Shows
Million Dollar MomentThe Power of Face-To-Face Marketing in Retail with Neely Woodson PowellIn this episode, hosts Brian Burt and Brian Johnson welcome Neely Woodson Powell, founder of Charleston Shoe Co. Neely shares her entrepreneurial journey, starting from importing and selling shoes as a teenager to running 26 brick-and-mortar stores with 60 cobblers in Central Mexico and over 150 US employees.Key topics:The importance of viewing problems as growth opportunitiesBuilding authentic customer relationships through face-to-face interactionsThe significance of hands-on customer engagement and feedbackOvercoming business hurdles, including a significant theft incidentNeely's experience in a male-dominated industry and her passion-driven approachExpansion plans to the Caribbean and establishing the Shoe Joy nonprofit during COVID-19...
2024-08-2245 min
The Kara Goldin Show535 Neely Woodson Powell: Founder & CEO of Charleston Shoe CompanyIn this episode of #TheKaraGoldinShow, we're joined by Neely Woodson Powell, the visionary founder and CEO of Charleston Shoe Company. Starting her company 27 years ago, Neely discovered a gap in the market for shoes that didn't sacrifice style for comfort. From her first store in Savannah, Georgia, to an impressive expansion to Charleston and beyond, Neely has nurtured a dedicated community through retail, wholesale, online sales, trunk shows, and strategic partnerships. Alongside launching a professional line and founding the nonprofit Shoe Joy, which supports hospitals and women entrepreneurs, Neely continues to inspire with her commitment to quality and community. T...
2024-05-1330 min
CX InnovatorsCharleston Shoe Company founder talks customer engagementNeely Woodson Powell knows shoes and she knows how important it is to engage with customers to get customers to slip their feet into her iconic shoe wear.In this latest episode of the CX Innovator podcast, produced by Networld Media Group, Powell shares with RetailCustomerExperience.com editor Judy Mottl how customer engagement, and providing 'shoe joy,' has driven success for her national brand of versatile and fashionable footwear.Powell also shares how she hurdled challenges, including COVID-19, to create a multibillion-dollar retail empire. The brand's shoe line, launched 27 years ago, is available online...
2024-04-2622 min
Voices of CourageVoices of Courage - The Courage to Be Relentless | Neely Woodson Powell | Ken D FosterMindset and attitude are the keys to business success. Tune in as Ken D Foster interviews Neely Woodson Powell the entrepreneur behind the Charleston Shoe Company.A brand that has quickly become a multi-generational travel-staple for their trusted comfortable yet fashionable footwear, the Charleston Shoe Company, founded by Neely Woodson Powell, began twenty-five years ago when she discovered the artistry of a Mexican cobbler named Santiago, whose stylish yet comfortable sandals inspired her. This chance encounter led to the birth of Charleston Shoe Company, a now iconic national brand with over 25 retail stores across the US, known for its...
2024-03-1759 min
Voices Of Courage#VOC S2EP8 | The Courage to Be Relentless | Neely Woodson Powell | Ken D FosterMindset and attitude are the keys to business success. Tune in as Ken D Foster interviews Neely Woodson Powell the entrepreneur behind the Charleston Shoe Company. A brand that has quickly become a multi-generational travel-staple for their trusted comfortable yet fashionable footwear, the Charleston Shoe Company, founded by Neely Woodson Powell, began twenty-five years ago when she discovered the artistry of a Mexican cobbler named Santiago, whose stylish yet comfortable sandals inspired her. This chance encounter led to the birth of Charleston Shoe Company, a now iconic national brand with over 25 retail stores across the US, known for...
2024-02-2859 min
Voices Of Courage#VOC S2EP8 | The Courage to Be Relentless | Neely Woodson Powell | Ken D FosterMindset and attitude are the keys to business success. Tune in as Ken D Foster interviews Neely Woodson Powell the entrepreneur behind the Charleston Shoe Company. A brand that has quickly become a multi-generational travel-staple for their trusted comfortable yet fashionable footwear, the Charleston Shoe Company, founded by Neely Woodson Powell, began twenty-five years ago when she discovered the artistry of a Mexican cobbler named Santiago, whose stylish yet comfortable sandals inspired her. This chance encounter led to the birth of Charleston Shoe Company, a now iconic national brand with over 25 retail stores across the U...
2024-02-2859 min
The SafariThe Creator of Shoe Joy: Neely Powell, Founder & CEO of Charleston Shoe Co.In 1996, Neely Woodson Powell met a cobbler who made fashionable yet comfortable shoes in the small Mexican village of San Miguel de Allende. Impressed with the style and versatility, Neely started selling the hand-sewn shoes alongside her mother’s furniture markets and met her first of many loyal customers. After enrolling in a design program at SCAD and with the production support of the founding family of cobblers, Neely launched Charleston Shoe Co., known for machine washable, hand-crafted, and comfortable shoes. Beginning with her first store in 2010, she effortlessly pivoted from selling shoes from the trunk of her car to...
2023-05-1139 min
The Relationship Commerce PodcastWhy Delegating Too Much Can Take Away Your ControlNeely Woodson Powell is the Founder and CEO of Charleston Shoe Company, a shoe company for everyday women based out of Charleston, South Carolina. Neely is an entrepreneur who started selling shoes from Mexico with just a few suitcases. In 2009, when she began dreaming about her own brand, she enrolled in an accessories design program at the Savannah College of Art & Design. She drew upon her shoe and accessory design coursework and, in collaboration with a fourth-generation cobbler in Mexico, launched her own line of hand-sewn footwear. Charleston Shoe Company's shoe line has been sold in over 300...
2021-05-2731 min