Shows
Ride To SuccessGrace Brown on Life After Olympic Gold, Entrepreneurship & Women’s Cycling LeadershipWhat happens after you win everything?In this powerful episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Olympic gold medalist Grace Brown to explore life beyond elite cycling — from world champion to entrepreneur, advocate, and future mother.Grace Brown shares the real story behind her transition from professional cycling to launching her sunscreen brand, Sunmotion, and stepping into leadership as President of The Cyclists’ Alliance. This is not just a story about medals — it’s about identity shifts, vulnerability, resilience, and what success really means when performa...
2026-02-231h 17
Ride To SuccessMeet The Iron Empress! She Mastered Life-Ambition Balance– BUT she didn't STOP there | Donna McConnellDonna McConnell, also known as The Iron Empress, joins host Pedro Couto Lopes on the Ride To Success Podcast to share how she transformed her life through cycling — from rapper and journalist to Ironman triathlete, ride leader, and advocate for inclusion in sport.In this deeply personal episode, Donna opens up about discovering endurance sport in her 50s, navigating grief, menopause, and identity, and the powerful role cycling played in reclaiming purpose. She discusses representation in triathlon, community building through Chain Gang Cyclists and Black Unity Bike Ride, and how fitness became her lifelong ex...
2026-02-161h 14
Ride To SuccessShe Started a Bike Ride... It Became a Global Movement - Pinar PinzutiIn this inspiring episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Pinar Pinzuti, one of the most influential voices in cycling advocacy and cycle tourism across Europe.Pinar shares how her passion for daily bike rides evolved into the award-winning Fancy Women Bike Ride, now a global movement that mobilized over 500,000 women in 250 cities. From her work as a EuroVelo Council member to launching the Cycle Tourism Fair, her story is a powerful reminder that the bicycle is more than a vehicle—it’s a tool for freedom, equi...
2026-02-091h 25
Ride To SuccessI answer your TOP questionsIn this episode, Pedro Couto Lopes answers questions from his audience, sharing insights gained from his podcast journey. He discusses the importance of journaling, stepping outside comfort zones, accepting risks, and the evolving definition of success. He reflects on how fatherhood has changed his perspective on cycling and acknowledges the contributions of his podcast guests. The conversation also delves into the challenges of finding guests and the time-consuming nature of podcast production.TakeawaysJournaling is a powerful tool for tracking progress.Stepping...
2026-02-0228 min
Ride To SuccessDominique Lellek: From Corporate Hustle to Cycling AdvocateIn this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Dominique Lellek—CMO of Alteos, yoga teacher, and a member of Women in Cycling Germany—for a powerful conversation about redefining success, leadership, and the transformative power of the bike.From climbing the corporate ladder to advocating for inclusion in the cycling industry, Dominique shares how her journey through marketing, mindfulness, and mobility helped her find purpose beyond hustle. They explore topics like community building, being a woman in male-dominated spaces, and how cycling became a catalyst for pers...
2026-01-261h 23
Ride To SuccessAnna Buchmann: She Pivoted From Failure to a Eurobike Award… Here’s What Happened NextIn this episode of the Ride To Success Podcast, Pedro Couto Lopes sits down with Anna Buchmann, CEO & Co-Founder of NOCA, for one of the most inspiring cycling-entrepreneurship conversations yet. Anna shares how her journey—from learning to ride a bike in her grandfather’s garden to winning a Eurobike Award—shaped her vision for digitalisation, product data management, and the future of cycling manufacturing.Together, Pedro Couto Lopes and Anna dive into the realities of building a startup in the cycling industry, navigating pivots, dealing with setbacks, and learni...
2026-01-191h 15
Ride To SuccessShe Changed Cycling Nutrition… With a 2,000-Year-Old Recipe? | Lara Giusti, co-founder of VeloforteIn this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Lara Giusti, Co-Founder and Head Chef of Veloforte, to explore the fascinating intersection of real food, longevity, and sports nutrition.+++++++++++++++++++++++++++++++++++++++++++++Veloforte would like to extend a discount code to our listeners RTS20 for 20% off all single time orders.+++++++++++++++++++++++++++++++++++++++++++++From her roots in healthcare to becoming a creative challenger in the endurance-fuel industry, Lara shares how Veloforte was born from a deeply personal journey — her husband’s reco...
2026-01-121h 03
Ride To SuccessAdvocacy in Action: Rob Cappucci on SRAM’s Vision for Cycling's FutureIn this powerful episode of the Ride to Success Podcast, host Pedro Couto Lopes sits down with Rob Cappucci, Director of Advocacy and Industry Partnerships at SRAM, to dive deep into the role of advocacy investment in shaping the future of cycling.Rob shares how SRAM’s strategy goes far beyond components—it's about trail access, youth empowerment, urban infrastructure, and unlocking cycling’s cultural power. From behind-the-scenes collaboration with rival bike brands to launching inclusive initiatives like NICA and City Thread, Rob pulls back the curtain on what true industry-wide advocacy looks like.
2026-01-051h 31
Ride To SuccessJulie Cornelius: 1 Mission > 5 Countries > Unlimited Impact | From Fear to FreedomIn this powerful episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Julie Cornelius, the visionary founder and Executive Director of World Ride — a nonprofit transforming the lives of women through mountain biking across Nepal, Guatemala, Peru, Lesotho, and Botswana.Julie shares how a single trip turned into a global mission, how fear can become a catalyst for freedom, and why bikes are more than tools for recreation — they’re vehicles for empowerment and opportunity. From building local women-led bike tourism programs to sparking self-confidence in communities where women were once excluded, Julie’...
2025-12-291h 10
Ride To SuccessThe Biggest Lie in Women’s Cycling | Jack LindsayIs women’s cycling being held back by those meant to protect it?In this powerful episode of the Ride to Success podcast, host Pedro Couto Lopes sits down with Jack Lindsay, ex- Advisory Board Member of The Cyclists’ Alliance (TCA) and co-founder of HOSKING Bikes—to expose the deep-rooted inequities that still plague women in cycling.Jack pulls no punches as he discusses:• The broken sponsorship models in women’s cycling• Media bias and underrepresentation in the coverage of female athletes• Shocking pay disparitie...
2025-12-221h 30
Ride To SuccessInside SRAM’s DEI Revolution | Meet the Woman Changing Cycling from Within | Angela Craft Williams, Vice President of Talent and Inclusion at SRAMIn this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Angela Craft Williams, Vice President of Talent and Inclusion at SRAM, to explore how one woman is reshaping the culture of cycling from the inside out.Angela shares deeply personal experiences — from confronting racial bias as a student to empowering the next generation of women engineers and leaders of color in the cycling industry. Her journey from “a closed door” to opening thousands for others is a testament to the power of intentional leadership, allyship, and courage....
2025-12-151h 02
Ride To SuccessCycling’s Future Depends on This! | Ken Vinson of All Clubs LA on Representation, Leadership & LegacyIn this episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Kenneth Vinson, founder of All Clubs LA, to explore how one man’s ride became a nationwide movement for representation in cycling.From his personal journey into the sport to the creation of a thriving, Black-led cycling community, Ken shares how All Clubs LA is bridging cultures, inspiring underrepresented riders, and changing the face of American cycling.💬 Topics include:• Building All Clubs LA from the ground up• Creating space for marginalized voices in sport• Leade...
2025-12-081h 22
Ride To SuccessHow One Mum Sparked a Cycling Revolution | Karen Gee – Founder of Cycle SprogIn this episode of the Ride to Success Podcast, host Pedro Couto Lopes sits down with Karen Gee, founder of Cycle Sprog — the UK’s leading family cycling platform inspiring parents and kids to ride together.Karen shares the incredible story of how a simple idea, born out of frustration at the lack of reliable information for parents, grew into a trusted national resource that’s helped thousands of families fall in love with cycling.From overcoming self-doubt and balancing motherhood with entrepreneurship, to shaping a new narrative around family...
2025-12-011h 26
Ride To SuccessJulian Hall: Redefining Success Through ResilienceR.I.D.E. — Julian Hall: Redefining Success Through ResilienceReflect. Interpret. Distill. Expand.In this R.I.D.E. episode, we unpack the emotional depth and life-changing insights from our full conversation with Julian Hall, trauma therapist, founder of Calm People, and expert in emotional resilience.Written by Pedro Couto Lopes and brought to life by AI, this short-form reflection explores what happens when life forces you to rewrite your definition of success — and how true strength emerges through vulnerability, not control.
2025-11-2815 min
Ride To SuccessWhy Men Break Down After ‘Success’ — The Truth No One Talks AboutJulian Hall | Emotional Resilience Expert, Therapist & AuthorWhen success comes at the cost of your peace, what does it really mean to “win”?In this powerful episode of Ride To Success, emotional resilience expert Julian Hall opens up about his journey through stage 4 cancer and how it redefined his understanding of success, masculinity, and mental health.Julian, a trauma therapist and founder of Calm People, shares deeply personal lessons from his experience helping others manage anger, stress, and emotional suppression — while facing his own termin...
2025-11-241h 12
Ride To SuccessMarco Sonderegger: Designing the Future of How We Ride R.I.D.E. — Marco Sonderegger: Designing the Future of How We RideReflect. Interpret. Distill. Expand.In this R.I.D.E. episode, we break down the key ideas and bold insights from our full-length conversation with Marco Sonderegger, Director of Turbo Product Experience at Specialized Bicycle Components.Written by Pedro Couto Lopes and brought to life by AI, this short-form reflection explores how curiosity, design thinking, and user obsession helped redefine what e-bikes could be — and what they mean for the future of mobility.____________________________________
2025-11-2115 min
Ride To SuccessJon Dutton OBE on Purpose, Resilience & ReinventionR.I.D.E. — Jon Dutton OBE: Leading British Cycling Through CrisisReflect. Interpret. Distill. Expand.In this R.I.D.E. episode, we unpack the most powerful lessons from our full-length conversation with Jon Dutton OBE, Chief Executive of British Cycling.Written by Pedro Couto Lopes and brought to life by AI, this short-form reflection explores what it truly means to lead under pressure and how purpose, resilience, and reinvention shaped Jon’s response to one of British sport’s toughest chapters....
2025-11-2009 min
Ride To SuccessMarco Sonderegger on E-Bikes at SpecializedHow a Rejected Idea Changed the Future of Cycling ForeverFrom Swiss Trails to Turbo InnovationWhat does it take to change the way the world rides?In this episode of Ride to Success, host Pedro Couto Lopes sits down with Marco Sonderegger, Director of Turbo Product Experience at Specialized Bicycle Components, to uncover the story behind some of the most influential e-bikes ever made.From the quiet Swiss mountain roads of his childhood to leading the development of the Turbo Levo and Turbo S series, Marco shares the bold decisions...
2025-11-171h 29
Ride To SuccessLeading British Cycling Through Crisis | Jon Dutton OBE on Purpose, Resilience & ReinventionIn this powerful episode of the Ride to Success podcast, we sit down with Jon Dutton OBE, Chief Executive of British Cycling, to explore what it means to lead with purpose in the face of uncertainty, rebuild trust in sport, and create long-term impact from the top of one of the UK’s most iconic cycling organisations.Jon opens up about the incredible challenges British Cycling faced—from commercial breakdowns and reputational pressure to rebuilding the National Championships in just 130 days. He reflects on leading through crisis, negotiating over 175 contracts under pressure, and why failure is a dail...
2025-11-101h 08
Ride To SuccessIs the Industry Ready to Listen – and Change? | Guests: Angela Craft Williams | Dr. Fiona Spotswood | Claudia Glass | *Recorded live at the Women in Cycling Summit Series.Change is coming to the cycling industry, but are we truly listening?In this powerful live recording, Ride to Success brings together three women driving systemic transformation across the global cycling ecosystem.Angela Craft Williams (Global Talent & Inclusion Leader at SRAM) shares insights on Women in Leadership and how intentional inclusion can create lasting cultural change.Dr. Fiona Spotswood (University of Bristol) explores Media Representation and Visibility, revealing how storytelling shapes who feels welcome in cycling culture.Claudia Glass (Founder & CEO, Swijin’) di...
2025-11-031h 04
Ride To Success*EXCLUSIVE* - Louise Laker: How Eat Sleep Cycle Beat the OddsWhat does it take to build one of Europe’s most successful cycling businesses from scratch? In this episode of the Ride To Success Podcast, host Pedro sits down with Louise Laker, co-founder of Eat Sleep Cycle, to explore the extraordinary journey of building one of Europe’s most innovative cycling hubs.Louise shares how she and her partner turned seven rental bikes and a credit card into a thriving cycling community in Girona and Málaga. From surviving the toughest challenges in the cycling industry to reshaping how bike...
2025-10-231h 25
Ride To SuccessShe Built a Global Company from the Mountains – But Nearly Burned Out First | Martina Russo on Ride To SuccessIn this episode of Ride To Success, we sit down with Martina Russo, founder and CEO of The Action Sports Translator — the world’s first and only full-scale translation and content agency for the outdoor sports industry. Broadcasting from the Alps, Martina shares the powerful and deeply personal story behind how she built a global company while recovering from complete burnout.Martina opens up about:Her journey from freelance translator to global founder with 600+ linguistsThe burnout that nearly broke her — and how mountain biking...
2025-10-201h 22
Ride To SuccessBuilding Britain’s Most Welcoming Bike Park — The Hafod Trails Story Charlie Kingswood - co-founder of Hafod TrailsWhen a devastating storm nearly wiped Hafod Trails off the map, most people would have given up. But not Charlie Kingswood. In this episode of Ride to Success, Charlie shares the incredible journey of building Britain’s most welcoming bike park — a true family-run labour of love set in the heart of Wales.From uprooting her life for a rural dream, to rallying her family through fallen trees and financial strain, Charlie reveals how resilience, innovation, and community spirit turned disaster into triu...
2025-10-131h 28
Ride To Success7 Years. 1 Idea. | The Helmet They Said Couldn’t Be Made - Dominic CottonWhat happens when you leave a high-profile media career to chase an idea everyone says is impossible?In this episode of Ride to Success, we sit down with Dom Cotton, former BBC journalist and co-founder of Newlane, the cycling startup behind a foldable commuter helmet that took seven years to build — and nearly didn’t happen.At age 50, Dom took a leap into unfamiliar territory: hardware innovation. No engineering background. No product design experience. Just one goal — to create a helmet that made cycling safer, simpler, and more accessible for ev...
2025-10-061h 34
Ride To SuccessToxic Love Nearly Broke Her—Then She Broke 3 World Records | Kate StrongHow Kate Strong Broke 3 World Records, Transformed Her Life, and Rode for the Planet | Ride to Success PodcastIn this inspiring episode of the Ride to Success podcast, host Pedro Couto Lopes sits down with world record-breaking cyclist, climate advocate, and behavioural change leader Kate Strong. From a painful breakup to setting 3 Guinness World Records on a static bike, Kate’s journey is a powerful example of how sport can transform lives, build resilience, and spark global impact.Kate shares:• How she turned emotional trau...
2025-09-081h 37
Ride To SuccessEveryone Can Start a Podcast… But Can I Keep Going? | Ride to SuccessIn this special solo episode of Ride to Success, host Pedro Couto Lopes reflects on his journey so far — 74 episodes since launching in February 2024.Podcasting isn’t easy. Behind the mic, there have been highs, lows, doubts, and incredible opportunities. From interviewing cycling leaders to capturing deeply personal stories of transformation, the common thread has always been the bike and its power to inspire change.In this episode, Pedro speaks honestly about:The challenges of being a one-person creator 🎧The les...
2025-08-1909 min
Ride To SuccessShe’s Disrupting Cycling’s Most Ignored Product — And It’s Brilliant | Carina Hamel of BivoCarina Hamel of Bivo - Stainless Steel BikeWater Bottles - For Sport, Cycling and RunWhat do moldy water bottles, elite skiing, and NASA engineers have in common? Meet Carina Hamel, former professional Nordic skier turned entrepreneur and co-founder of Bivo, the stainless steel cycling bottle that’s transforming the way riders hydrate.In this episode of Ride to Success, Carina shares her incredible journey—from racing with Team USA to launching a groundbreaking product disrupting the plastic-dominated cycling industry. She opens up a...
2025-08-041h 09
Ride To SuccessMarion Clignet: From Epilepsy Struggles to Olympic Glory and Advocating for Gender Equality in CyclingOriginally published in August 2024Marion's advocacy for women's cycling and epilepsy awareness remains a driving force in her life. Her efforts to secure professional status for female cyclists in France and her charity work through the "La Marion Clignet" ride exemplify her commitment to these causes. "Sport has really helped me manage epilepsy," she says, highlighting the importance of physical activity in improving health and well-being.Throughout her career and entrepreneurial journey, Marion has faced numerous challenges, from battling gender inequality in sports to overcoming personal health struggles. Yet, her resilience has...
2025-07-3148 min
Ride To SuccessIris Slappendel's Journey from Professional Cyclist to Designer and AdvocateBold, Fearless, and Inspiring: Iris Slappendel's Journey from Professional Cyclist to Designer and Advocate+++++++++++++++++++++Originally published in August 2024+++++++++++++++++++++In the latest episode of the Ride To Success podcast, former professional cyclist Iris Slappendel shared the inspiration and vision behind her innovative cycling apparel brand, I R I S – I Ride In Style. Iris's journey into the design world began during her teenage years when she started creating her clothes out of personal necessity and passion. However, her dissatisfaction with existing women’s cycling gear...
2025-07-2847 min
Ride To SuccessCassondra Spring in the Ride To Success Podcast (originally published in August 2024)Looking Ahead: How Cassondra Spring and Liv Cycling Are Shaping Women's CyclingCassondra's vision for the future of Liv Cycling and women's cycling is ambitious and inspiring. She envisions a more inclusive future where cyclists of all backgrounds feel welcomed and supported. Liv Cycling's grassroots programs, ambassador initiatives, and high-profile partnerships like the Tour de France Femmes avec Zwift are all steps towards this goal.Cassondra Spring's leadership at Liv Cycling is a testament to the power of passion, community, and strategic vision. Her work is shaping a more inclusive and supportive...
2025-07-251h 05
Ride To SuccessKate Veronneau in the Ride To Success Podcast (originally published in April 2024)The driving force behind Tour de France Femmes avec ZwiftKate Veronneau's role in championing women's cyclingIn a conversation with Pedro Couto Lopes in the Ride To Success podcast, Kate shares her journey from collegiate basketball to competitive cycling and her vision for the future of women's cycling.Zwift's Role in Championing Women's CyclingUnder her guidance, Zwift sponsors premier events like the Tour de France Femmes avec Zwift and Paris-Roubaix Femmes, significantly elevating women's cycling on the global stage. These...
2025-07-2557 min
Ride To SuccessDiagnosed Late. Misunderstood for Years. Now She’s Racing Bikes – Connie HayesIn this powerful episode of the Ride to Success podcast, host Pedro Couto Lopes sits down with British cyclist Connie Hayes — a semi-pro rider for O’Shea Racing, a Geography MRes graduate, and a bold voice for neurodivergent athletes in sport.Connie opens up about being diagnosed with autism, dyslexia, and dyspraxia in her early 20s — and how those labels, far from limiting her, became the key to unlocking her identity. From racing in elite events like the Women’s Tour of Britain and RideLondon Classique, to hitting rock bottom with injury, burnout, and grief, Connie’s story is a...
2025-07-141h 06
Ride To SuccessFrom Crime to MTB Coaching: Joe Grant, Founder and CEO of Energise Cycles Joe Grant shares his journey from a childhood filled with cycling to a life plagued by addiction and drug dealing. He reflects on the impact of his choices on his family and the turning points that led him to seek recovery. He later founded Energise Cycles, a community initiative aimed at empowering youth through cycling and addressing issues like mental health and youth crime.Joe's story is one of transformation, resilience, and the power of support in overcoming adversity.++++++++++++++++++++++++++++Win a €500 CIOVITA gift cardLi...
2025-07-071h 47
Ride To SuccessHe Built the Most Clever Cycling Start-up You’ve Never Heard OfWhen James Harrison first wheeled out his old mountain bike in 2015 to commute 10 miles to work, he didn’t know he was starting a journey that would turn him into a two-time cycling entrepreneur. What began as a struggle to get up the hills without gasping for breath has since evolved into two purpose-driven businesses — Souplesse Cycling and Q Bike Wheels — and a mission to make cycling more enjoyable and effortless for everyone.In his recent interview on the Ride to Success podcast with host Pedro Couto Lopes, James opens up about his late start in the sport...
2025-06-301h 03
Ride To SuccessAlone, on Two Wheels: Ben Clark's Relentless Journey Around the WorldPedro Couto Lopes interviews Ben Clark, who shares his journey of cycling around the world. The discussion covers the inspiration behind the journey, the lessons learned on the road, cultural connections, and the importance of mental health. Ben reflects on the challenges of solitude, the intersection of business and adventure, and the significance of supporting mental health initiatives. The conversation also delves into the highlights and regrets of the journey, including experiences in Georgia and the decision not to cycle through Afghanistan. The discussion also touches on personal growth...
2025-06-231h 35
Ride To SuccessShe Couldn’t Walk… Now She Holds a World Record | The Ride That Redefined SuccessDr. Sarah Ruggins on Breaking the JOGLEJOG World RecordDr. Sarah Ruggins cycled the full length of the UK and back (2,700km) in just 5 days, 11 hours, and 14 minutes.In this powerful and deeply personal conversation, Sarah opens up about the physical, mental, and emotional layers behind her record-breaking achievement. She discusses her journey from being bedridden as a teen to becoming one of the fastest cyclists in the world — all while balancing a high-pressure finance career and championing social causes.We dive into her co...
2025-06-2046 min
Ride To SuccessShe’s Quietly Changing Urban Cycling Forever (Here’s How)Kasia Giger shares her journey from a cycling enthusiast to a product manager in the cycling industry. She discusses the importance of innovation, the challenges women face in the industry, and the need for better infrastructure to promote cycling. Kasia emphasizes the value of community and personal fulfillment in her life, while also highlighting the future trends in urban mobility and the role of e-bikes. The discussion concludes with reflections on success and the importance of building a supportive network within the cycling community.
2025-06-161h 16
Ride To SuccessOne email. One ride. Total transformation. Renata Farah on genuine connectionsRenata Farah shares her journey of cultural adaptation, personal growth, and the transformative power of sports, particularly cycling. From her early life in Brazil to her experiences in Argentina, Australia, and Italy, Renata discusses how moving across continents has shaped her identity and resilience, and how she is now building Rekonnekt.coShe emphasises the importance of adaptability, the lessons learned from elite athletes, and how cycling has become a therapeutic outlet for her during challenging times.Renata's insights inspire listeners to embrace their...
2025-06-091h 42
Ride To SuccessHannah Dobson’s Wildest Ride with MTB Legends!Hannah shares a wild cycling adventure with legends of the sport, reflecting on how her accidental journey into cycling journalism began after personal tragedies. Hannah discusses the challenges she faced as a woman in a male-dominated industry and highlights the evolving conversation around inclusivity in cycling. The discussion is rich with insights on personal growth, environmental awareness, and the cycling community. In this conversation, Hannah and Pedro discuss the representation of women in mountain biking media, the need for industry collaboration to drive change...
2025-05-291h 19
Ride To SuccessFrom Zero to Elite with Inigo Hawkings & The Creator EconomyIn this conversation, Inigo Hawkings shares his journey from discovering cycling during the London Olympics to becoming a competitive cyclist and content creator. He discusses the impact of social media on cycling, his experiences in Italy, and the challenges of balancing training with personal life. Inigo also explores the rise of gravel riding and its accessibility, emphasizing the importance of community and infrastructure in attracting new cyclists. In this conversation, Inigo Hawkings and Pedro Couto Lopes delve into the intricacies of cycling culture, the role of education in making...
2025-05-261h 31
Ride To SuccessEMERGENCY DEBATE: Will Frankenstein E-Bikes collapse the E-Bike Industry?Experts Nick Bailey and Mark Sutton, explore the current state of the e-bike market, the dangers posed by unsafe conversion kits, and the impact of media narratives on public perception. In this episode of the Ride Success podcast, host Pedro Couto Lopes discusses the urgent issue of e-bike safety, particularly focusing on conversion kits. The conversation delves into the legal distinctions between safe e-bikes and 'Frankenstein' bikes, the responsibilities of various stakeholders, and the role of government regulation in ensuring safety standards. The episode...
2025-05-141h 09
Ride To SuccessTeam Amani: Changing the Faces of Cycling with Mikel Delagrange and Tsgabu GrmayIn this conversation, Pedro Couto Lopes engages with Mikel and Tsgabu from Team Amani, discussing their vision to transform cycling by creating pathways for African athletes. They explore the cultural adaptations required for success in a Eurocentric sport, the misconceptions surrounding their work, and the structural changes needed in cycling to promote inclusivity. The conversation highlights the importance of grassroots stories and the potential of athletes from East Africa, emphasizing the psychological resilience and talent present in the region. Mikel and Tsgabu also discuss...
2025-04-141h 54
Ride To SuccessRUBBER N’ ROAD with Gil LaviRiding Against the Odds: The Journey Behind RUBBER N’ ROAD with Gil Lavi
In the latest episode of Ride to Success, host Pedro Couto Lopes sat down with Gil Lavi, Co-Founder and Design Director of RUBBER N’ ROAD, to discuss his transformative journey through cycling, entrepreneurship, and personal resilience. From growing up in a conservative environment to becoming a leading voice in cycling apparel design, Lavi’s story is one of perseverance, reinvention, and deep-rooted passion.
Gil Lavi’s episode on Ride to Success is a masterclass in resilience, reinvention, and the intersection of sport an...
2025-03-101h 03
Ride To SuccessApril Marshke’s Mission to Fix an Industry Stuck in Its WaysApril Marshke, a seasoned veteran in the cycling world and an advocate for active mobility, diversity, and sustainable growth, recently joined the Ride to Success Podcast for a candid discussion about her journey, the cycling industry’s evolving landscape, and the pivotal changes she believes are necessary for the industry’s future. Hosted by Pedro Couto Lopes, the conversation delved deep into the parallels between golf and cycling, the potential of e-bikes, and the urgent need for greater inclusivity within the industry.
In this conversation, April Marshke shares her journey from the golf industry to t...
2025-02-251h 05
Ride To SuccessIsabell Eberlein: Act Now for Sustainable MobilityFor Isabell Eberlein, cycling isn’t just a means of transport; it’s a catalyst for societal transformation. As the CEO of Velokonzept GmbH, a cycling advocacy organization based in Berlin, and co-founder of Women in Cycling, Isabell has dedicated her career to advancing sustainable mobility, gender diversity, and innovative urban planning. Her journey, marked by activism, passion, and a vision for a better world, exemplifies how bicycles can shape not just cities but lives.
Topics discussed:
The Bicycle as a Symbol of Transformation
Isab...
2025-02-171h 10
Ride To SuccessWade Wallace’s Struggles, Triumphs, and the Secrets Behind His SuccessWade Wallace, founder of CyclingTips and Co-Founder of Escape Collective, sat down with host Pedro Couto Lopes to share his inspiring journey through the cycling industry.
(Caley Fretz is the other founder of Ecape Collective, and the whole Escape Collective team informally are the other people who founded the business.)
In a conversation that went beyond business, Wade reflected on resilience, leadership, the joys of cycling, and the challenges of starting over. This is an episode you don’t want to miss—listen now to uncover Wade’s candid insights.
...
2025-02-031h 23
Ride To SuccessIs Cycling Broken? Ed Bartlett Thinks So—and He’s Doing Something About ItEd Bartlett: the Cycling Industry Needs a Total Overhaul
In the latest episode of the Ride to Success podcast, host Pedro Couto Lopes sat down with Ed Bartlett, founder of Kostüme, a brand that’s turning the cycling apparel industry on its head. Over the course of the conversation, Ed shared his journey from ideation to execution, his philosophy on sustainability, and his vision for the future of cycling and apparel.
What emerged from the discussion was a portrait of an entrepreneur determined to challenge the status quo and inspire change—not j...
2025-01-291h 20
Ride To SuccessBehind the Mic: Davi Birks’s Uncensored Journey to SuccessIn the latest episode of Ride to Success, we had the privilege of sitting down with the host of The Ride Companion podcast and founder of TRC Media House.
From his early days of bootstrapping a mountain bike distribution company to building The Ride Companion podcast into a thriving media platform, Davi’s story is one of resilience, creativity, and authenticity. Known for his candid approach and innovative thinking, Davi has connected with audiences worldwide and redefined what success means in the ever-evolving landscape of cycling and entrepreneurship.
Known for his candid storytelling, entrepreneurial grit, an...
2025-01-201h 40
Ride To SuccessJoe Laverick's Ride to Success: The Journey of a Privateer Cyclist and the Lessons from Ribble Rebellion Cycling TeamIn this conversation, Joe shares his journey as a privateer in the world of gravel racing, discussing the unique challenges and opportunities that come with this role. He reflects on the evolution of gravel racing, the importance of sponsorships, and the need for personal branding in the cycling community. Joe emphasizes the significance of enjoying the process of racing and training, while also addressing the financial aspects of being a privateer. The discussion touches on the future of gravel events, the role of social media, and the importance of building relationships within the cycling industry.
2025-01-0659 min
Ride To SuccessThe Business Case for Diversity: Lisa Bourne
In this conversation, Lisa Bourne shares her journey in cycling, emphasizing the importance of diversity and inclusion within the sport. She discusses her experiences, the barriers faced by underrepresented groups, and the role of technology in creating a more inclusive cycling community. Lisa advocates for equitable opportunities and highlights the need for representation in cycling culture. The conversation also touches on personal reflections, the impact of cycling on mental health, and the importance of following one's passions.
Links to the podcast:
Spotify:
https://open.spotify.com/show/2...
2024-12-1657 min
Ride To SuccessWomen's Cycling: Dani Christmas on the evolving landscape of women's cycling - Challenges, Opportunities, and InvestmentIn this engaging conversation, Dani Christmas shares her insights on the evolving landscape of women's cycling, the importance of investment in the sport, and the changing dynamics of sponsorship. She discusses the growth of women's cycling, the challenges and opportunities it faces, and the need for a clear pathway for young female cyclists. Dani also reflects on her personal journey and the meticulous preparation required to excel in her roles as a sports director and commentator.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid...
2024-12-0919 min
Ride To SuccessBuilding Brands: Tobi Dahlhaus on engaging audiences in the cycling spaceIn this conversation, Tobi Dahlhaus shares insights on the cycling industry, focusing on brand visibility, the impact of the content creator economy, and the challenges and opportunities facing the sector. He emphasizes the importance of understanding brand identity and engaging with audiences through innovative strategies. Additionally, he discusses the changing landscape of sponsorship and the need for brands to adapt to new consumer behaviors. Tobi also highlights the significance of daily habits in achieving peak performance, particularly in balancing work and personal life.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of...
2024-12-0616 min
Ride To SuccessA CEO's Perspective: Alberto Fonte on Building Community and Driving Change in CyclingIn this conversation, Alberto Fonte, founder and CEO of Udog, discusses the evolving landscape of the cycling industry, emphasizing the importance of community building and the influence of content creators. He shares insights on the challenges and opportunities facing the industry, as well as personal habits that contribute to his success.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid interviews with some
of the cycling industry's most influential leaders, creators, and innovators.
Limited series – 11 episodes
Links to the pod...
2024-12-0507 min
Ride To SuccessA Creator's Perspective: Inigo Hawkings on Cycling's New Era of Social Media and Grassroots InfluencersIn this conversation, Inigo, a content creator and racing cyclist, discusses the evolving landscape of cycling marketing, emphasizing the importance of social media and content creators. He highlights the shift from traditional media to a more grassroots approach, where smaller influencers can provide better engagement. Inigo also shares insights on the growth of the cycling industry, particularly among corporate athletes and the rising popularity of gravel cycling. He concludes with personal routines that enhance his performance and leaves a thought-provoking question for the next guest.
The Ride To Success Podcast LIVE recording...
2024-12-0409 min
Ride To SuccessShaping Cycling's Future: Jordi on Digital Marketing, Sustainability, and Embracing InnovationIn this conversation, Jordi, co-founder of Athletic Affair, discusses the evolving landscape of cycling marketing, emphasizing the importance of digital platforms, content creators, and sustainability. He highlights the challenges and opportunities facing the cycling industry, including market saturation and changing consumer preferences. Jordi also shares personal insights into his daily routine and the significance of continuous learning and technology adoption in his agency's operations.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid interviews with some
of the cycling industry's most influential leaders, creators, and...
2024-12-0308 min
Ride To SuccessAuthenticity in Action: James Vickers on Sponsorship, Sustainability, and the Future of Cycling MarketingIn this conversation, James Vickers discusses the importance of authenticity in cycling marketing, the evolution of sports sponsorship, and the challenges and opportunities facing the cycling industry. He emphasizes the need for brands to connect with their audience authentically and adapt to the changing landscape of marketing, particularly with the rise of the creator economy. Vickers also highlights sustainability issues, the role of data and AI in enhancing marketing efforts, and shares personal insights on balancing work and life in the cycling industry.
The Ride To Success Podcast LIVE recording from Rouleur...
2024-12-0214 min
Ride To SuccessBuilding Momentum: Sven Thiele on Grassroots Marketing, Industry Challenges, and the Future of CyclingIn this conversation, Sven Thiele discusses the current state of the cycling industry with Pedro Couto Lopes, focusing on where companies should prioritize their spending to enhance brand visibility. They explore the importance of grassroots marketing, community loyalty, and the evolving role of content creators. The discussion also touches on the tailwinds and headwinds facing the industry, including the impact of COVID-19 and the agility of smaller brands. Personal insights into performance and reflections on the cycling community, particularly women's cycling, are shared, culminating in a thought-provoking question for the next guest.
The Ride To...
2024-11-2917 min
Ride To SuccessRethinking Cycling Branding: Stefan van der Fluit on Product Innovation, New Media, and Sustainable GrowthIn this conversation, Stefan van der Fluit discusses the importance of prioritizing product development over traditional marketing strategies to enhance brand visibility and engagement. He explores the shift from traditional media to new media, the challenges faced by the cycling industry, and Stefan's personal insights as an athlete and founder. The discussion emphasizes the need for brands to adapt to changing market dynamics while maintaining a long-term vision and the significance of personal well-being in achieving performance goals.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection...
2024-11-2810 min
Ride To SuccessChampioning Change: Oskar Scarsbrook on Women's Cycling Media, Audience Engagement, and Creative InspirationIn this conversation, Pedro Couto Lopes discusses the evolution of women's cycling media, the importance of understanding audience dynamics, and the shift towards content creation in the cycling industry. He shares personal insights on daily routines that enhance performance and reflects on influential figures in cycling and photography that inspire him.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid interviews with some
of the cycling industry's most influential leaders, creators, and innovators.
Limited series – 11 episodes
Links to the...
2024-11-2710 min
Ride To SuccessRedefining Cycling Marketing: Andrew Richardson on Authenticity, Storytelling, and the Future of Active MobilityIn this conversation, Andrew Richardson discusses the evolving landscape of cycling marketing, emphasizing the shift from traditional advertising to content creators and brand ambassadors. He highlights the importance of authenticity and storytelling in engaging consumers, as well as the challenges and opportunities presented by the circular economy and active mobility. Andrew also shares personal insights into his daily routines and inspirations in the cycling world.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid interviews with some
of the cycling industry's most...
2024-11-2610 min
Ride To SuccessNavigating the Future of Cycling: Mark Sutton on E-Bikes, Diversity, and Overcoming Industry ChallengesIn this conversation, Mark Sutton discusses the evolving landscape of the cycling industry, particularly focusing on e-bikes. He highlights the importance of targeting diverse demographics, addressing misinformation, and the potential impact of climate change on cycling habits. Sutton emphasizes the need for better communication about the benefits of e-bikes and the challenges posed by insurance and regulatory issues. He also shares personal insights on maintaining a broader perspective in the industry.
The Ride To Success Podcast LIVE recording from Rouleur Live
This series is a collection of candid interviews with some
of...
2024-11-2511 min
Ride To SuccessA New Era for Selle Royal - The Stracciatella TechnologyIn this episode of Ride Success, host Pedro Couto Lopes engages with Pietro Tomasella and Riccardo Losio from Selle Royal Group to discuss the innovative Stracciatella technology, which aims to revolutionize saddle production with a focus on sustainability. The conversation explores the challenges and strategies involved in implementing this technology, the importance of sustainability in the cycling industry, and personal reflections on success from both guests.
Chapters
00:00 ~ Introduction to Ride Success and Selle Royale Group
02:02 ~ Unveiling Stracciatella Technology
08:13 ~ Sustainability in the Cycling Industry
15:50 ~ Personal Perspectives on Success
2024-11-1125 min
Ride To SuccessStu Thomson – From Downhill Mountain Bike Racer to founder and CEO of Leading Creative & Production AgencyIn this conversation, Stu shares his unique journey from being a competitive athlete to becoming the CEO of a successful creative agency, Cut Media. He discusses the importance of consistency, curiosity, and the transferable skills gained from sports that have contributed to his business success. The conversation also delves into the evolution of filmmaking in the digital age, the challenges faced while growing a business, and the art of creating engaging content that resonates with audiences. Additionally, Stu emphasizes the value of mentorship and the collaborative nature of creativity in achieving success.
...
2024-10-2851 min
Ride To SuccessThe Enduring Spirit of Adventure: Steve Griffith and the Rough-Stuff FellowshipThe Rough-Stuff Fellowship, founded in 1955, is the oldest off-road club in England. It was born out of a desire to escape the crowded roads and enjoy the peace and quiet of nature. The club initially focused on touring bikes and exploring challenging routes. In 1958, members embarked on an expedition across Iceland, which captured people's imagination. As mountain biking gained popularity, the Rough-Stuff Fellowship adapted to the new reality, embracing the benefits of off-road bikes. The fellowship values self-sufficiency and the ability to fix problems on the go. The spirit of adventure and exploration remains at the core of the...
2024-10-1451 min
Ride To SuccessAdapting and Innovating in the Cycling Industry with Cristóbal PérezCristóbal Pérez discusses the need for adaptation and innovation in the cycling industry. He emphasizes the importance of diversity and bringing in people from different sectors to bring fresh perspectives and strategies. He believes that companies should focus on attitude and passion when hiring, rather than just past experience. Cristóbal also highlights the need for the cycling industry to embrace digitalization and change its approach to meet the evolving needs of customers. He emphasizes the importance of providing excellent service and creating a positive customer experience. Overall, he sees the future of the cycling industry as an...
2024-10-0749 min
Ride To SuccessErick Cedeño, aka the Bicycle Nomad's Mission to Inspire Through History and CyclingErick Cedeño is a bikepacker who retraces historical routes such as the Underground Railroad and the paths of the Buffalo Soldiers. His motivation comes from a childhood trip to Mexico where he visited ancient civilizations and was inspired by their history. He combines his love for bikepacking and history to create enriching experiences for himself and to honor the stories of those who came before him. Erick is dedicated to recognizing the Buffalo Soldiers, a group of African American soldiers who used bicycles to traverse the country in the late 1800s. He is working to identify and give d...
2024-08-2658 min
Extrology: Mastering People, Performance & PurposeThe Art of Reinventing Yourself with Marketing Expert & Cycling Entrepreneur, Pedro Couto Lopes #99Pedro Couto Lopes’ life was forever transformed by a frame and two wheels - and so was born a cycling entrepreneur and a shining example of resilience and reinvention.If you’re searching for purpose and striving to grow outside of your comfort zone, then the journey of this week’s guest on Extrology should open your eyes to the opportunities that lie when you turn setbacks into stepping stones.Lee and Pedro discuss:Finding comfort in change and transitionCommitment to a dream driving huge decisionsThe dangers of being blinded by egoSeeking growth in discom...
2024-08-211h 03
Ride To SuccessBold, Fearless, and Inspiring: Iris Slappendel's Journey from Professional Cyclist to Designer and AdvocateIris discusses her multiple roles as an entrepreneur, designer, advocate, and analyst, and how she balances them in her day-to-day life. She shares her journey of starting her cycling apparel brand, Iris - I Ride In Style, and the inspiration behind it. Iris emphasizes the importance of inclusivity in cycling and creating a safe and welcoming space for all riders. She also talks about her involvement in co-founding the Cyclists Alliance, an independent union for female professional riders, and the challenges they face in advocating for better working conditions in women's cycling.
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2024-08-1947 min
Ride To SuccessBreaking Barriers: How Cassondra Spring and Liv Cycling Are Shaping Women's CyclingCassondra, the global brand manager of Liv Cycling, discusses the power of music and its influence on her life. She emphasizes the importance of having a global perspective and how music contributes to that.
The discussion then focuses on Cassandra's passion for cycling and Liv Cycling's mission to welcome women and girls into the sport. She highlights the role of community and inclusivity in achieving this mission. The conversation also touches on Liv Cycling's grassroots program, which aims to provide opportunities for talented and ambitious young riders. Lastly, the discussion explores Liv Cycling's efforts to support gender...
2024-08-141h 05
Ride To SuccessSelene Yeager's Journey to Support Active Women Through MenopauseIn this conversation, Pedro interviews Selene about menopause and the importance of understanding it. Selene emphasizes the need for everyone, including men, to learn about menopause and normalize the conversation around it. She explains the physical and emotional changes that women experience during menopause and the importance of support and care during this time. Selene also discusses her work in advocating for women over 40 in the cycling community and the challenges and milestones she has encountered throughout her career as an athlete and writer. Selene Yeager discusses her advocacy work to bring more women into gravel events and create...
2024-08-1251 min
Ride To SuccessMarion Clignet: From Epilepsy Struggles to Olympic Glory and Advocating for Gender Equality in CyclingMarion Clignet, an Olympic medalist and co-founder of the Association of French Women Cyclists, shares her journey in advocating for gender equality in cycling. She discusses the challenges she faced as a female cyclist in a male-dominated sport and the fight for equal pay and opportunities. Marion highlights the importance of perseverance and finding solutions to overcome obstacles. She also talks about her brand, Jelenew, which aims to revolutionize cycling clothing by combining style and functionality. Marion Clignet discusses the importance of comfortable and functional cycling clothing, including the need for better women's saddles. She also shares her advocacy...
2024-08-0548 min
Ride To SuccessBernard Moerman - Pioneering a Legacy in Cycling Through Passion and LeadershipIn a passionate conversation on the Ride to Success podcast, Bernard Moerman shared his journey from professional football player to revered figure in the international cycling community.
In the vast and dynamic world of cycling, Bernard Moerman stands out not just for his contributions to the sport but for his remarkable journey. Bernard Moerman, a former professional football player, founder of the Cycling Center in Belgium and co-founder of Flandrien Hotel, has transformed his passions for competition, personal development and continuous learning into an international career as an inspiring speaker, author, vlogger and mentor...
2024-07-291h 19
Ride To SuccessJack Ultra Cyclist's Journey Towards Mental Health AwarenessIn this episode on the Ride To Success podcast, Pedro Couto Lopes explores how Jack Thompson, known as "Jack Ultra Cyclist," channels his passion for ultra-cycling into a powerful campaign for mental health advocacy, transforming personal adversity into a drive for widespread change.
Few sports disciplines test the boundaries of human endurance like ultra-cycling. Jack Thompson, known in the cycling community as "Jack Ultra Cyclist," exemplifies what it means to transform personal trials into triumphs through sheer grit and pedal power. His journey from battling depression and addiction to becoming a beacon of inspiration...
2024-07-221h 02
Ride To SuccessAlison Tetrick's Impact on Cycling and Community EngagementAlison Tetrick is on a mission to bring more opportunity, accessibility, representation, and equity into cycling. She does this through her work as a professional athlete, storyteller, and entrepreneur. She is involved in initiatives like NICA and OutRide, which aim to get more kids on bikes and create a more inclusive space in the cycling community. Alison emphasizes the power of sport in fueling personal growth, education, and making a difference. She fosters communities by showing up authentically and being a role model for others. The growth of women's cycling, especially in the gravel scene, has created more opportunities...
2024-07-1549 min
Ride To Success⏰ 24 hours with 24 leaders - 🎤 Live Podcast recording at EUROBIKE SHOWIn this episode, I share my journey of interviewing 24 leaders in 24 hours at the Eurobike Bike Show.
I wanted to challenge myself and have conversations with a diverse group of leaders from the cycling industry.
The conversations covered various topics such as sustainability, supply chain management, inclusivity, and safety.
I also asked each leader about their superpower to improve the cycling industry and which celebrity they would like to join them on a 24-hour bike ride.
The conversation covered various topics related to the cycling industry, including helmet technology, urban reflective...
2024-07-081h 19
Ride To SuccessLessons from Cycling: How Michael O'Brien Turned Adversity into OpportunityIn this conversation, Michael shares his passion for cycling and how it has shaped his life. He talks about his early experiences with cycling and the sense of freedom it gave him. He also discusses a near-fatal cycling accident that changed his perspective on life and led him to adopt a positive mindset. Michael emphasizes the importance of gratitude and mindfulness in overcoming challenges and finding joy in the present moment. He also highlights the role of visualization in his recovery and performance both on and off the bike. In this conversation, Michael O'Brien and Pedro discuss the power...
2024-07-011h 00
Ride To SuccessKate Auld's Cycling Awakening - Breaking the CycleIn the picturesque spa town of Harrogate, North Yorkshire, a significant sporting event sparked a transformative passion for Kate Auld. It was the 2014 Tour de France Grand Départ that whizzed through her town, igniting her interest in cycling. Auld describes the event as a party in her backyard, where the energy of the crowd and the thrill of the race pulled her into the world of cycling—a world she hadn't ventured into despite working for the London 2012 Olympics. This moment of community and celebration marked the beginning of a new chapter in her life, one centred around the...
2024-06-2458 min
Ride To SuccessWill Butler-Adams on Cycling's Role in Modern CitiesUnder the leadership of CEO Will Butler-Adams, Brompton Bicycle has become synonymous with urban mobility and sustainability. The company’s ethos, deeply embedded in the concept of "urban freedom," reflects a profound commitment to enhancing city living through innovative cycling solutions. The Ride To Success podcast, hosted by Pedro Couto Lopes, focused on the societal and environmental impacts of Brompton, and the legacy Will Butler-Adams is cultivating.
Brompton’s Contribution to the "Industry of Living"
Brompton Bicycle isn’t just about manufacturing bikes; it’s about fostering an "industry of living." Butler-Adams sees the...
2024-06-1757 min
Ride To SuccessJulian Gregory's journey to create the UK's Largest LGBTQ+ Cycling ClubJulian Gregory, founder of LDN Riders, shares the story behind founding the LGBTQ+ cycling club and the importance of creating a safe and inclusive space for the community. The club has grown rapidly and now has over 500 active members. Julian emphasizes the sense of community and belonging that comes from being part of something special. He discusses the challenges faced by the LGBTQ+ community in sports and the need for safe spaces. Julian envisions expanding the club's impact globally and creating a network of cyclists in different cities. He also highlights the importance of giving back to the community...
2024-06-1046 min
Ride To SuccessXylon Van Eyck - Media Expert Championing DiversityCycling Through the Lens of a Media Mogul Championing Diversity.
In a revealing and intimate conversation on the "Ride to Success" podcast, Xylon van Eyck shares his journey from a passionate cyclist in a segregated South African community to a professional figure in cycling media, overcoming significant health challenges along the way. Van Eyck's story is not just about personal triumph; it's a narrative that touches on broader issues within the cycling world, including the need for diversity and inclusivity, the transformative power of overcoming adversity, and the role of media in shaping the...
2024-06-031h 06
Ride To SuccessMonika Sattler's Journey to 2 World Records and Mindset EmpowermentFrom Fear to Freedom: How Monika Sattler Redefines Success Through World Records and the Power of a Growth Mindset
In a captivating episode of the Ride to Success podcast, Pedro Couto Lopes sat down with Monika Sattler, a former professional cyclist turned mindset coach, speaker, and author, known for her daring feats and innovative mindset model. The conversation delves into Monika's journey from the adrenaline of professional cycling to the realms of mindset coaching, revealing insights into overcoming fears, setting bold goals, and redefining success.
"People Stay in Their...
2024-05-2845 min
Ride To SuccessSarah Gigante's Journey from Adversity to Cycling Success and BeyondIn a candid conversation on the Ride To Success podcast, Australian cycling sensation Sarah Gigante shared her journey, from her initial pedal strokes to her aspirations beyond cycling racing. The conversation with Pedro Couto Lopes gives a glimpse into her story, which maps out her career and personal growth.
“the Tour de France, I think that's just made such a huge difference. Not only are so many more fans getting to see the sport, like new fans coming into the sport. But also I think maybe the most special part is the little kids th...
2024-05-201h 08
Ride To SuccessMiles Baker-Clarke's Ride to a More Diverse and Inclusive Cycling WorldCycling, a sport known for its rigorous physical demands and scenic escapes, faces a persistent challenge far from the physical: diversity and inclusivity.
In a candid conversation on the Ride To Success Podcast, Miles Baker-Clarke, a seasoned marketer within the cycling industry, shares his insights and personal experiences, underscoring the pressing need for change with Pedro Couto Lopes.
"In my cycling club of 300+ people, there is only 1 person of colour"
Despite his deep love for cycling, Baker-Clarke is acutely aware of...
2024-05-1356 min
Ride To SuccessDame Sarah Storey's Unstoppable JourneyBalancing Motherhood, Paralympic Dreams, and Transforming Manchester's Streets
In the "Ride To Success" podcast, hosted by Pedro Couto Lopes, Dame Sarah Storey, Britain's most decorated Paralympian, shared insights into her life, active travel advocacy challenges, and her journey as an athlete. The conversation sheds light on her approach to life, revealing a depth of character, resilience, and dedication that transcends her sporting achievements.
"Why do you need to be ordinary when you can be extraordinary"
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https://www.instagram.com/damesarahstorey
2024-05-0755 min
Ride To SuccessThe next generation of female cycling champions with the Doltcini O'Shea team - Pat HayesTransforming Urban Spaces & Supporting Women's Cycling
Pat Hayes is nurturing the next generation of female cycling champions with the Doltcini O'Shea team.
In a conversation on the Ride To Success podcast with Pedro Couto Lopes, Pat Hayes intertwines his profound experience in urban regeneration with a passion for cycling.
His journey, marked by significant roles within Slough Borough Council and the cycling community, mainly through managing the Doltcini O'Shea UCI Women's Continental Cycling Team, highlights a unique blend of his role as an Executive...
2024-04-291h 12
Ride To SuccessDr. Fiona Spotswood's Campaign for Inclusivity in Mountain Biking and Action SportsMountain biking is not represented in a diverse way
In a compelling conversation on the "Ride to Success" podcast with Pedro Couto Lopes, Dr. Fiona Spotswood, an Associate Professor of Marketing and Consumption at the University of Bristol, delves deep into the intricacies of gender inequality in mountain biking and the broader scope of action sports.
"Women mountain bikers face unique experiences of exclusion. Their engagement with the sport is brokered by men. This creates pressure and exacerbates feelings of imposter syndrome, fear and anxiety."
2024-04-2251 min
Ride To SuccessShe's Electric! Give Women the freedom to ride with Caz ConnellerCaz is paving the way for a future where cycling is not just a sport or a necessity but a choice that celebrates freedom, inclusivity, and style.
In the dynamic world of cycling, where tradition often meets modernity, Caz Conneller has emerged as a pioneering force. She seamlessly blends the realms of cycling and fashion while championing women's empowerment on two wheels.
In a conversation with Pedro Couto Lopes in the Ride To Success podcast, Caz discusses her past business, Cyclechic, which she started in 2008, the creation of the...
2024-04-1550 min
Ride To SuccessKate Veronneau's role in championing women's cyclingThe driving force behind Tour de France Femmes avec Zwift
Kate Veronneau's role in championing women's cycling
In a conversation with Pedro Couto Lopes in the Ride To Success podcast, Kate shares her journey from collegiate basketball to competitive cycling and her vision for the future of women's cycling.
Kate Veronneau's career mirrors her life's theme: the pursuit of excellence and inclusivity in sports. Despite facing the daunting challenge of transitioning from basketball due to knee surgeries, Veronneau found a new passion in cycling...
2024-04-0257 min
Ride To SuccessRide for Freedom: Pedaling Against Modern Slavery with Gordon MillerGordon Miller, the visionary behind Ride for Freedom, transforms lives one pedal stroke at a time. His journey from an observer of injustices to a front-runner in the battle against modern slavery encapsulates the power of converting personal passions into a force for global change.
The recent conversation with Pedro Couto Lopes on the "Ride To Success" podcast sheds light on Gordon's motivations, challenges, and the profound impact of his work through cycling.
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https://rideforfreedom.org.uk/
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Learn more about Ride For Freedom's vision...
2024-03-2555 min
Ride To SuccessTrails of Empowerment: The Limitlass Festival's Impact on Women's CyclingIn the sprawling landscapes of Scotland, a movement is reshaping the world of mountain biking for women, spearheaded by the Limitlass festival.
In a conversation in the Ride To Success Podcast, two-thirds of the team behind the festival, Fiona and Katie, share their journey, passion, and the broader implications of their work for women's cycling.
Event website: https://www.wearelimitlass.com/
Find out more about Limitlass vision for the future in the Ride to Success Podcast.
Chapters:
~...
2024-03-181h 00
Ride To SuccessMaking cycling sexy: Standert Bikes' Journey from Berlin to the Global Stage - Max and Anna - Standert Bikes foundersIn a compelling episode of the "Ride to Success" podcast, Anna and Max, the visionary founders of Standert Bikes, shared their journey, philosophy, and the unique blend of creativity and community that powers their brand. Their conversation with Pedro, rich with insights, not only traversed the origins and evolution of Standert Bicycles but also delved into the role of cycling in sustainability and the balance between creativity and business.
The vision was simple: to design a bicycle frame that resonated with personal aesthetics and functionality. Over the years, this vision has naturally evolved. Initially...
2024-03-111h 01
Ride To SuccessRiding with purpose: The Heart of Cycling Culture at the Flandrien Hotel with Jamie AndersonJamie Anderson's journey from a small town in Australia to becoming an influential figure in the academic and cycling worlds
is a story of passion, perseverance, and the pursuit of excellence.
In a conversation with Pedro Couto Lopes in the Ride To Success podcast, Jamie discusses the financial constraints that fuelled
his early entrepreneurial spirit and the evolving needs of the global cycling community, among many other topics.
Jamie's professional cycling dreams were put on hold for an academic career, but the discipline of competitive cycling—goal-setting, commitment, and resilience—shaped his appr...
2024-03-041h 16
Ride To SuccessNavigating women’s cycling: Natascha Knaven-den Ouden's Path in Women's CyclingIn the world of professional cycling, few names resonate with the impact and dedication to growth and equality as Natascha Knaven-den Ouden, Co-Owner and co-founder AG insurance
Soudal Women’s Pro team.
Her journey from an athlete to the forefront of women's cycling advocacy and team management is a testament to her unwavering commitment to the sport. Her story, featured in the "Ride to Success" podcast, reveals the depth of her experience and vision for the future of women's cycling.
Chapters:
~ Early Career and Racing Days
~ Transition from Athlete to...
2024-02-2654 min
Ride To SuccessThe impact of storytelling, personal growth, and success - Andrew VontzAndrew Vontz is co-founder of The Better Lab, a startup that guides you to build personalized, science-backed practices that improve your sleep. He’s the creator of Choose the Hard Way, the podcast about how hard things build stronger humans who have more fun and is co-host of Beyond the Peloton, the pro
cycling analysis podcast. Previously he was a communications executive at Strava where he helped the company reach profitability and grow to more than 100 million athletes during his seven years there. As the head of content at TRX, he helped the company grow from a scrappy startup into...
2024-02-191h 30
Ride To SuccessEmpowering women: Challenging the status quo in women's cycling - Ashleigh Moolman PasioAshleigh Moolman Pasio, an elite professional cyclist and entrepreneur, is two faces of the same coin that help each other calibrate. Through Rocacorba Cycling, Rocacorba Collective on Zwift, and the Khaltsha Cycling Academy, she's created avenues that promote the sport among women and empower them in various facets of their lives.
Chapters:
~ The Impact of Women-Led Cycling Communities
~ Early Beginnings and the Road to Professional
Cycling
~ Overcoming Obstacles in Women's Cycling
~ Khaltsha Cycling Academy: Grassroots Empowerment
~ Advice to Aspiring Cyclists
Rocacorba Cycling ~...
2024-02-121h 01
Ride To SuccessThe Visionary: The Creation of VIA Atelier in London - Michael Sodeau- Ride To Success podcast with Pedro Couto Lopes -
The first feature interview with the entrepreneur behind London’s most successful cycling experiential retail space
Links to the podcast: Spotify: https://open.spotify.com/show/2XhcMcW28Tuk7Vr4XK47TL
Apple Podcasts: https://podcasts.apple.com/us/podcast/ride-to-success/id1726829754
YouTube: https://www.youtube.com/channel/UCtzjN9DhQi18kpAl-h6fuMA
Social Links to Ride to Success:
Instagram: https://www.instagram.com/_ridetosuccess/
LinkedIn: https://www.linkedin.com/company/ridetosuccess/
2024-02-0556 min
Fora da Política Não há SalvaçãoO partido contra o governo | com Pedro Floriano Ribeiro | 173Desde o início do terceiro governo Lula, ou mesmo antes dele começar, são tensas as relações entre a direção partidária do PT e membros da equipe governamental.
Antes da formação do ministério, dirigentes vetaram alguns nomes cogitados para compor a equipe. Depois, outros tiveram suas cabeças pedidas – como o titular das Comunicações, Juscelino Filho.
Contudo, nada expressa melhor o atrito do que as críticas da presidente do partido, Gleisi Hoffmann, a políticas preconizadas pelo titular da Fazenda, Fernando Haddad.
Nisso, a atual presidente d...
2023-04-151h 04
Fora da Política Não há SalvaçãoRedes Sociais, Política, Eleições | com Pedro Bruzzi | 136Que avaliação se pode fazer do papel das redes sociais na política nos últimos anos, não só no Brasil, mas noutros países? Em particular nas eleições, que impacto as redes podem ter em 2022? Vimos que foram importantes em 2018, com grande vantagem para Jair Bolsonaro e seus aliados; esse cenário pode se repetir neste ano?
Para além das eleições, as redes têm importância na definição da agenda pública. Elas influenciam de forma relevante o debate político mais geral, inclusive pautando a imprensa tradicional, que frequentemente vai atrás de algo q...
2022-07-161h 42
Daria Um LivroMia CoutoNeste episódio, Pedro Pacífico conversa com o escritor Mia Couto, nascido em Moçambique, sobre sua paixão pela poesia e o alcance da língua portuguesa no mundo.
2020-12-1453 min
Linus på baslinjen podcast22. Bonus episode in English! Pedro Couto about Portuguese tennisPedro Couto have written about tennis in Portuguese newspapers for many years. Today he works for the Portuguese Tennis Federation, the Porto Tennis Association and directly for the clubs in Portugal. On tournaments in the country he's often seen as as speaker and works with the press.
In this episode Pedro tells us about:
- why Portugal is in need of a role model for younger players coming up
- how Swedish tennis reputation is in Portugal
- why Pedro think they have much higher ranked mens then women players
- why Portugal is organizing so many ITF tournaments and how...
2020-09-0121 min