Shows
AlchemistX: Innovators InsideHow Synthetic Environments Are Shaping Future Decisions with Myrna BittnerIn this episode of the AlchemistX Innovators Inside Podcast, Ian Bergman interviews Myrna Bittner, CEO and founder of RUNWITHIT Synthetics. Myrna discusses her company's innovative approach to synthetic environments, which extends beyond traditional digital twins by simulating complex systems and future scenarios. Her team creates dynamic models that integrate diverse data sources to help organizations plan and make informed decisions with enhanced foresight.
Myrna highlights a significant project where their models simulated the economic impact of reopening international flights during the COVID-19 pandemic, showcasing the real-world applications of their technology. She also emphasizes the importance of transforming...
2024-11-2642 min
Building GoodSynthetic cities - with Myrna BittnerPlanning cities requires a lot of data. That data can be difficult to penetrate, and that’s where synthetic cities come in. Myrna Bittner and RWI Synthetics create complex visual models of cities that are used to experiment and model what might happen with new projects like transit, housing or even if every resident owned a guinea pig. If you’ve ever played SimCity you’ve probably got a pretty strong image in your head right now… it’s like that, but much more complex and far more useful. Join the Building Good community today:https://www.buildin...
2023-08-0827 min
Bloom: The podcast about innovation in EdmontonRUNWITHIT Synthetics dials forward into the futureHere are the relevant links for this episode:Co-host Lazina Mckenzie of ThresholdImpact Venture Mentoring ServiceGuest Myrna Bittner of RUNWITHIT SyntheticsLaunch Party 7Synthetic Silicon Valley earthquakeSynthetic Platform MissionsDual disaster scenarioRUNWITHIT's year-in-review videoAWS Sustainable Cities AcceleratorRWI's HolodeckSouth by Southwest (SXSW)Greentown Labs acceleratorSoCal Cleantech ExpressThe Goodwill Project granted RUNWITHIT downtown office spaceChallenging the "Silicon Valley of the North" narrativeMore innovation news[RE]WasteThe cannabis industry has a plastic waste problem — but some are finding solutionsCase study with SpiritleafEDGI platform visualizing "Edmonton's Greatest Innovations"Application form for VMSThresholdImpact VMS on InstagramMany thanks to our title sp...
2023-01-1956 min
Shift by Alberta InnovatesBuilding synthetic cities with Myrna Bittner and Edmonton-based RUNWITHIT SyntheticsSend us a textRemember Ian Malcolm, Jeff Goldblum's character from Jurassic Park? He's a scientist interested in an esoteric branch of mathematics called chaos theory, the study of unpredictable behaviour in systems governed by deterministic laws.I'd like unpack that preceding paragraph into three points:Chaos theory is legit form of math. Jeff Golblum's character Malcolm was awesome and goes onto appear in two sequels.Unpredictably is what makes the future complicated.Today's podcast focuses primarily on this third point. If we knew what would happen when we introduce change w...
2022-02-2341 min