Shows
The Podcast ReportRevolutionize Your Podcast Workflow w AI: Introducing the Future Proofed AI Bypass Machine (TM)Paul Colligan delves into how to leverage AI to simplify and future-proof your podcast production. Introduction of the Future Proofed AI Bypass Machine, a framework designed to automate and streamline the podcasting workflow by bypassing unnecessary steps. The importance of allowing AI to handle tasks to reduce complexity, save time, and enhance efficiency, enabling podcasters to focus on creating great content rather than getting bogged down in technical processes. Key Takeaways: The Power of AI in Podcasting – Understanding how AI can eliminate steps in production rather than adding complexity. Introducing the Future Pr...
2024-09-2708 minThe Podcast ReportPodcasting in 2024: Embracing AI, YouTube Trends, and Staying RelevantPaul Colligan welcomes Dave Jackson from the School of Podcasting to discuss what podcasters need to know to succeed in 2024. They dive into the evolving landscape of podcasting, exploring how YouTube's push into the space and the rise of AI tools are shaping the industry. Paul and Dave offer insights on leveraging new technologies like ChatGPT and Descript, balancing short-form content with long-form value, and strategies to keep your podcast engaging in this rapidly changing environment. Key Takeaways: • The State of Podcasting in 2024 – With fewer new podcasts being created, there are opportunities for...
2024-01-2350 minThe Podcast ReportDominating Podcast Movement 2023: Seven Insider Tips for PodcastersPaul Colligan shares seven essential strategies to help you dominate Podcast Movement 2023 in Denver. From prioritizing hallway conversations over attending sessions to the importance of asking the right questions, Paul provides actionable advice to ensure you maximize your experience at this premier podcasting event. Key Takeaways: • Hallway Conversations Beat Sessions – Discover why spontaneous interactions can offer more value than scheduled presentations. • Verify Everything You Hear – Learn to critically assess information and claims presented during the event. • Ask the Right Questions – Understand how asking specific, targeted questions can lead to more meaningful insights and...
2023-08-0409 min
The Podcast ReportThe Future Of Podcast HostingThe Podcast Partnership will be at Podcast Movement this year in a booth surrounded by "Podcast Hosts" all trying to outdo each other. The future of Podcast hosting is three simple things. Paul Colligan explains them in this episode.
2019-06-2909 minThe Podcast ReportA Quick Look At Past Podcast Predictions - The Podcast Report InbetweenISodeBeware anyone who makes bold Podcast Predictions without a past history of seeing some real success in previous predictions. Next episode Paul Colligan will share his Podcasting Predictions for 2019, but in this live recording, shares the results from his last past 2 years of podcast predictions. You can Google previous years if you want. Original Facebook Live link here - https://www.facebook.com/paulcolliganfan/videos/1258984424241839/
2019-01-1515 min
The Podcast ReportPodcast Strategies For Pandora - The Podcast Report Episode #150If you have no plan for Podcast discovery, don’t complain if your Podcast isn’t discovered. Pandora just might be able to help with that. Even if it doesn't, you still need to pay attention. Shownotes links, conversation and more here - http://ThePodcastReport.com/150. Pandora now does Podcasts - and Paul Colligan examines what this means to Podcasting, and his clients, on this episode (150) of The Podcast Report. If you want to listen to the full episode, you'll have to visit http://ThePodcastReport.com/Pandora on a mobile device. Wan...
2019-01-1106 min
Thinking Out LoudNashville needs to wake upPaul Colligan and Mike Stewart talk about what Mike is doing in Nashville
2018-10-2102 minThe Podcast ReportDriving Your Podcast to the Top of the iTunes Charts (VidSummit 2017 Presentation)There is a lot to say about the VidSummit event. I can’t say it all here. When I went in 2016, I didn’t expect it to be as great as it was. 2016 was amazing. Then I was asked to come back and present in 2017, and that presentation is today’s episode. The audio isn’t as good as it should of be, but the show was first class. I brought a client of mine with me and at the end of the event, she made a suggestion that I actually have people watch this presentation before sending t...
2018-01-1152 min
Thinking Out LoudMy Presentation At Podcast Expo Is Thursday At 2PM - Thinking Out Loud With Paul ColliganThe schedule for Podcast Movement has been released and Paul's session is Thursday at 2pm. More details about Podcast Movement at PodcastMovement.com.
2017-06-2300 minThe Podcast ReportClosing Down For A Summer Hiatus (See You At Podcast Movement) - The Podcast ReportWe're closing up shop here at The Podcast Partnership on Season 4 of The Podcast Report. Season 5 will be back soon with a new format, new style, new website - and, of course, an explanation of why we've done it all. Covered in this episode: Goodbye sponsors and Patreon, a massive client launch, Podcast Movement, PodCon, the next version of the book, Adam Curry's Podcaster Pro, the course, Podcast Pickle 2.0 and more! Links: Podcast Subscription Code Found In Google App - http://podcasternews.com/2017/05/27/podcast-subscription-code-discovered-in-google-beta-app/ Podcast Movement (Coupon code "PAUL" for 10% off) - http://PodcastMovement.com PodCon - http...
2017-06-0114 min
The Podcast ReportMarketing To Podcasters Versus Marketing To Your Audience - The Podcast ReportThe next step in podcasting's growth is in the marketing of our shows, not to podcast consumers but, in fact, our real audience. The final episode of Season 4 covers 7 truths about your future podcast audience that have immediate implications on what you do next. I'm going to follow my own advice in Season 5. More on Season 5 - and what's happening next, next week ... Links: Sponsor - http://HowToPodcastTraining.com How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.apple.com/us/app/how-to-podcast-app/i...
2017-05-2512 min
The Podcast ReportIn This On Demand Age - Is Live "Worth It" - An Interview With Rob Greenlee - The Podcast ReportLive is big - but is it worth it in an on-demand age? Does anyone tune-in for appointment listening anymore? Podcast Hall Of Famer Rob Greenlee joins Paul in this episode of The Podcast Report as the reminisce a bit and take on the topics of the ill-fated Zune, live strategies, what the heck is Google doing with Podcasting - and more ... Links: Sponsor - http://HowToPodcastTraining.com Podcast Hall Of Famer - Rob Greenlee - http://RobGreenlee.com New Media Show - http://NewMediaShow.com Spreaker Live Show - https://www.spreaker.com/show/spreaker-live-show Rob's Ema...
2017-05-1153 min
The Podcast ReportPodcast Outliers - More Damage Than Good? The Podcast ReportThere are some names and ideas associated with Podcasting that some don't want to be associated with. Is this enough to stop us from Podcasting? Technology is amoral Gaga's audience is in it for the music - yours is in it for the content - the technology is what makes it possible Stop thinking of Podcasting like radio - it's more like books that talk Your tribe cares no more about your tech than Gaga's fans care about her microphone Judging content by its tech is like judging a person by their socks Links: Sponsor...
2017-05-0411 min
The Podcast ReportIf You Aren't Serious About Your Podcast Project Files, You Aren't Serious About Your Podcast - The Podcast ReportI want to save you some heartache that my client is going through right now. Do yourself, and your Podcast, a big favor - KEEP YOUR PODCAST PROJECT FILES. The reasons some give for not keeping these files are simply wrong. If you truly value your Podcast, you will find a way to keep and archive your Podcast project files. A short rant from Paul on the topic. Links Sponsor - http://HowToPodcastTraining.com How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.a...
2017-04-2707 min
The Podcast ReportThree Tasty Flavors Of Podcast Monetization - The Podcast ReportWhen the team at Social Media Marketing World asked me to do a panel on podcast monetization, I honestly didn't think I'd get the team I was hoping for. Rob Walch makes his podcast money the way most people think of podcast monetization: He has ads on his shows. As a bonus - he helps advertisers sell ads through Libsyn. He has a lot to say on the topic. Gary Leland makes his podcast money selling his own products on his own website. He sells nothing marketing or podcast related. I'm going to make you listen to this episode to...
2017-04-2048 min
The Podcast ReportHow Do You Get Strategic With Your Podcast Show Notes - The Podcast ReportA potential client emailed me for a reference re "the best show notes." That lead to this rant. It's time to get strategic with your podcast show notes. Links Sponsor - http://HowToPodcastTraining.com Amy Porterfield - http://AmyPorterfield.com How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8 The Podcast Report App - https://itunes.apple.com/us/app/podcast-report-paul-colligan/id1065966814?mt=8
2017-04-1315 min
The Podcast ReportThoughts On The infinite Dial 2017 Report - The Podcast ReportThe Infinite Dial 2017 report is out - and the results are fantastic. Here's what Podcasters should think (and do) about it. Sponsor - http://HowToPodcastTraining.com The Infinite Dial 2017 - http://www.edisonresearch.com/infinite-dial-2017/ How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8 The Podcast Report App - https://itunes.apple.com/us/app/podcast-report-paul-colligan/id1065966814?mt=8
2017-04-0623 min
Thinking Out LoudThink About The Voice, Not About The Microphone - Thinking Out Loud With Paul Colligan Episode #12In this episode, Paul Colligan shares his thoughts on dealing with your voice, and not the microphone.
2017-03-1500 min
Thinking Out Loud9.6 Days - Thinking Out Loud With Paul Colligan Episode #11Paul Describes His Favorite Number From The Infinite Dial Report.
2017-03-1402 min
The Podcast ReportWhat Are You Going To Do When Google Wants A Different Feed Than Apple? - An Interview With Rob Walch - The Podcast ReportWhat makes the one podcast host different from another - other than price (hidden or otherwise)? In Episode 121 of The Podcast Report, Paul Colligan chats with Rob Walch of Libsyn about their take on Podcasting - including destinations, multiple feeds, add insertion and more. Yes, Paul's a fan of libsyn, but this is an examination of what's possible when you think ahead and plan for the future. If you aren't doing that, you aren't really interested in the real business of podcasting. Links Sponsor - http://HowToPodcastTraining.com Libsyn - http://Libsyn.c...
2017-03-1451 min
The Podcast ReportThe Secret To Podcast Success Is Intention About Your Passion - An Interview With Brian Kurtz - The Podcast ReportBrian Kurtz is a direct marketing legend who is no fan of this "podcast your passions and the profits will follow" nonsense. He is, however, a HUGE FAN OF PODCASTING. Episode 120 is a conversation about what podcasters can learn from direct marketing. And, yes, Brian offers a 2.0 version of the "Podcast Your Passion And The Profits Will Follow" meme that has done so much damage in the past. Links Sponsor - http://DialTalkDone.com - Or Text "dialtalkdone" to 678-506-7543 Brian Kurtz - http://www.briankurtz.me/ Brian Kurtz' The Advertising Sol...
2017-03-0959 min
The Podcast ReportDoes Your Podcast Suffer From Free Hugs Syndrome - A Conversation With Ed Dale - The Podcast ReportDoes your podcast suffer from "free hugs" syndrome? Are you finding it hard to generate revenue from a medium that gets frustrated when you try to monetize? Enjoy this conversation with Ed Dale as we examine why podcast listeners are so reluctant to buy something from your podcast - even though they're your biggest fans. It's not automation or a hack - actually, it's a simple need to have something worth automating first. Would you like a cookie? Links Sponsor - http://DialTalkDone.com - Or Text "dialtalkdone" to 678-506-7...
2017-03-021h 03
The Podcast ReportDan Benjamin Built Something Different With Fireside.FM - The Podcast ReportThe services side of the podcast industry needs some new thinking and Dan Benjamin offers something unique to this space that is worth looking at and talking about. Dan Benjamin has been podcasting for a long time and built a hosting platform based on his experience and his needs. He's not a hobbyist - he's doing real business with his podcasts - and I thought it would be perfect to have him on the show. It's a conversation about Fireside.FM - but it's also a conversation about what this industry needs and how one...
2017-02-2244 min
The Podcast ReportMike Stelzner Of Social Media Examiner Killed A Podcast - And His Business Is Better For It - The Podcast ReportI interviewed and praised Mike Stelzner for starting a new Podcast back in episode 31 of this show. I used the transcript of the interview in my How To Podcast books and more. I loved the move and what it represented. Mike killed the Podcast and explains why in this episode of The Podcast Report. I applaud his move. Plus - real chat about what makes Mike's event - Social Media Marketing World a strategic place for Podcasters. Links Sponsor - Fireside.FM -Use coupon code "PAULSENTME" for 20% off your first 3 months - htt...
2017-02-1536 min
The Podcast ReportTaking Ads On The Podcast Report - Why? - The Podcast ReportFor the longest time, I said I was never going to take ads on this show. Now I'm taking ads. What changed? Links Sponsor - Fireside.FM -Use coupon code "PAULSENTME" for 20% off your first 3 months - http://Fireside.fm/podcastreport Ed Rush On "Buying" An Audience - http://ThePodcastReport.com/8 Catch The Panel On Podcast Monetization At Social Media Marketing World 2017 - http://PaulColligan.com/SMMW How To Podcast Book - http://amzn.to/2jVNsIE How To Podcast App - https://itunes.apple.com/us/app/how-to-podcast-app/id1061008315?mt=8 The Podcast Report App - https://it...
2017-02-0822 min
Thinking Out LoudSeason 4 Of The Podcast Report Is Live - Thinking Out Loud With Paul Colligan Episode #10I launched Season 4 of The Podcast Report (https://itunes.apple.com/us/podcast/podcast-industry-report-paul/id891941982?mt=2) with focus and attention that I'm really excited about. If you haven't already, consider subscribing.
2017-02-0302 min
The Podcast ReportRussell Brunson is GIVING AWAY MP3 Players With His Podcast On It, Is Making A Profit, And Is At The Top Of The iTunes ChartsRussell Brunson is giving away MP3 players with his Podcast on it, is making a profit, and is at the top of the iTunes Charts. It's a brilliant model in an industry obsessed with "free and cheap" ways to get the word out. Russell, now, knows EXACTLY what he's doing with his Podcast, where the money is coming from and more - it's a pleasant change - and something we all can learn from. Links Sponsor - Fireside.FM -Use coupon code "PAULSENTME" for 20% off your first 3 months - http://Fireside.fm/podcastreport Why...
2017-02-0135 min
Thinking Out LoudThe Podcast Report Has A Brand New (Amazon Alexa) Skill - Thinking Out Loud With Paul Colligan Episode #9The Podcast Report has a brand new skill. Tell you Amazon Alexa to "enable The Podcast Report" and now you'll be able to play the latest episode simply by saying "Alexa, play the Podcast Report." How cool is that? Here's a direct link to the skill at Amazon - https://www.amazon.com/Colligan-com-Inc-The-Podcast-Report/dp/B01N35E704/ref=sr_1_1 -
2017-01-2401 min
Thinking Out LoudMessage, Then Media - Thinking Out Loud With Paul Colligan Episode #8It's so easy to get excited about the technology - Podcasting, YouTube, Kindle, etc. Did we forget about our message?
2017-01-1002 min
Thinking Out LoudVine Is Dead And You Shouldn't Be Surprised - Thinking Out Loud With Paul Colligan Episode #7Vine is DEAD (o.k., coming back as an app) and content creators are still obsessing about platforms and programs that aren't yet heard of. Your goal in 2017 is to catch as many people with your message.
2017-01-0602 min
The Podcast ReportThe 7 Essential Podcast Strategies For 2017Ready to do amazing things with your Podcast in 2017? Want a free consulting session with Paul Colligan on how to do just that? In this episode, the 7 Essential Podcast Strategies For 2017 - and an amazing contest. Tell us your 7 sentences for your 7 strategies in the comments at http://ThePodcastReport.com/111. Paul will pick one for a Skype Consulting session that we'll play in a future episode. Click To Grab The Bonus PDF Big Ideas – There were 7 big ideas this episode - they're all in the PDF - grab the PD...
2016-11-3017 minThe Podcast ReportWhy A Good Podcast Is Like A Great RestaurantEver thought of a Podcast like a restaurant? It might actually be a better paradigm to think about your Podcast than the traditional ideas we hear anywhere else. In this episode, Paul Colligan gives you a few ways to think about your Podcast that could have some tremendous results. Big Idea – If you start wrong, you can't complain about your finish. (Click To Tweet) A Podcast that generates a million in ads but can't pay the bills is same as basement Podcaster who can't generate enough to pay his/hers. (Click To T...
2016-11-0215 min
The Podcast ReportYour Message Is Bigger Than iTunes (Another Look At Multicasting)How is Podcasting like Tacos? Paul Colligan gets a rare chance to speak to key players in the video industry about multicasting - and how it all fits together. This is the Podcast version of a presentation he'll be giving at VidSummit later this week. To get the full video presentation and the slides from his VidSummit Presentation, click on the button below! Click To Grab The Bonuses !!! Big Idea – Your message is bigger than iTunes (Click To Tweet) Links – VidSummit – http://vidsummit.com How To Podcast Book – h...
2016-10-1921 minThe Podcast ReportWhat Should Podcasters Do About Apple?In this episode of The Podcast Industry Report, host Paul Colligan kicks off Season 3 by delving into the significant influence of Apple in the podcasting world. Despite the challenges and frustrations podcasters may face with Apple's secretive nature and limited support, Apple remains the 800-pound gorilla in the industry, commanding approximately 80% of podcast listeners. Paul shares seven essential strategies to help podcasters navigate Apple's dominance, optimize their presence on the platform, and ultimately reach more with their message while profiting more from their content. Key Takeaways: • Understand What Really Matters in iTunes – Focus on factors that genuinely impa...
2016-09-1320 min
Thinking Out LoudFacebook Live And Content Discoverability - Thinking Out Loud With Paul Colligan Episode #6Facebook Live, and Facebook in general, is providing a means for content discoverability that isn't available on other platforms. In the process of research for the new book (http://HowToStreamVideo.Live), I realized that Facebook Live brings something to content discoverability that we, simply, haven't seen elsewhere before If content is part of your strategy, Facebook must be as well.
2016-07-3003 minThe Podcast ReportThe Fact And Fiction To Making It To #1 In iTunesGetting to #1 in iTunes isn't that hard. Actually, a lot of things in Podcasting isn't that hard, despite what you're local guru or Podcasting course might tell you. In this episode of The Podcast Report, Paul Colligan examines why some insist on making it hard and how you, the Podcaster can respond. Big Idea If the person making it complicated sells a course or charges by the hour, you might want a second opinion. (Tweet This) There is no honor in a complicated process. (Tweet This) Links Livecast With Luria - 10 Years Of Video...
2016-07-1211 minThe Podcast ReportHere's My Vision For The Industry Last week Paul Colligan spoke to many of the issues in the Podcasting industry that concern him deeply / keep him up at night. In this episode, Paul examines seven things we all can do in this industry to bring us all to a higher level of excellence. Speak To Different Models Focus On What Matters Preach How Podcasting Differs From Old Media Embrace Competition As A Means To Increase Your Audience Embrace The Monetizers Differentiate Between Your Agenda And The Industry's Agenda Stop The Passive-Aggressive Junior High Digs Big Idea The power of podcasting isn’t in doing it...
2016-07-0515 minThe Podcast ReportPodcasting Has A Discoverability Problem. What Is Your Solution?We need to admit it - Podcasting has a discoverability problem. Paul Colligan examines the problem and makes some suggestions on how to deal with it. He also ponders what role Facebook Live might play in helping others find Podcasts.
2016-06-2111 minThe Podcast ReportWhy Is Podcasting Better?There is a LOT of excitement in the Podcast industry / Podcast "space" right now and Paul Colligan suggests in episode #95 that this excitement is what is getting in the way of the true power of Podcasting and the power of the Podcast. In this episode, he offers ways Podcasting is "better" and he is curious what you think about his take on it all. Big Idea The excitement of Podcasting is getting in the way of the power of Podcasting. (Tweet This) Links How To Podcast Training - http://HowToPodcastTraining.com The P...
2016-06-1512 minThe Podcast ReportWhat Do Podcast Industry Acquisitions And Mergers Mean To Your Podcast?Recent industry news about Podcast company acquisitions has a number of Podcasters worried about how this news will affect them. The worry is, simply, silly, because the Podcast industry seldom affects the Podcast. Paul Colligan examines how the Stitcher and Scripps news affects Podcasters in this episode of The Podcast Report. Big Ideas When you own your Podcast, it doesn't matter who owns the tech. (Tweet This) The only person that cares about you and your Podcast is you and your audience. (Tweet This) Links Fotomat - Wikipedia - https://en.w...
2016-06-0712 minThe Podcast ReportWhen Podcast Stats Do More Damage Than GoodPodcasters LOVE numbers. Downloads and subscribers and growth projections and streams and more have some for some, more important than the actual audience the Podcast was originally created for. The smart Podcaster MUST understand the role of numbers in the Podcasting ecosystem and how the real purpose and center for most episodes should be impact, not downloads - or any other number. In episode #93 of The Podcast Report, Paul Colligan encourages listeners to examine, and take action on, what's really important in their Podcast - and to remember, most of the time, it's not about the numbers...
2016-05-3112 minThe Podcast ReportWhen Does The Solo Show Make Sense For The Podcaster?Podcasting is full of interview shows and roundtables, but The Podcast Report is (usually) a solo show. Is this by design, or does Paul just have no friends? In this episode of The Podcast Report, Paul Colligan examines the role (and the opportunity) of the solo show and how every Podcaster should examine the model. Get The Podcast Production Models Matrix >>> Big Ideas The best person to deliver the message should deliver the message (click to Tweet) Your message should decide your format and not vice versa (click to Tw...
2016-05-2511 minThe Podcast ReportWhat Is The Role Of Remote Interviews And The PodcasterDoes the technology behind remote interviewing make you nervous? How would your Podcast change if you could interview anyone anywhere in the world. In this 3rd of a 4 part series about Podcast Production Models, Paul Colligan examines both the role of remote interviewing and the Podcaster and the added benefits it brings to your Podcast and content. You don't have to be afraid of remote interviews, but you don't want to let the technology get in the way either. This episode of The Podcast Report explains how you can do both. Get The Podcast Production Models Matrix >>>
2016-05-1712 minThe Podcast ReportShould The Podcaster Batch Their EpisodesFor many Podcasters, the need to get a new show out every week is overwhelming. There is no reason for the Podcaster to worry about recording a new episode every week with the Podcast production model of batching your episodes. In this episode of The Podcast Report, Paul Colligan examines the possibility of Podcast batching and how you might want to use it in your production process. This is the 2nd of a 4-part series where Paul will examine the production models possible for Podcasters. Get The Podcast Production Models Matrix >>> Big Ideas If...
2016-05-1011 minThe Podcast ReportGoogle Has Entered The Podcasting GameYesterday, Google emailed everyone who had submitted their Podcast that their Podcast was live in their new system. Not everything is perfect yet but, Google has truly entered the Podcasting game. In this episode of The Podcast Report, Paul Colligan examines that this means and offers a chance for Podcasters to stay up to date with Google's part of this exciting space.
Get On The Google Podcasting Update List!
Links:
The Podcast Report at Google - http://ThePodcastReport.com/Google
Podcast Portal At Google - https://play.google.com/music/podcasts/publish
How To P...
2016-04-1914 minThe Podcast ReportChanges At Instagram Just Made Podcast Marketing In The Social Networks A Lot More InterestingInstagram just announced that they've upped their video hosting size from 15 seconds to 1 minute. This change has a potential massive effect on Podcasters who wish to promote their Podcast with social video and in this episode of The Podcast Report, Paul Colligan explains what the changes mean and what the Podcaster might want to do about them.
At http://ThePodcastReport.com/86 Paul Colligan shows 4 examples of Podcast promotion on social media platforms provides means to get an additional training video and worksheet on the topic.
Claim Your Instagram Marketing Video And PDF Worksheet
...
2016-03-3008 minThe Podcast ReportWhy Downloads Might Be The Worst Possible Metric For Your PodcastIn this episode of The Podcast Report, Paul Colligan explains why downloads might be the WORST POSSIBLE METRIC for your Podcast.
More information can be found at http://ThePodcastReport.com/85
2016-03-2213 minThe Podcast Report7 Surprising Benefits Of The Simple PodcastWhen considering a Podcast format (or even changing from / or moving to one), it's important to understand what a simple Podcast format brings to the producer. In this episode, Paul Colligan speaks to the "7 Surprising Benefits Of The Simple Podcast" and offers a few ideas as to why simple might just be best. Maybe a fancy/complicated Podcast isn't the best thing for you ...
Click For The 7 Surprising Benefits Worksheet
Big Idea:
Simplicity Forces Purpose (Click To Tweet This)
Links:
Why Is The Simple Podcast The Winning Podcast? The Podcast Report With...
2016-03-1614 minThe Podcast ReportWhy Is The Simple Podcast The Winning Podcast?We've been Podcasting for more than a decade but, for some reason, people seem to want to make Podcasting MORE AND MORE COMPLICATED. Not only does it not need to be hard, but when you make it complicated, you STEAL from your Podcast content and your audience. Paul Colligan examines the Simple Podcast and what it means to you in this episode of The Podcast Report.
Click For The Simple Podcast Checklist
Big Idea:
Every minute you spend on the Podcast tech is a minute you take away from the Podcast content. (Tweet...
2016-03-0815 minThe Podcast ReportWhy The Podcast Interview Is The Perfect Podcast PrescriptionYes, Paul Colligan (author of the How To Podcast books) has "changed his song" on Podcast interviews and offers in this episode, his thoughts on what is needed for the "Perfect Podcast Interview." Topics covered include:
Why interviews can be the FASTEST way to get new Podcast content out.
How Podcast interviews can get you attention of some great names - even if they don't promote the episode.
What your audience needs / versus what your interviewee wants.
A checklist of everything that is needed to do the perfect Podcast interview.
And much much more!
Click For The...
2016-03-0117 min
Thinking Out LoudThe Smart Way To Think About And Use New Networks Like Blab And Snapchat - Thinking Out Loud With Paul Colligan Episode #5At the time I recorded this, it seems like half the Internet Marketing space was talking about a certain "new platform" (don't want to mention it here, because I don't want to update this when that "platform" goes away) - and, well, here are a few thoughts about it. / / You can find more - and the free worksheet I mention in the recording at http://PaulColligan.com/NewPlatforms /
2016-02-1311 minThe Podcast ReportWhat Podcast Stats Should I Track?With all of the options and numbers that the Podcaster has to track, a strategic approach to tracking the variables that matter is extremely important. In this LIVE episode of The Podcast Report, Paul Colligan will share the 7 things every podcaster should track - and then answer questions from whatever audience happens to be attending live.
The worksheet mentioned in this Episode and the recording of the Blab that remains can be seen at http://ThePodcastReport.com/79
NOTE: As this was a grand Blab experience, I didn't know I had to hit the record button...
2016-02-1017 minThe Podcast Report5 Essentials To A Profitable PodcastToo many are publishing their Podcast with a "fire, aim, ready" approaching of hoping their show will one day find profitability. This is a lousy strategy - but you already know that.
In this episode of The Podcast Report, Paul Colligan examines the 5 Essentials To A Profitable Podcast - regardless of show size or audience.
Click To Grab PDF Checklist
Links:
How To Podcast - The Book - http://GrabTheBook.com
How To Podcast - The App - http://isyot.com/howtopodcastapp
The Podcast Report App - http://ThePodcastReport.com/app
2016-02-0215 minThe Podcast ReportA Smart Process For Dealing With Podcast CriticismAs suggested by listener Byron Friday, Paul Colligan examines a simple and smart way to deal with Podcast Criticism that might be a little different from what you think and what you've heard. The key is in understanding who your Podcast serves.
Big Idea
Podcasters who care more about their critics than their audience are serving the wrong people.
Links
Hug Your Haters - http://www.jaybaer.com/hug-your-haters/
The Facebook Post That Started It All - https://www.facebook.com/paulcolliganfan/photos/a.238211771476.170506.130920846476/10153866321161477
How To Podcast Book - http://GrabTheBook.com
How...
2016-01-2614 min
Thinking Out LoudAbout How To Podcast 2016 - Thinking Out Loud With Paul Colligan Episode #4Tomorrow, early, the 2016 version of my "How To Podcast" book comes out and I offer a few ideas about it. Recorded in my car with nothing but my iPad Pro. You can grab the book at http://GrabTheBook.com
2016-01-0607 min
Thinking Out LoudPodcasting Is Becoming Ubiquitous - Thinking Out Loud With Paul Colligan Episode #3Paul Colligan describes how and why Podcasting is becoming ubiquitous and invited to attend a Livecast about it. / / More info about the Livecast can be found at http://PaulColligan.com/Big
2015-12-1405 min
Thinking Out LoudWhy I Launched An App - Thinking Out Loud With Paul Colligan Episode #2I launched a new app - "How To Podcast." Look for it in the iTunes Store (as well as others very soon). In the episode I discuss my thoughts behind it and, no, it's not about selling a zillion 99 cent apps.
2015-12-1103 min
Thinking Out LoudPaul Launches Thinking Out Loud Again - Thinking Out Loud With Paul Colligan Episode #1Paul introduces the new season of Thinking Out Loud.
2015-12-1001 minThe Podcast ReportPodcast Predictions For 2016In this final episode of Season 1 of The Podcast Report, Paul Colligan shares his Podcasting Predictions for 2016 (and looks at how well he faired with his 2015 predictions).
This episode was taken from a Live YouTube Stream. More details, and the video of the stream, can be found online at http://ThePodcastReport.com/75.
2015-12-0920 minThe Podcast ReportWhat’s The State Of Podcasting?As Paul Colligan closes up Season 1 of the Podcast Report, he thought it would be fun to asses all things Podcasting right now and how it’s affecting his Podcast (and what effects you might want it to have on yours).
Big Idea -
Don’t assume your favorite podcast has a solid monetization plan (Tweet This)
Links -
How To Podcast 2015 - http://GrabTheBook.com
Podcaster Cart - http://Podcastercart.com
SMS2Optin.com - http://SMS2Optin.com
The Startup Episode - https://gimle...
2015-12-0116 minThe Podcast ReportWhat's Next For The Podcast Report?It’s time to bring Season 1 of the Podcast Report to a close. Paul Colligan explains why he’s closing up the season, what’s coming next, and offers a few ideas that you might want to ponder in your own Podcast.
Big Idea -
The Unexamined Podcast Isn't Worth Recording. (Tweet This)
Links -
How To Podcast 2015 - http://GrabTheBook.com
Podcaster Cart - http://Podcastercart.com
SMS2Optin.com - http://SMS2Optin.com
2015-11-2411 minThe Podcast ReportWhat Does Season 2 Of Serial Tell Us About Podcasting?The recent announcement that Serial Season 2 will also be available on Pandora brings up some interesting questions and ideas about the role and scope of Podcasting. Paul Colligan examines them in this issue of The Podcast Report. Big Idea - Serial On Pandora Proves That The Reach Of A Podcast Can Be Bigger Than A Podcast (Tweet This)Links - How To Podcast - http://GrabTheBook.comPodcaster Cart - http://PodcasterCart.comHelp My Business - http://HelpMyBusiness.comSerial Press Release - http...
2015-11-1710 minThe Podcast ReportHow Does Google Play Embracing Podcasts Change Things?Now that Google is embracing Podcasting inside of Google Play, there are a lot of Podcasters asking how it will impact Podcasting and, more importantly, what it will do for downloads and subscribers. Paul Colligan, author of the How To Podcast books isn’t bullish on Google and Podcasting, but offers a few important take homes for Podcasters none the less. Big Idea Podcasts In Google Play Is The New Podcasts In Spotify (Tweet This)
Links
How To Podcast 2015 - http://grabthebook.com/Podcaster Cart - http://www.PodcasterCart.com
2015-11-0312 minThe Podcast Report3 Podcast Mistakes That Just Make Me Kind Of SadThe Podcasting industry is fascinating because many people copy (and teach) each others methods - even when some of them are wrong. In this episode of The Podcast Report, Paul Colligan examines 3 big mistakes he see all too often in Podcasting - and what YOU can do about them. Big Idea - The Biggest Podcast Problems Often Have Nothing To Do With The Tech (Tweet This)Links -
How To Podcast 2015 - http://GrabTheBook.com
Podcaster Cart - http://www.PodcasterCart.com
SMS2Optin - http://sms2...
2015-10-2712 minThe Podcast ReportWhat Kind Of Downloads Does iTunes New And Noteworthy Bring You? A Case Study From The FieldHow many downloads / subscribers does an iTunes New And Noteworthy position bring you? Paul Colligan, author of multiple Amazon best sellers on Podcasting answers that question with specific numbers from a test in the field - and offers a few ideas about what to do with these numbers. Hint, it’s not how you grow and audience.Big Idea
You (Not iTunes) Are The Best Chance At Growing Your Podcast Audience (Tweet This)
Links
How To Podcast 2015 - http://grabthebook.com/
Podcaster Cart - http://www.PodcasterCart.com
SMS2Op...
2015-10-1313 minThe Podcast ReportWhat Should Podcasters Do About YouTube?Many Podcasters put their audio podcast content at YouTube with nothing more than an image or logo hoping to get a few more listens to their show. Is this a good idea? Can you do more with YouTube? Why do some gurus recommend it? Paul Colligan has authored a series of books on YouTube as well and offers a few choices of what Podcasters can do to leverage YouTube for more listeners - without doing damage to their status with YouTube. Big Idea - YouTube Can Be A Leverage Point For Your Podcast Or A...
2015-09-2913 minThe Podcast ReportWhy Apps And Apple TVs Matter To Podcasters - Even If You Are An Android UserApple made some big announcements that should cause all Podcasters to sit down and take notice. If the "future" of television really is apps, it's probably the future of Podcasts as well.
In a live Periscope stream (playing off of what he examined last episode), Paul Colligan examines a few thoughts on what Apps mean to Podcasters and suggests a few steps they should take.
Big Idea -
The Future Of Podcasting Can’t Be The Podcast App (Tweet This)
Links
Podcast Month - http://PodcastMonth.com
How...
2015-09-1614 minThe Podcast ReportWhat Do Podcasters Have To Learn From Periscope, Meerkat and Blab?Periscope, Meerkat, Blab, etc. are all the rage these days. Some are calling it the “future” of content distribution. Others are calling it a fad. Paul Colligan, author of the #1 top selling “How To Podcast 2015” examines what these programs and can mean, and have to teach, the Podcaster. Big Idea -
If You Think Your Audience Is “Moving” To Periscope, Meerkat or Blab - You Don’t Understand The Power Of Podcasting (Tweet This)
Links
Podcast Month Giveaway - http://PodcastMonth.comHow To Podcast 2015 - http://GrabTheBook...
2015-09-0815 minThe Podcast ReportThe Ease, Power & Simplicity of PodcastingPaul Colligan shares equally from his heart and his reality why Podcasting is his favorite way to increase his reach. This episode was recorded in front of a live audience in Palm Springs in August of 2015.To get the cheat sheet mentioned, in this episode, text your email address to 503-342-7992.Big Idea - Show me an easier way to expand my reach and I'll stop Podcasting today (Tweet This)Links - How To Podcast 2015 - http://grabthebook.com/Podcaster Cart - http://www.PodcasterCart.com
2015-08-2514 minThe Podcast ReportHow Do I Get My Audience To Do Something?Ever wondered how to get your Podcast audience to do something other than listen? Have you realized that once your audience “does something” - the options for profit increase considerably? In this episode of The Podcast Report, Paul Colligan, author of “How To Podcast 2015” examines how your audience moves from listener to buyer. It’s a lot less complicated than you think …
Big Idea -
Your Audience Will Do Something Other Than Listen - The Moment You Give Them A Reason To Do So (Tweet This)
Links -
How To Podcast 2015 - http://GrabTh...
2015-08-1814 minThe Podcast ReportWhy iTunes New Notable Shouldn’t Be Your GoalThere is a lot of hype and hoopla surrounding iTunes New And Notable and in this Episode of The Podcast Report, Paul Colligan tries to get us all focussed on what’s important. Clue: it’s about marketing to your audience. iTunes New And Notable simply doesn’t bring you any more customers than a listing in the white pages will.
Big idea -Starting A Podcast To Hit iTunes “New And Notable” Is Like Launching A Business To Get Into The Phone Book (Tweet This)Links The Post That Inspired This Episode -https://plus.g...
2015-08-1111 minThe Podcast ReportThe One Weird Thing About Podcasting For The MoneyIn this episode, Paul Colligan discusses how the future of podcasting relies on the audience rather than the podcasters themselves. Returning from Podcast Movement 2015, Paul shares his insights on the industry's growth, addresses the pitfalls of jealousy and hypocrisy among podcasters, and emphasizes the importance of focusing on creating valuable content that resonates with listeners. Key Takeaways: The Audience is the True Metric – Audience engagement matters more than downloads or ROI. Let the Market Decide – Bad podcasts naturally fade away; focus on producing quality content that serves your listeners. Avoid Jealousy and Hypocrisy – Negative attitudes harm the po...
2015-08-0418 minThe Podcast ReportWhat Do I Do After They’ve Bought My Product?Once you’ve sold something to a member of your Podcast audience who knows, likes and trusts you, is that the end? Is there anything else? Paul Colligan, Author Of How To Podcast 2015 explains why you just might want to sell that person something else and a few things to think about as you do so. Big Idea - Keeping A Customer Is Always Easier Than Getting A New One (http://ctt.ec/J04Pq)
Links - How To Podcast Book - http://grabthebook.com/The Podcast Report At Pat...
2015-07-2819 minThe Podcast ReportWhen Should The Podcaster Sell Their Own Stuff?Big Idea - If They Know, Like And Trust You - Why Wouldn’t They Buy Something From You? (tweet this) http://ctt.ec/9f64SOne obvious option for Podcast Monetization must be YOU selling YOUR STUFF directly to YOUR AUDIENCE. In this episode of The Podcast Report, Paul Colligan examines some thoughts and ideas on when you might want to do just that and a few things to think about along the way. Links ; The Book - http://grabthebook.comThe Patreon Experiment - http://patreon.com/paulcolliganThe...
2015-07-2119 minThe Podcast ReportRunning The NumbersBig Idea - Not looking at Podcast numbers IS not taking your Podcast seriously (Tweet This) In prepping for his presentation at Podcast Movement 2015, Paul Colligan has been thinking a lot about “running the numbers” on a Podcast and offers a few thoughts on why you should and why you just might not be running your Podcast numbers. Links The Book http://grabthebook.comThe Patreon Experiment http://patreon.com/paulcolliganPaul At Podcast Movement 2015 - http://schedule.podcastmovement.com/band/paul-colliganComic book Girl 19 - http://www.tubefi...
2015-07-1415 minThe Podcast ReportThe Most Important Thing In Podcastinghttp://ThePodcastReport.com/53 Paul Colligan examines what he believes to be the “most important thing” in Podcasting - the MESSAGE. When you compare the shows you can’t miss with the shows that you’ve subscribed to, Paul bets the difference is - the MESSAGE. Big Idea - The Message Makes The Podcast More Than The Tech Ever Will (http://ctt.ec/Wa3LR)LinksHow To Podcast 2015 - http://grabthebook.com/The Podcast Report At Patreon - http://patreon.com/PaulColliganBack To Work - http://5by5.tv/btw
2015-07-0715 minThe Podcast ReportIt Is An Issue Of What YOU Are Doing In Podcastinghttp://ThePodcastReport.com/52
Paul Colligan has been doing The Podcast Report for a year now and has a few thoughts on this week’s Podcasting News that have very little to do with this week’s Podcasting News.
Big Idea - It's no longer an issue of what's possible in Podcasting - it's an issue of what YOU'RE doing with Podcasting. (Tweet This)
Links:
How To Podcast 2015
The Patreon Experiment
iPhone 8 Years Old
WTFpod 613
2015-06-3016 minThe Podcast ReportLessons Learned In 50 Episodeshttp://ThePodcastReport.com/50
The Podcast Report is now 50 episodes and in this episode, Paul Colligan (How To Podcast 2015) shares things learned 50 episodes into this Podcast about Podcasting.
What The Audience Expects And What The Numbers Tell You Aren’t Always The Same Thing - Click To Tweet
Links
The Book
The Patreon Experiment
DJL's Clammr
2015-06-1617 minThe Podcast ReportIs Batching Your Podcast The Next Thing?http://ThePodcastReport.com/49 The idea of “batching” your Podcast isn’t new - and there are plenty of people doing it but, possibly, you’ve haven’t considered the implications and the opportunities of this Podcast production model. In episode #49 of The Podcast Report, Paul Colligan (author of the #1 Top Selling “How To Podcast 2015”) examines what you need to know and consider in possibly batching your next Podcast.Big Idea - The Right Production Model Might Change Your Podcast Forever (tweet this)http://ctt.ec/6WKaULinks - The Book - grabthebook.com
2015-06-0914 minThe Podcast Report3 Ways Today’s Podcast Content Can Serve You In 3 Yearshttp://ThePodcastReport.com/48 Paul Colligan examines 3 things you can do for / with your Podcast that could have an impact 3 - 5 - 10 years into the future. Why produce something that is only good for a week when the impact on your content can be decades long?Big Idea - Evergreen Content Is Almost Always A Better Monetization Strategy (Tweet This)http://ctt.ec/I63_z The Links - The Book - http://www.grabthebook.comPatreon - http://ThePodcastReport.com/PatreonThe Seinfeld Deal - http://variety.com/2015/tv/news...
2015-06-0214 minThe Podcast ReportPodcast Monetization - The Integrated ModelIn closing up his series on Podcast Monetization, Paul Colligan examines the integrated model of Podcast Monetization and how it provides options for a long term perspective on your Podcast. For a transcript and a mind map of today’s episode text “#EP46” to 503-897-1290.Big idea - The True Value Of Your Podcast Is In The Content You Provide, Not The Audience That Listens (Tweet This)http://ctt.ec/0Ja8jLinks - The Book - http://grabthebook.comThe Podcast Report Patreon - https://www.patreon.com/PaulCo...
2015-05-1912 minThe Podcast ReportThe Grand Patreon Monetization Experimenthttp://ThePodcastReport.com/45 Before Paul Colligan gives his full thoughts on Patreon as a monetization option for Podcasters, he thought he'd run a test first. In Episode #45 of The Podcast Report, Paul shares his "Grand Patreon Monetization Experiment" and how you can be part of it if you want to. Regardless of the outcome, we should all learn something exciting.
Big Idea - @Colligan of The Podcast Report is trying a @Patreon experiment - take a look. Tweet This (http://ctt.ec/juzId)
Links -
How To Podcast 2015 - http://grabthebook.com
...
2015-05-1211 minThe Podcast ReportDoes SoundCloud.com And/Or Podcasts.com Affect My Hosting Strategies?http://ThePodcastReport.com/44 SoundCloud.com and Podcasts.com are making some interesting noise in the world of Podcasting - and lots of Podcasters are talking about it. Do either of the new players matter? Should you consider a move? What matters / what doesn't? Join Paul Colligan, author of the #1 Top Selling "How To Podcast 2015" for an examination of these issues and more. For a transcript and mindmap of today's episode, text "#EP44" to 503-897-1290.
Big Idea - All (Podcast) hosts are no more the same than are all cars. - Tweet This http://ctt.ec/2QwfK ...
2015-05-0518 minThe Podcast ReportPodcast Monetization - The Direct Methodhttp://ThePodcastReport.com/43 In this series about Podcast Monetization options, Paul Colligan, author of "How To Podcast 2015" examines the Direct Monetization option for Podcasting and offers thoughts and direction on running the numbers for such a venture. For a transcript and mind map of today's episode, text "#ep43" to 503-897-1290.
Big Idea - It's Your Audience - Don't Outsource It (Tweet This)
Links -
How To Podcast 2015 - http://grabthebook.com
JLD's Sponsorship Guide - http://www.entrepreneuronfire.com/podcast-sponsorships/
PBS Report - http://valuepbs.org/assets/docs/PBS...
2015-04-2818 minThe Podcast ReportPodcast Monetization - The Indirect Methodhttp://ThePodcastReport.com/42 - Podcast Monetization is a HUGE topic in our space and a popular one with this audience. In this episode of The Podcast Report, Paul Colligan examines the “Indirect” model of Podcast Monetization and offers 7 elements he sees in successful Podcasts with a solid Indirect Monetization Model. To get a transcript and MindMap of this show, text “#EP42” to 503-897-1290.
Big Idea - A Podcast Without Direct Monetization Might Be The Most Profitable Podcast Of All (Tweet This)http://ctt.ec/eWqu8
Links - How To Podcast 2015 - grabthebook.com
2015-04-2113 minThe Podcast ReportMy Goals And Plans For Podcast Movement 2015http://ThePodcastReport.com/41 Paul Colligan shares some thoughts and ideas on what he thinks would make Podcast Movement 2015 (#PM2105) one of the best Podcast events he’s even been to.
Big Idea - If You Don’t Know What You Want, You’re Not Going To Get It (Tweet This) http://ctt.ec/4kb1r
Links -
How To Podcast 2015 - http://www.grabthebook.com
Podcast Movement 2015 - http://podcastmovement.com/
What Would You Like To See At Podcast Movement 2015 - https://plus.google.com/107254847750371936612/posts/7YpUH8X6CSq
Interv...
2015-04-1414 minThe Podcast ReportCeiling? What Ceiling?http://ThePodcastRerport.com/40 Is there a "ceiling" in Podcasting? Is the "real" problem with Podcasting that it isn't delivering the audience we hoped for or that too many of us don't realize that we Podcast to serve our audience / not find one. Paul Colligan, author of "How To Podcast 2015" looks at this concept in episode #40 of The Podcast Report. To get a transcript and mind map of today's episode, text "#EP40" to the show hotline of 503-897-1290.
Big Idea - Podcast To Serve Your Audience / Not Find One (Tweet This http://ctt.ec/674G5)
L...
2015-04-0718 minThe Podcast Report7 Lessons Learned At Social Media Marketing World 2015http://ThePodcastReport.com/39 - Paul Colligan, author of "How To Podcast 2015," just got back from Social Media Marketing World 2015 and offers 7 lessons her learned from attending the event.
Big Idea -
Are You Responding to What Podcasting Is - Or What You Hope It Will Become? - Tweet This
Links -
How To Podcast 2015 - http://GrabTheBook.com
Podcasting's Biggest Need - https://plus.google.com/107254847750371936612/posts/3LRPpTXRYDJ
Rainmaker.FM - http://www.copyblogger.com/rainmaker-fm/
2015-03-3116 minThe Podcast ReportDoes Video Make Sense For An Audio Podcast?http://ThePodcastReport.com/38 - Meerkat and Live Video Streaming from our phones has become a hot point recently. The transfer of audio from video content has always been a popular form of audio podcast content creation. Paul Colligan, author of "How To Podcast 2015" (http://GrabTheBook.com) offers some ideas and thoughts on the use of live streaming video as an audio podcast creation option. For a transcript and MindMap of this episode, text "#EP38" to 503-897-1290.
Big Idea - Reaching Your Audience Is More Important Than Your Format (Tweet This) http://ctt.ec/35_rP
Li...
2015-03-2415 minThe Podcast ReportCan You Monetize ANY Podcast?http://ThePodcastReport.com/36 Paul Colligan examines the question "can you monetize ANY Podcast" in Episode #36 of the Podcast Report. Links to sites mentioned and conversation at http://ThePodcastReport.com/36. Text "#EP36" to 503-897-1290 for show transcript and mindmap.
Big Idea -
Sure, You Can Monetize Any Podcast - But Is The Juice Worth The Squeeze? - Tweet This - http://ctt.ec/CKrgl
Links -
How To Podcast 2015 - http://GrabTheBook.com
The Thread At Google - http://bit.ly/1Bna89E
David Jackson's Book - http://a...
2015-03-1015 minThe Podcast ReportPodcasting Is DifferentThe power of Podcasting is not in how much it is like old media, but in all the ways Podcasting is DIFFERENT. Paul Colligan, author of the #1 Top Selling “How To Podcast” examines how Podcasting is different in this episode of The Podcast Report. For a transcript and mind map of this episode text “#EP35” to 503-897-1290.
Big Idea - Treating Podcasts Like Old Media Is Like Faxing Me Your Email (Tweet This)
Links
The Book
How To Podcast Facebook Site
I Started A Thread
2015-03-0319 minThe Podcast ReportAre We Making It Too Easy To Listen To Our Podcasts?Everyone knows that subscribers are key to Podcast growth so, Paul Colligan (author of the #1 top selling "How To Podcast 2015") asks if we are making it "too easy" to listen to our Podcasts. For a transcript and mindmap of this episode, text "#EP33" to 503-897-1290.
Big Idea - If They Have No Reason To Subscribe To Your Show, They Won’t (Tweet This)
Links
The YouTube Stats
PewDiePie On YouTube
The Jay Abraham Book
How To Podcast 2015
2015-02-1713 minThe Podcast ReportA Podcast Doesn’t Have To Popular To Be ProfitableToo many think a Podcast has to be popular to be profitable when that, honestly, couldn't be further from the truth. Paul Colligan, 7-time bestselling offer explains why in Episode #32 of The Podcast Report. For a transcript and mindmap of this episode, text "#EP32" to 503-897-1290.
Big Idea - A Podcast Doesn’t Have To Popular To Be Profitable (Tweet This)
Links -
Google Group Conversation
Podcast Movement Event
How To Podcast Book
Cliff's Disney Cruise
2015-02-1017 minThe Podcast ReportMichael Stelzner Is Doing Another PodcastMichael Stelzner of Social Media Examiner isn't just satisfied with one successful Podcast. He just launched the Social Media Examiner Show - a daily Podcast. In this interview, Paul Colligan asks why the new show and why he isn't the voice behind it. For a transcript of this episode, text "#EP31" to 503-897-1290.
Big Idea - I'm not the voice for a reason ... I'm not scalable. @Mike_Stelzner (Tweet This)
Links
Social Media Examiner
Social Media Marketing Podcast
Social Media Examiner Show
Social Media Marketing World
2015-02-0326 minThe Podcast ReportA New Metric For PodcastingPaul Colligan introduces a new possible metric for Podcasting - the DPV - or Downloads Per Visitor. Join him for a quick conversation about why this might be something you want to track. To get the transcript from this episode a mindmap of what Paul was thinking, text "#EP29" to 503-897-1290
Big Idea - Are You Tracking The Right Numbers For Your Podcast? (Tweet This)
Links
How To Podcast Book
The Conversation At Google Plus
2015-01-2011 minThe Podcast ReportPodcast Or Perish - Why The Future Of Media Is ExperienceRecorded at last year's Genius Network Annual Event, Paul's 10 Minute Talk (TM) on "Podcast Or Perish - Why The Future Of Content Is Experience" marks this special 15th episode of The Podcast Report. To get a transcript of this Episode (and a link to a video recording of this presentation), text "#EP15" to 503-897-1290. Yes, the Ask Paul Colligan Podcast is no longer, but the phone number mentioned during the presentation will still work.
Big Idea:
They are going to be listening to Podcast content. Will it be yours? (Click To Tweet)
...
2014-09-2314 minThe Podcast ReportApple Announces U2 For Free And Some Other Things For Podcasters To ConsiderTomorrow, Apple releases iOS 8 and this is a HUGE gift to Podcasters who take advantage of it. Paul Colligan interviews Rob Walch of Libysn, Today in iOS, Podcast 411 and more about the implications of iOS 8 on every Podcast and how you can take advantage of it.
To get a transcript of this episode, text "#EP12" 1-503-897-1290 (or call and leave us voice mail at the same line).
Links
Libsyn (use code "paul" to get one free month)
Podertainment (use code "paulcolligan" to get three free months)
Today in iOS
Podcast 411
Big Id...
2014-09-1627 minThe Podcast ReportApple Announces U2 For Free And Some Other Things For Podcasters To ConsiderIn this episode, Paul Colligan dives into Apple's recent event and unpacks the crucial lessons for podcasters. From Apple's unexpected streaming hiccup to the game-changing features of the iPhone 6 camera, Paul highlights how these developments impact the podcasting world. He delves into the future of payments with Apple Pay and, most importantly, discusses the significant implications of U2's free album release on iTunes for content creators. Key Takeaways: Overcoming Failure – Apple's live stream issues show that even big setbacks can be overcome; podcasters shouldn't fear mistakes but learn from them. The Rise of Mobile Video – The...
2014-09-0915 minThe Podcast ReportAre There Any "New" Monetization Models In Podcasting?In this episode, Paul Colligan explores whether new monetization models have emerged in podcasting or if success still relies on time-tested strategies. He emphasizes the importance of understanding your market, crafting a compelling message, and selecting the right medium to effectively monetize your content. Paul discusses how new technologies can enhance traditional monetization approaches without replacing foundational principles. Key Takeaways: • No New Monetization Models – The core strategies for podcast monetization remain consistent; it's about effectively applying them. • Market, Message, Medium – Success hinges on identifying your audience, delivering a clear message, and choosing the best platform. •...
2014-07-0818 min
The Podcast ReportWhat Has Changed In Podcasting Since 2005?A deep dive into how podcasting has transformed since 2005. Seven significant changes that have reshaped the industry, providing valuable insights for current podcasters and those considering joining the podcasting space. Key Takeaways: • Mass Broadband Adoption – Widespread high-speed internet access has made downloading and streaming podcasts seamless. • Advancements in Software – Improved software has simplified podcast creation and consumption. • Enhanced Tools – New technologies have elevated audio quality and expanded distribution options. • Smartphone and Tablet Proliferation – Mobile devices have increased accessibility and convenience for listeners. • Cultural Embrace – Mainstream acceptance by big names and industries has legit...
2014-06-2109 min