Shows
Event ExperienceCrafting Intentional Event Experiences and Proving ROI with ProjectoryIn this episode of Event Experience by Bizzabo, host Rachel Moore welcomes back Oren Berkovich, Co-founder of Projectory, to discuss the art and science of crafting engaging event experiences. Oren shares insights on the importance of intentional design, personal agency for attendees, and the challenges of proving ROI in the events industry. Through analogies, practical examples, and discussion of audience diversity, Oren emphasizes the need for thoughtful planning, balancing choice with structure, and creating opportunities for meaningful interaction. The conversation explores strategies for audience engagement, such as facilitating peer learning, designing inclusive activities for both introverts and...2025-06-0948 min
Event ExperienceCracking the Event Networking Code with Capital Factory, Projectory, and BizzaboIn this episode of Event Experience by Bizzabo, host Rachel Moore is joined by a panel of event professionals to discuss the future of event networking. Oren Berkovich, Co-founder of Projectory, Haley Guerin, Director of Events and Venue at Capital Factory, Will Curran, Brand Ambassador at Bizzabo, and Katie Noe, Product Marketing Manager at Bizzabo. The conversation explores common networking challenges at events, such as lack of structure, awkward icebreakers, and accessibility issues, and emphasizes the importance of intentional design, inclusivity, and leveraging technology like AI and smart badges to facilitate meaningful connections for both introverts and extroverts. 2025-05-1942 min
Proof PointEngagement in Action: Data-Driven and Memorable Event ActivitiesOren Berkovich is the Co-Founder of Projectory, a Toronto-based team transforming traditional events into interactive, engaging experiences. As a serial entrepreneur and event designer, Oren focuses on integrating physical and visual elements to enhance participant interaction and idea generation. In addition to managing the client experience at Projectory, he is the Founder and CEO of Bepossible and the Co-founder and Board Chair of Wavemakers. Previously, Oren served as the CEO and President of Singularity University, Canada. His unique approach to hospitality and experience design has revolutionized corporate meetings, offsites, retreats, and large-scale conferences over the past decade. ...2025-02-1335 min
GatheringThe founders of Projectory are Revolutionizing Corporate EventsProjectory, founded by Oren Berkovich, Jeff Rogers, and Patty Harrington, is revolutionizing corporate events through experiential design and meaningful interaction.Their approach transforms traditional corporate gatherings into engaging, participatory experiences and their methodology focuses on three key areas: in-room facilitated activities, interactive physical installations, and post-event data analysis. We sat down with the founding team for StartWell's Gathering Podcast and learned all about why they engage people through common experiences at events, as well as their methods.This episode will be especially inspiring for anyone in event planning - whether you're an EA t...2025-01-221h 18
Event ExperienceHow the Financial Times event team drives growth at scaleThis episode — which aired recently as a webinar — provides a deep dive into the strategic world of event management, spotlighting the strategies and experiences of FT Live, the event arm of the Financial Times. Managing Director of FT Live Orson Francescone and Bizzabo’s Experience Lab Head Oren Berkovich explore the nuances of managing and scaling 200+ FT Live events annually. Francescone emphasizes the criticality of comprehensive processes, strategic scaling through investment, and the willingness to cull underperforming events to maintain a quality portfolio. Francescone also highlights the indispensable role of content in driving event growth and ens...2023-10-1639 min