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Sarah Harney

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Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanPursuing multiple interests and taking risks with multifaceted business owner Zee ScottZee Scott runs a multifaceted business. She’s a marriage celebrant, MC, cake artist, buttercream workshop facilitator and mini wedding venue owner! Zee has managed to fit everything she loves into her business and it all just 'works'!In this episode, you’ll hear:How Zee pursues multiple interests without feeling overwhelmed or overworkedWhere Zee finds creative inspiration How Zee presents an aligned and authentic brand onlineZee’s insights on productivity, time management and planning – another of her passionsHow Zee adapted her business during challenging times and how she defines successZee’s approach to setting bou...2023-12-0333 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanNavigating uncertainty as a small business owner with Kaylene Langford of StartUp CreativeKaylene Langford is a proud Guringai woman, passionate entrepreneur, coach, writer and speaker, and the founder and owner of StartUp Creative, a hugely popular online platform, podcast, and print magazine that educates, inspires and supports creative entrepreneurs and future innovators. Kaylene has over a decade of experience coaching, educating and supporting individuals to identify and achieve their goals. Working with aspiring and established entrepreneurs, she genuinely believes everyone can achieve their potential and take control of their destiny.Kaylene is a highly respected business coach, podcaster, educator and author whose work has given her unique i...2023-10-0835 minBoldly & GentlyBoldly & GentlyWhy SMART Goals need to calm downI want to reimagine goal setting. I want to dismantle and rediscover what success looks like, for each of us, individually.  I want to unravel everything we’ve thought about achievement, productivity and worth. I want to untangle the layers of societal pressure, generational patterns and internal expectations.In recent times, we have started asking ‘how do you want to feel’ instead of only asking ‘ what do you want to achieve or attain’, which is a good start.  Thankfully, as a society we’ve started acknowledging that presence and joy and connection are often more important...2023-06-2335 minThe Fitnessista Podcast: Healthy In Real LifeThe Fitnessista Podcast: Healthy In Real Life135: Navigating postpartum with Sarah Merrill HallHi friends! I’m so excited to have Sarah Merrill Hall on the show today! We’re talking about navigating postpartum, including C-section recovery, postpartum fitness, breastfeeding, and more. 135: Navigating postpartum with Sarah Merrill Hall Here’s a bit more about Sarah: Sarah grew an audience of over half a million Instagram followers by bringing humor and relatable content to everyday struggles. With a mission to help her followers embrace their imperfections, laugh through the hard times, and live their best kid lives, Sarah has turned Big Kid Problems into a relatable and infectious brand. But he...2023-05-2540 minBoldly & GentlyBoldly & GentlyWhy the 'High Vibe Only' approach is holding us backI wrote you a reflection that became an essay and then I wanted to read it to you, and then it became an audio episode, and so my new audio newsletter was born!I wasn't sure what to call it, and then I remembered when I published the first edition of The Self Adventure Guide in 2022 I wrote this dedication in the opening pages, it said:You are home here.For curious, open-hearted humans who want to live courageously and creatively.For the folks who want to know themselves de...2023-04-2021 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanChoosing your own adventure with Sarah HarneySarah Harney is an entrepreneur, creative business consultant and audio producer. She offers coaching, consulting and publishing services that support small business owners to create and build with curiosity, courage and self-kindness.  Sarah is your creative director, your action partner and your biggest cheerleader. She is a self-adventure guide, for when you want someone to hold your hand (and heart) and re-ignite your spark. She’s also a toddler mum, writer, maker and proud ADHD-er, living on beautiful Kaurna Country.Sarah is a creative, courageous, thoughtful and inspiring entrepreneur. An entrepreneur from way back, she shar...2023-03-1346 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanLearn to love LinkedIn with Kate MerryweatherKate Merryweather is a redheaded LinkedIn coach who believes that LinkedIn can transform lives — if you have the right strategy. She creates custom LinkedIn strategies to help her clients effortlessly attract inbound leads. Her focus is on a 0% hustle strategy. Instead, she teaches clients to share content that turns fans into followers and followers into buyers. Kate lives in Melbourne with her sensible husband, three daughters and creatively-named ginger cat, Ginger.Kate and I first met many years ago when we were both full-time copywriters. In this episode, Kate shares her career transition from copywriter to LinkedIn co...2023-02-2643 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCreate an irresistible marketing campaign with Mia FilemanBesides having earned the nickname "The Campaign Lady", Mia Fileman is an expert global marketing strategist and the founder of Campaign Del Mar. You'll love her hard hitting, no BS marketing expertise honed by 20 years in the industry. She is a widely published writer for publications including Social Media Examiner, Mumbrella, Marketing Mag, Smart Company and Better Marketing.The first decade of her career was spent in brand management roles for global consumer brands Vegemite, Kraft, Maybelline and BIC in France. Now? She's a full-time trainer, mentor and consultant that works with you to drive your business...2023-02-1935 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanYour new favourite 20-minute tone of voice hackI often hear this from my community: ‘I’m stuck on my tone of voice.’As a small business owner, it’s important for you to have a tone of voice that’s clear and consistent. It’s what helps you create a personal connection with your audience and prospects across all your communication channels.In this episode, I’ll share my super simple 20-minute tone of voice hack. You’ll get clearer and more confident about exactly what your tone of voice is - and isn’t - so you can write and share content without se...2023-02-1209 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanContent experiences designed for humans with Tait IschiaJoin the Co-writing Content Crew (Doors close Feb 6!)Tait is a copywriter, content strategist, and content experience designer from Melbourne, Australia. When he started out, he wrote radio, print, and TV ads. Now he plans, writes, and manages large website projects for big organisations with complex needs. He’s worked for gigantic multinationals, small businesses, arts organisations, ad agencies, start-ups, and the government. He is currently the content director at Today, a human-centred design consultancy that focuses on projects with social and environmental impact. Tait also wrote the copywriting book for small business, Copywrong to Cop...2023-02-0538 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanHost in the hot seat: Why the Co-writing Content Crew?In this episode, producer Sarah puts me back in the hot seat so you can find out why I developed my group program, the Co-writing Content Crew.We explore why it’s so different from other programs out there, what it’s designed to help you with and why I’ll always keep it at an accessible price point.I break down each of the five pillars in my framework, chat through how the program shakes down and explain how my background perfectly positions me to do this work with small business.You mi...2023-01-2926 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanGet the lowdown on ChatGPTIn this episode you’ll learn all about ChatGPT - what it is, why the hype and find out how it can help - and hinder - your writing. I delve into the pros and cons of this language model, answer the question of whether it will replace human copywriting, and share tips on how to best train the tool to understand your writing style. I’ll also share my personal experience using ChatGPT - the good, the bad and the ugly.You might also enjoy:Ep #50 What’s better...2023-01-2216 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanFeel good sales pages with Nami Clarke [Summer Series]*Jump on the waitlist for the Co-writing Content Crew, next round Feb '23.*Over the Australian summer break, I’m bringing you five of your favourite episodes from the past 12 months. This is the final one of the five - and it’s my cracking chat with Nami Clarke all about feel good sales pages.  Listening back to this conversation recently, there are a few things that really stand out to me that I want to hone in on: When it comes to career evolution, nothing is lost or wasted when we 'chang...2023-01-0853 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanWriting about ourselves is hard. Here’s how to make it easier [Summer Series]*Jump on the waitlist for the Co-writing Content Crew, next round Feb '23.*Over the Australian summer break, I’m bringing you five of your favourite episodes from the past 12 months. This time it’s a solo coaching episode with me - all about you. See, I get that writing about yourself is hard. It can feel vulnerable, confronting, or even self-indulgent. But the good news is, it doesn’t have to. In this episode, I share some strategies to help you get out of your own way - and start to wri...2023-01-0118 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanOn bravery and boundaries with Kate Toon [Summer Series]Over the Australian summer break, I’m bringing you five of your favourite episodes from the past 12 months. This time it’s my frank and honest chat with digital entrepreneur Kate Toon. Listening back to this conversation recently, there are a few things that really stand out to me that I want to hone in on: The first is that it’s ok to keep on keeping on. For instance, if you’ve had a year of building, is next year time to focus on consolidation?Another important thing Kate shares, is the need for u...2022-12-2541 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanGet to know your host, Emma McMillan [Summer Series]*Jump on the waitlist for the Co-writing Content Crew, next round Feb '23.*Well, hello there and welcome to the podcast. Over the Australian summer break, I’m bringing you five of your favourite episodes from the past 12 months. This time it’s a little bit of a get to know you with me, your host.Back in June 2022, I invited my friend and collaborator, Ilana Kosakiewicz to interview me on the podcast. Listening back, here are a few things that struck me:I talk in this episode about crav...2022-12-1950 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCultivating an explorer’s mindset with career coach Kate Richardson [Summer Series]*Jump on the waitlist for the Co-writing Content Crew, next round Feb '23.*Over the Australian summer break, I am bringing you five of your favourite episodes from the past 12 months. The first of these is my interview with career coach Kate Richardson, which was an extremely popular podcast episode last year.  Enjoy!Kate is a corporate runaway and executive coach who now runs a career development and training practice that helps people build the confidence and skills to succeed in a 21st century career. Kate partners with organisations to deliver p...2022-12-1140 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanWhy it’s really not just about copyToday I’m reflecting on the overarching theme of the podcast this year - that it’s not just about copy. Solid copywriting skills are foundational, but there are four other pillars or principles that underpin effective written communication.Find out what they are and how you can use them to your advantage.Enjoy and happy writing!You might also enjoy:Episode 42 - Is your mindset getting in the way? (solo)Episode 4 - How to learn to love a blank page (solo)Important links:Wo...2022-12-0412 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanThe messy business of being a human with Dr Jacqueline Baulch** The next round of the Co-writing Content Crew will be kicking off on Feb 10 for 8 weeks **Today’s guest on the Not Just About Copy podcast is Dr Jacqueline Baulch.Dr Jacqueline is a clinical psychologist and the director of Inner Melbourne Clinical Psychology. She is passionate about shifting the "hush-hush" atmosphere surrounding mental illness, emotions and vulnerability. Jacqueline believes that open and real conversations can spark hope and healing, and help us to feel less alone in this messy business of being a human.In this episode of Not Just About Co...2022-11-2728 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanWhat’s better - slick or authentic copy?Today I’m asking the question, what’s better - slick or authentic copy? And can you have both? You’ll hear about the pros and cons of each and explore what might work best for your business - whether you’re a company of one or part of a large team.Enjoy and happy writing!You might also enjoy:Episode 38 - Copy assets checklist for your small biz (solo)Episode 25: Copy is conversation with launch copywriter Kirsty FantonImportant links:Work together: 1:1 copy coaching, group program a...2022-11-2010 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanFind your voice and tell your story - at any age - with Sandy LowresToday’s guest on the Not Just About Copy podcast is Sandy Lowres.Sandy is a pro-ageing advocate and the founder & Creative Director of the award-winning platform Wb40 - Women Beyond Forty, sharing the hard-won wisdom of women 40, 50, 60 and beyond. Sandy is the host of The Good Girl Confessional Podcast and the co-host of Alex The Seal Podcast.In this episode of Not Just About Copy, you’ll hear about:Why Sandy created the Wb40 platform and the unexpected benefits of the journeyHow we can embrace ageing - life really does begin at 4...2022-11-1343 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanAsk this one question to transform your copyToday I’m sharing one of the most powerful questions you can ask when researching and writing copy.Prospects need to understand what problem your product or service solves, how it addresses their challenges, and supports their hopes or goals. Because if they don’t, they won’t take that action. Once you know the question, it will transform the way you write your copy.Enjoy and happy writing!You might also enjoy:Episode 30 - Common mistakes you’re making with your copy - and how to fix them (solo)2022-11-0606 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanThe intimacy of storytelling with podcaster Sophie WalkerToday’s guest on the Not Just About Copy podcast is Sophie Walker.Sophie Walker is the founder and host of Australian Birth Stories, the podcast with over 10 million downloads that’s endorsed by the Australian College of Midwives. Sophie has a Masters in Public Health and a passion for encouraging women to actively prepare for birth and postpartum. Beyond the microphone she’s a mum to three rambunctious boys who create a lot of joy and mess.This is not a conversation about Sophie’s birth story - for that and 300 other birth stories - check...2022-10-3036 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillan8 tips for writing fasterToday I’m answering a listener's question. If you’ve got a copy or small business question on your mind, you can submit it via Instagram @emmamcmillancopy or my website contact form. In this episode, you’ll hear 8 tips that I hope will help you write faster and with more flow so writing doesn’t have to rule your day. Enjoy and happy writing!You might also enjoy:Episode 40 - My favourite copywriting tools, tech and appsEpisode 6 - How to proofread your own work...2022-10-2311 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanKindness online & off: Speaking friendly digital with Marie Nadal SharmaToday’s guest on the Not Just About Copy podcast is Marie Nadal Sharma.Marie is the founder and dedicated change-maker at Them You & Me, a digital marketing agency speaking friendly digital. She is passionate about using technology for good, emphasising the 'what' before the 'how’ when enabling business owners with the digital skills and confidence to understand, implement and grow their business online, their way.Marie is also a kind warrior and life coach, supporting people to align who they are – in life, at work and in the digital space. She is an open-hearted conver...2022-10-1741 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanPasta, pilates and pinot - a brand chat with Darby Lyndon~ If you’re listening to this the day it comes out, doors are closing tonight October 10 for my 8-week online group copy coaching program, the Co-writing Content Crew. We’re kicking off this Friday, October 14. Will I see you there? Join here. ~ Today’s guest on the Not Just About Copy podcast is Darby Lyndon.Darby is a brand strategist and content marketer, passionate about turning great businesses into irresistible brands. Throughout her career, Darby has worked on marketing and brand strategies for some of Australia’s leading travel, property...2022-10-0942 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanWhat does good copy cost?Ooh, it’s a juicy topic today. When it comes to the cost of copy for your business, there are many factors at play. In today’s episode you’ll find out how most copywriters charge, why - and for what. Whether you choose to outsource, or use that money to invest in your own skills, you’ll have a better understanding of the bigger picture. I’ll share the different kinds of pricing you might see and even what you can get with the budget you have. You might also enjoy:Episode 38...2022-10-0219 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanIs your mindset getting in the way?* While you're here, register now for my Free Masterclass - Get copy confident *Since transitioning from copywriting into the copy coaching space back in 2020, I’ve noticed something that keeps cropping up. Mindset. Often the reason my clients don’t write - or share - content is because they talk themselves out of it. A lack of confidence can really stop you in your tracks from showing up, sharing and connecting with your audience. In today’s episode, we’re diving deep into five internal thoughts that may be showing up for you...2022-09-2512 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanGetting curious about digital accessibility with Chrissy ChiodoToday’s guest on the Not Just About Copy podcast is Christina Chiodo. Chrissy is a website strategist and copywriter with a particular interest in digital accessibility. She believes that proper 'human first' website design and copywriting means thinking through the access needs of your users as a core part of each project, not as an afterthought. Accessible design and clearly conveyed information benefits everyone, not just people with disabilities, and accessibility doesn't have to compete with aesthetics. Chrissy is on a bit of a mission to educate people on how they can make their onli...2022-09-1840 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanMy favourite copywriting tools, apps and techOver the years, I’ve discovered, trialled, fallen in love with and ditched many tools, apps or pieces of technology. But I think I can safely say I’ve landed on my 15 favourites. In this episode, you’ll hear about all the tools, apps or programs I use that make copywriting easier to either write, edit, organise, share or repurpose.You might also enjoy:Episode 20 - Easy ways to generate SEO-friendly content ideasEpisode 8 - How to create content without burning outEpisode 6 - Eeek! Is that a typo...2022-09-1116 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanControl is not a dirty word with Ilana KosakiewiczToday’s guest on the Not Just About Copy podcast is Ilana Kosakiewicz. Ilana first joined me on the podcast for Episode 28 - Get to know your host - where she interviewed me. Today, I’m turning the tables and interviewing my friend, peer and client, Ilana. Ilana is a leading Australian kinesiologist, women’s wellbeing mentor, and yoga and meditation teacher. She is an entrepreneur with a past life as a CPA accountant in the corporate world.Ilana’s own health journey with chronic fatigue, irregular cycles and auto-immune disease taught her that slowing down, fin...2022-09-0541 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCopy assets checklist for your small bizSomething that took me by surprise when I started and then grew my small business was just how much copy I needed to write - all the time. And no, I’m not talking about client work. I’m talking about all the copy assets I needed to develop just to grow and market my business. No matter what kind of service or product based biz you’re in, I bet you’ve noticed that too. A bio or profile here, social posts there, your website - the list goes on. And good copy is essential. It connects...2022-08-2812 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCrafting a magnetic brand with Suz ChadwickToday’s guest on the Not Just About Copy podcast is Suz Chadwick.Suz is a bold business and mindset coach and speaker supporting women to go from business confusion to clarity, courage and CEO-ing at boss level.Suz has over 15 years as a brand consultant working with global brands and solopreneurs, leadership teams and running businesses. She knows what works when it comes to creating a business and brand that stands out. Suz is also the author of Play Big, Brand Bold, host of the popular Brand Builder's Lab podcast and the creator of Br...2022-08-2149 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanHow to write or revamp your welcome email sequenceLast week in my group program, the Co-writing Content Crew, I was asked a great question: How should you structure and time a welcome email sequence for a new subscriber?This was also the nudge I needed to update my own welcome sequence. Whether you’re like me and you need to update something existing, or you’re writing a sequence from scratch, this episode is for you. You’ll find out exactly how to create or revamp a welcome email sequence for your service-based business - and why it’s something to finally tick off your...2022-08-1413 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanFeel good sales pages with Nami ClarkeToday’s guest on the Not Just About Copy podcast is Nami Clarke.Nami refined her magic toolkit of copywriting, sales, and content strategy running a photography studio for 10 years in one of Melbourne’s fancy postcodes. Today, through her workshops, signature course and 1:1 support - she helps digital course creators worldwide create more profitable launches with less stress. Nami's written work has been published by Mamamia, Elephant Journal, Huffington Post, and more. She now lives in Bendigo in regional Victoria.In this episode, we talk about:All our favourite class...2022-08-0751 minBoldly & GentlyBoldly & GentlyJulia Hogarth // On the Magic Dark & the RememberingContent awareness: This article discusses birth trauma and a mental health crisis."Even I need reminders of it every now and then but because I've been through so much dark, I know the richness in that."This podcast episode is the first half of Julia Hogarth's Self Adventure Club Conversation. Julia Hogarth (she/her) is a creativity queen and coach for cool people. She is a space holder and creator of experiences that change us. Listen to the whole conversation with Jules in the online portal. And find more from her on In...2022-08-0331 minBoldly & GentlyBoldly & GentlyJolinda Johnson // On Burnout & Balance"We use things like wine, food, TV to numb because we're out of our bodies and we don't know how to come back to baseline in a way that's truly supportive."This podcast episode is the first 15 minutes of Jolinda Johnson's Self Adventure Club Conversation. Jolinda Johnson (M.S.Ed., CHHC) (she/they) is an award-winning Certified Life Coach, Mentor & Priestess who specialises in burnout and perimenopause. She's obsessed with helping changemakers and revolutionaries get back their spark so they can go set the world on fire.You can listen to Jolinda's full C...2022-08-0118 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanMy 6 top lessons from 6 years in business6 years ago today I registered my ABN and started my business with a dream. To create a new career for myself, away from classroom teaching. I wanted to explore my creativity. To work flexibly. To find that elusive work-life balance.It was one thing to break away from a career of more than a decade. It was another to make a go of it in the small business world - about which I knew pretty much zip. It didn’t all go to plan (surprise, surprise!). But yet I persisted. I’ve continued to edge close...2022-08-0115 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#51 Claire & Gen Byrt: Everything is energy, so protect yoursThis has been a long time coming and is long overdue! On today’s episode of the podcast we are back with a Sister Riff with my wonderful sister Gen Gen - AKA the one and only Gen Byrt.As you know, Gen is an incredibly talented artist, painter, muralist and just happens to also be my little sister. For those who may not know Gen - you can find her creating magic over at Gen + Tonic art.So buckle in and let's jump right into all of the things that will support you to UP...2022-07-251h 19Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanFlipping the script on Facebook ads with Fernanda AlbericiToday’s guest on the Not Just About Copy podcast is Fernanda Alberici.Fernanda is a marketing strategist, Facebook Ads expert, speaker and the CEO of Fab Marketing, a digital marketing agency dedicated to supporting women in business.Fernanda works with service-based and e-commerce businesses who want to stand out online, attract a consistent influx of leads and customers, and grow a profitable business without burnout.In this episode, we talk about:Fernanda’s transition from general marketing consultant to specialising in Facebook ads and why she loves the immediacy of t...2022-07-2447 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanYour mid-year content marketing reflectionLooking for more support?Join: The Co-writing Content Crew Or check out: 1:1 copy coachingToday’s episode guides you through a mid-year content marketing reflection. I’ll talk you through the five questions you need to ask yourself and share my personal reflection on all things content for the first half of 2022. A purposeful reflection is a chance to take a realistic look at what’s going on when it comes to copy and content in your business. But it’s also a chance to celebrate...2022-07-1713 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#50 Shanti Wilby: Honour yourself by honouring your boundariesI’m SO excited to introduce you all to Shanti Wilby who is not only the Queen of making scrumptiously beautiful event cakes but is also a power house business coach.Shanti is the owner of From The Wild, a six figure cake making business that was born from Shanti’s own dietary intolerances and food requirements. Shanti has created unique recipes for cakes and desserts that not only look beautiful, but match their beauty in taste and quality. All recipes and products are gluten free, dairy free, vegan friendly, soy free, grain free and refined sugar free...2022-07-111h 15Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanUnpacking your money stories and taking inspired action with Sandy Hanrahan** I’m preparing to open the doors for the inaugural round of the Co-writing Content Crew kicking off on July 22. If there are still spots available, you can find all the details on my website here  - or get in touch via Instagram DM.**Today’s guest on the Not Just About Copy podcast is Sandy Hanrahan.Sandy is a recovering corporate CFO and a passionate business coach. Having started her career as a corporate accountant, where she weaved her own brand of magic into the business world, Sandy grew tired of swimming upstream in the c...2022-07-1042 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillan5 common mistakes you’re making with your copy - and how to fix them**  The Co-writing Content Crew: DOORS OPEN THIS WEEK - GET ON THE WAITLIST **In today’s episode, you’ll hear about 5 very common mistakes I see when it comes to small business copy. I promise this won’t make you feel crappy about your copy! On the contrary, it’s a way for you to gain insights about what you may be doing inadvertently that’s not serving your audience - and to learn actionable strategies that will help you do something about it.Ready? Let’s dive in!2022-07-0310 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#49 Elle Steele: We are ALL magicThis is one power packed conversation with the one and only Elle Steele. You are all about to discover what a bad arse wizard Elle is!Elle is a gifted leader, intuitive healer, business mentor and guide who connects people to their power and gives others permission to live their most authentic and abundant life. Elle’s background also includes 13 years as a swimmer, representing Australia at the 2000 Paralympic Games.When Elle is not empowering humans to dive into life, you can find her swimming in the ocean at the local beach or hanging out...2022-06-271h 13Main Street MoxieMain Street MoxieEpisode 13: Moxie by Proxy--Sarah Getz on Arthur Kimmig GetzSend us a textIn this Moxie by Proxy episode, Sarah Getz explores the moxie of her father, The New Yorker magazine cover artist Arthur Kimmig Getz.  We talk about Arthur’s creative and pragmatic moxie and explore the intergenerational and intentional moxie of Sarah in her yoga instruction and her own medium for her creativity–writing. Between 1938 and 1988, Arthur Kimmig Getz created 213 covers for The New Yorker, making him the most prolific cover artist for the ma...2022-06-2754 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanStop stressing and guessing with social media trainer, Erika McInerney** Check out Emma's website relaunch and new services: Join the waitlist for the Co-writing Content Crew or check out the Copy coaching servicesToday’s guest on the Not Just About Copy podcast is Erika McInerney.Erika is a marketing strategist and social media trainer at Mac&Ernie - founded to increase digital skills and confidence in individuals and organisations. She is highly recommended for her support and genuine dedication to helping small businesses succeed. Erika has worked extensively across industry sectors and, through Mac&Ernie, has he...2022-06-2639 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanGet to know your host, Emma McMillan** Check out Emma's website relaunch and new services: Join the waitlist for the Co-writing Content Crew or check out the Copy coaching servicesFor this episode I flipped the script and invited guest host Ilana Kosakiewicz to interview me!Get to know more about my journey, my big career change, my why and what goes on behind the scenes at Emma McMillan Copy.Enjoy!Keen to learn more:The Co-writing Content Crew - WAITLIST NOW OPENFor more about how I...2022-06-2148 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCultivating an explorer’s mindset with career coach, Kate Richardson** Check out Emma's website relaunch and new services: Join the waitlist for the Co-writing Content Crew or check out the Copy coaching servicesToday’s guest on the Not Just About Copy podcast is Kate Richardson.Kate is a corporate runaway and executive coach who now runs a career development and training practice that helps people build the confidence and skills to succeed in a 21st century career. Kate partners with organisations to deliver programs that elevate the careers of their people. She's especially passionate about working wi...2022-06-1237 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#48 Angie Cole: The magic of walking your own pathIt was an honour to chat to Angie about how she moves in the world as a wanderer. Angie Cole from Untaming the Wild is a force of nature -- soft and subtle, fierce and unstoppable. She is a coach and mentor for Responsible Renegades and Rebellious Rule-Followers. Her clients and students would tell you she’s one part genius, one part priestess, and 100% truth-teller. Blending a strategic and intuitive approach, Angie’s work inhabits the places where life and work intersect. Her emerging body of work centres around re-orienting our relationship to Money, Value, Worthiness and Ease...2022-06-061h 17Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillan5 About page essentialsNothing like an About page to strike fear into the hearts of small business owners everywhere. So, what are we afraid of? What if we could start to look at our About page as a place to make a beautiful human connection with our prospects?The good news is, there’s no one right way to write an About page - as long as it feels like a true reflection of you and demonstrates how you bring value to your target audience. In today’s episode, I share my 5 essentials for your About page, just to get you...2022-06-0510 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#47 Juliet Lever: Change your mind, change your lifeBuckle in baby, this is one powerful conversation!The power of our minds is truly phenomenal and this conversation with the incredible Juliet Lever will have you inspired to get curious and be in the driver's seat of your life.Juliet Lever is a writer, speaker, personal development trainer in NLP and hypnotherapy, a heart math resiliency coach and best selling author of Relaunch My Life. She is absolutely here to inspire humans to create empowerment and alignment in their life and business. In this episode Juliet and I covered A LOT o...2022-05-311h 16Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanCopy is conversation with launch copywriter and copy coach, Kirsty Fanton** Check out Emma's website relaunch and new services: Join the waitlist for the Co-writing Content Crew or check out the Copy coaching servicesToday’s guest on the Not Just About Copy podcast is Kirsty Fanton.Kirsty is a launch copywriter, fellow copy coach, and ex-psychotherapist. She’s got a knack for understanding how humans work, selling things with words, and building her business around work that feels good.I first came across Kirsty several years ago and took part in her signature program ‘Brain Camp’, which was a real game-changer for my business...2022-05-2943 minNot Just About Copy with Emma McMillanNot Just About Copy with Emma McMillan10 website home page essentialsWhen you consider that your home page is really your website’s front door, it’s important to make sure it’s optimised for client attraction and conversion. Your home page should clearly represent your business and offering, help your prospects find what they need, and tell them how to buy from you. So, what should you include? In today’s episode, I guide you through a self-audit of your homepage with my 10 website home page essentials. No matter if you’re writing a website from scratch or optimising an existing one, there’s something here for you.Ha...2022-05-2210 minDream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.Dream Makers - a heart-driven podcast for creatives, entrepreneurs and brave people making cool sh*t in the world.#46 Karli Heinjus: It’s about damn time! Tune into your heart and trust yourselfHEART DRIVEN MONEY MAKER IS OPEN! Are you ready to step up for yourself, tune into your instincts and make more money? Let's do this: Join with a deposit of $181~~~One word... MAGIC. This conversation with the magic maker that is Karli Heinjus will have you tapping into your big dreams and getting out of your own way to claim your desires.Karli is a free spirited travelling business & mindset coach, empowering badass women to bring more of themselves into their business, to break the rules and do it their way.2022-05-161h 01Not Just About Copy with Emma McMillanNot Just About Copy with Emma McMillanThe realities of freelance life with Rebekah LambertHello and welcome to Episode 23. Today’s guest on the Not Just About Copy podcast is Rebekah Lambert. Rebekah plies her trade as a virtual marketing officer that helps changemaking, purpose-orientated start-ups, organisations and entrepreneurs with their content, strategy and community building needs. She’s the founder of the Freelance Jungle, a grassroots community that ends the isolation and raises the knowledge bar for thousands of Australian and New Zealand freelancers. She reminds freelancers that stress has a productivity cost through online community and a “pay what you can afford” approach to education. For her efforts, t...2022-05-1542 min