Shows
Product for Product ManagementEP 135 - Product Environment Canvas with Randy SilverWhat really aligns product teams and stakeholders to not only understand each other, but also create successful products together?In this episode, we’re joined by Randy Silver, Product & Leadership Coach Consultant and Community Builder at Out of Owls, Founder at CPO Circles , and co-host of The Product Experience podcast by Mind the Product. Randy shares his journey from music journalism to Amazon Music editor, and how his passion for collaborating with designers, developers, and content creators led him into the world of product management. With years of experience delivering value across organizations and hosting weekly product conversations si...2025-08-0647 min
Product for Product ManagementEP 134 - Product Engine for PMF - Giacomo PoggialiDo you have a method to reach Product Market Fit (PMF) with your product?In this episode, we’re joined by Giacomo Poggiali, a Sparring Partner for bold partners at Sparring Startups, to learn about his “Product Engine” framework for reaching PMF. Giacomo is a product coach and repeat founding product leader who has helped over 150 startups navigate the challenging path to product-market fit (PMF). Giacomo shares how his journey began with the lean startup methodology as his thesis, and how he’s since applied those principles across design, product, and marketing...2025-07-231h 05
Product for Product ManagementEP 133 - API Analytics for PMs with Deepa GoyalAPIs are products but they don’t always get the same focus they deserve to be successful.In this episode of the Product for Product Podcast, we sit down with Deepa Goyal, Product Strategy Leader at Postman and author of API Analytics for Product Managers: Understand key API metrics that can help you grow your business, to explore what it takes to manage APIs as products.Deepa shares her journey from PayPal and Twilio to her current role at Postman, and discusses the rise of the API Product Manager and how APIs are shaping modern or...2025-07-091h 05
Product for Product ManagementEP 132 - Hacking Your PM Job Search with Marcus PoliniIn this episode we welcome Marcus Polini to share the story behind his recent job search in product leadership, and the practical tools, frameworks, and mindsets that helped him land his next big role.Marcus’s journey, like almost every product person we talked with, is anything but linear. From his roots in geomatics engineering and a hackathon win that led to founding CityConnect, to the hard lessons of startup failure, Marcus’s path has been shaped by persistence and a passion for building. After applying to 60 front-end engineering jobs, he pivoted into proj...2025-06-2552 min
Product for Product ManagementEP 131 - New Book: Design for Impact with Erin WeigelWhat does it really take to build products that drive results, and how can experimentation transform your business? In this episode of the Product for Product Podcast, we sit down with Erin Weigel, author of Design for Impact, Advisor at ABsmartly and Principal Designer, to unpack the essential lessons from her new book and her years of experience at Booking.com.Erin shares why Design for Impact was the book that needed to be written, not just for designers, but for anyone looking to grow their business or product through...2025-06-1146 min
Product for Product ManagementEP 130 - Product Localization with Alexander MurauskiIn this episode, we dive into the world of product localization with Alexander Murauski, CEO of Alconost. Alexander shares his journey building localization solutions and growing Alconost into a leader in the field, drawing from years of experience working with diverse clients and developing in-house tools. Whether you’re launching a new app or scaling a global platform, Alexander’s insights reveal why thoughtful localization is essential for reaching new markets and delivering a seamless user experience.We explore the practical roadmap for successful localization projects, from the earliest planning stages to implementation and quality assu...2025-05-281h 00
Product for Product ManagementEP 129 - Digital Transformation with Kiron JonesDigital transformations are hard! But they are a necessary need in our era for any organization who wants to keep their competitive edge, adapt to changing environments, build moats against new disruptors, and grow their market share. And more complex the organization structure and ecosystem are, the more challenging said transformation, hence the need for tools and frameworks to help us.On the show today we met with Kiron Jones, Group Product Manager at Springer Nature, the world's largest academic book and journals publisher. The organization was created by a merger and acquisition...2025-05-1653 min
Product for Product ManagementEP 127 - New Book: PRFAQ Framework with Marcelo CalbucciYou might have heard about Amazon’s 6-pages document, or PRFAQ. But have you tried it yourself? And why aren’t there many other successful companies who are following Amazon’s direction, and use the same method, one that seems to be winning Amazon some very big bets?Our guest today on the podcast worked for Amazon as a Director of Product & Tech, and experienced the PRFAQ framework first hand. When he left Amazon he asked these same questions. Following some research, he decided to codify and bring to print the principle of the PRFAQ method...2025-04-1646 min
Product for Product ManagementEP 126 - Product Experiment Garage Workshops with Chantal BotanaOur guest today on the podcast brings with her a wealth of product building experience, all the way from ideation to execution and beyond. Throughout her career, she implemented product validation through testing and experimentation at organizations such as AOL, The Weather Channel, Polar Steps, Mews and others. Meet Chantal Botana, Fractional CPO & Product Coach at Product Evangelist., and facilitator of the Product Experiment Garage. Together with her business partner Maurice McGinley, Chantal facilitates this monthly online community of practice, solving participants’ experiment design challenges, where the audience are product managers, developers, designers, and researchers. And...2025-04-0241 min
Product for Product ManagementEP 125 - The Book "Managing Priorities" with Harry MaxPrioritization is one of the cornerstone activities that we all do as product people. Some are done mindfully, with a process in place, and some are done on an on-going basis, without even thinking of it. In many cases, we struggle to find the right way to prioritize, especially when there are many factors involved, and many team members and stakeholders with conflicting needs.In the episode, we met with Harry Max, a product leader, Managing Partner at Peak Priorities LLC, COO at productOps, and author of “Managing Priorities: How to Create Better Plans and Ma...2025-02-1947 min
Product for Product ManagementEP 123 - The Book "Aligned" with Bruce McCarthy and Melissa AppelHave you ever wished you had one book to learn from early in your career, and avoid many mistakes? We found one of those for product professionals, and this episode is all about that!“Aligned: Stakeholder Management for Product Leaders” by Bruce McCarthy and Melissa Appel is a must read for every product person. It will help you understand the intricacies of stakeholder management, and put into action a plan to build a healthy relationship with your stakeholders, one that you need to nurture and grow in order to be successful in your job...2025-01-0847 min
Product for Product ManagementEp 122 - It's a Wrap 2024 with Matt & MosheTime just flies! It feels like yesterday we wrapped 2023, and we are already at that time of the year again, with a 2024 warp-up! 2024 was a bit different than previous years, as we had only one themed series, and the rest of the episodes were a one-off, covering a variety of topics. And, early in the year, we also celebrated the 100th episode, in a live 2-hours show, that introduced many of the guest from the previous 3 years of podcasting. In our themed series we covered Session Replay products. This seris was very informtive...2024-12-2332 min
Product for Product ManagementEP 121 - Experience Thinking with Tedde Van GelderenDesign Thinking is all the buzz when it comes to designing our products (or more appropriately, the solutions we discover to solve real problems). But does it stop there?Our guest on the episode makes a very convincing case for what he calls Experience Thinking.On this episode, Matt and Moshe met with Tedde van Gelderen, President of Akendi, a premier UX agency specializing in creating holistic, end-to-end experiences that enhance their clients’ products and delight users. Tedde authored the book “Experience Thinking: Creating Connected Experiences”, in which he explains the importance of going...2024-12-1153 min
Product for Product ManagementEP 120 - The State of Product Analytics with Aakash GuptaWe have covered Product Analytics tools in the past, including Pendo, Amplitude, Mixpanel, Heap and some new comers like LogRocket, PostHog and FullStory.There are many more tools in the market, and many of the favorite ones are also improving and changing, with new improvements and functionalities that create more value to their users.We are fortunate to have more product leaders who are interested in looking at how our tools of the trade compare, and the value to our community. Such a leader is Aakash Gupta, Chief Product Officer at Product Growth...2024-11-2747 min
Product for Product ManagementEP 119 - Product Coaching & Decision Making with Phil HornbySome product managers don’t realize how many decisions we have to make daily in our jobs. And some of us decided to become product managers because we have to make decisions…But how do we make decisions? And what are the right decisions to make?Well… it depends…In this episode we explored these questions with Phil Hornby, Founder and Product Leadership Coach at for product people, and Co-creator and Co-host of the Talking Roadmaps podcast. Phil is in the process of writing his book “It Depends?”...2024-11-1343 min
Product for Product ManagementEP 118 - VUCA and Cynefin with Assaph MehrProduct Management is not about frameworks. Yes, using some frameworks that fit well in your situation can save us a lot of time by organizing our thoughts and allowing us to collaborate better.And before there were frameworks, there were mindsets.In this episode we are talking about a couple of mindset that help product managers and anyone who is building products to align better with the chaotic nature of our work.Our guest on the show is Assaph Mehr, a product and people leader. He is currently a Senior Product Manager of AI...2024-10-3045 min
Product for Product ManagementEP 117 - Mapper Method with Christoph SteinlehnerHave you ever seen those pictures of a group of people with sticky notes around a whiteboard, working their way through a tough problem and coming with some innovative solutions? Did you feel they know something you don’t, and their work seems so much fun, while yours is not as creative?Well, it’s not as hard as it looks and you can do it too! But it’s always good to have a structure for the madness. And we got one for you in this episode! Featuring Christoph Steinlehner, Product Coach and Consultant, creator...2024-10-1647 min
Product for Product ManagementEP 116 - Session Replay Wrap Up with Matt & MosheIn this episode, Matt and Moshe met to wrap up the Session Replay Tools series, and share what they learned after discussing several products.In the series we learned about PostHog from Vincent Pavero, FullStory from Mandar Karlekar, HotJar from John Fontenot, and LogRocket from Zach Phillips and Nikki Zavadska.As we usually do in the summary episode, we looked back at our learning throughout the series, and sure there were many!Reflecting back on past product serieses we had, some of the themes came back also in this one...2024-10-0233 min
Product for Product ManagementEP 114 - Hotjar with John FontenotWe continue our Session Replay series with the next product, HotJar. To learn about it, we invited John Fontenot to return to the podcast. Last time we talked with John early on the podcast journey, on Episode 11, when we learned from him about Roadmunk, a Feedback & Roadmapping tool.Today we cover HotJar, one of the first session replay products we experienced in our product career. John is using it at two of the companies he founded, Path 2 Product and Repo. John loves HotJar’s free plan, which gives him insights into how the use...2024-09-0438 min
Product for Product ManagementEP 113 - Fullstory with Mandar KarlekarWe continue our Session Replay series with the next product, FullStory. To learn about it, we invited Mandar Karlekar to return to the pod all the way from Australia. Last time we talked with Mandar in Episode 72, when we learned about Loom for async communication. Even back then we learned how much Mandar loves FullStory, so we were sure to invite him again to tell us all about it.FullStory started as a Session Replay platform, with a unique functionality - creating insights from multiple sessions. Mandar shared many reasons he likes the product, such a...2024-08-2136 min
Product for Product ManagementEP 112 - Posthog with Vincent PaveroThe first product we cover in the Session Replay series is PostHog. To learn about it, we invited Vincent Pavero, Co-Founder, CEO at Homeric and Product Coach & Advisor at Vincent.pm. PostHog is the first open source product we are covering on the podcast, which is an interesting point in itself, and we wondered aloud on the show why there aren’t more open source products for product people. PostHog is not just a Session Replay platform, as it also supports product analytics, surveys, feature flags, A/B testing and more! Vincent loves it for thi...2024-08-0757 min
Product for Product ManagementEP 111 - Session Replay Tools Kickoff with Matt & MosheIt has been awhile since we produced a series focused on one product category, as we had so much fun this year with individual guests who shared with us their love for frameworks, books they wrote, and other one-off topics.So we are excited to share a new series for our product management audience, exploring the world of Session Replay tools.In the kickoff episode, Matt and Moshe met to discuss what session replay products are, and what they are expecting to learn in this series, such as:What are the...2024-07-2427 min
Product for Product ManagementEP 110 - Net Adoption Threshold Framework with Anat EldarIs the MVP where we should stop at understanding whether we have a good direction to go with our product idea? Probably not.Join us to the latest episode, where Matt and Moshe have met with Anat Eldar, Product Leadership Consultant, as she goes through her Net Adoption Threshold (NAT) framework. Drawing from her extensive product management roles at companies such as Amdocs, Microsoft, AOL, Yahoo and Taboola, as well as from her teaching at the Reichman University, Anat had developed NAT to help product managers and organizations understand not only what the value t...2024-07-1053 min
Product for Product ManagementEP 108 - Untrapping Product Teams with David PereiraWe are happy to have on the podcast a returning guest, a long friend of Product for Product, David Pereira, to celebrate the publication of his first book, Untrapping Product Teams.Following his passion to build the right things, to write, and to share his knowledge with the world, David spent the last year writing and iterating on the book, in order to make it as accessible and as relatable to everyone out there struggling in their trapped product work.We spent a bit of time learning what David was up to since the...2024-06-1245 min
Product for Product ManagementEP 107 - Product Management in IOT with Ricardo VidalManaging products that have both software and hardware is always more tricky than those with software only. In the past it was limited to servers and communication devices, and to very specialized machinery like medical devices, transportation and such. With the advancements of reduced computing chip sizes and improved speed and powers, along with cloud computing, IoT (Internet of Things) has taken our life to an entirely different level with new smart devices that can help us anywhere we are. From home devices to control things at home and provide reports of power consumption, to smart cars, and whole s...2024-05-2950 min
Product for Product ManagementEP 106 - Break-Free with Henry LathamHenry Latham is a good friend of the podcast, and we talked with him in the past on a few occasions (episode 25 - Tools for Aspiring Product Managers, episode 47 - No Code Platforms - Softr, and episode 65 New book: Product Strategy is Simple). We are happy to have Henry on the show again, introducing his new venture and program Break Free.In recent year, Henry have identified a trend in the Product Management world, where many product people shows dissatisfaction with their career, moving from one company to the next, trying to find the best culture to work...2024-05-1555 min
Product for Product ManagementEP 105 - Product Momentum Gap with Dave MartinHave your worked for a product company where the beginning was amazing - everyone were aligned towards the same goal, the product that the team built was an exact fit for the problems that it’s users had, and everything just came out nicely - but then, as the company grew, things didn’t fit as well, new features were not adopted, and overall, the feeling is that you lost the awesome momentum you had?This is what Dave Martin calls the Product Momentum Gap. In this episode, Matt and Moshe are hosting Dave...2024-05-0143 min
Product for Product ManagementEP 104 - Forces of Change with Oz NazilliFrameworks are always alluring, and especially in Product Management, where there is so much to do, and we sometimes need directions from those who have done it before us, or just organizing our work a bit better, but which framework should we choose? In this episode, Matt and Moshe met Oz Nazilli, Founder of PMF (Product Market Fit) Studio - a Toronto based studio that specializes in product strategy, discovery, and growth - to share with us his favorite framework - Forces of Change.This is a simple framework, yet very powerful and...2024-04-1739 min
Product for Product ManagementEP 103 - Growth Metrics with Yelena LimanProduct Growth is one of the goals for our products once we found a Product Market Fit, but changing our mindset from finding the right solution to a problem that a specific market is facing, to growing the usage of our solution, is not always easy! To help us with this transformation, we can use several product growth frameworks.In this episode, we speak with Yelena Liman, CEO and Founder of EmPro Consulting, who specializes in helping SaaS product executives challenged with underperforming products to identify and address root causes to improve business...2024-04-0347 min
Product for Product ManagementEP 100 - Live Celebration with Matt, Moshe, and GuestWhat a ride this has been! With a humble beginning three years ago, we are now celebrating our 100th episode! And we celebrated it big, in a live streamed 2 hours episode, with many of our past guests joining us to share what’s new with them, and what is the state of products for product people. Not surprisingly, we all ended up talking about AI, and how AI can help - or hinder - product management work.Come join us and listen (or watch the recording on YouTube) the recording of the live show with al...2024-03-042h 02
Product for Product ManagementEP 98 - Deliver Better Results with Gil BrozaIn today’s episode we had the privilege to meet with Gil Broza, Founder and Value Delivery & Agile Leadership Expert at 3P Vantage, author, trainer, coach, facilitator and speaker, as he released his latest book (number 4!), Deliver Better Results: How to Unlock Your Organization’s Potential.Bringing his vast experience from decades helping software companies and enterprises with IT departments go through organizational transformation, Gil developed a unique point of view and method to assess a company's fitness, and move incrementally to their best possible fitness as an organization producing real results with their digital product development.2024-02-0756 min
Product for Product ManagementEP 97 - Naming Our Products with Orly ZeewyContinuing our learning on carving the product’s story (with Tovit Neizer in the previous episode), in this episode we explored how we name our products, and why is it even important to have a good name!Joining Matt and Moshe, our guest is Orly Zeewy, Founder, Author and Speaker. Orly’s main passion in everything she does is to take companies’ messaging from fuzzy to clear, so they can attract more ideal clients and grow their business. And what is more concise in making things clear than the name of the company and products?2024-01-2453 min
Product for Product ManagementEP 96 - Crafting the Product Story with Tovit NeizerHappy New Year product people! We are starting the year with some exciting guests that we have recently met through many different networking events (both online and offline) and we thought their unique point of views can give you so much value!Our first one is Tovit Neizer. Tovit is a business storyteller, owner and chief storyteller at Yellow Bricks. But she is so much more than that - she is an author, her career had multiple entrepreneurship with startups she founded, and she actually started in journalism. Her career has led her in an...2024-01-1750 min
Product for Product ManagementEP 95 - It's a Wrap 2023 with Matt and MosheWhat a year! We are wrapping up 2023, an exciting, filled with learning, both professionally and personally for both of us!So we decided, in the spirit of so many others these days, to have a wrap-up episode and talk about so many things we covered on the podcast!We had 30 episodes, 25 guests from 4 continents. We covered 15 products in 3 themed serieses - async communication tools, user testing tools, and new tools built by young startups. We also started this year covering books for Product people, talking with 4 authors on anything from a 10 year best...2023-12-2053 min
Product for Product ManagementEP 94 - Evidence Guided with Itamar GiladWe have a special guest for you in this episode!Itamar Gilad is a product coach, keynote speaker and now the author of the bestseller Evidence Guided: Creating High Impact Products in the Face of Uncertainty.For two decades, he held senior product management and engineering roles at Google, Microsoft, and a number of startups. Itamar is the creator of the GIST (Goals, Ideas, Steps and Tasks) model, the Confidence Meter, and other widely-used frameworks and tools. He is a regular speaker at industry events, and he publishes a popular product management newsletter - High Impact...2023-12-1346 min
Product for Product ManagementEP 93 - Startups: Bagel with Ohad BironContinuing our second edition of the startup series, in this episode, Matt and Moshe are joined by Ohad Biron, Co-Founder & CEO of Bagel.Ohad has the unique experience being a Product person that moved to Sales and other areas of customer success. Working on both ends, he had seen and experienced the tension that sometimes exists between what the go-to-market teams deal with when their clients' needs are not met or not being taken into consideration by the product team.This is the problem Ohad came to solve with Bagel! We had great time chatting with him...2023-11-2946 min
Product for Product ManagementEP 92 - Startups: NEXT with Moodi MahmoudiContinuing our second edition of the startup series, in this episode, Matt and Moshe are joined by Moodi Mahmoudi, Founder & CEO of NEXT.NEXT is an AI-powered product discovery platform that turns customer interactions into product insights. NEXT collects customer interactions, accurately understands these interactions, and delivers evidence-based insights teams use to validate day-to-day product decisions and big-picture ideas.We had great time chatting with Moodi, where we learned about:His journey as an entrepreneur and the different startups he founded over the yearsThe technical revolutions that enabled being...2023-11-1545 min
Product for Product ManagementEP 90 - Startups: FindOurView with George WhitfieldToday we are starting a second edition to our startup series! We enjoyed in the past talking with startup founders about the products they are building, so we have collected for you some new tools that are helping Product Managers in new ways!In this episode, Matt and Moshe are joined by George Whitfield, Co-Founder and CEO of FindOurView, as well as Entrepreneur in Residence at the Martin Trust Center for MIT Entrepreneurship and Lecturer at the MIT Sloan School of Management.FindOurView is a generative AI product that helps product managers in the...2023-10-1638 min
Product for Product ManagementEP 89 - The Lean Product Playbook with Dan OlsenWe have a special guest for you in this episode!Dan Olsen is a product consultant and coach (he helps companies like Box and Facebook build great products and strong teams), speaker and trainer (giving his trainings and talks around the world), but most importantly for our podcast, he is the author of The Lean Product Playbook - How to Innovate With Minimum Viable Products and Rapid Customer Feedback, a must read for every product manager.Dan has a wealth of knowledge and experience, and his passion for building great products the right way comes through with...2023-09-271h 06
Product for Product ManagementEP 88 - Product Team Success Scorecard with Ross WebbHow do we measure our product team success? That question is in the center of this podcast episode, where Matt and Moshe invited Ross Webb, Principal Product Manager at Amazon and Host of the Product Team Success Podcast to share with us his method to build a Product Team Success Scorecard.In the episode Ross shared what the Success Scorecard is, which problem it is solving, and how he came by with the need to develop one. Since developing and using it successfully and iterating on it several times, Ross has been teaching others on the...2023-09-2043 min
Product for Product ManagementEP 87 - Design Systems with Alex WilsonHave you ever been told that you need a Design System for your product and you had no idea what it is? Here is your chance to learn!In this episode we met with Alex Wilson, AVP, Design System Engineering Lead at T. Rowe Price, who has built a Design System from the ground up. Dealing with some corporate resistance, and starting the Design System as a grassroots project within the organization, Alex with his team and peers were able to successfully build and iterate on such a system, and propagate it throughout the company...2023-09-1338 min
Product for Product ManagementEP 86 - User Testing Wrap-up with Matt & MosheIn this podcast episode, Matt and Moshe met to wrap up the User Testing Tools series, and share what they learned after discussing several products, from both the perspective of product designers who test their designs, and the POV of a tester, who tests other designs.In the series we learned about Maze, Userzoom, UsabilityHub and UserTesting from Kevin Hawkins, Dovetail from Premika PoSaw, Lookback from Mike Green, User Interviews from Igor Voloshin, and the tester perspective using UserTesting and Conversion Crimes from Tracy Laranjo.As we usually do in the summary episode, we looked back at...2023-09-0625 min
Product for Product ManagementEP 85 - User Interviews with Igor VoloshinWe are continuing the series on User Testing tools, and this time we are learning about User Interviews. To explore this product we invited Igor Voloshin, Discovery Team Head at CoinsPaid, to share his experience. Other than being the guy that is “always with a smile on face” as his awasof social media handle proclaims, and one of the good guys in Russia these days who wants peace and for things to go back to how they were or better, he shared with us how he got to be a discovery head, how he and his...2023-08-3046 min
Product for Product ManagementEP 84 - A User Tester & Participant POV with Tracy LaranjoWelcome back to our ongoing series on User Testing tools. Today, we have a returning guest, Tracy Laranjo, who will share her valuable insights on being both a tester and a participant in the user testing experience.Tracy is a Fractional CRO Specialist and Co-Founder of the “From A to B” Podcast. She has extensive experience running user tests in her previous roles and has also participated in them. Her unique perspective on both sides of the testing experience makes her an ideal guest to discuss the challenges and opportunities of user testing.During our conversation, Trac...2023-08-2331 min
Product for Product ManagementEP 83 - Lookback with Mike GreenAs we continue our series on User Testing tools, we invited Mike Green, freelance User Research Lead and Podcaster of the Understanding Users podcast, to discuss the product Lookback. Mike explains how Lookback enables remote user testing and provides a platform for researchers to analyze user behavior and feedback. He highlights the benefits of using Lookback, including its ease of use, its ability to capture both audio and video, and its integration with other research tools. Mike also shares his experiences using Lookback in his own research, and provides tips for researchers looking to conduct...2023-08-1636 min
Product for Product ManagementEP 82 - Dovetail with Premika PoSawThe podcast episode features a discussion with Premika PoSaw, a Principal UX Designer at GovTech Singapore, about the user testing tool Dovetail. The conversation covers the benefits of user testing, the different types of user testing methods, and the challenges that designers may face when conducting user testing. Premika also shares her experiences with using Dovetail and provides insights on how to effectively incorporate user feedback into the design process. Overall, the podcast provides valuable information for designers looking to improve their user testing practices and create more user-centered designs.In this episode, we discussed:The...2023-08-0931 min
Product for Product ManagementEP 79 - User Testing Tools Kickoff with Matt & MosheWe have a new series for our product management audience, exploring the world of User Testing Tools. In the kickoff episode, Matt and Moshe met to discuss what testing tools are, and what they are expecting to learn in this series, such as:What are the features of user testing tools?Who usually uses them?Where are the testers coming from?What scenarios can be tested?How are results analyzed?And more!The products we will discuss include UserTesting (yes, that’s the name of one of the platforms), Maze, Userzoom, UsabilityHub, Dovetail, Lookback and mo...2023-07-1221 min
Product for Product ManagementEP 78 - Google Optimize Sunset with Shiva ManjunathGoogle is sunsetting Google Optimize on September 30th 2023, and the experimentation world is abuzz. Some are upset about losing this free experimentation tool, while others feel it’s a good thing for the future of experiments. Many competing vendors are jumping on the bandwagon to get the business, but some companies will stop experimenting all together. Matt and Moshe dove into this boiling pot with Shiva Manjunath, Experimentation Manager at Solo Brands, and Founder and Co-host at From A to B, to get some insights from an expert in the experimentation field about the situation.Shiva shared wi...2023-06-2731 min
Product for Product ManagementEP 77 - Product Competency Toolkit with Ravi MehtaHave you ever wondered what are all the things you need to know to become the best Product Manager? Or what to look for when hiring product managers for your team, and how to grow them in their career?In our latest episode Matt and Moshe met with Ravi Mehta, Co-Founder and CEO at Outpace (formerly Executive In Residence at Reforge, CPO at Tinder, and various Product leadership roles at Facebook, TripAdvisor, and Xbox). Ravi shared with us how he mistakenly found his way into product management at Microsoft, and how he grew in his career since then.2023-06-0739 min
Product for Product ManagementEP 76 - Pricing SaaS Products with Dan BalcauskiProduct pricing is one of the challenges we have in Product Management, but we either shy away from it, or alternatively, only use our gut feeling to set up a price, or even worth, price our products compared to our competition.That’s why we invited SaaS pricing expert, Dan Balcauski, Founder and Chief Pricing Officer at Product Tranquility. Dan helps high-volume B2B SaaS CEOs define pricing and packaging for new products. In this episode, Matt and Moshe learned from Dan about the right price for beer, but more importantly, what it takes to come up with so...2023-05-3045 min
Product for Product ManagementEP 75 - Lean Analytics with Ben YoskovitzWe have talked in the past about tools for Product Analytics, but we have not yet talked about why analytics are so important for the product manager. It might seem obvious, but it is still a concept that needs more clarification.For exactly that reason, 10 years ago Ben Yoskovitz and Alistair Croll wrote the book “Lean Analytics: Use Data to Build a Better Startup Faster” (O'Reilly), and it is still relevant today, not only to startups entrepreneurs, but to product people.In this episode, Moshe and Matt met with Ben Yoskovitz to hear about the different ways...2023-05-1746 min
Product for Product ManagementEP 74 - Async Comms Wrap Up with Matt & MosheIn this podcast episode, Matt and Moshe met to wrap up the Asynchronous Communication Tools series, and share what they learned after discussing three popular products: Microsoft Teams, Loom, and Slack. Microsoft Teams offers comprehensive collaboration features and seamless integration with Microsoft Office suite. Loom simplifies communication through easy video messaging and annotation capabilities, all managed and shared in one SaaS platform. Slack excels in real-time messaging and creating focused discussion channels with many tools and features to find the information later, for all kinds of async scenarios. These tools enhance...2023-05-0217 min
Product for Product ManagementEP 70 - Async Comms Tools Kickoff with Matt & MosheWelcome to the Async Communication Tools kickoff episode. Matt and Moshe met to discuss what is async communication and its importance to product managers and team.In this episode, Matt and Moshe discuss some of their expectations from the series and what they would like to learn, such as:Where is the source of truth and how can we get to it easilyEmail as the only communication tool, its cons and other tools that can helpProduct ops role in establishing communicationCollaboration in documents and other toolsVideos and their usage to communicate asynchronouslyAnd more!The products we will discuss include...2023-03-1528 min
Product for Product ManagementEP 69 - AI Products for PMs with Magali PelissierIn the past few years AI has gain momentum with many applications, but with the recent release of ChatGPT generative AI, the world seems to explode with new hype around the possibilities of giving the AI bot activities to solve for us.How does this new rush of tools impact the life of Product people?In this episode, we met Magali Pelissier, a Director of DaaS development (Product and Technology) at RFI Global, and Podcast Creator, Producer and Host at the Product Perspectives Podcast. Magali is a self proclaimed AI addict, who loves exploring contemporary ways to help...2023-03-0831 min
Product for Product ManagementEP 68 - ProductOps with Gerisha Nadaraju & Anabela CesárioProduct Ops is a relatively new entity in the Product Management discipline of many companies. Similar to other operation functions in the organization, such as Dev Ops or Sales Ops, who provide central services to their departments, Product Ops provide such services to product people. And some of these services include the usage of tools.In this panel episode, we met two leaders in Product Ops, Gerisha Nadaraju and Anabela Cesario. Gerisha is the Head of Product Operations at Dojo, and the Founder and Host of the Product Ops Podcast. Anabela is the VP of Product Operations and Chief...2023-02-2740 min
Product for Product ManagementEP 67 - Building Product Culture with Gustavo RazzettiProduct Culture is one of the things that we see throughout our work and talking with other Product people which can make or break your product success. In this exciting episode, we met Gustavo Razzetti, CEO at Fearless Culture and best-selling author of “Remote, Not Distant: Design a Company Culture that Will Help You Thrive in a Hybrid Workplace”. Gustavo works with companies and many individuals around the world to help them design their workplace culture. Throughout his work, he met with many product companies and helped them create a healthy culture that elevates their products.In the...2023-02-1538 min
Product for Product ManagementEP 66 - Tech Tools to Know for Product with Matt & MosheAre you a Product Manager that started from a non-technical background? Do you want to learn about a few technical tools and skills that can help you on your product journey?In this episode, Matt and Moshe discuss some basic tools that can help all product managers. Dividing it to the common, most basic product stack - Front End (UI), Back End and Data, we covered the following:On the Data end, SQL and the basic things you can do with it to learn about how your product is doingOn the Back End, using APIs and Postman...2023-02-0833 min
Product for Product ManagementEP 65 - Product Strategy is Simple with Henry LathamWe are pleased to start 2023 with a returning guest, to talk about his upcoming new book for the Product Management community. Henry Latham, Founder and Lead Mentor at Prod MBA, is publishing “Product Strategy is Simple”. A much needed perspective in the ever growing world of product management knowledge, many people think that Product Strategy is HARD. This was the goal Henry had in front of him when writing the book. From his own words: Product Management is Simple is a short, actionable guide to craft, validate & communicate your product strategy effectively, perfected from coaching over 270 Product Managers, Owners & Leaders in p...2023-01-1134 min
Product for Product ManagementEP 64 - UX/UI and Wireframing Wrap Up with Matt & MosheAlthough many of us product people have UX and UI designers on our teams, it is not a bad idea to know how to use some of the tools used for designing our products, especially in the wireframing phase, when the design are low-fidelity, and we need to figure out what the best way to contain data on the screens, and the most efficient way for users to use the system. In the series, we covered Figma, Miro, Lucidchart and Balsamiq. In this episode Matt and Moshe met again to summarize what they learned.Some of the...2022-11-0223 min
Product for Product ManagementEP 59 - UX/UI and Wireframing Kickoff with Matt & MosheWelcome to the UX/UI and Wireframing kickoff episode. Matt and Moshe met to discuss what UX/UI design and Wireframing systems are all about.Although they debated whether to have a dedicated series for each of them, one for UX/UI design systems such as Figma or Invision, and one for Wireframing systems like Balsamiq, they decided on merging these into one series. Reason is that Product Managers don’t usually do a lot of the UX/UI design, and are more involved in the wireframing process. Some systems are dedicated to wireframing, while others are more geared to...2022-08-2418 min
Product for Product ManagementEP 58 - SOAP with Paul OrtchanianIn this episode, Matt and Moshe speak with Paul Ortchanian, Founder, CEO and Leadership Advisor at Bain Public, a product leadership firm that helps companies make informed decisions and deliver superior quality products that appeal to customers and achieve business goals. During their work at Bain Public, Paul and his team developed the SOAP™ methodology, which helps product planning and roadmap prioritization based on principles of Product Strategy, Lean Startup, User-centered design, Data Science and more. Join Matt and Moshe as they explore the following topics with Paul:• The challenges many companies face when they do n...2022-08-1036 min
Product for Product ManagementEP 57 - Backlog & Agile Boards Warp Up with Matt & MosheGoing back to the basics - chatting about backlog and agile boards systems - we enjoyed learning some of the approaches companies (both providers and users) have taken in this table-stakes systems for product teams.In the series, we covered Clickup, Pivotal Tracker, Jira, Shortcut and Azure DevOps. In this episode Matt and Moshe met again to summarize what they learned.Some of the discussion points include:* Systems with flexible workflows vs opinionated ones* Systems that does it all vs those who specialize * Project Management vs Product Management * Integrations with other systems, connectivity to...2022-07-2730 min
Product for Product ManagementEP 56 - Azure DevOps with Matt & MosheWelcome to the Backlog and Agile Board series. We are going back to the basics of Product Management, exploring the products all product people are using to manage their backlog and work with their teams.In this episode, we did it a bit differently. Instead of meeting with a guest, Matt and Moshe talked about Microsoft’s Azure DevOps from their own experience.Moshe has worked with Azure DevOps for 3 years (but now moved back to Jira in his new job), while Matt started working with Azure DevOps recently, when he moved to a new job.2022-07-1435 min
Product for Product ManagementEP 52 - Clickup with Sam PavittWelcome to the Backlog and Agile Board series. We are going back to the basics of Product Management, exploring the products all product people are using to manage their backlog and work with their teams.In this episode, Matt and Moshe had the pleasure of speaking with Sam Pavitt, Head of Product at Gatekeeper, about Clickup. Sam used to be a big fan of Jira in past positions, but when he joined Gatekeeper he had to shift to Clickup. And he never looked back. In the episode, Sam talks about:* Is Clickup the “One ap...2022-06-1534 min
Product for Product ManagementEP 51 - Backlogs & Agile Boards Kickoff with Matt & MosheWelcome to the Backlog and Agile Board kickoff series. We are going back to the basics of Product Management, exploring the products all product people are using to manage their backlog and work with their teams.Kicking off the series, Matt and Moshe met to discuss what we might expect to see from these products. * Backlogs help product teams manage and scope the work that needs to be performed in a visual way. They serve as a master repository for work, including ideas, enhancements, bugs and new features. * Agile boards are visual frameworks that enable teams...2022-06-0826 min
Product for Product ManagementEP 50 - LinkedIn for Product Managers with Chris MasonIn this episode, Matt and Moshe speak with Chris Mason, Co-Founder & Director at Intelligent People, a recruitment company in England, where he specializes in recruiting product people for product roles. In addition to telling us how he got into product management recruitment - from a one off many years ago when no one knew yet what Product Management is all about, to what companies are looking for in product people these days - Chris shared with us his tips for using LinkedIn as your main tool not only when looking for a new job, but on a regular basis. Whether...2022-05-1834 min
Product for Product ManagementEP 49 - No Code Platforms Wrap Up with Matt & MosheAlthough No Code platforms are not usually targeted at Product Managers, we find that they are very valuable for everyone practicing Product Management these days.After hearing about Bubble, Glide, Softr and Adalo, from great people around the world, who are not the traditional Product Managers, Matt and Moshe met again to summarize what they learned about this exciting growing product type.Some of the discussion points include:- The case for No Code platforms in Product Management- Choosing the right platform for your needs - Can one platform solve it all or...2022-05-0430 min
Product for Product ManagementEP 48 - Adalo with Yusuke NishijimaAre you an aspiring Product Manager? Have you built a product before? If not, then you should listen to this episode!In the episode, Matt and Moshe meet with Yusuke Nishijima, who works at Sales Support at Hyland. Yusuke has the passion to solve problems and build products for personal problems he encounters. He tried to learn programming to be able to build apps, but found it too challenging. Then he discovered No Code platforms, and ended up choosing Adalo. Using Adalo, he built several mobile apps, got feedback from users and pivoted. This is exactly how aspiring...2022-04-2633 min
Product for Product ManagementEP 47 - Softr with Henry LathamOne of the great things about exploring the products for Product people, is finding new products we didn’t know about. In this episode, Matt and Moshe learn about Softr (is it pronounced Soft-er or Soft-R?), from Henry Latham, who returned to the podcast to tell us all about it (check out episode 25, Tools for Aspiring Product Managers for his first show with us). Henry, Founder and Lead Mentor at Prod MBA, uses multiple No Code platforms with his students, to help them learn how to manage products by building a product. He has a great series on Yo...2022-04-1937 min
Product for Product ManagementEP 46 - Glide with Jesus VargasAs we continue the No Code platforms series, Matt and Moshe meet with Jesus Vargas, Founder & CEO of Low Code Agency, where Jesus and his team build applications on no code and low code platforms. In the episode, Jesus talks about the scenarios where no code works, from his experience building hundreds of applications and being Glide’s largest developing partner. Join us to learn from Jesus about Glide, and if you are at it, check out also our own Product for Product Podcast app made on Glide (link below). * Learn more about Glide at: -h...2022-04-1333 min
Product for Product ManagementEP 45 - Bubble with Kishan HansjeeIn the episode, Matt and Moshe speak with Kishan Hansjee, Co-founder of LeadMI. LeadMI is an application that helps customers generate leads, boost SEO and grow website traffic. Kishan has built several applications on the Bubble no code platform for problems he has identified. The chat covers Bubble’s scalability to how best a product manager might leverage its capabilities. Join us to learn more about the work Kishan is doing with no code platforms and how these platforms can help Product people build mockups to full fledged apps. * Learn more about Bubble at: - Bu...2022-04-0634 min
Product for Product ManagementEP 44 - No Code Platforms Kick Off with Matt & MosheWelcome to the No Code platform kickoff episode. Matt and Moshe met to discuss the emerging area of No Code platforms. No code is a movement to democratize software development. People who may have little or no experience in coding can build products that solve problems that are important to them. These platforms offer a fast approach to get up and running at a responsible price. Build back-end to front-end capabilities without the need of hiring developers. Whether building prototypes or scalable applications, no code seems to have long term potential.Where it comes to Product Managers, there is...2022-03-2823 min
Product for Product ManagementEP 43 - Product and Podcasting with FriendsIn the episode, Matt and Moshe speak with fellow podcasters Jason Knight from One Knight in Podcast, Tracy Laranjo from Experiment Nation and Aram Melkoumov from Product Innovation Series and Off the Record with Aram. As a Product people and podcasters, the panel chatted about how they got started in podcasting, which tools they are using for their podcast (from finding guests, through recording and editing, to releasing the episodes and promoting them), how their shows benefit the Product community, and finally, how it helped them become better Product managers. * Guest Podcasts Links: - Jason Knight...2022-03-1653 min
Product for Product ManagementEP 42 - Customer Success & Product with Guy RahamimIn the episode, Matt and Moshe speak with Guy Rahamim, Customer Success Manager at LinearB, about the connection between Customer Success and Product. Through his career in Customer Success teams, Guy developed great empathy towards clients, users, and their needs to be successful. Empathy is one of the main traits that Product people require to understand their clients, and Customer Success is one of the main partners to collaborate with and build the right solution for their users’ needs. Join us to learn more about Customer Success and its strong relationship to Product, both ultimately strive to deliver gr...2022-03-0832 min
Product for Product ManagementEP 41 - Startups Wrap Up with Matt & MosheAfter hearing from 5 startup founders, Matt and Moshe met again to summarize what they learned. These founders have created products that help product managers and their teams scale the user experience, identity data insights or improve how they work as a team. In the episode, Matt and Moshe try to align these products in the lean process - Learn/Build/Measure, to see where they fit best, and how they can help product teams in the process. Check out the episode’s post on LinkedIn for an info-graphic showing this, and all previously discussed products on the podcast. Th...2022-02-2828 min
Product for Product ManagementEP 40 - Startups: Look-See with Brandon KindredThe startup series continues this week with founders building products for Product Managers, and this time Matt and Moshe are joined by the Founder of Look-See, Brandon Kindred. “Look-see is an online UX service that uses science to help product teams identify ways to optimize their online experiences in near real-time” - Brandon Kindred Come join us to learn more about Look-See and if you book a demo with Brandon, make sure to mention you learned about Look-See at the Product for Product Podcast. * You can connect with Brandon at:- LinkedIn: https://www...2022-02-2232 min
Product for Product ManagementEP 39 - Startups: Delibr with Nils JanseThe startup series continues this week with founders building products for Product Managers, and this time Matt and Moshe are joined by Nils Janes, Founder at Delibr and author of "Epic Alignment". Delibr’s mission is to “Ship more product value, a new level of clarity and flow”. The way they achieve that is by including the PRD, story map, decisions, and Jira issues in one epic document. In the episode, Nils told us how he saw the chaos that exists for product teams in arranging all epic decisions together, and came in to solve this proble...2022-02-1532 min
Product for Product ManagementEP 38 - Startups: Aampe with Paul MeinshausenAs we continue our startup series with founders building products for Product Managers, Matt and Moshe are joined by Paul Meinshausen, Co-Founder at Aampe. Aampe helps B2C mobile apps creators personalize their messages in a way that goes far beyond what A/B testing systems can do. Instead of product and marketing managers trying to think of and fit a specific personalized messaging to their users, and then choose the best converted one (but it doesn’t work for everyone, right?) Aampe can create and provide the right message to the right person based on its AI an...2022-02-0146 min
Product for Product ManagementEP 37 - Startups: Loops with Tom LauferToday on our startup series with founders building products for Product Managers, Matt and Moshe are joined by Tom Laufer, co-founder and CEO at Loops. Loops goes beyond data analytics and dashboards usually available with other products, and provides Product Managers with AI based insights to find opportunities to improve their products. In addition, Loops curates articles and use cases from all over the world, with information on how other companies handled similar situations. These are provided to the Product Managers as suitable for their identified opportunities, helping them learn what worked for others and what to do...2022-01-2531 min
Product for Product ManagementEP 36 - Startups: Avrio with Andrew MichaelToday we are starting a special series, talking with startup founders about the products they are building, new tools that are helping Product Managers in new ways!In this episode, Matt and Moshe are joined by Andrew Michael, Founder at Avrio. Avrio is a new product, launched September 2021, to help product teams share research and insights, both qualitative and quantitative. In the show, Andrew talked about the product, which problem it solves, who uses it already, how much it costs, what else is coming, and more.Andrew is a serial founder, and also worked before at...2022-01-1833 min
Product for Product ManagementEP 35 - A/B Testing Wrap Up with Matt & MosheAfter hearing from 5 product/marketing people about their experiences with VWO, Optimizely, Google Optimize and AB Tasty, Matt and Moshe met again to summarize what they learned about the A/B testing and experimentation products.- Some of the discussion points include:- Front end vs back end testing- Product vs marketing testing- The maturity of products for product managers- Sharing insights and learning- Integrating results data into analytics platforms- And more! * Product for Product sitehttps://www.spreaker.com/show/product-for-product ...2022-01-1229 min
Product for Product ManagementEP 34 - Optimizely with Ken HansonOur fourth episode in the A/B testing tools series is dedicated to Optimizely.In this episode, Matt and Moshe are joined by Ken Hanson, a Senior Product Manager at Splash Financial. We get technical as Ken dives into various use cases involving Optimizely.Come join Matt, Moshe and Ken to learn about Optimizely! * You can connect with Ken at:LinkedIn - https://www.linkedin.com/in/kenhanson/ * Optimizely: https://www.optimizely.com/ * You can find the podcast’s page, and connect with Matt and Moshe on Linkedin: ...2022-01-0545 min
Product for Product ManagementEP 33 - Holidays Special with Matt & MosheHappy Holidays from Product for Product! In this episode, Matt and Moshe talk about the show from its humble beginning in March 2021 to the thousands of downloads and great feedback the product community has for the show. They also chat about where it could be going in the year to come and how they would love product people from all over the world to participate. Happy New Year with best wishes for the best products out there! * Product for Product sitehttps://www.spreaker.com/show/product-for-product * You can find the...2021-12-2724 min
Product for Product ManagementEP 32 - VWO with Andrew MillerOur fourth episode in the A/B testing tools series is dedicated to VWO.In this episode, Matt and Moshe are joined by Andrew Miller, a Senior Product Manager using VWO at Bestow Life Insurance. Andrew dives into various use cases involving VWO and some of the features he is enjoying. Come join Matt, Moshe and Andrew to learn about VWO! * You can connect with Andrew at:LinkedIn - https://www.linkedin.com/in/findandrew/Everywhere online: @findandrew * VWO: https://vwo.com/ * You can find the podcast’s pa...2021-12-2231 min
Product for Product ManagementEP 31 - Google Optimize with Tracy LaranjoOur third episode in the A/B testing tools series is dedicated to Google Optimize.In this episode, Matt and Moshe are joined by Tracy Laranjo, a Conversion Rate Optimization Manager using Google Optimize at InkBox.Google Optimize is part of the Google Marketing Platform so it works well with other Google products like Google Analytics. Tracy speaks to her work in optimization using Google Optimize and how it’s low barrier of entry has allowed her to implement experiments with success.Tracy is also a host on the Experiment Nation podcast where they have insightful co...2021-12-1431 min
Product for Product ManagementEP 30 - AB Tasty with Marion RavelOur second episode in the A/B testing tools series is dedicated to AB Tasty.In this episode, Matt and Moshe are joined by Marion Ravel, a Conversion Rate Optimization expert who is using AB Tasty at Accenture Interactive.Marion told us how she loves this tool, a popular one in France, but growing in popularity around the world. She has seen both the tool and the company behind it grow throughout the years she has used it. Come join Matt, Moshe and Marion to learn about AB Tasty, why Marion likes it and...2021-11-3031 min
Product for Product ManagementEP 29 - A/B Testing Kickoff with Rommil SantiagoWelcome to the new series on products for Product Managers: A/B Testing! In this episode, Matt and Moshe are joined by Rommil Santiago to discuss the use of A/B testing tools to experiment different product solutions.Rommil is a Product Lead - Experimentation, Personalization, and Analytics Platform at Loblaw Digital, and the Founder and Owner of Experiment Nation.Experiment Nation is a community of conversion rate optimizers, product managers, and data analysts from all over the world who are connected by their passion for experimentation.As product managers, we strive to build...2021-11-2246 min
Product for Product ManagementEP 28 - APIs and Podcasting with Jason KnightIn this episode, Matt and Moshe speak with Jason Knight, Product Director at DueDil and podcaster at One Knight in Product. In the episode, Jason spoke about what makes the job of a Product Manager in an API focused company different from other types of products. For example, product analytics tools are not usually as effective for the API Product Manager as they are for other type of products.Jason also told us how his podcast, One Knight in Product, has made him into a better Product Leader. Having published almost 90 episodes to this date, and chatting with...2021-11-0245 min
Product for Product ManagementEP 27 - Writing & Mindmapping with David PerieraIn this episode, Matt and Moshe speak with David Pereira, Head of Product Management at Virtual Identity, writer and editor at Serious Scrum. In the episode, David spoke about how his writing and being part of other writers' communities has made him a better product person. He also shared his love for “mind mapping” and how he uses it in every situation (including in an interview!) to take his product management practice to the next level. *You can connect with David at:LinkedIn: https://www.linkedin.com/in/davidavpereira/ Medium: https://davidavpereira.medium.com/ *You...2021-10-2534 min
Product for Product ManagementEP 26 - Products at an Agency with Aram MelkoumovIn this episode, Matt and Moshe speak with Aram Melkoumov, Co-Founder and CEO at Crowdlinker, a successful agency building digital products for startups and enterprises. In this episode, Aram spoke about how his team is using various product management tools within the agency and with their clients. From using what the client has currently to using the newest cutting edge products, Aram speaks to how they implement tool usage along with how product stacks can adjust depending on the agency’s project. *You can connect with Aram at:LinkedIn: www.linkedin.com/in/melkoumov/Crowdlinker: https://cr...2021-10-2037 min
Product for Product ManagementEP 25 - Tools for Aspiring Product Managers with Henry LathamAre you an aspiring Product Manager looking to gain more experience in product, in order to land your first role? Or are you already a product professional and looking for more ways to do hands-on work in areas you might not have touched before? In this episode, Matt and Moshe met with Henry Latham, Founder and Lead Mentor at Prod MBA, and self-professed failed former startup founder who learned from his failures what it really means to build successful products. In the episode, Henry shared how learning by doing is the best approach to become great product people...2021-10-1235 min
Product for Product ManagementEP 24 - Culture & Product Synergies with Avinoam ZelenkoDoes the company culture influence the products it builds, and the products it is using internally to perform their work? In this episode, Matt and Moshe met with Avinoam Zelenko, Senior Product Manager at LinkedIn, and former Principal Product Manager at Atlassian, to hear from him how the culture of these two great organizations affects and influences how they build products. This was a fascinating discussion, that brings to mind our own organizations, and how the culture we build in them correlates to the products we build. *You can connect with Avinoam at:LinkedIn: https...2021-10-0644 min
Product for Product ManagementEP 23 - In-App Messaging Wrap up with Matt & MosheAfter hearing from 5 product managers about their experience with Appcues, Userpilot, Braze, Pendo and Intercom, Matt and Moshe met again to summarize what they learned about the In- App Messaging products.Some of the discussion points include:- Scenarios for using in-app messaging - What is Product Led and how in-app messaging can help - Other products in this space- Who in the organization uses it- In-app messaging stickiness and the data we collect using them- And more*Matt - www.linkedin.com/in/mattgreenanalytics*Moshe...2021-09-3029 min
Product for Product ManagementEP 18 - Appcues with Eliane PohlWelcome to the new series on products for Product Managers: In-App Messaging! In this episode, Matt and Moshe discuss the tool Appcues with Eliane Pohl, Director of Product Management at Greenbyte AB. Learn how Appcues is helping Eliane and her team make positive impacts on the user experience and how it helps deliver insights, solve problems and ultimately improves the product!Eliane can be reached on LinkedIn at www.linkedin.com/in/elianepohl/To learn more on Appcues, check out www.appcues.com Connect with us on LinkedIn.*Matt - www...2021-08-1835 min
Product for Product ManagementEP 17 - In-app Messaging Kickoff with Matt & MosheWelcome to the new series on products for Product Managers: In-App Messaging! In this episode, Matt and Moshe discuss the use of product management tools that allow teams to build in-app messages in their products.* There are a lot of use cases for in-app messaging in our products, such as:* On-boarding flows to teach new users how to use the product* Experimentation's of new feature ideas* Announcements of new features or sun-setting of old features* Requests to help, such as Product Managers interviews and feedback requests* Sales messages, such as subscription renewal reminders2021-08-1129 min
Product for Product ManagementEP 14 - Feedback & Roadmaps Wrap Up with Matt & MosheAfter hearing from 5 product managers about their experience with Aha!, Productboard, Roadmunk, ProdPad and Jira, Matt and Moshe met again to summarize what they learned about the Feedback & Roadmaps products.Some of the discussion points include:- Knowing why you are using these products- Systematizing the feedback and ideas you get from everyone- Communicating and collaborating via roadmaps, but don’t forget it’s not the only way!- Outputs vs. outcomes roadmaps- Integrations with other products- And more*Matt - www.linkedin.com/in/mattgreenanalytics2021-07-0824 min
Product for Product ManagementEP 8 - Feedback & Roadmaps Kickoff with Matt & MosheWelcome to the new series on products for Product Managers: Feedback & Roadmaps! In this episode, Matt and Moshe discuss the use of product management tools that allow teams to build roadmaps for their product development, and collect feedback from internal and external users that will help them improve along the way. Some of the discussion points include:- Are roadmaps outcome or feature driven?- How does the roadmap change over time?- Does the tool integrate with other tools to increase automation?- Who owns the roadmap and is roadmapping suited for startups?2021-05-2624 min
Product for Product ManagementEP 6 - Product Analytics with Matt & MosheAfter hearing from 4 product managers about their experience with Pendo, Mixpanel, Heap and Amplitude, Matt and Moshe met again to summarize what they learned about the product analytics products.Some of the discussion points include:- Platforms that only focus on analytics vs platforms that includes other functionalities- Pros and cons for engineering raised events vs. in-app setup- Showing the data vs showing insights from the data- Privacy of the data collected- And more*Matt - www.linkedin.com/in/mattgreenanalytics *Moshe - www.linkedin.com/in/mikanovsky2021-05-1238 min
Product for Product ManagementEP 1 - Product Analytics with Matt & MosheProduct analytics is proving to be extremely beneficial to businesses, leading to its rapid adoption to gain a competitive advantage. With this growth, new tools have sprung up to help Product Managers gain insights into what customers are doing with their products. By using data, Product Managers can gain the insights needed to enhance the product, improve customer experience and grow user retention. In this episode, Matt and Moshe dive into discussing the show and what product analytics means to them.*Matt - www.linkedin.com/in/mattgreenanalytics*Moshe - www.linkedin.com/in/mikanovsky2021-03-2329 min
Product for Product ManagementWelcome to Product for ProductIntroducing the Product for Product podcast with your hosts Matt Green and Moshe Mikanovsky.Contact*Matt - www.linkedin.com/in/mattgreenanalytics*Moshe - www.linkedin.com/in/mikanovsky2021-03-0401 min