Shows
memoQ talksVamos Juntos 2025 - Let's Go Together!This episode of MemoQ talks, focuses on the plans for the highly anticipated Vamos Juntos 2025 conference, set to take place in Mexico City on March 14-15. Charles Campbell, CEO of tbo and co-founder of the event, is joined by Andrzej Nedoma, Karen Decker, and Renato Beninatto, all respected leaders in the language industry.In this discussion, we'll get an inside look at the plans for Vamos Juntos 2025, which is set to take place in Mexico City on March 14-15. Charles will share the latest updates on the high-caliber speaker lineup, the affordable venue, and the unique cultural...2024-12-0933 min
Software SpotlightRenato Beninatto: Nimdzi Insights on Global LocalizationJoin host Michael Bernzweig as he converses with Renato Beninatto, co-founder of Nimdzi Insights and a veteran in the localization industry. With over 30 years of experience, Renato discusses how localization acts as a revenue enabler for companies aiming to expand globally. He shares insights into the challenges and strategies for entering new markets, emphasizing the importance of understanding local cultures and languages. Renato also highlights the significance of a customer-centric approach and shares success stories from companies like Uber and Nike. This episode is a must-listen for businesses looking to enhance their global presence through effective localization s...2024-12-0549 min
Localization TodayNative Experience Marketing, By Mark SabaReview by Renato Beninatto
Mark Saba’s Native Experience Marketing offers a refreshing approach to global marketing — one centered around the idea of authenticity. Saba’s framework provides a roadmap for marketers who are ready to leave behind outdated models and embrace a more inclusive way of communicating with the world.2024-12-0405 min
Nimdzi LIVE!The Language Industry Curve feat. Renato Beninatto and Laszlo VargaJoin Renato Beninatto and Laszlo K Varga for an insightful livestream discussion on 'The Language Industry Curve.' This comprehensive report examines 40 years of language services industry evolution and predicts its trajectory for the next decade.Key topics include ⚡ Historical milestones shaping the industry.⚡ Technological transitions, from machine translation to AI.⚡ The future of localization and its role in managing complexity.⚡ Predictions for industry growth and adaptation.Gain valuable insights into the past, present, and future of the language services industry.2024-09-111h 03memoQ talksBusiness & Technology Trends with Renato Beninatto and Tucker JohnsonFounders of Nimdzi Insights, Renato Beninatto, and Tucker Johnson, share their opinions about the current business and technology trends in the localization industry. Topics include past and current technology hype cycles, the current state of machine translation, how the economic model for translation is changing, and the various applications of AI.Nimdzi Insightshttps://www.nimdzi.com/2024-06-0657 min
Localization Fireside ChatLocalization (L10N) Industry Pulse Check with Renato BeninattoThe Future of Localization: Embracing AI with Renato Beninatto | Localization Fireside Chat Tune into this insightful episode of the Localization Fireside Chat podcast, where host Robin Ayoub engages with Renato Beninatto, Chairman and Co-founder of Nimdzi Research. This episode focuses on the impact of Artificial Intelligence (AI) on the localization industry and shares Beninatto's valuable perspectives. Beninatto discusses AI's advancements and their effects on various sectors, emphasizing neural machine translation (NMT) as a significant AI application in language services. He clarifies that AI cannot fully replace human translators, highlighting the critical role of human expertise in verifying AI-generated content...2024-03-0152 min
L10n Academy Podcastعن إدارة مشروعات الترجمة والتوطين داخل شركات الترجمة – حوار مع مدير المشروعات أ. عبد الله حسّانيسعدني ويشرفني أن يكون ضيفي في حلقة اليوم من الموسم الثاني من L10n Academy Podcast الأستاذ عبد الله حسّان، مدير المشروعات بشركة STAR Group سابقًا، وخبير التوطين ومدرِّب لتقنيات الترجمة بمساعدة الحاسوب. ضيفي في حلقة اليوم يتمتع بخبرة في مجال الترجمة والتوطين تزيد على 20 عامًا، جَمَع فيها بين الترجمة وإدارة المشروعات والتدريب على تقنيات الترجمة في واحدة من كبرى شركات الترجمة والتوطين
عالميًا.
تحدَّثت مع ضيفي في حلقة اليوم عن مساره المهني في مجال الترجمة والتوطين، وعمله في إدارة مشروعات الترجمة في شركة STAR Group السويسرية، وهي واحدة من كبرى شركات الترجمة والتوطين عالميًا. تطرَّقنا أيضًا إلى طبيعة مشروعات الترجمة والتوطين، والسمات الأساسية التي تميِّز مدير المشروعات داخل شركات الترجمة، وهل من الممكن أن يؤثر الذكاء الاصطناعي وأتمتة العمليات في عمل مدير المشروعات داخل شركات الترجمة والتوطين؟ وتحدثنا أيضًا عن العلاقة بين مدير مشروعات الترجمة والمترجِم المستقل، وطرق تقييم المترجم المستقل داخل شركات الترجمة والتوطين.
رابط حساب الأستاذ عبد الله حسّان على
لينكد إن:
https://www.linkedin.com/in/abdullah-hassaan-471ba514/
يمكنكم مشاهدة اللقاء كاملًا على منصة الأكاديمية على يوتيوب من الرابط:
https://youtu.be/4FgSxx8vH8s
يمكنكم أيضًا الاستماع إلى الحلقة عبر منصاتنا الصوتية على كلٍ من ساوند كلاود وجوجل بودكاست وسبوتيفاي.
أسماء بعض الكتب التي ذُكِرَت في هذه الحلقة:
• The General Theory of The Translation Company, by Renato Beninatto and Tucker Johnson
• How to manage your translation projects, by Nancy Matis
2024-01-121h 54
Nimdzi LIVE!Open AI's newest release and its impact on localization professionalsIn this new episode, we delve into the groundbreaking realm of artificial intelligence, focusing on OpenAI's latest release.Join our experts, Laszlo K Varga, Marina Pantcheva, PhD, Konstantin Dranch, Renato Beninatto, and Tucker Johnson, as we explore the transformative impact this cutting-edge technology holds for localization professionals.Stay tuned to understand how OpenAI's innovations are reshaping the future of global content adaptation and the key strategies for professionals navigating this evolving frontier.About Laszlo: Strategic thinker, practical doer, forever curious, and hungry to learn. Passionate about everything that makes successful companies tick, especially...2023-11-181h 03
The Native Experience Podcast: Translation, localization and multicultural marketing discussions#016: Driving the User-centric Uber Experience with Renato BeninattoSend us a textIn this episode of The Native Experience Podcast, we welcome back Renato Beninato, chairman and co-founder of Nimdzi Insights. This is the second episode to feature Renato because his extensive knowledge and expertise is too valuable not to share! Renato tells the story of how his consultancy work with Uber came about and resulted in them saving them 4 million dollars per year.We delve into the concept of quality in language and how it differs for different content and products. We also talk about driving and developing products and i...2023-11-0148 min
Localization Today10 Translation Blogs to FollowThe digital landscape is constantly changing, but the need for insightful content remains ever-present. As social media platforms have overshadowed the once-thriving world of translation blogs, Renato Beninatto explores the evolution of the blogging realm and spotlights 10 stand-out blogs that continue to offer invaluable insights for language professionals today. Discover the gems that continue to enlighten language professionals in a digital age.2023-10-2208 min
Localization TodayLocWorld50 - Interview with Paul Carr of WelocalizeIn this thought-provoking episode, Renato Beninatto sits down with Paul Carr, the CEO of WeLocalize, for an insightful discussion on the intricacies of the localization industry. Despite being a newcomer, Paul shares his profound observations, the love he's developed for the industry, and his strategic vision for WeLocalize's future.2023-10-2016 min
Localization TodayLocWorld50 - Interview with Jason MarsIn this compelling conversation, Renato Beninatto interviews Jason Mars at LocWorld, unraveling complex topics like AI's impact on productivity, the impending need to revise economic structures, and the potential of technology as a societal equalizer.
Mars emphasizes the transformative power of AI, not just in the 'thinking' tasks but in 'doing' tasks, highlighting the disruptions and opportunities on the horizon.2023-10-1314 min
Localization Fireside ChatThe Secret to Successful Business Rebranding and Outsourcing🔥 Exciting Update! 🔥 Join us for a fresh Localization Fireside Chat episode featuring Charles Campbell, where we delve into the game-changing realm of strategic outsourcing and out-tasking we will also cover the topic of rebranding your business the pros and cons, and the activities surrounding JUNTOS. Check out the entire episode to gain insights that can reshape your strategies! #LocalizationFiresideChat #StrategicOutsourcing #RebrandingInnovation #TalentShortageSolution #JUNTOSImpact 🎬 Don't miss this thought-provoking episode! Watch the full Localization Fireside Chat featuring Robin Ayoub and Renato Beninatto Join us as we unravel the future of the industry and gain valuable insights from Charles' extensive experience. Let's continue pushing t...2023-08-141h 03
Localization Fireside ChatAI END the Localization industry? with Renato BeninattoI am thrilled to announce the latest episode of Localization Fireside Chat, where I recently hosted a captivating Fireside Chat with Renato Beninatto. We delved into the future of the industry and the impact of new technologies, covering a wide range of insightful topics:🌟 Gain personal insights into Renato's journey in the Localization industry and get to know him on a personal level.🚀 Explore the opportunities and risks of technology, highlighting the importance of adapting while valuing human expertise.💼 Understand the current financial and economic impact on the industry.🌐 Discuss the future of the industry and where we go from here.Renato...2023-07-2554 min
The Native Experience Podcast: Translation, localization and multicultural marketing discussions#007: Uber's Experience with End-User Perception in Localization with Renato BeninattoSend us a textOn this episode of The Native Experience, we welcome Renato Beninatto, Chairman and Co-Founder of Nimdzi Insights, to discuss the complexities of translation and localization.Renato shares his experiences as a Third Culture Kid and explains the importance of being able to adapt to different environments. Renato had a fascinating experience as a consultant with Uber, where he did a study about customer perception of quality that saved them 4 million dollars per year. With that example, we also discuss the importance of focusing on end-user perception of language, rather t...2023-06-2651 min
Freelancer Training on How to Find Direct Clients🔒 Ep 27. Insights from Nimdzi: Renato Beninatto on Client Value, Industry Trends & Thinking BigSubscriber-only episodeSend us a textIn this episode of How to Find More Direct Clients, I’m joined by Renato Beninatto, industry veteran and co-founder of Nimdzi Insights, one of the most respected market research firms in the language services space.With decades of experience across translation, localization, consulting and global growth strategy, Renato shares his sharp perspective on what truly matters in today’s translation and interpreting landscape—and how freelance linguists can stay ahead of the curve.🎯 Topics we cover in this episode:✔️ The...2023-06-0654 min
Localization TodayLangOps: The Vision and The Reality | December 2022In this piece, Nimdzi Insights co-founder Renato Beninatto dissects the concept of LangOps, identifying a handful of challenges he foresees for the term as it begins to catch on both within and without the language industry.2023-01-0106 min
The Translation Company TalkS03E21: Speech as a Revenue Stream for LSPsTranslation Company Talk podcast brings you another exciting interview with Renato Beninatto. We hear from him about what the proliferation of speech and audio means for our industry. This topic is of interest because our industry is undergoing rapid shifts. We must be ready to rise to the challenge, and now is the time to think about it.
Renato talks about how the industry was performing this year, what the proliferation of speech and audio means for our industry, how speech is turning into a service that is distinct from interpreting and text translation, how vo...2022-12-2246 min
The Translation Company TalkS02E12: Leading a Translation Company in Volatile Economic ConditionsWe are here with a new episode of the Translation Company Talk. Today we sit down with Renato Beninatto from Nimdzi Research and Multilingual Magazine to cover how inflation and other socio-economic forces impact the translation and localization industry at both macro and micro levels. This is one of the most important and time sensitive conversations related to current state of the world in the context of our industry.
Renato speaks in great depth about many areas including the current evolution and shift in the industry, trends that define the current translation economy, inflation and rising interest r...2022-09-1959 min
Campus 10178Entrepreneurship is multilingualWhile we can study the fundamentals of entrepreneurship, successful opportunities demand real-world risks outside the walls of academia. Renato Beninatto is the co-author of The General Theory of the Translation Company and the co-founder and advisor at Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. In episode #20 of Campus 10178, the ESMT Berlin podcast, Beninatto shares keen insights from his entrepreneurial journey in the translation/localization sector and offers students of entrepreneurship non-academic lessons for making their own startup dreams come true. “Do what you love … and learn accounting. Accounting is the...2022-06-0754 min
Localize the WorldWhat is Localization?The LTW podcast is on a mission to demystify the localization industry, starting with the definition of localization.
Whenever I tell people I study "localization," I'm hit with a "Wow that's cool! ...What is localization?"
After having to explain and re-explain localization to every person I talk to, I've honed in on a couple of definitions of it. Today, I want to share some definitions that have helped me understand localization and give a prime example of L10N.
Sources listed:
Creating a more Accessible Localization Definition, Nataly Kelly
...2022-01-0308 min
Nimdzi LIVE!Leading L10ns for 25 Years feat. John Fennelly, CEO of LionbridgeJoin GUEST Host Renato Beninatto as he talks with Lionbridge (2021 Nimdzi 100 Ranked #2 LSP) CEO John Fennelly to mark Lionbridge’s 40 years of service to the industry. As usual, we keep it informal on Nimdzi LIVE!, and encourage you to bring your questions and comments. This is your opportunity to join LIVE in a conversation with these two well-known industry leaders.
About Nimdzi Live:
There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whethe...2021-10-131h 01
New Books in EconomicsRenato Beninatto: Translation Industry Veteran, Entrepreneur, ConsultantRenato describes his accidental journey into entrepreneurship, the many mistakes and near disasters on his road to business success. We learn about the importance of being the guy who says “Yes”, and then figuring out how to to get things done. Anyone listening can learn from his journey, the importance of finding opportunities in setbacks, and being able to create the right impression.About our guestRenato Beninatto is recognized as an expert in the translation, localization, interpretation, and language services industry. Renato has served on the executive teams for some of the localization industry’s most...2021-04-191h 19
The Worldly Marketer PodcastWhy the Underwear Effect Matters to Your Global Content Strategy w/ Gabriel KarandyšovskýGabriel Karandyšovský is the Managing Editor at Nimdzi Insights LLC, which is a market research and international consulting company that focuses on the language services industry. Launched in 2017, Nimdzi Insights brings together localization analysts, international business consultants, and a variety of other experts and researchers, who help companies make better decisions around going global. Originally from Slovakia, Gabriel speaks seven languages and has a degree in International Business from the Sorbonne University in Paris. He has worked in the language industry for over a decade, and has worn a few different hats: from sales and marketing, to c...2020-12-0646 min
The ProZ.com Translation and Interpreting PodcastIndustry Insights featuring Renato Beninatto Part 2Paul continues the discussion with Renato, who shares some interesting information and opinions on the future path of the industry. He also gives some great business advice for freelance translators.
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Send in a voice message: https://podcasters.spotify.com/pod/show/proz/message2020-12-0126 min
The Global PodcastEpisode 12: Trends for 2021Michael Stevens and Renato Beninatto discuss what is in store for the translation industry. how does the disruption in 2020 affect what is in store for this next year and what to watch?2020-11-3021 min
The ProZ.com Translation and Interpreting PodcastIndustry Insights with Renato Beninatto Part 1Paul talks with the very experienced Renato Beninatto about what's going on in the translation / localization industry right now. Renato is great value, and reveals some key data, information and strategies for those looking to understand and adapt to ongoing changes.
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Send in a voice message: https://podcasters.spotify.com/pod/show/proz/message2020-11-2429 min
The Global PodcastThe Global Podcast TrailerThe future is global and global is multilingual. The Global Podcast is a conversation meant to engage and empower those curious about success in foreign markets, global brands, and all factors that have created a language industry worth over $50 billion. People and technology are critical in a future where we really understand each other. Hosts, Renato Beninatto and Michael Stevens, bring their curiosity to conversations with the most interesting people in the world.2020-03-2500 min
Troublesome Terps42: Globally Speaking Is In TroubleTwo podcasts come together for this special episode (and our biggest #manel yet). Listen in as Renato Beninatto and Michael Stevens join the three troublemakers. Renato and Michael host Globally Speaking, a podcast about localisation and many other topics from the language industry. We discuss Remote Interpreting, Machine Interpreting, supply and demand in interpreting, and, lastly how to navigate the brave new world.Special Guests: Michael Stevens and Renato Beninatto.Links:Globally Speaking podcast — Globally Speaking is a program for and from localization professionals. And how we help global companies achieve their goals in in...2019-11-071h 17
Neural Machine Translation PodcastsPodcast: What’s the Latest with Neural MT?In this episode of Globally Speaking, hosts, Renato Beninatto and Michael Stevens speak with John Tinsley, the CEO and co-founder of...
The post Podcast: What’s the Latest with Neural MT? appeared first on Iconic Translation Machines.2019-07-3159 min
The Worldly Marketer PodcastHow to Choose the Right Service Providers to Help You Go Global w/ Renato BeninattoRenato Beninatto was previously featured on episode #002 of this podcast. In 2017, he co-founded Nimdzi Insights LLC, a market research and international consulting company composed of analysts, consultants, LSP experts, and researchers. Renato speaks five languages and has lived in seven countries around the world. He has three decades of experience in translation and localization, and has served on the executive teams for some of the most prominent companies in the language industry. In 2001, he co-founded Common Sense Advisory, the first market research company focusing on the language-services space. In addition to his role as CEO of...2019-02-2835 min
En Pantuflas17 - De traductora a empresaria - María Gabriela Morales¿Alguna vez pensaste cómo sería tener tu propia empresa de traducción? ¿Presidir una asociación al servicio de otros traductores y empresas? Nuestra invitada de hoy, María Gabriela Morales, ha logrado ambas cosas.
Gabriela es traductora técnico-científico literaria de inglés recibida del Instituto Olga Cossettini, en Rosario, y de francés en la Alianza Francesa. Trabajó como traductora e intérprete para diversos clientes y, entre 1995 y 2000, se desempeñó como directora de varias empresas de traducción a nivel internacional. En el año 2000, fundó su propia empresa de localización y, en 2008, fue elegida como pa...2018-05-2153 min
Globally SpeakingThe General Theory of the Translation CompanyWhat are the things that are important to every language company? What are the roles people play? How is technology changing the language industry—and what aspects of the translation business will never change? Learn more as we discuss the entertaining new book by Renato Beninatto and Tucker Johnson, The General Theory of the Translation Company.2018-01-1700 min
Globally SpeakingThe General Theory of the Translation CompanyWhat are the things that are important to every language company? What are the roles people play? How is technology changing the language industry—and what aspects of the translation business will never change? Learn more as we discuss the entertaining new book by Renato Beninatto and Tucker Johnson, The General Theory of the Translation Company.2018-01-1700 min
L10N RadioGuest: Renato Beninatto from Globally Speaking RadioRenato Beninatto joins us to talk about future threats, opportunities, successful selling, and his experience in the localisation industry.2017-12-1340 minGlobally SpeakingPodcast 004: Crowdsourcing: Convenience or Confusion?Does crowdsourcing deliver on the promise of cost-saving convenience and quality assurance for localization managers? What happens when global brands rely on multiple translators with varied backgrounds? Does widespread collaboration actually help or hinder the workflow process—and the outcome? Renato Beninatto and Michael Stevens discuss the pros and pitfalls of using crowdsourcing for translation and localization services.2016-06-2200 minGlobally SpeakingCrowdsourcing: Convenience or Confusion?Does crowdsourcing deliver on the promise of cost-saving convenience and quality assurance for localization managers? What happens when global brands rely on multiple translators with varied backgrounds? Does widespread collaboration actually help or hinder the workflow process—and the outcome? Renato Beninatto and Michael Stevens discuss the pros and pitfalls of using crowdsourcing for translation and localization services.2016-06-2200 min
The Worldly Marketer PodcastThe Power of Translation, Localization and Transcreation w/ Renato BeninattoRenato Beninatto is a native Brazilian who speaks five languages and has lived in seven countries around the world. He has over 25 years of experience in the translation and localization industry. Renato has served on the executive teams for some of the most prominent companies in the language industry. In 2001, he co-founded Common Sense Advisory, the first market research company focusing on the language-services space. Renato is a frequent speaker on globalization and localization issues at industry events and at universities around the world. He is also the author of two books on global business, in...2016-05-1735 min
Middle Market Thought Leader | Priorities for Growth031: Lost in Translation: The Globe’s Evergreen Business Opportunity, Renatto Beninatto, CMO, MoraviaRenatto Beninatto, CMO, Moravia It’s without a doubt the biggest hurdle every middle-market business faces when expanding overseas. Join us when Renato Beninatto, CMO of Moravia, a global translation company, shares his global mindset and explains how the world became a level-playing field for his middle-market firm.2015-07-1023 min