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Showing episodes and shows of
Mike Kim And Mary Valloni
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Doing What Matters
EP 330: The Intersection of Faith and Friendship: A Conversation with Mary Valloni and Mike Kim
On this episode of the Doing What Matters podcast, Teresa has the joy of sitting down with special guests Mary Valloni and Mike Kim, who discuss their new book aimed at helping Christian missionaries with fundraising. They delve into the origins of their partnership, the challenges they faced, and the meaningful journey that led to the book's creation. Mary and Mike share insights on marketing, cutting through Christian jargon, crafting mission statements, and the transformative impact of their work. They also reflect on the deep trust and friendship that has been foundational to their collaboration. This episode is filled w...
2025-04-16
47 min
It's Not About the Money: In Search of Grounded Fundraising
42. Mary Valloni on Building Trust in an age of Skepticism
"Trust isn’t built overnight—it’s built in the little, consistent moments where we show up authentically.""When you go in for a transaction instead of a relationship, it feels dirty. But fundraising isn’t about money—it’s about partnerships and impact.""We aren’t selling a product—we’re inviting people to be part of the greatest mission of all time."In this episode, Mary Valloni, fundraising expert and host of the Fully Funded Podcast, joins the conversation to unpack the crucial role of trust in donor r...
2025-02-05
1h 13
Fully Funded - Marketing and Fundraising for Missionaries
How to Bring the Entrepreneurial Spirit to Missions with Ryan Steuer
Today we’re talking all about how to bring the entrepreneurial spirit to missions with our special guest, Ryan Steuer. Ryan is the founder of Magnify Missions, an organization focused on combating the problem of ministry and business burnout. As a former pastor and entrepreneur, Ryan knows the challenges and limitations to creating long-term sustainability in both ministry and business. In this episode, we explore: The relationship between ministry and entrepreneurship. How to determine if volunteering, working bi-vocational, or working full-time in ministry or business is right for you. How to look at your mi...
2023-08-09
35 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Ask For Corporate Support
Today we’re taking a question from a listener who wants to know how to ask for funds from a business. Partnerships between charities and businesses can be immensely powerful. The collaboration between these two groups can result in significant positive impact for the community and the world. One of the key avenues for this collaboration is through corporate donations. In this episode, we’ll explore: 5 effective strategies for your ministry and organization to connect with businesses to secure corporate donations How to foster mutually beneficial relationships with businesses that drive meaningful change How to cu...
2023-05-31
29 min
Fully Funded - Marketing and Fundraising for Missionaries
The Four Tendencies by Gretchen Rubin
Have you ever wondered... Why can other people rely on me, but I can’t rely on myself? Why does it seem like I resist doing things I want to do? Why can’t other people accept that I find comfort and freedom in my routines? Why doesn’t everyone do the things they say they are going to do like I do? Why do I struggle to make decisions, often becoming overwhelmed by analysis paralysis? Why can’t I make time for myself and the habits I know would make me happier and healthier? Today's episode will giv...
2023-05-17
29 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Turn a Large Gift Into a Matching Gift
On today's episode, Mary shares how to turn a large gift into a matching gift. Today's episode comes from a listener who shares, “Our ministry was recently given a gift of $20,000 and I wanted to know if putting a matching funds 'ask' out there a good idea when my primary goal right now is personal support, not operational funds?" In this episode you'll also hear: The best way to approach a donor to turn their gift into a matching gift. The 5 Steps to create a matching gift campaign with a large gift already secured. Th...
2023-05-10
30 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Get Back Up When You Feel Knocked Down
On today's episode, Mary shares how to get back up when you feel knocked down. Today's episode comes from a listener who shares, “I feel overwhelmed by my support raising goal. Just when I feel like I’m getting ahead, I lose a supporter and feel super defeated. What do I do?” In this episode you'll hear: 3 verses to read when you're feeling defeated What key steps can you take to pick yourself up and get back on track How to reframe your situation from a dark spiraling story to a story of hope and pos...
2023-04-19
32 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Overcome A Poverty Mindset
On today's episode, Mary shares how to overcome the poverty mindset Overcoming a poverty mindset can be a difficult and challenging process, but there are several steps that an individual can take to work towards a more positive and empowered mindset. In this episode you'll hear: What is a poverty mindset What are the 5 most common reasons for a poverty mindset What are the 6 things you can do today to create an abundance mindset The single statement you can say to yourself that could change everything and more! If you enjoy the show...
2023-04-05
38 min
Fully Funded - Marketing and Fundraising for Missionaries
The Top 3 Obstacles to Raising Funds (and How to Overcome Them!)
On today's episode, Mary shares the three key obstacles to raising funds and how to overcome them. In this episode you'll also hear: How to get more people to know you and your ministry exist How to stand out from your competition What is donor fatigue and how do I ensure my donors don't experience it and more! If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy.com. Download our...
2023-03-22
28 min
Fully Funded - Marketing and Fundraising for Missionaries
The 7 Key Steps to Overcome Your Fear of Failure
On today's episode, Mary shares the seven key steps to overcome your fear of failure. In this episode you'll also hear: What is fear? What is healthy and unhealthy fear? How you can take the 7 steps to overcoming your fear of failure and use them to improve your fundraising efforts. and more! If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy.com. Download our free support raising roadmap here.
2023-03-15
30 min
Fully Funded - Marketing and Fundraising for Missionaries
The Power of Mentorship with Chris Cortte (In Memory of Roger Lane)
In this episode, Mary interviews full-time U.S. missionary, Chris Cortte. Chris serves with the Assemblies of God college ministry, Chi Alpha Campus Ministries, and was mentored by a former guest of the Fully Funded Podcast, Roger Lane. On January 5, 2023, Rev. Roger Allen Lane passed away at 73 years old from liver cancer. Roger was a respected pastor, leader, fundraiser, mentor, and coach to countless people throughout his years. He had a passion for fundraising, and his book “Funded” became a staple to guide churches in their fundraising journeys. Roger never met a stranger and...
2023-02-15
33 min
Fully Funded - Marketing and Fundraising for Missionaries
The 4 Bible Verses That Make Fundraising Harder
On today's episode, Mary shares the four verses that make fundraising harder. In this episode you'll also hear: How to use these four verses to build stronger relationships with potential donors How to overcome the challenge of finding donors who don't look like they have money to give How to tell stories from an anonymous donor How to engage high-level donors as volunteers If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy...
2023-02-08
23 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Minister To The Rich
On today's episode, Mary shares how to minister to the rich in the world we live in today. In this episode you'll also hear: What the Bible says about the rich The 6 ways to minister to the rich How ministering to the rich compares to ministering to the poor Why we need to care about the rich If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy.com. Download our free...
2023-02-01
32 min
Fully Funded - Marketing and Fundraising for Missionaries
The 5 Kinds of Donors Every Ministry Needs in 2023
On today's episode, Mary shares the five kinds of donors every ministry needs in 2023. In this episode you'll also hear: What kinds of donors are more consistent with their giving (and which ones aren't!)? What is a supersize donor? 5 reasons why major gifts are important to your ministry How to create a game plan for all 5 kinds of donors so you can connect with each of them, while remaining authentic to who God created you to be If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy...
2023-01-25
33 min
Fully Funded - Marketing and Fundraising for Missionaries
Should Ministry Workers Be Bi-Vocational
On today's episode, Mary takes a listener question who asks, "As a ministry worker, should I support myself and be bi-vocational?" In this episode you'll hear: What does it mean to be bi-vocational Is it biblical to be bi-vocational Should ministry workers be poor Why do ministries and religious organizations need to exist What questions should you ask yourself to know what is best for you If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy...
2023-01-18
33 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Hit the Reset Button on Work and Life
On today's episode, Mary shares how to start fresh and hit the reset button in the new year. In this episode you'll hear: The 7 tips to start the new year off right How to create a new vision of what's possible for you and your work When's the best time to make a change If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy.com. Download our free support raising roadmap...
2023-01-11
33 min
Fully Funded - Marketing and Fundraising for Missionaries
The Single Reason Why Your Ministry Isn't Fully Funded
On today's episode, Mary shares the #1 reason your ministry may not be fully funded. In this episode you'll hear: The 3 action steps to build your faith to raise the funds you need How to promote your "personal brand" without feeling scammy The mental strategies you can use to gain the confidence to promote your ministry Be sure to join us for our last FREE online training of the year on How To Develop A Successful Fundraising Strategy for 2023 on Thursday, December 15th at 2pm EST. Go here to register. If you enjoy the...
2022-12-13
24 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Build a Relationship With a Multi-Millionaire
On today's episode, Mary answers a listener question who asks, "How do I build a relationship with a multi-millionaire?" In this episode you'll hear: The 5 ways to build new relationships (regardless of how wealthy they are) What action steps can you take to start reaching out How you can get them interested in funding you, your ministry, or a special project If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy...
2022-12-07
29 min
Fully Funded - Marketing and Fundraising for Missionaries
Everything You Need to Know About Giving Gifts to Donors
On today's episode, Mary answers the question, "Should I give a year-end gift to my donors? If so, what should I give them?" In this episode you'll hear: What gifts work (and what don't) How to get your gifts donated so your donor's donation doesn't pay for gifts New gift ideas for 2022 and more! If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully Funded Academy, go to fullyfundedacademy.com. Download our free support r...
2022-11-29
27 min
Fully Funded - Marketing and Fundraising for Missionaries
The 2 Things You Should Do Before December 31st to Maximize Your Year-End Giving
On today's episode, Mary answers the question, "If I can only do two things at the end of the year, what should I do to maximize my year-end giving?" In this episode you'll hear: How to take action before December 31st What two things should I do (with a bonus third if you have the time!) What key elements should I include in my year-end appeal If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. For more information about Fully...
2022-11-22
30 min
Fully Funded - Marketing and Fundraising for Missionaries
3 Strategies to Raise More Funds In a Closed (or Open) Nation
On today's episode, Mary answers a listener question who asks, What are some strategies for ministries serving in closed countries? It's hard enough to raise funds, but then add all the challenges of working in a religiously hostile environment to the mix. In this episode you'll hear: How to raise funds when you can't tell 100% of the full story. How do I still communicate with my donors without sharing pictures and names of those we serve. How do I raise funds without using christian language. If you enjoy the show, please...
2022-10-12
35 min
Fully Funded - Marketing and Fundraising for Missionaries
Snail Mail or Email (What Should I Do?)
On today's episode, Mary answers a listener question who asks, "What are your thoughts on the effectiveness of direct mail fundraising for ministry nonprofits?" Paying for postage and mailing may feel like a waste of your time and resources, but Mary gives you the four primary reasons why direct mail (snail mail) is still so effective. In this episode you'll hear: In the world we live in today, what marketing channel gets the most attention from nonprofit donors What's the best way to get mailing and email addresses from potential donors What...
2022-09-21
28 min
Fully Funded - Marketing and Fundraising for Missionaries
How Missionary Lydia Nigh Got Fully Funded
On today's episode, Mary brings in a special guest to answer today's listener question who asks, "I don't know anyone who is fully funded! Could you help me?" When a student joins Fully Funded Academy, they get access to our Fully Funded Checklist document. In it we ask our students to do a brief exercise where they reach out to 2-3 missionaries (or organizations) who are fully funded and ask them how they got there, which usually triggers the question above. In this episode you get to meet missionary, Lydia Nigh. Lydia ha...
2022-08-31
37 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Go From Raising Missionary Dollars To Raising Ministry Dollars
In today's episode, Mary takes on a listener question. KC asks... "I have been in full-time missions work for 23 years and am in the process of starting a new ministry geared toward women in missions with a colleague. We are starting from scratch and could really use some guidance. Could you give us some expert input?" In this episode you'll hear... Four different ways to set up your ministry Two of the most important areas to focus on with a ministry launch What is a volunteer job description and when do you...
2022-08-24
36 min
Fully Funded - Marketing and Fundraising for Missionaries
From Volunteer To Paid Missionary With Kim Boley
Join us for today's conversation with campus missionary, Kim Boley, as we take a deep dive into how she went from a volunteer to paid missionary. She talks about how she went from supporting her husband in his role as the director to becoming the co-director and finding her voice in the support raising process. Kim shares: How to avoid confusion when you do ministry with a spouse. How to speak from one voice. How frequently should you communicate with your email list. What should you share in your emails. and much more. ...
2022-08-17
36 min
Fully Funded - Marketing and Fundraising for Missionaries
3 Reasons Why You Need an Annual Giving Campaign
An annual campaign includes the funds raised to provide for the cost of operational funds of a ministry, organization, or individual raising support. Annual giving is a MUST for anyone raising funds. We cannot rely on monthly support alone. Give your donors the option to choose how they want to give and start your planning today. In this episode you'll hear... The three reasons why every missionary, ministry, and nonprofit organization needs an annual giving campaign. The different ways you can set up your annual campaign. How to start your annual giving campaign, if...
2022-08-10
28 min
Fully Funded - Marketing and Fundraising for Missionaries
3 Reasons Why You Need a Monthly Giving Campaign
Before online giving, it was extremely difficult to raise funds through recurring gifts. Today, monthly giving is easier than ever and there is no better time to start your monthly campaign than right now. In this episode you'll hear... The three reasons why every ministry needs a monthly giving campaign. The challenges to consider when starting a monthly campaign. How to start your monthly giving campaign, if you don't have one. If you enjoy the show, please share it with a friend, and consider a special gift to fullyfundedacademy.com/give. ...
2022-08-03
30 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Bring On New Donors At 68 Years Old
In today's episode, Mary takes on a listener question. Jim asks... "How do I bring on new donors as I continue to do ministry at 68 years old." The myth that is often spread by the retirement industry is that people should retire at 65. Does that mean that ministry leaders should as well? In this episode you'll hear... Why older ministry leaders are actually better fundraisers than their younger counterparts What you've learned in your 68 years that will help you bring in more donors How to use an advisory team to...
2022-07-27
28 min
Fully Funded - Marketing and Fundraising for Missionaries
Why Build a Fundraising Advisory Team | 5 Things to Consider
Fundraising isn’t just about raising money – it’s about teambuilding, inviting others in and yes, not going it alone. Traditional support raising training encourages you to create a list of names and one-by-one invite them in. Our FREEDOM framework encourages you to do the opposite. Don’t create a list of donor prospect names, create a list of prospective advisory team members. Releasing yourself of the pressure of doing your fundraising alone is one aspect of this new way of thinking, but here are five MORE reasons you should consider as you build your advisory...
2022-07-19
27 min
Fully Funded - Marketing and Fundraising for Missionaries
10 Ways to Attract New Donors
How to attract new donors is one of the most frustrating parts of support raising and fundraising. In today's episode, Mary helps you to overcome the frustration with 10 ways to attract in new donors. Take the time to listen in and start implementing these ideas. They include... Setting a donor goal (how many donors do you WANT, not how many do you NEED) Creating your ideal donor on paper Building out your donor's ideal journey with you And much more! If you enjoy the show, please share it with a friend...
2022-07-12
44 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Support Raise Through a Big Transition
Today, Mary takes on the question: “How do I raise support when I’m in transition?” Some of the key areas we discuss are: How do you communicate your transition to your donors What is a mission and vision statement and do you need one for you and your ministry work How long should your mission and vision statement be What are your donors thinking when you ask them to give How can you identify whether a donor prospect is the right fit for you. To get access to our free monthly webinar and up...
2022-07-05
32 min
Fully Funded - Marketing and Fundraising for Missionaries
The 4 Lies About Support Raising That Need To End Today
2022-03-01
32 min
Fully Funded - Marketing and Fundraising for Missionaries
The 3 Questions To Ask Yourself To End Your Love: Hate Relationship with Fundraising Once and For All
2022-02-22
36 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Raise More Funds When You Have a Small Network of Friends
Small is the new big! It's easy to think we need a huge network or inside connections with influential people to support our work, but that's far from true. Jump into this episode with Mary Valloni as she shares how to raise more funds even if you have a smaller network.
2022-02-01
31 min
Fully Funded - Marketing and Fundraising for Missionaries
3 Reasons Why Wealthy Donors Don't (and Won't) Give to You
Happy New Year! In this episode, Mary takes you inside the thought process of wealthy donors and why they support you (or don't).
2022-01-25
37 min
Fully Funded - Marketing and Fundraising for Missionaries
FREE TRAINING on December 14th: Exactly How to Get Fully Funded in 2022
On Tuesday December 14th at 3pm ET, we are hosting a free online training and you're invited! Register here » Exactly How to Get Fully Funded in 2022Tuesday December 14th 3pm ET / 2pm CT / 1pm MT / 12pm PT A few things we'll cover: Easy-to-implement ideas for fundraising in 2022 How to incorporate online and email fundraising in 2022 (things have changed) and so much more If you can't make it live, register anyway and we will send you the replay. Register here »
2021-12-07
02 min
Fully Funded - Marketing and Fundraising for Missionaries
038: Practicing Gratitude: An Inside Look At How I Do It
It's Thanksgiving week here in the United States, and on this episode Mike Kim shares a short (and hopefully sweet) message on practicing gratitude. You'll learn why "new horizons" are great for setting goals but lousy for tracking them, and how practicing gratitude instead can help you really step into the progress you've made wherever you are. Episode Resource: The Five Minute Journal »
2021-11-23
06 min
Fully Funded - Marketing and Fundraising for Missionaries
Knowing Yourself and the Audience You Want to Connect With
In this episode, Mike and Mary discuss a listener question: Have you noted any particular challenges for minority missionaries or church planters and how did you help them overcome them? Here are the cliff notes: Mike shares his experience as a minority in the United States Every culture has different values that have to be taken into consideration Acknowledge what community God is calling you to join Organize your ask Be comfortable in your skin and culture Have a question you want us to answer? Go t...
2021-11-16
24 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Clearly Communicate with Your Ideal Audience
Mike and Mary dig into one of Mike’s clients, Elim Bible Institute and College, and discuss how they can attract more students. Most organizations and businesses struggle with the same things: Knowing who they are communicating to Strategizing around their specific recruiting season Highlighting what they want to be known for WIIFM (What’s In It For Me) This episode helps recruiters and fundraisers think more critically of their marketing efforts so they can encourage more people to join or donate. Resources: Fullyfundedacademy.com Youarethebrandbook.com ...
2021-11-09
30 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Rebuild Rapport After Poorly Raising Support
Today, Mike and Mary field a listener question: "Do you have any advice on rebuilding rapport after poorly raising support?" A sneak peek of the episode: How to address concerns and apologize if needed What it means to build a campfire around what you share Why following a cookie cutter approach when raising support is not the answer (despite what you've been taught) Note: This episode was recorded just a few days before Mary's daughter was born so it's a bit behind the big news! But you'll also hear about some of the...
2021-11-02
24 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Mobilize the Local Church for Missions
Eric Peoples is the lead pastor of Legacy Church in Farmington, CT. Eric has done significant work in missions throughout South and Central America, as well as Europe. He ministers frequently overseas and pioneered various mission initiatives through the context of a local church, taking teams of members on short-term trips to revitalize communities and strengthen churches. In this interview, Eric shares a few key insights from the perspective of a lead pastor, and how missionaries and campus ministry leaders can connect with local churches. He also shares his experiences in fundraising for various missions and community initiatives.
2021-10-19
25 min
Fully Funded - Marketing and Fundraising for Missionaries
What Does It Mean to Be Faithful with Kelly Baader
Kelly Baader lives in Switzerland and serves as a mentor to Christian marketplace leaders across the world. Here are some of the things Kelly touches on: The 5 invisible areas that affect your life and business Switching the discussion from how much you want to make to how much you want to give Inviting Jesus to your business meetings How giving and receiving are emotional things and we have different reasons for giving to different causes Why you don’t need everybody to support your cause and a small group that aligns with your goal is ideal R...
2021-10-12
40 min
Fully Funded - Marketing and Fundraising for Missionaries
The Power of Writing with Kent Sanders
Kent Sanders is a former college professor turned ghostwriter and writing coach. Kent believes nothing is more powerful than a written story and that books are one of the few forms of magic we have left. In this episode we talk about: Why it’s important to help others with writing and storytelling Why storytelling is vital and how it’s the way God communicates with us How to get started writing on a blank page Why you shouldn’t be apologetic in your ask and be bold instead What works vs. what doesn’t work while fundra...
2021-10-05
32 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Market Your Mission with Chris Barlow
Chris Barlow is the customer happiness director for Beeline Marketing and an all-around master of digital marketing. After working in sales, Chris moved on to volunteering for a nonprofit. Everyone in mission work has a skill that they can serve other people with. Chris has found success by finding out what donors need and providing it to them before asking for anything from them. In this episode you’ll hear: How you can meet donors where they are at and find out how you can help them first How to get more people drawn int...
2021-09-28
32 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Stretch Your Boundaries with Daniel Hammond
Daniel Hammond is a former interrogator for the military and to say his life has been turned around would be an understatement! Today, Daniel runs a significant nursing school ministry in Honduras. I recently met Daniel in Nashville at Mike Kim's mastermind events and he said, “Mary Valloni, we’re going to change the world together!” We hit it off as immediate friends, and while he's been part of Fully Funded Academy for awhile, this was the first time we got to meet. In this episode you’ll hear: What it was like for...
2021-09-21
35 min
The Profitable Writer
Mary Valloni: Defeating a Scarcity Mindset & Living in Abundance
I'm excited to be joined on this episode by my friend Mary Valloni, who is here to help us improve our mindset and develop a greater sense of abundance. That's such a critical element of our writing, because, without the proper mindset, we will always be limited by our own perception of what is possible. Mary is a fundraising coach and consultant who helps leaders with great causes raise more money with less pain. She has raised millions of dollars through her work as the development director of the American Cancer Society, the ALS Association, and the...
2021-09-18
40 min
Fully Funded - Marketing and Fundraising for Missionaries
The 3 Questions You Need to Ask Yourself Today to Gain Instant Clarity
One of things Mike Kim talks about in his new book, You Are the Brand, are three questions you need to ask yourself to gain INSTANT clarity: What pisses you off? What breaks your heart? What is the big problem you are trying to solve? You can find Mike's book on Amazon here. In this episode, Mary walks you through the questions to help you connect with your "why".
2021-09-14
27 min
Fully Funded - Marketing and Fundraising for Missionaries
How Much Should You Share About How Much Money You Live On?
Mary takes a question from a listener named Michael (last name withheld) regarding how transparent you should be about how much support you live on. This can be a touchy issue for anyone raising or living off support, so if you're struggling in this area be sure to tune in. Do you have a question you'd like to submit for our podcast? Visit: fullyfundedacademy.com/question
2021-08-31
26 min
Fully Funded - Marketing and Fundraising for Missionaries
7 Ways to Overcome the Scarcity Mindset
Poverty is a mindset! It creates that sense of scarcity, which you then become accustomed to. In this episode, Mary Valloni walks you through seven ways to overcome the scarcity mindset so that you stop hinging your ministry and life on simply protecting the scarce resources that you have. Never surrender your hopes and dreams to the fateful limitations others (or you!) have placed on your life!
2021-07-06
33 min
Fully Funded - Marketing and Fundraising for Missionaries
How Roger Lane Raised $400 Million for Churches and Para-church Organizations
In life, we have three circles of relationships: our close friends, our colleagues, and our acquaintances. In this episode, Mary talks with fundraising coach, mentor, and former Vice President of Development at North Central University, Roger Lane. Roger has worked on over 180 fundraising projects and raised over $400 million dollars ... and you can be sure he understands the power of relationships. After all, people will often give to a person before they give to a project. In this episode, Roger shares how his background in coaching and sales shaped his pastoral ministry and fundraising w...
2021-06-29
37 min
Fully Funded - Marketing and Fundraising for Missionaries
Listener Questions and How To Never Run Out of Donor Prospects
Have a question you want us to answer? Go to: fullyfundedacademy.com/podcast Many of us get 60%, 70%, or 80% funded and then freeze! What gives? The answer is NOT doing this alone. It's so important to lock arms with others and enlist others to help us raise support. In this episode, Mary will walk you through the Buyer’s Journey and the Donor’s Journey, and how building an advisory team creates every donor relationship you will ever need.
2021-06-22
33 min
Fully Funded - Marketing and Fundraising for Missionaries
What is Branding and How To Effectively Use It On Social Media
In today's episode, Mike and Mary continue their conversation on Mike's upcoming book, You Are the Brand, and how to effectively communicate online. In this episode you'll hear: Questions to ask yourself before you hit publish on anything The difference between being authentic versus transparent How to tell stories you can "build a campfire around" Resources: You Are the Brand book Support Letter Templates We've just updated a suite of support letter templates just in time to get ready for year-end campaigns. This smart little investment will save you f...
2021-06-08
30 min
Fully Funded - Marketing and Fundraising for Missionaries
You Are The Brand (Your 8-Step Blueprint) with Mike Kim
Welcome to season 3 of the Fully Funded Podcast! In this episode, Mary interviews Mike on his upcoming book, You Are the Brand. In this episode you'll hear: Mike's 8-Step Blueprint to showcase your unique expertise Mike's journey from the book idea to getting published How those who are the "face" of the organization can leverage their personal brand to raise more money Resources: You Are the Brand book Support Letter Templates: We've just updated a suite of support letter templates just in time to get ready for year-end campaigns. T...
2021-06-01
39 min
Visionary Fundraising For Nonprofits
Your Nonprofit & The Dilemma Of The Woodcutter
SIGN UP FOR THE MASTERMIND INFORMATION CALL - PRESS HEREDid you hear about the woodcutter whose production went down because he couldn't take the time to sharpen his axe?“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.― Abraham LincolnChopping the tree - your missionSharpening your axe - Personal growthOrganizational developmentFundraising abilitySMART NONPROFIT LEADERS PRIORITIZE THEIR GROWTH AS NONPROFIT LEAD...
2021-04-16
23 min
Fundraising Freedom Podcast with Mary Valloni
Episode 181 | What It Looks Like to Focus Your Vision
If you have been following the Fundraising Freedom Podcast, when I first started it I actually called it the Mary Valloni Show. And if you've been following for a while, you know that I follow the steps that I teach in my book, Fundraising Freedom. Those steps follow the acronym FREEDOM because what I want for you, and what I want for me, is freedom. So, I have been spending the last several weeks and really the last several months thinking through what my vision is. What does it actually look like to focus your vision? 2020 has obviously caused...
2020-12-16
22 min
Fully Funded - Marketing and Fundraising for Missionaries
Reflections, Learning, and Setting Intentions For The Future
In this episode, Mike and Mary have a candid conversation that includes their thoughts on 2020, what they've learned, and their intentions for the future. In this episode you'll hear: An incredible Fully Funded Academy student testimonial. How you can't just sit back and let God do all the work; you have to take responsibility for building your own life. What Mike and Mary are most excited for in the new year. Resources: Hands and Feet (live) Support Letter Templates We've just updated a suite...
2020-12-01
39 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Get Stuff Done with Kamron Collins-Johnson
In this episode, Mary talks about productivity and how to get more stuff done with special guest, Kamron Collins-Johnson. In this episode you'll hear: How to be more productive in your day-to-day tasks. Why people struggle with getting organized, especially when it comes to using new technology. Kamron's top three areas you can tackle right now to take back control of your life. Since this episode was released, Kamron is no longer taking clients. Resources: Support Letter Templates We've just updated a suite of support let...
2020-11-24
31 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Know Exactly What to Write to Your Potential Supporters
In this episode, Mike and Mary share the exact framework for writing to your potential supporters. In this episode you'll hear: The 5 levels of awareness. Telling stories can make your supporters problem aware. How the frequency of your communications can affect email inbox algorithms. Resources: Support Letter Templates We've just updated a suite of support letter templates just in time to get ready for year-end campaigns. This smart little investment will save you from hours of frustration. Get Your 8 Proven Support Letters Mi...
2020-11-17
32 min
Fully Funded - Marketing and Fundraising for Missionaries
How Missionaries Can Leverage the Power of Direct Messaging and Social Media to Raise Support with Natchi Lazarus
In this episode, Mike talks with Natchi Lazarus about how missionaries can use direct messaging and social media to raise more support. In this episode you'll hear: How direct messaging works. Why you should consider moving to direct messaging, especially if you're in a closed nation. The future of social media. Connect with Natchi: https://www.natchilazarus.com/ The Connected Church Natchi on Twitter Natchi on LinkedIn Natchi on Facebook Natchi on YouTube https://openmindsagency.com/author/na...
2020-11-10
46 min
Fully Funded - Marketing and Fundraising for Missionaries
The Top Support Raising Strategies We Would Focus On If We Started Over
In this episode, we are talking about how to hit reset on your support raising. In this episode you'll hear: What it means to hit the reset button. Why it's important to be honest with yourself when setting goals. Building your team begins with just one person. Resources: Support Letter Templates We've just updated a suite of support letter templates just in time to get ready for year-end campaigns. This smart little investment will save you from hours of frustration. Get Your 8 Proven Support Letters...
2020-11-03
29 min
Fully Funded - Marketing and Fundraising for Missionaries
A Pastor’s Perspective on How Ministries Can Raise More Support with Pastor Rick Eimers
On the show this week, Mary interviews Pastor Rick Eimers. Pastor Rick talks about how ministries can raise more support and build better relationships. In this episode you'll hear: How to build relationships that turn into partnerships with pastors. Why it's important to have a clear and compelling mission statement. The frequency in which you should communicate with your church partners. and so much more! Resources: Missionary Support Raising Roadmap(PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to get...
2020-10-27
37 min
Visionary Fundraising For Nonprofits
How A Pizza Box Saved A Wedding
Brought To You By: Fundraising Freedom Academy When you define a compelling end-of-year fundraising mission EVERYTHING CHANGESOrganizations that have a clearly defined vision for their end-of-year fundraising have more than just words, they have clarifying direction that explodes their ability to plan their future with imagination and wisdom. Step one: Clarify The NeedStep two: Clarify Your GoalStep three: Ask People to Help You Fix The ProblemToday’s Free...
2020-10-23
18 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Wow the Pastor and Secure More Church Donations with Robby Fowler
This week, I am continuing the conversation with my friend, Robby Fowler and we're discussing how to wow the pastor and how to secure more church donations. In this episode you'll hear: How to get to the pastor Why it's important to be actively involved in a local church What it means to have radical empathy Resources: DIY Support Website: https://mydiysupport.com/50 Missionary Support Raising Roadmap(PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to...
2020-10-20
18 min
Fully Funded - Marketing and Fundraising for Missionaries
What Every Single Missionary MUST Know About Websites with Robby Fowler
Today I'm joined by my dear friend, Robby Fowler, and we're talking about what every single missionary must know about websites. In this episode you'll hear: Why your personal brand matters Why every missionary needs their own website How Robby's DIY website course can help you quickly (and painlessly) create your own website Resources: DIY Support Website: https://mydiysupport.com/ Missionary Support Raising Roadmap(PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to get on the...
2020-10-13
28 min
Fully Funded - Marketing and Fundraising for Missionaries
The 3 Mistakes That Turn Every Donor Off (Avoid These!)
Today we are talking about the three big mistakes that turn every donor off and how to avoid them. In this episode you'll hear: Why you shouldn't automate what is supposed to be human What it means to "salt the jar" How to make it easy for people to donate to your cause Why asking for donations via social media is a mistake Resources: Missionary Support Raising Roadmap(PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to get on th...
2020-10-06
33 min
Fully Funded - Marketing and Fundraising for Missionaries
How Long Does It Take To Get Fully Funded? (And More Listener Questions!)
In this episode, we discuss how long it takes to get fully funded and we are answering some of your questions too! In this episode you'll hear: How you get people to believe in your ministry, enough to invest Advice for maintaining a support base Realistic timelines for becoming fully funded Highlights from current Fully Funded students and how they got fully funded Resources: Missionary Support Raising Roadmap(PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to get on th...
2020-09-29
39 min
Fully Funded - Marketing and Fundraising for Missionaries
The 3 Sticky Stories That Help You Raise Support
Today we're talking about storytelling and I believe there's nobody better at telling and teaching the storytelling process than Mike Kim. So buckle up, grab your sheet of paper and something to write with because Mike is going to give you the secret to the sauce on making and writing great stories. In this episode you'll hear: The 3 types of Sticky Stories How personal stories can help you in your fundraising efforts The framework for dynamic storytelling Why storytelling is about opening a relationship not closing a sale Resources: Mi...
2020-09-22
32 min
Fully Funded - Marketing and Fundraising for Missionaries
Raising Support During Coronavirus: Relationships Are Rocketships
Welcome to the second season of the Fully Funded Podcast! This show is dedicated to helping Christian missionaries grow their donor base and raise more support, using best-practices in professional fundraising and marketing. In this episode you'll hear: Recap of the two-day virtual workshop Coaching Certification Program Fully Funded, the book Support raising during a pandemic Resources: Missionary Support Raising Roadmap (PDF) Many missionaries are trained to ask for support (Step 6 - Organize Your Ask) and how to get on the mission field (Step 7 - Make Your D...
2020-09-15
19 min
Life and Mission
Fundraising Freedom, Interview with Mary Valloni
Mary Valloni has helped thousands of individuals and organizations overcome the lack and scarcity mindset to fund and fulfill their missions. Her award-winning book is Fundraising Freedom: 7 Steps to Build & Sustain Your Next Campaign.Talking about moneyWhile many of us shy away from conversations about money, Mary tackles the money issue straight-on: “Let’s just start dreaming, because there’s no reason why money should ever stop anyone from fulfilling the vision that God has given to them… If money is your biggest problem right now, I’ve got something to tell you...
2020-05-26
46 min
You Are The Brand
10 Marketing Podcasts You Should Check Out
During this pandemic, I’ve had a lot more time to listen to podcasts. It’s a great way to fill the time while giving your eyes a break from screens. I certainly don’t have a corner on the market and there are people out there who you can learn a lot about marketing from. These are probably podcasts you haven’t heard of, but they will help your business incredibly. Here they are: 1. The Copywriter Club Podcast by Kira Hug and Rob Marsh 2. The Amazing Seller Podcast by Scott Voelker 3. Po...
2020-05-06
26 min
You Are The Brand
Surefire Tips to Help Your Nonprofit Get Fully Funded with Mary Valloni
Mary Valloni, fundraising consultant and author of Fundraising Freedom, is on a mission to end the lack and scarcity mindset in the nonprofit sector. She educates, encourages and empowers startup and stuck nonprofit leaders to raise the funds they need to fulfill their mission. In this session, Mary shares some practical tips she has used to fund nonprofits from small organizations all the way up to groups like the American Cancer Society, the ALS Association, and the Special Olympics. Mary’s Resources: Free Training on How To Host A Signature Fundraising Event 7 Step Roadmap To...
2019-12-11
39 min
Fundraising Freedom Podcast with Mary Valloni
Episode 129 | Pricing is Positioning with Paul Klein
On today’s show, I’m talking with Paul Klein, who has moved through the business world into consulting. Paul’s story is a very common one, he worked in the corporate world for 18 years and around the age of 40, realized how unhappy he had become and decided to make a change. Although he was experiencing a very successful career, he felt unfulfilled and miserable and just couldn’t take it anymore. Fast forward 9 years and he’s started three successful businesses generating well over 6 figure incomes with no debt. What is the process for someone who wa...
2019-10-14
00 min
Fundraising Freedom Podcast with Mary Valloni
Episode 116 | How to Address the Elephant in the Room and Master Your Marketing with Mike Kim
Marketing expert, Mike Kim, joins the show to address what’s working and what’s not in nonprofit marketing. Find out why you need to address the elephant in the room and how to do that by addressing these 3 P’s… 1. Potential 2. Promise 3. Progress Most people are willing to give you a hand up as long as you show potential, promise and progress. Mike also shares a few of his magic words that you should add to your future emails and p...
2019-05-27
00 min
Fully Funded - Marketing and Fundraising for Missionaries
The Top 10 Listener Questions from Season One - Answered!
In the final episode of season one, Mary answers the top 10 questions we've received from you and other listeners of the Fully Funded Podcast. A preview of the questions: 1. What is a good way to express to your donors and prayer team that you really do care about them, especially when they’re long distance and can’t be visited. Do you try to just keep in contact? Send gifts? 2. Our biggest challenge is finding new churches, families, and individuals to support us. How do we get in front of (at least virtually) new...
2018-02-21
40 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Write A Winning Support Letter
When it comes to missions fundraising, there is no more important document than your support letter. Why? The reason is simple. Your support letter is directly related to how much money is raised for your ministry. It is essentially the “sales letter” of the fundraising world. A great support letter contains these 5 elements: Promise: explaining what you’ll do with donations Picture: making your mission vividly clear Proof: giving your donors the “gift of going second” Unique Selling Proposition: explaining why you are uniquely qualified Offer: extending an invitation to your donor to give
2018-02-13
24 min
Fully Funded - Marketing and Fundraising for Missionaries
Make Your Difference: In Your Community, Ministry, and Yourself
In this episode we cover the final step of the Fundraising Freedom Framework: Focus Your Vision Run Your Research Enlist Your Team Enhance Your Brand Deploy Your Team Organize Your Ask Make Your Difference The reason you're serving in the field is because you're looking to make a real difference in the lives of others. There's no greater change agent than the gospel of Jesus Christ, and having your work fully funded allows you to focus on the task at hand. Tune into this episode for practical tips and how to tie all this together...
2018-02-06
33 min
Fully Funded - Marketing and Fundraising for Missionaries
4 Ways to Organize Your Ask so Donors Give
In this episode we cover the sixth step of the Fundraising Freedom Framework: Focus Your Vision Run Your Research Enlist Your Team Enhance Your Brand Deploy Your Team Organize Your Ask Make Your Difference It’s time to make your ask—a lot of people get a little antsy at this point of the relationship. You can avoid many common mistakes if you organize your ask by setting up a process for it. Keep in mind that your process will differ depending upon the segment of your audience with whom you are speaking. Mike and Mary...
2018-01-30
32 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Deploy Your Fundraising Team
In this episode we cover the fifth step of the Fundraising Freedom framework: Focus Your Vision Run Your Research Enlist Your Team Enhance Your Brand Deploy Your Team Organize Your Ask Make Your Difference It's time to use the team you enlisted to help you with your fundraising. By now your team should be filled with people who complement your skills and broaden your contacts. It's time to deploy them by utilizing their skills and connections. There are four things your team will need from you: Goals Tools Deadlines Clear Communication Mike and...
2018-01-23
34 min
Fully Funded - Marketing and Fundraising for Missionaries
3 Keys to Enhance Your Mission's Brand
In this episode we cover the fourth step of the Fundraising Freedom framework: Focus Your Vision Run Your Research Enlist Your Team Enhance Your Brand Deploy Your Team Organize Your Ask Make Your Difference Many missionaries shy away from the idea of "branding" or "marketing" but the reality is that we already have a brand: it's what people think about us and what we communicate. There are 3 identities to every brand: Visual Identity Verbal Identity Value Identity In this episode, Mike and Mary take you into the nuts of bolts of building a b...
2018-01-16
39 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Enlist A Team to Skyrocket Your Fundraising
Individual commitment to a group effort is really what makes raising support work. You need more than just yourself to fuel and finance your ministry. In this practical episode, Mary Valloni and Mike Kim outline some best-practices in recruiting team members for your cause. Free Resource: Support Raising Roadmap (PDF) Most missionaries struggle to know where to start their fundraising efforts. Use this full-color roadmap to follow along with the podcast step-by-step as you plan your support raising campaign. Get your Missionary Support Raising Roadmap here Fully Funded Workshop...
2018-01-09
31 min
Fully Funded - Marketing and Fundraising for Missionaries
How To Run Your Research
Astronaut Neil Armstrong once said, "Research is creating new knowledge." That's exactly what we talk about in the third episode of the Fully Funded Podcast. Most missionaries feel alone in their fundraising efforts, and that isolation breeds an expectation that they are the only ones facing these challenges, and that the challenges are insurmountable. In this episode, you'll learn how looking at other fundraising campaigns (and even specific missionaries) can give you a model to follow and emulate. You'll learn how to "run your research" in an engaging, fun way that actually yields f...
2018-01-02
19 min
Fundraising Freedom Podcast with Mary Valloni
Episode 50 | How to Start the New Year with a New Attitude
It’s a new year and with the new year, you may need a new attitude to match! Today’s episode is about how to free yourself from the negativity, how to be a giver, and how to do more of what works. We are in more control of our success than we think we are and if you want more of what works it’s time to remove the things that don’t. Ministry leaders, be sure to check out Mary’s new podcast, The Fully Funded Podcast with Mike Kim and Mary Valloni, at http://ap...
2018-01-01
36 min
Fully Funded - Marketing and Fundraising for Missionaries
How to Focus Your Vision Into A Clear and Compelling Campaign
In this episode, you'll learn the first step of the Fundraising Freedom framework, Focus Your Vision. You'll discover why it's so important to have a clear and compelling vision (and how to write one), how to create an ideal budget, and how to map out a timeline for your fundraising efforts. Follow Along with the Free Support Raising Roadmap (PDF) Most missionaries struggle to know where to start their fundraising efforts. Use this full-color roadmap to follow along with the podcast step-by-step as you plan your support raising campaign. Get your...
2017-12-19
17 min
Fully Funded - Marketing and Fundraising for Missionaries
Welcome to the Fully Funded Podcast with Mike Kim & Mary Valloni
Welcome to the very first episode of the new Fully Funded Podcast! This show is dedicated to helping Christian missionaries grow their donor base and raise more support, using best-practices in professional fundraising and marketing. Free Resource: Support Raising Roadmap (PDF) Most missionaries struggle to know where to start their fundraising efforts. Use this full-color roadmap to follow along with the podcast step-by-step as you plan your support raising campaign. Get your Missionary Support Raising Roadmap here Meet Your Hosts, Mike Kim and Mary Valloni: Mike Kim: "...
2017-12-19
07 min
Fundraising Freedom Podcast with Mary Valloni
Episode 45 | Part 7: Let’s Go Make A Difference
This is our seventh episode in our 7-part series on “What is Fundraising Freedom and How Can I Get It?” This seventh step is all about making a difference and celebrating your success. This is why we work so hard. Find out how to speak your team’s language so you can celebrate them, how to create a thank-you plan and how to enjoy every moment of the journey with your team. Thanks to those of you who joined my free training this past week with Mike Kim. We announced that we are doing a LIVE eve...
2017-11-20
29 min
Fundraising Freedom Podcast with Mary Valloni
Episode 44 | Part 6: How Do I Organize My Ask
This is the sixth episode in our 7-part series on “What is Fundraising Freedom and How Can I Get It?” This sixth step is centered around how to organize your ask. We talk through how fundraising is like dating, how to avoid giving money and wealthy individuals more power than they deserve, and how to ask for in-kind donations and cash. Be sure to reserve your seat for my free online training with Mike Kim on the “7 Year-End Fundraising Secrets Every Missionary Needs to Know” on Tuesday, November 14th at 12:00pm CST. Register at http://mikekim.co...
2017-11-13
36 min