Shows
SEO F**king What - Get Found on Google, make money from your websiteDon't Be Conned Into Paying For an AI Search Optimisation Audit FFS!I got sent an AI search optimisation audit that cost a business thousands of pounds. It was beautifully presented, full of charts and graphs, and packed with confident recommendations about AI citations and ChatGPT visibility.It also missed a whole BUNCH of stuff.Hi, I’m Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of "SEO F**king What", I’m talking about: an audit that recommended deleting pages that were actively driving real traffic from Google — because a proprietary AI visibility tool said they weren't getting ChatGPT citations.I'll b...
2026-02-2210 min
SEO F**king What - Get Found on Google, make money from your websiteYour Competitors - SEO Geniuses? No. You're Just Sh*t At The Basics!I'm sick of business owners coming to me convinced their competitors have some secret SEO strategy. They don't. You're just making it ridiculously easy for them to beat you by ignoring the fundamentals on your own website.Hi, I’m Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of "SEO F**king What", I’m talking about:The 7 most common ways you're sabotaging your own SEO (I guarantee at least three apply to you)Why your homepage title saying "Home" makes you invisible to GoogleHow your 50-word service pages are getting destroyed by c...
2026-02-1516 min
Websites Made Simple: How to have a successful website design businessWhy Your SEO-Friendly Website Isn't RankingIf you’ve ever delivered a well built, SEO friendly website and then found yourself being blamed when it doesn’t rank or generate leads, this episode will feel very familiar.Welcome to another episode of Websites Made Simple with me, Holly Christie.Check out my new offer:https://websitesmadesimple.co.uk/sparks-group-mentoring/It’s a supportive group mentoring session for website designers and developers to bring real questions, tricky client situations, fuzzy boundaries, and those moments where you’re thinking, “This isn’t actually my job, is it?”In this episod...
2026-02-0922 min
SEO F**king What - Get Found on Google, make money from your websiteWant good SEO? Stop Blogging Like it's a Diary FFS!Most businesses aren’t bad at blogging because they’re lazy.They’re bad at blogging because no one ever told them what blogs are actually for.Hi, I’m Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of "SEO F**king What", I’m talking about one of the biggest SEO mistakes I see every single week.Business blogs that read like diaries, newsletters, or internal updates… and then the owner wonders why Google ignores them.This is the episode your marketing agency probably won’t volunteer to s...
2026-02-0814 min
SEO F**king What - Get Found on Google, make money from your websiteFFS SEOs - DON'T Add GEO To Your LinkedIn Headline!Most businesses aren’t confused about SEO because it’s complicated.They’re confused because the industry keeps inventing new acronyms and pretending the rules have changed.Hi, I’m Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of "SEO F**king What", I’m talking about... well let's be honest... I'm having a bit of a rant. And it's a rant that you need to hear if you've fallen into the same trap I've seen some other SEOs fall into recently.This is the episode your favourite SEO hustle bro...
2026-02-0111 min
SEO F**king What - Get Found on Google, make money from your websiteFFS Let Your SEO Help With Your F**king Website Migration!Most businesses don’t lose their traffic because SEO “stopped working”.They lose it because someone redesigned the website and didn’t know what they were doing.Hi, I’m Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of "SEO F**king What", I’m talking about website migrations, redesigns, domain changes, and how businesses accidentally torch years of SEO in a single launch.This is the episode your controlling web developer probably doesn’t want you to hear.In this episode, I cover:Why website migrat...
2026-01-1114 min
SEO F**king What - Get Found on Google, make money from your websiteWhat The F**king Good SEO People Look LikeMost small business owners don’t fail at SEO.They get confused, overwhelmed, or quietly ripped off.Hi, I'm Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of SEO F**king What, which is part two of a two parter, I’m letting you know what a good SEO person looks like in terms of their offers.What SEO really costs in the UK, how long it takes to work, and how to spot legitimate professionals from cowboys.No jargon.No “it depends” nonsense.No mag...
2025-12-2113 min
SEO F**king What - Get Found on Google, make money from your websiteWhat The F**k Your SEO is Actually Charging You For (And Why It's a Scam)Ever been quoted some ridiculous SEO retainer and thought… hang on, what the f**k am I actually paying for? Yeah. Same as lots of my clients. And honestly, I’m tired of watching small businesses get fleeced by agencies who talk a big game but can’t explain a single thing they’re doing.Hi, I'm Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of SEO F**king What, I’m breaking down the biggest red flags in SEO.Guaranteed rankings. “Secret” methodologies. Vague contracts. The lot.If you’ve ever fe...
2025-12-1412 min
SEO F**king What - Get Found on Google, make money from your websiteSEO Doesn't Work If You Don't F**king Let It!I’ve lost count of the businesses that hire an SEO expert, pay good money, and then make it impossible for us to actually do the job. Hi, I'm Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of SEO F**king What, I’m calling out the ridiculousness I sometimes see when a business hires an SEO. Not you. You wouldn't do any of this, I'm sure. But we'll explore some of the absolute sh*ttery that can go down when one of us SEO experts gets hired by someone who doesn't understand what...
2025-12-0712 min
SEO F**king What - Get Found on Google, make money from your websiteSEO F**king IS for small businessesIn this episode I’m taking on one of the most annoying lies in the SEO world. You’ve probably heard it. “SEO isn’t really for businesses your size.” Yeah. That's total bullshit.Someone asked me about it on LinkedIn and honestly, I could feel my blood pressure rising. So I’m breaking down why small businesses keep getting fobbed off by big agencies and why it has nothing to do with SEO… and everything to do with profit.I talk through the real reasons you’re being dismissed and then walk you through what...
2025-11-3010 minSEO F**king What - Get Found on Google, make money from your websiteThe F**king SEO Your Web Designer Promised vs What You Actually GotEver handed over a chunk of cash to your web designer for “SEO” and ended up with nothing but a plugin and a lot of empty promises? Hi, I'm Nikki Pilkington. My site is https://nikki-pilkington.com/ and in this episode of SEO F**king What, I’m pulling back the curtain on what really happens when web designers say they do SEO—and how you can tell if you’ve been stitched up.I’ll walk you through the fixes and explain why most web designers aren’t SEO experts (and why that’s not a dig at the...
2025-11-2304 minSEO F**king What - Get Found on Google, make money from your websiteI'm SEO F**king Tired...Fed up with watching charlatans and self-proclaimed “AI SEO gurus” rake in cash and followers by selling absolute bollocks? Yeah, me too. This is SEO Fu*king What. I'm Nikki, and I help business owners like you to get found in search and make money from your websiteIn this no-bullshit episode, I’m explaining:Why the “SEO is dead” crowd keeps shouting the loudestThe real reason AI content farms never win long-termHow to spot the red flags (and the actual strategies that still work)If you care about sustainable SEO that actually ran...
2025-11-1612 minSEO F**king What - Get Found on Google, make money from your websiteChat GPT isn't your fu*king SEO team!LinkedIn told you to sack your SEO tools and just use ChatGPT. Cute. This is SEO Fu*king What. I'm Nikki, and I help business owners like you to get found in search and make money from your websiteIn this episode, I break down the three biggest ChatGPT SEO myths — fake volumes, fantasy Keyword Density (KD), and imaginary competitor analysis. I also give you a budget-savvy playbook that actually works: using GSC, manual SERPs and free tools.And I share exactly where AI belongs (and where it doesn’t). Click play t...
2025-11-0913 minSEO F**king What - Get Found on Google, make money from your websiteWhy the f*ck isn't my blog post SEO working?Hey hey. It’s Nikki, and welcome to "SEO F*%king What", the no-bullshit podcast about getting your website found in Google by the people who actually want to buy from you - without the wanky advice the LinkedIn gurus are peddling. If you’ve ever spent hours crafting a blog post only for Google to completely ignore it, this episode is exactly what you need. I'll be slicing through the usual SEO myths and explain why your posts aren’t ranking - and more importantly, how to fix it fast.This episode will h...
2025-11-0209 minSEO F**king What - Get Found on Google, make money from your websiteYour SEO sh*t - who actually owns it?Hey hey, it’s Nikki, and welcome to "SEO F*%king What". This is the podcast where I cut through the bollocks and give you the real advice you need to get your website found (and making money) on Google. In this episode, “Who Owns Your SEO Shlt,” I’m talking about something that’s been pissing me off for years: the sneaky way agencies and freelancers end up owning your entire Google presence without you even knowing it.Over three decades working in digital marketing, I’ve seen businesses spend thousands on Google Ads, Analytics, a...
2025-10-2608 minNew Podcasts - trailers for new and noteworthy showsSEO F**king What - Get Found on Google, make money from your website Business, Technology and Education
Official website: https://seo-fking-what-get-found-on-google.captivate.fm
Subscribe in all apps: https://podnews.net/podcast/izj19
The world of SEO is full of nonsense, panic, hype, and people doing ultra-confident LinkedIn videos with silly little microphones. Just launched, SEO F**king What cuts through all of that nonsense, to mythbust, give advice and share case studies. SEO isn't dead: it's just getting real.
© 2025 Nikki Pilkington
2025-10-2101 minSEO F**king What - Get Found on Google, make money from your websiteSEO is not dead, FFS!Welcome to "SEO Fucking What," the podcast that cuts through the bullshit and tells it straight, with no wanky jargon and no panic-peddling. I’m Nikki, here to help you make damn real money from your website by showing up on Google, not by falling for shiny new courses or scare tactics from so-called LinkedIn gurus.In today’s very first episode, we're tackling the biggest scam floating around the digital marketing scene: the tired claim that "SEO is dead." So grab your coffee (and maybe cover your ears if you’re sensitive to swe...
2025-10-1910 minNew Podcasts - trailers for new and noteworthy showsSEO F**king What - Get Found on Google, make money from your website Business, Technology and Education
Official website: https://seo-fking-what-get-found-on-google.captivate.fm
Subscribe in all apps: https://podnews.net/podcast/izj19
In SEO F**king What - Get Found on Google, make money from your website I help you understand SEO so you can make money from your website, by ensuring you get found on Google and other online platforms.
© 2025 Nikki Pilkington
2025-10-1901 minSEO F**king What - Get Found on Google, make money from your websiteSEO F**king What... To Expect From This PodcastSEO F**king What is coming to your favourite podcast app. Are you ready for it? The "SEO Is Dead" Bros certainly aren't...
2025-10-1601 min
indie business club28 Roll With It: starting something newThis episode is brought to you in partnership with Nikki Pilkington - SEO expert, copywriter, legend, and friend of the show. You can get 20% off Nikki’s full SEO course and on-page SEO toolkit with our code IBC20. Learn more at nonwankyseo.comToday’s episode is all about starting something new. It’s called Roll With It (we promise we aren’t just jumping on the Oasis bandwagon…) In the episode, we talk about- why you should follow your gut when something keeps “winking” at you- shiny object syndrome (and what it could mean)- worky and no...
2025-07-1040 min
Women in Business - Let's talkWomen in Business with Nikki Pilkington (SEO trainer and Queen)When Nikki started out promoting websites, there was no Google, SEO as a term didn't exist, and the majority of UK businesses weren't even connected to the internet!
Throughout the episode, we discuss her first experiences of marketing, including going out on her own at only 19 to start her business and recognising that SEO was going to be something to pay attention to.
Over 30 years later, she's a leading voice on the UK SEO scene, dedicated to helping smaller businesses make the most of SEO for their websites.
2024-12-1848 min
The SEO Mindset PodcastHow to Market Yourself without feeling 'Icky' with Alice RowanThis weeks Alice Rowan talks about how to market yourself without feeling awkward. Most of us find it a bit (or lot) icky, but the truth is, without it, progress is difficult.Alice shared her insights on why it feels awkward, what she does to combat it, gives lots of actionable tips, and gives her strong views on selfcare, all in her usual straight forward manner.About AliceConsider Alice your friendly neighbourhood no-bullshit website copywriter and SEO nerd. Her speciality is detangling chaotic websites to improve the messaging, conversion, and user experience.
2024-09-1251 min
The No Bullsh*t Guide to a Happier LifeWhat You Do When the List is Complete | The No Bullsh*t Guide to a Happier Life Welcome to episode 84. This episode is all about what you do when the list is complete. Firstly, it's important to remember that the list is never really done – there will always be plans and projects, that's just life… but when you've tackled your tasks for this day, what will you do with you time? How we use this precious window is up to us as individuals, but the key to maximising it should always start with us tuning in on our needs for this moment. Let's dive in! In this episode: · Nurturing your energy – the importance...
2024-07-3016 min
Search with CandourSEO education with Nikki PilkingtonSponsor:
This week’s episode is sponsored by Majestic. Go to majestic.com/offers/swc to get exclusive free Lite access to Site Explorer for any one website that you control.
Nikki Pilkington joins Jack Chambers-Ward to discuss why SEO education is really important.
There needs to be less gatekeeping in SEO and more of us should share our knowledge with peers, clients and even web designers.
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The Non-wanky SEO Course
Time stamps
00:00:04 - Intro
00:01:05 - Majes...
2024-07-151h 10
The No Bullsh*t Guide to a Happier LifeCyclical, Not Consistent | The No Bullsh*t Guide to a Happier Life Welcome to episode 79. Are you tired of trying to force daily consistency when your body and energy levels have other plans? If you're ready to embrace your cyclical nature and learn how to work with rather than against your fluctuating hormones to achieve better productivity and well-being, then this episode is for you. Let's dive in! In this episode: · Understanding your unique cycle and what to expect form yourself at each phase. · Being cyclical rather than consistent every day is not a weakness – how do we harness this superpower and change the narrative? · ...
2024-05-2118 min
The Unscripted SEO Interview PodcastFrom Giants to Gems: Adapting Big Brand SEO Strategies for Small Business SuccessIn the dynamic world of search engine optimisation, the leap from managing colossal brand campaigns to nurturing small business growth presents a fascinating challenge. "From Giants to Gems: Adapting Big Brand SEO Strategies for Small Business Success" delves into this intriguing transition, offering a treasure trove of insights for SEO professionals and small business owners alike.Mark A Preston and Nikki Pilkington, two seasoned experts in the digital marketing realm, unpack the complexities and potential culture shocks that accompany the shift from big brand SEO to the more nimble and resourceful world of small business SEO. This...
2024-03-1402 minThe Unscripted SEO Interview PodcastUnveiling AI: The Content Creation Revolution and Its RepercussionsDive into the enthralling world of artificial intelligence and its profound impact on content creation with "Unveiling AI: The Content Creation Revolution and Its Repercussions". This episode offers a critical exploration into the evolving landscape of AI-generated content, guided by the astute insights of digital strategy veterans, Mark A Preston and Nikki Pilkington.Amidst the whirlwind of AI advancements, our episode casts a spotlight on a contentious moment that sparked widespread debate within the digital community—a scenario involving strategic traffic diversion and the ethical quandaries surrounding AI tools in content generation. This real-world example paves the wa...
2024-03-1304 min
Winning In WorkIrene Molodtsov, Sia Partners: How to get seen in the workplace002 - Irene Molodtsov, Sia Partners: How to get seen in the workplace Nikki Thomas meets with Irene Molodtsov, Co-CEO at Sia Partners. Irene has a fascinating story - fleeing the USSR as a child, Irene had to rebuild her life at a young age. Irene moved to Melbourne where she had to learn a new language, and adopt a new culture. Driven to succeed, Irene made a decision early in her life that she wanted to be successful. She worked for Pilkington glass and KPMG before deciding to branch out on her own and start Molten Consulting. Irene sold her...
2020-02-2543 min
Courageous ConversationsEpisode 16: Nikki Taylor - Be inspired and stay grounded with rituals that are rightWelcome to Episode 16 of our podcast, Courageous Conversations, hosted by Leanne Pilkington.
In this episode, we hear from Nikki Taylor, Career Coach and Mentor of Life Made Easy. She talks about her journey from real estate recruitment to career mentoring, how practising mindfulness and meditation has changed her life, tips for networking via LinkedIn and the tough conversations involved with reinventing your career.
Don't forget to subscribe to the podcast via iTunes, Stitcher or Spotify.
2019-09-1230 min