Shows
(Almost) Main CharactersDebt-Free, Euro-Summering, & (Almost) Throwing a B*tch FitTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-08-1155 min(Almost) Main CharactersRaw Dogging, Loving Little Fat Ones, & Watching Men (Almost) Feel SomethingTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-08-041h 03(Almost) Main CharactersPoor Plane Etiquette, Food Villains, & Going Off the Grid (Almost) for GoodTwo best buddies (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-281h 02(Almost) Main CharactersOVERTHROWING CAESAR: Sin City Scandals, Bloodless Coups & (Almost) Losing Ourselves in VegasTwo best buddies (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-2151 min(Almost) Main CharactersPART 2: EMERGENCY EPISODE — Caesars Palace, Ozempic Temptation & (Almost) Losing It in VegasTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-1739 min(Almost) Main CharactersEMERGENCY EPISODE: Birthday Tears, Meltdowns & (Almost) Total Emotional CollapseTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-1650 min(Almost) Main CharactersEGOT Winners, Starting Podcast Drama, and (Almost) Reunited in Vegas!!Two best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-141h 12(Almost) Main CharactersA Witches spell, hip hop superstars, and (almost) becoming a JediTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-07-071h 12(Almost) Main CharactersBach Party Themes, Pretentious Flowers, and (almost) a Lip SlipTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-06-301h 10(Almost) Main CharactersBIG NEWS, Tarot Card Scams & (Almost) Rap StarsTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-06-231h 06(Almost) Main CharactersA woman's prime, Rugby, and (Almost) being reality TV starsTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-06-161h 07(Almost) Main CharactersMoving apartments, ghosts, and (Almost) becoming pro golfersTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-06-0956 min(Almost) Main CharactersGetting facelifts, decorating Villas, and (Almost) being a VikingTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-06-021h 05(Almost) Main CharactersSwingers Cruise, Humping Classes & (Almost) A Bride!Two best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-05-2646 min(Almost) Main Characters(Almost) A Perfect PilotTwo best friends (almost) taking over the world. New episodes every Monday. Follow (Almost) Main Characters on instagram: @almostmaincharactersFollow Megan on Instagram: @meganbowen__Follow Rochelle on Instagram: @rochelleberwick2025-05-1939 min
All Dots ConnectedMeasuring the Unmeasurable: The New Metrics of B2B Success with Megan Bowen of Refine LabsBusinesses must constantly rethink their strategies to keep pace with the market.
That’s exactly what Megan Bowen, CEO of Refine Labs, has mastered. With over 20 years of experience building and scaling go-to-market teams at companies like ZocDoc, Grubhub, and ManagedbyQ, Megan now leads Refine Labs in transforming how B2B companies approach demand generation.
On the first episode of Dots Connected, Megan shares her insights into the future of B2B marketing and the critical shifts companies need to embrace if they want to unlock sustainable growth. Megan’s experience, both as a former oper...2025-01-2054 min
Stacking Growth | The B2B Marketing PodcastWhy Change Management is Crucial to Pull You Into the Current Era of Marketing | Megan BowenMegan Bowen, Refine Labs CEO, joins Evan Hughes and Steph Crugnola for the premiere episode of Stacking Growth: Called to Action. On this season of Stacking Growth, we’re featuring marketing leaders who’ve been called to make a change, and inviting them to share their journey - the highs, the lows, and everything in between.
Megan reflects on the major shifts happening in B2B SaaS companies right now, having moved from the “Growth At All Costs” mindset into a “Profitable, Efficient Growth” mindset as well as the transition through buying Eras from Analog to Website to Dark Socia...2025-01-1443 min
Becoming a Hiring Machine123: Incorporating Founder-Led Marketing & Sales Into Your BizDev Strategy ft. Megan BowenIn this episode, Sam is joined by Megan Bowen, CEO at Refine Labs, to talk about the power of founder-led marketing and sales. Refine Labs is the definition of a founder-led company, with founder and former CEO Chris Walker's persona being the building block. Throughout the conversation, Sam and Megan discuss founder-led sales and founder-led marketing, and the importance of acquiring customers and creating content that speaks to the problem you solve — so that customers come to you already having context for what you do and how you do it, rather than having to build trust from the gro...2024-08-2245 min
Unpolished MBAEpisode 116 - Stop Wasting Money On Marketing-Intro To Effective Marketing with Megan Bowen of Refine LabsMegan Bowen, CEO of Refine Labs, joined us to discuss innovative marketing strategies. Megan, a recognized figure in the marketing industry with a 17-year career in B2B SaaS companies, shares insights on common marketing leadership mistakes under pressure for revenue targets, the necessity of organizational alignment, and the importance of high-quality lead acquisition. The conversation touches on organic social strategies, collaborative forecasting for realistic goal setting, and the utilization of data for improved marketing decisions. The episode is filled with practical advice for business owners, marketing leaders, and those looking to optimize their company’s growth st...2024-07-3038 min
Stacking Growth | The B2B Marketing PodcastThe Only Constant Is Change | Megan Bowen on the Marketing, Demystified PodcastMegan Bowen joined Jennifer Mancusi, CEO of Growgetter, on the Marketing, Demystified podcast to explore the dynamics of adapting to change in marketing strategies for B2B SaaS companies. With the rapid evolution of business environments, Megan explains why traditional lead generation strategies might be holding companies back, and how shifting towards a demand generation approach can pave the way for sustained success.
Jen and Megan delve into the core differences between lead gen and demand gen, and Megan shares her insightful analysis on how companies can navigate this transition. They discuss the importance of aligning marketing...2024-06-2433 min
Stacking Growth | The B2B Marketing PodcastThe evolution of buyer behavior and the key pillars of a modern demand gen strategy | Megan Bowen at Demand Conf 2024 (by Skale)At Skale’s 2024 Demand Conf, Megan Bowen hosted a presentation and Q&A onthe evolution of buyer behavior and the key pillars of modern demand generation strategy. Megan traces the transformation of buying processes over the last few decades, moving from the analog era of the 1990s to what she calls the "dark social era" of today. She provides a roadmap for B2B marketers to adapt their strategies, emphasizing the importance of aligning with how buyers conduct their research and make purchasing decisions in the current digital landscape.
The episode breaks down the shift from traditional le...2024-06-1756 min
RevOps FMBuilding Refine Labs: An Operational Perspective - Megan BowenRefine Labs has had a seismic impact on B2B marketing. Whether you agree with their philosophy or not, it's hard to deny its influence. They've set the agenda, defined the terms of the debate, and challenged many aspects of the status quo. Former CEO Chris Walker catapulted the agency to prominence with his LinkedIn thought leadership. But behind the scenes, there's also been an intricate operational odyssey to scale Refine Labs from scratch to nearly 100 employees. Today's guest, Megan Bowen, partnered with Chris from the beginning as COO before taking over as...2024-05-0645 min
Paris Talks MarketingTransforming B2B Marketing with Megan Bowen of Refine Labs
In this episode of Paris Talks Marketing, host Paris dives into the world of SaaS marketing strategies with guest Megan Bowen, CEO of Refine Labs, a leading B2B demand generation agency that helps B2B companies transform their marketing strategies to generate revenue. Paris and Megan discuss the importance of balancing organic and paid content distribution, Megan's journey from account manager to CEO, and the evolution of Refine Labs under her leadership. The conversation covers key insights on B2B marketing, leveraging AI, and adapting to changing buying behaviors in the digital landscape. --...2024-04-1858 min
The Art Of EntrepreneurshipPositioning yourself for career advancement and building a people-first brand w/ Megan Bowen, CEO of Refine LabsThis episode of The Art of Entrepreneurship is for anyone who wants to put themselves in a position to lead a progressive, innovative company.My guest today is Megan Bowen, the newly-minted CEO of Refine Labs. Megan and I cover a wide range of topics including how to move into the C-suite, building a people-first organization, and best practices for placing your company at the cutting edge. Make sure you tune in for her insights on persistence, self-advocacy and boundaries in your quest for the next big move.About Megan BowenM...2024-02-1924 min
She's So Suite PodcastThe Film Director turned CEO, Refine Labs ft. Megan BowenShe's So Suite is brought to you by Client Success. The easiest to use, fastest to implement software to reduce churn & increase customer revenue. Request a demo at https://www.clientsuccess.com/
Megan Bowen, CEO of Refine Labs, joins me, Kristi Faltorusso, to share her wisdom from her professional journey. We discuss her journey, from her aspirations of directing films (her desire to take charge) to the behind-the-scenes experiences of layoffs, her firsthand experience with layoffs, and her strive to excel in her career.
We delve into the significance of prioritizing self-care...2024-02-1451 min
She's So Suite PodcastThe Film Director turned CEO, Refine Labs ft. Megan BowenMegan Bowen, CEO of Refine Labs, joins me, Kristi Faltorusso, to share her wisdom from her professional journey. We discuss her journey, from her aspirations of directing films (her desire to take charge) to the behind-the-scenes experiences of layoffs, her firsthand experience with layoffs, and her strive to excel in her career. We delve into the significance of prioritizing self-care, finding balance, self-advocacy, and the emotional impact of taking career risks. Join us as we celebrate Megan's milestones and gain valuable wisdom from her remarkable story. Timestamps: 0:00 - Preview 1:37 - Meet Megan Bowen 6:33 - Aspirations of becoming a...2024-02-1451 min
She's So Suite PodcastThe Film Director turned CEO, Refine Labs ft. Megan BowenShe's So Suite is brought to you by Client Success. The easiest to use, fastest to implement software to reduce churn & increase customer revenue. Request a demo at https://www.clientsuccess.com/
Megan Bowen, CEO of Refine Labs, joins me, Kristi Faltorusso, to share her wisdom from her professional journey. We discuss her journey, from her aspirations of directing films (her desire to take charge) to the behind-the-scenes experiences of layoffs, her firsthand experience with layoffs, and her strive to excel in her career.
We delve into the significance of prioritizing self-care...2024-02-1451 min(Almost) Main CharactersFrom blocked to UNBLOCKED!Join head CEOs Megan Bowen and Rochelle Berwick this week as they talk about rodeos, tampons on cars, and getting unblocked online! Grab a drink and prepare to be entertained!2023-11-2152 min(Almost) Main CharactersMailing toenails to exesJoin head CEOs Megan Bowen and Rochelle Berwick as they talk about trying to live rich lives on a very limited budget, toenails in the mail, and the youths of today! Prepare to be entertained! 2023-11-0746 min(Almost) Main CharactersIs 30 MIDDLE AGED!?Happy Spooky Season! Join head CEOs Megan Bowen and Rochelle Berwick as they discuss witchcraft and their ability to conjure the devil. Also, investment in the crystal industry is highly debated between the two. Grab a spooky cocktail and prepare to be entertained! You do not want to miss this! 2023-10-2442 min(Almost) Main CharactersSearching for our soulsThey made it another week! Join head CEOs Megan Bowen and Rochelle Berwick as they contemplate what their souls are really trying to manifest for them. Prepare to be entertained!2023-10-1741 min
(Almost) Main CharactersWe're Back!!!Did you miss us? Head CEOs, Megan and Rochelle are back on the mics, ready to entertain! Where in the world have they been? What have they been doing? All of these questions and more will be answered. So sit back, relax, grab a drink or two, and prepare to be entertained!2023-10-1043 min
Tried & True With A Dash of WooThe Secret to a Successful Senior Rep Team: A Case Study with Megan HutchinsHave feedback? Text us! In today's episode, discover the journey of Megan Hutchins, an incredibly successful senior photographer who started her senior rep team just three years ago IN 2020 😮 Her story is a fantastic case study into how to build a strong senior photography business using the power of a senior rep team - successfully and without overwhelm.Megan, a devoted mother of three, sought a way to contribute to her family’s income, and her story is nothing short of inspirational. Embarking on a venture that would transform her from a stay-at-home mom i...2023-09-121h 10
A Fresh StoryMegan Bowen & the Choreography of Our SoulsA Fresh Story, season 2, episode 16
Megan Bowen is a dancer, actor, entrepreneur, and content creator. She likes to provide her audience with a balance of comedic, relatable, and entertaining content while also sharing stories about her day-to-day life. As an entertainer, Megan creates captivating content through creative storytelling all while including her personality, style, humor, and artistry. Megan has a close relationship with her followers and they look to her as a guide to help them create a better, more confident, more fulfilled life within themselves.
We chatted with Megan about the power of movement...2023-05-1543 min
Revenue BlueprintMegan Bowen, COO at Refine Labs: Bootstrapping to $20M ARR // How to Make Career Decisions // Building the Customer Success Team at ZocDoc - [Revenue Blueprint, EP.2]Jason Lalk and Seth DeHart speak with Megan Bowen about her journey to become the COO of Refine Labs. She gets real about gender biases, speaking up in the workplace, and what it's really like to be in a hyper growth company
Megan's career includes leadership roles at ZocDoc, GrubHub, and Q (acquired by WeWork).
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The Revenue Blueprint also has episodes with Scott Britton (Troops), Krysten Conner (Usergems), Meg Bowen (Refine Labs), Rory Sadler (Trumpet) and Kyle Poyar (Openview).2023-05-0257 min(Almost) Main CharactersSexy time toysJoin the queens of spiraling, Megan Bowen and Rochelle Berwick, as they discuss their favorite toys, lube, and share the hilarious stories our listeners sent in!Follow Spiraling on Instagram: @spiralingpodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes dropping every Tuesday!2023-01-2454 min(Almost) Main CharactersHoroscopes and AstrologyJoin the queens of spiraling, Megan Bowen and Rochelle Berwick, as they discuss horoscopes, compatibility, and the worst astrological sign to be in a relationship with!Follow Spiraling on Instagram: @spiralingpodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes dropping every Tuesday!2023-01-1748 min(Almost) Main CharactersNew Year's ResolutionsJoin the queens of spiraling, Megan Bowen and Rochelle Berwick, as they discuss their thoughts and opinions on New Year's Resolutions!Follow Spiraling on Instagram: @spiralingpodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes dropping every Tuesday!2023-01-1043 min(Almost) Main CharactersSZN 1 FINALE...big announcementMegan and Rochelle dive into the big B word...BOUNDARIES!! How to set them and most importantly stick to them. They reflect on their years, highs & lows, what they've learned from creating a podcast & tips for you, and most importantly...share all the goodies and big announcements for the podcast in 2023!!!Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-12-0643 min(Almost) Main CharactersHow to respond to stupid questions at ThanksgivingEpisode 12: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about turkey day, pie, and above all, how to answer the dumb questions we all get asked when we see extended family. Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-11-2235 min(Almost) Main CharactersHow To Open Up About Your Negative Body ImageEpisode 11: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about body image, the entertainment industry and the affect on bodies, and most importantly, self love and compassion. Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-11-1532 min(Almost) Main CharactersHow To Change Careers In Your 20sEpisode 10: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about careers, passions, and trying to feel successful with work...also get ready for a surprise musical performance that nobody asked for! Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-11-0744 min(Almost) Main Charactersbeing a Cunt in a man's world.Episode 9: Join head CEOs, Megan Bowen and Rochelle Berwick, as they share their own stories and the stories from CEO listeners on the struggles of being a woman in a man's world...being a Cunt in a man's world. Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-10-3015 min(Almost) Main CharactersHow to be a Confident Slut.Episode 8: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about the best holiday ever, sluts vs. womanizers, and their newest segment...Paging a CEO!Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-10-2535 min(Almost) Main CharactersWhy aren't I a bridesmaid?Episode 7: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about their wedding dos and don'ts, why they haven't been bridesmaid's, and their dream bachelorette parties! Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-10-1837 min(Almost) Main CharactersThe 8 Friendship Types You Will ExperienceEpisode 6: Join head CEOs, Megan Bowen and Rochelle Berwick, as they share their (perfect and 100% accurate) list of the 8 different friendship types you will experience in your life...or at least up until you are 29!Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-10-1033 min(Almost) Main CharactersKiss the DickEpisode 5: Join head CEOs, Megan Bowen and Rochelle Berwick, as they talk about embarrassing sex moments, sandy blow jobs, and jizz on Christmas presents! Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-09-3036 min
Expensive Advice with Adam RundleBalancing the Leadership between CEO and COO with Megan BowenMegan Bowen is the Chief Operating Officer at Refine Labs, a demand accelerator for B2B SaaS companies. She describes herself as a problem solver, customer advocate, and operator with an extensive record of building and leading teams to success. As COO, her leadership style revolves around team empowerment and accountability while creating a culture of vulnerability, kindness, and empathy. Megan is also the co-host of the podcast, Talent Destination, which explores the hidden art of building the kind of company your team will love.
Megan joins me today to describe her role as COO an...2022-09-2844 min(Almost) Main CharactersOverthinking TherapyEpisode 4: Join head CEOs, Megan Bowen and Rochelle Berwick, as they try out their own version of a therapy session. Let us know your answers to all the questions! Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-09-2733 min
Talent Destination | More than a company cultureBonus 1 - B2B Community Builder Show Podcast w/Megan BowenYou’ve arrived at a BONUS EPISODE of the Talent Destination podcast. Come along with us to hear Refine Labs’ Megan Bowen, COO as guest on the B2B Community Builder Show Podcast hosted by Pablo Gonzalez , Co-Founder and CMO at Be The Stage. Megan joined Pablo and his live audience to talk about what it means to build a Talent Destination, and think through the impact that building a community has on people success, customer success, and company success.
Thanks to our friends at the B2B Community Builder Show for inviting us on to their chan...2022-09-231h 06(Almost) Main CharactersHow to pass a drug testEpisode 3: Join head CEOs, Megan Bowen and Rochelle Berwick, as they reminisce about high school, prom-posals, and the best steps to take to pass a drug test !Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-09-2036 min(Almost) Main CharactersSuck Jobs, Narcoleptic Sex, & V Cards...OH, MY!Episode 2: Join head CEOs, Megan Bowen and Rochelle Berwick, as they discuss sex stories that we ALL can relate to...Suck Jobs, Narcoleptic Sex, & V Cards...OH, MY!Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes drop every Tuesday!2022-09-1335 min
(Almost) Main CharactersSex parties in NYCEpisode 1: Join head CEOs, Megan Bowen and Rochelle Berwick, as they go to their first sex club post-pandemic! The theme is "circus" and the night did NOT turn out as expected...Follow CEO on Instagram: @ceopodcast__Follow Megan on Instagram/TikTok: @MeganBowen__Follow Rochelle on Instagram/TikTok: @RochelleBerwickDOWNLOAD.SHARE.RATE New episodes dropping every Tuesday!2022-09-0533 min
B2B Community Builder Show (formerly Chief Executive Connector)Ep 186 | Creating A Remote Work Talent Destination: How Megan Bowen and Refine Labs Grew From 6 to 100 Teammates In 3 YearsAttracting great talent to your company can either be the biggest bottle neck or the greatest force multiplier for the growth of your business, and the Great Resignation threw a wrench into the proven playbooks for it.But massive changes in the ecosystem create massive opportunities for innovation.That's why understanding how Refine Labs built a new playbook for growth through talent acquisition could change your business forever.Megan Bowen, partner and COO at Refine Labs, has been able to bring in over 100 people in under 3 years, and has LinkedIn talking about how...2022-08-151h 11
Best Places to LeadEp 21 | How To Build A Talent Destination with Megan BowenLeaders want to effectively develop the best company culture and create the perfect conditions for their organization to grow.But oftentimes, leaders lack clarity in what area needs focus to produce the positive outcomes they want. Is it on their people, customers, or internal systems and process that are key to the company’s success?That’s why we’re hosting Refine Labs’ COO Megan Bowen. She’ll be sharing how she’s helped Refine Labs skyrocket from 0 to 125 people since 2019. Megan’s recent manifesto, Building a Talent Destination, outlines how to build an organization that attracts...2022-07-2159 min
The Hiring Enablement PodcastHow People Success Leads to Company Success With Refine Labs' Megan BowenIn episode 16 of The Talent Intelligence Podcast, Nicki Paterson talks to Megan Bowen, COO at Refine Labs. Refine Labs have been blowing up the demand generation space for a while now so when Megan said she’d come on our podcast, we jumped at the chance. Passionate about creating a successful culture at companies, Megan’s had an impressive career, working for the likes of Grubhub, Managed by Q, and Platterz. In this episode, Nicki quizzes Megan on her people success = customer success = company success methodology, building a talent destination, and how to know when it’s time to...2022-06-0338 min
Lochhead on MarketingWhy Most Tech Marketing Fails & What To Do About It with Chris Walker & Megan Bowen of Refine LabsAs you all know, normally there aren’t any guests for Lochhead on Marketing. But today, we have a special episode for tech entrepreneurs and marketers, as we have a dialogue with Megan Bowen and Chris Walker of Refine Labs.
Megan Bowen and Chris Walker are the COO and CEO of Refine Labs. They also have an amazing podcast, called The State of Demand Gen podcast.
As there have been a lot of bad thinking in marketing, a lot of which stems from old thinking. Chris and Megan have been doing a lot in helping drive the conversation onto new gr...2022-05-111h 18
Building With Buyers: Startup Marketing and Growth Fueled By Customers78 - Hire For Customer Success, Not Customer Support (Megan Bowen, COO at Refine Labs)Megan Bowen is COO at Refine Labs. If you don't know her, you're missing out because she's a smart, kind and genuine leader. Prior to Refine Labs, Megan was VP of Customer Success at Platterz, COO at Managed by Q, and held leadership roles at GrubHub and ZocDoc.
I’ve had MJ Peters, now at Refine Labs, on the show (Episode 9 - we talked a lot about voice of customer research and insights) and of course Chris Walker (Episode 35 - “over-prioritizing sales is your SaaS startup’s biggest mistake”). Now Megan!
Refine Labs is a demand a...2022-03-0841 min
Eating CrowEpisode 32: Megan BowenMegan Bowen shares her journey from Valley girl to NYC executive and the lessons learned along the way.Megan is one of the most thoughtful company and people builders I've met, wise beyond her years.She battled (and still does) those voices we all hear - about acceptance and meeting people's expectations.She tackled these voices head on by owning them, which means controlling them.She's on a mission at Refine Labs, to change the way companies think of marketing and she's building a team of passionate people to join the...2021-12-0942 min
PlaybackUsing Playlister in a Church Plant: Megan Bowen | Foundations ChurchMegan and her husband launched Foundations Church in 2015. Here are her tips for managing Kids Ministry and your team as a Church Plant.Special Guest: Megan Bowen.2021-10-2819 min
Selling the CloudA Story of Opportunity and Persistence in the Cloud - with Megan Bowen, CCO Refine LabsMegan Bowen, Chief Operating Officer and Chief Customer Officer at Refine Labs is the personification of where opportunity and access meet persistence and personal responsibility.Megan's story starts with moving from Los Angeles to New York City. Megan applied for a job at a hair salon in Manhattan., and initially did not hear back, even after daily follow-up phone calls for two weeks. Six weeks later, that 2nd interview finally happened. Much to her surprise, the salon owner, Julio said he had "post-it" notes all over from her follow-up calls. Julio took a personal interest in letting Mega...2021-10-0431 min
The Unwritten PlaybookUnwritten Playbook Season 2 UpdateMegan is taking a hiatus from the Unwritten Playbook, but worry not! She'll be back later this year with a new and improved format to keep the Unwritten Playbook fresh. Thank you so much for your support thus far, and looking forward to seeing you soon!2021-08-3101 minThe Unwritten PlaybookEpisode 40 - People over Product with Jason RiedelThis week on the Unwritten Playbook, Megan sits down with Jason Riedel, the Co-Founder & CTO @ Aspireship, to talk about whether a company's greatest asset is either their product, or their people. They discuss the importance of empathy in leadership, and the importance of the mental health of the employees as it relates to coming into work, and the importance of goals when it comes to your career's, and life's, trajectory.2021-08-3034 minThe Unwritten PlaybookEpisode 39 - Strategy and Productivity Misconceptions with Karim ZuhriThis week on the Unwritten Playbook, Megan sits down with the Chief Operating Officer at Cascade, Karim Zuhri to discuss the common misconceptions about both strategy and productivity. They analyze the preconceptions of both, and how we need to reshape that thinking in order to drive meaningful change in our business. 2021-08-0244 minThe Unwritten PlaybookEpisode 38 - The New Era of Recruiting with Nate GuggiaThis week, Megan sat down with Nate Guggia, Co-founder & GTM at Before You Apply, to talk everything about employer branding and talent acquisition. They break it all down from both an employer and candidate point of view, revealing the ways that the entire recruiting industry is ready for disruption. 2021-07-2642 minThe Unwritten PlaybookEpisode 37 - Is Industry Experience Necessary for Success? with MJ PetersOn this week's episode of The Unwritten Playbook, Megan speaks with MJ Peters, VP of Growth at Refine Labs, and former VP of Marketing at Firetrace International on whether or not industry experience is required for success. They discuss how hiring managers should be thinking about evaluating talent differently, and how candidates can position themselves for success in interviews, as well as actionable steps for both.2021-07-1940 minThe Unwritten PlaybookEpisode 36: The Status Quo of Sellers with Logan LylesThis week on The Unwritten Playbook, Megan talks with Logan Lyles, the VP of Customer Experience at Sweet Fish, about the old status quos of sales, how salespeople are changing, and how salespeople need to adapt and evolve to meet the needs of buyers that are more educated than ever. 2021-07-1233 minThe Unwritten PlaybookEpisode 35: Customer Success 2.0 with Chris HickenThis week on The Unwritten Playbook, Megan exchanges customer success wisdom with Chris Hicken, Co-Founder and CEO of 'nuffsaid. What is Customer Success 2.0, and how do we get there? These two CS veterans dive deep into how the success function in your business can and should be a main driver for your revenue engine.2021-07-0642 minThe Unwritten PlaybookEpisode 34: The Growth At All Cost Mentality with Kalim AullOn this week's Unwritten Playbook, Megan breaks it down with Kalim Aull, Co-Founder of Servicecycle LLC. They ponder why companies play the dangerous game of growing as fast as possible without thinking of the repercussions. There needs to be a focus on your people first, who then in turn support your customers, which leads to a healthier and happier business stabilized for long-term growth. 2021-06-2841 minThe Unwritten PlaybookEpisode 33: The Buyer Experience Above All Else with James BuckleyOn this episode of the Unwritten Playbook, Megan exchanges tactics and tips with James Buckley, Director of Business Development at JB Sales Training, about how to separate yourself from the competition with the best buying experience for your customers. With rampant competition and the need for speed, selling has become a hyperactive numbers game, but what gets lost is the human side of buying. 2021-06-1437 minThe Unwritten PlaybookEpisode 32: B2B, Why So Serious? with Jon SeligThis week Megan chats with half salesguy, half stand-up comedian Jon Selig to crack wise about why B2B takes itself so seriously. Sparking conversation and building trust through humor is a lost art in today's robotic business world. The process of writing jokes for your prospects can lead to enhanced learning, understanding, and subject matter expertise. Come for the puns, stay for the career enlightenment.2021-06-0724 minThe Unwritten PlaybookEpisode 31: Take Business Advice With a Grain of Salt with Michael EcksteinThis week Megan sits down with Michael Eckstein, owner of Eckstein Advisory, to help small business owners break through the big business noise. What's right for a Fortune 500 company isn't always going to be what your company needs. Beware that shiny LinkedIn profile and really take heed of not only what the advice is, but who's giving it.2021-06-0130 minThe Unwritten PlaybookEpisode 30: Building Your Business Through The Lens of the Customer with John McTigueOn this week's Unwritten Playbook, Megan chops it up with John McTigue, Partner in Residence at Databox and founder of The Customer Journey Maestro. They break down how to build your business with the customer as your North Star while ignoring common slip-ups of B2B go-to-market strategies. Slow down, think big picture, think about other people first, and listen to this episode.2021-05-2435 minThe Unwritten PlaybookEpisode 29: Rejecting The Status Quo of Being Status Quo with Samantha McKennaOn this week's Unwritten Playbook, Megan chats with the founder of #samsales Consulting, Samantha McKenna. Is insubordination a good thing? Well, not really, but pushing back on what everyone agrees we should do in sales or your career can help you blaze new trails and blow past boundaries you didn't think possible. 2021-05-1032 minThe Unwritten PlaybookEpisode 28: Radically Changing Life As We Know It with Christopher LochheadThis week's episode is a unique conversation that zooms out on life, business, and the ways to change the world. Megan sits down with author and podcaster, Christopher Lochhead, to try to fathom what the future holds, figure out how and why categories are created, and if it's possible to actually grab a bull by the horns. You will not want to miss this one.2021-05-0350 min
Women in Customer Success Podcast39 - Lessons from the C-Suite - Megan BowenText us your questions and thoughts!Today, it is a pleasure to share a conversation with Megan Bowen, the Chief Customer Officer at Refine Labs. While Megan is sharing her career story, great successes, and accomplishments, she's also making a point about how the biggest learning and growth come from the hard moments of your career. This conversation is raw, vulnerable, and therapeutic. You will hear about Megan's decision to move across the country when she was still a teenager, after realizing it was exactly what a people pleaser should do. Bold move for sure! 2021-04-2134 minThe Unwritten PlaybookEpisode 26: Personal Branding Is A Journey with Quentin AllumsThis podcast episode is what it is because enough people agreed that it should be this way. Right? This is only one of the existential paths this conversation takes between our host, Megan Bowen, and Quentin Allums, Marketing Manager at Greatness Media. They dive deep into the journey of building your personal brand, creating content, and having a better relationship with yourself.2021-04-1940 minThe Unwritten PlaybookEpisode 25: The Human Cost of Doing Business with Tara HorstmeyerOn this week's episode of The Unwritten Playbook, Megan chats with Tara Horstmeyer. They dig into why businesses are seen as a spreadsheet, and the people inside are just a cost. How did we get to a point where people are serving processes instead of the other way around? We get stuck communicating like a robot all the while forgetting that there is another human being on the other side. It's okay to be serious about what you do and not who you are.2021-04-1234 minThe Unwritten PlaybookEpisode 24: Sparking Exceptionalism with Josh RhodesWelcome back to another episode of The Unwritten Playbook hosted by Megan Bowen. This week Megan sits down with Josh Rhodes, co-founder of Command AF and CRO at Gravy to talk about freeing the individual and sparking exceptionalism. Their goal is to help and enable others to find their own success. Whether it’s the illusion of your environment, the hierarchy of needs, or imposter syndrome, no topic is too deep for this conversation.2021-04-0535 minThe Unwritten PlaybookEpisode 23: You Do Not Get What You Do Not Ask For with Jackie HermesThis week’s episode of The Unwritten Playbook features a riveting discussion between Megan and Jackie Hermes, founder & CEO of Accelity. They try to answer the glass-ceiling question of “Why aren’t more women in leadership roles?” From positive self-talk and being yourself to energy vampires and imposter syndrome, these two discuss all the trials and tribulations of being a woman in leadership.2021-03-2933 min
heARTwork UCreating space for everyBODY with Megan BowenMeet Megan Bowen! Megan is a performer, creator & entrepreneur in New York City. Alongside her professional performing career, Megan founded Dance From Home LLC, an online company that helps Broadway lovers reconnect with the joy of live performance through musical theatre-themed fitness, dance & industry workshops. In today’s episode we talk about how becoming an entrepreneur has shaped Megan as an artist and how she created a community that believes the dance space is for everyBODY.This episode is a part of heARTwork U&ap...2021-03-2827 minThe Unwritten PlaybookEpisode 22: Leadership Isn’t One Size Fits All with Stephanie BlairIn this week’s Unwritten Playbook, Megan chats with Stephanie Blair, Executive Coach at Know & Flourish. They pick apart common misunderstandings about what makes a good leader. Not everyone’s path to leadership is the same, and it’s important to not try to fit into a mold that is not reflective of your true self. “Leading by example” has a deeper meaning than a lot of people think. Through vulnerability, authenticity and trust, today’s leaders can blaze trails for others to follow.2021-03-2227 minThe Unwritten PlaybookEpisode 21: Does Somebody Need To Lose For You To Win? with Christine RogersOn this week’s episode of The Unwritten Playbook, Megan talks with Christine Rogers, President & COO at Aspireship to work through why business shouldn’t have to be a win/lose situation. By focusing on the Abundance Mindset, you can better understand your competitors and create opportunities for learning & growth. A non-linear career path and becoming a better observer of yourself are just some of the other topics discussed in this win/win episode.2021-03-1535 minThe Unwritten PlaybookEpisode 20: Building Your Career for Yourself, Not for Others with Kristi FaltorussoKristi Faltorusso, VP of Customer Success at IntelliShift, joins Megan on this episode of The Unwritten Playbook to talk about not letting other people impose limitations on your life or your work. Kristi and Megan quickly got personal sharing their personal stories of growing up living a life for others and how they broke away to take more ownership of living life and building a career on their terms. 2021-03-0826 minThe Unwritten PlaybookEpisode 19: The Role of Empathy & Looking Out For Others with Tim NewbornOn this week’s episode of The Unwritten Playbook, Megan hosts Tim Newborn, Marketing Programs Manager, Customer Advocacy and Engagement at Blackbaud. They explore the realms of empathy and emotion intelligence in business. Can business be personal? In today’s society, leaders aren’t supposed to be vulnerable, but Megan and Tim push back on that status quo and look to the future of leading with kindness and openness.2021-03-0128 minThe Unwritten PlaybookEpisode 18: Why Sales Messaging Isn't One-Size-Fits-All with Galem GirmayOn this week’s Unwritten Playbook, Megan sits down with Galem Girmay, a sales executive and co-founder of RevGenius. They discuss why sales messaging isn’t one size fits all, but the fast-paced approach in many companies today doesn’t allow reps to find their “voice”. The importance of deep prospecting, finding relevant information, and being empathetic to your recipient are just a few topics in this revenue-driven episode.2021-02-2234 minThe Unwritten PlaybookEpisode 17: You Don't Have To Do More, To Be More with Terry RiceOn this episode, Megan welcomes Terry Rice, Entrepreneur Magazine Business Development Expert-in-Residence and Business Consultant at Terry Rice Coaching & Consulting. Terry rejects the notion that you need to work a 9-5 and climb the corporate ladder in order to be successful - you can define your own success. Terry helps consultants grow their brand and revenue and we discuss a lot of tactical advice for those who are interested in striking out on their own. They discuss how to identify your genius zone and ways to reframe your perspective to forego the golden handcuffs of traditional careers to...2021-02-1536 minThe Unwritten PlaybookEpisode 16: Building Accessible Technology for the Majority Workforce with Rachael NemethThis week on the Unwritten Playbook, Megan sits down with CEO & Co-founder of Opus, Rachael Nemeth, to try to answer the question: Why is technology only made for desk workers? 80% of the global workforce doesn’t sit at a desk all day, but 99% of VC money is going to the 20% that do. They dive into the hierarchy of needs, what needs to change in the future, and formulating a plan for training and developing frontline teams.2021-02-0835 minThe Unwritten PlaybookEpisode 15: A Modern Approach to Sales Compensation with Sahil MansuriSahil Mansuri (CEO of Bravado) joined Megan on The Unwritten Playbook to talk about breaking the status quo of the traditional and outdated sales compensation model. He shared his thoughts on the importance of having the courage to reject conventional wisdom by taking a close look at what your business truly needs to be successful. The most common sales compensation model reflects a world in which a sales rep gets paid for the first deal or purchase, whereas most organizations strongly benefit from the customer renewing.
"I would love to get to a world in which sales...2021-02-0135 minThe Unwritten PlaybookEpisode 14: The Importance of the Customer with Jonathan SrokaJonathan Sroka, Sales Strategy & Go-To-Market Consultant at Loud-Hailer Inc., joined Megan on The Unwritten Playbook to break down the notion that if you don’t have strategy at the top that aligns with political internal boundaries, you aren’t going to move forward. They look through this lens in regards to Customer Success and break down the importance of not putting quantity of new customers acquired over retention. “You’re kidding yourself if you aren’t spending 40-50% on Customer Success.”2021-01-2534 minThe Unwritten PlaybookEpisode 13: Adopting a Proactive Approach to Your Career with Kyle GantosKyle Gantos (Founder & CEO at Learn Solve Grow) joined Megan on The Unwritten Playbook to talk about shifting from a reactive mindset to a proactive one, and how making this mindset shift will allow you to open doors on your career path. They also break down the best ways to advance your career and the importance of being skilled at telling your career narrative.
"Get out of your comfort zone."2021-01-1845 minThe Unwritten PlaybookEpisode 12: Scaling Responsibly with Robert McLaws“Always keep in mind the human cost of scaling.” Robert McLaws, Co-Founder & CEO @ BurnRate.io, joined Megan on The Unwritten Playbook to explain why being venture-backed doesn’t mean you can’t grow profitably. Robert shares how he is working with founders to control their burn and manage their growth more effectively.2021-01-1139 minThe Unwritten PlaybookEpisode 10: Shifting from Quantity to Quality with Amy Volas“I refuse to believe that quantity is more important than quality.” Amy Volas, Founder & CEO of Avenue Talent Partners, joined Megan on The Unwritten Playbook to talk about shifting the focus in SaaS from quantity to quality. She talks about the role empathy has to play in business and how tech should be used to magnify, not replace. The basics should not be undervalued, as the basics have stood the test of time.2020-12-2835 minThe Unwritten PlaybookEpisode 9: A Future-Forward Approach to Women in Business with Cassie YoungCassie Young, Partner at Primary Venture Partners, joined Megan on The Unwritten Playbook to dive into the representation, or lack thereof, of women in C-suite positions in most organizations. She shared some surprising stats about the presence of women in the executive suite and talked about leading with empathy and the importance of mentors. Cassie also stressed the importance of understanding the financial drivers and P&L of the business, especially for women.
“Find one ounce of truth in every bit of feedback and figure out how you can act on that.”2020-12-2138 min
The Creative Soul PodcastEp 17: ft. Megan Bowen on Dance for EveryBODY and Creating Value for your CommunityMegan Bowen is a performer, creator & entrepreneur in NYC. Alongside her professional performing career, Megan founded Dance From Home LLC, an online company that helps Broadway lovers reconnect with the joy of live performance through musical theatre-themed fitness, dance & industry workshops. Megan believes the dance space is for everyBODY and is excited to reenter the industry post-pandemic.In this episode, we talk about how she created a business during the pandemic, switching your mindset from starving artist to thriving artist, on the joy of dancing for every BODY, using Instagram to create community, and the st...2020-12-1750 min