Orbition Group - Podcast Details

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Driven by Data: The PodcastS5 | Ep 22 | Everything You Need to Know About Data Leadership Hiring with Kyle Winterbottom, CEO/Founder of Orbition GroupIn Episode 22, of Season 5 of Driven by Data: The Podcast, Kyle Winterbottom shifts from host to guest as we're joined by a 'special guest host' where Kyle is quizzed on all things related to the data and analytics talent landscape, which includes;Spending almost 15 years in D&A Talent.Starting Orbition in lockdown in 2020.Having bold, controversial opinions. The relationship between Data Leadership hiring and the lack of value narrative.Why the purpose and expectations of the CDO role are misunderstood. How misalignment in expectations leads to hiring failures.The morale dilemma of putting people into roles they...2025-04-2955 min

Driven by Data: The PodcastS3 | Ep 43 | Diversity in Data: The Evolving Landscape of Data & Analytics Talent as part of the DAMA UK and BCS Diversity in Data Conference, with Kyle Winterbottom (CEO/Founder) and Catherine King (Global Head of Brand) at Orbition GroupIn Episode 43 of Season 3, of Driven by Data: The Podcast, we’re sharing the conversation that Orbition Group’s very own Kyle Winterbottom and Catherine King took part in for the DAMA UK and BCS Diversity in Data Conference, hosted by Jenny Andrew, which includes; A snapshot of the Data & Analytics talent landscape today Current trends in Data & Analytics talentEncouraging more women into Senior Leadership How to create truly diverse teams The importance of Non-STEM routes into Data The need to raise awareness at earlier ages Why we should be striving for diversity of thought How most organisations confu...2023-08-291h 00

Driven by Data: The PodcastS3 | Ep 15 | Using Data & Analytics to Drive Innovation with Paul Evangelista, Chief Data Officer at United States Military Academy at WestpointIn Episode 15 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Paul Evangelista, Chief Data Officer at United States Military Academy at West Point, where they discuss how the armed forces are using Data & Analytics to drive innovation, which includes; The role of Data in the current US Military Academy How Data has played a role in the military since the early 1900’sThe maturity journey of Data and Analytics in the US military The trackers used to measure adoption and usage of Data & Systems What the success metrics look like in that environment The imp...2023-02-1450 min

Driven by Data: The PodcastS3 | Ep 14| The Role of Responsible AI in Organizational Transformation with Chun Schiros, SVP of Enterprise Data Science Group at Regions BankIn Episode 14 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Chun Schiros, SVP of Enterprise Data Science Group at Regions Bank, where they discuss the role of responsible AI in organisational transformation, which includes; What data innovation in a traditional industry sector looks like The role of speed in data innovation The opportunity for partnerships between traditional banks and digital banks Why scalability beyond individual use cases will be the differentiator for success with AI solutions The importance of integration to become an AI-driven organization The core challenges of achieving scalability with AI s...2023-02-0746 min

Driven by Data: The PodcastS3 | Ep 13 | MLOps Maturity: ML V Ops with Leanne Fitzpatrick, Director of Data Science at Financial Times, and Andy McMahon, Head of MLOps at Natwest GroupIn Episode 13 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Leanne Fitzpatrick, Director of Data Science at Financial Times, and Andy McMahon, Head of MLOps at Natwest Group, where they discuss the current MLOps maturity, which includes; The maturity of MLOps over the last 12 months Why getting ML into production is no longer the challenge Why the Ops component is now the major challengeWhat best practice actually looks like Why ML is more software than Data Science Why thinking about MLOps as products is helping the industryWhat does MLOps actually mean to business l...2023-01-311h 01

Driven by Data: The PodcastS3 | Ep 12 | Building a Data Literacy Programme at Scale with Greg Freeman, CEO & Founder at Data Literacy AcademyIn Episode 12 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Greg Freeman, CEO and Founder of Data Literacy Academy, where they discuss how to build a data literacy programme at scale, which includes; The reason the Data Literacy Academy exists What the business is, who it’s for and who it’s not for How they’ve raised over half a million in funding to grow the organisation Why Data is a “taught fear” in business Why everyone doesn’t need to be a Data Scientist The importance of finding a champion in the C-SuiteTh...2023-01-2446 min

Driven by Data: The PodcastS3 | Ep 11 | The Steps to Fast and Sustainable Commercial Impact with Data & AI with Cornelia Schaurecker, Global Group Director AI & Big Data at VodafoneIn Episode 11 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Cornelia Schaurecker, Global Group Director AI & Big Data at Vodafone, where they discuss how to create commercial impact quickly and sustainably with Data and AI, which includes; Why it's all about peopleThe benefits of reporting to a commercial leaderHow they've delivered several hundred data-driven solutions/use casesThe driver to build once and deploy to many The starting point to ensure you’re creating commercial impact Why it’s imperative not to boil the ocean and how to prioritise to pick the right betsThe impor...2023-01-1744 min

Driven by Data: The PodcastS3 | Ep 10 | Data Transformation; Creating Scalable Change with Nirali Patel, Group VP of Data Strategy at Liberty GlobalIn Episode 10 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Nirali Patel, Group VP of Data Strategy at Liberty Global, where they discuss how to create change at scale to drive data transformation, which includes; The similarities/differences of operating across different sectorsWhy data transformation is merely a part of business evolution What good data transformation looks like The importance of scalability with change How to make wholesale change across an organisation Why most organisations fail to link the want with their whyHow to identify the why The importance of understanding your organisations o...2023-01-1050 min

Driven by Data: The PodcastS3 | Ep 9 | Data Strategy; Why Customers Should be Front and Centre with Ed Child, Global Head of Consumer Data & Digital Analytics at Costa Coffee, and James Miller, Product & Strategy Director at Carruthers & JacksonIn Episode 9 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Ed Child, Global Head of Consumer Data & Digital Analytics at Costa Coffee, and James Miller, Product & Strategy Director at Carruthers & Jackson, where they discuss why customers should be front and centre of your data strategy, which includes; Why businesses are doubling down on data and analytics and the relationship with your customers Why data strategies have historically been dry, architectural documents Why your customers should be at the heart of your data strategy Why good businesses can articulate a really strong story about their...2023-01-0342 min

Driven by Data: The PodcastS3 | Ep 8 | Modern Day Data Leadership; Business, People & Culture with Vijay Yadav, Director, Quantitative Sciences; Data, Digital & Analytics, at MerckIn Episode 8 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Vijay Yadav, Director, Quantitative Sciences; Data, Digital & Analytics, at Merck, where they discuss what modern-day data leadership should consist of, which includes; The reality of why most data initiatives don’t start from the business objective, despite everyone knowing that should be the starting point Why many Data Leaders don’t really understand what the business wants Why ‘the business' should be in the driver’s seat, at least in the passenger seat, but not in the trunk/boot (where it often is) Why Data Leader...2022-12-2752 min

Driven by Data: The PodcastS3 | Ep 7 | Phase 1 Transformation; The Strategy & Investment with Vlad Jiman, Director of Data at NBrown GroupIn Episode 7 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Vlad Jiman, Director of Data at NBrown Group, where they discuss formulating a winning data strategy to secure investment for phase 1 data transformation, which includes;Being involved in the largest IPO on London Stock Exchange The overinvestment in Data Science The award-winning Data Transformation at Pets at Home In charge of one of the 5 key strategic pillars of a UK Top 10 online retail organisationThe heritage of NBrown Group and how they were the first organisation to send products direct to consumer via post...2022-12-2051 min

Driven by Data: The PodcastS3 | Ep 6 | The Struggles of the Chief Data Officer with Randy Bean, Founder, NewVantage Partners (A Wavestone Company)In Episode 6 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Randy Bean, Founder of NewVantage Partners (A Wavestone Company), where they discuss the struggles of the Chief Data Officer, which includes;The average tenure of the CDO TenureThe increase in organisations that believe the CDO role is established and successful over the last 2 years The future of the CDO role A shift from reporting into Technology Stats behind the challenges that organisations face in becoming data-drivenWhy businesses shouldn’t be making investments in data without being able to quantify the business value What CD...2022-12-1349 min

Driven by Data: The PodcastS3 | Ep 5 | Why Data Literacy Won’t be the Cornerstone to Success with Malcolm Hawker, Head of Data Strategy at ProfiseeIn Episode 5 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Malcolm Hawker, Head of Data Strategy at Profisee, where they discuss why Data Literacy isn't the key to success, which includes;The benefits of starting his career in Product His time at Gartner; the 1500+ conversations he had with CDO’s and why he left Why there are so few successful use cases of Data & Analytics initiativesWhy so few Data Leaders do what they’d advise others to do Why we talk a good game about failing fast but no organisation incentivises that to happ...2022-12-0657 min

Driven by Data: The PodcastS3 | Ep 4 | The Resurgence of Data Modelling with Kelly Hume, Lead Partner - Data Analytics & AI at Baringa PartnersIn Episode 4 of Season 3, of Driven By Data: The Podcast, Kyle Winterbottom is joined by Kelly Hume, Lead Partner of Data Analytics & AI at Baringa Partners, where they discuss the resurgence of data modelling, which includes;How she was persuaded not to study astrophysics but went on to work at NASA Why she suffered from Imposter Syndrome by being surrounded by Nobel Prize winnersWhy Baringa have one P&L to drive better levels of collaboration How their strategic focus is on sustainability & climate change How Baringa built the world’s leading climate change scenario model The resurgence of da...2022-11-2946 min

Driven by Data: The PodcastS3 | Ep 3 | Data; A People Sport with Liz Henderson, Executive Advisor (and NED) at CapgeminiIn Episode 3 of Season 3, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Liz Henderson, Executive Advisor (and NED) at Capgemini, where they discuss how data is ultimately a people sport, which includes; How a bad experience shaped her appreciation of change management Why the resistance to change occursWhy you’ve got to get the key influencers in a business to drive the change How to identify and engage those key influencersThe ‘top down’ and ‘bottom-up’ questions to ask Why you shouldn’t highlight top down business objectives Why most data strategies are too high-level a...2022-11-2249 min

Driven by Data: The PodcastS3 | Ep 2 | Balancing Offence, Defence and ESG with Niresh Rajah, Managing Director; Data, RegTech & Digital Advisory at Grant ThorntonIn Episode 2 of Season 3, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Niresh Rajah, Managing Director; Data, RegTech & Digital Advisory, where they discuss how to obtain the balance between Offence, Defence and ESG, which includes;The role of CDO in tomorrow’s world How to obtain a balance between Offence and Defence Why defence is more than regulation Why no one is “buying” Data Management Why many data operating models aren’t fit for transformation Why building a balanced team is so important to win in both offence and defense Why any business leader w...2022-11-1545 min

Driven by Data: The PodcastS3 | Ep 1 | Valuing Your Data as an Asset with Davin Crowley-Sweet, CDO at National HighwaysIn Episode 1 of Season 3, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Davin Crowley-Sweet, Chief Data Officer at National Highways, where they discuss how to value your data like you value any other asset, which includes;Why CDO’s shouldn’t expect organisations to know what they want/need How data is an intangible digital asset that can be valued like any other asset whether you do something with it or notThe difference between “value” and “benefits” are how we’re confusing themWhy it makes no sense that our balance sheet tells us more about our...2022-11-0849 min

Driven by Data: The PodcastS2 | Ep 50 | Conversational AI with Joe Bradley, Chief Scientist and SVP Data Science & ML at LivePersonIn Episode 50 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Joe Bradley, Chief Scientist SVP Data Science & ML at LivePerson, where they discuss Conversational AI, which includes;What the business benefits are of Conversational AIHype V Reality of Conversational AI Who is doing it versus who isn't and why How organisations know when they are ready to implement thisThe Pros and Cons of Conversational AI & Personalization The relationship between Conversational AI & Personalization How it differs from building a general DS/ML capabilityThe learnings of working at mammoth brands such as Nike...2022-09-1357 min

Driven by Data: The PodcastS2 | Ep 49 | The Framework of Change & Transformation with Zoher Karu, Vice President CDAO of Blue Shield of CaliforniaIn Episode 49 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Zoher Karu, Vice President Chief Data & Analytics Officer for Blue Shield of California, where they discuss the framework of change & transformation, which includes; How to spot evidence of transformationThe key ingredients of transforming organisations through Data & AnalyticsWhy most organisations very rarely make a start with change The playbook to getting the change management piece right The role of the Data Leader in Change/TransformationHow we know to start with a business challenge/opportunity and work backwards but why that doesn't happen...2022-09-0654 min

Driven by Data: The PodcastS2 | Ep 48 | Data Enablement to Help Britain Prosper with Ranil Boteju, Group Chief Data & Analytics Officer at Lloyds Banking GroupIn Episode 48 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Ranil Boteju, Group CDAO at LBG, where they discuss the importance of enabling Data and Analytics teams into businesses, to help them transform, which includes;How Data and Analytics have evolved in BankingWhat the Data and Analytics transformation he is leading at LBG looks likeWhat does winning in data and Analytics look like at a big organisation like LBGWhat the biggest challenges are Why they’re putting a huge emphasis on non-technical roles such as; Culture, Communications and Ethics Tackling Data Et...2022-08-3053 min

Driven by Data: The PodcastS2 | Ep 47 | Data Science; Past, Present & Future with Adam Sroka, Head of Machine Learning Engineering at OrigamiIn Episode 47 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Adam Sroka, Head of Machine Learning Engineering at Origami, where they discuss everything that entails Data Science, which includes; An insight to Origami Adam's role/responsibilities and what he is tasked with achieving Some of the key challenges/complexities when it comes to using Data and Analytics to tackle global challenges, concerning the energy sector The role ML teams play, following this and examples of cases The main changes between Data Science of 5 years ago versus Data Science of today How...2022-08-2344 min

Driven by Data: The PodcastS2 | E46 | Attracting Great Talent to Build Great Teams with Paul French, Director of Data & Analytics at First CentralIn Episode 46 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Paul French, Director of Data & Analytics at First Central, where they discuss how to attract great talent, to build great teams, which includes;Why First Central defines its business as an “innovator in data”Why he decided to set up Data Culture & Product TeamThe 3 characteristics that made him join the business and how the business could articulate this clearly Why he prioritised building the team in his first 6 months Why you need a talent strategy just as you need a strategy for...2022-08-1659 min

Driven by Data: The PodcastS2 | Ep 45 | The Role of Data in Business Transformation with Lara Izlan, Director of Data Strategy at ITVIn Episode 45 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Lara Izlan, Director of Data Strategy at ITV, where they discuss the role of Data in business transformation, which includes; The group-wide, multi-year Data Strategy and what it incorporatesHow that supports the wider ITV corporate Digital Transformation StrategyThe benefits of a cross-functional team structure Data-Driven Thinking V Value-Led approach The importance of cultural and mindshift change How ITV are realising the “promise of value” Why the iterative approach has been a key to successWhy the product-way is realising commercial value Mapping ever...2022-08-0959 min

Driven by Data: The PodcastS2 | Ep 44 | Data Ethics or Just Ethics with Caroline Carruthers, CEO at Carruthers and JacksonIn Episode 44 of Season 2, of Driven By Data: The Podcast our CEO Kyle Winterbottom is joined by Caroline Carruthers, CEO at Carruthers and Jackson. Where they discuss Data ethics, which include:The evolution of the summer school What is sdata ethics The Importance of data and analytics Why Data Ethics has become a “thing”How organisations tangibly implement Data & Analytics into their organisationHow does this affect the wider Data & Analytics EcosystemTips on do’s and don’tsWhere Data Ethics sits on a business's agenda 2022-08-0237 min

Driven by Data: The PodcastS2 | Ep 43 | Using Machine Learning to Scale Personalization in Healthcare with Christer Johnson, Chief Analytics Officer at HealthfirstIn Episode 43 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Chief Analytics Officer at Healthfirst, Christer Johnson, where they discuss using Machine Learning to scale personalization in healthcare, which includes: What personalization means from a health care perspective and its importanceHow to help members get access to the healthcare they require The importance of health equity and what Healthfirst are doing to combat thatHow ML is leveraged for personalization How to know what to prioritise and optimizeThe results of this and the next best action from thereWhat role digital transformation is playing within the healthcare s...2022-07-2654 min

The RAG Podcast - Recruitment Agency Growth PodcastSeason 5 | Ep 36 - Kyle Winterbottom returns to discuss how Orbition has generated 100% of its 7 figure revenue as a direct result of his brandOn this week’s episode, I was joined by Kyle Winterbottom, the Founder of Orbition Group, a specialist Data & Analytics recruitment agency with 10 staff based in Manchester.Kyle first came on The RAG Podcast in November 2020 when his agency was less than 3 months old. Kyle was a member of the Hoxo Academy back then and was beginning to win business using his daily Linkedin content in addition to his marketing events and podcast that he was already running.In 18 months, he has managed to grow the business to a team of 10 and can track 100% of th...2022-07-201h 04

Driven by Data: The PodcastS2 | Ep 42 | Enabling a Data Culture with Prachi Priya, Chief Data & Analytics Officer at Team OneIn Episode 42 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Chief Data & Analytics Officer at Team One, Prachi Priya, where they discuss how to enable a Data Culture in the world of Analytics, which includes: How the evolution of analytics maturity affected the role of the CDO Ways to adapt to the constant advancing market trendsThe definition of Data CultureKey components that make up Data Culture How to enable that culture and allow it to flourishHow to go about gaining buy-in from the C-SuitPrachi's experience in regards to the relationship between DEI and Data Culture 2022-07-1949 min

Driven by Data: The PodcastS2 | Ep 41 | Bringing Together Different Disciplines to Unlock The Power of Data with Alyssa Elser, Senior Vice President for Customer Analytics & Marketing at Popular BankIn Episode 41 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Senior Vice President of Customer Analytics & Marketing at Popular Bank, Alyssa Elser, where they discuss how combining different disciplines can help unlock the power of Data, which includes: The process of building the CA function from scratchWhy this was on the business agenda and its purposeSpecific disciplines that have been merged together and how this was decidedWhat this means in reality, in terms of what it allowed Alyssa to createThe benefits and challenges of building the CA function Details regarding the team at Popular Bank e...2022-07-1247 min

Driven by Data: The PodcastS2 | Ep 40 | Data Education: The Foundation of Value Creation with Maggie Remynse, Vice President for Curriculum for Data CampIn Episode 40 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Maggie Remynse, Vice President for Curriculum for Data Camp, where they discuss how Data Education is the foundation of value creation, which includes: The role Data Literacy has in Digital Transformation Why Data Education is so important in data analytics Why organisations should conduct a skill-gap analysisWhat needs to be included for this to be done successfully How organisations can upskill their employees How to manage expectations around what business leaders expect, regarding upskilling The, not so obvious, benefits of upskilling How to approach differences...2022-07-0551 min

Driven by Data: The PodcastS2 | Ep 39 | People and Analytics: The combination for Success with Ian Wallis, People Analytics and Insight Director at HMRCIn Episode 39 of Season 2, on Driven By Data, Kyle Winterbottom is joined by People Analytics and Insight Director at HMRC, Ian Wallis, where they discuss how the combination of people and analytics is a recipe for success, which includes: Discussion around Ian's published book, what led to writing it, and the main goal of it The gap between the theory and the reality of data implementation Anything during the research phase that surprised IanHow to go about building a high-performance team and how to know when you are actually "there"Why despite most businesses struggle to attract and r...2022-06-2850 min

Driven by Data: The PodcastS2 | Ep 38 | Why You Don’t Need To Be Technical To Succeed in Data Analytics with Eva Murray, Lead Evangelist EMEA at SnowflakeIn Episode 38 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Eva Murry, Lead Evangelist for EMEA Region at Snowflake, where they discuss why you don't need to be technical to achieve in Data Analytics which includes: How people from outside the Data industry can position themselves as the desired candidate, in today's competitive marketReasons someone would want to start in the Data Analytics communityThe importance of networking Where you can go to find valuable resources How data democratisation leads to a truly data-driven businessThe role Data Literacy plays in data democratisationHow "non-data/technical" people drive...2022-06-2155 min

Driven by Data: The PodcastS2 | Ep 37 | Productionising Machine Learning is Difficult: Trials and Tribulations from the Field with Sean Robertson, Consulting Partner for Mesh-AIIn Episode 37 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Consulting Partner for Mesh-AI, Sean Robertson, where they discuss the difficulties of Productionising Machine Learning, which includes:The Mesh-AI story Reasons why so many organisations struggle to get ML into production Discussion around whether sector matters Specifics that need to be considered with regards to Data ManagementThe non-technical components that must be respected Identifying when an organisation is ready for MLDifferences in what companies are doing or not doing, which determines their successAn idea to what ML looks like over the next 3-5 years 2022-06-1453 min

Driven by Data: The PodcastS2 | Ep 36 | Data-Driven Decisions That Can Be Life or Death with Major George McCrea & Captain Luke Parker at the National Centre for Geospatial IntelligenceIn Episode 36 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Major George McCrea, Chief of Staff & Captain Luke Parker, Senior Technical Officer at the National Centre for Geospatial Intelligence, where they discuss data-driven decisions that can be life or death which includes:Reasons they believe they were listed in this years Data IQ 100Cases where the work they have done with Data played a crucial role, including COVID, Adventure Training, HADR and Carbon SequestrationHow they constitute the concept of value as a non-commercial organisation Exploring how combining people, process and technology differs from the commercial wo...2022-06-0759 min

Driven by Data: The PodcastS2 | Ep 35 | Making Data Your Competitive Advantage with Eddie Short, Former CDO for Virgin Media O2In Episode 35 of Season 2, on Driven By Data, Kyle Winterbottom is joined by former CDO of Virgin Media O2, Eddie Short, where they discuss how to make your data your competitive advantage, which includes:What companies that are winning with data are doing that others aren’t The role of Data in Digital Transformation The relationship between the CDO and the CIO Where the CDO should report Why most organisations still think Data & Analytics is ITHow ordinary businesses start to try and compete with the likes of AmazonWhat constitutes being a Data-Driven businessGetting data recognised by the business as an...2022-05-3158 min

Driven by Data: The PodcastS2 | Ep 34 | How to Compete, Grow and Win with CRM with Dione Rayside, CRM Director at Engine UKIn Episode 34 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Dione Rayside, CRM Director at Engine UK, where they discuss how organisations can compete, grow and win by being customer-focused, which includes:Her unique career path from HR to Sales to Data/CRM Leader and why she used to be embarrassed about it, but what it’s given her Why an interest in people is key to successThe importance of allyship in succeeding as a “diverse” individual in Data & AnalyticsHow Engine Transformation are walking the walk with Diversity & Inclusion and the award they recently won for th...2022-05-2446 min

Driven by Data: The PodcastS2 | Ep 33 | The Impact of Design on Analytics with Brian T. O'Neill, Founder of Designing for AnalyticsIn Episode 33 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Founder of Designing Analytics, Brian O'Neil where they discuss the impact of the design on analytics which includes:Why nobody really wants your team’s data science and analytics…even if they ask for itThe #1 non-technical hurdle to achieving business value with data and why teams continue to failWhat data science and data product teams can learn from software product teams about building useful, usable, high-value digital solutionsHow data product teams and leaders can leverage design to become innovation partners to their internal stakeholdersWhy design is n...2022-05-171h 03

Driven by Data: The PodcastS2 | Ep 32 | Demystifying MLOps with Andy McMahon, Machine Learning Engineering Lead at NatWest GroupIn Episode 32 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Machine Learning Engineering Lead, Andy McMahon where they discuss demystifying MLOPs which includes:What is MLOpsWhat constitutes valueWho should “do” MLOps How do you know you're doing it wellWhen should it be implementedWhy are companies getting it wrongThe misconceptions about MLOpsSuccessful case studies that have proved the tangible valueHow organisations and business leaders deal with the ever-changing tech/data/analytics landscape 2022-05-101h 00

Driven by Data: The PodcastS2 | Ep 31 | Why Most Organisations Struggle to Maximise Their Data Opportunity with Herman Heyns CEO at AnmutIn Episode 31 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, CEO at Herman Heyns where they discuss why most organizations struggle to maximise their data opportunity which includes:What’s the biggest obstacle/challenge for organisations trying to realise value through the use of Data & Analytics?Why the gap between the data we have and the data we need so bigThe solutions that are available to combat thisWhy so many organisations start at the wrong placeHow we tackle this problemWhy Data Offices have struggled to close this gap 2022-05-0355 min

Driven by Data: The PodcastS2 | Ep 31 | Why Most Organisations Struggle to Maximise Their Data Opportunitywith Herman Heyns CEO at AnmutIn Episode 31 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, CEO at Herman Heyns where they discuss why most organizations struggle to maximise their data opportunity which includes: What’s the biggest obstacle/challenge for organisations trying to realise value through the use of Data & Analytics? Why the gap between the data we have and the data we need so big The solutions that are available to combat this Why so many organisations start at the wrong place How we tackle this problem Why Data Offices have struggled to close this gap 2022-05-0349 min

Driven by Data: The PodcastS2 | Ep 30 | The Resurgence of Data Management with Steve Neat GM EMEA at AlationIn Episode 30 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Steve Neat, GM EMEA at Alation, where they discuss the resurgence of Data Management, which includes:Why we are seeing a resurgence in organisations focusing on Data Management over the last 12 months How new tools coming to market are driving organisations to focus on their data management The role data plays in businesses today How businesses successfully create a data culture How Alation is helping organisations on this journey 2022-04-2649 min

Driven by Data: The PodcastS2 | Ep 29 | The Challenges Preventing Value Realisation with Survat Bansal Founder and CEO at ClaristaIn Episode 29 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Survat Bansal, Founder and CEO of Clarista, where they discuss the challenges preventing value realisation, which include:The key challenges firms are facing in driving better value from dataHow the role of a CDO evolved about tackling those challengesHow data utilization is changing in firmsHow data management tools/tech is driving a resurgenceWhat is happening to the current approach to data management What is Data Culture What data leaders should always keep in mind?Why their is such a high turnover in data-related roles 2022-04-1959 min

Driven by Data: The PodcastS2 | Ep 28 | Think Like an Executive: Demystifying Data & AI for Execs with David Bloch, Executive Data and AI ProfessionalIn Episode 28 of Season 2, of Driven By Data, Kyle Winterbottom is joined by David Bloch, Founder at SME2 where they discuss how to demystify data and AI for executives, which includes:Why CDOs don't view themselves as executives How to develop executive skillsWhy there is a need for Data Leaders to hold a commercial target The role timeframes and red-tape play in how successful Data Leaders are in demonstrating value realisationHow business leaders are managing their decisions without any data representation How to transform organisational culture 2022-04-1254 min

Driven by Data: The PodcastS2 | Ep 27 | Product Thinking V Data Product V Data as a Product with Rob Wadsworth, Director of Enterprise Data for Kin + Carta EuropeIn Episode 27 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Rob Wadsworth, Director of Enterprise Data for Kin + Carta Europe, where they discuss why now is the time to think differently about data, which includes:The difference between product thinking, data products and data as a product How these differences impact the value an organisation can driveHow organisations are being held back by their inability to think differentlyHow product thinking impacts investment and ROIHow to build and structure your Data & Analytics team for product thinkingThe roles that are the most pivotal How to get started...2022-04-0549 min

Driven by Data: The PodcastS2 | Ep 26 | Data Operating Models for Digital Transformation with Niladri Shekhar Dutta, Global Director; Head of AI Innovation & Data Strategy at EricssonIn Episode 26 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Niladri Shekhar Dutta, Global Director; Head of AI Innovation & Data Strategy at Ericcson, where they discuss how data operating models support digital transformation and operational excellence, which includes; How Data Strategy supports Digital Transformation What this means in regards to an organisation's DNA An insight into rule-driven decision-making How Ericcson achieves this The key components in achieving operational excellence What’s the role of Data and AI in overall DNA transformation to digital What the future of telco looks like in terms of the next ge...2022-03-2949 min

Driven by Data: The PodcastS2 | Ep 25 | Transforming Business with Data with Helen Mannion, Global Data Director at SpecsaversIn Episode 25 of Season 2, on Driven By Data, Kyle Winterbottom is joined by Helen Mannion, Global Data Director at Specsavers where they discuss: What Helen is tasked with achieving at Specsavers Specsavers Journey through Data-Transformation Pivotal movements within their journey over the past 3 years The biggest contributions to Helen's success Key competencies when building the best data-driven team Biggest challenges when building a data-driven team Advice for data leaders about to embark on the same journey What's next for Specsavers 2022-03-2241 min

Driven by Data: The PodcastS2 | E24 | Kyle Appears on the Business of Data Podcast with Catherine King from Corinium Global IntelligenceIn Episode 24 of Season 2, on Driven by Data: The Podcast, our very own Kyle Winterbottom joins forces with Catherine King and appears on the Business of Data podcast, where they discuss the current trends in Data & Analytics, which includes; • The rise of the Data Engineer • The resurgence of Data Governance as an enabler • The role of personal brand & thought leadership • Tackling Diversity & Inclusion • The current talent market • Building Data & Analytics teams • Articulating a compelling narrative 2022-03-1730 min

Driven by Data: The PodcastS2 | Ep 23 | The Evolution of the CDO with Jason Foster, Chief Data Officer at Cynozure GroupIn Episode 23 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Jason Foster, Chief Operating Officer (CDO) at Cynozure Group where they discuss:Future Plans for The Cynozure GroupThe evolution of the role of a CDOWhat modern-day CDOs need to consider and where their priorities should lieBiggest challenges for a CDOWhy the average tenure for a CDO is only 2 yearsThe role an organisation plays in allowing the CDO to be successful 2022-03-1549 min

Driven by Data: The PodcastS2 | Ep 23 | The Evolution of the CDO with Jason Foster, Chief Data Officer at Cynozure GroupIn Episode 22 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Jason Foster, Chief Data Officer (CDO) at Cynozure Group where they discuss: Future Plans for The Cynozure Group The evolution of the role of a CDO What modern-day CDOs need to consider and where their priorities should lie Biggest challenges for a CDO Why the average tenure for a CDO is only 2 years The role an organisation plays in allowing the CDO to be successful 2022-03-1549 min

Driven by Data: The PodcastS2 | Ep 22 | AI: Helping Brands to Engage Audiences with Interactive Video with Marika Roque, Chief Operating Officer at KERV InteractiveIn Episode 22 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Marika Roque, Chief Operating Officer at KERV Interactive where they discuss:The purpose of Kerv's technology The benefits of an organisation using Kerv's technology How Kerv is leveraging data to optimize the future of user engagement whilst shoppingWhat the future of shopping looks like How cookies will affect what Kerv does How cookies will impact how organisations utilise video content Kerv's major success stories 2022-03-0850 min

Driven by Data: The PodcastS2 | Ep 21 | Simplifying the Complex with Robin Sutara, Chief Data Officer at Microsoft UKIn Episode 21 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Robin Sutara, Chief Data Officer at Microsoft UK, where they discuss:How to get more data talent into the eco-system whilst ensuring it is diverse Why organisations struggle to hire a diverse workforceWhy organisations have found it difficult to gain tangible results for being innovative with regards to Data & Analytics How to simplify and tackle; technology, people & processHow we can use data to simplify some of our societal challengesWhat are the main challenges we can combat and how 2022-03-0141 min

Driven by Data: The PodcastS2 | Ep 20 | Tackling the Data Talent Gap with Simon Walker (CCO) and Tim Smeaton (CEO), Kubrick GroupIn Episode 20 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Simon Walker (CCO) and Tim Smeaton (CEO), Managing Director at Kubrick Group, where they discuss tackling the growing data talent gap which includes:The implications of the increasing talent gap in data on the industry as a whole The causes of the widening talent gapHow organisations can combat the talent gap Why organisations expectations are too high How data leaders can help solve the talent gap Innovative ways to drive diversity in data Becoming the employer of choice for in-demand candidates 2022-02-2252 min

Driven by Data: The PodcastS2 | Ep 19 | The Future of Data with DI Mayze, Global Head of Data and AI at WPPIn Episode 19 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Di Mayze, Global Head of Data and AI at WPP, where they discuss the future of data, which includes: The biggest challenges within Data & Analytics The evolution of Data & Analytics over the next 10 years How to strike the right balance between being data-driven and creative What skills you need to prepare for the future The importance of deep-skilling The opportunities the meta-verse will bring 2022-02-1546 min

Driven by Data: The PodcastS2 | Ep 19 | The Future of Data with DI Mayze, Global Head of Data and AI at WPPIn Episode 19 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Di Mayze, Global Head of Data and AI at WPP, where they discuss the future of data, which includes: The biggest challenges within Data & Analytics The evolution of Data & Analytics over the next 10 years How to strike the right balance between being data-driven and creativeHow WPP are using Avatars to make AI funWhat skills you need to prepare for the future The importance of deep-skilling The opportunities the meta-verse will bring 2022-02-1546 min

Driven by Data: The PodcastS2 | Ep 18 | AI Monetisation Operating Models with Somil Gupta, AI Strategy and Monetization AdvisorIn Episode 18 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Somil Gupta, AI Strategy and Monetization Advisor, where they discuss the operating models required to monetize artificial intelligence which includes: His journey to becoming Data/Ai Influencer of the Year – 2021 How 70% of organisations have taken AI into production The typical gaps and challenges in AI adoption Why organisations have struggled to monetization data/AI What needs to change to make that happen The concept of Algorithmic Business Why algorithmic thinking is different from traditional management thinking Why we need Algorithmic Operating Models How or...2022-02-0847 min

Driven by Data: The PodcastS2 | Ep 17 | Networking In Data; Building a Reputation with Catherine Wilks, Senior director at Slalom and NEDIn Episode 17 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Catherine Wilks, Senior director at Slalom at NED, where they discuss how to drive value through networking which includes: An insight into working at shalom The benefits of networking How networking has evolved, particularly post-pandemic Why some individuals struggle to network, and advice for those who do The implications networking has on a businesses brand and their reputation The outcomes you can expect if you don't network Catherine's own story of networking success 2022-02-0145 min

Driven by Data: The PodcastS2 | Ep 17 | Networking In Data; Building a Reputation with Catherine Wilks, Senior Director at Slalom and NEDIn Episode 17 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Catherine Wilks, Senior Director at Slalom at NED, where they discuss how to drive value through networking which includes: • The benefits of networking • How networking has evolved over the years • Networking post-pandemic • Why some struggle to network, and advice for those who do • The implications networking has on brand and reputation • Diversity challenges within networking • The outcomes you can expect if you don't network • The "ROI" of networking • Catherine's own story of networking success 2022-02-0145 min

Driven by Data: The PodcastS2 | Ep 16 | Data Management; Alternative Perspectives for Driving Value at Scale with Paul Jones, Director of Data, Analytics & AI at Baringa PartnersIn Episode 16 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Paul Jones, Director of Data, Analytics & AI at Baringa Partners, where they discuss how to drive value through alternative perspectives within data management, which includes: How Data Management has evolved over the last 20 years Different perspectives of Data Management What kinds of value creation opportunities do these different perspectives open up The role of technology within Data Management Why having different perspectives can break down silo’s and improve collaboration The importance of jargon-busting and applying common sense to Data Management Whether these va...2022-01-2546 min

Driven by Data: The PodcastS2 | Ep 15 | Driving Cultural Change to become Data-Driven with Ian Thomas, Chief Data Officer at CrederaIn Episode 15 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Ian Thomas, Chief Data Officer at Credera, where they discuss how to drive cultural change within an organization to make it data-driven. Ian provides great insight and tangible advice on how organizations can benefit from adopting a data-driven culture and how to achieve it successfully, which includes:What a data-driven cultural change means Why culture plays a crucial role in data-driven projects failing Who is responsible for leading cultural changeThe role humility plays in the journey to cultural transformationHow to identify if your...2022-01-1853 min

Driven by Data: The PodcastS2 | Ep 14 | The Human Side of Data Governance with Nicola Askham, The Data Governance CoachIn Episode 14 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Nicola Askham, The Data Governance Coach, where they discuss why it's important to address the human side of Data Governance within an organization, which includes:Why Nicola started her own businessThe importance of helping your employees understand the value of data governance How organisations can train internally Why there has been a re-surgence in the world of data governance within the last 12 months The biggest challenges facing the Data Governance community How to instil cultural change around the importance of data governance The...2022-01-1145 min

Driven by Data: The PodcastS2 | Ep 13 | How To Win With Customer Centricity with Neil Hoyne, Chief Measurement Strategist at GoogleIn Episode 13 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Neil Hoyne, Chief Measurement Strategist at Google, where they discuss how to build truly customer-centric organisations, which includes:What customer-centricity really meansThe shift from product-oriented strategies to a customer-centric strategyHow to be truly customer-centric How to identify your best customersHow to acquire, develop & retain customersHow to build relationships with your customersThe biggest mistakes organizations make that prevent them from being truly customer-centricWhy is so much data collected by companies but unused The role of personalisation and experimentation How the pandemic has changed things...2022-01-0455 min

Driven by Data: The PodcastS2 | Ep 12 | The Balance Between Art & Science with Nathan Hungenberger, CTO & EVP at KnownIn Episode 12 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Nathan Hungenberger, CTO & EVP Science at Known where they discuss the importance of getting the balance right between science and creativity, which includes; The importance of data science in making better creativeWhy adopting the scientific methodology is crucialThe tangible benefits of experimentation How to incorporate experimentation into an already hectic workload/scheduleHow focusing on the science methodology makes it easier to build data science teamsThe importance of optimizing creativity and what role data science plays in thisHow he built a successful team of 125...2021-12-2841 min

Driven by Data: The PodcastS2 | Ep 11 | Humanizing Data With Machines with Lyndsee Manna, EVP of Strategic Partnerships at Arria NLGIn Episode 11 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Lyndsee Manna, EVP of Strategic Partnerships at Arria NLG, where they discuss how natural language technology is helping to humanize data, which includes:An introduction into Lyndsee’s background and journey to her role at Arria!The role Arria has in allowing data to reveal insights by automatically generating language content from your data.Why Lyndsee sees the importance of humanizing data!The importance of being insights-driven rather than data-driven!An insight into how our brain processes different types of data!How humans, wo...2021-12-2148 min

Driven by Data: The PodcastS2 | Ep 10 | Schmarzo Unplugged: Actually Monetizing Data with Bill Schmarzo, Customer Advocate and Data Management Incubation at Dell TechnologiesIn Episode 10 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is re-joined by Bill Schmarzo, Customer Advocate and Data Management Incubation at Dell Technologies, where they discuss how things have gone since his first appearance on the podcast, which includes: What his new role at Dell Technologies entails Why he's getting the chance to put his money where his mouth isWhy the transition away from the CIO was required and has happened How his prediction that there will be a CDMO (Chief Data Monetization Officer) is unfoldingHow the Data Leader is now the person responsible for...2021-12-1447 min

Driven by Data: The PodcastS2 | Ep 9 | How Data Has Disrupted the TV Advertising Sector with Jason Fairchild, Founder and CEO of tvScientificIn Episode 9 of Season 2 on Driven By Data: The Podcast, Kyle Winterbottom is joined by Jason Fairchild, Co-founder, and CEO of tvScientific, where they talk about how data has disrupted the TV advertising sector which includes:Jason Fairchild's journey to becoming the co-founder and CEO of tvScientific! An insight into tvScientific, the first performance platform for connected T.V!How Digital advertising has evolvedWhy T.V marketing will outperform social media marketing!What the next few years have in store for Jason Fairchild 2021-12-0748 min

Driven by Data: The PodcastS2 | Ep 8 | Infonomics: Monetizing, Managing and Measuring Data with Doug Laney, Data and Analytics Strategy Innovation Fellow at West MonroeIn Episode 8 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Doug Laney, Data and Analytics Innovation Fellow at West Monroe and renowned Author of Infonomics, where they talk about driving the value of a business through monetizing their data, which includes:Doug Laney's journey including his previous work experience and his work now at West MonroeAn insight into the value businesses can drive from data and being data fluentThe influence of 9/11 on how businesses viewed their continuity plans and whole system resilience towards dataThe first steps a business should take to monetize their...2021-11-3041 min

Driven by Data: The PodcastS2 | Ep 7 | Creating a Data Driven Organisation with Jordan Morrow, VP of Data Skills at PluralsightIn Episode 7 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Jordan Morrow, VP of Data Skills at Pluralsight, where they discuss how to build a truly data-driven organisation, which includes: The true definition of data literacy An insight into Pluralsight How Covid-19 has allowed companies to understand the importance of being data literate when creating a competitive advantageThe importance of understanding what companies want to do with their data and how to go about building out a road-map to do it!The importance of a companies ability to adapt and obtain a data...2021-11-2345 min

Driven by Data: The PodcastS2 | Ep 6 | Using Data to Understand and Change Culture with Ben Grinspan, Director of Cultural Strategy at Sparks & HoneyIn Episode 6 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Benjamin Grinspan, Director of Cultural Strategy at Sparks & Honey, where they discuss how organisations are using Data & Analytics to understand and change cultures, which includes:What is culture Why organisations require help in understanding culture How better business decisions are made by understanding culture How to quantify and categorise cultural change How they’ve created a Cultural Intelligence Platform which uses AI & NLP to understand and predict cultural changes The importance of prediction Some real-life examples of how they’ve helped organisations understand cult...2021-11-1652 min

Driven by Data: The PodcastS2 | Ep 5 | The Importance of Personal Brand for Data Leaders with Dylan Jones, Founder of myDataBrand.comIn Episode 5 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Dylan Jones, Founder of myDataBrand.com, where they discuss the importance of personal brand for Data Leaders, which includes:People get excited about insights from people, not company updates Why you should aim to make other people look like a rockstar Why you should give all of your knowledge away Why individuals need to be the face of the brand The importance of marketing the effectiveness of what you doThe role brand plays in rejecting the notion that data is a cost centre...2021-11-0958 min

Driven by Data: The PodcastS2 | Ep 4 | The Value of 1:1 Engagement with Rob Walker, Vice President of Decision Management & Analytics at PegasystemsIn Episode 4 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Rob Walker, Vice President of Decision Management & Analytics at Pegasystems, where they discuss the value of 1:1 customer engagement and how organisations are executing it, which includes:His journey with entrepreneurship and selling his business How they coined the term next best action The transformation to the 1:1 spaceWhy the returns are amazing Why the current model of segments and/or averages isn’t working The link between trust, interaction and relevance Identifying the best thing to talk about with your customer right nowWhy the me...2021-11-0249 min

Driven by Data: The PodcastS2 | Ep 3 | Competitive Advantage: The Evolution of Consumer Data with Mike Bregman, Chief Data Officer at Havas Media GroupIn Episode 3 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Mike Bregman, Chief Data Officer at Havas Media Group where they discuss how the evolution of consumer data is providing competitive advantage, which includes:• How the marketplace for consumer data has changed • The rise of the walled gardens • Defining relevant use cases that deliver the most value • How to calculate effort versus value • Using Data Science to predict ROI• The emergence of cleanrooms• Consumer identity & privacy will be guarded commodity • People...2021-10-2655 min

Driven by Data: The PodcastS2 | Ep 2 | The Pathway to CDAO with Peter Jackson, Chief Data & Analytics Officer at Exasol (and Carruthers & Jackson)In Episode 2 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Peter Jackson, Chief Data & Analytics Officer at Exasol (and Carruthers & Jackson) where they discuss the pathway to CDAO and the key considerations, which includes:His journey to dateWhy he made the move vendor side The power of Exasol Why organisations should have a CDAOWhy that person needs to be a "data professional"Why it’s only a matter of time before every organisation has a data office How to position yourself accordingly to become a CDAOThe two things that organisations are looking for in...2021-10-1945 min

Driven by Data: The PodcastS2 | Ep 1 | Becoming Data Literate with David Reed, Knowledge and Strategy Director at Data IQIn Episode 1 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by David Reed, Knowledge and Strategy Director at Data IQ where they discuss the value data literacy has within organisations, which includes:The work of the Data IQ Why he decided to write his new book How Data initiatives haven’t given organisations the return we all expected Why we need to convince businesses that it’s worth sustaining investment How most new initiatives within businesses fail, especially within product & technology We all know data has value to an organisation, we just can’t agree o...2021-10-1256 min

Driven by Data: The PodcastEp 50 | Weaponising Data Privacy with Julia Shullman, General Counsel & Chief Privacy Officer at TripleLiftIn Episode 50 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Julia Shullman, General Counsel and Chief Privacy Officer at TripleLift, where they discuss how the Big-Tech players have weaponised Data Privacy and the effects it’s had on the advertising industry, which includes;How the Big Tech players have weaponised Data Privacy The dysfunctional hamster wheel of privacy solutions How silos have impacted data privacy solutions How privacy solutions have stagnated for the last 20 years Anti-Trust V Privacy Why we’ve been addressing the same challenges for years How the big tech players are spinning up t...2021-09-0844 min

Driven by Data: The PodcastEp 49 | Crafting Your Career in Data Analytics with Karen Jean-Francois, Analytics Manager at CardlyticsIn Episode 49 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Karen Jean-Francois, Analytics Manager at Cardlytics, where they discuss how people can craft the career they want in Data & Analytics, her humbling career journey so far and how she overcame imposter syndrome, which includes;Moving from the Caribbean to Paris to London Her struggles of living away from home & her family The transition from performing at the European Championships into the world of Data Why she hosts the Women In Data Podcast How she was awarded the 20 in Data & Technology 2020 Why she struggled to find...2021-08-3147 min

Driven by Data: The PodcastEp 48 | Data-Driven Culture: The Role of HR with Natalie Cramp, CEO at ProfusionIn Episode 48 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Natalie Cramp, CEO at Profusion, where they discuss the role of HR in driving a data culture within an organisation and the benefits of putting data into HR, which includes;How HR can drive a data culture Why the next hire into your HR team should be a Data Scientist How data can create a more objective, fair and all-encompassing HRExamples of how this worked successfully at the 2012 London Olympic games The impact on recruitment, career progression, remote working and employee engagementHow data can be...2021-08-2455 min

Driven by Data: The PodcastEp 47 | The Schism in Marketing; Data-Driven Creative with Steve Mattey, Managing Director at HH Global, InteractiveIn Episode 47 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Steve Mattey, Managing Director at HH Global, Interactive, where they discuss the role of data in the new age of marketing, which includes;Data & Marketing, Post Covid The change in behaviours of consumers The schism in marketing between creative and data Top-Down (The Big Idea) V Bottom Up (Data-Driven)The importance of creating the perfect learning loopWhy traditional agencies have “fallen asleep at the wheel”Digital Transformation can’t happen without Data The rise of data-driven creativeWhy we’re in the perfect storm for cultural transfor...2021-08-1750 min

The Search Podcast - Inspiring RecruitmentThe Search - Season 2, Episode 4 with Kyle Winterbottom, Founder and Managing Director of OrbitionSeason 2, Episode 4 of THE SEARCH PODCAST - I was joined by the Founder and Managing Director of Orbition, Kyle Winterbottom. Kyle set up Orbition in September 2020 after decided it was time to go it alone and he has never looked back since! Orbition understand that there is much more that needs to align other than a list of technical requirements. Values, competency, experience, projects, technology, personality-fit all plays its part, and it’s their understanding of that which allows them to commit to matching the right person with the right organisation. Listen now to...2021-08-1121 min

Driven by Data: The PodcastEp 46 | Data In The Boardroom with Sameer Rahman, Director of Insight at The Royal MintIn Episode 46 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Sameer Rahman, Director of Insight at The Royal Mint, where they discuss the role of data in the boardroom and how to get it there, which includes; Why you need to “show the money” The importance of showing the conclusion first Why simplicity is key The importance of understanding the people in the boardroomAnswer 1 burning questionStart with Strategy but not the Data Strategy Why middle-management can be more important than the boardroomThe difference in obtaining buy-in between middle management and the boardroom Why you need to c...2021-08-0352 min

Driven by Data: The PodcastEp 45 | AI & The Two Singularities with Calum Chace, AI Author & Keynote SpeakerIn Episode 45 of Driven by Data: The Podcast, Kyle Winterbottom is joined by AI Author and Keynote Speaker, Calum Chace, where they discuss what impact Artificial Intelligence will have on human society in the future, which includes;His background in journalism and how he got onto the AI journey What Artificial General Intelligence is and how it will happen The big bang of AI in 2012: when it started to make money for organisations Why businesses that don’t deploy AI will be out of business in 10 years Why the technological singularity will be the biggest event in human hi...2021-07-2742 min

Driven by Data: The PodcastEp 44 | The Future of eCommerce: Choice-Driven Experiences with Amiel Shapiro, VP of Data & Insights at EkoIn Episode 44 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Amiel Shapiro, VP of Data & Insights at Eko, where they discuss how choice-driven experience will play a major part in the future of eCommerce and Digital Retail, which includes;How his Data journey started in the Israeli Special Intelligence Unit The transition from being a creative-driven organisation to being a results-orientated organisation The cultural transformation that occurred to achieve that Why the power of choice is key in the future of retail/eCommerce How major global brands are utilising these methods How they identified Data...2021-07-2048 min

Driven by Data: The PodcastEp 43 | The Value of a Data Mesh with Jon Cooke, Founder of DataceptionIn Episode 43 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Jon Cooke, Founder of Dataception, where they discuss the benefits of the data mesh and the value it brings, which includes;What is a data meshHow it differs from other data platforms Why it’s faster, cheaper and less risky The commercial value which a data mesh brings The type of organisations it suitsHow it improves Speed & Scale of capability Its relationship with self-serve, experimentation and data management Fail fast mentality The importance of organisational change The ownership considerations Build V BuyThe talent requirements Success Sto...2021-07-1341 min

Driven by Data: The PodcastEp 42 | Selling The Value of Your Data Strategy with Doug McConchie, Head of Data & Analytics at HSOIn Episode 42 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Doug McConchie, Head of Data & Analytics at HSO, where they discuss how to sell the value of your Data Strategy, which includes;The separation of data from technology Why companies start their Data & Analytics journey without a strategyThe major risks of doing soThe requirement of brutal prioritizationThe importance of continuously selling the value of your strategy How to articulate the value in different ways to specific audiences Any strategy should exist exclusively to support the business objectivesWhy you need to understand levels of maturity to...2021-07-0649 min

Driven by Data: The PodcastEp 41 | Your True Guide to AI with Daniel Hulme, TedX Speaker and CEO at SATALIAIn Episode 41 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Daniel Hulme, TedX Speaker and CEO at Satalia, where they have a truly fascinating conversation about the current Artificial Intelligence landscape and what the future holds, which includes:His TedX experience Why organisations don’t have ML/Data problems, they have decision problems Asking machines to resemble human behaviour isn’t “intelligence”Why he hasn’t seen a single complex system in production The true paradigm of AI is systems that can adapt themselves in production Why there are less than a handful of companies in the wor...2021-06-2951 min

Driven by Data: The PodcastEp 40 | Demonstrating Business Value & The Financial Impact with Jason Krantz, CEO/Founder at Strategy TitanIn Episode 40 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Jason Krantz, CEO/Founder at Strategy Titan, where they discuss how to demonstrate the business value and financial impact of our Data & Analytics initiatives, which includes:Our job is to create clarity on how data can help the business reach its goalsWhy we need to find a balance between data literacy and business literacy The importance of business context Why its impossible to translate how D&A initiatives benefit the business without business literacy Push Versus Pull: why you’ve got to embrace the pull model...2021-06-2252 min

Driven by Data: The PodcastEp 39 | Scaling AI In Your Organisation with Errol Koolmeister, Head of AI Foundation at H&MIn Episode 39 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Errol Koolmeister, Head of AI Foundation at H&M, where they discuss how to successfully productionize Artificial Intelligence at scale, which includes:Why they established the foundation as an external function and then integrated it into the businessWhat the companies that are succeeding with AI are doing versus the ones who aren’tWhy you should focus on incremental value delivery as early as possible The 3 key factors for scale: Value, Feasibility, ReusabilityWhy you should start with the most flexible use case, not the best or mo...2021-06-1554 min

Driven by Data: The PodcastEp 38 | Building Your Brand to Stand Out From The Crowd with Christina Stathopoulos, Analytics Lead at GoogleIn Episode 38 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Christina Stathopopolous, Analytics Lead at Google, where they discuss how to build your personal brand to stand out in the crowded Data & Analytics market, which includes:Getting hired by Google The importance of positivity and persistence Why building a brand is overlooked and not taken an advantage ofHow to build a personal brand despite being an introvertWhy consistency is keyWhy you should look at this as an investment in yourselfThe importance of contributing to the community Don’t try to learn all of the "hard" sk...2021-06-0847 min

Driven by Data: The PodcastEp 37 | The Role of the CDO in Creating a Data Culture with Cindi Howson, Chief Data Strategy Officer at ThoughtSpotIn Episode 37 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Cindi Howson, Chief Data Strategy Officer at ThoughtSpot, where they discuss how the CDO can create a data culture, which includes:85% fail to achieve the full benefit, not fail full stopOnly 14% of organisations are measuring ROIHow to measure ROI: Leading Indicators V Lagging Indicators 61% of Data Leaders suggest that culture is the biggest barrier to creating a truly data-driven organisation85% of boards have expectations to become data-driven The relationship between leadership styles and culture, and the success of Data & Analytics initiativesThe evolution of the CDAOThe...2021-06-0142 min

Driven by Data: The PodcastEp 37 | The Role of the CDO in Creating a Data Culture with Cindi Howson, Chief Data Strategy Officer at ThoughtSpotIn Episode 37 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Cindi Howson, Chief Data Strategy Officer at ThoughtSpot, where they discuss how the CDO can create a data culture, which includes: 85% fail to achieve the full benefit, not fail full stop Only 14% of organisations are measuring ROI How to measure ROI: Leading Indicators V Lagging Indicators 61% of Data Leaders suggest that culture is the biggest barrier to creating a truly data-driven organisation 85% of boards have expectations to become data-driven The relationship between leadership styles and culture, and the success of Data & Analytics initiatives The evolution of...2021-06-0142 min

Driven by Data: The PodcastEp 36 | The Future of Insights & The Death of the Dashboard with Adrian Kingwell, CEO of Mezzo LabsIn Episode 36 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Adrian Kingwell, CEO of Mezzo Labs, where they discuss what the future of insight looks like and if we've seen the death of the dashboard, which includes:His journey into running a successful Digital Analytics business How staff churn was his biggest problem in the early days Why actionable insights are the crown jewels of analytics The importance of the presentation of insights Why we spend too much time on Data Visualisation How there is something missing “in the final mile” which makes insight actionable How...2021-05-2545 min

Driven by Data: The PodcastEp 35 | The Need for a Data NED with Caroline Worboys, Data, Digital & AI NEDIn Episode 35 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Caroline Worboys, Data, Digital & AI NED, where they discuss why the Data, Analytics and AI industry needs independent NED's, which includes:Why we need to be creative as well as analytical The need to be outcome-focused but understanding how you'll get there The Art of the Possible: Why business leaders often want us to provide insight to identify the opportunity The role of corporate bias Why budget ownership can create constraints for CDO’s The golden question: What do you wish you could predict?The im...2021-05-1854 min

Driven by Data: The PodcastEp 34 | How Hands-On Should a Data Leader Be? with Graeme McDermott, Chief Data Officer at TempcoverIn Episode 34 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Graeme McDermott, Chief Data Officer at Tempcover, where they discuss one of the most debated topics in the industry right now; how hands-on should a data leader be, which includes; Defining what we mean by “hands-on”The two types of Data Leader: Hands-on V Agent of Change Why being hands-on will get you buy-in and credibility from D&A teamsThe benefits of remaining hands-onThe role that scale plays in making the decision Why the industry needed that agent of changeWhat areas outside of “technical" or “strategi...2021-05-111h 01

Driven by Data: The PodcastEp 33 | The Cost of Data Acquisition with Marie Hense, Data & Product Strategy Director at Lumina IntelligenceIn Episode 33 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Marie Hense, Data & Product Strategy Director at Lumina Intelligence where they discuss what needs to be considered when acquiring data, which includes:The importance of providing the right data, in the right format for every kind of data user The importance of using data to contextualise your own data Why it’s imperative to think about how you’ll integrate external dataWhether purchasing data will be worth the investment How many organisations often purchase the same data sets over and over again Why having good Data...2021-05-0446 min

Driven by Data: The PodcastEp 32 | How To Start Your AI Journey with Andrew Burgess, Founder of Greenhouse AIIn Episode 32 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Andrew Burgess, Founder of Greenhouse AI, where they discuss how to build an AI strategy to get people onto that journey, which includes:Why you need an AI strategyWhy it’s important to try and make AI boring for people What AI can’t do but what everyone thinks it isWhat most organisations are using AI to achieve The importance of understanding AI maturity before committing to it The framework in how to talk about AI to business leaders The correlation between Data Maturity and AITh...2021-04-2756 min

Driven by Data: The PodcastEp 31 | Why We Need a Data Taxonomy with Lynne Bailey, Chief Data Officer at KPMGIn Episode 31 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Lynne Bailey, Chief Data Officer at KPMG, where they discuss why the industry needs a taxonomy, which includes:Why we can’t assume that just because we are talking about the same word, that you mean the same thing Why we need a Data TaxonomyHow she is going about building one and where to start The typical terms that are often confused How to validate definitions across the organisation The need for segmentation within Data Literacy The benefits of building a taxonomy Why we still re...2021-04-2045 min

Driven by Data: The PodcastEp 30 | Humanising Data with Daryl D'Cruz, Founder & Director at HexdonIn Episode 30 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Daryl D'Cruz, Founder & Director at Hexdon, where they discuss how creativity and literacy play their part in humanising data, which includes:Why people are an asset just as much as data & technology The importance of the storytelling narrative Why we must make data more relatable to the massesThe Data Literacy spectrum The role that Learning Management Systems can play within organisations The importance of creativity to change the mindsetTranslating 'Maslow's Hierarchy of Needs' into Humanising DataWhy your Data & Analytics team should spend time on the...2021-04-1344 min

Driven by Data: The PodcastEp 29 | Value Creation: The Impact of Speed with Edosa Odaro, Head of Data at AIGIn Episode 29 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Edosa Odaro, Head of Data at AIG, where they discuss the role that speed plays when determining value, which includes:Understanding what we mean by "value"Why there are a least 4 ways to think about valueHow you should prioritiseWho is responsible for providing value Why focusing solely on value from a commercial perspective can have detrimental consequences How value does not have to be a "zero-sum" gameHow speed ultimately underpins valueThe relationship between speed, impact and value Why organisational structures increase the time it takes...2021-04-0645 min

Driven by Data: The PodcastEp 28 | Customer-Centric or Data-Driven with Tom Spencer, Head of Customer Data Science at AvivaIn Episode 28 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Tom Spencer, Head of Customer Data Science at Aviva (and Data IQ 100 No.9) where they discuss the relationship between customer-centric and data-driven, which includes:His experience of working in different cultures in Asia Why he thinks he was listed at Number 9 in the Data IQ 100 2021Why your insights are only as good as the change you can driveWhy he focuses on shifting from "Reactive Servants" to "Proactive Partners" How he lives by the quote; "You tell us what you want and we’ll tell you wh...2021-03-3044 min

Driven by Data: The PodcastEp 27 | Data Activation: Turning Data into Action with Steen Rasmussen, Founder & Director at IIH NordicIn Episode 27 of Driven by Data: The Podcast, Kyle Winterbottom is joined by Steen Rasmussen, Founder & Director at IIH Nordic, where they discuss how to activate data to drive business value, which includes:How he ended up as a keynote speaker in Silicon ValleyWhy dashboards don’t facilitate action How data activation correlates action and the bottom line Why reporting has become an alibi in analytics How many organisations calculate costs to the point of insight but fail to factor in the cost of change Why we often underestimate the value lifecycle in analytics How and why we sh...2021-03-2354 min