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Mumbrella
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Mumbrellacast
'I put all my skin in the game': Ebiquity CEO Ruben Schreurs opens up to Mumbrella
Global performance consultancy Ebiquity oversees US$160 billion of advertising spend for the majority of the world's top brands. CEO Ruben Schreurs sat down with Mumbrella's Hal Crawford for a wide-ranging interview that ran the gamut from agency disruption, to advertiser news avoidance, Elon Musk, outdoor, the rise of Publicis and a personal attack on Schreurs that almost cost him his life.
2025-08-15
52 min
Mumbrellacast
'I put all my skin in the game': Ebiquity CEO Ruben Schreurs opens up to Mumbrella
Global performance consultancy Ebiquity oversees US$160 billion of advertising spend for the majority of the world's top brands. CEO Ruben Schreurs sat down with Mumbrella's Hal Crawford for a wide-ranging interview that ran the gamut from agency disruption, to advertiser news avoidance, Elon Musk, outdoor, the rise of Publicis and a personal attack on Schreurs that almost cost him his life.
2025-08-15
52 min
Mumbrellacast
Mumbrellacast goes live: Linkedin, highly paid talent, and where it all began for Burrowes
29 May 2025 Recorded live on stage at Mumbrella360, this special episode of the Mumbrellacast sees the worlds of Unmade and Mumbrella collide. Over the past two weeks, we've been hearing from multiple sources that Linkedin is becoming increasingly relevant for marketers. We discuss if the platform's moment is just a fad or the start of a new age of marketing. Meanwhile, The Australian recently published a list of TV's highest paid personalities — but after Mumbrella did a bit of digging, it turns out radio stars are being paid more. Are the numbers accurate? ...
2025-05-29
37 min
Mumbrellacast
Mumbrellacast goes live: Linkedin, highly paid talent, and where it all began for Burrowes
29 May 2025 Recorded live on stage at Mumbrella360, this special episode of the Mumbrellacast sees the worlds of Unmade and Mumbrella collide. Over the past two weeks, we've been hearing from multiple sources that Linkedin is becoming increasingly relevant for marketers. We discuss if the platform's moment is just a fad or the start of a new age of marketing. Meanwhile, The Australian recently published a list of TV's highest paid personalities — but after Mumbrella did a bit of digging, it turns out radio stars are being paid more. Are the numbers accurate? ...
2025-05-29
37 min
Mumbrellacast
Special edition live from Mumbrella CommsCon
27 March 2024Join Mumbrella publisher Adam Lang live from CommsCon at the Four Seasons Hotel in Sydney. On this episode, Adam is joined by CommsCon speakers and special guests including: Brand marketing director at Who Gives a Crap, Kat Kearney General manager at Eleven and Sustain by TBWA, Kiefer Casamore Vice president of engineering at CisionOne, Cision, and former CTO and co-founder of Streem, Antoine Sabourin Chief customer officer at Intrepid Travel, Leigh Barnes
2024-03-27
30 min
Mumbrellacast
Special edition live from Mumbrella CommsCon
27 March 2024Join Mumbrella publisher Adam Lang live from CommsCon at the Four Seasons Hotel in Sydney. On this episode, Adam is joined by CommsCon speakers and special guests including: Brand marketing director at Who Gives a Crap, Kat Kearney General manager at Eleven and Sustain by TBWA, Kiefer Casamore Vice president of engineering at CisionOne, Cision, and former CTO and co-founder of Streem, Antoine Sabourin Chief customer officer at Intrepid Travel, Leigh Barnes
2024-03-27
30 min
Mumbrellacast
Special edition: Recorded live from Mumbrella’s Retail Marketing Summit!
14 March 2024Join Mumbrella editor and Mumbrellacast host Neil Griffiths live from the Retail Marketing Summit at the Crown in Sydney!On this episode, Neil is joined by Retail Marketing Summit speakers and special guests including: TRIBE founder Jules Lund News Corp Australia’s eCommerce director, Adam Kron Spotlight Retail Group’s general manager, marketing, Jason Wolff Microsoft’s advertising and retail media partnerships director, JAPAC, China, John Harvey Faurholt IKEA Australia’s head of marketing and insights, Kirsten Hasler, and head of communications, Patricia Routledge
2024-03-13
28 min
Mumbrellacast
Special edition: Recorded live from Mumbrella’s Retail Marketing Summit!
14 March 2024Join Mumbrella editor and Mumbrellacast host Neil Griffiths live from the Retail Marketing Summit at the Crown in Sydney!On this episode, Neil is joined by Retail Marketing Summit speakers and special guests including: TRIBE founder Jules Lund News Corp Australia’s eCommerce director, Adam Kron Spotlight Retail Group’s general manager, marketing, Jason Wolff Microsoft’s advertising and retail media partnerships director, JAPAC, China, John Harvey Faurholt IKEA Australia’s head of marketing and insights, Kirsten Hasler, and head of communications, Patricia Routledge
2024-03-13
28 min
Mumbrellacast
The realities of the CHEP redundancies; Inside SCA's AGM
1 November 2023Telstra’s recent agency roster shake-up results in redundancies at CHEP, as revealed by Mumbrella this week. Also this week: - Mumbrella’s events are back in 2024 with Mumbrella360 and CommsCon - And inside SCA’s annual general meetingJoin Neil Griffiths, Adam Lang & Lauren McNamara for a look at everything under Australia’s media and marketing umbrella.
2023-11-01
24 min
Mumbrellacast
The realities of the CHEP redundancies; Inside SCA's AGM
1 November 2023Telstra’s recent agency roster shake-up results in redundancies at CHEP, as revealed by Mumbrella this week. Also this week: - Mumbrella’s events are back in 2024 with Mumbrella360 and CommsCon - And inside SCA’s annual general meetingJoin Neil Griffiths, Adam Lang & Lauren McNamara for a look at everything under Australia’s media and marketing umbrella.
2023-11-01
24 min
Mumbrellacast
What is going on at Dentsu?; Crown's campaign begins brand rehab; Threads & X fail to engage; Mumbrella's State of the Industry survey
27 September 2023What is going on at Dentsu? Restructuring, redundancies, and a few big appointments - all signs of the pressures on media businesses right now.Also today: Crown Resorts launches a major brand refresh - will it be enough to repair its reputation after two Royal Commissions? Threads and a rebranded Twitter fail to capture Australia’s attention And the launch of Mumbrella’s State of the Industry Survey Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella.Also mentioned in tod...
2023-09-27
32 min
Mumbrellacast
What is going on at Dentsu?; Crown's campaign begins brand rehab; Threads & X fail to engage; Mumbrella's State of the Industry survey
27 September 2023What is going on at Dentsu? Restructuring, redundancies, and a few big appointments - all signs of the pressures on media businesses right now.Also today: Crown Resorts launches a major brand refresh - will it be enough to repair its reputation after two Royal Commissions? Threads and a rebranded Twitter fail to capture Australia’s attention And the launch of Mumbrella’s State of the Industry Survey Join Michael Thompson & Adam Lang for a look at everything under Australia’s media and marketing umbrella.Also mentioned in tod...
2023-09-27
32 min
Mumbrellacast
Mumbrella's Publish Conference with James Chessell
On this week's Mumbrellacast, Emma Shepherd, Andrew Banks, and Kalila Welch join host, Calum Jaspan at the Mumbrella Publish Conference to discuss a week of news in the media and marketing industry. Then, in a recording of a session from the event, Nine's James Chessell discusses the company's mastheads transformation from a print-focused to a digitally-led subscription model
2022-09-01
50 min
Mumbrellacast
Mumbrella's Publish Conference with James Chessell
On this week's Mumbrellacast, Emma Shepherd, Andrew Banks, and Kalila Welch join host, Calum Jaspan at the Mumbrella Publish Conference to discuss a week of news in the media and marketing industry. Then, in a recording of a session from the event, Nine's James Chessell discusses the company's mastheads transformation from a print-focused to a digitally-led subscription model
2022-09-01
50 min
Mumbrellacast
Talkback dominates radio ratings again, brands finding their voice and a new sound for Mumbrella
The sixth GfK metro radio survey of the year dropped this morning, with lockdowns again proving beneficial for AM radio. The team breaks down the full survey, as well as sharing some insights from Nine Radio's Greg Byrnes and ARN's Duncan Campbell.In a feature published this morning, Mumbrella's Calum Jaspan explored the topic of brands increasingly producing purpose driven marketing space. Are we about to see this trend increasing beyond just safer topics such as vaccines?Advertising spend is continuing to rise beyond pre-pandemic levels as the Standard...
2021-10-07
57 min
Mumbrellacast
Talkback dominates radio ratings again, brands finding their voice and a new sound for Mumbrella
The sixth GfK metro radio survey of the year dropped this morning, with lockdowns again proving beneficial for AM radio. The team breaks down the full survey, as well as sharing some insights from Nine Radio's Greg Byrnes and ARN's Duncan Campbell.In a feature published this morning, Mumbrella's Calum Jaspan explored the topic of brands increasingly producing purpose driven marketing space. Are we about to see this trend increasing beyond just safer topics such as vaccines?Advertising spend is continuing to rise beyond pre-pandemic levels as the Standard...
2021-10-07
57 min
Mumbrellacast
Thinkerbell’s Reid & Ferrier on combined media and creativity, PwC involvement and more
After taking home Creative, Full Service and PR Agency of the Year at the 2021 Mumbrella Awards, Thinkerbell co-founder Adam Ferrier and CEO Margie Reid spoke to Mumbrella's Calum Jaspan about being independent, the logic behind the full-service model, the "friends with benefits" relationship with PwC and more.
2021-08-24
34 min
Mumbrellacast
Thinkerbell’s Reid & Ferrier on combined media and creativity, PwC involvement and more
After taking home Creative, Full Service and PR Agency of the Year at the 2021 Mumbrella Awards, Thinkerbell co-founder Adam Ferrier and CEO Margie Reid spoke to Mumbrella's Calum Jaspan about being independent, the logic behind the full-service model, the "friends with benefits" relationship with PwC and more.
2021-08-24
34 min
Mumbrellacast
Tim Burrowes on his book Media Unmade and more than a decade at Mumbrella
This week’s long-form Mumbrellacast episode is something of a farewell, as departing founder and editor-at-large Tim Burrowes joins head of content Damian Francis to chat about his book, Media Unmade and spending more than a decade leading Mumbrella.Burrowes, who will leave the company he began in 2008 at month’s end, dives into the process of research and the extensive amount of interviews he conducted to create a patchwork of interlinked stories about the last decade in the media and marketing industry.With the full titl...
2021-07-06
51 min
Mumbrellacast
Tim Burrowes on his book Media Unmade and more than a decade at Mumbrella
This week’s long-form Mumbrellacast episode is something of a farewell, as departing founder and editor-at-large Tim Burrowes joins head of content Damian Francis to chat about his book, Media Unmade and spending more than a decade leading Mumbrella.Burrowes, who will leave the company he began in 2008 at month’s end, dives into the process of research and the extensive amount of interviews he conducted to create a patchwork of interlinked stories about the last decade in the media and marketing industry.With the full titl...
2021-07-06
51 min
Mumbrellacast
The indies vs network agencies debate heats up again
It’s been a big week of movements in the media and marketing industry, with some key departures across the board. Leo Burnett CEO Melinda Geertz has announced her departure, and she'll be replaced by recently installed Sydney CEO Emma Montgomery. Meanwhile, Nikki Warburton has left the CMO role at Audi. The team dissects these key moves and what they mean for the wider industry.With the Olympics now less than a month away, the Australian Olympic Committee launched a new campaign with M&C Saatchi Sport & Entertainment encouraging kids to ‘Have A Go’. Meanwh...
2021-06-24
49 min
Mumbrellacast
The indies vs network agencies debate heats up again
It’s been a big week of movements in the media and marketing industry, with some key departures across the board. Leo Burnett CEO Melinda Geertz has announced her departure, and she'll be replaced by recently installed Sydney CEO Emma Montgomery. Meanwhile, Nikki Warburton has left the CMO role at Audi. The team dissects these key moves and what they mean for the wider industry.With the Olympics now less than a month away, the Australian Olympic Committee launched a new campaign with M&C Saatchi Sport & Entertainment encouraging kids to ‘Have A Go’. Meanwh...
2021-06-24
49 min
Mumbrellacast
Radio ratings deliver a shake up in the Sydney market
The third GfK radio ratings of 2021 dropped this week, with Sydney providing the most noteworthy movers as 2GB continued its downward trajectory. Breakfast host Ben Fordham lost share too and now sits just above the ABC and KIIS 106.5's Kyle and Jackie O, who set their own personal best record share this book. Can Fordham hold on to #1 or will 2GB lose its grip on the position that Alan Jones held for almost two full decades?Interpublic Group has sold a majority of its stake in Australian creative agency 303 MullenLowe and a minority of...
2021-06-03
47 min
Mumbrellacast
Radio ratings deliver a shake up in the Sydney market
The third GfK radio ratings of 2021 dropped this week, with Sydney providing the most noteworthy movers as 2GB continued its downward trajectory. Breakfast host Ben Fordham lost share too and now sits just above the ABC and KIIS 106.5's Kyle and Jackie O, who set their own personal best record share this book. Can Fordham hold on to #1 or will 2GB lose its grip on the position that Alan Jones held for almost two full decades?Interpublic Group has sold a majority of its stake in Australian creative agency 303 MullenLowe and a minority of...
2021-06-03
47 min
Mumbrellacast
Why some companies pay less tax by earning more revenue
This week Facebook Australia has reported that its 2020 advertising revenue collected in Australia was $712.66 million, up $3.2 million on the prior year. Only $155.34 million is taxable, however, with that figure down from $167.1 million in 2019. So how is Facebook able to take in more revenue but pay less in tax?A near-two year saga around the rights to Australia’s premier football competition came to a close this week when ViacomCBS signed a five-year deal with the Australian Professional Leagues (APL) to broadcast the A-League and W-League on Network Ten and also new streaming service Paramount+. Th...
2021-05-27
41 min
Mumbrellacast
Why some companies pay less tax by earning more revenue
This week Facebook Australia has reported that its 2020 advertising revenue collected in Australia was $712.66 million, up $3.2 million on the prior year. Only $155.34 million is taxable, however, with that figure down from $167.1 million in 2019. So how is Facebook able to take in more revenue but pay less in tax?A near-two year saga around the rights to Australia’s premier football competition came to a close this week when ViacomCBS signed a five-year deal with the Australian Professional Leagues (APL) to broadcast the A-League and W-League on Network Ten and also new streaming service Paramount+. Th...
2021-05-27
41 min
Mumbrellacast
How global streaming platforms are thinking local
Media monitoring company iSentia has made six redundancies and a number of staff changes to its commercial team as its share price and market value plummet. While the share price recovered slightly today, iSentia has had a tough time of it recently, having suffered a cyber attack in late 2020 which saw its financial revenue for the first half of the financial year suffer. So what does iSentia need to do to succeed, and is Ed Harrison the right person to lead the company forward?It was a week of developments in the world of...
2021-05-20
56 min
Mumbrellacast
How global streaming platforms are thinking local
Media monitoring company iSentia has made six redundancies and a number of staff changes to its commercial team as its share price and market value plummet. While the share price recovered slightly today, iSentia has had a tough time of it recently, having suffered a cyber attack in late 2020 which saw its financial revenue for the first half of the financial year suffer. So what does iSentia need to do to succeed, and is Ed Harrison the right person to lead the company forward?It was a week of developments in the world of...
2021-05-20
56 min
Mumbrellacast
The hidden cost of posting profits during a pandemic
The global pandemic had a significant impact on the Australian media and marketing industry, with many businesses forced to put staff on reduced hours and/or reduce pay on a temporary basis. Mumbrella was recently contacted by a group of “disheartened and angry” staff from Clemenger Group who voiced their frustrations at salary cuts, forced leave, and redundancies, particularly in light of the company going on to post a healthy profit for the 2020 calendar year. So should profit always the most important goal of a business, and how do you balance the needs of a business with the needs of s...
2021-05-13
41 min
Mumbrellacast
The hidden cost of posting profits during a pandemic
The global pandemic had a significant impact on the Australian media and marketing industry, with many businesses forced to put staff on reduced hours and/or reduce pay on a temporary basis. Mumbrella was recently contacted by a group of “disheartened and angry” staff from Clemenger Group who voiced their frustrations at salary cuts, forced leave, and redundancies, particularly in light of the company going on to post a healthy profit for the 2020 calendar year. So should profit always the most important goal of a business, and how do you balance the needs of a business with the needs of s...
2021-05-13
41 min
Mumbrellacast
Ten cuts talent and Coles cuts catalogues, plus DDB's Marty O'Halloran
In this week's Mumbrellacast, was it the right move for Ten to line up back to back Bachelor franchises? Sold to viewers as the biggest week in TV for the network, Bachelor in Paradise bowed out, The Masked Singer returned and The Bachelor kicked off - all to lower audiences than seen before. Behind the scenes, Kerri-Anne Kennerley, Natarsha Belling and Tim Bailey were all axed by Ten in a move to restructure its news teams. The Mumbrellacast team asks if the cuts were just another phase in Ten's news identity crisis or whether, this time, it's permanent?
2020-08-13
1h 14
Mumbrellacast
TV ratings under attack, big moves in adland, and the 'biz' of cannabis with Martin Lane
This week, TV ratings came under attack... from ransomware. It's particularly bad timing for Seven as it has not yet learned how the finale of Big Brother performed. Slipping through before Nielsen's OzTAM was struck were the finales of Nine's The Voice and Ten's Masterchef. Rolling into the next reality TV race, what are the Mumbrellacast team watching and looking forward to?And will the bad news for magazines ever end? The eight Bauer titles that were paused at the start of the pandemic will close. The team analyses how Bauer accelerated the decline...
2020-07-23
49 min
Mumbrellacast
Junkee's Tim Duggan, the Geoffrey Rush verdict and does everyone hate Australia's new logo?
This week, Junkee Media's co-founder Tim Duggan joined the Mumbrellacast to chat about the week's news and his new book Cult Status.First up, do you see a golden wattle or a golden COVID? That was the question posed to the marketing industry this week when Australia's new brand was revealed. What is it about logos that attracts so much criticism? Why, as Duggan says, are Australians are our own worst clients?Ad spend for May was down 40.4%. Is the world 'Fukt' like the AFR once (accidentally) declared? Who...
2020-07-02
52 min
Mumbrellacast
Junkee's Tim Duggan, the Geoffrey Rush verdict and does everyone hate Australia's new logo?
This week, Junkee Media's co-founder Tim Duggan joined the Mumbrellacast to chat about the week's news and his new book Cult Status.First up, do you see a golden wattle or a golden COVID? That was the question posed to the marketing industry this week when Australia's new brand was revealed. What is it about logos that attracts so much criticism? Why, as Duggan says, are Australians are our own worst clients?Ad spend for May was down 40.4%. Is the world 'Fukt' like the AFR once (accidentally) declared? Who...
2020-07-02
52 min
Mumbrellacast
The job ad of the year, Bauer's last chapter and the Mamamia team
This week on the Mumbrellacast: the job ad creating waves throughout the industry. What started as Dr Mumbo diagnosing problematic language in an ad for a “senior executive assistant / office manager / professional governess” at Ultimate Edge Communications, became an industry discussion about discrimination and burnout. Mumbrella's Vivienne Kelly goes behind the scenes on her interview with Aleisha McCall.Over in publishing, the Bauer Media saga is almost coming to a close after it was sold to Mercury Capital earlier this week. Following a merger with Pacific Magazines, hundreds of job cuts and with a numb...
2020-06-18
1h 01
Mumbrellacast
Sonia Kruger on Big Brother, the week in adland and Marc Fennell talks podcasting with Audible
This week, Marc Fennell dropped by the Mumbrellacast to talk about his latest podcasting venture with Audible, Nut Jobs. He describes his adventures in the USA to explore the illegal nut trade, explains Audible's interest in storytelling, and ponders if there really is a podcast for everything?Over in adland, a couple of big leadership changes took place. Wunderman Thompson CEO John Gutteridge announced he was stepping down with Lee Leggett taking over. Gutteridge was the last WPP AUNZ CEO to oversee one of its famous creative agency mergers, closing another chapter in the...
2020-06-04
1h 07
Mumbrellacast
Journalism's darkest day, does the future of work need offices and M&C Saatchi's Justin Graham
It's been called the darkest day in Australian media - News Corp has closed 100 print titles, with 14 to close permanently and what is speculated to be near 1,000 job losses. The Mumbrellacast team breaks down the social, political and financial implications these closures will have on regional areas and wonders what the future is for the industry.The Hallway CEO, Jules Hall, revealed on Mumbrella earlier this week that his agency will continue working from home indefinitely, sparking a conversation about the value of maintaining an office. With benefits including saving on costly real estate...
2020-05-28
1h 17
Mumbrellacast
Inside WPP AUNZ, programmatic is exposed and Foxtel clings to HBO
This week saw WPP AUNZ lift the bonnet at its annual general meeting, but don't worry about new CEO Jens Monsees. Despite the fact he stepped into the leadership role just before a global pandemic, he promises Mumbrella's Brittney Rigby he's 'doing fine', even facing a potential $10m loss for the group from H1 CY20.Foxtel hung on to the exclusive rights to HBO's content in Australia. It's a massive win for the pay TV provider, with shows like Succession, Big Little Lies and the upcoming reboot of Gossip Girl a huge drawcard for...
2020-05-07
39 min
Mumbrellacast
The Legalities Of Pay Cuts, The Future Of Bauer Media, And Ad Standards' Fiona Jolly
It was another big week in the media and marketing industry: print was the latest victim of the coronavirus-economy, more pay cuts and redundancies were rolled out, April Fools’ Day was cancelled and Easter, would you believe, is on the horizon.This week Mumbrella investigated the rights and responsibilities media employees have when it comes to protecting their incomes. With job and pay cuts continuing to roll out across the industry, the team chats through the implications of standing employees down, and really giving them no choice but to accept less money. Is it em...
2020-04-02
1h 00
Mumbrellacast
Mumbrellacast: Media's Most Difficult Week
It's been the hardest week the modern media and marketing industries have ever seen. Media owners and agencies are fighting to protect their staff and businesses as COVID-19 has brought Australia to a standstill. Redundancies, forced leave, pay cuts and trading halts: is the industry that is meant to lead in creativity being creative enough [...] The post Mumbrellacast: Media's most difficult week appeared first on Mumbrella.
2020-03-26
1h 00
Mumbrellacast
Mumbrellacast: COVID-19, Government Communication And What's Happening To Mumbrella's Events
This week's Mumbrellacast comes to you from three different suburbs of Sydney (and San Francisco's Golden Gate Bridge) as the team has started working from home and experimenting with recording video conferencing. Content director Tim Burrowes and editor Vivienne Kelly chat through the Mumbrella events that have been postponed over the next six months as [...] The post Mumbrellacast: COVID-19, government communication and what's happening to Mumbrella's events appeared first on Mumbrella.
2020-03-19
42 min
Mumbrellacast
Mumbrellacast: COVID-19, Government Communication And What's Happening To Mumbrella's Events
This week's Mumbrellacast comes to you from three different suburbs of Sydney (and San Francisco's Golden Gate Bridge) as the team has started working from home and experimenting with recording video conferencing. Content director Tim Burrowes and editor Vivienne Kelly chat through the Mumbrella events that have been postponed over the next six months as [...] The post Mumbrellacast: COVID-19, government communication and what's happening to Mumbrella's events appeared first on Mumbrella.
2020-03-19
42 min
Mumbrellacast
Mumbrellacast: Ten Goes Without A CEO, ABC Topples Kyle And Jackie O, And The ACCC Launches Ad Tech Inquiry
This week's Mumbrellacast comes to you from the lunch hour at Mumbrella's Travel Marketing Summit, when the team sat down to talk through the week of media and marketing. Ten CEO and Viacom CBS ANZ VP, Paul Anderson, announced he was stepping down, with his role not to be replaced. Chief content officer, Beverley McGarvey [...] The post Mumbrellacast: Ten goes without a CEO, ABC topples Kyle and Jackie O, and the ACCC launches ad tech inquiry appeared first on Mumbrella.
2020-03-12
29 min
Mumbrellacast
Mumbrellacast: Ten Goes Without A CEO, ABC Topples Kyle And Jackie O, And The ACCC Launches Ad Tech Inquiry
This week's Mumbrellacast comes to you from the lunch hour at Mumbrella's Travel Marketing Summit, when the team sat down to talk through the week of media and marketing. Ten CEO and Viacom CBS ANZ VP, Paul Anderson, announced he was stepping down, with his role not to be replaced. Chief content officer, Beverley McGarvey [...] The post Mumbrellacast: Ten goes without a CEO, ABC topples Kyle and Jackie O, and the ACCC launches ad tech inquiry appeared first on Mumbrella.
2020-03-12
29 min
Mumbrellacast
Mumbrellacast: How The AAP's Closure Will Impact Journalism, Coronavirus Hits The Industry, Plus Telum's David Skapinker
This week on the Mumbrellacast, head of Telum Australia and New Zealand David Skapinker joins reporter Brittney Rigby and head of Mumbrella's professional division Damian Francis to weigh in on the closure of the Australian Associated Press (AAP). The trio discuss the implications the shuttering will have on the wider industry, and how media owners [...] The post Mumbrellacast: How the AAP's closure will impact journalism, coronavirus hits the industry, plus Telum's David Skapinker appeared first on Mumbrella.
2020-03-05
50 min
Mumbrellacast
Mumbrellacast: How The AAP's Closure Will Impact Journalism, Coronavirus Hits The Industry, Plus Telum's David Skapinker
This week on the Mumbrellacast, head of Telum Australia and New Zealand David Skapinker joins reporter Brittney Rigby and head of Mumbrella's professional division Damian Francis to weigh in on the closure of the Australian Associated Press (AAP). The trio discuss the implications the shuttering will have on the wider industry, and how media owners [...] The post Mumbrellacast: How the AAP's closure will impact journalism, coronavirus hits the industry, plus Telum's David Skapinker appeared first on Mumbrella.
2020-03-05
50 min
Mumbrellacast
Mumbrellacast: There's A Lot Going On - Nine, Premium Content Alliance, HT&E, Ooh Media And WPP
Mumbrella's outgoing co-founder and CEO, Martin Lane, makes a very special appearance on this week's Mumbrellacast just one month out from moving on to his next project. Martin reveals the worst decision he made at Mumbrella, the process of building and selling businesses and how the media, marketing and advertising industries have changed over the [...] The post Mumbrellacast: There's a lot going on - Nine, Premium Content Alliance, HT&E, Ooh Media and WPP appeared first on Mumbrella.
2020-02-27
1h 05
Mumbrellacast
Mumbrellacast: There's A Lot Going On - Nine, Premium Content Alliance, HT&E, Ooh Media And WPP
Mumbrella's outgoing co-founder and CEO, Martin Lane, makes a very special appearance on this week's Mumbrellacast just one month out from moving on to his next project. Martin reveals the worst decision he made at Mumbrella, the process of building and selling businesses and how the media, marketing and advertising industries have changed over the [...] The post Mumbrellacast: There's a lot going on - Nine, Premium Content Alliance, HT&E, Ooh Media and WPP appeared first on Mumbrella.
2020-02-27
1h 05
Mumbrellacast
Mumbrellacast: Peter Vogel On Wavemaker And WPP, The Future Of Seven And The ACCC Adtech Inquiry
This week Wavemaker CEO Peter Vogel joined the Mumbrellacast to talk through the media agency's focus for 2020, the 'fresh eyes' of WPP AUNZ CEO Jens Monsees, and the energy new clients such as Mondelez bring to the agency. Vogel also joined the team to talk through the news of the week, including the new [...] The post Mumbrellacast: Peter Vogel on Wavemaker and WPP, the future of Seven and the ACCC adtech inquiry appeared first on Mumbrella.
2020-02-20
49 min
Mumbrellacast
Mumbrellacast: The Industry's Pay Gap And Diversity Problem, Plus Foxtel's Latest Shake-up
This week, it was 'revealed' that the industry was at risk of becoming a 'predominantly male, middle-aged, white workforce'... which was not particularly shocking. The Mumbrellacast team breaks down why the gap between men and women in this industry remains so significant, and what the data tells us. Plus, News Corp execs declared cricket was [...] The post Mumbrellacast: The industry's pay gap and diversity problem, plus Foxtel's latest shake-up appeared first on Mumbrella.
2020-02-13
33 min
Mumbrellacast
Mumbrellacast: Reality Wars Begin, Ben Lilley's Back At McCann, And A Very Naughty Karl Stefanovic
This week saw the each of the commercial TV networks launch a tentpole reality program, marking the start of the 2020 ratings battle. In a move that surprised none of the Mumbrellacast team, Nine's Married at First Sight has come out on top, meanwhile Seven's revamped My Kitchen Rules has not proved the competitor it [...] The post Mumbrellacast: Reality wars begin, Ben Lilley's back at McCann, and a very naughty Karl Stefanovic appeared first on Mumbrella.
2020-02-06
49 min
Mumbrellacast
Mumbrellacast: The Verdict On Lambalytica, Brendon Cook's Clever Exit And Which Network Will Win The Summer TV Ratings?
This week the Mumbrellacast team picks apart MLA's Australian-but-not-Australia Day lamb ad. They discuss whether the Cambridge Analytica scandal is still relevant for the campaign's 'Lambalytica' play on words, who the campaign was targeted at and the motivations behind MLA's push for a 'summer campaign' rather than its traditional Australia Day ad. The promised battle [...] The post Mumbrellacast: The verdict on Lambalytica, Brendon Cook's clever exit and which network will win the summer TV ratings? appeared first on Mumbrella.
2020-01-30
40 min
Mumbrellacast
Mumbrellacast: Capturing The Frontlines Of The Bushfire Crisis, Tourism Australia's $20m Domestic Push And Nine Radio's Final Change
In this week's Mumbrellacast, Hannah Blackiston and Brittney Rigby sat down with Sydney Morning Herald photojournalists Nick Moir and Wolter Peeters to discuss capturing the frontlines of Australia's bushfire crisis and broadcasting it to the world. Moir and Peeters shared their stories from the last few months and explained the process behind shooting inside an [...] The post Mumbrellacast: Capturing the frontlines of the bushfire crisis, Tourism Australia's $20m domestic push and Nine Radio's final change appeared first on Mumbrella.
2020-01-23
1h 11
Mumbrellacast
Mumbrellacast: The Publishers Readers Turn To For Bushfire Coverage, Alcohol Advertisers Push The Boundaries And What's Next For DAN?
On this week's Mumbrellacast the team breaks down the latest changes at Dentsu Aegis Network, following the announcement of Rebecca Tos' departure from Merkle as ANZ managing director. Still in the wake of former DAN CEO Henry Tajer's restructure, the team discuss if there's more streamlining to come and what 2020 will look like for [...] The post Mumbrellacast: The publishers readers turn to for bushfire coverage, alcohol advertisers push the boundaries and what's next for DAN? appeared first on Mumbrella.
2020-01-16
37 min
Mumbrellacast
Mumbrellacast: Tourism Aus Pulls Campaign, The Media Clashes Over Bushfire Crisis, And Karl's Return To Today
In the first Mumbrellacast of 2020, the team looks at the efforts made by businesses and individuals in the media and marketing industry to lend a hand with the catastrophic bushfire crisis. Unfortunately, with the great actions of some, comes a lot of sniping and prolific 'fake news' on Twitter. The team discusses the growing [...] The post Mumbrellacast: Tourism Aus pulls campaign, the media clashes over bushfire crisis, and Karl's return to Today appeared first on Mumbrella.
2020-01-09
39 min
Mumbrellacast
Mumbrellacast: Speed Bumps For Seven's Mergers And Sales, More Radio Shake-ups And 28 Agencies For Tassie
It was a big week for Seven, as its plans to sell off Pacific Magazines to Bauer Media and merge with Prime Media both experienced road blocks. The ACCC won't oppose the Prime merger, but, as predicted, The Cat and Bruce Gordon (amongst several other shareholders) stood in the way of the merger and the [...] The post Mumbrellacast: Speed bumps for Seven's mergers and sales, more radio shake-ups and 28 agencies for Tassie appeared first on Mumbrella.
2019-12-19
53 min
Mumbrellacast
Mumbrellacast: Radio's Rough End To 2019, The Curiosity Of The Cat, And Govt Axes Department Of The Arts
This week, the Morrison government abolished the Department for Communications and Arts, shifting communications into the Department for Infrastructure, Transport, Regional Development and Communications and not acknowledging the arts at all. The Mumbrellacast team talks through what this means for the media marketing and advertising industry, including why some of the biggest media bodies in [...] The post Mumbrellacast: Radio's rough end to 2019, the curiosity of The Cat, and govt axes Department of the Arts appeared first on Mumbrella.
2019-12-12
46 min
Mumbrellacast
Mumbrellacast: Is It All Doom And Gloom? Plus New Boss For IPG Mediabrands And Nine Wins The Year
This week, radio company Southern Cross Austereo was forced into mass redundancies, with around 90 roles cut from across the business. It has been a tough end to the year for SCA, after posting a warning to its shareholders on the ASX in October noting weak media and advertising markets, but the Mumbrellacast team doesn't [...] The post Mumbrellacast: Is it all doom and gloom? Plus new boss for IPG Mediabrands and Nine wins the year appeared first on Mumbrella.
2019-12-05
33 min
Mumbrellacast
Mumbrellacast: GrowthOps' Phillip Kingston In The Studio, Plus Tajer Out Of DAN, And Media Agency Of The Decade
This week, Trimantium GrowthOps founder, Phillip Kingston, joined Mumbrella's Vivienne Kelly and Tim Burrowes to chat through the company's share price, and why he remains confident in the business' future. Kingston outlines what the business hopes to achieve with its house of agencies, debriefs on last year's IPO, and discusses GrowthOps' finances and new board. [...] The post Mumbrellacast: GrowthOps' Phillip Kingston in the studio, plus Tajer out of DAN, and media agency of the decade appeared first on Mumbrella.
2019-11-28
1h 23
Mumbrellacast
Mumbrellacast: GrowthOps' Phillip Kingston In The Studio, Plus Tajer Out Of DAN, And Media Agency Of The Decade
This week, Trimantium GrowthOps founder, Phillip Kingston, joined Mumbrella's Vivienne Kelly and Tim Burrowes to chat through the company's share price, and why he remains confident in the business' future. Kingston outlines what the business hopes to achieve with its house of agencies, debriefs on last year's IPO, and discusses GrowthOps' finances and new board. [...] The post Mumbrellacast: GrowthOps' Phillip Kingston in the studio, plus Tajer out of DAN, and media agency of the decade appeared first on Mumbrella.
2019-11-28
1h 23
Mumbrellacast
Mumbrellacast: M&C Saatchi's Jaimes Leggett, Rolling Stone Australia Is Back And The Disney+ Launch
This week, Mumbrella's Hannah Blackiston sat down with M&C Saatchi CEO, Jaimes Leggett, to discuss the blowback from 'Philausophy' - the line the agency developed for Tourism Australia - which he says has been taken entirely out of context. Leggett also spoke about the current standard of Australian creative compared to the world stage and [...] The post Mumbrellacast: M&C Saatchi's Jaimes Leggett, Rolling Stone Australia is back and the Disney+ launch appeared first on Mumbrella.
2019-11-21
1h 00
Mumbrellacast
Mumbrellacast: M&C Saatchi's Jaimes Leggett, Rolling Stone Australia Is Back And The Disney+ Launch
This week, Mumbrella's Hannah Blackiston sat down with M&C Saatchi CEO, Jaimes Leggett, to discuss the blowback from 'Philausophy' - the line the agency developed for Tourism Australia - which he says has been taken entirely out of context. Leggett also spoke about the current standard of Australian creative compared to the world stage and [...] The post Mumbrellacast: M&C Saatchi's Jaimes Leggett, Rolling Stone Australia is back and the Disney+ launch appeared first on Mumbrella.
2019-11-21
1h 00
Mumbrellacast
Mumbrellacast: The ABC's Rough Week, More Christmas Ads, And Christian O'Connell's Rise To The Top
It's almost the end of the year, and that means (more) Christmas ads, GfK's seventh radio ratings survey of the year, and Nine's AGM. What more could we wish for? First up are the cracking Christmas campaigns, with Woolworths, Myer and Australia Post taking their turn. Woolies got 80% of the way there and could [...] The post Mumbrellacast: The ABC's rough week, more Christmas ads, and Christian O'Connell's rise to the top appeared first on Mumbrella.
2019-11-14
54 min
Mumbrellacast
Mumbrellacast: Has The Melbourne Cup Lost Its Shine With Viewers? Coles Vs Aldi, And Optus On The Future Of Sports Streaming
On this week's Mumbrellacast, the team compares and contrasts the Christmas campaigns for grocery-giants Coles and Aldi. Aldi was first off the blocks, launching its 'Miracle Ham' last week with a message of value. The story of the ham that feeds an entire town taps into the common experience of feeling like your Christmas ham [...] The post Mumbrellacast: Has the Melbourne Cup lost its shine with viewers? Coles vs Aldi, and Optus on the future of sports streaming appeared first on Mumbrella.
2019-11-07
42 min
Mumbrellacast
Mumbrellacast: The Amazing Race's Beau Ryan, Big Changes At Macquarie Media, Foxtel's Loyalty Program, And What Is A 'Philausophy?'
On this week's Mumbrellacast, editor Vivienne Kelly sits down with host of Ten's The Amazing Race, Beau Ryan, to discuss if it's possible for the show to generate controversy, clout and column inches without falling back on casual racism. They chat about the diversity of the cast, whether or not viewers will be offended and [...] The post Mumbrellacast: The Amazing Race's Beau Ryan, big changes at Macquarie Media, Foxtel's loyalty program, and what is a 'Philausophy?' appeared first on Mumbrella.
2019-10-31
1h 09
Mumbrellacast
Mumbrellacast: DAN CEO Henry Tajer And All Things Seven - Upfronts, Pac Mags And Prime
Australia and New Zealand CEO of the Denstu Aegis Network, Henry Tajer, joined the Mumbrellacast team this week to talk through the week in Seven, the MFA EX conference and whether or not he has an 'impossible job' in rebuilding the holding company. Seven's Upfronts took place this week, announcing an unexpected highlight in Mega [...] The post Mumbrellacast: DAN CEO Henry Tajer and all things Seven - Upfronts, Pac Mags and Prime appeared first on Mumbrella.
2019-10-24
1h 04
Mumbrellacast
Mumbrellacast: All About Nine In 2020, ARN Re-signs Kyle And Jackie O, And Foxtel Undergoes Another Restructure
This week was all about Nine. Powered's Liana Dubois and program director Hamish Turner joined editor Vivienne Kelly in the Mumbrellacast studio to chat about what's to come for Nine in 2020. They discussed the consistency of Nine's 2020 programming slate, how its broadcast video-on-demand service, 9Now, will come up against the streaming giants, and [...] The post Mumbrellacast: All about Nine in 2020, ARN re-signs Kyle and Jackie O, and Foxtel undergoes another restructure appeared first on Mumbrella.
2019-10-17
57 min
Mumbrellacast
Mumbrellacast: Ten In 2020, Big CMO Moves, 'Wang Watch', And We Sit Down With Bachelorette Angie Kent
In this week's Mumbrellacast, editor Vivienne Kelly sits down with this year's Bachelorette Angie Kent to chat about the transition from Goggleboxer to reality TV mainstay. They also discuss leveraging TV appearances into media careers, whether the Goggleboxers have become too media trained, and if she cares about The Bachelorette's ratings. In the news chat, [...] The post Mumbrellacast: Ten in 2020, big CMO moves, 'Wang Watch', and we sit down with Bachelorette Angie Kent appeared first on Mumbrella.
2019-10-10
54 min
Mumbrellacast
Mumbrellacast: What Is Going On At Seven? Jens Monsees Starts At WPP AUNZ, Radio Ratings And Hope For The Ad Market
It's been a big week for Seven. The Mumbrellacast team sits down to discuss the ins and outs of the recently announced restructure which will see reporting lines in to CEO James Warburton narrowed down to eight people. The network also axed current affairs program Sunday Night, and there are rumours that Big Brother will [...] The post Mumbrellacast: What is going on at Seven? Jens Monsees starts at WPP AUNZ, radio ratings and hope for the ad market appeared first on Mumbrella.
2019-10-03
44 min
Mumbrellacast
Mumbrellacast: Why Can't We All Just Get Along With Facebook? Plus Foxtel Media, The Masked Singer And Old Mate
On this week's Mumbrellacast, we ponder: Can we all just get along with Facebook? The discussion comes off the back of Lizzie Young from Nine questioning if investment into Facebook exclusive content deal was worth it. It's been a dicey time for publishers and platforms, following the ACCC's report into digital platforms. Senior media reporter, [...] The post Mumbrellacast: Why can't we all just get along with Facebook? Plus Foxtel Media, The Masked Singer and Old Mate appeared first on Mumbrella.
2019-09-26
1h 09
Mumbrellacast
Mumbrellacast: Kurt Burnette On Seven's Future, Plus 600 Complaints For A Libra Ad, And Sam Armytage Vs The Tabloids
This week, industry watchdog Ad Standards dismissed over 600 complaints about Libra's #bloodnormal campaign. The complaints accused the campaign of being 'offensive', 'degrading', 'confronting' and 'explicit'. The team ponders whether the ad was as confronting as some consumers made it out to be, or whether viewers remembered it as more graphic than it was. Content [...] The post Mumbrellacast: Kurt Burnette on Seven's future, plus 600 complaints for a Libra ad, and Sam Armytage vs the tabloids appeared first on Mumbrella.
2019-09-19
49 min
Mumbrellacast
Mumbrellacast: Foxtel Revolutionises Yet Again, The Industry Reflects On R U OK? Day, Plus Shutterstock's Lou Weiss
This week, Foxtel announced three more 'revolutionary' changes, including Multi-Channel Network's rebrand to Foxtel Media, four new Fox-branded channels and shorter ad breaks. Editor Vivienne Kelly and senior media report Hannah Blackiston sit down to chat about "the world's most enthusiastic CEO", Foxtel's Patrick Delany's, presentation on how these changes will take the subscription TV [...] The post Mumbrellacast: Foxtel revolutionises yet again, the industry reflects on R U OK? Day, plus Shutterstock's Lou Weiss appeared first on Mumbrella.
2019-09-12
37 min
Mumbrellacast
Mumbrellacast Special: Roxy Jacenko On Mental Health, Industry Envy, And Her TV Pilot
On this special episode of the Mumbrellacast, editor Vivienne Kelly sits down with Roxy Jacenko, ahead of the premiere of I Am Roxy during Ten's Pilot Week. During the unfiltered chat, Jacenko talks about ignoring the traditional public relations model, upsetting her competitors, and how she feels about the criticism she attracts from the media [...] The post Mumbrellacast special: Roxy Jacenko on mental health, industry envy, and her TV pilot appeared first on Mumbrella.
2019-09-11
21 min
Mumbrellacast
Mumbrellacast: TV Blackbox's Rob McKnight On Why Rove Flopped, Getting Sacked And The Real Story Behind Studio 10's Brussels Sprout Incident
This week on the Mumbrellacast, TV Blackbox editor and former Studio 10 executive producer, Rob McKnight joined the team to discuss the best and worst of the morning program. He discussed Studio 10's 1000th episode, Brussels sprout-gate, the time he "almost killed" Ita Buttrose, and his sacking from the network. Also in TV, Saturday Night [...] The post Mumbrellacast: TV Blackbox's Rob McKnight on why Rove flopped, getting sacked and the real story behind Studio 10's Brussels sprout incident appeared first on Mumbrella.
2019-09-05
50 min
Mumbrellacast
Mumbrellacast: Rove Is Back (for Now), CommBank's Weak Alan Jones Stance, Radio Ratings Highlights And CHE Proximity On Curing Homesickness
In this week's Mumbrellacast, Alan Jones makes a return appearance: Should CommBank be applauded for taking a stand, or are they even taking a stand at all? Pill Testing Australia has certainly taken a stand in its latest emotional campaign, putting a human face to the pill testing debate; the team talks about the ad's [...] The post Mumbrellacast: Rove is back (for now), CommBank's weak Alan Jones stance, radio ratings highlights and CHE Proximity on Curing Homesickness appeared first on Mumbrella.
2019-08-29
55 min
Mumbrellacast
Mumbrellacast: Alan Jones Vs Advertisers, Kellogg's Finally Finds Media, Plus The Guardian Visits The Studio
This week, a host of brands announced that they would be withdrawing their advertising from 2GB's breakfast program with Alan Jones, after he made comments on air the previous week about New Zealand Prime Minister Jacinda Ardern. The team sat down to discuss if the advertisers were really gone for good, and if Jones would [...] The post Mumbrellacast: Alan Jones vs advertisers, Kellogg's finally finds media, plus The Guardian visits the studio appeared first on Mumbrella.
2019-08-22
52 min
Mumbrellacast
Mumbrellacast: Gary Vee In The Studio, Plus 2Day FM Axes Breakfast, And Karl Stefanovic Returns To TV
This week Tim Burrowes sits down with Gary Vaynerchuk - AKA Gary Vee - to talk about the rise of his media and marketing empire. They discuss whether Gary would ever debate Mark Ritson on the principles of modern marketing, the industry perceptions of Vayner Media, and what would happen if he died tomorrow? Plus, [...] The post Mumbrellacast: Gary Vee in the studio, plus 2Day FM axes breakfast, and Karl Stefanovic returns to TV appeared first on Mumbrella.
2019-08-15
59 min
Mumbrellacast
Mumbrellacast: Nick Garrett Departs Clems, Seachange Returns To Screens And IAG's Brent Smart
Easily the biggest news this week was the departure of Clemenger BBDO Melbourne and Sydney CEO Nick Garrett from the business after nine years with the BBDO network. Tim Burrowes shares his thoughts on the impact of the news on the future of the two agencies, and what might be next for the adland giant. [...] The post Mumbrellacast: Nick Garrett departs Clems, Seachange returns to screens and IAG's Brent Smart appeared first on Mumbrella.
2019-08-08
1h 01
Mumbrellacast
Mumbrellacast: Triple J's Ben And Liam On Their Best And Worst Radio, Plus The ACCC And PwC Reports
This week on the Mumbrellacast, Hannah Blackiston sits down with Triple J breakfast hosts Ben Harvey and Liam Stapleton to talk about their worst ever interview out at Mount Isa with a certain prolific Queensland Senator, and Breakfast on Breakfast - the best segment they have ever done. The pair also discussed their comparison to [...] The post Mumbrellacast: Triple J's Ben and Liam on their best and worst radio, plus the ACCC and PwC reports appeared first on Mumbrella.
2019-08-01
48 min
Mumbrellacast
Mumbrellacast: George Calombaris And The Whole Damn Thing, Plus Mark Humphries On What Went Wrong With Pointless
It was a big week in TV and the Mumbrella team takes time out during the Finance Marketing Summit to talk it all through. George Calombaris was caught out yet again for underpaying his staff. Ten decided to stand by him, but then he, Gary Mehigan and Matt Preston decided not to stand by Ten [...] The post Mumbrellacast: George Calombaris and the whole damn thing, plus Mark Humphries on what went wrong with Pointless appeared first on Mumbrella.
2019-07-25
55 min
Mumbrellacast
Mumbrellacast: George Calombaris And The Whole Damn Thing, Plus Mark Humphries On What Went Wrong With Pointless
It was a big week in TV and the Mumbrella team takes time out during the Finance Marketing Summit to talk it all through. George Calombaris was caught out yet again for underpaying his staff. Ten decided to stand by him, but then he, Gary Mehigan and Matt Preston decided not to stand by Ten [...] The post Mumbrellacast: George Calombaris and the whole damn thing, plus Mark Humphries on what went wrong with Pointless appeared first on Mumbrella.
2019-07-25
55 min
Mumbrellacast
Mumbrellacast: Coles' Little Shop Returns, Instagram Hides Your Likes, And SCA's Brian Gallagher On Boomtown
Coles' Little Shop collectables campaign is back this year, bringing with it its single-use plastic, disposable packaging, trading frenzy and massive profits. Under the leadership of new CMO Lisa Ronson, the team asks if Coles was right to bring back the successful yet controversial campaign, or if they would have been crazy not to? It [...] The post Mumbrellacast: Coles' Little Shop returns, Instagram hides your likes, and SCA's Brian Gallagher on Boomtown appeared first on Mumbrella.
2019-07-18
1h 10
Mumbrellacast
Mumbrellacast: 2Day FM In Trouble Again, SCA Rebrands, And Pac Mags CEO Chats Redundancies
On this week's Mumbrellacast the team talk radio after GFK's fourth ratings survey for the year was released. The embattled Sydney 2Day FM breakfast team of Ed Kavalee, Grant Denyer and Ash London dropped to a 3.1% audience share. Senior media reporter Hannah Blackiston asks editor Vivienne Kelly a loaded question: Is Grant Denyer ratings [...] The post Mumbrellacast: 2Day FM in trouble again, SCA rebrands, and Pac Mags CEO chats redundancies appeared first on Mumbrella.
2019-07-11
58 min
Mumbrellacast
Mumbrellacast: Christian O'Connell On Transitioning To Aussie Radio. Plus Did Gleeson Break The Logies? And Missing Out On The Barty Party
On this week's Mumbrellacast, Tim Burrowes sits down with Gold 104.3 Melbourne breakfast radio host Christian O'Connell to discuss his move from national radio in the United Kingdom to one of Australia's most competitive markets. They chat about finding a new audience in Melbourne, creating content when you know nothing about AFL, and the 'arranged [...] The post Mumbrellacast: Christian O'Connell on transitioning to Aussie radio. Plus did Gleeson break the Logies? And missing out on the Barty Party appeared first on Mumbrella.
2019-07-04
1h 04
Mumbrellacast
Mumbrellacast: Should We Allow Anonymous Comments? Plus Defamation Law (reform), Go Fund Me And BWS' Branding Moves, And Ten's Beverley McGarvey
Our news topics bleed into each other in this week's episode of the Mumbrellacast. There's talk of defamation law in the Dylan Voller case, leading to media bosses demanding defamation law reform at their National Press Club appearance. News Corp boss Michael Miller, who appeared on the Press Club panel, chimed in with his support [...] The post Mumbrellacast: Should we allow anonymous comments? Plus defamation law (reform), Go Fund Me and BWS' branding moves, and Ten's Beverley McGarvey appeared first on Mumbrella.
2019-06-27
1h 04
Mumbrellacast
Mumbrellacast: Mark Coad On Ditching The Pitch, Saying 'no', And Why Agency Culture Is Everything
In this week's Mumbrellacast PHD CEO Mark Coad joins us in the studio to discuss whether he's ready to sign up to #ditchthepitch, what it takes to say no to a pitch, deteriorating payment terms, and why 'culture', often a muddy, hard-to-pin-down beast, starts at the top. Coad stuck around to also unpack the week's news, [...] The post Mumbrellacast: Mark Coad on ditching the pitch, saying 'no', and why agency culture is everything appeared first on Mumbrella.
2019-06-20
32 min
Mumbrellacast
Mumbrellacast: On-stage With Hugh Marks, A Logie For Dundee, And Ditching The Pitch And Overnight Ratings
This week, we bring you a special Mumbrellacast featuring the full-length Hugh Marks interview from Mumbrella360 (26:31). If you couldn't make it to the session with Nine's CEO in person, consider this a second chance. Marks discusses the future of content on Stan, cuts from the newsroom floor, and what staff really think of him. [...] The post Mumbrellacast: On-stage with Hugh Marks, a Logie for Dundee, and ditching the pitch and overnight ratings appeared first on Mumbrella.
2019-06-13
1h 11
Mumbrellacast
Mumbrellacast Special: Naked Reunion - Mat Baxter, Adam Ferrier And Mike Wilson
Mat Baxter. Mike Wilson. Adam Ferrier. Three adlanders who turned the media agency landscape in Australia on its head at the helm of Naked. Naked made headlines. Made careers. Made a difference. Made an impact. And now, in this special episode of the Mumbrellacast, recorded live at Mumbrella360, the three founders reunite to talk about [...] The post Mumbrellacast special: Naked reunion - Mat Baxter, Adam Ferrier and Mike Wilson appeared first on Mumbrella.
2019-06-06
46 min
Mumbrellacast
Mumbrellacast: Max Markson On Controversial Campaigns, Who He Would Never Work For, And High-profile Clients
This week, the Mumbrellacast team was joined in the studio by Mr Fame himself, Max Markson. He spoke about his high-profile client list, the Instagram influencer market, and who he would never work for. Markson stayed in the studio to tackle some of the big news topics of the week, including two controversial ad campaigns: [...] The post Mumbrellacast: Max Markson on controversial campaigns, who he would never work for, and high-profile clients appeared first on Mumbrella.
2019-05-30
43 min
Mumbrellacast
Mumbrellacast: MCN Boss Mark Frain Discusses Subscription TV After Game Of Thrones And MCN's Plans For Growth
This week, the team is talking everything television on the Mumbrellacast, and not just because they haven't recovered from the Game of Thrones finale. MCN boss Mark Frain joins them in the studio to talk about the how the business is overcoming a challenging advertising landscape, the reputational issues facing Sky News and the potential [...] The post Mumbrellacast: MCN boss Mark Frain discusses subscription TV after Game of Thrones and MCN's plans for growth appeared first on Mumbrella.
2019-05-23
45 min
Mumbrellacast
Mumbrellacast: The End Of Naked, CHEP Recruits Ben Shepherd And Harassment At Adland Awards Nights
It was a big week for agency news: CHE Proximity appointed PwC's Ben Shepherd as chief media officer and Naked merged with BMF. Senior content journalist Abigail Dawson returned to the Mumbrellacast to chat about if the Naked news was a surprise and what all of this means for the creative landscape. In television Lego [...] The post Mumbrellacast: The end of Naked, CHEP recruits Ben Shepherd and harassment at adland awards nights appeared first on Mumbrella.
2019-05-16
54 min
Mumbrellacast
Mumbrellacast: Bill Shorten Takes On News Corp, Rugby AU's Brand Post Folau, And Spinach's Ben Willee
This week on the Mumbrellacast, Bill Shorten has taken aim at The Daily Telegraph, and the team discusses whether this is bold, brave or just plain silly. Also on the topic of News Corp, its joint venture with Nine, Your Money, has officially come to a complete end three weeks after Mumbrellacast discussed the closure [...] The post Mumbrellacast: Bill Shorten takes on News Corp, Rugby AU's brand post Folau, and Spinach's Ben Willee appeared first on Mumbrella.
2019-05-09
43 min
Mumbrellacast
Mumbrellacast Special: Live From Audioland With Ciaran Davis, Plus Game Of Thrones' Isaac Hempstead Wright
The Mumbrellacast is 50. In this special episode, live from the Audioland conference, HT&E's CEO Ciaran Davis joins us to talk all things radio ratings, the future of the Australian Radio Network (ARN), and why nobody has been able to topple Kyle and Jackie O in the FM battle in Sydney. Plus there's a curveball [...] The post Mumbrellacast special: Live from Audioland with Ciaran Davis, plus Game of Thrones' Isaac Hempstead Wright appeared first on Mumbrella.
2019-05-02
45 min
Mumbrellacast
Mumbrellacast: Do Adland Recruiters Have A Woman Problem? Plus The BVOD Dilemma, And Ladbible In Oz
This week on the Mumbrellacast, the team ponders whether recruiters are to blame for the issues recent mothers face in attempting to return to adland, and theorises about the possibilities - and perils - of Australia's free-to-air networks coming together to fight the Netflix beast. There's also some debate about the significance of News Corp [...] The post Mumbrellacast: Do adland recruiters have a woman problem? Plus the BVOD dilemma, and Ladbible in Oz appeared first on Mumbrella.
2019-04-18
53 min
Mumbrellacast
Mumbrellacast: Life After MAFS, Pedestrian Founders Depart, Plus IAB's Gai Le Roy
What does the TV landscape look like now that Married at First Sight is finally over? Can Ten win back some audience share? Can Pedestrian maintain its voice with the founders exiting? Will WPP be able to reach gender parity by 2021? What's going on at Domain? All these questions and more are discussed and [...] The post Mumbrellacast: Life after MAFS, Pedestrian founders depart, plus IAB's Gai Le Roy appeared first on Mumbrella.
2019-04-11
41 min
Mumbrellacast
Mumbrellacast: Accenture Buys Droga5, Adland's Pregnancy Problem; Meet Mercer And Bell
On this week's Mumbrellacast, we cast our minds back to a time two decades ago, when Nick Mercer and David Bell were planning the launch of their shiny new customer experience agency (18:19). They named it Mercerbell. In the news chat, we discuss Accenture's next creative acquisition in the form of Droga5, give our take [...] The post Mumbrellacast: Accenture buys Droga5, adland's pregnancy problem; Meet Mercer and Bell appeared first on Mumbrella.
2019-04-04
37 min
Mumbrellacast
Mumbrellacast: Get Off In Thailand Ad Banned, DDB Rebrands, Nine Shakes Up Sales
In this week's Mumbrellacast, the team unpacks Air Asia's unfortunate Get Off In Thailand ad, New Zealand's call to ban Facebook Live, and DDB's new branding. Plus, Paul chats to Free TV CEO Bridget Fair about (among other things) the potential for more media mergers ahead, the younger generation switching to Netflix, and... Ghandi. In [...] The post Mumbrellacast: Get Off In Thailand ad banned, DDB rebrands, Nine shakes up sales appeared first on Mumbrella.
2019-03-28
30 min
Mumbrellacast
Mumbrellacast: Speed's Ian Perrin On The Importance Of Stuffing Up
On this week's Mumbrellacast, Speed's Ian Perrin chats to us about slow-moving media agencies, the history of Naked, and the importance of stuffing up (25:48). In this week's news chat, we cover the broadcast of the Christchurch terrorist attack, which is currently being investigated by ACMA. Plus, we dig into Woolies' new stand-alone media business [...] The post Mumbrellacast: Speed's Ian Perrin on the importance of stuffing up appeared first on Mumbrella.
2019-03-21
51 min
Mumbrellacast
Mumbrellacast: Hungerithm Vs Sydney Beer Co, Gillette's Controversial Campaign And VMLY&R's First Big Win
This week's Mumbrellacast is all about advertising as a flood of controversial ads hit our TV and computer screens. From Charlie Sheen's debut in Ultratune's latest ad to Gillette's "toxic masculinity" viral commercial to Sydney Beer Co's rather familiar ad, the Mumbrella news team share their thoughts on the controversy and the creative. Meanwhile, WPP's [...] The post Mumbrellacast: Hungerithm vs Sydney Beer Co, Gillette's controversial campaign and VMLY&R's first big win appeared first on Mumbrella.
2019-01-17
27 min
Mumbrellacast
Mumbrellacast: Hungerithm Vs Sydney Beer Co, Gillette's Controversial Campaign And VMLY&R's First Big Win
This week's Mumbrellacast is all about advertising as a flood of controversial ads hit our TV and computer screens. From Charlie Sheen's debut in Ultratune's latest ad to Gillette's "toxic masculinity" viral commercial to Sydney Beer Co's rather familiar ad, the Mumbrella news team share their thoughts on the controversy and the creative. Meanwhile, WPP's [...] The post Mumbrellacast: Hungerithm vs Sydney Beer Co, Gillette's controversial campaign and VMLY&R's first big win appeared first on Mumbrella.
2019-01-17
27 min