Shows
All Business BabyEp. 17 - The Balaclava Queen: How This Woman Built a Motorcycle Business from Scratch ft. Christine YangIn this episode, we're joined by Christine Yang, founder of RIDER SZN, a trailblazing motorcycle apparel brand redefining style and comfort for riders.Christine shares how a corporate layoff became her entrepreneurial catalyst, why spending six months unemployed led to her biggest breakthrough, and how her father's unconventional advice changed the course of her career.She also talks about the power of perfecting a product before heavy marketing, why customer advocacy can be more powerful than traditional advertising, and how solving your own problems can lead to a successful business.2024-10-0624 min