Shows
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBuilding a Personal Brand vs. a Company Brand with Jen Dalton | Marketing Expedition PodcastJen Dalton is the Founder and CEO of BrandMirror, an award-winning personal branding and reputation strategy firm based in Fairfax, Virginia. With over 20 years of experience in brand and business strategy, Jen empowers executives, entrepreneurs, and professionals to clarify and amplify their unique value, increase visibility, and build thought leadership in their industries. Jen is currently operating as Chief Marketing Officer for Madilyn James.00:00 - 00:15 "Personal branding is not personal bragging, right? What I want people to think about is you've had experiences that you can share that help other people. And so how do we...
2026-01-2254 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUnlocking the Power of Reddit Marketing with Danny Kirk | Marketing Expedition PodcastDanny Kirk is a bootstrapped serial founder transforming how brands leverage Reddit for organic growth, AI search optimization, and strategic growth hacking that delivers real results. Danny is the founder of ReddiReach, a marketing agency that specializes in getting your brand recommended by AI using Reddit and GEO.00:00 - 00:16 "So right now, fewer than 5% of brands are actually doing anything about AI search or Reddit. And that gap is the biggest opportunity I have seen in a decade, maybe even longer than that. So it's just a huge opportunity right now. This is like SEO 25 years ag...
2026-01-0843 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBuilding Trust: Keeping Human Connection Core While Scaling Your Brand with Anna Tran | Marketing Expedition PodcastAnna Tran is a Strategic PR Consultant, co-founder and the public face of the PR division at Level Up with Anna.She helps coaches, consultants, financial professionals, and corporate brands get featured in top-tier outlets like Forbes, USA Today, and Business Insider. Known for her strategy-first approach, Anna turns media exposure into lasting authority and real business relations.With a strong track record in high-impact storytelling, she builds campaigns that not only earn press—but convert it into visibility, trust, and lifetime clients.00:00 - 00:15 "Building a relationship with you...
2025-12-2539 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUnchained: Breaking Free from Broken Marketing Models with Sara Nay | Marketing Expedition PodcastSara Nay is the CEO of Duct Tape Marketing, where she helps small businesses turn marketing strategy into scalable systems their teams can actually execute. Since 2010, she’s worked with thousands of business owners and fractional CMOs, blending big-picture strategy with scalable operations. A passionate trainer at heart, Sara’s mission is to empower others to lead from their zone of genius and build marketing teams that can actually get the work done.Sara is also the author of Unchained: Breaking Free of Broken Marketing Models, with the mission to help small businesses take back ownership of t...
2025-12-1139 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBuilding Relationships and Networks: The Power of Community Marketing with Amy Vaughan | Marketing Expedition PodcastA rebel with a cause and creative force who transforms both brands and leaders–Amy Vaughan brings 15+ years of enterprise creative leadership to purpose-driven innovation. As an award-winning Creative Director, she's created campaigns for global brands including Ford, P&G, Walmart, and Humana, consistently pushing boundaries while delivering measurable impact. Today, Amy serves multiple missions: As CEO of Together Digital, she leads a platform that empowers 500+ women in digital and tech through strategic networking and community building. As an executive coach, Amy guides creative leaders and entrepreneurs to lead with authenticity, helping them navigate the int...
2025-11-2748 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMerging Traditional Mail with Digital Tactics for Holistic Brand Growth with Wilson Zehr | Marketing Expedition PodcastWilson Zehr is an accomplished entrepreneur, academic, and thought leader in the fields of marketing, innovation, and business strategy. With over 25 years of experience in the technology and telecommunications industries, he has founded or participated in 6 large-scale technology startups, raising over $60 million in venture capital funding in his career. 00:00 - 00:36 "I had a friend who used to, who was oddly enough, he was the VP of marketing at the U.S. Postal Service. And his dad, his dad owned a hardware store in a rural city. And his dad was trying to advertise to, you k...
2025-11-1354 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMastering College Marketing Strategies for Success with Shellee Howard | Marketing Expedition PodcastShellee Howard is the Founder and CEO of College Ready and CR Future Now, a Certified Independent College Strategist, and a best-selling author. A member of HECA and SOFA, she helps students gain admission to their best-fit colleges—often debt-free. As a mother of four, Shellee has firsthand experience with college success. Her son graduated debt-free from Harvard, earned his MD from UCSD, and is now an Orthopedic Surgery Resident at UCLA. Her daughter earned her BSN debt-free and became an RN in 2021. A sought-after speaker and consultant, Shellee has guided hundreds of students worldwide to top universities, ensuring th...
2025-10-3034 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBuilding an Audience: The Key to Online Success with Todd and Leah Rae Getts | Marketing Expedition PodcastTodd and Leah Rae Getts are founders and owners of Digital Trailblazer, and specialize in helping coaches, agencies, course creators, and experts get more traffic and exposure so they can grow and scale bigger and faster. Now, as award-winning marketers and sought-after speakers, Leah and Todd have been featured on stages, masterminds, podcasts, and other interviews, sharing their expertise in building profitable online businesses with smart, scalable marketing strategies.00:00 - 00:16 "I'd say the most important thing that you've got to think about is not necessarily what you're going to sell, because there's a lot of things...
2025-10-1636 min
The Growth MachineFrom Traditional Media to Digital Mastery: A Journey with Rhea AllenJoin Shane Miller on the Growth Machine Podcast as he sits down with Rhea Allen, CEO of Peppershock Media. Discover how Rhea's journey from a television station to founding a successful media company has shaped her approach to marketing and client engagement. Learn about the innovative strategies Peppershock employs to stay ahead in the digital age, and gain insights into the challenges and triumphs of running a business in today's fast-paced world. Whether you're an entrepreneur or a marketing enthusiast, this episode is packed with valuable lessons and inspiration. Tune in to explore the art of growth and transformation...
2025-10-1324 min
The Wrestling Podcast TwoEpisode 142 - Allen Graham's podcastI can see this is Episode 142 of "The Wrestling Podcast Two" by Allen Graham, with notes about WWE Crown Jewel predictions and other wrestling topics! Here's what I can make out from your handwritten notes: **Main Topic: WWE Crown Jewel Predictions** 1. **Seth Rollins** will win against Cody Rhodes 2. **Stephanie Vaquer** will win against Tiffany Stratton 3. **John Cena** will win against AJ Styles 4. **Bronson Reed** will win against Roman Reigns in a Street Fight Match 5. **Asuka and Kairi Sane vs Rhea Ripley and Iyo Sky** at WWE Crown Jewel - Going...
2025-10-0705 min
Digital Trailblazer PodcastVideo Marketing Tips to Land More Customers & Clients with Rhea AllenEpisode 188: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeVideo marketing is essential for standing out online, but many business owners struggle to create professional content that builds trust and attracts clients. Without mastering video, you risk losing potential customers who expect engaging, authentic content.In this episode, Rhea Allen teaches us how to unleash the power of video marketing by starting with clear goals and understanding your audience, using simple technical setups (proper lighting, camera positioning, and audio), maintaining authenticity over perfection, and repurposing content across...
2025-10-0736 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUsing Guerrilla Publicity to Boost Leads, Referrals, and Profits with Jill Lublin | Marketing Expedition PodcastJill Lublin is a 25+ year Media Magnet. She is a world-renowned publicity expert, international speaker, and 4x Best Selling author. Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Barbara Corcoran, and Jack Canfield, to name a few. She has worked with over 100,000 clients implementing her signature formula for getting media attention, creating next-level visibility in the marketplace that results in boosted sales. These lead and profit generating formulas are included in her signature program, the Media Mastery Intensive and her monthly Kindness Circles.00:00 - 00:24 "Really focus in on your message. What...
2025-10-0238 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaAdvice for Marketing Students and Young Entrepreneurs with Jacob De Arman | Marketing Expedition Podcast00:00 - 00:25 "The way I look at the world is in terms of mindset, self-mastery, and service, or creating. And I think that our ability to create things depends on our self-mastery and our self-reliance. And our ability to master our lives depends on our awareness of ourselves and reality and understanding how the world really works.” — Jacob De Arman00:26 - 00:44 Welcome to Peppershock Media’s Marketing Expedition Podcast00:45 - 01:41 Jacob’s Background01:42 - 06:30 Marketing Essentials Moment: TikTok Shop Trends06:31 - 08:36 Welcome to the show, Jacob!08:37 - 12:16 Touring Media Agencies and Lear...
2025-09-1851 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaTransforming the Way Your Business Monetizes Website Traffic with Garrett Nann | Marketing Expedition PodcastGarrett Nann is a results-driven digital marketing expert and entrepreneur specializing in paid advertising, SEO, and data-driven growth strategies. As the Co-founder of POP Advertising Partners, he manages over $1 million per month in Google Ads and spearheads national SEO campaigns for eCommerce and B2C brands, helping businesses maximize their online presence and customer acquisition. Garrett’s journey in marketing began with selling ads on pizza boxes, a creative and grassroots approach that laid the foundation for his expertise in high-impact advertising. His latest innovation, the Smart Data Pixel, is transforming the way businesses capture and mo...
2025-09-0447 min
The Wrestling Podcast TwoEpisode 66 - Allen Graham's podcastOn Today's Episode of The Wrestling podcast I talked about Is Bronson Reed the Next Big thing in wwe in the next 2 to 4 years in wwe and next I talked about It going to be Oba Femi vs Ricky Saints for the Nxt championship at Nxt No Mercy I think Oba Femi Should Retain the Nxt championship and next I talked about Are We Getting Darkstate vs Hank and Tank again at Nxt No Mercy for the Nxt Tag team Championships and next I talked about Should Lola Vice Defeat Jacy Jayne at Nxt No Mercy to become the Women's...
2025-08-2710 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaSTART Planning: Getting ROI from Your Digital Marketing with Corey Morris | Marketing Expedition PodcastCorey Morris is an experienced industry speaker, best-selling author, and the owner/leader of VOLTAGE digital marketing agency. His new book, The Digital Marketing Success Plan (available on Amazon), published in July 2024 and details why companies need a documented, objective, and accountable digital marketing plan in today's era of unprecedented change in the digital marketing industry. He provides the context for why having a plan is important, real stories, and "how to" content for creating and implementing a plan leveraging his five-step START Planning process.00:00 - 00:23 "When it comes to strategy, first we have to understand a...
2025-08-2146 minThe Wrestling Podcast TwoEpisode 37 - Allen Graham's podcastOn today's episode of The Wrestling Podcast I talked about Should Liv Morgan win the Women's Royal Rumble next year in 2026 in Saudi Arabia and next I talked about Should Sami Zayn win the men's royal rumble next year in 2026 in Saudi Arabia the crowd would Go crazy if sami zayn wins the Royal Rumble and next I talked about Should Saudi Arabia Host the First Wrestlemania in Saudi Arabia in 2026 or 2027 what do you think i think it would be awesome and next I talked about Should Cm Punk vs Seth Rollins Happen at the Bad Blood Ppv event...
2025-08-1407 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMastering the Art of Follow-Up with Wanda Allen | Marketing Expedition PodcastWanda Allen is an international speaker, coach, corporate trainer, author, and award-winning business owner. She's the author of Follow Up Savvy and Follow Up Sales Strategies. Wanda had a 25-year corporate career where she held the position of senior vice president for 15 years. She has a sales background and worked with sales teams throughout her corporate career. She gained extensive training in business development, maintaining client relationships, and customer service. She has a strong skill set for developing systems and applied this skill to the follow-up process. What she teaches is tried, tested, and proven. A...
2025-08-0742 min
Nonprofit Lowdown#348- How to Navigate in This Moment with Rhonda AllenI’m so excited to share this powerful convo with my friend and guest, Rhonda Allen, CEO of Dev Color. We went in on what it means to lead an org that centers Black technologists — especially in a moment when DEI is under fire and folks are playing it safe.In this episode, we talk about: ➡️ Navigating leadership as a Black woman in tech ➡️ What it really takes to fundraise when DEI isn’t “trendy” anymore ➡️ Why small, authentic human connections > big flashy events ➡️ How AI is reshaping our world — and why we need Bl...
2025-07-2837 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaThe Chief Excuse Obliterator: Transforming Workplaces with Larry Mietus | Marketing Expedition PodcastLarry Mietus (Chief Excuse Obliterator) is the Founder of Speaking of Strategy. He is an engaging speaker, business consultant, author, podcaster, and educator with a wealth of practical, hands-on experience. His expertise encompasses leadership development, organizational design, employee engagement, and sales and marketing strategies. His clients run the gamut from "Mom and Pop" businesses to international enterprises. He is a frequent contributor on LinkedIn. Larry has also been quoted in HR Magazine, the most widely read and respected Human Resources publication in the world. He is a guest speaker for Vistage International, the world’s largest executive coaching organization. La...
2025-07-2456 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaActionable Strategies for Your Marketing Team with Peter Murphy Lewis | Marketing Expedition PodcastPeter Murphy Lewis is the founder of StrategicPete.com and a fractional Chief Marketing Officer who helps CEOs turn overwhelming marketing data into clear paths for revenue and growth. His expertise spans industries like software, travel, media—even zoos and banks, which are more alike than you might think.Peter has hosted two TV shows, recently produced and narrated a documentary, and leads his unique life from a literal zoo where he lives with his family. Known for his innovative approach, Peter specializes in building resilient, high-performing teams and aligning marketing efforts with measurable success....
2025-07-1049 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaIntegrating Digital and Physical Experiences to Enhance Brand Loyalty with Ondar Tarlow | Marketing Expedition PodcastOndar Tarlow is a seasoned marketing executive with 20+ years of experience in brand strategy, digital transformation, and lifestyle marketing. Now a consultant for motorsports, finance, and lifestyle brands, he partners with organizations like Fast Lane Drive to fuse passion and performance. His creative work, including sponsorships with the LA Chargers, Anaheim Ducks, and BeachLife Festival, reflects his talent for building memorable, engaging brand stories—with a dash of humor to make them shine.00:00 - 00:15 "Anyone can have a logo on a screen. Anyone can have a logo that it's up on the board if they can af...
2025-06-2656 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaEveryday Courage: Tapping into Your Core Values with Louis Katz | Marketing Expedition PodcastLouis Katz is a keynote speaker, coach, and founder of The Courage Inside, where he helps leaders and teams build courageous companies—one bold step at a time. With a unique blend of business acumen, street photography, standup comedy, and a knack for storytelling, Louis inspires audiences to ditch fear-based decisions and embrace everyday courage as a driver for innovation, culture, and growth. A former IT company president turned speaker, Louis knows what it takes to lead through uncertainty. Whether he's blowing a wrong note on his harmonica, firing up a crowd with his signature For...
2025-06-1251 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUnlocking the Power of Quiz Marketing with Maxwell Nee | Marketing Expedition PodcastMaxwell Nee is the Chief Revenue Officer of ScoreApp, a Quiz Marketing Platform with 6,000 paying clients. He's also a multi-award-winning entrepreneur, bodybuilder & dancer. He’s been featured on TV, Radio, Forbes, Singapore’s The Business Times & The Australian Business Review.00:00 - 00:17 "We have a mantra in our business that we want to force our clients to be successful. So we're always tuning in and filtering through and focusing on what can we do to over service our clients.” — Maxwell Nee00:18 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast00:36 - 01:17 Max’s Background
2025-05-2934 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaThe Power of Scalability Fueling Long-Term Growth with Jason Kramer | Marketing Expedition PodcastJason Kramer founded Cultivize, a CRM consulting firm specializing in lead-nurturing strategies and technology. With 15 years of experience running a creative agency, Jason identified revenue gaps in marketing and sales funnels for distributors, service providers, marketing agencies, and manufacturers. He launched Cultivize to provide customized CRM solutions, empower businesses to improve productivity, amplify lead conversions, and provide detailed insights on customer journeys from the top of the funnel to the sale. When not strategizing in CRM, he enjoys family time with his wife, two kids, and two dogs in their lively New York home and, when it’s warm, cr...
2025-05-1557 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaThe Inner Earthquake: Navigating Major Life Events That Challenge Identity with Jenny Calcoen | Marketing Expedition PodcastInternationally-recognized mentor, speaker, and author, Jenny Calcoen, is the CEO and Founder of Inner Earthquake, a boutique consulting and coaching practice dedicated to empowering women. After a successful 26-year corporate career in senior leadership, Calcoen now mentors, coaches, and teaches women philanthropists, executives, and entrepreneurs to step into a bigger version of themselves, and to be unshakable, no matter what happens in life.00:00 - 00:12 "Most clients I meet, when I ask them what do they want, they don't know. That's a very scary question. It's a very overwhelming question. But what they usually do know is...
2025-05-0134 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMeasure What Matters: Creating Authenticity in Your Social Media with Karlyn Ankrom | Marketing Expedition PodcastKarlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses tempted to fake their own death and flee to Tahiti at the mere thought of content creation. Karlyn developed her user-friendly strategy after working for a decade with a variety of brick-and-mortar businesses that were decidedly socially allergic, not because they didn't want to do social media, but because they were intimidated by it. In response, her new system helps newbies get on the fast track to unsticking their...
2025-04-1740 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaConnecting Businesses: The Role of the Boise Metro Chamber with Bobbi-Jo Meuleman | Marketing Expedition PodcastBobbi-Jo Meuleman assumed leadership of the Boise Metro Chamber as CEO and President on October 2, 2023. The role includes overseeing the organization’s tourism division, Visit Boise, and economic development division, Boise Valley Economic Partnership. She was selected for her extensive experience with governmental affairs and economic development as well her passion for promoting, supporting, and advocating for Treasure Valley businesses.Podcast Notes:00:00 - 00:19 “And that's another big component of something the Chamber does is advocacy is a huge part of it. And really watching to see what's going on, on the state, local and fede...
2025-04-0346 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUsing AI and Automation to Build a Lean Marketing Engine with Sarah Noel Block | Marketing Expedition PodcastMeet Sarah Noel Block, your Marketing Strategist friend. Sarah has rocked the content world for 16 years. She's supported big shots like apartments.com and Prudential, but her heart lies with small teams. As the creator of the StrategicSpark Workshop, the StrategicStory, and Tiny Marketing Framework, she's a master at helping tiny teams achieve big results. With an award-winning content platform under her belt and featured in Entrepreneur, Forbes, and Thrive, Sarah knows her stuff. Catch her speaking at conferences and dazzling audiences with her wisdom. She's like that favorite teacher who makes learning fun and i...
2025-03-2041 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUnderstanding the Audience and Other Keys to Effective Marketing with Jennifer Radke | Marketing Expedition PodcastJennifer Radke is an international speaker, author, and business leader with over 20 years of experience in sales and leadership. Known for her practical solutions and expertise in coaching and training, she’s a sought-after speaker for businesses of all sizes. As the owner of the National Institute for Social Media (NISM) since 2016 and OMCP since 2023, Jennifer sets the standards for digital marketing professionals while continuing to support small businesses through Socially Inspired, her social media training and consulting company.00:00 - 00:18 " I hear individuals out in the digital space, out in social media lan...
2025-03-0656 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaImproving Lead Quality through Data-Driven Optimization with Joe DeVita | Marketing Expedition PodcastJoe DeVita, founder of Moving Traffic Media, began his journey into e-commerce after graduating college and working at an outdoor gear start-up. While initially attracted by the gear discounts, he quickly discovered a passion for e-commerce that transformed his career. Over five years, Joe contributed to every aspect of the business, from packing boxes to hard-coding product pages for SEO optimization, fueling his professional growth.00:00 - 00:19 "Organic results, throughout my couple of decades of working in SEO, you'll see the prominence of organic results get pushed further and further down a search engine result page. I...
2025-02-2045 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaDemystifying Marketing for CEOs and Founders with Jennifer Sutton | Marketing Expedition PodcastJennifer Sutton is a 3x founder and 4x mom. Jennifer is an accomplished marketing and advertising expert who has dedicated her career to helping businesses grow and thrive. After two decades of working in large advertising agencies, she decided to take the leap and establish her own marketing and advertising agency in 2013, Bright Marketing, growing it into a multi-million dollar venture, a testament to her business acumen.00:00 - 00:10 "Advertising is the where, right? It's media planning and buying. Where am I going to convey? Where do I need to go to inform, to educate, to inspire...
2025-02-061h 01
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaNavigating Free Speech in the World of Content Creation with Carl Unegbu | Marketing Expedition PodcastCarl Unegbu is a New York attorney, editor of the Comedy Beat website, and author of the popular blog O'Carl's Law, which explores the intersection of comedy and law. He also hosted Comedy Dialogue, a quarterly forum in Manhattan that combined stand-up performances with engaging panel discussions. In his new book, Comedy Goes to Court: When People Stop Laughing and Start Fighting, Carl provides essential guidance for comedy professionals, helping them avoid disputes, contractual errors, and behaviors that could lead to costly lawsuits. He also tackles the critical question of how far comedians can go w...
2025-01-2345 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaCrafting Effective Market Research for Your Business with Sean Campbell | Marketing Expedition PodcastSean Campbell is the CEO of Cascade Insights and has been training, mentoring, and educating all his life. An exceptionally well-regarded conference speaker and author, Sean has delivered talks for Fortune 50 companies and top-tier conferences. He has also been the author of several books on technical and business topics. Sean has been a professional services firm owner for over 20 years. He is passionate about running a remote-first company, and has been doing so long before it was cool – dating back to the 20th century!00:00 - 00:17 "One of our informal mottos around here is we deliver bad ne...
2025-01-0959 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaGet Speaking Gigs Now with Leisa Reid | Marketing Expedition PodcastAs the founder of Get Speaking Gigs Now and the CEO of the International Speaker Network, Leisa trains entrepreneurs how to use public speaking as a SOUL-FILLING business growth strategy. As a self-proclaimed “Talk Doula,” she facilitates the birth of new talks all around the world in her “Get Your Talk Ready to Rock” sessions.It is her mission to collaborate with her clients so they can quickly and easily create their talks and deliver them to audiences that are a right fit. Leisa has booked and delivered over 600 speaking engagements, is a 7-time author, podcast host, and was...
2024-12-121h 00
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaHow to Use A.I. Marketing Tools to Generate On-Brand Content with Ernie Harker | Marketing Expedition PodcastErnie Harker is a creative fireball of branding expertise who has been igniting businesses and convenience stores for nearly 30 years. Ernie founded EarnBurn, a production studio in 1995 that quickly earned a reputation for sparking exciting brand development.00:00 - 00:23 "If you're not a good writer, ChatGPT can do a much better job at writing than you can, especially much faster. So, what I'm trying to do is encourage people to define their brand and then use that definition to coach generative AI tools so that when generative AI tools go to work for them, they're actually getting unique...
2024-04-2558 minNonprofit Lowdown#274 - Advice for NPO Start-ups with Tiffany AllenItching to make your passion project a legendary nonprofit? It might not be as straightforward as you think.
I sat down with my gal pal Tiffany Allen, founder and president of Boss on a Budget, to spill some piping hot tea about the real deal when it comes to starting up your own nonprofit.
And let me tell ya…it ain't as easy as just slapping a 501c3 on your passion project and watchin' the donations roll in! We debunk some major myths around funding and control that trip up many fou...
2024-02-1929 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaCelebrating 200 Episodes and 20 Years of Peppershock Media with Rhea and Drew Allen | Marketing Expedition PodcastIn this special episode, Rhea Allen (Peppershock Media, The Marketing Expedition Community) and Drew Allen take a trip down memory lane, sharing the evolution of Peppershock, marketing strategies, and the lessons they have learned over 20 years working ON the business and not IN the business.00:00 - 00:16 “The name Peppershock is a variation, a play on Rhea's maiden name because it's so memorable. She didn't want to lose that part of her identity when she married an Allen, which is boring and common and everybody has that name." — Drew Allen00:17 - 00:35 Welcome to Peppershock Medi...
2024-01-2552 min
The ClawThe Claw Podcast | Growing Your Brand Inside-Out (with Rhea Allen)Your shareholders now are your employees who share - they are the holder of that story to share." So says Rhea Allen, President and Chief Executive Officer of Peppershock Media, a full service advertising agency with in-house video production and graphic design, seasoned with digital spice. Today - we're talking about culture - and how a "happy culture" results in "happy customers." To connect with Rhea Allen, click HERE. To connect with Eric Holtzclaw, click HERE. To subscribe to our YouTube Channel (and access most of the podcast and...
2023-09-2022 minThe ClawThe Claw Podcast | Growing Your Brand Inside-Out (with Rhea Allen)Your shareholders now are your employees who share - they are the holder of that story to share." So says Rhea Allen, President and Chief Executive Officer of Peppershock Media, a full service advertising agency with in-house video production and graphic design, seasoned with digital spice. Today - we're talking about culture - and how a "happy culture" results in "happy customers." To connect with Rhea Allen, click HERE. To connect with Eric Holtzclaw, click HERE. To subscribe to our YouTube Channel (and access most of the podcast and...
2023-09-2022 min
Shining BrightlyTHE MARKETING EXPEDITION With Rhea AllenThe MARKETING EXPEDITION that uses storytelling to build your brand and bottom-line. In Episode 38 of the Shining Brightly Podcast Show (links in the comments). People, brands and companies need to be found, known and trusted. Its noisy out there on traditional media, social media and now artificial intelligence. HUMAN INTELLIGENCE (HI) is needed to “measure what you treasure and automate what you hate”. - CLIENT WINS with HEROIC STORY and JOURNEY. Content creation for web, social and video that produces real results.Mentioned Resources https://www.peppershock.com/www.TheMarketingExpedition.comhttps://themarketingexpedition.com/podcasts/https://themarketingexpedition.com/b...
2023-08-0224 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaLEAP Tech Conference 2023 Rewind with Rhea Allen | Marketing Expedition PodcastThis week the tables are turned! Drew interviews Rhea and she breaks down her recent trip to Riyadh, Saudi Arabia, where she spoke at this year's LEAP Tech Conference. Rhea talks about all the new tech, events, and of course, culture and food she experienced during her journey!00:00 - 00:17 “The Conference was all about the convergence of the future of technology...”00:18 - 00:38 Welcome to Peppershock Media’s Marketing Expedition Podcast00:39 - 27:49 LEAP Tech. Conference 2023 Rewind27:50 - 28:54 Thank You!28:55 - 29:25 Join The Marketing Expedition Community today!...
2023-02-1629 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaNew Marketing Trends for the New Year with Rhea Allen | Marketing Expedition PodcastRhea Allen, President/CEO and Co-Founder of Peppershock Media (est. 2003), is known for her story-telling passion and extreme diligence in obtaining effective media campaign results by planning and crafting relevant and compelling messaging. Also an in-demand integrative marketing consultant, national presenter, adjunct marketing professor at Boise State University, keynote speaker, and the host of a popular podcast that ranks in the top 10% globally. Rhea emphasizes team building and creating a culture that empowers her team to produce superb work for their clients, time and time again.00:00 - 00:18 Welcome to Peppershock Media’s Marketing Expedition Podcast00:19 - 01:56 New Ma...
2023-01-2635 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaEvents and Tips Not to Miss in 2023 with Rhea Allen | Marketing Expedition PodcastThis week Rhea Allen (Peppershock Media, The Marketing Expedition Community) previews the biggest and most exciting marketing and creativity events for 2023 and gives her tips for building your brand and your bottom line.00:00 - 00:17 Welcome to Peppershock Media’s Marketing Expedition Podcast00:18 - 02:38 Register here, grab your lunch and laptop and watch every 2nd Thursday Live Webinar 02:39 - 07:17 New Marketing Trends for the New Year07:18 - 11:22 Get a glimpse into an incredible line-up of industry trailblazers at Leap 2023 Conference 11:23 - 13:17 Explore the essence of creativity at The Creativity Conference ...
2022-12-1532 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaVideo Marketing Made Easy with Rhea Allen | Marketing Expedition PodcastIn this week's podcast, we’ll be talking about video marketing and what you can do to ensure the optimum ROI. Video producers, marketers, content creators, and business owners alike will all be able to get beneficial tips and tools they can implement moving forward to ensure they are getting the best results! Join The Marketing Expedition Community Today! Hosted on Acast. See acast.com/privacy for more information.
2022-08-1151 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBuilding Meaningful Relationships with Your Clients with Rick Elmore | Marketing Expedition PodcastRick Elmore is an entrepreneur, sales and marketing expert, and former college and professional football athlete. As the Founder and CEO of Simply Noted, Rick developed a proprietary technology that puts real pen and ink to paper to scale handwritten communication, helping businesses of all industries scale this unique marketing platform to stand out from their competition and build meaningful relationships with clients, customers, and employees. 00:00 - 00:45 Rick’s Bio00:46 - 05:20 Marketing Essentials Moment: Marketing Funnels05:21 - 05:48 Welcome to Peppershock Media’s Marketing Expedition Podcast05:49 - 06:24 Welcome to the show, Rick!...
2022-07-1437 min
The Erik Allen ShowEp. 158 | Relationship Building VS Networking | Rhea AllenRhea Allen talks Relationship Building VS Networking. She is the Founder & CEO of Peppershock media, Keynote Speaker, Host of The Marketing Expedition Podcast, fellow Idahoan & we are not related that we know of! Awesome show! Check it out!
She will be speaking at The Creativity Conference in Iceland August 3rd – 5th so make sure to check that out too!
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https://youtu.be/fwlKl0jOBDE
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Key Discussion Points:
Relationship Building VS Networking
Benefits of being your own boss
DIY – DFY – DWY – What’s the difference?
What you are NOT doing in your...
2022-06-2418 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaUp Your Social Media Game and Fame with Rhea Allen | Marketing Expedition PodcastAs an early adopter of social media and now an industry-leading social and digital marketing expert, and influencer, Rhea Allen will share the latest in tips and tactics you can use to up your social media game and fame! Review tools and technology to help you keep consistency and efficiency in your posting, scheduling, and engaging with your key audience and influencers. Get content ideas, insights, and inspiration to help you grow your followers! 00:00 - 01:24 Listen to our 2nd Thursday Webinar01:25 - 01:54 Welcome to Peppershock Media’s Marketing Expedition Podcast01:55 - 04:21 Introduction to So...
2022-06-1658 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaTop 10 Episode Recap with Rhea Allen | Marketing Expedition PodcastThis week we have a special treat! We decided to dig deep into the stats and analytics and pick out our favorite moments from our top 10 episodes. We’ve had a great mix of guests over the years and have learned a lot. Enjoy! 00:00 - 00:16 Top 10 Best Podcast clips mashed up00:17 - 00:35 Welcome to Peppershock Media’s Marketing Expedition Podcast00:36 - 05:40 No.10 - Playing In and Outside the Sandlot with Marty York 05:41 - 07:56 No.9 - Marketing Yourself through writing with Stacy Ennis07:57 - 11:36 No.8 - Podcasting for Business 11:3...
2022-06-0934 min
Beyond Better with Stacy Ennis59. How to build a business and brand that sticks with marketing expert Rhea AllenRhea Allen is the president and CEO of Peppershock Media, a full-service marketing and advertising agency with creative production services that has been building brands and bottom lines since 2003. In this episode, Rhea shares how she took a sports marketing and television background and turned it into a successful marketing company. We talk building business brands, evolving into the “new” media of social media, culture building, transitioning to remote work, and so much more.
Join the waiting list for my accelerated author program, Nonfiction Book School: www.nonfictionbookschool.com.
Connect with me at http://stacyennis.com...
2022-06-0841 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaExploring the Essence of Creativity with Maxim Jago | Marketing Expedition PodcastFuturist, Filmmaker, and Author, Maxim Jago is the Founder and Director of The Creativity Conference - a global meeting of minds to explore the essence of creativity in all its forms.00:00 - 00:16 Maxim’s Bio00:17 - 14:40 Marketing Essentials Moment (Video Marketing made easy)14:41 - 15:10 Welcome to Peppershock Media’s Marketing Expedition Podcast15:11 - 15:28 Welcome to the show!15:29 - 17:12 “Say things that you mean and mean it when you say them.” -Maxim Jago17:13 - 18:26 The origin of the Creativity Conference18:27 - 20:15 Inspiration for creating something that never ex...
2022-05-2636 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaSharing Your Story in the Podcasting World with Erik Allen | Marketing Expedition PodcastErik Allen is an entrepreneur and avid MMA fan. He has created the best MMA podcast in the northwest, Top Rated MMA. He believes in giving back and honoring those that have served our country. With his companies Top Rated MMA and The Erik Allen Show, he can do just that. By lifting others up and giving back to the community and veterans through great organizations like Hire Heroes USA. Another one of the ways Erik is able to give back is by sharing his story and encouraging others, no matter what path they are on to find hope...
2022-03-0342 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaRunning a Values Based Business with Lisa Condon | Marketing Expedition PodcastLisa Condon is the owner of Lisa Condon Enterprises, a company that sparks inspiration, innovation, and collaboration through gratitude. Lisa uses a combination of theory and practices from the Project Management Institute, Six Sigma, SCRUM, EQi, and Appreciative Inquiry. Lisa is a certified Six Sigma Black Belt, SCRUM Master, Certified Scrum Product Owner, and PMP. By combining her love of creativity and her passion for process, she is the founder and creator of GRATITUDE, a proprietary program designed to spark change. She is the author of the soon-to-be-released book, “Sparking Your Business, 9 Steps of Gratitude” Lisa has won awards in P...
2022-01-2044 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaAdvertising through the Eyes of an 8th Grader with Kaden Allen | Marketing Expedition PodcastThis week we have a very special treat. Rhea’s youngest son, Kaden Allen, is on the show to talk about commercials on Tik-Tok, what catches his attention and advertising through the eyes of an 8th grader!00:00 - 00:54 Fun interview with my 8th grader son Kaden00:55 - 01:54 https://www.peppershock.com/product/misfitsmarket/01:55 - 07:48 Marketing Essentials Moment: Branding Your Business on TikTok07:49 - 08:15 Welcome to Peppershock Media’s Marketing Expedition Podcast08:16 - 09:04 Welcome Kaden!09:05 - 13:20 Advertising from the eye of an almost 14-year-old boy13:21 - 15:42 What...
2021-12-3041 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaDecoding U.S. Export and International Trade Laws with Sarah Massie | Marketing Expedition PodcastSarah Massie is President of S Massie Consulting LLC which provides export consulting, compliance programs, education, and training for companies to navigate the complicated laws and regulations for U.S. exports. Sarah has been engaged in international business for more than 15 years through her experience in government, sales, and education. She has planned, implemented, and organized international trade shows and state Governor led trade missions in over 10 countries throughout Europe, Asia and Oceania. Sarah is currently an Aerospace Liaison for the Idaho Manufacturing Alliance and previously served as the Secretary of the Board for the Idaho Aerospace Alliance and a...
2021-11-2539 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaHow to Grow Your Business on a Shoestring Budget | Marketing Expedition PodcastLooking to grow your brand on a budget and build a better bottom line? This week’s episode is for you. Rhea Allen gives you all her marketing tips, tactics, trends, and technologies that will help you grow your business on a shoestring budget!00:00 - 00:35 Welcome to The Marketing Expedition Podcast 00:35 - 01:41 Peppershock Media https://www.peppershock.com/01:41 - 03:20 Marketing Essentials Moment 03:20 - 04:00 Welcome Rhea Allen! 04:02 - 05:00 Building your Brand on a Budget! 05:01 - 06:45 How to Make the Most of Your Marketing Investments 06:45 - 07:58 The Po...
2021-11-1851 min
My WHIM Life with Wendy AlexandreMy WHIM Life show with Rhea Allen - Sharing her passionWelcome to the My WHIM Life show where it is our mission is to create a significant impact in this world by sharing WISDOM, HUMOR, INSPIRATION & MOTIVATION in such a way that YOU will use it to affect actual real change in your own life and the lives of others creating a ripple effect of goodness!This week's guest is Rhea Allen! Rhea owns Peppershock Media with her husband, and together they have two boys. Rhea also teaches a marketing course at Boise State University. This woman really does it all!Please help me welcome...
2021-07-0724 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaHow to Promote a Book with Carrie Severson | Marketing Expedition PodcastCarrie Severson is the CEO of The Unapologetic Voice House, an independent publishing agency. She has been in the storytelling space for more than 20 years. After being published by an independent publisher, she spent five years pitching literary agents in the hopes of being published traditionally. She desperately wanted that traditional publishing deal. After 100 rejections from literary agents, she launched the company that could help women just like her - unapologetic in their story and looking for support. Now, she has the opportunity to walk the journey of developmental editing, publishing and mentoring aspiring female authors throughout the world...
2021-05-2746 min
Marketing Expedition Podcast with Rhea Allen, Peppershock Media16 Ways to Connect and Network with Andréa Jones | Marketing Expedition PodcastAs the creator of OnlineDrea.com, Andréa Jones and her team help small businesses create a BIG impact beyond their brand through authentic social media marketing strategies that focus on building a community of real and engaged followers. Andréa is also the creator of the Savvy Social School, a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies. For those businesses seeking a curated, done-for-you approach to growing an engaged online audience, Andréa and her team of seven serve nearly two-dozen notable brands across the globe. onlinedrea.com...
2021-05-0635 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaPodcasting for Businesses | Marketing Expedition PodcastIf you are thinking about starting your very own podcast or just want to learn more about podcasting, then this is the episode for you! Rhea Allen, President, and CEO of Peppershock Media and founder of The Marketing Expedition teaches you about the tools, tricks, equipment needed, and things to keep in mind to get started and get going on your very own podcast journey!00:00 - 00:13 Welcome to The Marketing Expedition Podcast00:13 - 00:19 Now here is your host Rhea Allen00:19 - 05:00 What is Podcasting and how can I start mine?05:00 - 10:58...
2021-01-2129 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaFacebook for Businesses | Marketing Expedition PodcastA lot is changing! If you haven’t already noticed, Facebook for Business and Facebook Groups are undergoing some really exciting transformations and changes, and you need to be ready to take advantage of all the great tools, features, and benefits. Join us as Rhea Allen (President and CEO of Peppershock Media, and the Founder of The Marketing Expedition) takes you on a guided tour of these changes, new offerings, and opportunities.00:00 - 01:11 Free access for themarketingexpedition.com for one month with promo code - MONTH1 01:11 - 02:09 peppershock.com/offers for $30 off DoorDash orders...
2021-01-1545 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaNew Marketing Trends For The New Year | Marketing Expedition PodcastWith everything changing so fast, it's hard to keep up with all the newest marketing trends, apps, and tools out there. Rhea Allen, President and CEO of Peppershock Media, and Peppershock’s Marketing Coordinator Jordan OKeefe will break it down, mix it up, and take you from “can't even” to “yes we can build our brand and our bottom line!”.www.peppershock.com 00:00 - 01:25 Welcome this weeks guest Jordan Okeefe 01:25 - 02:59 get.Stash.com/rhea_xc3fzb2 02:59 - 03:10 Welcome to The Marketing Expedition Podcast 03:10 - 03:16 Please welcome your host Rhea Allen03:16 - 05:00 About Jordan 0...
2021-01-0759 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaScaling Your Company with Peggy Niles | Marketing Expedition PodcastPeggy Niles is a Profit Strategist and Business Mentor who helps 6 to 7-figure business owners transform their companies from the daily grind to one that keeps running smoothly while the owner focuses on the things that matter most to them. With 30+ years of experience, she specializes in scaling strategies, leadership, and process creation/management. She believes small business is the best way to make a difference in the world - that’s why she helps her clients grow and scale their companies, without the overwhelm or laboring endless hours, so they can fulfill their dreams and gain the freedom, and li...
2020-12-1734 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaDiscussing Podcast Marketing with Christopher Hines | Marketing Expedition PodcastChristopher Hines is the host of Podcasting is Branding and the top podcast expert for businesses and personal brands. Since 2015 he’s been hosting, producing, and managing podcasts. Now Chris owns the Elite Podcast Marketing Agency, where podcasters go to learn more and monetize their content. As a podcast producer and manager, Chris has generated over $20k through sponsorships and over 50,000 downloads on multiple podcasts. Also known as Coach Chris, he speaks around the world to business owners and companies about hosting their own podcasts. He’s been at Podfest, Podcast Movement, and several other events.www.elitepodcastmarketing.agency ...
2020-12-1036 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaWelcome to the Marketing Expedition PodcastRhea Allen, President and CEO of Peppershock Media as well as the founder of the Marketing Expedition Community, is bringing her marketing and advertising expertise to the microphone! The Marketing Expedition Podcast is a show where we'll discuss trending marketing topics, reveal industry secrets with special guest interviews, and most importantly, teach you how to build your brand and bottom line. Start your marketing journey today! Please like and follow the podcast. Hosted on Acast. See acast.com/privacy for more information.
2020-07-0200 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBe You and Build Your Brand with Paula Orezi | Marketing Expedition PodcastPaula Orezi is the Author of "From Me to You", a book of motivational poetry. Her message is aimed at business-minded professionals or anyone wishing to start their own business and needing help to overcome mindset beliefs, being organized, or conducting sales through relationship-building. Paula's WHY is to help people overcome destructive patterns regarding their thinking and daily investment habits. Paula has been featured in Podcasts that encourage others to live with purpose and dream BIG! The creation of the Paula O! Store (paulaostore.com) was founded on the concept of Be You! She has impacted many with her...
2020-07-0231 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaLearning to Walk Again with Gina Gardiner | Marketing Expedition PodcastWe are privileged to have International Bestselling Author and Motivational Speaker Gina Gardiner as this week’s guest. Gina is an empowerment and relationship coach and a transformational leadership trainer with over 30 years of expertise helping people experience happiness, success, and fulfillment. She’s the founder of Thrive Together Tribe Membership and the Personal and Spiritual Development Program. Gina has worked with countless individuals, couples, teams, and organizations helping them to step into their potential, to learn the lessons from the past, and to recognize that there is a choice to step into their power and live a fearless life...
2020-06-1833 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaIncreasing Your Sales in Good & Bad Economic Times with Terry Hansen | Marketing Expedition PodcastWe are excited to have Terry Hansen, President of The Hansen Group Company, a sales performance improvement firm, as this week's guest. Terry trains business owners and their sales teams on how to increase sales in good AND bad economic times. 00:00 - 00:34 Join The Marketing Expedition 00:34 - 00:55 Your Host Rhea Allen 00:55 - 02:50 Special Guest Terry Hansen 02:50 - 05:09 Cold Calling 05:09 - 07:46 The Ideal Client 07:46 - 08:27 Sales Training 08:27 - 11:20 Getting New Business in the Door 11:20 - 15:12 Influencer Marketing vs. Affiliate Marketing 15:12 - 20:20 Terrys Master Cl...
2020-06-0435 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaBeing a Chief Motivational Officer with Dr. Mindi Anderson | Marketing Expedition PodcastWe are excited to have Dr. Mindi Anderson of Maximize Solutions - Business Consulting and Coaching as this week's guest. Working as a Chief Motivational Officer', Dr. Anderson is also a veteran, volunteer firefighter, and an advisory board member for the Idaho Women's Business Center. We talk about setting yourself apart and growing your business. 00:00 - 00:33 The Marketing Expedition Podcast 00:44 - 00:50 Your Host Rhea Allen 00:50 - 01:00 Welcome Dr. Mindi Anderson 01:00 - 02:35 About Dr. Mindi Anderson 02:35 - 03:00 Being a Chief Motivational Officer 03:00 - 03:45 About her company: Maximize Solutions - Cons...
2020-05-2132 min
Raising Unicorns: A Harmon Brothers PodcastRhea Allen: From Nightly News to Agency RockstarThis week Daniel Harmon sits down with Rhea Allen, founder of Peppershock Media, an agency headquartered in Nampa, Idaho. Rhea talks about why she started Peppershock media and gives some tips on how to network like a pro. She’ll also share what contracts helped her make it through the last recession and lessons she’s learned dealing with new clients.You can find links to Peppershock Media’s website and all other places to get in touch with Rhea Allen below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of...
2020-05-2121 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaPrivacy, Cybersecurity and Protecting your Brand with Bradley Frazer | Marketing Expedition PodcastBrad Frazer is a copyright, trademark, social media, Internet, privacy, and cybersecurity lawyer at the Boise law firm Hawley Troxell, Idaho's largest law firm. His practice areas include cybersecurity, privacy, Social Media ("SoMe"), internet law, e-commerce, technology and software licensing, patent counseling, trademarks and domain names, copyright, Information Technology ("IT"), media law, computer law, trade secrets, and related transactional work and litigation. Brad is also a published novelist. His debut novel The Cure was published by NYC-based Diversion Books. http://www.diversionbooks.com/books/the-cure/Contact information: Brad Frazer208-388-4875bfrazer@hawleytroxell.com 00:00 - 00:44 Sign up now for The...
2020-04-2337 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaHow To Stay In Business During The COVID19 Disaster | Marketing Expedition Podcast00:18 - 03:30 Introducing your host Rhea Allen 03:30 - 6:40 Navigating the Quarantine and Zoom 06:40 - 09:29 Supporting local restaurants and businesses 09:30 - 13:00 TLC (Technology, Leadership, and Communication) 13:00 - 16:13 In-depth dive into Google and Zoom 16:15 - 17:58 Staying organized with Tax and loan documents 17:58 - 22:13 Amazon and Supporting local 22:13 - 23:36 Keeping tabs on Friends 23:36 - 26:44 5 R’s 26:44 - 27:04 Wrap it up and Thank you Hosted on Acast. See acast.com/privacy for more information.
2020-03-2627 min
Touchdown Alabama RadioWhat positional unit has you most excited for spring? + ILBs spring ball breakdown + Rhea & AllenWhat positional unit has you most exicited for spring? + ILBs spring ball breakdown + Rhea & Allen. For all your Alabama football news make sure you purchase a premium subscription to Touchdown Alabama's website for all our insider info : https://tdalabamamag.com/subscription...
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2020-03-101h 01
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaWebsites, Wellness, and Women in Business | Marketing Expedition PodcastListen as Rhea Allen is joined by Brooke Lacy, one of Idaho’s most successful Entrepreneurs and Podcast hosts! In this podcast, you will gain insights on how to best grow and maintain your network, becoming a success as an entrepreneur as well as overcoming challenges to better yourself. Take a listen!Podcast notes: Intro - 00:00 Host Rhea Allen - 00:18 Welcome, Booke Lacy - 00:35 About Brooke - 00:41 Jayla Digital - 01:10 Brookes beginning - 02:30 Living in Idaho - 04:38 Working for Albertsons Tech Support - 05:28 Starting Te...
2020-01-0843 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaPod-Swap with Matt Deitz | Marketing Expedition PodcastWe did a “pod-swap” with Matt Dietz, his podcasts are called “Simply Explaining Insurance,” and “None of My Business” and we interviewed each other and recorded it all in one session together. Take a listen and learn! We discuss everything from entrepreneurship, to marketing, and how podcasts are a great way to market your business and seek new business by interviewing people to sharing stories and swapping insights, information, and ways to build your brand and bottom line! Take a listen! Podcast notes: Intro - 00:00 Host Rhea Allen - 00:18 Welcome, Matt Dietz - 00:40 About Matt Dietz...
2019-12-111h 12
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMarket yourself through writing with Stacy Ennis | Marketing Expedition PodcastListen as Rhea Allen is joined by Stacy Ennis a renowned author, creative consultant, individual writing coach, and ghostwriter! In this podcast, you will get great advice on tools and workshops helping you in becoming an author, how to market yourself through your writing as well as learn about building your personal brand through books!Take a listen! Podcast notes: Intro - 00:20 Welcome, Stacy Ennis - 00:35 About Stacy Ennis - 00:45 Training and helping future Authors - 01:16 Ted X talk - 02:15 Writing her book: Growing Influence 04:35 How the...
2019-11-2227 min
None of my BusinessNone of my Business- S6:E17 Rhea Allen
This episode is a special 2 for 1! Rhea Allen who co-founded and co-owns Peppershock Media asked me to be on her podcast- Marketing Expedition. We decided to do a swapcast and interview each other at the same time.
This is a format I am really starting to enjoy. I think it gives a little more value to the listener. It also allows me to play a different role which is a nice change of pace
Rhea and her husband Drew formed Peppershock Media back in 2003 after working in the Television News world and immediately after they...
2019-11-191h 19
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaCreating a Unique and Successful Business with Christian Kilpatrick | Marketing Expedition PodcastListen as Rhea Allen is joined by Christian Kilpatrick from Brick6 Creative! In this podcast, you will learn how Christian Kilpatrick has created his business and the steps in which networking, teambuilding, word of mouth, and more have helped him in creating a unique and successful business. Take a listen! Podcast notes: Intro - 00:20 Welcome in Christian Kilpatrick - 00:28 About Christian Kilpatrick - 00:38 HealthWise and what is it - 3:05 Where Brick6 Creative came from - 4:02 What is Brick6 Creative - 5:39 Behind the Legos - 11:15 Listening and Comm...
2019-10-1031 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaQ & A with Genny Heikka | Marketing Expedition PodcastQ & A with Genny Heikka | Marketing Expedition Podcast by Rhea Allen, CEO, Peppershock Media Hosted on Acast. See acast.com/privacy for more information.
2019-09-0944 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaPeppershock Media President/CEO Rhea Allen Shares Her Story | Marketing Expedition PodcastWelcome back our President and CEO Rhea Allen as she takes a deep dive into Her Story and how she came to be an innovative and valuable leader not only at Peppershock but in the community! Welcome Rhea Allen - 00:17 Early years - 00:57 Channel 6 News Intern - 01:50 TV production for Channel 12 - 02:29 Meeting Drew - 04:06 Moving to Seattle - 04:44 Starting Peppershock - 05:42 Full time at Peppershock - 08:12 First son Emerson! - 09:25 Peppershock team - 10:01 Downtown Nampa Office - 10:47 What Peppe...
2019-06-2529 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaDave & David from Small Business Development Center & Idaho BizCast | Marketing Expedition PodcastListen as Rhea Allen is joined by Dave and David from Small Business Development Center (SBDC). In this podcast, you will learn more about transforming your companies culture as well as Dave and Davids's expertise. Take a listen! Welcome Rhea- 00:19 Welcome in David and Dave- 00:26 David and Dave introduce SBDC - 01:12 How do you grow your brand through Marketing - 03:17 Business model canvas - 05:00 Lean essentials sprint class - 11:28 Business succession rates - 13:59 SBA Emerging leaders program - 15:14 Who does the SBDC help? - 17:54
2019-06-2533 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaTransforming Company Culture with Ron Price of Price Associates | Marketing Expedition PodcastListen as Rhea Allen is joined by Ron Price, Founder of Price Associates. In this podcast, you will learn more about transforming your companies culture as well as Ron Price's expertise. Take a listen! Welcome Ron - 00:42 What inspires a Chief Culture Officer - 01:26 Helping leaders reach their full potential - 03:08 Working around the world - 06:15 Marketing is about Impressions - 08:24 Books are business cards - 09:13 Passing the baton - 14:53 Using assessments in your business - 16:11 Why people do what they do? - 19:33 The P...
2019-05-1334 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaRon Price - Culture And Brand Camp Speaker | Marketing Expedition PodcastListen as Rhea Allen is joined by Ron Price, Founder of Price Associates. In this podcast, you will learn more about the Culture and Brand Camp event as well as Ron Price's expertise. Take a listen! Podcast notes: Going back aways - 00:35 History of Price Associates - 01:23 Price Associates around the World - 02:25 Nampa, Idaho roots - 03:46 Culture and Brand Camp - 05:08 What to expect from Ron - 05:46 What your clients are looking for - 07:20 Who's speaking at the Culture and Brand Camp - 08:32
2019-05-0724 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMelissa DeLuca - Executive & Business Coach | Marketing Expedition PodcastListen as Rhea Allen is joined by Melissa DeLuca, founder of DeLuca and Willow. In this podcast, you will learn how Melissa DeLuca uses her knowledge and passion to help others. Take a listen! Podcast notes: About Melissa DeLuca - 00:35 Integrative sales - 3:36 People and process - 5:13 Google Culture - 6:08 Why Idaho? - 8:57 HR executive - 10:00 Coaching - 10:58 Peppershock pow wow, P2 values - 12:30 Transition coaching - 14:12 Stalled or stuck - 15:54 Job found you, career itchy feet - 16:06 Transition...
2019-04-2530 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMelissa DeLuca - Culture & Brand Camp Speaker | Marketing Expedition PodcastListen as Rhea Allen is joined by Melissa DeLuca, Founder of DeLuca and Willow. In this podcast, you will learn more about the Culture and Brand Camp event. Take a listen! Podcast notes: A little about Melissa - 00:59 Brand experience - 5:50 DeLuca and Willow - 6:55 Creative Process - 9:10 Newmarket - 10:22 Looking forward to Culture and Brand Camp - 11:33 Transformation of work - 12:25 Greatest influence - 10:42 Culture and Brand Camp information - 14:45 Hosted on Acast. See acast.com/privacy for more infor...
2019-04-2316 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMarketing Consultation with Leslie Brown | Marketing Expedition PodcastListen as Rhea Allen is joined by Leslie Brown, with Cumulus Media. In this podcast, you will learn how Leslie uses her knowledge and passion to help small businesses with their local advertising campaigns. Take a listen! Podcast notes: About Leslie Brown - 00:32 Why does radio work? - 1:28 Radio research - 2:36 The high rate of return - 4 keys of advertising - 3:09 Consistency - 6:01 Consistent and concise - 8:34 Media in different ways - 10:15 Call to action examples - 10:49 How to be more creative...
2019-03-2626 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaImprove your Public Speaking with Kirsten Holmberg | Marketing Expedition PodcastListen as Rhea Allen is joined by Kirsten Holmberg, Public Speaking coach. In this podcast, you will learn how Kirsten Holmberg uses her knowledge and passion to help others feel confident and comfortable with public speaking. Take a listen! Podcast notes: About Kirsten Holmberg - 00:53 What does it take to be a TedX Boise speaker? - 1:58 Clients - 3:11 Public speaking coaching location - 5:56 Coaching executives - 7:54 Slide presentation - 8:33 Idaho Speakers Bureau - 11:15 Ability to communicate - 13:53 Public speaking tips - 15:48 Corpor...
2019-03-1228 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaAppraising your Business with Pete Butler of Valtrend | Marketing Expedition PodcastListen as Rhea Allen is joined by Pete Butler, Business Appraiser and Founder of Valtrend. In this podcast, you will learn how Pete Butler uses his knowledge to value privately held companies. Take a listen! Podcast notes: How Valtrend got started - 1:05 What goes into valuing a business? - 1:45 ESOP - 3:22 Litigation support - 3:56 Understanding the value of a company - 5:15 Steps to take to increase the value of the company - 6:08 Recurring Revenue - 7:53 Marketing perspective (selling a company) - 8:26 Ownership...
2019-03-0428 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaManagement Consulting with Joe Mikitish | Marketing Expedition Podcast - Episode 13Listen as Rhea Allen is joined by Joe Mikitish, CEO of Sen Technology and Kerdos. In this podcast, you will learn how Joe uses his knowledge and determination to help companies with the IT help that they need for their business to thrive. Take a listen! Podcast notes: Who is Joe Mikitish? - 1:06 Marketing Needs Assessment - 4:37 Kerdos - 5:00 Follow up - 7:22 Culture-Driven - 8:19 Long-distance culture in a company - 9:06 Incorporating Kerdos into your company - 11:31 Story Telling - 13:09 Why businesses fail - 15...
2019-02-2826 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaRecruiting the Talent You Need with Allison Cunningham | Marketing Expedition Podcast — Episode 14Listen as Rhea Allen is joined by Allison Cunningham, Vice President of Client Relations and Partner of Talent Spark. In this podcast, you will learn how Allison Cunningham uses her passion and knowledge to help companies find the talent that they need to help their business thrive. Take a listen! Podcast notes: How Allison Cunningham got started - 1:02 What makes a business - 2:54 Who is Talent Spark? - 4:43 Passive candidate - 6:30 Hiring local - 8:00 Behavioral-based interviews - 8:43 Hogan Assessment - 9:24 Technical assessment, Idaho Departmen...
2019-02-0628 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaPersonal Branding with Genny Heikka | Marketing Expedition Podcast — Episode 12Listen as Rhea Allen is joined by Genny Heikka Personal Branding Expert | CEO of Her Team Success. In this podcast, you will learn how Genny Heikka uses her Marketing and Business background to help women and corporate CEO’s understand the importance of their Personal Brand. Take a listen! Podcast notes: • What makes Genny Heikka an expert in Personal Branding – 1:00 •Personal Branding – the tree analogy- 3:25 •Company brands and Personal Brands - 4:35 •How Genny engages with people -6:07 •The four phases of Personal Branding-7:16 •Find your passions. Don’t fake them - 8:20 •H...
2018-10-2534 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMarketing Needs Assessment with Rhea Allen | Marketing Expedition Podcast — Episode 11Listen as Rhea Allen CEO of Peppershock Media talks about a Marketing Needs Assessment. In this podcast, you will learn what a Marketing Needs Assessment is and why you need one. Take a listen! Podcast notes: •What is a Marketing Needs Assessment? – 1:29 •All entities including Non-Profits need an assessment - 2:23 •Needs assessment process - 3:27 •Examples of what a Marketing Needs Assessment can uncover – 5:10 •SWOT analysis -6:24 •Surveys, Interviews, and Focus Groups- 6:36 •Data Interpretation – 7:20 •Summarized analysis of our findings- 7:45 •The importance of a third party analysis – 8:20 ...
2018-10-2523 min
Marketing Expedition Podcast with Rhea Allen, Peppershock MediaMarketing Audits & You with Rhea and Drew Allen | Marketing Expedition Podcast — Episode 10Listen as Rhea Allen is joined by Drew Allen, Principal | Creative Director of Peppershock Media. In this podcast, you will learn how Rhea and Drew use Marketing Audits to create winning strategies for their clients. Find out how Peppershock Media uses an arsenal of tools to help clients discover what’s working and what’s not in their current marketing strategy. Client, Bill Klevenberg, CEO of Mobility Helpdesk speaks to the value he received from his Marketing Audit. Take a listen! Podcast notes: •What we cover in a Marketing Audit – 1:51 •Looking at your Marketing Strategy – 2:14 •Why lookin...
2018-09-0725 min