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Shirlee Engel

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Camera Confident with Shirlee EngelCamera Confident with Shirlee EngelHow a Tony Award Winner Turns Stage Fright Into a 6-Figure Sales FunnelYou don’t need to be a professional speaker to turn your message into money—just ask this Tony Award winner who built a 6-figure funnel from the stage.Shirlee sits down with Tony Award-winning producer and master speaker coach Nick Demos to unpack how stage presence isn’t just performance—it’s profit.From battling stage fright to building a 6-figure sales funnel from the stage, Nick shares what truly separates good speakers from unforgettable ones. Whether you’re a coach, entrepreneur, or corporate leader, if you’re using your voice to grow your business...2025-06-0439 minCreatives on Camera: Using Video to Teach, Sell and Inspire OnlineCreatives on Camera: Using Video to Teach, Sell and Inspire OnlineUsing AI Authentically, Ethically, and Efficiently in Your Business with Shirlee EngelLacking confidence on camera? Want to utilize the support of AI but feel overwhelmed? If so, today's episode is going to feel empowering for you. I'm joined by Shirlee Engel, a former Canadian national TV reporter and founder of Camera Confident, where she teaches business owners how to show up on video with purpose and presence. In this conversation, we explore what it really means to be magnetic and authentic on camera and how you don't have to change who you are or become someone you're not to connect meaningfully with your audience. But what makes this episode especially...2025-05-0649 minSpeaking With ConfidenceSpeaking With ConfidenceSpeak With Confidence: Practical Strategies for Video Communication With Shirlee EngelSend us a textWhat does it truly take to become a powerful communicator in today’s world? On this episode of Speaking With Confidence, host Tim Newman sits down with Shirlee Engel, seasoned TV reporter turned on-camera coach, to unpack the tools, mindsets, and effective communication skills that bring authentic connection to every conversation, far beyond just public speaking.Whether you’re building a business, leading a team, or growing your influence online, Shirlee shares how to master leadership communication, develop active listening skills, and overcome those confidence hurdles (yes, even the dreaded imposter synd...2025-05-0553 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelWhy AI Makes Authenticity Your #1 Business Advantage in 2025AI is everywhere—and it’s making some entrepreneurs question if their voice still matters. This episode breaks down what nobody’s saying: as AI gets better, your humanity becomes your unfair advantage. Shirlee pulls back the curtain on the real reason your face, your voice, and your unpolished moments on video matter more than ever.You’ll learn:The “authenticity threshold” your audience is subconsciously filtering every video throughWhy trying to sound “natural” is backfiring for most creatorsHow to show up imperfectly and still convert clients who’ve been ghosting everyone elseA simple mindset shift that turns your ne...2025-04-3021 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelMaster Your Elevator Pitch: The Secret Weapon of Personal BrandingMost people think personal branding starts with a logo or a tagline. But the truth? It starts with one line — your elevator pitch. In this episode, Shirlee breaks down the exact formula to craft a pitch that sells you in seconds — and turns first impressions into opportunities.Most entrepreneurs, creators, and professionals overlook this critical tool: your elevator pitch isn’t just for networking — it’s the foundation of how people perceive, remember, and choose to work with you.Whether you’re building a personal brand, launching offers, or just tired of blank stares when you introduc...2025-04-2317 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelHow to Talk to Camera Like a Pro - The Four Ps TechniqueStruggling to look and sound natural when talking to a camera? You're not alone! In this comprehensive guide on how to talk to a camera, I'll share the four Ps of vocal performance that will transform your on-camera presence - even if you've never done it before.We'll explore Pitch (how to vary your vocal tone to keep viewers engaged), Pace (finding the perfect speaking speed when talking to a camera), Power (controlling volume and emphasis for impact), and Pauses (the strategic silence that makes your message more compelling).These fundamental elements of voice control...2025-04-1616 minThat Entrepreneur ShowThat Entrepreneur Show#446: Ditch the Camera Fear and Shine with Shirlee EngelReady to stop scrolling and start shining on camera? Ever freeze in front of a camera? Wish you could command attention like a seasoned pro? This week on That Entrepreneur Show, we're diving deep into the world of video confidence with Shirlee Engel, a former TV journalist turned video powerhouse who traded the news desk for the entrepreneurial stage. Shirlee knows what it takes to captivate an audience, and she's here to spill her secrets.Forget stiff scripts and awkward pauses. Shirlee's dynamic approach is all about embracing your aut...2025-03-2721 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelShower Thoughts From a Mom of 7 with YouTube Sensation Jen HardyJen Hardy is a mom of seven, a YouTube powerhouse, and the host of Fabulous Over 50. She shares how she built her online presence from the ground up, transitioning from blogging about chronic illness to embracing confidence on camera. Her viral Shower Thoughts series took off, proving that visibility and success have no age limit. In this episode, Jen talks about mindset shifts, rebranding, and how women over 50 can own their space online with authenticity.In this episode, we cover:• How Jen balances motherhood and building an online brand• The mindset shif...2025-03-1929 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelAI Hacks to Make You Instantly More Confident on CameraThink confidence on camera is something you’re either born with or you’re not? In this value-packed 10-minute episode, you’ll learn how AI-powered tools can help you show up more naturally, speak with clarity, and grab attention—without spending hours practicing.Most business owners struggle with feeling awkward, not knowing what to say, or worrying about how they look. But there’s a faster way to fix that. And the last tip? It’s a total game-changer—so be sure to listen until the end!Listen in to find out how to start looking and so...2025-03-1210 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelHow to Get Clients with Video in 2025: Why Visibility Beats Going ViralGoing viral won’t save your business—being forgettable will kill it.In this episode, we’re diving into the real reason why so many entrepreneurs struggle to get clients, even when they’re showing up and creating content. Spoiler: It’s not the algorithm. It’s not luck. It’s not even your offer.Here’s the truth: AI has made information cheap. If you’re just giving out “value” with tips and how-to’s, you’re already getting lost in the noise. The only way to stand out in 2025? B...2025-02-2623 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelAuthenticity Over Perfection: The New YouTube Era with Alexa SaarenojaMost people dream about making a big career shift, but few actually do it—let alone build a thriving YouTube channel from scratch. That’s exactly what Alexa Saarenoja did, going from architecture and design to full-time content creator. In this episode, we unpack how she found her niche, built a loyal audience, and turned her passion into a profitable business even as a mom of three kids.Expect raw insights on what really matters in content creation—spoiler: it’s not fancy production, but authenticity and connection. We also dig into the realities of handling negativity, differen...2025-02-1942 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelBook More Speaking Gigs on Stage: Insider Tips from Aleya HarrisConfidence on stage isn’t just about knowing what to say—it’s about owning your story. In this episode, public speaking and storytelling expert Aleya Harris shares how authenticity and personal storytelling can transform your communication skills. From uncovering your unique message to navigating the speaking industry, evaluating opportunities, and leveraging video to amplify your presence, Aleya breaks down exactly how to position yourself as a sought-after speaker. Get ready to take action and step into your power as a speaker!What You’ll Learn in This Episode:The surprising power of sharin...2025-02-0540 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelClose Clients on LinkedIn without the "ICK" Factor with Adrienne WeimerLinkedIn is changing the game for entrepreneurs—but how do you stand out without feeling like you’re shouting into the void? In this episode, we tackle the secrets to using LinkedIn as your #1 platform for authentic connection and sales, without the pushy tactics. Adrienne Weimer, a conscious sales coach and LinkedIn strategist, reveals how to create trust, foster relationships in your DMs, and craft content that actually resonates.What You’ll Learn:• Why LinkedIn is a goldmine for women entrepreneurs seeking visibility and connection• The rising importance of video marketing on LinkedI...2025-01-2942 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelThe Death of TikTok: 7 Shifts to Stay Relevant in 2025When TikTok briefly went down, it revealed a major threat to visibility in 2025. Shirlee breaks down 7 pivotal shifts every entrepreneur, content creator, and business owner needs to make to stay relevant in the digital marketplace. From evolving platforms to adapting your content strategy, this episode arms you with actionable insights to keep your brand visible, trusted, and thriving in a rapidly changing digital landscape.Key Takeaways:The TikTok ban is just the beginning of digital disruptions. Brands that adapt to these 7 shifts will not just survive—they’ll thrive, stand...2025-01-2220 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelTurn Your Long-Time Lurkers Into Dream Clients with Kendall CherryThere are people creeping your content right now—people who’ve never liked, commented, or shared a single thing—but they’re watching. And one day, they’ll buy from you. That’s why creating content with these long-time lurkers in mind is so powerful. In this conversation, Kendall Cherry, founder of the Candid Collective, and I dive into the psychology behind these silent followers and how to use storytelling as a form of subliminal selling. It’s all about creating authentic, meaningful content that connects on a deeper level and resonates with the right people—whether t...2024-11-2645 minFinancial Freedom Podcast with Dr. Christopher H. Loo, MD-PhDFinancial Freedom Podcast with Dr. Christopher H. Loo, MD-PhD#1326 - Master Your On-Camera Presence: Unlock Charisma, Confidence, and Visibility with Shirlee Engel How do you captivate audiences and transform your public presence? In this episode, we dive into the art of camera confidence with Shirlee Engel, a former TV journalist turned visibility coach. Learn the essentials of video marketing, storytelling, and crafting a magnetic media pitch. Shirlee shares actionable tips on building authenticity, overcoming social media shyness, leveraging AI for content creation, and pitching to the right platforms. Whether you're a business owner or content creator, this episode will guide you to stand out in a crowded digital marketplace. 2024-11-2123 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelHow to Master Podcasting in 2025 with Amanda CupidoPodcasting expert Amanda Cupido joins to break down what it takes to create a successful show. From her bestselling book Let’s Talk Podcasting, Amanda shares the essentials: how to set up your show, structure episodes, and use smart strategies for audience growth and monetization. Shirlee and Amanda talk about foundational steps like show development and episode mapping are crucial. Learn about everything from crafting intros to choosing the right episode length to deciding between audio and video formats and growing your show.Chapters00:00Introduction to Podcasting with Amanda Cupido...2024-11-1942 minFamous Interviews with Joe DiminoFamous Interviews with Joe DiminoVeteran Broadcaster, Entrepreneur, Founder, CEO & Interior Designer Shirlee EngelWelcome to a new edition of the Famous Interviews with Joe Dimino series .. On this episode, we talk with Veteran Broadcaster, Entrepreneur, Founder, CEO & Interior Designer Shirlee Engel .. After more than 20 years in broadcasting, she turned her passion for storytelling and media into a mission: helping entrepreneurs get comfortable and confident on camera. As a former national TV journalist, communications strategist and 6-figure entrepreneur, she has seen firsthand how powerful a strong on-camera presence can be in building a brand and making connections that matter. From solopreneurs to CEOs of large organizations to politicians, she has helped countless leaders...2024-11-0727 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelFrom Navigating Planes to Guiding Introverts: On Air with Emma-Louise ParkesCan introverts still be camera confident? Just ask Emma-Louise Parkes. She spent 17 years as an air traffic controller, where she mastered the art of calm, confident communication under pressure. Now, she uses that experience to coach ambitious introverts. In this episode, the host of The Ambitious Introvert podcast breaks down practical strategies for managing energy, becoming confidently visible, and using batching to stay consistent. If you’re an introvert looking to step up your visibility, Emma’s insights are game-changing. And her story is pretty awesome too!Keywordsintrovert, podcasting, batching content, visibility, energy mana...2024-11-0533 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelI'm Breaking These 5 Rules to Create a Sustainable Content StrategyEver feel like you need everything to be just right before hitting “record”? Here’s the reality: in the world of online content, the old rules don’t apply anymore. In this episode, I share five major things I had to let go of from my broadcasting days to thrive as a content creator—and why this is good news for anyone feeling held back by a lack of polish.Keywordscontent creation, video production, authenticity, online presence, personal branding, video editing, social media, entrepreneurship, visibility, digital marketingKey TakeawaysThe rule...2024-10-2920 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelWhy I'm Quitting Instagram to go ALL IN on YouTube & LinkedInFrustrated by the lack of ROI on Instagram, Shirlee decided to quit and launch a 90-day challenge to grow her YouTube channel and cross-post on LinkedIn. As a video and visibility coach for entrepreneurs, these two platforms are WAY better suited to long-form, high-quality content and deeper audience engagement.KeywordsYouTube growth, LinkedIn video strategy, social media ROI, quit Instagram, 90-day challenge, content creation, entrepreneurs, video marketing, public speaking, long-format video, camera confidence, business growthKey Takeaways•Shirlee's personal struggles with Instagram as a video coach•Why YouTube and...2024-10-2214 minThe Ambitious Introvert® PodcastThe Ambitious Introvert® PodcastEpisode 199: Building Confidence On-Camera as an Introvert with Shirlee EngelIf you’re an introvert who feels hesitant about showing up on camera, this week’s episode of The Ambitious Introvert® Podcast is for you. I’m joined by Shirlee Engel, a former TV correspondent turned entrepreneur and coach, who now helps business owners and professionals develop a magnetic on-camera presence.Shirlee shares how introverts can develop the confidence needed to shine on camera—whether you’re using video for your business, career, or personal brand. She breaks down how the skills needed for camera confidence extend far beyond the screen, helping clients to present themselves with authority i...2024-10-2143 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelYour Growth on Video Will Be Slow. And That's a Good ThingSummary:Imagine if you had overnight success with one viral video. Would you know how to handle it? In this episode, Shirlee argues for slow, steady growth and why the hard work that comes with it is key to building long-lasting success. Resilience, mastery, and relationship building are essential to this process. If gaining visibility feels like a grind, tune in to reframe your mindset and understand the value in the effort you’re putting in.Keywords:Slow growth, visibility journey, hard work, camera confidence, personal growth, entrepreneurship, business visibility, resilience, re...2024-10-1515 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelHit Record Even When Body Image Gets You Down with Athena ConcannonCertified personal trainer and nutrition coach, Athena Concannon, gets real about her personal struggles with body image while being on video. Shirlee and Athena explore the complex relationship between body image and camera confidence. Specializing in fitness and nutrition for women over 35, Athena shares her journey through postpartum body changes and the mindset shifts that helped her overcome self-doubt and show up confidently on screen. This conversation is full of powerful insights and practical advice for anyone grappling with their appearance in front of the camera.Keywords:body image, confidence, fitness, nutrition, postpartum, women...2024-10-0827 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelSpeak and Sound Like a Pro with Broadcast Voice Coach Susan MurphyShirlee dives deep into the power of voice with special guest Susan Murphy, a seasoned broadcast voice coach with over 40 years of experience in TV and radio. Susan has worked with a wide range of professionals, from journalists to CEOs, helping them harness the full potential of their voice to communicate more effectively. Whether you’re a business owner, a thought leader, or simply someone looking to improve your communication skills, this episode is packed with invaluable advice to help you unlock your authentic voice.Keywordsvoice coaching, authentic voice, improve communication skills, confident co...2024-10-0132 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelIs There Such Thing as Bad Publicity? It Depends…The idea that “there’s no such thing as bad publicity” has been around for ages, but in the digital age, is it still true? While getting attention might seem great on the surface, there are times when being in the spotlight can harm your reputation. Some brands and individuals thrive by leveraging controversy, but being associated with the wrong brands or unethical practices can cause long-term damage. Plus, the rise of bait-and-switch tactics—like podcast invites that turn into sales funnels—can hurt your credibility. This episode dives into when publicity can help, when it can hurt, and how to pro...2024-09-2515 minBusiness Growth TrailblazersBusiness Growth TrailblazersCultivating Your Magnetic On-Camera Presence with Shirlee Engel Welcome to the Business Growth Trailblazers Podcast! In this episode, we’ll discover how to connect with your audience and elevate your influence in your industry with an unforgettable on-camera presence. Shirlee Engel is a dynamic entrepreneur and former TV journalist with over 20 years of experience in broadcasting, communications, and marketing. After leaving the news industry, Shirlee worked as an executive communications consultant before launching her first business, scaling it to six figures in just one year. Now the owner of two thriving businesses, she helps ambitious professionals cultivate an...2024-09-2019 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelFrom Rookie Nerves to Pro-Level Success: Mastering Public Speaking with serial entrepreneur Jennifer StewartSerial entrepreneur Jennifer Stewart shares her candid journey from nervous newbie to business powerhouse. She talks about the early days of building her brand and agency, learning to calm her nerves before public appearances, and why authenticity is the secret sauce to standing out. This episode is packed with actionable advice for entrepreneurs who are ready to step into the spotlight, build connections, and stop letting worries about what others might think get in the way. Whether you’re gearing up for your first big media moment or just looking for some solid visibility tips, this episode is packed wi...2024-09-1732 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelWhy You Need a Sizzle Reel (And How to Make One)A sizzle reel is your ticket to standing out in a crowded digital landscape. In this episode, Shirlee breaks down exactly how to craft a powerful 1-2 minute video that grabs attention, showcases your expertise, and makes your audience take action. Learn the essential elements of a sizzle reel, from crafting the perfect hook to highlighting your value proposition and demonstrating transformation. Whether you’re an entrepreneur, a service-based business, or a thought leader, this episode will guide you through creating a reel that not only looks great but also gets results.Keywordssizzle re...2024-09-1011 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelHow Vulnerability and Intimacy Create Connection on Camera With Kevin NewmanVeteran national news anchor Kevin Newman reveals how to create genuine intimacy on camera. Drawing from his extensive experience at the helm of top broadcasts in both Canada and the United States, Kevin shares practical strategies for building deep connections with your audience. You’ll learn how to frame stories effectively, overcome camera jitters, and centre yourself before going live. Kevin also dives into how vulnerability enhances communication and offers insights into the evolving role of storytelling in the digital age. Whether you’re an entrepreneur or a content creator, Kevin’s advice will help you communicate with authenticity and im...2024-09-0340 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelVisibility Trap: Why Trying to Be Everywhere Can Hurt Your BrandWhy is focusing on one or two social media platforms more effective than trying to be everywhere? Discover how understanding your audience on each platform allows you to tailor your messaging in a way that resonates way more than if you post the same thing in multiple places. Different platforms have their own expectations and trends, and you can really maximize your impact by focusing your efforts where your ideal clients spend their time. Shirlee explains how prioritizing meaningful interactions and messaging over chasing vanity metrics is a winning formula.Keywords:social media, platforms...2024-08-2713 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelBuild Your Brand with a Sustainable Social Media StrategyReady to up your social media game? Dawn Ferguson, the queen of social media strategy for big brands like Forever21 and Fabletics, dishes on how purpose-driven entrepreneurs can build a killer brand online. Get the scoop on cracking the algorithm, mastering Instagram and using video to creating what she calls an "aspirational lifestyle." Plus, learn how to turn followers into clients with a smart bridge offer and when it’s time to bring in the pros to handle your social media. This episode is packed with everything you need to level up your online presence!Keywords...2024-08-2036 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelEngage Your Audience and Build Trust with Eye ContactEye contact is a critical part of establishing trust with your ideal clients, especially when you're on camera. It creates a connection and makes the person feel valued and listened to. But let's be real: looking into the camera lens can be challenging and uncomfortable. In this episode, Shirlee breaks down some techniques to help you master this essential skill, even if you think you already have!Keywordseye contact, camera, trust, connection, on-camera impact, engaging contentTakeawaysEye contact is crucial for building trust with your audience...2024-08-1311 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelChatGPT Hacks to Supercharge Your VisibilityShirlee shares her top five ways to use ChatGPT to elevate business communication, messaging, and content creation. ChatGPT and other AI platforms are an entrepreneur's secret weapon to uncover the best podcasts and media outlets to pitch, develop and refine magnetic messaging, and craft engaging social media content. This episode is packed with insights on enhancing communication and productivity using the power of AI.Keywords:ChatGPT, communication, messaging, content creation, business, visibility, social media, client communications, organization, productivityKey takeaways:• Discover how ChatGPT can help businesses get vi...2024-08-0614 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelYour Path to Book 3 Shows in 30 DaysWhether you're a seasoned media pro or you're looking to break into the spotlight, you won't want to miss this episode! From getting clear on your goals to nailing your magnetic messaging, crafting compelling pitches and effectively following up, to getting camera ready, Shirlee takes you through the five key steps to landing 3 speaking gigs in 30 days. Key TakeawaysSetting clear goals and objectives is crucial for booking visibility opportunities.Nailing magnetic messaging is essential to attract and convert dream clients.Crafting compelling pitches tailored to each opportunity increases the chances of success.Effective follow-up is i...2024-07-3013 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelRewire Your Brain to Clear the Fear of Public SpeakingDiana Sofia, a subconscious reprogramming and mindset coach, joins Shirlee to discuss why so many entrepreneurs struggle with self-doubt and fear when it comes to public speaking and being on camera. Through methods like Rapid Resolution Therapy®, hypnotherapy, EFT/tapping, and neurolinguistic programming, she clears limiting beliefs and rewires the subconscious mind to feel more at ease and natural in these situations. Diana and Shirlee talk about the challenges of being authentic on camera and strategies to handle the pressure to be perfect on social media. Keywords: camera confidence, overcoming fear, building confidence, p...2024-07-2338 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelCrush Your Next Television AppearanceIn part 2 of her interview with Simon Ostler, former Executive Producer and Managing Editor of Global Television News, Shirlee discusses everything from how to prepare for a TV appearance, how to promote yourself or your business without sounding sales-y. We tackle everything from what to do after landing a media opportunity, to preparing for the appearance, to promoting yourself naturally during the interview, to leveraging the earned media for further exposure. You'll learn all about the importance of perseverance, adaptability, and compelling storytelling in securing media coverage.Keywords: media pitching, news outlets, audience engagement, local media, expert...2024-07-1615 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelGatekeeper Secrets to Booking Your Next TV SpotShirlee interviews Simon Ostler, former executive producer and managing editor at Canadian TV network Global News about what it REALLY takes to land an appearance on a TV show.In part 1 of this extensive interview, Simon shares insights on how businesses can pitch to the media and gain exposure and how to build relationships and trust with the media gatekeepers. Shirlee and Simon highlight the importance of positioning yourself as an expert and problem solver for the media, rather than solely promoting your business. Learn tips on finding the right media outlets to pitch to...2024-07-0934 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelSkyrocket Your Visibility by Zooming OutIt's easy to dream about a big break, but the secret to skyrocketing your visibility is not what you might think.Entrepreneurs often underestimate the power of small, consistent actions to get their name out there and boost their business visibility. Discover why every step, no matter how minor, is crucial in building a lasting public presence and transforming tiny wins into major opportunitiesKeep a visibility journal to track your progress and stay motivated. Momentum builds over time and attracts more opportunities. Continuous improvement leads to greater impact and success....2024-07-0210 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelCraft A Standout Elevator PitchCrafting a compelling elevator pitch is essential for any communication strategy. It is the foundation for making a lasting impression and hooking your audience in the first few seconds. An elevator pitch is a concise and compelling snapshot of your business, who you are, and what you do. It should be conversational and memorable, avoiding jargon and using language that you would use in a casual conversation. The elevator pitch should emphasize your value proposition to your ideal clients and can include a hook, a personal story, and a call to action. It is important to...2024-06-2510 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelLights! Camera! Clients! Get Visible in 2024In her inaugural episode, Shirlee lays out the three main pillars of the show: What to say, how to say it, and how to create buzz. These are the fundamentals of getting visible in 2024 for any successful business, speaker or thought leader.Connect with ShirleeWatch on YouTubeFollow on InstagramFollow/Connect on LinkedInAttend Shirlee's next free training - DM the word VISIBLE on Instagram!Join Camera Confident Academy NEW MASTERCLASS - Discover the Signature Brand Video That Gets Clients to Hire, Trust, and Remember You Subscribe on YouTube⁠ Fo...2024-06-2510 minCamera Confident with Shirlee EngelCamera Confident with Shirlee EngelCamera Confident Podcast TrailerCOMING SOON! I’m Shirlee Engel, former TV journalist turned creative entrepreneur. I scaled my first business to six figures in the first year by getting VISIBLE. I landed TV, podcast, and stage opportunities, quickly building my credibility and attracting clients in a brand-new industry where I was a NOBODY. Now, I’m on a mission to help entrepreneurs like you do the same.  Master what to say. How to say it, and how to create buzz for your brand.Whether you’re hitting record for the first time...2024-06-1500 minResilient by Design with Rebecca HayResilient by Design with Rebecca Hay143. Overcoming Self-Doubt with News Reporter Turned Designer Shirlee EngelIn this episode, I sat down with TV reporter turned designer and POP Alumni, Shirlee Engel. We chatted about her transition into her second career and about her journey to running her own interior design business. This episode will resonate with you if you are someone who wants or has just recently left a previous career to run their own interior design business.   About Shirlee Shirlee Engel is the founder and principal designer of Shirlee Interiors in Ottawa, Canada. Shirlee is the daughter of an architect and realtor who specializes in h...2023-02-1655 min