Shows
Marketing Like a MotherManaging Your Money with Confidence as a Business Owner with Emilie NutleyIn this episode of Marketing Like a Mother, co-host Michelle Pontvert sits down with Emilie Nutley, a money coach specializing in helping female business owners manage their finances with confidence. Emilie shares her journey from financial struggle to becoming a money coach, highlighting the importance of separating personal and business finances. They discuss practical strategies for paying yourself as a business owner, building a financial buffer, and addressing the money mindset issues that often hold women back. Emilie also offers insights into the pitfalls of traditional financial advice and how to create a money management system that truly works...2024-09-1525 min
Marketing Like a MotherHomerun Rerun: Using Collaborative Events to Grow Your Business with Cat GriffinWe're taking a break over the summer and bringing you our Homerun Rerun series with some of our favorite episodes from the podcast. We hope you enjoy!!Cat Griffin joins host Michelle Pontvert on the "Marketing Like a Mother" podcast. Cat shares her journey of accidentally entering the business world and her love for organizing events. She discusses the benefits of hosting events, such as audience growth and networking opportunities. Cat advises aspiring event organizers to participate in events first to understand the process and be prepared before applying. She also highlights the importance of making it...2024-08-1833 min
Marketing Like a MotherTaking Your Offers to 2.0 (And Beyond)Michelle Pontvert and Olivia Radcliffe discuss the changes they made to their membership program, the Shiny Squirrel Chaser’s Club and how you can take your own offers from 1.0 to 2.0 status (and beyond). This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com2023-11-2625 min
Marketing Like a MotherYour Black Friday Survival Guide (As a Consumer AND an Entrepreneur)Olivia Radcliffe and Michelle Pontvert discuss the ins and outs of Black Friday, both as consumers and as business owners. They share strategies for preparing and shopping during this sales period. They also provide tips for business owners on how to navigate Black Friday promotions and avoid overwhelming their audience. The hosts emphasize the importance of being transparent and clear in marketing and selling, and they announce a special podcast series and deal for their membership, the Shiny Squirrel Chaser’s Club. This is a public episode. If you would like to discuss this with other subscribers or ge...2023-11-1929 min
Marketing Like a MotherUsing Collaborative Events to Grow Your BusinessCat Griffin joins host Michelle Pontvert on the "Marketing Like a Mother" podcast. Cat shares her journey of accidentally entering the business world and her love for organizing events. She discusses the benefits of hosting events, such as audience growth and networking opportunities. Cat advises aspiring event organizers to participate in events first to understand the process and be prepared before applying. She also highlights the importance of making it easy for organizers and recommends offering a checklist or organizational resources as popular bundle items. This is a public episode. If you would like to discuss this with...2023-11-0532 min
Marketing Like a MotherSo....who exactly IS Michelle?In this latest episode of Marketing Like a Mother, co-hosts Michelle Pontvert and Olivia Radcliffe are delving into Michelle's background as an entrepreneur and her journey to where she is today. Michelle shares her experience of being let go from her job during maternity leave and her decision to transition from the film industry to starting her own business. She discusses the challenges she faced and the lessons she learned along the way. The conversation also touches on Michelle's experiences living in different countries and how they have shaped her perspective. Overall, the discussion highlights Michelle's resilience, adaptability, and commitment...2023-10-0140 min
Marketing Like a MotherSo...who exactly IS Olivia?Olivia Radcliffe, co-host of the "Marketing Like A Mother" podcast, is interviewed by co-host Michelle Pontvert in this episode. Olivia shares her journey as a serial entrepreneur and how she transitioned from wellness coaching to focusing on helping female entrepreneurs, particularly moms. She discusses the challenges she faced in the corporate world and the lessons she learned as a mother. Olivia emphasizes the importance of embracing authenticity and setting healthy boundaries. She also talks about her goals for the future, including growing her business and finding happiness in her personal and professional life. This is a public episode...2023-09-2432 min
Marketing Like a MotherUplevel Your Business with Collaboration StrategiesAbout The Guest:Meg Burrage is the founder of Collaboration Station, a platform that helps entrepreneurs grow their businesses through collaboration strategies. She is an expert in Kajabi and has a passion for helping others succeed in the online business world.Summary:In this episode of "Marketing Like a Mother," host Michelle Pontvert interviews Meg Burrage, the founder of Collaboration Station. They discuss the power of collaboration in growing a business and share insights on how to effectively collaborate with others. Meg shares her personal journey of starting her online business and how she found her...2023-09-1038 min
Marketing Like a MotherUnlock Your Audience's True Potential Through Audience IntelThis week on the Marketing Like a Mother podcast, host Michelle Pontvert is talking with Nadie Nethery, Founder of CAN DO! Content and a strategic website and email copywriter for female founders who want to intentionally attract, delight, and retain their dream customers.Her strategic take on audience research and copy turns every brand touchpoint into genuine connections that drive sales, celebrate loyalty, and surround you with keen brand advocates who happily do the word-spreading for you.Over the past 6+ years, Nadine has given global e-commerce success stories, game-changing startups, and industry-disrupting service providers the words to...2023-04-3028 min
Marketing Like a MotherAdding Mindfulness Practices To Your Already Full DayOn the latest episode of the Marketing Like a Mother podcast, host Michelle Pontvert talks with Erin McCarthy, Ph.D. Erin is a Unified Mindfulness Certified Coach and Trainer, IMTA Certified Mindfulness teacher, APPA Certified Philosophical Counsellor, award-winning professor, author, and mama of twin teens.She is the Director of Humanities for the International Society for Contemplative Research and a Mind and Life Research Fellow. A long-time meditator, Erin came to teach mindfulness and self-compassion through her interest in and scholarship on Contemplative Education and Buddhist Philosophy. An educator for over two decades, she now works as a...2023-04-0940 min
Marketing Like a MotherChase Your Passions: A Framework For Productively Chasing Your Shiny IdeasThis week on the Marketing Like a Mother podcast, Michelle Pontvert and Olivia Radcliffe discuss the concept of multi-passionate, neurodiverse chasing of shiny objects. If you’re a multi-passionate entrepreneur who has a seemingly endless stream of ideas, goals, and dreams, it can be tempting to try to jump in and pursue them all at once.In the episode, Michelle and Olivia dive into their unique framework for chasing new ideas and projects…without derailing or dropping current priorities.They discuss:Some key steps that a lot of entrepreneurs miss when starting a new projectThe impo...2023-03-2625 min
Marketing Like a MotherExploring Shiny Ideas As Multi-Passionate EntrepreneursThis week on the Marketing Like a Mother podcast, hosts Olivia Radcliffe and Michelle Pontvert discuss being multi-passionate entrepreneurs in a business world that often encourages focus in one area.The co-hosts explain that pursuing multiple ideas can actually be beneficial to a business when done strategically, and cite their own experiences of success and growth as evidence for this. They encourage multi-passionate entrepreneurs to explore this approach and use it to their advantage.In the episode, Michelle and Olivia walk through how to be productive and strategic when chasing shiny things. It’s a fine li...2023-03-1918 min
Marketing Like a MotherSystems To Scale For MompreneursThis week on the Marketing Like a Mother podcast, Michelle Pontvert is joined by Brandi Mowles, founder of Serve Scale Soar® and Conversions for Clients™.Brandi is also a wife, mom, self-proclaimed taco snob, podcast host, and online marketing expert. She transformed her family’s life by building a 7-figure business in just two years, giving them more choices and freedom than she ever could have imagined. Now, she’s obsessed with helping women take more action and earn more so that they too can create a life of more choices.In the episode, Michelle and Brandi discuss:Goi...2023-03-1218 min
Marketing Like a MotherHow To Pause And Recharge As A BUSY MompreneurIf you’re a mom, you’ve probably been given the advice at one point or another to “sleep while the baby sleeps.”And, as busy entrepreneurs, we’ve had the importance of self-care and taking a break drilled into our heads.But how can you find time to pause and recharge when it seems like everything you’re doing is an urgent and important priority?In this latest episode of the Marketing Like a Mother podcast, Olivia Radcliffe and Michelle Pontvert discuss how to take a break from work as a busy entrepreneur. They shared their...2023-02-2638 min
Marketing Like a MotherSEO Strategies to Grow a Family-Friendly BusinessIn this episode of Marketing Like a Mother, Michelle Pontvert is hosting an interview with Meg Casebolt, an SEO expert and educator.Meg is the founder of Love At First Search, a business that helps online businesses appear in search results like Google or YouTube. She started her business nine years ago, originally as a side hustle. Over the years, she has managed to grow her business while keeping her family as her top priority.In the episode, Meg shares her strategies and tips on how to create content that people will search for and become...2023-02-0543 min
Marketing Like a MotherGetting big results in less time with VIP daysThis week on Marketing Like A Mother, co-host Michelle Pontvert is chatting with the very talented copywriter Nicole Kepic.Here’s what you’ll learn in this episode:The simplifying power of VIP DaysWhat exactly is “copy”How non-writers can harness the power of copywritingHow to make sure you’re not being too “sales-y” in your copyWhat the highest-impact copy is and when to hire a professional copywriterHow launching digital products has changed her businessOther links in this episode:https://www.nicolekepic.com/ This is a public ep...2022-07-2421 min
Marketing Like a MotherThe Origin StoryMeet Olivia Radcliffe and Michelle Pontvert, two moms with businesses in two different countries coming together to share their tried and true business and marketing tips. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit marketinglikeamother.substack.com2022-05-2309 min