner at By Design Advisors and former President of Advoco, is a seasoned entrepreneur who has founded and co-launched multiple businesses. After recently selling Advoco to a Fortune 500 company, Marty has embarked on a new venture, helping start By Design Advisors. In this episode, he shares his expertise on starting a business, the essential leadership principles for success, and the challenges he faced along the way. We also explore key takeaways from his newly released book, Finding Significance: 5 Keys to Becoming the Leader People are Happy to See.
2025-01-2752 min
Get Lost In Into A Ground-Breaking Full Audiobook Before Bedtime.Finding Significance by Marty OsbornPlease visithttps://thebookvoice.com/podcasts/2/audible/7768to listen full audiobooks.
Title: Finding Significance
Author: Marty Osborn
Narrator: Marty Osborn
Format: mp3
Length: 7 hrs and 36 mins
Release date: 01-23-25
Ratings: 5 out of 5 stars, 2 ratings
Genres: Management & Leadership
Publisher's Summary:
Part memoir and part business book, Finding Significance shatters the myth that you have to be a jerk to be a successful leader.
2025-01-237h 36Get Lost In This Immersive Full Audiobook — Perfect At Home.Finding Significance by Marty OsbornPlease visithttps://thebookvoice.com/podcasts/2/audible/7058to listen full audiobooks.
Title: Finding Significance
Author: Marty Osborn
Narrator: Marty Osborn
Format: mp3
Length: 7 hrs and 36 mins
Release date: 01-23-25
Ratings: 5 out of 5 stars, 2 ratings
Genres: Business Development & Entrepreneurship
Publisher's Summary:
Part memoir and part business book, Finding Significance shatters the myth that you have to be a jerk to be a successful leader.
2025-01-237h 36Noob SchoolMarty Osborn Turns the Tables: A Behind-the-Scenes Look at My Sales JourneyIn this special episode of Noob School, the tables are turned. Instead of hosting, I’m in the hot seat, with Marty Osborn leading the conversation. We take a deep dive into my journey through the sales world, from my early days as a rookie to where I am now. Marty and I talk about the people, the challenges, and the key moments that have shaped my career over the years. Throughout the episode, we discuss some of the memorable experiences I’ve had, both the successes and the lessons learned from the missteps along the way. We also talk...
2025-01-0329 minNoob SchoolLeading with Purpose: Marty Osborn on Finding Significance in LeadershipIn this episode of Noob School, we’re thrilled to welcome back Marty Osborn, author of Finding Significance: 5 Keys to Becoming the Leader People are Happy to See - available on Amazon now! After a 20-year corporate career marred by toxic leadership, Marty decided to take a bold step: leave the security of his job to build his own company and redefine leadership on his terms. Marty’s journey is one of both personal and professional transformation. In this episode, he shares powerful insights from his new book, blending his own leadership journey with practical advice for anyone looking to l...
2024-11-2549 min
Building A Lifestyle BusinessEpisode 17 - Marty Osborn, O & S Cleaning Solutions, and His Rise to Business Success Despite SetbacksAre you thinking about starting a business that will allow you to meet your financial goals AND allow you to focus on your family? Marty Osborn, owner and operator of O & S Cleaning Solutions in Kansas, talks with AC Lockyer about those things and more. What's it like to be an entrepreneur, a single dad, and go through huge life-changing events, but still come out on the other side healthier and better able to reach your goals? "My worse day ever became my best day ever," is a quote from this podcast with a compelling story behind i...
2024-08-1940 minNoob SchoolSales Talk with Marty Osborn: Lead Gen Evolution, Team Management and More!Welcome back to Noob School! Join Marty Osborn and I as we dive into the evolving landscape of lead generation tactics, and the importance of aligning your career with your personal interests. We discuss some insightful recruitment tips and tie in the themes from Marty's upcoming book, which he hopes to release in late 2024, exploring how great leaders can succeed without being abrasive. Tune in for all of that and much more.
Get your sales in rhythm with The Sterling Method: https://SterlingSales.co
I'm going to be sharing my secrets on all my social channels, but if you want...
2024-08-0231 minNoob SchoolSales Talk Episode 2 - Trillion Dollar Coach ft. Greg JacksonWelcome back to Noob School, today's is a special one - episode two of Sales Talk. Joined by Marty Osborn and returning special guest Greg Jackson, the topic of this episode is an excellent book called "Trillion Dollar Coach" by Bill Campbell. Tune in for a brief synopsis of the book, and a discussion on how you can apply it in life to improve your leadership skills, and learn more about Greg and Marty's history.
Check out what the Noob School website has to offer: https://SchoolForNoobs.com
I'm going to be sharing my secrets on all my social channels...
2024-03-1533 min
Big Ideas for Small BusinessThe Topic of Accountability with Marty OsbornHappy New Year! To kick off our 2024 season, Time discusses accountability with Accenture Managing Director Marty Osborn. What is accountability? What are its identifiable trails? Give this session a listen, and let us know your thoughts. Don’t forget to subscribe and stay tuned for our next episode in February!
2024-01-0530 min
Big Ideas for Small BusinessThe Topic of Accountability with Marty OsbornHappy New Year! To kick off our 2024 season, Tim discusses accountability and Patrick Lencioni "The Advantage" with Accenture Managing Director Marty Osborn. What is accountability? What are its identifiable trails? Give this session a listen, and let us know your thoughts. Don’t forget to subscribe and stay tuned for our next episode in February!
2024-01-0530 min
Big Ideas for Small BusinessThe Topic of Accountability with Marty OsborneHappy New Year! For our first discussion of the year, Tim discusses accountability, teamwork, and Patrick Lencioni’s The Advantage with Accenture’s Managing Director Marty Osborn. What is accountability in the workplace? What are noticeable outcomes from it? Listen to the full discussion, then let us know your thoughts. Don’t forget to subscribe and tune in for our next episode in February!
2024-01-0331 minNoob SchoolEpisode 99: Sales Talk with John Sterling - A Noob School Talk Show SpecialToday on Noob School things are a bit different than normal: introducing Sales Talk with John Sterling, with sidekick Marty Osborn and special guest Mike Thacker. To open, John and Marty discuss the book Reframe Your Brain by Scott Adams, a powerful piece of literature designed to change your outlook on setbacks, reframing how you see them for the better. Then, we welcome Mike Thacker to the show, diving into his career story and discussing the parallels between reframing your brain, and achieving a successful, enjoyable life. #NoobSchool #SalesTalk
Check out what the Noob School website has to offer: https...
2023-11-0644 min
The Quarterback DadCastMike Morgan - Unconditional Love & Creating Great Human BeingsSend us a textOur next guest, Mike Morgan, comes to us from two previous and fantastic QB Dadcast guests, Coach Bruce Brown and Coach Marty Osborn! Thank you!Coach Mike Morgan is the Head Football Coach and Band Director for Colfax High School in Eastern Washington. Today's episode is filled with so much wisdom, so please ensure you're in a spot to take notes! Coach Morgan grew up around education and the service of others. His dad was one of sixteen children who grew up in West Virginia, learning the values of hard work, acco...
2023-06-291h 15
Tech One, TwoIs Your Network as Secure as You Think?Host John Kampas, CEO, EMPIST discusses network security with Aaron Osborn, Network Team Manager, EMPIST. In this episode, we cover how many businesses assume that they are secure because the basics or main things are covered, but in fact, they have not covered everything leading to a false sense of security.
2023-06-2115 min
The Founder FactorEpisode 15 - Relinquishing Control and Leading with Intentionality: Marty Osborn, Managing Director of AccentureLove and business aren't often mentioned in the same sentence. In this episode, Marty Osborn breaks down this stereotype, expressing the love he has for his employees, customers, and company. He reveals that cultivating a caring and considerate culture in the workplace is what ultimately drove the financial sucess of his businesses. In this episode, discover how stepping up as a successful, entrepreneurial leader means understanding who your employees are as individuals, and relinquishing control to let them grow.
2023-06-0739 minNoob SchoolEpisode 72: Panel for the Noobs: Marty Osborn & Johnny BofiliosNoob School is back again, this time we have a panel! John is joined by repeat guest Marty Osborn, and a first timer in Johnny Bofilios. Delve into the vast experience of these three and take away helpful info to implement into your own sales career.
Check out what Noob School has to offer here: https://www.schoolfornoobs.com/
I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL
Subscribe to our newsletter today: https://bit.ly/3Ned5...
2023-06-0247 min
ReliabilityRadioReliability Radio EP 262: John Holmes & Marty OsbornReliability Web Radio speaks with Marty Osborn and John Holmes about the assimilation of Advoco into Accenture's culture. They discuss the psychology behind successful change management and how creating identity and letting it fuel enthusiasm can make the difference in project success.
2022-02-2213 min
ReliabilityRadioReliability Radio EP 262: John Holmes & Marty OsbornReliability Web Radio speaks with Marty Osborn and John Holmes about the assimilation of Advoco into Accenture's culture. They discuss the psychology behind successful change management and how creating identity and letting it fuel enthusiasm can make the difference in project success.
2022-02-2213 min
Big Ideas for Small Business7 Essentials to EAMWhat exactly is EAM? Join us as Tim sits down with Marty Osborn to discuss the 7 essentials of EAM.
2021-10-0625 minNoob SchoolEpisode 11: Marty OsbornMarty Osborn is one of John's favorite colleagues—and for good reason! He's got a great attitude, despite having a hard time getting his sales career off the ground. He tells John all about his journey to becoming one of the most well-known salesman in his state. Noobs: you're gonna want to take notes!
Follow John on social media:
Instagram: instagram.com/johnsterling_
Facebook: facebook.com/johnsterlingsales
Twitter: twitter.com/johnsterling_
TikTok: tiktok.com/@johnsterling_
2021-08-2025 min
Friends Of The Vine Wine PodcastFPL Round Table Special-Episode 59I sit down and talk English Premier League with some mates, as we enjoy some wine, whisky and cocktails. Join me for this one off Fantasy talk special, where all things FPL are debated.
Fellow Friends of the Vine Marty and Cody are joined by guests Nick and Omari as our fantasy teams and the upcoming season get the full scrutiny. This one off show was a blast to record with some great friends.
Get ready for a fun conversation. Pull up a chair, grab a glass and enjoy!
2021-08-1728 minThe Quarterback DadCastBonus Episode - A Tribute to Coach Marty Osborn - Wisdom, Football, & LaughsSend us a textToday, I get to pay tribute to Coach, Teacher, Father, and Athletic Director, Marty Osborn. For the last 30 years, Coach Osborn has impacted the lives of many young student-athletes and he has been one of the biggest mentors in my life. Today, he shares his wisdom as a father and teacher. You will hear laughs and some tears if you listen closely. Thank you to Coach for everything you've done for me and so many others who you've impacted throughout your career.Thank you to Catch Sitka Seafoods for their continued supp...
2020-10-081h 01
Marty's Minute047 | Are You Investing In Yourself?In today’s competitive world, you must invest in yourself if you want to get ahead, if you want to get a better job, or a promotion.
2019-11-2100 minMarty's Minute046 | GPS Has Ruined UsI constantly see people struggle because they know where they want to go, what they want their new software to do, or new processes they would like implemented, but they don’t know how to get there. Wouldn’t it be great if we just put in all our coordinates and a road map came out? Yes, it would. But unlike GPS, there is just so much more to life that needs to be taken into account.
2019-11-1400 minMarty's Minute045 | What Are You Afraid Of?While fear can be real, we typically use it as a defense mechanism to protect us from failure. Fear can never go away, but we can learn to dance with it.
2019-10-3100 minMarty's Minute044 | What Would You Say To Your Older Self?What would a younger you say to an older you? What would 22- year-old Marty say to a 57-year-old Marty?
2019-10-2500 minMarty's Minute043 | What We Can Learn From The Philadelphia EaglesSo many people are afraid to make mistakes, to try something new and give it a shot! But doing this adds to your story. It makes you more interesting.
2019-10-1700 minMarty's Minute042 | So What?Without answering the "so what" an idea is just that, an idea without a purpose.
2019-10-1100 minMarty's Minute041 | Love And LeadershipSee if this is a leader you want to follow:
Leadership is patient, leadership is kind. It does not envy, it does not boast, it is not proud. It does not dishonor others, it is not self-seeking, it is not easily angered, it keeps no record of wrongs. Leadership does not delight in evil but rejoices with the truth. It always protects, always trusts, always hopes, always perseveres. Leadership never fails.
2019-10-0300 min2019-09-2700 minMarty's Minute039 | Do You Have Something To Say?When you start to write, you will find that new ideas will emerge. These ideas will surprise you and uncover feelings and thoughts you did not know existed. Writing can bring clarity to a situation and lets you make sense of what is happening around you.
2019-09-2000 minMarty's Minute038 | How Do You Lead When You Aren't In ChargeHave you ever heard someone say, “If I was in control I would do it this way”? Well I hate to break the bad news to you, but unless you are a dictator or a supreme overlord you will never have total control. The good news is that leadership is not about control, and it’s not about having authority.
2019-09-0900 minMarty's Minute037 | Leading UpTo be a great leader, you have to lead your people and inspire them, but the bigger challenge we face as leaders is to Lead Up!
2019-05-3000 minMarty's Minute036 | The Excellence ReflexThe Excellence Reflex is exactly what it sounds like: a reflex to do the right thing without thinking about it.
2019-05-3000 minMarty's Minute035 | The Power Of Moments"...in our lives, there are some moments we will remember for decades, and others that expire almost as quickly as they occur. Moments are not created equal."
2019-05-2000 minMarty's Minute034 | It's My Job and I love it!I was visiting a friend in the hospital and as we sat around talking, we took advantage of the snack closet. We grabbed some saltines and graham crackers to settle our hunger pains. You can image that after hours of eating these crumbly snacks we made quite a mess.
When the cleaning lady came in to clean the room, we were embarrassed by the mess and apologized profusely for the untidy state of the floor around us. I will never forget her reply.
“No problem. It’s my job and if you didn’t need me, I wouldn’t have this job...
2019-04-2600 minMarty's Minute033 | Are You Feeling Stuck?I was talking to a young adult about how she was doing and how her job was going. She said she loved the work she was doing and the people she worked with were great. But I could tell there was something wrong. She did not have that twinkle in her eye or that excitement in her voice as she talked about her situation.
2019-03-0800 minMarty's Minute032 | Must Read PoemThis past year I have spent a lot of time traveling to New York to work with the MTA on their journey to a more reliable operation.
Like most New Yorkers, I ride the train to get to work when I am there. The other day as I was looking out the window of the train I was reminded of a poem I read back in college that I would like to share with you. Let me know what you think.
2019-02-2200 minMarty's Minute031 | Everyday Is a Gift, Are You Ready to Accept It?I laughed with my wife the other day as we discussed gift giving. I was giving her a hard time because she is the best gift giver, but the worst gift receiver. I’m sure you know people like this.
I think this gift analogy applies to life. Every day is a gift that contains something special if we are willing to accept it.
2019-02-0800 minMarty's Minute030 | Optimism Vs. HopeThe other day I was talking to a client about their current EAM project. During that conversation the client said, “I really hope our project goes well.”
Now I’m sure you have said something like that before. But when you think about the word hope, it sounds like the outcome is out of your control and you have no say in the matter.
2019-01-2500 minMarty's Minute029 | If You Don't Have A Plan, Stay In The Car029 | If You Don't Have A Plan, Stay In The Car by Marty Osborn
2018-11-3000 minMarty's Minute028 | Are You at a Crossroad With Your Project?We tend to think that more options present more possibility. We think that having more options seems like the smart thing to do, but more options can really keep you from getting started. In many cases, having more options paralyzes your team over the fear of walking away from a potentially better choice.
2018-11-2100 minMarty's Minute027 | Challenging UpHave you ever been in a situation where you did not agree with a decision made by a superior? We’ve all been in this situation and if you haven’t, are you sure you live on this planet?
One of the toughest things we face each and every day is how to challenge a decision we do not agree with. How do we challenge it without getting in trouble or appearing to not be a team player?
2018-11-1600 minMarty's Minute026 | You Might Be A Leader IfThe other day someone asked me a question about leadership, “What characteristics make a great leader?”
2018-11-0900 minMarty's Minute025 | Where Will You Be in Five Years?Have you ever been asked this question? There are no right or wrong answers but how can we possibly see out 5 years when we don’t know what is going to happen to us tomorrow?
2018-10-0500 minMarty's Minute024 | Take One For The TeamA true leader never says, “take one for the team.” A true leader always accepts responsibility for his or her own actions in addition to the actions of their team.
2018-09-2800 minMarty's Minute023 | In Search Of Familiarity“Most people have been trained to come to work in search of familiarity and competence. To work with familiar people, doing familiar tasks, getting familiar feedback from a familiar boss. Competence is rewarded.”
But what happens when we change things? What occurs when we roll out a new process or a new software? People rebel. I’m sure you’ve heard things like “this will never work” or “this is going to take twice as long as what we have been doing.”
2018-09-2000 minMarty's Minute022 | I Don't KnowHave you ever been in a meeting and you were asked questions that you didn’t know the answer to?
2018-09-1400 minMarty's Minute021 | The First Step Is The HardestEvery year Advoco has a fitness challenge to promote good health and raise money for charity. Each day we earn points by going out and exercising. Whether it’s walking, running, a fitness class, or some other workout, the goal is to just be active.
For these challenges, the first step is always the hardest part for me. Every day I battle with myself to go out and, as Nike says, “Just do it.”
2018-09-0800 minMarty's Minute020 | To Thine Own Self Be TrueI was watching a movie recently called The Renaissance Man. In the movie, Danny DeVito gets a gig teaching English at an army base. His character is tasked with teaching a group of underachieving students from poor backgrounds who seem apathetic about their education. He becomes frustrated but finally turns the class around when he begins discussing Hamlet.
The students learn a valuable lesson on achievement surrounding the phrase, “To thine own self be true,” and it made me think about what this means for us.
2018-08-3000 minMarty's Minute019 | Don't Stop Thinking About TomorrowI might be showing my age, but one of my favorite bands is Fleetwood Mac. They’ve had some amazing hits over the years, and my wife and I even had the once in a lifetime opportunity to meet them in person after a concert.
When I talk to people about my Fleetwood Mac experience, they always ask me what my favorite song is. It’s hard to say which is my favorite, but there is one song that stands out in my mind as a song of hope, about pushing forward, and not letting the past define you.
2018-08-2400 minMarty's Minute018 | Greatness Never Started With An OrderSo how do you lead your people then? How do you get them to do what you want if you are not “ordering them around?”
The answer is simple, if you have enough guts to try it. Give your people intent and let them make the decisions. Point them in the direction you want them to go and let them decide the best way to get there. Intent, not orders.
2018-08-1700 minMarty's Minute017 | Isn't It Time To Start Posting Your MetricsThis morning, like many mornings, I was rushing through a crowded airport trying to catch my connecting flight. As I got off my first flight I frantically searched for the departure board so I could see the status of my next flight. I needed to know what time the plane was leaving, if it was on time, and most importantly, what gate it was leaving from. Can you image getting around an airport without departure and arrival boards?
2018-08-1000 minMarty's Minute016 | Give Them Something To Remember You ByEvery day I am impressed and amazed at the number of really cool signs and statements I see displayed on the side of commercial vehicles.
This week I saw a sign that proclaimed, "Give them something to remember.” And it made me think, what I am doing to give something to remember me by? Do my actions speak louder than my words? Did I do something that would inspire a person to be better? Did I do something that would have lasting value?
2018-08-0300 minMarty's Minute015 | Life Is Like A CameraI grew up in Rochester, NY as the son of lifelong employee of Eastman Kodak Company. As you can imagine, photography has been a staple in my life since I was born.
Photography captures moments that will last a lifetime. Cameras can be tricky when you are trying to get everything just right – the settings, lighting, focus, etc. Once you do get it right, something special occurs.
The other day I was in a friend’s house and saw the best sign on the wall. It said:
“Life is like a camera:
Focus - on what is important
Capture - the go...
2018-06-2500 minMarty's Minute014 | Give A GiftDo you want to do something fun? Try giving a gift to a random person.
Yes, you read that right. Give a gift to a person who doesn’t expect it with no expectations of receiving anything in return. You will be amazed how good it feels and the effect it will have on you.
My guess is that the person on the other end of the gift will feel obligated to do something in return. It's called reciprocity, the need to return a favor.
2018-06-2100 minMarty's Minute013 | Keep Your Eyes Wide OpenHave you ever noticed that when you are getting ready to buy something, you suddenly notice that thing everywhere? It’s as if everyone has that thing now. This happens to me all the time. I recently bought my first pickup truck. When I started looking at them, all of a sudden, I saw them everywhere.
2018-06-1200 minMarty's Minute012 | Life Is Too ShortRecently I was on a flight home from a business trip, and the ladies next to me were chatting. I heard one say to the other, “Life is too short. We should have done that.”
It got me thinking. Life is too short.
2018-06-0400 minMarty's Minute011 | Doing Less, BetterChris Oakley is a business coach who travels the world working with companies on leadership and productivity. He focuses on helping companies scale their organizations and develop their leadership teams. Chris has amassed insight from his broad range of experiences spanning from tour management for celebrities to building businesses from scratch. Most recently, he was an executive coach for Dave Ramsey’s EntreLeadership business coaching program.
It’s a counterintuitive thought. With limited time and resources, how can we do less but do it better? Chris has found that the companies that succeed have one thing in common, they have an u...
2018-05-3000 minMarty's Minute010 | Two Powerful WordsCan two words give you the power to change your life? As simple as it sounds, I believe they can.
2018-04-2500 minMarty's Minute009 | Who Are You Talking ToI believe the most important person you need to talk to every day is yourself. I don’t mean this in an odd way, but what you say to yourself can have a dramatic effect on how you see the world. What discussions are you having with yourself? Is your inner dialogue positive and building you up? Or is it negative, pointing out flaws and missteps?
2018-04-2500 minMarty's Minute008 | Change Isn't The Enemy, It's Your Next OpportunityWe live in a high-speed world where change happens at a break-neck pace we’ve never seen before. I know when you hear the word change, you probably cringe. But I truly think that if you embrace change it can be used to your advantage.
Change can help you look at your processes and procedures in a different way. Change can help you fix what you know is broken. Change can bring a new perspective to a project that’s gotten stuck in a rut.
Next time you are faced with change remember that it’s not your enemy, it's your n...
2018-03-1300 minMarty's Minute007 | Who Says Business Isn't PersonalHow many times have you heard people say "nothing personal, it's just business"? It’s almost as if by saying this, it helps them to justify their actions.
2018-03-1300 minMarty's Minute006 | Being a Trusted AdvisorThe greatest compliment we can receive at Advoco is for our clients refer to us as their "Trusted Advisor." We work hard to earn that title, and as you may guess, it does not come easy.
2018-01-2200 minMarty's Minute005 | Are You Afraid You Won't Be NeededOne of the fears I have as a leader is that if I delegate my work maybe, just maybe, I won't be needed anymore. Is this a fear you have?
To be honest, I'm slightly embarrassed that I feel this way. Is it self-righteous to think that I am the only person who can do that task correctly? Will whoever I delegate to really not complete the task as well as I would have? Or is the real fear that if I delegate my work, then I won't be needed?
2018-01-1600 minMarty's Minute004 | Demanding Not DemeaningOne of the challenges of being a leader is getting the most out of your people. As the pressure mounts to maximize productivity, we have to be careful how we accomplish this goal.
Through the years, I have observed a number of leaders and bosses that manage their people in a variety of ways. The one thing that has stuck out to me is the difference between a true leader and a boss. The distinct difference is the way they treat their people.
2018-01-0900 minMarty's Minute003 | Krulak's LawHave we gone too far in the automation of our systems? Have we taken service out of customer service? Have we become a society where we trust no one, not even our front-line agents to help our customers?
Charles Krulak, one of the great marine generals of our time, has a theory he developed, Krulak’s Law. Krulak's Law is around giving responsibility and autonomy to those on the front-line. Because after all, those employees that are face to face with the actual customers have a great deal of power over the brand.
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