Shows
Everything ClicksCompassion as a Conversion Strategy: Post-Click CX in Senior Care - Owen WibleOwen Wible, Senior Director at Cornerstone Caregiving, sits at the intersection of operations and marketing in one of the most emotionally intense B2C categories: senior home care.In this episode, Owen shares how to design digital journeys for people in crisis states, why “assumed knowledge” breaks trust fast, and how aligning marketing promises with operational reality protects credibility when the stakes are high.You will hear:- Why senior-care buyers show up overwhelmed, and how that should shape the first click- How to bake compassion into...
2026-03-0536 minEverything ClicksPost-Click Foundations That Make Media Convert — And How AI Fits - Sanjay MayarSanjay Mayar is a performance marketing executive with 15+ years across acquisition, growth, analytics, and digital strategy, who helps teams unify media strategy and post-click experience by tightening measurement and reducing “conversion leaks.”In this episode, Sanjay explains why most marketing programs fail after the click, how to shorten long conversion journeys by adding measurable milestones, and where AI genuinely improves performance without replacing human judgment.You will hear:- Why strong ads still fail when the landing page, tracking, or nurture system is weak- How to measure long, complex jour...
2026-02-2636 min
Business of Story#556: From Clicks to Conversions: Fixing Your Post-Click Story, with Shamir DuverseauUnlocking Post-Click Success: How to Convert Clicks into Customers with Shamir Duverseau Are you pouring budget into digital ads, getting plenty of clicks—but not enough conversions? You're not alone. Most marketers focus on getting the click, but the real opportunity comes after. In this episode of the Business of Story, Park Howell sits down with Shamir Duverseau—founder of Smart Panda Labs and former marketing leader at Disney, Marriott, Southwest Airlines, and NBC Universal—to reveal why the post-click experience is the most overlooked (and profitable) part of your marketing funnel. Shamir shares...
2026-02-2359 minEverything ClicksWhy “Unglamorous” Fixes Win in Experience Analytics - Lauren BurgesLauren Burges is a Strategic Customer Success Manager at Contentsquare. She works with enterprise teams on post-click optimization through experience analytics, bringing an end-to-end view shaped by retail, site operations, and customer experience measurement.In this episode, Lauren explains how high-consideration “grudge purchases” amplify every doubt in the journey, why teams get siloed around different definitions of website success, and how to build a business case for the unglamorous work, like errors, bugs, UX debt, and broken flows, that quietly destroy outcomes.You will hear:- How to stay focused on business succ...
2026-02-1936 min
The Chris Voss ShowThe Chris Voss Show Podcast – The Secret to Post-Click Psychology: Turn Eyeballs Into Loyal Buyers
The Secret to Post-Click Psychology: Turn Eyeballs Into Loyal Buyers
Smartpandalabs.com
About the Guest(s):
Shamir Duverseau is the Managing Director at Smart Panda Labs, a technical marketing agency. With over 15 years in marketing and leadership roles, Shamir has worked with major brands like Southwest Airlines, The Walt Disney Company, and NBC Universal. Previously the Senior Director in digital strategy and services for Marriott International’s Vacation Club Division, Shamir co-founded Smart Panda Labs to harness his expertise in both marketing and technical spheres, aiming to improve the post-click ex...
2026-02-1537 minEverything ClicksHow Video and AI Transform High-Intent Customer Journeys - James HatfieldJames Hatfield, Chief Revenue Officer at LiveSwitch, has built his career around blending practical technology with real human connection. First as a contractor and entrepreneur, and now as a leader shaping how brands use real-time video and AI to remove friction in high-intent customer journeys.In this episode, James shares why immediacy matters more than ever, how video builds trust at critical decision moments, and why AI should act as a co-pilot rather than replace the human element.You will hear:- How “race to the face” improves conversion by resolving doubt in real...
2026-02-1240 minEverything ClicksScaling Healthcare CX Through Clarity, Alignment, and Action - Rohit VasudevaRohit Vasudeva is the Senior Director of Partnerships and Customer Success at PocketPills. He’s spent a decade simplifying operations, fulfillment, and customer journeys across healthcare and digital commerce.In this episode, he shares how healthcare brands can scale digital experiences without creating more complexity and how cross-functional alignment helps teams execute with speed and precision.You will hear:- Why simplifying backend workflows is the key to delivering the digital experience customers expect- How healthcare teams can balance compliance, accuracy, and operational speed- What alignment looks like wh...
2026-02-0534 minEverything ClicksFrom Activation to Signups: How to Build Lifecycle Programs That Scale - Drew DeMastersDrew DeMasters, VP of Lifecycle Marketing at Prodege, has spent 15+ years building lifecycle programs across loyalty, e-commerce, fintech, and mobile-first experiences. Drew measures success by what happens after registration: activation, first value moments, and long-term engagement that compounds LTV.In this episode, Drew breaks down how he personalizes onboarding using acquisition source, profile data, and early behavior signals and how to orchestrate multichannel messaging without overwhelming users.You will hear:- Why registration is easy, and activation is the real battleground for retention and LTV- How to personalize onboarding fast...
2026-01-2930 minEverything ClicksHow Playable Media Drives Real Engagement - Joshua KnappJoshua Knapp is the SVP of Client Partnerships at Super League. With over 15 years of experience, he offers insight into why gaming is no longer a niche channel, but a universal engagement layer brands can’t afford to ignore.He shares what separates successful immersive experiences from failed ones, how to close the education gap for marketers, and why playable media impacts the full funnel — not just awareness.You will hear:- Why “playable media” changes how brands think about awareness, engagement, and conversion- What separates authentic, high-performing gaming activati...
2026-01-2240 min
7-Figure MentorHow to Turn Your Website Visitors Into Buyers With Shamir DuverseauMost businesses are bleeding money because they're focused on driving MORE traffic instead of fixing what happens AFTER someone clicks. In this episode, Deven sits down with Shamir Duverseau, co-founder of Smart Panda Labs, who reveals the exact mistakes enterprise companies making $100M-$2B are making with their post-click experience—and how fixing them can dramatically increase conversions, profitability, and company valuation.Shamir has spent 15 years helping major brands turn complex buying decisions into simple choices. If you've ever wondered why your ads aren't converting the way they should, this episode breaks down the real reasons (hint: it...
2026-01-2242 minEverything ClicksHow Marketing Leaders Can Speak Finance's Language to Get Budget Approved - Gavin WhiteGavin White is the Senior Vice President of Middle-Market Banking at Truist with over 25 years of experience in commercial and corporate banking across Ireland, the UK, and the US.In this episode, Gavin explains how marketers can translate their initiatives into the most relevant financial metrics: cash flow, profitability, and efficiency. He breaks down why finance leaders care about the cash conversion cycle and how marketing can directly influence it.You will hear:- How to build trust with finance teams by speaking their language and using shared metrics- Where...
2026-01-1535 minEverything ClicksHow Data Science Shapes Retention, Pricing, and Personalization - Adam PersingAdam Persing is the Director of Marketing Data Science at Dow Jones, where he helps brands like The Wall Street Journal and Barron’s improve retention, engagement, and pricing through predictive modeling and experimentation.In this episode, Adam shares how data science teams can drive better business outcomes by focusing on the right data inputs and how iterative testing keeps teams aligned with real customer behavior.You will hear:- Why data foundations determine whether algorithms succeed or collapse- How Dow Jones uses prediction and feature recommendations to improve en...
2026-01-0835 minEverything ClicksHow Brixmor Aligned 80 Stakeholders to Rebuild Its Digital Platform - Kristen MooreKristen Moore, Senior Vice President of Marketing at Brixmor Property Group, recently led a massive digital transformation, which included aligning more than 80 stakeholders across marketing, IT, accounting, and operations.In this episode, Kristen shares what it takes to lead large-scale digital initiatives inside complex organizations — from securing C-suite buy-in and navigating build-vs-buy decisions, to proving ROI and managing cross-functional cooperation.You will hear:- Why cross-functional collaboration makes or breaks projects- Why customer research keeps everyone aligned on what matters most- How to get C-suite support fo...
2025-12-1830 minEverything ClicksDesigning Better Digital Experiences Through Testing, Alignment, and Purposeful Friction - Alanna BroderickAlanna Broderick Walker is the Director of Digital Products for Community Tennis at USTA. A former professional tennis player turned product leader, she now drives the digital systems that grow tennis participation across the US.In this episode, Alanna explains why user testing must precede development, how product teams can reduce “opinion-driven” decisions, and why some friction is not only necessary, but intentional.You will hear:- How product, marketing, and business teams can stay aligned in fast-paced environments without burning teams out- Why purposeful friction can actually strengthen trust...
2025-12-1136 minEverything ClicksWhat Marketers Get Wrong About Customer Data And How to Fix It - David RaabDavid Raab is the founder of the Customer Data Platform Institute. With more than 40 years of experience in marketing technology and analytics, David has guided Fortune 1000 brands through every major shift in how organizations collect, unify, and activate customer data.In this episode, David explains why the real challenge in data management is actually organization and alignment, sharing why marketers should stop asking “Do we need a CDP?” and start asking “What problem are we trying to solve?”You will hear:- How labels like “real-time data” and “complet...
2025-12-0437 minEverything ClicksHow Legacy Brands Build Communities and Win Loyalty on Social - Assunta AnifAssunta Anif is the Director of Social Media Strategy at KISS Products, where she leads global social and community strategy for one of the beauty industry’s most established legacy brands.In this episode, Assunta explains why follower count is no longer the metric that matters and how community-led feedback loops can directly shape product innovation and marketing decisions.You will hear:- How KISS evolved from chasing followers to building lasting community loyalty- Why real-time social listening drives better products and campaigns- How legacy brands ca...
2025-11-2033 minEverything ClicksBuilding High-Growth Teams and Human-Centered Brands - Ingrid Milman CordyIngrid Milman Cordy, CMO at HigherDOSE, has led growth and digital transformation across wellness and beauty, from Nuun Hydration (acquired by Nestlé) to Nestlé Health Science and Estée Lauder. She’s known for bridging creative and performance, and building high-growth orgs that stay customer-obsessed.In this episode, Ingrid explains how to design right-sized, cross-functional teams, when to insource vs. hire agencies, and makes the case for education-led experiences in wellness.You will hear:- How to structure “pods” with clear KPIs to ship faster and reduce handoffs- A practical framework...
2025-11-1735 minEverything ClicksHow Engineering and Marketing Align to Build Better Experiences - Jose BergisteJose Bergiste, VP of Software Engineering at Fidelity Investments, leads full-stack engineering and data strategy across platforms serving millions of customers. With deep experience across industries, Jose bridges the gap between technology, data, and business value.In this episode, Jose explains how to align marketing, engineering, and data teams around a common goal: improving the customer experience from the inside out.You will hear:- How engineering evolves when treated as a strategic partner- Why data democratization helps make better business decisions- How to...
2025-11-0638 minEverything ClicksLeading Digital Transformation Through Data and AI - Tim MegginsonTim Megginson, Vice President of Digital & Data Strategy at Visit Orlando, leads one of the world’s most recognized destination brands through large-scale digital transformation.In this episode, Tim shares how his team connects data, AI, and marketing technology to create meaningful experiences for travelers worldwide.You’ll hear:- How Visit Orlando built a 37-tool martech stack without relying on enterprise platforms- Why privacy and consented data are strategic advantages in global markets- How AI is being used to structure, activate, and optimize digital performanceLe...
2025-10-3036 minEverything ClicksBuilding Trust Through Partnerships and Human Touch in Home Care - Megan HixMegan Hix is the Sr. Director of National Partnerships at Cornerstone Caregiving. She has built her career designing programs that combine strategic collaboration, digital simplicity, and genuine human connection.In this episode, Megan shares how brand alignment and partnership trust shape digital experiences in high-consideration industries and how to build bridges that reduce friction for families making life-changing care decisions.You will hear:- How partnerships can instantly build or break trust- The metrics that matter most in partnership-driven experiences- How to balance technology with the compassion...
2025-10-2334 minEverything ClicksFrom Firefighting to Forecasting: How to Align Supply Chain and Marketing - Alex YakimovAlex Yakimov is the Supply Chain Director at Stussy. With over 15 years of experience, he’s built agile, data-driven supply chains across fashion, retail, and both B2B and B2C industries.In this episode, Alex shares why marketing and operations must align early, how AI can transform planning, and what digital leaders can learn from scarcity-driven models.You will hear:- How AI-powered forecasting helps better manage demand and risk- How supply chain teams can protect customer lifetime value- Lessons digital leaders can ta...
2025-10-1637 min
Bright Ideas with Desiree B. SharpeBullets Before Cannonballs: How Smart Testing Saved Smart Panda LabsIn this episode of Bright Ideas, Desiree sits down with Shamir Duverseau, Managing Director of Smart Panda Labs, to explore how a people-first approach can fuel business growth and resilience. Shamir shares the hard pivots his agency made—from letting go of mismatched hires to niching down on the post-click experience—and why those decisions ultimately strengthened their culture and client relationships. He also opens up about the challenges of competing for talent as a small business, what it means to truly lead with "life first," and how continuous learning has shaped his leadership philosophy. Whether you're a founder navi...
2025-10-1430 minEverything ClicksReal Estate CX That Gets You From Clicks to a Signed Lease - Claire LuotoClaire Luoto is Head of Digital at Berkeley Group (BTR) with over 18 years of experience across CX, marketing, sales, operations, and tech in real estate and hospitality.In this episode, she breaks down what actually moves prospects from ad click to signed lease, gets real about constrained tech stacks, and explains why MVP beats complexity.You will hear:How to use listing portal insights to sharpen PPCWhere to add smart friction (like surfacing pricing) to protect leasing teams and lead qualityWhich metrics matter for measuring...
2025-10-0936 minEverything ClicksHigh-Consideration Customer Experience: Balancing Tech and Human Touch – Ryan ShinnRyan Shinn is Western Group Marketing Director at CentiMark. As a marketing leader, he’s operated on both sides of the aisle: B2C retail and high-consideration B2B.In this episode of Everything Clicks, Ryan explains why small gestures and acknowledgment matter more than ever, how to qualify leads without sounding robotic, and why your tech stack should enable and not replace human connection.You’ll learn about his “Numbers, Art and Magic” framework and pragmatic takes on when tech helps and when it gets in the way.You will discover:- How...
2025-10-0235 minEverything ClicksFrictionless, Accessible, and Human UX Content That Earns Trust - Maria AlexanderMaria Alexander is Blue Shield of California’s UX Content Design Principal.In this episode, she breaks down how language, interaction, and visual design must ship together to create a truly frictionless experience. You’ll get practical on accessibility, training teams to think like detectives when language causes drop-offs, and how narrative craft prevents “plot holes” in flows.You will hear:- What frictionless really means and why words belong at kickoff- The reality of accessibility: contract, ARIA, and usable patterns- How collaboration and patience...
2025-09-2539 minEverything ClicksProduct-Led Ads And Metrics That Actually Matter - Sam DavelSam Davel is the Managing Director at Rubix Agency and a former US Army Ranger turned growth marketer. In this episode, Sam explains how startup-style marketing discipline can help enterprise teams cut through waste and focus on results.From testing ads that educate before the click, to building alignment across paid, email, influencer, and organic channels, Sam shares hard-won lessons from Series A/B growth environments and how they translate to enterprise teams.This discussion also covers the mindset shift marketers need when moving between startups and enterprises, why instant gratification culture shapes how...
2025-09-1838 minEverything ClicksBalancing Digital Tools and Human Connection in Healthcare - Dr. Shoma DattaDr. Shoma Datta, Medical Director at Next Health, has built her career at the intersection of innovation and empathy; first as a gynecologic robotic surgeon and now as a leader scaling hybrid care models.In this episode, Shoma explains why digital tools should extend, not replace, real patient relationships and how healthcare leaders can modernize operations without losing the human touch.You will hear:- How Next Health shifted its care model to focus more on in-person continuity- Where AI, async tools, and diagnostics add value and...
2025-09-1135 minEverything ClicksBridging the Experience Gap Between Customer Expectations and Reality: Q&A with Shamir DuverseauShamir Duverseau is the Managing Director and host of the Everything Clicks podcast.In this special Q&A episode, he tackles audience questions about the biggest challenges in digital customer experience.From demonstrating the value of post-click optimization to building experimentation cultures and implementing AI, Shamir shares practical advice on bridging the gap between what customers expect and what organizations can deliver:Actionable strategies for personalization with limited resourcesSystematic experimentation using the RITA frameworkHow to align marketing, product, and IT teams for successful digital transformationAnd much...
2025-07-2430 minEverything ClicksBeyond Discounts: How Lifecycle Marketing Builds Lasting Customer Relationships – Cat CovertSeasoned lifecycle marketing expert Cat Covert reveals how brands can break free from the discount hamster wheel and build stronger, more sustainable customer relationships.She explains that marketers are missing massive opportunities by limiting their efforts to post-purchase messages. Instead, Cat shares how to use customer data to create personalized experiences across the entire journey, from first click to repeat purchase.She also explains the critical role of tech stack integration, how to avoid wasting spend on outdated ads, and what AI is (and isn’t) good for in re...
2025-07-1736 minEverything ClicksHow AI Powers Customer-Centric Marketing with Vijay ChittoorVijay Chittoor is co-founder and CEO of Blueshift.In this episode, he shares how brands can break free from siloed customer engagement using his "Three D's" framework.From his experience building companies acquired by Groupon and Walmart, Vijay reveals:- How to implement AI-driven decision-making in marketing- Why customer engagement should be cyclical, not linear- How to orchestrate personalized experiences across every touchpointLearn how to build "data artist" marketing teams, why thinking...
2025-07-0334 minEverything ClicksWhy "Easy" Marketing Tools Are Sabotaging Your Website Performance - Ravi ChandramouliRavi Chandramouli is the Director of Solutions Engineering at Smart Panda Labs.In this episode, he exposes the hidden complexities behind marketing tools that promise drag-and-drop simplicity and reveals when these tools work, when they fail, and how to avoid costly mistakes:- When low-code/no-code platforms empower marketers vs. when they create technical debt and security risks- How to make smart build vs. buy decisions by understanding the true costs of custom development and enterprise software- Practical frameworks for improving communication between marketing and IT teams to avoid...
2025-06-2633 minEverything ClicksDigital Transformation in Higher Education with Chris PilsnerChris Pilsner is Executive Director of Relationship Management & Digital Experience at UMass Amherst., In this episode, she shares her proven strategies for breaking down organizational silos and driving digital transformation in the higher education space. Drawing on 15+ years of experience in major advertising agencies and a deep academic background, Chris reveals:- How she navigates change management challenges- Builds cross-functional alignment around major CRM initiatives- And balances student expectations with institutional constraints.Learn he...
2025-06-1927 minEverything ClicksBuilding Fan Attachment Through Digital Experience Design with Pedro AraujoPedro Araujo, Chief Marketing Officer at Orlando City SC and Orlando Pride, shares his data-driven approach to creating authentic fan experiences.Learn how he balances emotional connection with performance metrics, builds marketing tech stacks on limited budgets, and creates consistent experiences for fans across multiple touchpoints.Pedro offers advice on how to leverage fan feedback and optimize conversion funnels, highlighting the importance of representing local culture while competing as a challenger brand in professional sports.
2025-06-1233 minEverything ClicksBeyond Traditional Marketing: How Visit Myrtle Beach Transformed Tourism Through Authentic Content with Stuart ButlerVisit Myrtle Beach's VP of Marketing, Stuart Butler, reveals how shifting from paid advertising to owned content and branded entertainment delivers a better ROI while creating authentic connections with travelers. Learn how an innovative approach to accessibility initiatives and storytelling bridges the experience gap between what travelers expect and what destinations typically deliver. Discover practical strategies for using AI in travel marketing, transforming audiences into advocates, and measuring the real impact of authentic content.
2025-05-2934 minEverything ClicksWhy Landing Page Optimization is Marketing’s Biggest Missed Opportunity - Stuart RexWebtrends Optimize’s Commercial Director Stuart Rex reveals the $240 billion disconnect between ad spend and post-click optimization — and why this imbalance is costing marketers conversions. Learn how Google’s increasing focus on landing page quality creates an opportunity to reduce ad costs while improving results and tested, practical approaches to experimentation without getting overwhelmed. Get a step-by-step playbook for optimizing your landing pages and discover how to identify your “North Star” metric.
2025-05-2243 minEverything ClicksBridging the Data Gap: How Technical Architecture Drives Customer Experience - Tom LeddySalesforce Technical Architect Director, Tom Leddy, reveals why data silos and legacy systems are undermining customer experiences and how to fix them. Learn the key steps for building a cohesive data strategy before you implement AI, why technical and marketing teams must bridge communication gaps, and practical approaches to demonstrate direct ROI from quality data initiatives. Find out how to evolve from outdated legacy systems to modern, integrated architectures that power personalized CX.
2025-05-1533 minEverything ClicksBuilding an Experimentation Culture: The Four Pillars of Success - Tu NguyenSmart Panda Labs’ Principal Consultant, Tu Nguyen, breaks down the key framework for creating a successful experimentation program with real business impact. Learn why embracing failure is critical for innovation, how to align cross-functional teams around shared goals, and what role AI will play in accelerating experimentation velocity. Get practical approaches to start small, measure what matters, and create a sustainable culture of testing that connects directly to business outcomes.
2025-05-0840 minEverything ClicksThe Customer Experience Gap: Closing the Distance Between Expectation and Reality - Aurelia PolletCarParts’ Senior Director of Customer Experience Aurelia Pollet reveals why most companies lack holistic CX leadership and how this creates a gap between customer expectations and reality. Learn why mystery shopping your own brand is crucial, how to balance technical expertise with customer advocacy, and why email marketing is far from “dead.” Get practical insights to help you create seamless experiences that prevent the 59% customer drop-off that happens after just one negative interaction.
2025-05-0139 minEverything ClicksData Engineering Meets Customer Experience: How AI Is Reshaping E-commerce - Shaun GehringWells Fargo’s VP of Data Engineering and Analytics, Shaun Gehring, reveals how near real-time data feedback loops are transforming digital buying experiences. Discover why most companies are wasting resources on real-time data, how to use AI to create a more natural shopping experience without the creepiness factor, and strategies to align technical, marketing, and product teams for a more cohesive customer journey.
2025-04-2437 minEverything ClicksHow UX Friction Actually Improves Your Digital Experiences - Erin YoungSlide UX founder and principal Erin Young shares when friction in user experience can be beneficial, how to balance information and simplicity for complex products, and why user research often catches what A/B testing missed. Find out how UX sits at the intersection of marketing, product, and IT, and how you can speak each team’s language to create a better digital experience.
2025-04-1733 minEverything ClicksWhy AI is a Friend to Marketers - Bill DeCourcyAmerilife's Chief Lead Generation Officer Bill Decourcy shares game-changing strategies for performance marketing success. Discover how to harness the power of video and YouTube as attention-grabbing tools, implement AI to do more with less, and spend less time in dashboards and more time reaching the right audience. With insights on building a unified martech stack for seamless digital experiences across all channels, this episode delivers practical tactics to enhance your marketing effectiveness and drive measurable results in today's competitive landscape.
2025-04-1035 minEverything ClicksAlex Corzo: What is The Post-Click Experience? The Missing Piece in Your Marketing StrategySmart Panda Labs co-founder Alex Corzo reveals why what happens after someone clicks on your marketing is crucial for conversions. Learn how to move beyond vanity metrics, create personalized and engaging customer journeys, and communicate marketing’s real impact to the C-suite. With real-world examples from healthcare to retail, explore practical strategies to optimize your post-click experience and outperform competitors.
2025-04-0225 min
#THEBIGLIFTSeries 6 Episode 4 - Is it time to redefine Experimentation / Conversion Rate Optimisation / Testing?This month on #TheBigLift podcast we are joined by Shamir Duverseau, Co-Founder of Smart Panda Labs. Shamir has extensive experience with some huge brands which has taught him lot's of valuable lessons. He explores the importance of constantly learning and adapting from every opportunity, as you can't bank on things turning out the way they have before. Failing, learning and iterating are essential steps for any business, not just when it comes to AB Testing, but as part of a culture too. This is particularly important as the world of digital marketing continues to evolve and grow, especially when...
2025-03-2837 min
Strategic Counsel by ForthRight BusinessQuick Hits: 4 Ways to Transform Your Digital Presence with Shamir Duverseau, Smart Panda LabsHow do you transform your digital presence to reinvigorate your livelihood and drive results for your business? This Quick Hit covers diversifying your content and prioritizing the experience. Join us and Shamir Duverseau. He’s the Co-Founder, Managing Director, and Chief Strategist of Smart Panda Labs, a digital experience agency that helps you drive greater revenue and create a better post-click digital experience. Catch the full episode here.
2024-09-0526 min
Exploring GrowthOptimizing the Customer Experience with Shamir Duverseau, CEO at Smart Panda LabsJoin our host, Lee Murray in the latest episode of the CEO series as he sits down with Shamir Dover, CEO of Smart Panda Labs, about enhancing customer experiences for business growth. They cover optimizing post-click experiences, aligning marketing with customer needs, and leveraging feedback for improvement. Shamir also shared insights on nurturing long-term customer relationships and blending physical and digital elements for a seamless shopping experience.
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2024-05-2239 min
Performance DeliveredShamir Duverseau | Creating a Framework for ExperimentationIt’s more important than ever to create a framework for experimentation…Yet why are so many companies behind on using experimentation to improve their digital footprint?My guest Shamir Duverseau is the Co-Founder of Smart Panda Labs, a company that helps enterprise organizations in the early stages of digital transformation with management and consulting services. Shamir will cover how you can use experimentation to convert more prospects.He’ll also share why most companies focus on the wrong phase o...
2023-08-0228 min
Mission Matters Marketing with Adam TorresDelivering a Great Enterprise Level Digital Customer ExperienceA great digital customer experience is crucial for many businesses. In this episode, Adam Torres interviewed Shamir Duverseau, Co-Founder & Managing Director at Smart Panda Labs. Explore what it takes to create an exceptional digital experience and the new book Shamir will be launching with Mission Matters. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast:https://missionmatters.lpages.co/podcastguest/ Visit our website:https://missionmatters.com/
2023-05-2530 min
Drop The Mic with Jason Hunt181- Creating Modern Digital Experiences with Shamir DuverseauAre you leveraging modern digital experiences? Do you understand the existing gaps in creating modern digital experiences? We are talking with Shamir, the digital transformation guru, to do justice to this subject matter. Shamir is with Smart Panda Labs helping marketers get started with digital transformation. During his years in marketing, Shamir held leadership roles with Southwest Airlines, Disney, and NBC Universal. He discovered his love for the technical aspect of things back in the 1990s while working in marketing and research. (Having been at the right time at the right place with the right skill set, things all...
2023-05-0226 minStrategic Counsel by ForthRight Business4 Ways to Transform Your Digital Presence with Shamir Duverseau, Smart Panda LabsContent is king. The digital ecosystem is the castle. How do you transform your digital presence to reinvigorate your livelihood and drive results for your business? It comes down to getting clear on what’s working and optimizing on it, making sure you’re geared to convert, diversifying your content, and prioritizing the experience. We wanted you to learn from an incredible resource in the digital space, so we welcomed on Shamir Duverseau. He’s the Co-Founder, Managing Director, and Chief Strategist of Smart Panda Labs, a digital experience agency that helps you drive greater revenue and create a better...
2023-04-2549 min
Mesmerizing Marketing™Digital Transformation: Improving Customer Acquisition and Retention with Shamir Duverseau/Smart Panda LabsIn episode 72 of Mesmerizing Marketing™ Podcast, I interview Shamir Duverseau with Smart Panda Labs on Improving Customer Acquisition and Retention.Connect with Smart Panda Labs via their websiteFollow Smart Panda Labs on TwitterConnect with Smart Panda Labs on LinkedInREQUEST A CONSULTATION WITH DIMPLERequest a free 15-minute consultation to discuss your podcast launch strategy or if you have questions about my "Launch Your Podcast Masterclass." Fill out this form or email me at: dimple@mesmerizingmarketing.comSHOP MY AMAZON STORE FOR MY FAVORITE...
2023-04-0333 min
Marketer of the Day with Robert Plank918: Smart Panda Labs: Bridge the Gaps In Your Digital Customer Experience with Shamir DuverseauAre you hoping to increase customer engagement and drive revenue growth by enhancing your digital experiences? As technology advances, new tactics and strategies are being developed to differentiate your business from the competition and offer customers unique experiences that will keep them coming back for more. Shamir Duverseau is the founder of Smart Panda Labs, […]
The post 918: Smart Panda Labs: Bridge the Gaps In Your Digital Customer Experience with Shamir Duverseau first appeared on Marketer of the Day with Robert Plank.
2023-04-0323 minMarketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World918: Smart Panda Labs: Bridge the Gaps In Your Digital Customer Experience with Shamir DuverseauAre you hoping to increase customer engagement and drive revenue growth by enhancing your digital experiences? As technology advances, new tactics and strategies are being developed to differentiate your business from the competition and offer customers unique experiences that will keep them coming back for more.
Shamir Duverseau is the Co-Founder of Smart Panda Labs, a company which helps marketers at enterprise companies in the early stages of digital transformation to get more done. Today, he will share why creating a road map is relevant to the company’s goal and how you can implement it to your company. He wi...
2023-04-0323 min
Marketer of the Day with Robert Plank918: Smart Panda Labs: Bridge the Gaps In Your Digital Customer Experience with Shamir Duverseau
2023-03-2623 min
Marketing Mistakes (And How To Avoid Them)Turn Customer Data Into Digital Experience GoldIn today's episode, Stacy and Shamir Duverseau who is the Managing Director, Chief Strategist & Co-founder of Smart Panda Labs, the two chat about how to use customer data to enhance their digital experience.
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2023-02-0830 min
Marketing TrendsEnabling Digital Transformation for B2C BrandsFor marketing teams to succeed, there needs to be a companywide consensus and understanding. This requires active communication and education across teams to ensure all departments not only understand the end goals, but the roles each team play in getting there. Shamir Duverseau, Co-Founder of Smart Panda Labs, shares his thoughts on how his company helps organizations balance data and know-how to achieve unique digital outcomes.Tune in to learn:(02:18) The origins of Smart Panda Labs(09:33) Shamir’s perspective on actionable data(13:05) The biggest disconnects between marketing and IT(20:26) Key advice for CMOsMentions:...
2023-02-0122 min
The Rockstar CMO F'in' Marketing PodcastThe F'in' Fundamentals, Backstage with Shamir Duverseau and a Cocktail for First Party Data EpisodeThis week in the Marketing Studio, our host Ian Truscott and Jeff Clark, our resident Rockstar CMO Strategic Advisor and former Research Director at SiriusDecisions/Forrester, reboot the Rockstar CMO 5 F'in' Marketing Fundamentals.Ian then goes backstage with Shamir Duverseau, the Managing Director, Chief Strategist & Co-founder of Smart Panda Labs, a digital experience agency that helps B2C enterprise marketers navigate digital transformation to create experiences their customer's demand. Prior to Smart Panda Labs, Shamir was the Senior Director of Digital Strategy and Services for Marriott International's Vacation Club Division. And over his last 20 years, he has he...
2023-01-281h 09
What Gets MeasuredDigital Transformation in MarketingA well-rounded discussion with Shamir Duverseau about digital transformation in marketing, and how to ensure your team can leverage technology to it's advantage. SHOWPAGE --> www.ninjacat.io/blog/digital-transformation-in-marketing © 2022, NinjaCat
2022-11-0142 min