Shows
Modern Marketing Engine podcast hosted by Bernie BorgesHow This Omnichannel Marketing Strategy Enabled Success in 2020What is the most effective way to attract and retain customers if you sell to consumers through distributors? According to Paul Ackah-Sanzah, it’s an Omnichannel marketing strategy. Paul is VP of Marketing at Phantom Screens and a 20-year marketing veteran. Paul has an impressive career journey at Phantom Screens, starting out as their retail sales manager, moving to brand marketing manager, and has been their VP of marketing for two years. In this episode of The Modern Marketing Engine podcast, I dive into what a B2B to C organization does when their target mar...2020-11-0436 min