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Mladen Vladic
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Leaders in Customer Loyalty, Powered by Loyalty360
Leaders in Customer Loyalty: Industry Voices Featuring Mladen Vladic, Head of Products and Services for Loyalty at FIS
Send us a textLoyalty programs are undergoing a transformation, driven by shifting consumer expectations, technological advancements, and an increased focus on delivering real value. As brands navigate this evolving landscape, they’re making bold moves to refine, reinvent, and, in some cases, completely overhaul their loyalty strategies. In this installment of Leaders in Customer Loyalty: Industry Voices, we sit down with Mladen Vladic, Head of Products and Services for Loyalty at FIS, to discuss what’s driving this industry-wide shift. From the growing emphasis on non-transactional rewards to the role of AI in shaping perso...
2025-03-11
29 min
Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Mladen Vladic, FIS
Send us a textMark Johnson, CEO of Loyalty360, spoke with Mladen Vladic, General Manager, FIS Loyalty Engagement Solutions, about looking at the holistic enterprise value of the consumer, the value in looking inside the organization to determine friction at touchpoints, and the challenges and opportunities in customer loyalty in the year ahead.
2024-03-05
24 min
Financial Futures
Keeping customers loyal with modern rewards
Time is the nemesis of the rewards program. Because as society's taste for streamlined processes has grown, the long minutes spent signing up for cards at checkouts and remembering logins online have become decidedly more inconvenient. However, those clunky loyalty program processes will soon be a thing of the past thanks to a very modern rewards solution, underpinned by tokenization and fuelled by superior data collection, making its way into the mainstream. In this episode of Financial Futures, we learn all about the future of loyalty and rewards programs and how these solutions are working f...
2023-03-21
29 min
Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 Loyalty Live | Mladen Vladic, FIS
Send us a textLoyalty360's Mark Johnson interviews Mladen Vladic, FIS, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
2023-01-05
19 min
DCA Commerce Code
Episode 130: Did Mobile Banking Boom in the Pandemic?
This week on Commerce Code we speak with Mladen Vladic, General Manager of Loyalty Services at FIS, as a Part Two to last week's episode. Last week, we talked about cryptocurrencies and rewards points, and this week we are turning to mobile banking. Did mobile banking boom in the pandemic, and what does that mean for the future of digital commerce?
2022-09-13
21 min
DCA Commerce Code
Episode 129: Crypto After the Crash
This week on Commerce Code we speak with Mladen Vladic, General Manager of Loyalty Services at FIS. We look back at a wild year for crypto after speaking with Mladen on episode 60, and look forward to what's ahead for cryptocurrencies, customers and banks. We also catch up on another alternative currency with a lot of fans these days: pay-with-points, an area where Mladen has lots of experience.
2022-09-07
20 min
DCA Commerce Code
Episode 60: Cryptocurrency: Finally Coming to a Bank Near You
This week on Commerce Code we speak with Mladen Vladic, General Manager of Loyalty Services at FIS, about the future of crypto-currency, what will happen next with alternative currencies and how bitcoin may soon be coming to a bank near you.
2021-05-07
14 min
DCA Commerce Code
Episode 5: If Cash is King, Why Are Loyalty Points The New Super Currency?
From the US, the World's Largest Economy, FIS General Manager of Loyalty Services, Mladen Vladic, Shares Insights on How Cash is Not King During Covid 19.
2020-04-17
16 min