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Showing episodes and shows of
Shena & Jerry Garcia
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Blue Collar Wealth Club
72. Avoid the Cash Flow Death Spiral
In this episode, Jerry and Shena Garcia discuss the concept of the cash flow death spiral, where businesses find themselves in a cycle of needing quick money to cover expenses, leading to predatory lending and worsening financial situations. They emphasize the importance of understanding the root causes of cash flow issues, budgeting, planning ahead, and establishing financial reserves to avoid reliance on bad financing options. The conversation highlights the need for businesses to balance immediate cash flow needs with long-term growth strategies, ultimately aiming for financial stability and sustainability.TakeawaysQuick money often...
2025-05-06
21 min
Blue Collar Wealth Club
71. Investing Beyond Your Business
In this conversation, Jerry Garcia and Shena Garcia discuss the importance of investing beyond one's business to build wealth. They explore various investment vehicles, including rental properties, syndications, and the significance of understanding risk and liquidity. The hosts emphasize the need for financial preparedness, including having an emergency fund, and the importance of doing thorough research before making investment decisions.TakeawaysInvesting outside of your business can build wealth.Different investment vehicles can provide various benefits.Rental properties can generate extra income and equity.Airbnb rentals can be profitable but require more management...
2025-04-29
24 min
Blue Collar Wealth Club
70. Unlocking Business Value: Funding and Exit Strategies with Edgar Fernandez
In this episode, Jerry Garcia sits down with Edgar Fernandez to discuss the key strategies for funding, scaling, and ultimately exiting a business for maximum profit. Edgar shares his experience in M&A, business financing, and exit preparation—breaking down how to access funding, build a sellable business, and increase your company’s valuation. If you’re a business owner looking to secure capital, optimize operations, or plan for an eventual sale, this episode is packed with practical insights and funding strategies you can implement today!TakeawaysBusiness owners should prepare for exit to inc...
2025-04-22
42 min
Blue Collar Wealth Club
69. Quarterly Planning and Why It Matters
In this conversation, Jerry and Shena Garcia discuss the significance of quarterly planning for businesses, emphasizing the need for short-term goals and structured approaches to achieve long-term success. He highlights the importance of breaking down annual goals into manageable quarterly objectives, utilizing tools like the 13-week race for effective tracking, and establishing a solid foundation for growth. The discussion also covers the necessity of consistency and the role of team alignment in executing plans, encouraging listeners to embrace quarterly planning as a means to enhance productivity and business performance.TakeawaysQuarterly planning helps...
2025-04-16
17 min
Blue Collar Wealth Club
68. Buying or Building: Which One Should I Choose?
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry and Shena Garcia discuss the critical decision of whether to buy or build a business. They explore the pros and cons of each option, emphasizing the importance of understanding financial implications, having a clear vision, and strategic planning. The conversation also touches on the concept of bolt-on acquisitions as a strategic move for established businesses. Ultimately, they encourage listeners to navigate their unique journeys in entrepreneurship without comparing themselves to others.TakeawaysBuying a business can be beneficial but requires careful...
2025-04-08
20 min
Blue Collar Wealth Club
67. Sales: The Lifeblood of Your Business
In this episode of the Blue Collar Wealth Club, hosts Shena and Jerry Garcia discuss the critical role of sales in business. They emphasize that sales is the lifeblood of any business, providing essential cash flow and proving the viability of concepts. The conversation covers the importance of understanding client needs, strategic spending for startups, the significance of pricing and margins, and the necessity of building trust and rapport with clients. They also highlight the benefits of specializing in a niche market to enhance sales effectiveness.TakeawaysSales is the lifeblood of any...
2025-04-01
20 min
Blue Collar Wealth Club
66. Industrial Real Estate Investing with Gregg Gruehl
In this episode, Jerry Garcia sits down with Gregg Gruehl to discuss his journey into industrial real estate investing. Gregg shares his family's deep history in real estate, how he transitioned from multifamily to industrial, and why industrial real estate presents unique investment opportunities. They also explore the benefits of triple-net leases, market trends, and strategies for getting started in this often-overlooked sector.Key TakeawaysGregg’s Background & Journey: His family’s real estate legacy, early career in commercial brokerage, and transition to industrial investing.The Appeal of Industrial Real Estate: Why it’s diff...
2025-03-25
34 min
Blue Collar Wealth Club
65. Systems Will Set You Free
In this episode of the Blue Collar Wealth Club, hosts Jerry Garcia and Shena White discuss the critical role of systems and processes in business growth and efficiency. They emphasize the importance of capturing existing processes, analyzing them for improvement, and leveraging technology to enhance business operations. The conversation also touches on preparing a business for sale and the journey towards achieving business freedom, allowing owners to step back and enjoy life without being tied to their business.TakeawaysSystems and processes are essential for business growth.Capturing existing processes is the first...
2025-03-18
20 min
Blue Collar Wealth Club
64. Don't Scale Chaos
In this conversation, Jerry and Shena discuss the critical importance of focusing on predictable profits over mere revenue. They emphasize that many business owners mistakenly chase higher revenue without understanding the profitability of their operations. The discussion covers the significance of analyzing profitability, the necessity of hiring for future growth, and the need for businesses to adapt their models to ensure sustained profitability. Jerry shares insights on the 80/20 rule, the importance of making strategic changes, and the iterative nature of successful businesses.TakeawaysPredictable profits are more important than higher revenue.Revenue is...
2025-03-11
25 min
Blue Collar Wealth Club
63. Safety First
In this episode of the Blue Collar Wealth Club, hosts Jerry Garcia and Shena White discuss the critical importance of financial safety nets for individuals and businesses. They explore the staggering statistics of Americans living paycheck to paycheck and emphasize the necessity of having cash reserves to weather financial storms. The conversation delves into strategic financial planning, the significance of budgeting for growth, and the need for businesses to maintain a sustainable financial structure. The hosts also highlight the importance of understanding financial reports and the role of advisors in navigating financial growth effectively....
2025-03-04
27 min
Blue Collar Wealth Club
62. Don't Make Buying Decisions for Your Clients
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia delve into the complexities of pricing strategies for businesses. They explore how emotional baggage and personal money stories influence pricing decisions, the importance of understanding perceived value, and the necessity of pricing based on the unique costs of running a business. The conversation emphasizes that businesses should focus on selling solutions rather than just products, and that understanding the ideal client is crucial for effective pricing and sales strategies.TakeawaysPricing is influenced by personal money stories.Emotional...
2025-02-25
21 min
Blue Collar Wealth Club
61. The Easy Button
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia discuss the concept of the 'easy button' in business, emphasizing the importance of making purchasing processes simple and customer-friendly. They share personal experiences from planning their wedding, highlighting how complicated processes can deter potential customers. The conversation covers various aspects of customer service, including the significance of timely responses, setting clear expectations, and maintaining transparency in pricing. The hosts stress that businesses should focus on removing barriers to purchase and creating an easy experience for customers, ultimately leading to increased sales and customer satisfaction.
2025-02-18
24 min
Blue Collar Wealth Club
60. Unlocking the Potential of Co-Living with James Brown
In this conversation, Jerry Garcia and James Brown delve into the innovative co-living model as a solution to housing affordability issues. They discuss the mechanics of co-living, including its economic viability, community dynamics, and the importance of storytelling in business. The discussion highlights the challenges and opportunities within the real estate market, particularly in Denver, and emphasizes the need for creative solutions to address housing shortages.TakeawaysCo-living is a growing trend that addresses housing affordability.The rent-to-own model helps individuals who struggle to qualify for traditional loans.Co-living can generate more cash...
2025-02-11
30 min
Blue Collar Wealth Club
59. Investing in Yourself IS Investing in Your Business
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White discuss the critical role of personal development in achieving business growth. They emphasize the importance of investing in oneself, adopting a growth mindset, and the necessity of strong leadership. The conversation explores how to create a vision for success, the significance of rest and focus days, and the sacrifices required for transformative growth. The hosts encourage listeners to design their lives intentionally and to embrace challenges as part of the journey toward success.TakeawaysInvesting in yourself...
2025-02-04
29 min
Blue Collar Wealth Club
58. Automate, Delegate, Elevate
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White discuss the importance of automating, delegating, and elevating tasks to achieve business growth. They emphasize the need for systems and processes to reduce burnout and improve efficiency. The conversation covers practical strategies for identifying tasks that can be automated or delegated, the significance of maintaining a vision for the business, and the benefits of having a supportive team. The hosts share personal experiences and insights on how to effectively manage time and resources to focus on higher-level business strategies.
2025-01-28
24 min
Blue Collar Wealth Club
57. Think Small for Big Growth
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia discuss the concept of 'thinking small' as a strategy for achieving significant business growth. They emphasize the importance of focusing on small, actionable changes that can lead to substantial results, particularly in sales. The conversation covers the significance of understanding the psychology of buyers, targeting the right audience, and maintaining a focus on fundamental practices. The hosts also highlight the necessity of teaching the 'why' behind actions to foster a culture of growth and adaptability within organizations.Takeaways...
2025-01-21
18 min
Blue Collar Wealth Club
56. Building Wealth from Blue Collar Roots with Kurt Simon
In this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia speaks with Kurt Simon, an investor and owner of a construction company in Hawaii. They discuss Kurt's journey from construction to investing, the importance of financial education for blue collar workers, and the mindset shifts needed to achieve financial freedom. They also explore the concept of accredited investors, the significance of alternative investments, and the need for financial literacy in schools. Kurt shares his vision for helping others understand money management and investing, emphasizing the importance of starting small and learning as a community.
2025-01-14
29 min
Blue Collar Wealth Club
55. Why Bigger Goals Are Simpler
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia discuss the concept that achieving bigger goals can be easier than smaller ones. They explore the mindset shift required to think in terms of 10X growth rather than 2X, emphasizing the importance of strategic planning, team expansion, and effective customer communication. The conversation highlights the necessity of offloading responsibilities, improving conversion ratios, and the significance of follow-up in enhancing customer experience. Ultimately, they encourage listeners to envision their business at a larger scale and plan accordingly for sustainable growth....
2025-01-07
21 min
Blue Collar Wealth Club
54. How to Attract and Retain Top Talent with David Alemian
In this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia interviews David Alemian, an expert in attracting and retaining talent. They discuss the current labor market challenges, the evolution of employment practices, and the significant costs associated with employee turnover. David shares innovative solutions for creating supplemental retirement plans that benefit both employers and employees, emphasizing the importance of financial security and value in the employer-employee relationship. The conversation concludes with book recommendations and insights on the importance of valuing key employees.TakeawaysThe shortage of skilled labor is a...
2025-01-02
38 min
Blue Collar Wealth Club
53. Ride That Roller Coaster
In this episode of the Blue Collar Wealth Club podcast, hosts Shena White and Jerry Garcia discuss the ups and downs of the entrepreneurial journey. They emphasize the importance of embracing anti-fragility over mere resilience, highlighting how entrepreneurs can grow stronger from challenges. The conversation also touches on the curated nature of social media, the significance of maintaining a balanced mindset during highs and lows, and the necessity of consistent prospecting and planning for long-term success. They advocate for radical transparency within organizations and the importance of tracking progress to achieve business goals.Takeaways
2024-12-31
27 min
Blue Collar Wealth Club
52. If I Had To Do It Over Again...
In this episode, Shena shares her entrepreneurial journey, reflecting on her experiences in starting and exiting businesses, the importance of financial knowledge, and the lessons learned from partnerships and legal protections. She emphasizes the need for clarity in business dealings and the significance of being proactive in safeguarding one's interests.TakeawaysShena started a concrete repair company 11 years ago.Shena grew an insurance agency to a million-dollar business.Trust but verify when it comes to finances.It's crucial to know enough to double-check your accountant.Be cautious with business partnerships; equity matters.Protect...
2024-12-26
14 min
Blue Collar Wealth Club
51. Implementation Is Everything
In this episode of the Blue Collar Wealth Club podcast, Shena White discusses the critical role of implementation in business success. She emphasizes that cash flow and profitability issues are often symptoms of deeper problems within internal processes. Through real-life examples, Shena illustrates how effective implementation can lead to significant business growth. She also shares strategies for delegation, automation, and the importance of eliminating unnecessary tasks to streamline operations. The episode concludes with a strong call to action for listeners to prioritize implementation in their business practices.TakeawaysImplementation is crucial for business...
2024-12-24
20 min
Blue Collar Wealth Club
50. Don't Take It So Personal
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White discuss the critical role of feedback in business. They emphasize the importance of accepting feedback without taking it personally, viewing it as an opportunity for growth and improvement. The conversation covers various sources of feedback, including customers, employees, and external advisors, and highlights the need for effective communication and a mindset shift to embrace constructive criticism. The hosts share personal anecdotes and practical advice on how to create a culture of feedback within organizations, ultimately leading to better business outcomes.
2024-12-19
21 min
Blue Collar Wealth Club
49. How Your 'Why' Drives Your Brand Promise
In this conversation, Shena and Jerry discuss the significance of understanding your 'why' in business and how it fuels your brand promise. They explore the importance of crafting a strong brand identity that resonates with customers, using examples like Apple and Zune to illustrate how a compelling 'why' can lead to lasting success. The hosts emphasize the need to attract the right clients and build a strong foundation for business growth, encouraging listeners to reflect on their best and worst client experiences to refine their brand messaging.TakeawaysUnderstanding your 'why' is crucial...
2024-12-17
21 min
Blue Collar Wealth Club
48. End of Year Planning
In this episode of the Blue Collar Wealth Club podcast, hosts Shena White and Jerry Garcia discuss essential tasks to complete before the end of the year, focusing on financial compliance, tax strategies, and proactive planning for 2025. They emphasize the importance of filing beneficial ownership information, preparing for tax obligations, and implementing best practices for subcontractor management. The conversation encourages listeners to take action now to ensure a smooth transition into the new year and to set clear goals for business growth.TakeawaysComplete your beneficial ownership information filing before January 1.Fines for...
2024-12-12
17 min
Blue Collar Wealth Club
47. Gold Star Ride with Tony Price
In this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia speaks with Tony Price, the executive director of the Gold Star Ride Foundation. Tony shares his journey of riding across the country to support Gold Star families—those who have lost loved ones in military service. He discusses the foundation's mission, the various ways they assist these families, and the personal stories that have shaped his commitment to this cause. Additionally, Tony talks about his book, 'Yours Very Sincerely and Respectfully', which captures his experiences and insights from his rides. They discuss the significance of the bo...
2024-12-10
30 min
Blue Collar Wealth Club
46. How to Buy a Home with Little to No Income
In this episode, Jerry Garcia discusses the intricacies of obtaining mortgages as a business owner, highlighting the challenges faced due to tax strategies that lower reported income. He explains various types of mortgages, including FHA, VA, and USDA loans, and introduces alternative lending options such as bank statement loans and portfolio lending. The episode emphasizes the importance of understanding these financial tools for building wealth through real estate.TakeawaysBusiness owners often face challenges in securing mortgages due to tax strategies.VA loans offer significant benefits, including no down payment.FHA and conventional...
2024-12-05
20 min
Blue Collar Wealth Club
45. Becoming a Private Lender with Jay Conner
In this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia interviews Jay Conner, The Private Money Authority, who shares his journey into the world of private money and real estate investing. Jay discusses the importance of educating potential lenders, how to attract private money without asking, and the strategies business owners can use to leverage private lending for growth. He emphasizes the need to raise money before it's needed and provides valuable resources for listeners interested in learning more about private lending and wealth building.TakeawaysPrivate money has transformed...
2024-12-03
31 min
Blue Collar Wealth Club
44. Five Years to Freedom - Part 3
In the final part of this series, Jerry discusses various strategies to generate income and build wealth. Part One focused on mindset shifts and transitioning from being self-employed to a business owner. Part Two explored determining the financial freedom number and how to achieve it. Now, Part Three delves into specific strategies, including real estate investments, syndications, and acquiring businesses, to generate cash flow and build long-term wealth. Jerry emphasizes the importance of efficiency, systems, and finding opportunities in the market.TakeawaysTransition from being self-employed to a business owner to achieve financial...
2024-11-26
16 min
Blue Collar Wealth Club
43. Five Years to Freedom - Part 2
In part two of the series, Jerry discusses the concept of financial freedom and the importance of knowing your financial freedom number. The financial freedom number is the amount of passive income needed to cover all monthly expenses and desired lifestyle choices. The host emphasizes the need to think beyond just surviving and instead focus on building a lifestyle that you want. The conversation also touches on the limitations of traditional retirement methods and the importance of diversifying investments. The host recommends reading the book 'Rich Dad Poor Dad' by Robert Kiyosaki for a mindset shift towards passive income...
2024-11-21
14 min
Blue Collar Wealth Club
42. Five Years to Freedom - Part 1
This three-part series titled 'Five Years to Freedom' focuses on achieving financial freedom through business ownership. The host, Jerry Garcia, shares his background as a mortgage broker and small business owner. The series aims to help small business owners operate their businesses more efficiently, scale them for sale, and turn their success into long-term wealth and cash flow. In Part 1, Jerry discusses the concept of financial freedom and the importance of mindset in business ownership. He emphasizes the need for a mindset shift from being a technician to being an entrepreneur and manager. The key takeaway is that business...
2024-11-19
15 min
Blue Collar Wealth Club
41. Why Only 15% of Businesses Sell for Value with Justin Goodbread
SummaryIn this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia speaks with Justin Goodbread, a seasoned business owner and expert in business transitions. They discuss the challenges business owners face when selling their companies, the importance of understanding business value, and the emotional attachment that can complicate the sale process. Justin shares his four-step process for increasing business value and emphasizes the need for business owners to build transferable businesses. The conversation highlights the significance of timing in business sales and the role of coaching in achieving successful exits.
2024-11-14
28 min
Blue Collar Wealth Club
40. Bullets Before Cannonballs
In this episode of the Blue Collar Wealth Club podcast, hosts Shena White and Jerry Garcia discuss the concept of 'Fire Bullets Then Cannonballs' from Jim Collins' book, Great By Choice. They emphasize the importance of testing strategies with limited resources before making significant investments in business. Through real-world examples, they illustrate how businesses can avoid costly mistakes by understanding their ideal clients and gathering client feedback. The conversation highlights the balance between risk-taking and resource allocation, encouraging listeners to make data-driven decisions for successful business growth.TakeawaysTesting strategies with small investments...
2024-11-12
21 min
Blue Collar Wealth Club
39. The 20 Mile March: How Consistency Wins over Chaos
In this episode of the Blue Collar Wealth Club podcast, hosts Shena White and Jerry Garcia discuss the importance of consistency in business, drawing on the concept of the '20 Mile March' from Jim Collins' book 'Great By Choice'. They emphasize that success is not achieved overnight but through disciplined, consistent efforts over time. The conversation covers the significance of planning for both good and bad times, managing financial resources wisely, and distinguishing between needs and wants in business decisions. The hosts advocate for strategic planning and building a strong foundation to ensure sustainable growth and success.
2024-11-07
26 min
Blue Collar Wealth Club
38. You Are the Bottleneck
In this episode of the Blue Collar Wealth Club podcast, hosts Shena White and Jerry Garcia discuss the 4 D's of business as outlined in the book 'Clockwork' by Mike Michalowicz. They explore the importance of transitioning from doing the work to delegating tasks, making decisions, and ultimately designing a business that can operate independently. The conversation emphasizes the need for business owners to step back from daily operations to focus on strategic vision and growth, highlighting the challenges and benefits of each phase.TakeawaysThe 4 D's of business are doing, delegating, deciding, and...
2024-11-05
23 min
Blue Collar Wealth Club
37. Understanding KPIs and Why They Matter
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White delve into the significance of Key Performance Indicators (KPIs) and metrics in business. They discuss how tracking these metrics can help businesses identify inefficiencies, improve sales processes, and enhance client satisfaction. The conversation emphasizes the importance of focusing on conversion ratios rather than just increasing leads, understanding the difference between leading and lagging indicators, and setting attainable goals for tracking progress. The hosts also highlight the need for effective communication with team members to foster a culture of tracking and improvement.
2024-10-31
26 min
Blue Collar Wealth Club
36. Controlling the Controllables
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White discuss the importance of controlling the controllables in business, especially during uncertain times such as an election year or economic downturns. They emphasize the need for adaptability, resilience, and a proactive mindset to navigate challenges and seize opportunities. The conversation highlights examples of businesses that have thrived by adjusting their strategies and maintaining a focus on what they can control, rather than succumbing to external pressures. The hosts encourage listeners to shift their perspectives, embrace failures as learning opportunities, and continuously strive for...
2024-10-29
25 min
Blue Collar Wealth Club
35. Overtime, the Profit Killer
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia discuss the significant impact of overtime on profitability in blue collar businesses. They explore strategies to mitigate overtime costs, such as hiring temporary skilled labor and proactive business management. The conversation emphasizes the importance of understanding employee classification, the financial implications of overtime, and the need for business owners to take control of their operations to enhance productivity and profitability.TakeawaysOvertime can significantly reduce profit margins.Hiring temp workers can be a cost-effective solution.Proactive planning is...
2024-10-24
26 min
Blue Collar Wealth Club
34. Lessons from Contractors' Stories with Bob Muller
In this episode of the Blue Collar Wealth Club podcast, host Jerry Garcia speaks with Bob Muller, the creator of Contractors Stories. They discuss the journey of contractors, the importance of long-term success, and the value of building a personal brand. Bob shares insights on business acquisition opportunities, the power of teamwork, and the necessity of capitalizing a business for growth. They also touch on the significance of having processes in place and the role of advisors in scaling a business.TakeawaysContractor Stories focuses on the journeys of successful contractors.Success is...
2024-10-22
27 min
Blue Collar Wealth Club
33. The Secret Foundation of Your Business
In this episode of the Blue Collar Wealth Club podcast, hosts Jerry Garcia and Shena White discuss the critical importance of identifying your ideal client for business success. They emphasize that many service-based businesses overlook this foundational aspect, which can lead to ineffective marketing and client relationships. The conversation explores how specificity in messaging can enhance client attraction and retention, and the hosts share personal experiences and examples from various industries to illustrate their points. They also address the mental and emotional aspects of working with clients, encouraging business owners to focus on those they enjoy working with and...
2024-10-17
18 min
Blue Collar Wealth Club
32. The Coolest Guy on the Internet with Merrick Lee
In this episode, Jerry Garcia interviews Merrick Lee, a digital marketer and real estate investor. Merrick shares his journey into real estate investing and discusses the benefits of digital marketing for blue-collar businesses. He also talks about his experience in multifamily investing and the importance of finding the right deals and operators. Merrick emphasizes the need for mentors and the power of surrounding oneself with like-minded individuals. TakeawaysDigital marketing can be a powerful tool for blue-collar businesses to expand and differentiate themselves in the market.Multifamily investing offers opportunities for passive income a...
2024-10-15
30 min
Blue Collar Wealth Club
31. Don't Rush Your Due Diligence
In this episode of the Blue Collar Wealth Club, hosts Shena White and Jerry Garcia discuss the critical steps to protect oneself when buying a business. They emphasize the importance of due diligence, hiring independent professionals, and understanding financials to avoid pitfalls post-purchase. The conversation also covers legal protections such as non-compete agreements and the necessity of thorough evaluations to ensure a sound investment.TakeawaysDue diligence is essential to avoid post-purchase issues.Hiring independent professionals can protect buyers.Understanding financials is crucial before making a purchase.Non-compete agreements are vital for protecting investments.Investing in...
2024-10-10
22 min
Blue Collar Wealth Club
30. Make Less Stupid Decisions with Brian O'Neill
Brian O'Neill, founder of Passive Capital Partners, shares his journey from construction and restaurant businesses to real estate investing. He emphasizes the importance of being confident and knowledgeable in your field, as well as understanding the business side of any industry. Brian discusses the similarities between running a business and investing in real estate, highlighting the need for efficient operations, attention to detail, and making smart decisions. He also recommends the book 'The Road Less Stupid' by Keith J. Cunningham, which focuses on avoiding stupid decisions and making better choices in business and finance....
2024-10-08
36 min
Blue Collar Wealth Club
29. Make Your Side Hustle Your Main Hustle
In this episode, Shena and Jerry discuss the process of turning a side hustle into a full-time business. They share their own experiences and offer advice on how to navigate the transition successfully. They emphasize the importance of having a financial runway, creating a budget, and setting realistic goals. They also discuss the need to charge the right amount for your services and to continuously evaluate and adjust your pricing. Overall, they stress the importance of planning, patience, and taking a long-term approach to building a successful business.TakeawaysHaving a financial runway...
2024-10-03
21 min
Blue Collar Wealth Club
28. From House Hacking to Offering on 80 Properties At Once with Shawn Hart
In this episode, Jerry Garcia interviews Shawn Hart of Modern Heart Realty. Shawn shares his journey into real estate, starting with house hacking and gradually expanding his portfolio. He discusses his current projects in Jacksonville, including long-term rentals, fix and flips, and short-term rentals. Shawn also explains his strategies for creative financing, such as subject-to deals and seller financing. He emphasizes the importance of sacrifice, discipline, and thinking outside the box in building a successful real estate portfolio.TakeawaysHouse hacking can be a great way to start in real estate, allowing tenants...
2024-10-01
25 min
Blue Collar Wealth Club
27. Keep Your Clients!
In this episode, Shena and Jerry discuss the importance of client retention and how businesses can retain clients and generate repeat or referral business. They provide examples from various industries, such as mortgage and landscaping, to illustrate how businesses can stay in front of their clients and remain top of mind. They emphasize the value of newsletters, client appreciation events, sponsorships, and delivering exceptional service to retain clients. They also highlight the economic benefits of client retention and referral marketing compared to acquiring new clients. The episode concludes with a reminder to revisit past clients and express gratitude for...
2024-09-26
20 min
Blue Collar Wealth Club
26. Building Wealth with Short-Term Rentals with George Salas
SummaryGeorge Salas, a short-term rental expert, shares his journey from humble beginnings in Peru to building a successful real estate business. He explains why he prefers short-term rentals as a wealth-building strategy and discusses creative financing options to get started with little money. George emphasizes the importance of strategic market selection and adding unique amenities to stand out in the short-term rental market. He also offers active and passive partnership opportunities for those interested in getting involved in the industry.TakeawaysShort-term rentals can be a lucrative strategy for wealth building, especially for...
2024-09-24
30 min
Blue Collar Wealth Club
25. What We Look for When Buying a Business
In this episode, Jerry Garcia and Shena White discuss the challenges and considerations involved in buying a business. They share their experiences with private sellers and brokers, highlighting the importance of realistic valuation and the ability for the business to operate without the owner's direct involvement. They emphasize the need for a continuation plan and the importance of tracking key performance indicators and building a customer database. The hosts also explore different financing options, including seller financing, alternative financing, and equity partnerships. They stress the importance of careful consideration and due diligence when entering into partnerships.Takeaways
2024-09-19
27 min
Blue Collar Wealth Club
24. Amanda Larson - Scaling Wealth Through Apartment Investments
Amanda Larson, founder of Ama X Equity, shares her journey in commercial real estate investing and the influence of her father's contracting business. She discusses the transition from single-family to multifamily syndications and the benefits of scalability and professional property management. Amanda emphasizes the importance of thorough underwriting and due diligence, particularly in assessing delinquency rates and bad debt. She also highlights the significance of partnering with experienced operators and focusing on the business aspect of real estate investing. TakeawaysCommercial real estate investing offers scalability and the ability to hire professional property management.Thorough underwriting a...
2024-09-17
27 min
Blue Collar Wealth Club
23. Managing Employee Turnover
In this episode of the Blue Collar Wealth Club podcast, the hosts discuss the topic of employee turnover and how to navigate it. They emphasize the inevitability of turnover and the need to make it as easy as possible on oneself. They explore reasons for turnover, such as employees not being the right fit or their work starting to fall off. They also discuss the importance of having conversations with employees and using non-solicitation agreements to protect the business. The hosts highlight the significance of valuing and appreciating employees, creating a positive work culture, and aligning employee goals with...
2024-09-12
16 min
Blue Collar Wealth Club
22. Financial Forecasting
In this episode, Jerry and Shena discuss the importance of financial forecasting and planning for the future of your business. They emphasize the need to create two different forecasts: one based on the worst-case scenario and one based on growth goals. They also highlight the importance of maximizing profits from existing work before attempting to scale. They discuss the concept of the 20-mile march and the dangers of growing too fast. They stress the significance of financial forecasting for obtaining financing, attracting buyers, and reducing stress as a business owner.TakeawaysCreate two different forecasts: one...
2024-09-10
25 min
Blue Collar Wealth Club
21. Protecting Your Business
In this episode, Shena and Jerry discuss the importance of protecting your business through insurance and legal entity structure. They emphasize the need to avoid piercing the corporate veil by not intermingling personal and business finances. They also highlight the importance of having the right types of insurance coverage and ensuring that the coverage is accurately documented. They discuss the need for commercial insurance, including Inland Marine coverage for tools and equipment. They stress the importance of regularly reviewing and updating insurance policies and having open communication with an insurance agent who understands the specific needs of your business.
2024-09-05
24 min
Blue Collar Wealth Club
20. Do's and Don't of Business Financing
In this episode, Jerry Garcia and Shena White discuss business financing and the dos and don'ts of getting cash for your business. They explore the reasons why businesses may need an influx of cash, such as managing accounts receivable and making investments in marketing or equipment. The hosts highlight the importance of having a line of credit from your own bank and building cash reserves as the primary options for business financing. They caution against merchant cash advances (MCAs) due to their high fees and short payback periods. They also mention the option of selling equity in your business...
2024-09-03
26 min
Blue Collar Wealth Club
19. Surviving the Slow Season
In this episode of the Blue Collar Wealth Club podcast, Jerry Garcia and Shena White discuss the importance of surviving the slow season in the trades industry. They share their experiences and provide tips on how to plan ahead and come out thriving on the other side. They emphasize the need for budgeting and saving money for the slow season, as well as exploring additional services and off-peak pricing. They also discuss the benefits of utilizing the slow season for maintenance, organization, and employee training.TakeawaysPlan ahead and save money for the slow season to...
2024-08-29
15 min
Blue Collar Wealth Club
18. Part 3 - Building Wealth
SummaryIn this conversation, Shena and Jerry discuss wealth building and the importance of investing in assets that generate both immediate cash flow and long-term value. They explore the concept of the 'hit by a bus test' and how to build a business that can survive without the owner. They also challenge the traditional approach to retirement planning and discuss alternative investment opportunities, such as multifamily syndication. They explain what multifamily syndication is and how it allows individuals to invest in large-scale apartment buildings. They highlight the benefits of passive investing, the potential returns, and the tax...
2024-08-27
23 min
Blue Collar Wealth Club
17. Part 2 - Understanding the Seven Levers of Cash
SummaryIn this episode, Shena discusses the importance of proper financial planning and cash flow management for long-term business success. She introduces the concept of the seven levers of cash and explains how each lever affects cash flow and profitability. The seven levers include income, pricing, cost of goods sold, overhead, accounts receivable, accounts payable, and inventory. Shena emphasizes the need for measuring and analyzing these levers to make informed decisions and optimize cash flow. She also shares practical tips and real-world examples to illustrate the importance of each lever.Takeaways...
2024-08-22
30 min
Blue Collar Wealth Club
16. Part 1 - Fixing a Bloated Balance Sheet
The conversation discusses the challenges and pitfalls of managing the financial aspect of a business, particularly for non-business and non-finance professionals. It highlights the importance of having a well-organized financial house to avoid overwhelming and scary situations. The conversation also explores the concept of over-leveraging and the consequences it can have on a business. The example of Toys R Us is used to illustrate how even successful businesses can go bankrupt if they don't manage their finances properly. The conversation concludes by teasing the next episode, which will focus on the steps to fix a bloated balance sheet.
2024-08-20
09 min
Blue Collar Wealth Club
15. Family Entrepreneurship and Real Estate Investing
Sharon Riddle shares her entrepreneurial experiences and real estate investing journey, drawing from her family's background in owning businesses in the blue-collar space. She discusses her family's businesses in construction, auto mechanics, and HVAC and plumbing, highlighting the importance of exceptional service and leveraging family reputation. Sharon then delves into her own investment business, Excalibur Investments of Texas, which she runs with her husband. They started with single-family residential properties and eventually transitioned to multifamily syndications. Sharon emphasizes the significance of working with experienced general partners and the challenges of the current market.TakeawaysFamily...
2024-08-15
34 min
Blue Collar Wealth Club
14. Exit Planning
SummaryIn this conversation, Jerry Garcia and Shena White discuss the importance of exit planning for business owners. They highlight the fact that many businesses are not sellable because they lack the key elements that buyers are looking for. They emphasize the need for business owners to transition from being integral to the day-to-day operations to taking on an entrepreneurial role. They also discuss the challenges of selling a business when the owner is the face of the company and the importance of having a diverse customer base and trackable financials. They stress the need to start...
2024-08-13
28 min
Blue Collar Wealth Club
13. Cashflow Conundrum
SummaryIn this episode, Shena and Jerry discuss the importance of cash flow for blue collar businesses. They highlight the issue of accounts receivable and how it can negatively impact cash flow. They emphasize the difference between cash flow and profitability, and the need to track and understand both. They also discuss the importance of creating budgets and estimates that accurately reflect the costs of materials and labor. Overall, the episode provides valuable insights and tips for managing cash flow in a business.TakeawaysAccounts receivable can significantly impact cash flow...
2024-08-08
34 min
Blue Collar Wealth Club
12. Art of Delegation
Delegation is a crucial aspect of business growth and success. Many entrepreneurs struggle with the belief that only they can do things right, but this mindset limits their ability to scale their businesses. Delegating tasks allows entrepreneurs to focus on higher-level responsibilities and strategic planning. It also helps them become better bosses and leaders. Effective delegation requires clear communication, trust, and finding the right people who align with the company's vision and values. It's important to hire for attitude over aptitude and be willing to make tough decisions when team members are not able to grow with the business.
2024-08-06
26 min
Blue Collar Wealth Club
11. Recurring Revenue
In this episode, Shena and Jerry discuss the concept of recurring revenue and how businesses can create a steady stream of income by selling something once and getting paid for it repeatedly. They provide examples of service-based businesses that have implemented recurring revenue models, such as pest control companies and cleaning companies. They also highlight the benefits of recurring revenue, including predictable cash flow and increased enterprise value. The hosts emphasize the importance of contracts and memberships in ensuring consistent revenue and customer loyalty. They encourage listeners to think creatively about how they can implement recurring revenue in their...
2024-08-01
17 min
Blue Collar Wealth Club
10. Going from employee to business owner
The conversation discusses the transition from being an employee to being a business owner and the challenges that come with it. The main themes include accountability, the lack of a consistent paycheck, the importance of a clear vision, the difference between being self-employed and being a business owner, and the need to build a team and delegate. The conversation emphasizes the need to embrace failure and learn from it, as well as the importance of long-term planning and building a business that can run without the owner's constant involvement.TakeawaysTransitioning from being...
2024-07-30
22 min
Blue Collar Wealth Club
9. The power of networking
In this episode, Shena and Jerry discuss the importance of networking for business owners. They emphasize the need to network with intention and purpose, focusing on connecting with the right people who can refer clients or collaborate. They highlight the value of networking within your own industry and finding networking events where your ideal clients are present. They also provide tips on how to network effectively, such as listening actively, offering solutions to pain points, and following up with one-on-one meetings. They encourage business owners to start networking, even if they are introverted, and highlight the long-term benefits it...
2024-07-25
20 min
Blue Collar Wealth Club
8. Kyle Fisbeck - Why the business owner mindset is so important
Kyle Fisbeck shares his journey of starting a mechanical and plumbing company and the challenges he faced along the way. He emphasizes the importance of having a business owner mindset and surrounding yourself with supportive people. Kyle discusses the stress that comes with running a business and the need to keep grinding and never give up. He also talks about the benefits of hiring key employees and the impact it has on freeing up time and growing the business. Kyle's story serves as inspiration for those starting out or in the early stages of their business.
2024-07-23
30 min
Blue Collar Wealth Club
7. Why it's important to invest in yourself
Hello, lovely listeners! Join us for this episode as we – your hosts Jerry and Shena – examine self-investment. As business owners ourselves, we understand the importance of nurturing our skills and well-being like a million-dollar racehorse!Shena shares how she was inspired by Joe Polish's analogy of treating ourselves like prized racehorses, ensuring we receive the best nourishment and training to excel, something that resulted in her realizing how neglecting our own health and growth can hinder our business potential.In addition, Jerry brings attention to The Miracle Morning by Hal Elrod, emphasizing the impact of a st...
2024-07-18
24 min
Blue Collar Wealth Club
6. Worst financial advice I have ever received
Join your hosts Jerry and Shena this week as we discuss the worst financial advice that we have ever received and why it doesn’t hold up in today’s financial landscape!Shena kicks things off by challenging the all-too-common advice: “If you can’t pay cash for it, don’t buy it.” While this might sometimes make sense for luxury items, it is absolutely not a one-size-fits-all rule, especially in business. Shena shares how taking a government loan during the pandemic enabled us to secure a big job that doubled our business, and without that loan, we'd have mi...
2024-07-16
18 min
Blue Collar Wealth Club
5. Biggest mistakes business owners make
We are back, dear listeners, with another episode that is absolutely essential listening for anyone running a blue-collar business - or even any business at all! Join us this week as we – your hosts Jerry and Shena – take a deep dive into the three most common mistakes we see blue-collar business owners make and, more importantly, how you can steer clear of them!We start things off by discussing a pitfall that many of us fall into: believing that more sales will solve all our problems! It’s always such a tempting solution when margins are thin and pr...
2024-07-11
21 min
Blue Collar Wealth Club
4. Biggest wins
We are so thrilled to bring you an episode that’s all about celebrating the big wins in our lives and careers, discussing some of the pivotal moments that have shaped our paths and the lessons that we have learned along the way!Join us (your hosts Jerry and Shena) as we kick things off by sharing some of our personal biggest wins. Shena opens up about her incredible journey back to college. Imagine commuting 2.5 hours each way while juggling bartending shifts just to earn not one but two degrees - a true testament to sheer perseverance an...
2024-07-09
25 min
Blue Collar Wealth Club
3. Story of the biz and our ideal client
Join us, your hosts Shena and Jerry, as we dive into the story behind our podcast and the driving force that brought it to life! We are beyond excited to bring you along on our journey as we explore the world of wealth creation and financial empowerment tailored specifically for blue-collar professionals!Listen in as we share insights from our own business ventures, such as Shena’s Your Pocket CFO, which bridges the gap for tradespeople needing financial advice without the full-time cost, and Jerry’s Iron Castle Capital, a private equity firm focused on t...
2024-07-04
22 min
Blue Collar Wealth Club
2. Getting to know your host: Jerry
I, Jerry, am here to follow up on Shena’s intro in episode 1 by giving my own background and what led me here. Growing up in a blue collar family with my dad as a mailman and my mom as a school custodian, I personally saw the struggles and triumphs that come with being a hardworking family. While we always had enough money, we certainly weren’t swimming in it, and there were financial hurdles that we just couldn’t clear.Listen in to hear how my personal turning point came when I discovered the se...
2024-07-04
08 min
Blue Collar Wealth Club
1. Getting to know your host: Shena
Welcome, everyone to the Blue Collar Wealth Club podcast! We are so excited to be bringing this show to you! Hosted by Shena and Jerry, Blue Collar Wealth Club is your go-to resource for transforming your blue-collar income into generational wealth. Whether you're a contractor, a plumber, or any other trade professional, we're here to help you ensure that your hard work pays off - not just in a paycheck but in a prosperous future!We are kicking things off with me, Shena, as I dive into my personal story that kickstarted my passion...
2024-07-04
06 min
The Room House Music 90s 2000s
The Room House Club n.63 26-02-2018
Miercoles 28 último programa diario The Room. A partir del 1 de Marzo Matinal MDT Radio cada dia a las 12h y The Room contigo en su edición Sabados 16 h. 1. Lost 'n' Alive - Funky People 2. Junior Jack - Stupidisco 3. Mood II Swing - Can´t Get Away From You 4. Harry "Choo Choo" Romero - Mongobonix (Jesse Garcia Mix) 5. John Cutler feat. Kemdi - You Groove Me 6. Dr Kucho! - Belmondo Rulez 2.0 7. EBTG - Missing (Todd Terry Mix) 8. Drummers Of Love ?– Drums Of Love 9. Party Ben - Beat Sauce (Duck Sauce vs. Michael Jackson) 10. Jerry Ropero & Denis The Menace ?– Fuck U 11. De Souz...
2018-02-26
00 min