Shows
Lets Run Facebook Ads: The PodcastThe REAL Reason Small Businesses Get Inconsistent Facebook Ad ResultsIn this episode, Nick Boddington uncovers the biggest mistake small advertisers make on Meta: budgeting. Learn why your ads aren’t under-performing because of your copy or creative, but because your budget isn’t giving Meta enough data to learn. Nick breaks down how the Andromeda structure helps smaller advertisers simplify campaigns, consolidate spend, and let Meta’s AI optimise faster. Discover how to test smarter, structure your Facebook ads for consistent results, and scale profitably, even on a limited budget.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the la...
2025-11-2407 minLets Run Facebook Ads: The PodcastStop Blaming Meta: The Real Reason YOUR Facebook Ads Don’t ConvertJoin my FREE Facebook Ads Skool Community 👉 https://www.skool.com/theadsclinic/Book a 30-minute Ads Review call 👉 https://www.theadsclinic.com/adsreviewcalendarYouTube video: https://youtu.be/dvEJbZ9Q7LsIn this episode of Let’s Run Facebook Ads, Nick Boddington dives into the real reason your Facebook ads aren’t performing—and spoiler alert, it’s not Meta.Nick breaks down the rise of Meta’s Andromeda update, why advertisers are scrambling to make drastic changes, and how to stop blaming the algorithm for poor results. Yo...
2025-11-1711 minLets Run Facebook Ads: The PodcastI Found the BEST Way to Advertise on Facebook with £50+ a dayJoin my FREE Facebook Ads Skool Community 👉 https://www.skool.com/theadsclinic/Book a 30-minute Ads Review call 👉 https://www.theadsclinic.com/adsreviewcalendarYouTube video: https://youtu.be/mAIeKrVJCaIIn this episode, Nick Boddington breaks down how Meta’s Andromeda update is changing the game for Facebook advertisers. Learn how to structure your testing and control campaigns, master creative diversification with UGC, testimonials, and benefit-led ads, and adapt your strategy for Advantage+ performance. Discover how to test smarter, scale faster, and future-proof your Meta advertising resul...
2025-11-1014 minLets Run Facebook Ads: The PodcastUrgent: Explaining Facebook Andromeda for Small Businesses (Full Guide!)Join my FREE Facebook Ads Skool Community 👉 https://www.skool.com/theadsclinic/Book a 30-minute Ads Review call 👉 https://www.theadsclinic.com/adsreviewcalendarIf you’re a small business owner running Facebook or Instagram ads, this video is for you. The Meta Andromeda Update has left many advertisers (especially small and medium-sized businesses) feeling confused about what’s changed, how to adapt, and whether their current strategies still work.In this full guide, Nick Boddington and Olivia Tutt break down exactly what Andromeda means for your ad accounts, budgets, and creative testing. No jargon, no panic...
2025-10-2724 minLets Run Facebook Ads: The PodcastMeta Just Changed the Game - Are You Ready?👉 Join the Ads Clinic community to access live trainings, expert ad reviews, and pro-level insights at https://www.skool.com/theadsclinicIn this episode of Let’s Run Facebook Ads, host Nick Boddington breaks down the latest updates from Meta’s Andromeda rollout and what it means for your Facebook and Instagram ad campaigns.Nick dives into:🚀 How Meta’s Andromeda is reshaping the way advertisers structure campaigns inside Ads Manager🧩 The importance of creative diversification and his new “Olympic Rings Fra...
2025-10-2009 minLets Run Facebook Ads: The PodcastWhy Creative Diversification Is Key to Facebook Ad Success in 2025In this episode of Let’s Run Facebook Ads with Nick Boddington, we explore the concept of creative diversification - why testing multiple ad creatives is now essential for discovering your best-performing audiences and improving campaign results. He explains how ad strategies have changed, how this new approach fits into modern ad strategies, shares insights from The Ads Clinic community, and offers practical tips on structuring creative tests, refining audience targeting, and scaling campaigns more effectively.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @ni...
2025-10-0913 minLets Run Facebook Ads: The PodcastWhy Your Complicated Meta Ads Strategy Is Costing You SalesIn this episode of Let’s Run Facebook Ads, Nick Boddington breaks down why overcomplicated Meta Ads strategies are a thing of the past. Discover how Advantage+ campaigns, broad targeting, and campaign budget optimisation can help you get better results without juggling endless ad sets and placements. Nick shares a real-life client story—complete with creative testing, emotional hooks, and winning angles—that shows exactly how to focus on Facebook and Instagram ads that convert. If you’re ready to cut the clutter, master creative testing, and scale your campaigns profitably, this episode is your roadmap.
2025-08-1811 minLets Run Facebook Ads: The PodcastStop Being Emotional About Your Ads and Start SucceedingIn this episode of Let’s Run Facebook Ads, Nick Boddington tackles one of the biggest mistakes advertisers make - getting too emotional about their ads. We break down why the “set it and forget it” days of Facebook advertising are over, how data-driven decisions beat gut feelings every time, and the mindset shift you need to scale profitably. From ROAS and campaign testing to adapting in a tougher ad landscape, discover how to run smarter, not more sentimental, Facebook ads.BUT THERE'S MORE...Follow me on Instagram to keep u...
2025-08-1111 minLets Run Facebook Ads: The PodcastFunnels Demystified: How to Simplify Your Meta Ad StrategyIn this episode of Let’s Run Facebook Ads, Nick Boddington unpacks one of the most misunderstood aspects of running successful Meta ad campaigns: the funnel strategy. If you’ve been told you must run Top of Funnel (TOF), Middle of Funnel (MOF), and Bottom of Funnel (BOF) ads to be successful—this episode is for you.Nick dives deep into when full-funnel structures matter and when they’re just overkill—especially if you're working with limited budgets. He breaks down how cold audience targeting, retargeting strategies, and creative sequencing really work in Me...
2025-08-0408 minLets Run Facebook Ads: The PodcastFix Your Funnel: Choosing the Right Meta Ad ObjectiveIn this episode, Nick Boddington explores how choosing the right Meta ad campaign objective sets the stage for success in your ad funnel. Through real-world client examples—including a supplement course brand with a troubled agency history—Nick highlights where many advertisers go wrong and how to realign their funnel to drive conversions. He shares actionable insights on diagnosing campaign issues, avoiding wasted ad spend, and optimising Facebook Ads Manager for better results. If your Meta campaigns aren’t performing, this episode offers the clarity you need to get back on track.BUT THERE'S MORE...Follow...
2025-06-3011 minLets Run Facebook Ads: The PodcastWhy You Should Be Using AI Tools in Meta Ads ManagerIn this episode of Let’s Run Facebook Ads, Nick Boddington explores the evolving role of AI within Meta’s Ads Manager. Prompted by a conversation with a long-time client, Nick breaks down how Meta’s AI tools - like automated ad copy generation - are already influencing campaign strategies and what this means for advertisers. He also reflects on Mark Zuckerberg’s vision of a future where businesses simply describe their goals, and AI handles the rest. Should media buyers be worried? Tune in to hear Nick’s perspective on working with Meta’s AI versus relying on it entirely...
2025-06-2310 minLets Run Facebook Ads: The PodcastYou’re Using the Wrong Objective (But It’s Not Your Fault)In this episode of Let’s Run Facebook Ads, host Nick Boddington returns to a foundational topic that continues to trip up advertisers—the most common mistakes made in Facebook ad campaigns. Whether you're new to Facebook advertising or a seasoned marketer, these pitfalls can cost you time, budget, and performance.Nick shares the missteps he frequently sees, even among regular listeners, and provides practical guidance on how to avoid them. From improper ad targeting to under-optimised lead generation forms, this episode is packed with insights to help you refine your Fa...
2025-06-1607 minLets Run Facebook Ads: The PodcastFacebook Ad Budgets: What Should You Actually Spend?In this episode of Let’s Run Facebook Ads, host Nick Boddington tackles one of the most frequently asked questions in digital marketing: How much should you spend on Facebook ads? Whether you're new to Facebook advertising or looking to refine your existing strategy, understanding how to allocate your ad spend is crucial to success.Nick breaks down the core principles behind Facebook Ads budgeting, helping you determine the optimal daily or campaign-level spend based on your business size, goals, and expectations. From cost-per-lead calculations to scaling strategies...
2025-06-0907 minLets Run Facebook Ads: The Podcast16 Quick Wins for Higher-Quality LeadsIn this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into one of the most sought-after goals in the Facebook advertising space—lead generation. As many businesses shift focus from eCommerce to service-based models, generating high-quality Facebook leads has never been more crucial.Nick breaks down the common frustrations advertisers face—such as low-quality leads, bots, and mismatched demographics—and offers practical solutions for refining your Facebook ad targeting and optimising your lead generation campaigns. Whether you're struggling with ad fatigue, low conversion rates, or poor lead for...
2025-06-0218 minLets Run Facebook Ads: The PodcastWe Tested Instant vs Website Forms — Here’s What We FoundIn this episode, Nick Boddington focuses on a hot topic in Meta advertising: Facebook Instant Forms vs. Website Lead Forms. He shares up-to-date insights on how Meta’s lead generation tools are evolving and what advertisers need to consider when deciding between in-platform forms and directing users to external landing pages. We look at the pros and cons of Instant Forms, how they integrate with CRMs, and emphasises the importance of testing both formats due to Meta's ongoing changes.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all th...
2025-05-2612 minLets Run Facebook Ads: The PodcastCreative First: The Real Driver of Facebook Ad ResultsIn this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into the role of creative in Meta advertising campaigns. He explores the significance of ad visuals, messaging, and split testing to drive performance on Facebook and Instagram. Nick emphasises the difference between creative fatigue and poor results from underperforming content, offering tactical insights to refresh ad strategies. Whether you're just starting out with advertising or a seasoned veteran, this episode provides actionable advice to sharpen your creative edge in the Meta ads ecosystem.BUT THERE'S MORE...Follow me on Instagram to ke...
2025-05-1913 minLets Run Facebook Ads: The PodcastStop Guessing: Test Your Hooks Like ThisIn this episode of Let’s Run Facebook Ads, host Nick Boddington dives deep into the strategy of hook testing—a powerful, cost-effective method for identifying high-performing creatives before launching full-scale conversion campaigns. Learn why traffic campaigns are ideal for testing, how to gauge audience engagement, and why understanding your ad hooks can dramatically improve your Facebook ad performance. Whether you're running e-commerce, lead generation, or email marketing funnels, this episode will sharpen your approach to creative testing and incr...
2025-05-1313 minLets Run Facebook Ads: The PodcastMajor Meta Updates – What’s Changing for Advertisers?Big changes are happening in Meta’s ad platform, and in this episode, Nick Boddington is joined by James Urquhart and Michael to break them down for you. From the removal of audience exclusions to the shifting nature of Meta’s database, they explore what these updates mean for advertisers and how to adjust your strategy. Plus, the episode kicks off a new segment, What’s Better on Meta?, covering the latest platform updates. Tune in to stay ahead of the game and keep your Facebook ad campaigns optimised for success! BUT THERE'S MORE...Follow me on I...
2025-03-1717 minLets Run Facebook Ads: The PodcastHold Rate: The Most Important Metric You're NOT Using on Facebook AdsIn this episode of Let’s Run Facebook Ads with Nick Boddington, dive into the power of video ads and why you shouldn't ignore the hold rate metric in Meta campaigns. Nick shares practical strategies for creating engaging video ads, using text overlays for maximum impact, and optimising your creatives for better conversions. Discover why video content is crucial for audience engagement and how to structure your Meta ad campaigns for success. If you're looking to enhance your video ad strategy and boost your campaign performance, this episode is packed with valuable insights.BUT THERE'S MORE...
2025-03-0310 minLets Run Facebook Ads: The PodcastHow To Test Headlines on a Low BudgetIn this episode of Let’s Run Facebook Ads with Nick Boddington, discover how to test and refine ad headlines without breaking the bank. Nick shares proven methods for running low-budget tests that deliver high-impact results, helping you identify winning creatives and boost your Meta ad performance. Learn budget-friendly strategies for A/B testing, optimising headlines for engagement, and scaling successful campaigns efficiently. Whether you’re managing e-commerce ads or lead generation campaigns, this episode equips you with practical tips to get the most out of every pound spent on Meta Ads.BUT THERE'S MORE...Foll...
2025-02-2417 minLets Run Facebook Ads: The PodcastCan I Run A Facebook Ad On A Low Budget?In this episode of Let’s Run Facebook Ads, Nick tackles one of the most frequently asked questions in Meta advertising: How much should I spend on Facebook Ads? From determining the right budget for your campaign to scaling your ad spend for maximum ROI, Nick provides actionable insights to help you manage your Meta Ads budget effectively. Tune in for expert advice on ad spend allocation, budget testing, and strategies to optimise your campaigns without overspending.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington
2025-02-1717 minLets Run Facebook Ads: The Podcast'Drop In Clinic' - Answering Your Facebook Ads Questions!In this episode of Let's Run Facebook Ads, host Nick Boddington answers some Facebook Ad questions live! He shares expert insights on Facebook ad strategies, e-commerce funnels, lead generation, and email marketing. Whether you're looking to scale your business or fine-tune your ad performance, this episode is packed with actionable tips to help you maximise your results. Tune in now!BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!
2025-02-0345 minLets Run Facebook Ads: The PodcastTraffic Objective: The BIGGEST Mistake In Facebook Ads!In this episode, Nick Boddington dives into one of the most cost-effective ways to bring the right audience back to your website—retargeting. Learn when to use the traffic objective, how Facebook’s evolving interest targeting impacts your ads, and why broad audiences are now the key to success. Plus, discover real-world stats on Facebook and Instagram users that can shape your ad strategy. Whether you're a seasoned advertiser or just getting started, this episode is packed with actionable insights to optimise your campaigns!BUT THERE'S MORE...Follow me on Instagram to keep up to date...
2025-01-3017 minLets Run Facebook Ads: The PodcastNew Facebook Instant Form Feature Could Be A Game-Changer!In this episode of Let’s Run Facebook Ads, host Nick Boddington dives into the latest updates on Facebook Instant Forms. Learn how these changes impact lead generation, ad performance, and your overall marketing funnel. Whether you're an e-commerce pro or a lead-gen expert, this episode is packed with insights to help you optimize your strategy. Tune in now!BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!
2025-01-2307 minLets Run Facebook Ads: The PodcastReviewing a Mountain Bike Ecomm Ad AccountIn this episode, Nick Boddington dives into the world of Facebook advertising, sharing expert insights on campaign strategies, funnels, and lead generation. Joined by guest Paul, they discuss real-world ad challenges and solutions to maximize results. Whether you're new to Facebook ads or looking to refine your approach, this episode is packed with actionable advice.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!
2025-01-2132 minLets Run Facebook Ads: The PodcastOMG!! We Can BOLD Text In An Ad! Game-Changer!In this episode, Nick Boddington shares a simple but powerful hack for enhancing your Facebook ad copy using bold and italic text to grab attention and improve performance. Learn how to apply this strategy, boost engagement, and make your ads stand out. Use this simple trick to take your copywriting to the next level.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!
2025-01-1407 minLets Run Facebook Ads: The PodcastStop Facebook from Ruining Your Ads!In this episode, Nick Boddington dives into the key ad settings you should switch off in your Facebook Ads Manager to improve your ad performance. From Multi-Advertiser Ads to Optimised Creative and in-platform subtitles, Nick explains why these default features often do more harm than good. Learn how to keep your ads looking sharp, maintain creative control, and avoid common pitfalls. Whether you're running e-commerce, lead gen, or awareness campaigns, this episode is packed with practical tips you can implement today. Don't miss it!BUT THERE'S MORE...Follow me on Instagram to keep...
2024-11-2514 minLets Run Facebook Ads: The PodcastTest These New Settings on Your Facebook Ads!In today's episode, Nick is joined by friend and business partner James to discuss some new updates that have hit Facebook Ads Manager. These new options are worth testing out on your ad campaigns across Meta, especially if you sell high-ticket items. They also ad placements, mobile vs desktop and the launch of 'Dr Nick'.BUT THERE'S MORE...Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube!
2024-09-0917 minLets Run Facebook Ads: The PodcastEp 124 - Multi-Advertiser Ads: A Surprising DiscoveryA few months ago, Nick was recommending to enable 'multi-advertiser ads' in order to get your products or services seen by those with similar interests and shopping habits. However, after a few major alarm bells from clients, Nick is back to update his advice. In today's episode, Nick walks us through what multi-advertiser ads are, the problems that seem to be arising for some when using them and why he believes you should be cautious when enabling them on your campaigns in the future. BUT THERE'S MORE...Follow me on Instagram to keep up...
2024-05-2107 minLets Run Facebook Ads: The PodcastEp 123 - What Does The Advantage Plus Pop-up Even Mean?Have you seen the new Advantage Plus pop-up when publishing your ads? Unsure whether you should use it or not? Nick's here with advice for you!In today's episode, Nick runs through this new Advantage Plus pop-up, what it means and whether you should use it for your ad campaigns. He also uses examples from current clients to outline the differences between Advantage Plus and other ways you can run your ads such as using interest-based audiences.Many people are being caught out and confused by Advantage Plus so make sure you listen to this...
2024-05-1310 minLets Run Facebook Ads: The PodcastEp 119 - Has Facebook Got Rid of Audience Selection?!Scratching your head trying to work out how to find interest-based audiences on your Meta ads? Have Facebook removed it? Nick is here to teach you howIn today's episode, Nick takes us step-by-step through the process of how to do this, how Ads Manager has changed with recent updates and also his predictions for the future of advertising on Meta. He also gives his advice on Advantage+ and whether or not you should make use of it for your ads.BUT THERE'S MORE...Follow me on Instagram to keep up to date...
2024-02-2712 minLets Run Facebook Ads: The PodcastEp 115 - Facebook Ads’ Secret Formula For Revealing Google Traffic!Attribution is one of the biggest headaches in social media advertising. Every brand wants to know where their traffic is coming from but this can often be very difficult to know for sure. If this is a problem you have also faced, this podcast could help you out. In today's episode, Nick talks about attribution and a custom conversion he has created to help attribute some of your incoming traffic. This strategy can be used by anyone running ads across Meta platforms and Nick explains how you can create this yourself to start understanding where some of y...
2023-11-2411 minLets Run Facebook Ads: The PodcastEp 114 - Facebook is wrong! I'm doing this the old fashioned way!In today's episode of the podcast, Nick discusses why he's been testing a traditional approach to some ad campaigns through Facebook. While Facebook may want you to load in your creative and let it decide who to show it to and when, Nick explains why, in some instances, you can take back some of this control from the algorithm and achieve some better results by deciding which individual sees which content depending on what point they are in the customer journey. Nick refers to examples from clients he works with and shows how to do this and why you...
2023-10-2514 minLets Run Facebook Ads: The PodcastEp 111 - Optimising Ad Placements on Facebook!Want to follow along with this tutorial? You can find the YouTube video on Nick's YouTube channel here: https://youtu.be/gvI4pnfQlxEIn this episode of Let's Run Facebook Ads, Nick talks through how to best optimise your ads. While using Dynamic Creative Facebook Ads can creative engaging advertisements, it can also present some problems with your ad's optimisation. As your ads can be shown on a variety of platforms and in numerous placements, it can result in some problems where your ads won't display correctly. This can be annoying and dissuade potential customers from visiting...
2023-09-1407 minLets Run Facebook Ads: The PodcastEp 110 - Facebook Multi-Advertiser Ads: A New Way To Reach Your Target Audience!Want to follow along with the video? You can find the link to Nick's YouTube video here: https://youtu.be/MNs48wwEKJYIn today's episode, Nick gives a quick tutorial on a new way you can make sure your ads are hitting the feeds of your target audience using Facebook Multi-Advertiser Ads. For some, these may be selected by default but make sure that you use them as they can be invaluable when trying to promote your product or service. Using these ads will allow Facebook to create carousel-style ads of your products which are sure to...
2023-09-0807 minLets Run Facebook Ads: The PodcastEp 109 - Taking Your Facebook Lead Forms To The Next Level!Want to follow along on YouTube? Here's the link to Nick's YouTube channel:https://www.youtube.com/watch?v=ToUjD3w0Qr0Are you still sending potential customers from your Facebook Ads to a landing page? Here's why you could be missing out on lots of quality leads by not using Facebook Lead Forms.In today's episode, Nick sits down to discuss why you should be using on-Facebook Lead Forms for your ads and takes you through a step-by-step guide on how to set these up, including the new feature of 'Rich Creative' which...
2023-08-3122 minLets Run Facebook Ads: The PodcastEp 107 - The BEST Way A Beginner Can Build a Facebook AdDo you want to start build Facebook Ads but are worried about making mistakes? Have you tried to create a campaign but found it too confusing? This episode will be exactly what you are looking for.In today's podcast, Nick will discuss tailored campaigns within Facebook Ads Manager. This is a great way for beginners to set up ads with optimal settings already enabled so you can set up your ad campaign without any headaches. Nick will take you through a step-by-step guide on how to do this, explaining the different options and allowing you to create...
2023-07-3111 minLets Run Facebook Ads: The PodcastEp 105 - The WINNING Facebook Ad Testing Process - Part 4 - Creative TestWelcome back to Lets Run Facebook Ads: The Podcast. This episode is Part 4 of Nick's deep dive into building a winning ad campaign that you can use for your business. In this one, Nick is moving into phase 2 of the ad testing strategy: moving into a sales campaign. While this may be daunting for some, Nick explains why you needn't worry. Following this process along, you will have already have tried and tested hooks and headlines. Now that you have these, you can start testing out your creative so that you know, when you hit 'go live' o...
2023-06-2614 minLets Run Facebook Ads: The PodcastEp 104 - The WINNING Facebook Ad Testing Process - Part 3 - HeadlinesIn today's episode, Nick continues with his breakdown of how to create a winning Facebook Ad Testing Process with a step-by-step guide. In Part 3, Nick shows you how to create the perfect headline.Nick takes you through the process of setting up your ad sets with different headlines to test and best practice to ensure your headlines are eye-catching and enticing for your target audience. Also, Nick details the importance of keeping a record of your best-performing hooks and headlines which you can adjust and use again in the future to get your ads on the road...
2023-06-0511 minLets Run Facebook Ads: The PodcastEp 100. A Look Back on 100 Episodes with James UrquhartIn this very special episode 100 of the podcast, Nick is joined by special guest James Urquhart to look back on the last 100 episodes of the Let's Run Facebook Ads Podcast.In this episode, Nick and James discuss how advertising products has changed since the podcast started, memorable moments from the last 100 episodes as well as standout individuals they have met. Finally, they also speculate on the future of Facebook advertising and how the landscape may change in the years to come.BUT THERE'S MORE...Follow me on Instagram to keep up to date...
2023-05-1546 minLets Run Facebook Ads: The PodcastEp. 103 The WINNING Facebook Ad Testing Process - Part 2 - HooksWelcome back to Part 2 of Nick's discussion of the Winning Facebook Ad Testing Process! Following on from the introduction in Part 1, now we dive deeper into an important aspect of ad testing: your hooks.Nick explains why testing different hooks via audience traffic is so vital to your ad campaigns and will save you time and money. Testing hooks and headlines allows you to scrap the ads that aren't working and progress with effective ads that have been proven to engage your target audience. BUT THERE'S MORE...Follow me on Instagram to keep u...
2023-04-2123 minLets Run Facebook Ads: The PodcastEp 102. Discover the WINNING Facebook Ad Testing Process - Part 1Testing your ads is so important if you want to create a successful campaign. But what is the best way to do this? Keep listening to find out!Over the next few episodes, Nick will run through a full testing phase for your Facebook ads, step-by-step, that you can implement for your own business. In this first part, Nick will discuss why this testing phase is essential before starting your ad campaign and how the testing process used for large-scale clients can also be applied successfully to smaller businesses. BUT THERE'S MORE...Follow m...
2023-04-0515 minLets Run Facebook Ads: The PodcastEp 99. Avoid These Common Website Mistakes to Improve Your Facebook AdsStruggling to get your Facebook Ads to perform? You could be making some common mistakes with your website that mean you are missing out on those all important sales.In this episode, Nick explains how it could be your website, not your ads, contributing to poor conversions with examples from a small business case study. Nick outlines how some simple changes to your website can improve user experience and, in turn, lead to more purchases when you run ads on Facebook.BUT THERE'S MORE...Follow me on Instagram to keep up to date...
2023-02-2816 minLets Run Facebook Ads: The PodcastEp 95. How to set up a full funnel Facebook Ad campaignWant to find out how to set up a full funnel campaign in Facebook Ads Manager? Then carry on reading!In our latest podcast episode Nick explains, in detail, how to build the multiple Top of Funnel ads, followed by retargeting ads. Nick also tells you how to go about selecting the best objective suited to business goal, budget distribution and what creative and copy you should be using to get the best results right now!Don't waste anymore time getting average campaign results, listen now... also tune in next week because Nick will be...
2023-01-2323 minLets Run Facebook Ads: The PodcastEp 88. How my client got a 99.9% conversion rate from a free trial campaign!...yes you read that right, we got our client a 99.9% conversion rate from a free trail campaign!🌟Want to know how we did it and put it into practice? All you need to do is listen to our new podcast episode as Nick dives into how he set up this campaign, the strategy behind it and the results we were able to generate in less than 6 months! If you're still struggling or have ad questions you don't know the answers too, book a free 30 minute call with Nick via The Ads Clinic.BUT...
2022-10-1712 minLets Run Facebook Ads: The PodcastEp 69. Reach just got powerful - Introducing Omni8!Are you omnipresent? If not, you NEED TO BE!Being omnipresent across all social platforms (or wherever your audience hang out) is a must! Being omnipresent basically means ...In today's podcast episode Nick talks you through how to set up the Omni8 campaign strategy and why it works so well for our clients!Or if you are still struggling and want some advice, why not book a FREE 30 minute consultancy call with Nick https://theadsclinic.com/----------------------Watch the episode on YoutubeTo join our Lets Run Facebook...
2022-04-2712 minLets Run Facebook Ads: The PodcastThe Extracast - What an earth is a UTM? with our in-house data geek, Josh BoddingtonWhat an earth is a UTM? and why YOU should be using them!James is joined by our in-house data geek, Josh Boddington. Grab your notepad as you don't wanna miss this one!----------------------Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsBUT THERE'S MORE...Follow me...
2022-04-2237 minLets Run Facebook Ads: The PodcastEp 58. How to exit Facebook's Learning Phase in a few simple steps!The Facebook Ad Learning Phase is the period when the delivery system still has a lot to learn about an ad set. During the learning phase, the delivery system is exploring the best way to deliver your ad set.The Delivery column reads "Learning" when an ad set is in the Learning Phase. While the delivery system never stops learning, as soon as performance stabilises usually after around 50 optimisation events since its last significant edit.But how do you exit the Learning Phase? On today's podcast Nick explains all, so listen & learn!-------------------
2022-01-2626 minLets Run Facebook Ads: The PodcastEp 57. Lead Gen Campaigns - Should you be using Facebook Forms or Landing Pages?Let’s talk about Facebook Forms vs Landing Pages You’ve probably heard of both when it comes to generating leads off of your ads, but which should you use and when? In today’s Podcast episode, Nick talks us through the main differences between the two to help get you generating new leads now that the holiday rush is over.-------------------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsReady to explode your ad campaign results but don't know how? Whethe...
2022-01-1313 minLets Run Facebook Ads: The PodcastEp 56. How to target your HIGHEST VALUE website visitors with Facebook AdsWant to know how to target the highest value people on your website? In today’s podcast episode, Nick shares everything there is to know about targeting not just your website visitors, but those that will bring the highest value. This really could make a difference to your ads performance, so listen in! ---------------------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsReady to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for...
2021-12-2211 minLets Run Facebook Ads: The PodcastThe Extracast - How to create video content that skyrockets engagement with Anna DownesToday Nick and James welcome Anna, co-founder and CEO of Video Sherpa to the Extracast!Anna leads the team at Video Sherpa, whose mission is to transform the process of creating video content, equipping marketing teams with technology and training so that they can scale their video marketing campaigns and skyrocket audience engagement. The Video Sherpa platform was launched in Nov 2019 and works with clients in the Marketing, Higher Education, Manufacturing, and Tourism industries in the UK and Ireland.In today's episode they dive into creating content specifically for each platform, how to c...
2021-12-161h 06Lets Run Facebook Ads: The PodcastEp 55. Should you pause your Facebook Ads over Christmas?Do you pause your ads over Christmas? Or do you keep them running? For some people, knowing whether to turn your ads off over Christmas is a tricky decision... In today's new podcast episode, Nick tells you his top tips on how to get the most out of our ads over the festive period!---------------------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsReady to explode your ad campaign results but don't know how? Whether you are running ads for your own b...
2021-12-0912 minLets Run Facebook Ads: The PodcastEp 53. Custom audiences - the key to making MORE MONEY with your Facebook Ads!Looking to increase the money you're making on Facebook ads? Of course you are! In today’s podcast episode, Nick talks us through custom audiences and what they can do for your ads…Nick dives into how retargeting audiences you that have already built can get you more sales and higher conversions.-----------------------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialadsReady to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your...
2021-11-2416 minLets Run Facebook Ads: The PodcastEp 52. How much should you be spending on Facebook Ads?If you’re wondering whether you’re spending your ad budget properly, then today’s podcast episode is for you!Do you know where your investment is going? Is your budget fit for purpose or are you trying to fit a purpose to your budget? In today’s episode, James and Nick dive into how we use our ad spend more strategically, knowing where your investment is going and how to better understand ad scaling. -----------------------To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunso...
2021-11-1749 min