Shows
The Startup CPG PodcastBonus: Summer Fancy Food Show RecapIn this bonus episode of the Startup CPG Podcast, Editor Caitlin Bricker is joined by Startup CPG founder Daniel Scharff and Head of Marketing & Community Patricia Menegoto to recap their experience at the Summer Fancy Food Show in New York City.Together, they highlight key takeaways from the event, including curated buyer meetings, panel discussions, evening networking events, and the vibrant energy of the River Pavilion where 25 emerging brands showcased their innovations in the Startup CPG section.Caitlin also features three brands from the Startup CPG section — Figa Foods, Loopini Pizza, and Oo...2025-07-1446 minThe Startup CPG Podcast#198 - Startup CPG Community UpdatesIn this episode of the Startup CPG Podcast, Daniel Scharff is joined by Patricia Menegoto and Caitlin Bricker from the Startup CPG team for a packed update on everything happening across the community.They dive deep into the Shelfies, the industry's largest free product awards program, discussing standout submissions, evolving trends in plant-based innovation, and what it’s like to be a Shelfies judge. Patricia and Caitlin share their unique judging processes and the behind-the-scenes chaos (and joy!) of receiving hundreds of packages.The team also highlights major upcoming ev...2025-05-2750 minThe Startup CPG Podcast#192 - Summer Fancy Food Show 101 with SFA, BARIS, Earth FareIn this episode of the Startup CPG Podcast, Daniel Scharff and Patricia Menegoto from the Startup CPG team sit down with Leana Salamah of the Specialty Food Association to learn all about the upcoming Summer Fancy Food Show in New York, as well as Luca Molinari of BARIS, who exhibited last year, and Jaden McTaggart from Earth Fare, a show regular.They kick things off with an inside look at the upcoming Summer Fancy Food Show in New York—why it’s one of the most high-impact events of the year for emerging brands, and...2025-04-1549 minThe Startup CPG PodcastBONUS: Winter Fancy Food Show RecapIn this bonus episode of the Startup CPG podcast, Daniel Scharff is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team, as well as Brendan Cravitz from Azabu Foods x Meatless Future and Maxi Heidenblut from Häppy Candy, to recap the Winter Fancy Food Show in Las Vegas.The team shares behind-the-scenes insights on what made Startup CPG's section a must-visit for retailers and buyers, the power of community-driven brand support, and how small brands can maximize their trade show experience. Brendan and Maxi discuss their brand highlights, key buyer m...2025-02-2640 minThe Startup CPG PodcastBONUS: 2025 Shelfie Awards are Here!In this bonus episode of the Startup CPG podcast, Daniel Scharff is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team to dive deep into The Shelfie Awards, the biggest free awards program for emerging CPG brands. Now in its fifth year, the Shelfies offer small brands valuable visibility, credibility, and connections with retailers & media.They break down everything about the Shelfies —how they began, why they matter, and how they can help brands gain exposure. They also cover the judging process, what makes a winning product, and tips for applying. Pl...2025-02-1236 minThe Startup CPG Podcast#176 - Startup CPG’s 2024 Year in ReviewIn this episode of the Startup CPG podcast, Daniel Scharff sits down with Patricia Menegoto, Head of Marketing and Community at Startup CPG, to reflect on a transformative year for the community and discuss ambitious plans for the future. Together, they recount the milestones of 2024, from hosting dedicated sections at trade shows, events in 17+ cities, building partnerships such as the GNC "Next Big Thing" initiative and the expansion of the Further platform supporting female-founded brands.Key topics include the success of in-person networking events, the growing impact of the Shelfie Awards, and how Startup C...2024-12-3049 minThe Startup CPG PodcastBONUS: Meet the 2024 Shelfies FinalistsIn this bonus episode of the Startup CPG podcast, Grace Kennedy is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team for an insider look at the 2024 Shelfie Awards. They dive into the intricacies of the judging process, the criteria for selecting finalists, and the standout products that are making waves in categories like skincare, pet care, Beverages, Condiments & Spicy Foods, Snacks, Frozen Foods and Plant-Based Alternatives. Grace, Patricia, and Kiki share their experiences with these standout products and explain how they sifted through over 1,500 entries to find the top contenders, p...2024-08-1959 minThe Startup CPG PodcastFounder Feature: Veena Krishnan and Whitney McElwain of DaybirdIn this bonus episode of the Startup CPG podcast, Grace Kennedy and Patricia Menegoto are joined by Veena Krishnan and Whitney McElwain, co-founders of Daybird, an innovative "anti-beauty" brand. Daybird's flagship product is a 4-in-1 serum skin tint that blends skincare and makeup into one streamlined solution.They delve into Daybird's unique approach, which rejects traditional beauty standards in favor of simplicity, efficacy, and personal choice. Veena and Whitney share insights on their marketing strategies, the challenge of standing out in a crowded market, and the importance of authentic partnerships with influencers and responsive...2024-08-1044 minThe Startup CPG PodcastFancy Foods 2024 Recap with the Startup CPG TeamWelcome to another bonus episode of the Startup CPG podcast!Grace Kennedy is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team to dive into the exciting highlights of Fancy Foods 2024. They explore the inaugural Startup CPG Pavilion, showcasing standout brands and innovative products. From trends like plant-based seafood to the allure of Korean and Japanese cuisines, they uncover the latest in clean ingredients, natural sugars, and non-alcoholic beverages. They also emphasize the importance of community, collaboration, and effective networking at trade shows, offering invaluable advice for first-time exhibitors.2024-07-0537 minThe Startup CPG PodcastExpo West 2024 Recap: Trends, Brands, and SwagJoin Daniel Scharff and team—Patricia Menegoto, Kiki Huddleston, and Grace Kennedy—in this episode of the Startup CPG Podcast as they delve into the vibrant world of natural products at Expo West 2024. They share their experiences, observations, and opinions on the latest trends dominating the industry. From the gummification of products to the rise of natural sweeteners and the prevalence of protein-infused items, they dissect the key themes shaping the market.Get ready to discover standout brands that caught their attention, explore innovative booth setups, and hear about their engaging interactions with exhibitors. From...2024-03-2646 minThe Startup CPG PodcastNowhere Bakery Swims in the Shark Tank!Join Daniel Scharff and Patricia Menegoto in this bonus episode of the Startup CPG Podcast, where they chat with Maurizio Rasti and Saphira Rasti, the dynamic founders of Nowhere Bakery. Discover their captivating journey from the fashion and modeling industry to crafting healthy baked goods, focusing on gluten-free offerings and noteworthy partnerships with Gwyneth Paltrow.Get the inside scoop on Nowhere Bakery's Shark Tank experience, from filming multiple episodes daily to managing the surge in demand post-airing. The founders share insights into their meticulous Shark Tank application process, emphasizing the intensive selection rounds and...2024-03-1435 minThe Startup CPG PodcastBonus - Startup CPG's BIG Plans for 2024This episode was sponsored by Strategy Maven Agency. Go to strategymavenagency.com Join Daniel Scharff and Startup CPG Director of Marketing & Community, Patricia Menegoto, chatting about all the exciting initiatives and events shaping the future of our community.From the upcoming Shelfie Awards to a booth giveaway for female founders they delve into the first dedicated section for Startup CPG at Expo West, the first ever Swag Fashion shows, happy hours with the TikTok Shop team, partnerships with industry leaders like RangeMe, and plans for empowering BIPOC brands through microgrants. Additionally, t...2024-02-0139 minThe Startup CPG Podcast#110 Recapping Expo East 2023: The End of An EraThis episode was sponsored by RangeMe. Go to rangeme.com/startupcpgThis episode was sponsored by Graphite Financial. Go to graphitefinancial.com/cpgIt’s Expo East recap time! New Hope Network announced on the opening day of this year’s Expo East that it would be last Expo East after nearly four decades. There will be a new format next August called Newtopia Now, which will discuss a little in the episode. Whether you weren’t able to attend Expo and are hoping to learn what is was like or if you attended but wa...2023-10-1036 minThe Startup CPG Podcast#109 The Third Annual Shelfies Awards Ceremony Live!Today’s episode is a special recording of our first LinkedIn LIVE podcast episode where we announced the winners of the third annual Startup CPG Shelfies Awards! Thank you to those of you who joined live - we had so much fun! You’ll hear the voices of Startup CPG’s founder Daniel Scharff, Patricia Menegoto, Startup CPG’s Head of Marketing & Community, Jenna Movsowitz, Startup CPG’s Spotlight Magazine Managing Editor, and of course my voice. Plus, special guests presenting the branding award Kirk Visola and Andy Kurtts. If you are listening to this before October 5th, you still have...2023-10-0350 minThe Startup CPG Podcast#106 Shelfies Finalists & Trends from Startup CPG's 2023 AwardsIt’s awards season! Well at least here at Startup CPG it is. If you aren't aware, we have our very own annual industry award competition at Startup CPG, and this year is the Third Annual Shelfies Awards, proudly sponsored by Floret, where we recognized the most promising emerging CPG brands. Startup CPG wanted to create opportunities for industry recognition with no entry fee, no essays, and only for emerging brands. This year the categories expanded beyond food, beverage, and supplements to include pet, beauty, and health products, and we received over 600 submissions that have been narrowed down to 76 fi...2023-09-0547 minThe Startup CPG Podcast#82 Expo West 2023 Recap: Mushrooms, Mocktails, Mochi, and MoreThis episode is coming to you a bit later in the week, but I wanted to get you an Expo West audio recap as hot off the press as possible. New Hope just announced that there were 65,000 registered attendees and 3,000 exhibiting companies! If you were at the show and we got to meet, I just want to say thank you! It’s incredible to meet podcast listeners in real life and I appreciate each and every one of you so much - truly! I re-assembled the recap dream team that you all let me know you enjoyed for Expo Ea...2023-03-1653 minThe Startup CPG Podcast#64 Expo East 2022 Recap: Liquids abound, lost voices, and sustainable puns“'Tis the week post-Expo and all through the land… CPGers have full tummies, full hearts, and half-closed eyes.” I stole that line from Jenna on the Startup CPG team’s recap of Expo East that I’ll link in the show notes, but it captures post-Expo feelings really well. Coming at you a day earlier than normal, so you get the tea faster, this was the first Expo where Startup CPG had a booth, and we had so much fun seeing so many of you in person. I asked our resident Startup CPG friend and press expert Monica Watrous, Managing E...2022-10-1050 min
Open Bar de PistacheA experiência das conexões (com Patrícia Menegoto) - episódio #34No episódio de Hoje, recebemos a Patrícia Menegoto, que fala com a agente sobre design de experiências e como isso pode impactar nosso dia a dia.
Instagram da Patrícia: @patriciamenegoto2020-11-0555 min
EventosCastEventosCast #EP1 - Patricia MenegotoNossa convidada de hoje é Patricia Menegoto, especialista em Live Marketing e Design de Experiência para eventos, tem 10 anos de experiência na área tanto do lado de agências como dentro de empresas e startups. Em 2014 ela fundou a Menego.to no Brasil mas hoje vive no Vale do Silício e ainda trabalha entre os dois países.2020-06-0518 min