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Showing episodes and shows of
Matt Plapp- America's Best Restaurants
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Restaurant Marketing Secrets
From Burnt Out to a $5M Pizza Empire | Heroes of Hospitality Season 2, Episode 1 - Restaurant Marketing Secrets - Episode 881
This is an audio file of an amazing video we posted this week. If you want to watch it, head over to my YouTube Channel. What happens when you finally get out of your own way? In the Season 2 premiere of Heroes of Hospitality, Matt Plapp and David Scott Peters travel to Columbus, Ohio, to meet Avery, a third-generation restaurant owner who transformed a struggling $500K pizzeria into a $5 million powerhouse using restaurant systems, scalable leadership, and smart storytelling. Avery is a standout example of independent restaurant success. After walking away from a p...
2025-04-17
33 min
Restaurant Marketing Secrets
The Heroes of Hospitality | Episode One - Restaurant Marketing Secrets - Episode 852
This week we follow our journey of merging Repeat Returns and Restaurant Marketing That Works to create, DRYVER! This is a series we launched In the heart of the digital era, where the buzz of online marketing meets the sizzle of the culinary world, episode one unravels the captivating journey of Matt Plapp and Kamron Karington. One is a marketing genius known for his success in digital strategies, and the other is a pizza shop owner who unexpectedly turned to software development, sparking a revolution in the industry. This episode teases the untold story of chance, innovation, an...
2025-01-21
19 min
Restaurant Marketing Secrets
Missed Opportunities: How Orlando Restaurants Are Failing on Facebook & Instagram Ads - Restaurant Marketing Secrets - Episode 851
In this episode, Matt Plapp uncovers the massive missed opportunity for Orlando restaurants failing to leverage targeted Facebook and Instagram ads. Learn how simple, strategic digital advertising can transform your restaurant's reach and capture both locals and tourists alike. - Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Work...
2025-01-19
04 min
Restaurant Marketing Secrets
Emails That Don't Sell Food, But Really Do :) - Restaurant Marketing Secrets - Episode 833
Let's turn your emails into social media engagement machines! Click here to check out the article https://www.pmq.com/matt-plapp-design-your-email-marketing-to-drive-social-media-engagement/ - Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-12-29
02 min
Restaurant Marketing Secrets
Email Marketing That Drives Social Media Success - Restaurant Marketing Secrets - Episode 832
Discover how to supercharge your restaurant's social media presence through strategic email marketing with Matt Plapp, the Chief Energy Officer of Restaurant Marketing That Works. In this episode, Matt shares actionable tips on designing emails that not only engage your audience but also drive them to interact with your social platforms. Learn how to turn your email list into a powerful tool for amplifying your brand and building stronger customer connections. Click here to check out the article https://www.pmq.com/matt-plapp-design-your-email-marketing-to-drive-social-media-engagement/ - Do you need some help driving sales? I...
2024-12-29
01 min
Restaurant Marketing Secrets
WHY Loyalty Programs Fail - Restaurant Marketing Secrets - Episode 831
In this episode, Matt Plapp dives into the intricate puzzle of loyalty programs and why so many fall flat. Drawing on over two decades of marketing experience, he breaks down the key reasons these programs fail to resonate with customers and how businesses can flip the script. Whether you're a restaurant owner, marketer, or entrepreneur, you'll gain actionable insights into crafting loyalty strategies that actually work, foster real relationships, and drive consistent revenue. Don't miss this eye-opening discussion that could transform the way you think about customer loyalty! 🎧 Tune in and start piecing together your loyalty strategy tod...
2024-12-27
04 min
Restaurant Marketing Secrets
Restaurant Marketing Made Simple: The Secret Sauce to Consistent Messaging and Loyal Customers - Restaurant Marketing Secrets - Episode 796
In the latest installment of his PMQ-exclusive series, Matt Plapp, CEO of America's Best Restaurants, emphasizes the importance of consistent messaging across all marketing channels to enhance pizzeria loyalty programs. Drawing from personal experience, he illustrates how the right approach can significantly impact customer engagement and long-term sales success. https://www.pmq.com/matt-plapp-the-secrets-to-on-point-messaging-for-pizzeria-marketing-success/ --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Re...
2024-11-22
02 min
Restaurant Marketing Secrets
The ABR Roadshow & Why We Created It - Restaurant Marketing Secrets - Episode 789
America's Best Restaurants was created to help independent restaurants gain attention. After a pause, the pandemic highlighted the need, as big chains thrived while small restaurants struggled. In 2021, the ABR Roadshow was launched, traveling the U.S. to create content that boosts these restaurants’ engagement on Facebook, helping them get the love they deserve and stand out from chain restaurants. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYV...
2024-11-15
06 min
Restaurant Marketing Secrets
Matt Plapp & David Scott Peters Vivid Vision Conversation - Restaurant Marketing Secrets - Episode 747
Recently I sat down with David Scott Peters -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-10-05
58 min
Restaurant Marketing Secrets
When To Not Say A Thing Online - Restaurant Marketing Secrets - Episode 739
This was an instance where silence brought more value than responding -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-26
04 min
Restaurant Marketing Secrets
She's Asking...GO FIGURE - Restaurant Marketing Secrets - Episode 738
It happened, I met an owner that's listening, reading and TAKING MASSIVE action with her in-store marketing ASKS! -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-25
03 min
Restaurant Marketing Secrets
33% Sales Increase From This One THING - Restaurant Marketing Secrets - Episode 737
This wasn't planned, but the universe is speaking to me. This restaurant's marketing program grew its sales by 33% and proved my biggest point on customer data collection. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-24
06 min
Restaurant Marketing Secrets
Asking Your Customers To Join Your Loyalty Or VIP Program - Restaurant Marketing Secrets - Episode 736
You don't get a first date without asking. Well, in the restaurant business, many times you fail to get the 2nd through 100th visit because you failed to ask! -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-23
03 min
Restaurant Marketing Secrets
Loyalty For Your Restaurants Customers, Good & Bad - Restaurant Marketing Secrets - Episode 735
How to use loyalty for your restaurant and what the gaps are. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-22
06 min
Restaurant Marketing Secrets
My Favorite Upcoming Facebook Campaigns For Restaurants - Restaurant Marketing Secrets - Episode 734
Social media is about online engagements, you know, like comments on your Facebook posts. Here's how you can get more of those the end of 2024. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-21
03 min
Restaurant Marketing Secrets
Focusing On What's Working - Restaurant Marketing Secrets - Episode 733
What's working vs what's now, what should WIN your attention? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-20
02 min
Restaurant Marketing Secrets
You Can't Stop Eating Your Food - Restaurant Marketing Secrets - Episode 732
Just because you're not in the kitchen anymore doesn't mean you stop eating your own food—lessons from my recent road trip with my team at America's Best Restaurants. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-19
05 min
Restaurant Marketing Secrets
You Are The TV Station - Restaurant Marketing Secrets - Episode 731
You are the TV show, the cable show, the radio show...JUST PICK UP YOUR PHONE! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com
2024-09-18
04 min
Restaurant Marketing Secrets
Your Story & The Excitement That It Can & WILL Create - Restaurant Marketing Secrets - Episode 730
The excitement that your story can create is insane, and that will not only build brand but DRIVE SALES. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
2024-09-17
04 min
Restaurant Marketing Secrets
Sometimes You've Got To Do The Work - Restaurant Marketing Secrets - Episode 729
Don't lose touch with what got you where you are today. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
2024-09-16
02 min
Restaurant Marketing Secrets
What Was Heavy Is Now Light - Restaurant Marketing Secrets - Episode 728
Something that's heavy today can be easy tomorrow. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
2024-09-16
02 min
Restaurant Marketing Secrets
This Restaurant Gave Me Homework With Their Instagram Post - Restaurant Marketing Secrets - Episode 727
Like, Comment, Share, Tag.... --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :
2024-09-14
02 min
Restaurant Marketing Secrets
dThe Best Restaurant Social Campaign Results & They Drove Sales With It - Restaurant Marketing Secrets - Episode 726
In 3 weeks, these four restaurant marketing campaigns amassed 653 comments that turned into 400 customers giving the restaurant their data, and then 50 or so walked in and spent $2,000. My friends, that's restaurant marketing that drives sales! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-12
04 min
Restaurant Marketing Secrets
We Need More Of This - Restaurant Marketing Secrets - Episode 725
We need to focus on the positive more. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-12
04 min
Restaurant Marketing Secrets
Practice Hospitality Everywhere, Even ONLINE - Restaurant Marketing Secrets - Episode 724
They asked for a review, I obliged, and then they ignored me --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-11
04 min
Restaurant Marketing Secrets
Are You Acting Like It's 2024 - Restaurant Marketing Secrets - Episode 723
You better get your stuff into 2024! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-10
02 min
Restaurant Marketing Secrets
Where Should A QR Code Take Customers? - Restaurant Marketing Secrets - Episode 722
Your marketing calls to action need to take people down the easiest possible route. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-09
03 min
Restaurant Marketing Secrets
Restaurant Customer Management Software - Restaurant Marketing Secrets - Episode 721
Fortunately, and unfortunately we are creating something that doesn't currently exist. It's needed, but when you're the first to do something the mountains are much bigger to climb. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-08
04 min
Restaurant Marketing Secrets
Collaboration - Restaurant Marketing Secrets - Episode 720
If you want an outcome, you have to build the relationships and systems to get there, AKA collaborate... --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-08
04 min
Restaurant Marketing Secrets
Our Team & Our Vivid Vision - Restaurant Marketing Secrets - Episode 719
Look in the mirror Matt! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-06
05 min
Restaurant Marketing Secrets
- Restaurant Marketing Secrets - Episode 718
Why are we still wondering about TV? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-05
04 min
Restaurant Marketing Secrets
Wing Fest Takeaways Part 1 - Restaurant Marketing Secrets - Episode 717
What did I see that restaurants did right and wrong at the National Buffalo Wing Festival? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-04
08 min
Restaurant Marketing Secrets
3 Insane Ways To Get Your Mind Right - Restaurant Marketing Secrets - Episode 716
3 Strategies to not only get your life back but make your mind right. Check out my blog post DAY 146 at www.mattplapp.com --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-03
09 min
Restaurant Marketing Secrets
Bad Service Can Crush Great Marketing - Restaurant Marketing Secrets - Episode 715
Make sure you've got all your bases covered before blaming marketing for your sales issues. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-02
12 min
Restaurant Marketing Secrets
Chick Fil A's New Double Drive Thru Concept - Restaurant Marketing Secrets - Episode 714
I'm not quite sure how this applies to you, but I found it fascinating, and it tells the story of a powerful brand. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-09-01
12 min
Restaurant Marketing Secrets
Who's In Your Ear? - Restaurant Marketing Secrets - Episode 713
The people you put in your world and the environment you put yourself in, WILL dictate your future. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-31
02 min
Restaurant Marketing Secrets
The ABR Roadshow and America's Best Restaurants - Restaurant Marketing Secrets - Episode 712
Another Friday, another week closer to our Vivid Vision. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-30
12 min
Restaurant Marketing Secrets
Tips To Avoid Facebook Scams & Spammers - Restaurant Marketing Secrets - Episode 711
Here are three tips to avoiding these common Facebook scams. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-29
04 min
Restaurant Marketing Secrets
Don't Sleep On Grassroots Marketing - Restaurant Marketing Secrets - Episode 710
He was outside asking people to stop in and shop. Go figure! --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-28
04 min
Restaurant Marketing Secrets
Your Environment Dictates Your Growth - Restaurant Marketing Secrets - Episode 709
--- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-27
03 min
Restaurant Marketing Secrets
Yes Yes Yes To Restaurant Branding - Restaurant Marketing Secrets - Episode 708
It's a must to build a solid long-term brand...branding. --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-26
02 min
Restaurant Marketing Secrets
Your Tech Stack & POS Integrations - Restaurant Marketing Secrets - Episode 707
Is your online business connected? --- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-26
03 min
Restaurant Marketing Secrets
GWC - Restaurant Marketing Secrets - Episode 706
Who's serving your customers? Who are you entrusting with your vision? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-25
02 min
Restaurant Marketing Secrets
How Do We Get Away From ONLY Restaurant Loyalty & Into Full Circle Customer Relationship Marketing - Restaurant Marketing Secrets - Episode 705
I bought a loyalty company, at least that's what people think. How do we change that and how do we build something that solves the entire problem and not just 1 part of it. This is week 2 of our Friday Vivid Vision check-in. Go to www.mattplapp.live/vv to see our Vivid Vision and follow along. AND I'd love to mail you a copy of our VV, so you can see the impact we are going to have, but more importantly get an idea for how to build your own VV. -- Do you n...
2024-08-23
08 min
Restaurant Marketing Secrets
Will You Become The Future Of Restaurant Marketing Or Stay The Same & Go Away? - Restaurant Marketing Secrets - Episode 704
It's a simple question: will you make the change FINALLY or keep doing what's going to kill your brand? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-22
06 min
Restaurant Marketing Secrets
If I Was To Open A Sandwich Shop Today, What Would My Marketing Plan Be? - Restaurant Marketing Secrets - Episode 703
Today I was asked a simple question on a podcast, and here's my answer. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-21
03 min
Restaurant Marketing Secrets
68% Of Your Customers Are Not Coming In Soon - Restaurant Marketing Secrets - Episode 702
The stats are in and they aren't good, or are they? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-20
05 min
Restaurant Marketing Secrets
The Edge & How To Navigate It - Restaurant Marketing Secrets - Episode 701
If you're doing big things, you have to be willing to stop and evaluate. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-19
03 min
Restaurant Marketing Secrets
This Restaurant Owner Did This 289 Times & You Probably Didn't - Restaurant Marketing Secrets - Episode 700
As you know, the success or failure of your restaurant’s marketing starts and ends with your customer database. And there are 4 main ways you can grow your database – 1st – In-Store – 2nd – Point Of Sale – 3rd – Website & Online Ordering – 4th – Social Media 75% of your best customers will come from #1, the customers YOU make an effort to gain from your in-store marketing. To take that a step further, this is where you’re team SELLS your marketing program “I’m going to guess you’d love a free dessert your next visit, right?” ...
2024-08-18
06 min
Restaurant Marketing Secrets
The Ultimate Restaurant Marketing Plan - Restaurant Marketing Secrets - Episode 699
I'm building it, but I'm using it first. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-17
07 min
Restaurant Marketing Secrets
The Back Page Of Our Vivid Vision - Restaurant Marketing Secrets - Episode 698
Starting this week, every Friday will be dedicated to discussing our Vivid Vision. Today, we're delving into the back page of our VV, our new Company HQ. This regular engagement will keep you all informed and involved in our vision. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That...
2024-08-16
04 min
Restaurant Marketing Secrets
Mind, Body & Spirit - Restaurant Marketing Secrets - Episode 697
This is why I'm doing my third five-day fast this year. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-15
09 min
Restaurant Marketing Secrets
Your Story Will Amaze People - Restaurant Marketing Secrets - Episode 696
This is the leg up you have on the chains and pretty much every mom & pop competitor too. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-14
04 min
Restaurant Marketing Secrets
Do Not Focus On Google Paid Search For Most Restaurants, Here's Why - Restaurant Marketing Secrets - Episode 695
It's about the majority, not the minority. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-13
03 min
Restaurant Marketing Secrets
Here's Another Part Of The Problem - Restaurant Marketing Secrets - Episode 694
Piggy backing off of yesterdays podcast... -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-12
05 min
Restaurant Marketing Secrets
You'll Invest In A HUGE Loan But Not Marketing ??? - Restaurant Marketing Secrets - Episode 693
You can't be afraid to invest in what you've just invested. Your restaurant is likely the most significant investment you've ever made, so why are you being a cheap ass where it matters most? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-11
07 min
Restaurant Marketing Secrets
Our Vivid Vision Is Done - Restaurant Marketing Secrets - Episode 692
Do you know where you're going? Does your team know why they are following you on this crazy journey? Let's change that with your Vivid Vision. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-10
05 min
Restaurant Marketing Secrets
You're Ignoring Your Biggest Sales Growth Opportunity - Restaurant Marketing Secrets - Episode 691
Every day, you see this opportunity, and you do just enough. But what if I told you that you were missing one key step? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-09
06 min
Restaurant Marketing Secrets
Take A Look Around Your Restaurant - Restaurant Marketing Secrets - Episode 690
How are owners, managers and employees missing these details every day? -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to www.restaurantmarketingthatworks.com for more information That's Restaurant Marketing That Works Dot Com :)
2024-08-08
04 min
Restaurant Marketing Secrets
You And Only You Can Do This Restaurant Marketing Secrets - Episode 689
What we do to ourselves is something we all need to pay attention to, but what many of us don't realize is that others are acting based on OUR actions as well. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns.
2024-08-07
05 min
Restaurant Marketing Secrets
Every Day Won't Be Full of Homeruns - Restaurant Marketing Secrets - Episode 688
Continuing with the baseball analogy, let's talk about singles and outs. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your...
2024-08-06
02 min
Restaurant Marketing Secrets
Your Marketing Is Just Like Scoring Runs In A Baseball Game - Restaurant Marketing Secrets - Episode 687
If you want to step on home base and score a run, you've got to round the bases first. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through emai...
2024-08-05
05 min
Restaurant Marketing Secrets
Restaurant Customer Management System - Restaurant Marketing Secrets - Episode 686
How you manage your customer data, is how you drive your sales correctly. Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your rest...
2024-08-04
07 min
Restaurant Marketing Secrets
No Offer Needed On This Restaurants Facebook Ad - Restaurant Marketing Secrets - Episode 685
Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your restaurant’s sales on autopilot. Visit www.restaurantmarketingthatworks.com
2024-08-03
05 min
Restaurant Marketing Secrets
Hidden Gold Mine For Your Restaurant - Restaurant Marketing Secrets - Episode 684
Newspapers, Magazines, radio stations, and TV stations are STARVING for content; let's talk about how you can get your fair share. -- Do you need some help driving sales? I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sale...
2024-08-02
09 min
Restaurant Marketing Secrets
Our Companies Goals The Next Quarter, OUR ROCKS - Restaurant Marketing Secrets - Episode 683
We operate our company under EOS, which is a way to run your company like no other. In this podcast, I'm going to walk through what that looks like and, more specifically, about our goals this quarter. -- Would you happen to need some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive atte...
2024-08-01
08 min
Restaurant Marketing Secrets
Reviewing A Restaurants Online Marketing - Restaurant Marketing Secrets - Episode 682
Today, I had a chance to hop on a call with a client of our restaurant marketing software, DRYVER, powered by Repeat Returns. This owner was looking for advice and direction. But more importantly, a game plan. -- Would you happen to need some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attent...
2024-07-31
10 min
Restaurant Marketing Secrets
You Are Your Brand, Or At Least You Better Be - Restaurant Marketing Secrets - Episode 681
You are the connection that's missing from your content. -- Would you happen to need some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your...
2024-07-30
03 min
Restaurant Marketing Secrets
This Offer Was So Good I'd Feel Stupid Saying No - Restaurant Marketing Secrets - Episode 680
I had to open this email, I would have felt stupid not to. -- Would you happen to need some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social medi...
2024-07-29
02 min
Restaurant Marketing Secrets
We Are Stunting Our Growth Every Day By Not Doing This One Thing - Restaurant Marketing Secrets - Episode 679
You and I are doing something special. We need to focus, eliminate distractions, and GO DEEP! -- Would you happen to need some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text...
2024-07-28
04 min
Restaurant Marketing Secrets
Oh How Restaurant Marketing Has Changed Over The Past 20 Years - Restaurant Marketing Secrets - Episode 678
I'm back at it again, digging through the comments on my viral Red Bull video and thinking about how too many people just don't get it. -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a re...
2024-07-28
06 min
Restaurant Marketing Secrets
Properly Built Facebook Ads Show You These Results - Restaurant Marketing Secrets - Episode 677
Yesterday, I spoke about two restaurants who needed to tweak their Facebook ads; today, we covered HOW! -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through emai...
2024-07-26
06 min
Restaurant Marketing Secrets
Good & Bad News For These Restaurant Owners About Their Facebook Ads - Restaurant Marketing Secrets - Episode 676
It's a start, it's a start! -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your restaurant’s sales...
2024-07-25
05 min
Restaurant Marketing Secrets
How America's Best Restaurants Can Help Restaurants - Restaurant Marketing Secrets - Episode 675
No one's coming to tell your story, so you have to do it yourself...that is except for ABR! -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sal...
2024-07-24
04 min
Restaurant Marketing Secrets
Great Restaurant Event & Social Media Promo Restaurant Marketing Secrets - Episode 674
Here's an event I saw a restaurant doing and the idea I came up with to promote it a tad differently -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to...
2024-07-23
04 min
Restaurant Marketing Secrets
Be Careful Who's Opinion You Take - Restaurant Marketing Secrets - Episode 673
You must protect your HOUSE! -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your restaurant’s sales on aut...
2024-07-22
03 min
Restaurant Marketing Secrets
Who Cares, You Shouldn't - Restaurant Marketing Secrets - Episode 672
Micro conversations build to macro issues. -- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your restaurant’s sales...
2024-07-22
04 min
Restaurant Marketing Secrets
Being Connected And Why It's A Must - Restaurant Marketing Secrets - Episode 671
Everyone LOVES to know who owns the restaurant and outside of your 4-walls there are massive reasons you should know everyone as well. --- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing sof...
2024-07-20
03 min
Restaurant Marketing Secrets
Habit vs Routine = Consistency - Restaurant Marketing Secrets - Episode 670
I don't get up every morning and do the same stuff, but I do every week have habits that I don't break. Let's talk about the difference and what it takes to win. --- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in t...
2024-07-19
04 min
Restaurant Marketing Secrets
Do Not Do This - Restaurant Marketing Secrets - Episode 669
Can I incentivize customers to leave 5-star reviews? --- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your rest...
2024-07-18
02 min
Restaurant Marketing Secrets
The Facebook Ad Closed The Deal - Restaurant Marketing Secrets - Episode 668
This one-two punch is what will earn my business. --- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your...
2024-07-17
03 min
Restaurant Marketing Secrets
This Business Acquired Me Through Facebook & So Could You - Restaurant Marketing Secrets - Episode 667
--- Are you in need of some help driving sales? I'm the CEO of Restaurant Marketing That Works and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER powered by Repeat Returns. America's Best Restaurants is a media platform dedicated to helping independent restaurants gain massive attention and create excitement in the community. DRYVER is a restaurant marketing software built to drive sales through email, text, and social media marketing to increase your restaurant’s sales on autopilot. Visit www.restaurantmarketingthatworks.com
2024-07-16
08 min
Restaurant Marketing Secrets
The Said No, We Don't Want To Be Featured - Restaurant Marketing Secrets - Episode 646
This restaurant was excited to be featured on the ABR Roadshow and America's Best Restaurants...but they quickly canceleld after the other business partner got involved. I don't get invovled with this stuff often, but I felt this was a time to talk about what we are doing. --- Are you in need of some help driving sales? If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works. Visit www.restaurantmarketingthatworks.com
2024-06-26
14 min
Restaurant Marketing Secrets
America's Best Restaurants & The ABR Roadshow - Restaurant Marketing Secrets - Episode 527
Why have we chosen to invest over $4 million since 2021 in America's Best Restaurants? ...FYI you wouldn't mind drop a review on the podcast where you're listning to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out mattplapp.live/2024 to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know. This is my cell and I always love to mee and chat with restaurant owners, 859-743-2408
2024-02-28
12 min
Restaurant Marketing Secrets
It's Holiday Gift Card Time - Restaurant Marketing Secrets - Episode 415
It's time to sell gift cards, let's not suck :) And don't forget about the America's Best Restaurants, Restaurant RGA Guide, it's the resource you're going to want to have in your tool box... And by the way, the end of this podcast ends with a simple ask, below is more on that. My cell = 859-743-2408 https://americasbestrestaurants.live/reviewus https://www.facebook.com/americasbestrestaurants And don't forget to check out abru.online/free to find out how you could get massive help marketing your restaurant and bui...
2023-10-25
07 min
Restaurant Marketing Secrets
The Signs I'm 100% Right & You Knew This Too - Restaurant Marketing Secrets - Episode 414
You know it, I know it, now it's time to do something about it. It's time to meet your customers where they are and WHY they are there. America's Best Restaurants, Restaurant RGA Guide is that resource you're going to want to have in your tool box... And by the way, the end of this podcast ends with a simple ask, below is more on that. My cell = 859-743-2408 https://americasbestrestaurants.live/reviewus https://www.facebook.com/americasbestrestaurants And don't forget to check out abru.online/fr...
2023-10-23
18 min
Restaurant Marketing Secrets
Our Fundraising Effort & Why - Restaurant Marketing Secrets - Episode 354
Massive Attention & Excitement It's what independent restaurants need to grow. It's what independent restaurants need to prosper. It's what independent restaurants NEED! It's what independent restaurants DO NOT HAVE...YET! This is why we are doing our 1st round of fundraising to raise $500,000 with friends and family. We know America's Best Restaurants is the missing link for independent restaurants to finally OUT SMART the big brands and win. ABR not only creates MASSIVE ATTENTION & EXCITEMENT for our restaurant partners, but we get it ourselves. The picture below is from my inbox this morning and it repeats itself EVERY DAY! GOOGLE ALER...
2023-08-13
15 min
Restaurant Marketing Secrets
Damn We've Got Great Restaurants In America - Restaurant Marketing Secrets - Episode 327
USA! .. And by the way, the end of this podcast ends with a simple ask, below is more on that. My cell = 859-743-2408 https://americasbestrestaurants.live/reviewus https://www.facebook.com/americasbestrestaurants And don't forget to check out abru.online/free to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)
2023-07-12
10 min
Restaurant Marketing Secrets
$979 Turned Into $10,290 Net Profit - Restaurant Marketing Secrets - Episode 197
Restaurant Marketing....You're STILL not getting it! For 10 years I've been preaching and teaching how you can leverage digital marketing, like Facebook, Email, Text & Messenger to see a TRACKABLE results. Here's the gist of what we discovered: - $979.01 was spent on Facebook & Instagram ads --151,920 Impressions were made ---3,864 Engagements happened ----1,643 People gave the restaurant their contact info -----614 walked into the restaurant & spent $31,994 ------Worst case there was a $6,100 promo food cost -------60% of these customers WERE NOT coming --------That means after the costs, he netted $10,290 So $979 to get $10,290....Would you take that ROI? This 30 minute webinar went deeper tha...
2023-02-22
34 min
Restaurant Marketing Secrets
Let's Get Smart - Restaurant Marketing Secrets - Episode 160
These two mediums are being ABUSED every day, and I bet you're one of the guilty parties. Let's discuss And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.plapp.com
2023-01-17
08 min
Restaurant Marketing Secrets
The NFL & YouTube Know - Restaurant Marketing Secrets - Episode 159
The NFL & YouTube just made a HUGE decision that should have you rethinking everything you THINK you know about restaurant marketing. Let's discuss And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.plapp.com
2023-01-16
08 min
Restaurant Marketing Secrets
1 Thing Holding Your Restaurant Back - Restaurant Marketing Secrets - Episode 158
It's not tough, but it needs to be fixed. Let's discuss And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.plapp.com
2023-01-16
07 min
MP TV with Matt Plapp
MP TV with Matt Plapp - My FIRST Employee!
This week on MP TV were throwing it back... WAY BACK! I had my first employee EVER in the studio. Ashley Mullins has been with me for 11 years now and I thought it was about time we had her on the podcast considering she is the H.B.I.C. If you don't know what that stands for you're going to want to check out this episode! You can expect to hear about: How we met. What Ashley does for America's Best Restaurants. The growth she has had throughout h...
2022-08-31
31 min
MP TV with Matt Plapp
MP TV with Matt Plapp - The New Host of America's Best Restaurants!
In episode 122 of MP TV, I got to have our new host, Greg Hutson in for a great conversation! Some of you may recognize him because he's coming to us from the world of WWE! Greg spent the better part of a decade traveling with the WWE around the world to do their ring announcing! In this episode, you can expect to hear about: Greg's history with the WWE. How he got into ring announcing. The story behind finding America's Best Restaurants. Samples of his in...
2022-08-19
25 min
MP TV with Matt Plapp
MP TV with Matt Plapp - New Product Developments with Kristian Cotta
In episode 120 of MP TV, I had the opportunity to have Kristian Cotta in town from Arizona! He owns Local 480 Media, and has been working with America's Best Restaurants for some time! While in town he got to hang out with the team, immerse in our company culture, and explore new product developments. His visit wouldn't have been complete if I didn't have him in the studio for an episode of MP TV! In this podcast you can expect to hear about: Who Christian is. His backstory and how he has made a...
2022-08-03
38 min
Restaurant Marketing Secrets
Own Your Branding - Restaurant Marketing Secrets - Episode 2
Your Restaurants Brand... In this second episode of America's Best Restaurants "Restaurant Marketing Secrets" podcast I dig into YOUR BRAND! I'm so sick of seeing restaurant owners not having their brand colors and logos EVERYWHERE. You should be eating, drinking and SLEEPING your company colors. Let's discuss And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe every...
2022-06-03
11 min
Restaurant Marketing Secrets
Welcome To Restaurant Marketing Secrets
Attract...Build...Retain - Is the key to your restaurants growth. In the first episode of ABR - Restaurant Marketing Secrets, Matt Plapp coveres some DEEP topics on his background & how he got into restaurant marketing A - Attract Attention B - Build A Database R - Retain Attention Let's discuss And don't forget to check out abru.online/deals to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and m...
2022-06-02
08 min
MP TV with Matt Plapp
My Conversation With Daran Adair
Today Matt Plapp, CEO of America's Best Restaurants sits down with ABR employee Daran Adair. Daran has been in the hospitality industry for 30 plus years so he has a great knowledge of restaurants and restaurant marketing. Matt and Daran discuss the importance of being consistent with your customers and discuss the advantages independent restaurants have over chain restaurants. Check out this week's podcast if you are interested in learning tips and tricks to OUTSMART your competition.
2022-03-22
16 min
MP TV with Matt Plapp
ABR: How to ATTRACT 👀 Your Ideal Customer
On the road again🎵🎶 with Matt and America’s Best Restaurants! While we refer to America’s Best Restaurants as ABR quite often, there’s also another meaning to it: Attract 👀, Build 🛠️, and Retain.👍🏻 While en route 🛣️ to their next restaurant interview, Matt breaks down what it takes to attract attention from your ideal customers.😉 Follow along as Matt dives into: ➡️ The 5 places to attract attention ➡️ Having the right call to action ➡️ Where to find customer data
2021-08-18
16 min
MP TV with Matt Plapp
INTRODUCING: America's Best Restaurants
Drum roll please 🥁… we want to introduce you to America’s Best Restaurants! 👏🏻👏🏻👏🏻 ABR’s mission is to help the best restaurants across America 📍connect with customers who will love them. ❤️ This week Matt dishes on all things ABR and shares his vision 👀 for it in the very near future. So fasten your seatbelts for this wild ride 🚙 where Matt talks: 📍 Traveling across America 📍 Having an ABR van in every state 📍 Why the best time to start is now 📍 The vision for ABR by Summer of 2022
2021-08-11
07 min