Shows
Profitable Graphic Designer: Clients, Business, Money, and Freedom115 Crushing Competitors With a Niche Design Agency With Massimo ZefferinoHave you ever wondered how to turn your design freelancing into a thriving, successful agency? Today, I sat down with Massimo, the founder and creative director of a niche design agency that achieved a remarkable 7-figure acquisition. His journey from solo designer to agency owner is full of insights, challenges, and triumphs. You'll hear firsthand how focusing on a niche can help you crush competitors and get way more clients and of course - grow your business. This episode is packed with practical advice, strategies, and inspiration for anyone looking to scale their design business.
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2024-07-0955 min
Epik Mellon - the QA Cafe Podcast“The Human Factor” with Massimo Zefferino of zfactorIn this episode we sit down with Massimo Zefferino of zfactor, the digital marketing firm that handles our work at QA Cafe and many others in the broadband and computer networking industries, about finding a niche, sticking with it, and making sure that everyone everywhere is always thinking about the end-user first when designing their brand and their messaging around technology.
2024-05-2856 min
Podcasting Amplified: Podcasting for Business Growth and MarketingBranding Your Podcast And Finding Your Voice with Massimo ZefferinoIt takes more than finding a niche to get your podcast noticed. In any given niche I can almost guarantee that there'll be a dozen or even hundreds of podcasts sharing your space. In this episode, I'm joined by Massimo Zefferino, graphic design agency owner and co-host of The Angry Designer. And he uncovers the elements of your podcast branding and your personal branding that are essential to stand out in a busy podcasting landscape. In this episode, we cover - Podcast branding advice from a graphic design agency owner. And h...
2024-03-0533 min
Agency Exits with Raj JhaRaj Jha and Massimo: Building Culture and Client Experience in Your AgencyLearn all about how Massimo Zefferino ( @TheAngryDesigner ) founder of zfactor, journeyed from starting his agency to a successful exit. We talk about how to: · Foster a company culture where both you and your team will thrive · Leverage yourself for acquisition · Cement the client relationship by increasing client success to make sure they are “winning.”So many great lessons in this interview, so jump right in and join me with Massimo on this episode of Agency Exits.
2023-12-1158 min
The Logo Geek PodcastDesigning Brands for B2B Companies with Massimo ZefferinoThis episode is sponsored by The Perfect Match.Take 30 minutes to create a quick mood board as a design exercise. You’ll get a $50 USD gift card for your submission, and if your mood board communicates clearly, you might be a contestant on the live game show and play to win $1,000 USD.Don’t freak out: submissions are not spec work and are only used as entries for game play.To learn more and play head to https://www.theperfectmatch.co/play
2022-09-241h 07
The Doctor of Digital™ GMick Smith, PhDWhat is Creative Design and Branding? Massimo Zefferino Interview #CCLII The Doctor of Digital™I help Business-to-business technology brands design meaningful connections between their products and their users.I am the proud owner of the creative design agency, zfactor. Along with a world class team of talented individuals, we work closely with technology start ups, scale ups, hardware and software companies bring together their brand, their messaging and marketing to be more human and look more global. Over the past 20 years, we have worked with hundreds of B2B technology companies and have learned how engineers think, how technology works, what investors look for and what consumers expect. ...
2022-05-0414 min
Technically SpeakingDon't Tinder Your CustomersIn today's episode, we're meeting with Massimo Zefferino to talk about how being more human is the secret sauce to branding. We're talking about how so many brands (especially personal ones) aren't truly authentic. Everything has this "have to be perfect" vibe to it and that's not what encourages people to buy. We also touch on the topic of how so many people "tinder" their customers. It's a one and done approach rather than keeping that client around for life. Jump into today's episode to learn how to be more human...
2021-11-1639 min
UI Breakfast: UI/UX Design and Product StrategyEpisode 226: Building an Agency Brand with Massimo ZefferinoHow do you build an agency that lasts the test of time? Our guest is Massimo Zefferino, founder of zfactor — a 23-year-old brand strategy and design agency. You’ll learn some practical design tips, why “niching down” is important for growth, how having fun and staying true to your brand is crucial, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show Noteszfactor — Massimo’s...
2021-11-1247 min
Web Design Business with Josh Hall149 - Getting A Lot of Projects Done on Time with Massimo ZefferinoFounder of Branding and Design Agency ZFactor.com and Host of “The Angry Designer” Podcast, Massimo Zefferino, shares his top tips and lessons learned on how to get projects done on time. Especially when managing a lot of projects.In This Episode00:00 - Introduction03:45 - Greeting to Massimo06:35 - Connecting tech to humans09:16 - Building on strengths12:38 - Showing expertise with presence17:36 - Passion can go well into 70’s19:02 - Overwork the key projects23:30 - Your 75/80% is their 100%26:20 - Fight pride to ask clarification29:27 - Tips for ti...
2021-11-081h 09
Success InspiredReal Talk about Impact by Design with Massimo ZefferinoMy guest today is Massimo Zefferino, a proud owner of the creative design agency, zfactor. Along with a world class team of talented individuals, they work closely with technology start ups, scale ups, hardware and software companies bring together their brand, their messaging and marketing to be more human and look more global.Links:https://www.theangrydesigner.comHighlights:coming soonSubscribe So You Don't Miss Out:Subscribe to SIP mailing list to get regular updates by clicking hereListen on your favourite platform - click here
2021-08-291h 10