Shows
Ira On SportsIra On Sports - Sonny Vaccaro 081425Ira On Sports - Sonny Vaccaro 081425 by Ira On Sports
2025-08-1958 minIra On SportsIra On Sports - Sonny Vaccaro 081425Ira On Sports - Sonny Vaccaro 081425 by Ira On Sports
2025-08-1459 min
The Room Where It HappenedThe Genius Who Saved Nike - and Made Michael Jordan IconicBefore Michael Jordan became a global icon, one unlikely figure made the call that changed everything. In this episode, Sonny Vaccaro shares how a gut instinct, a relentless belief in potential, and a risky pitch inside a boardroom at Nike rewrote the rules of sports marketing.From nearly walking away after Jordan leaned toward Adidas, to the quiet resolve that kept him in the game, Sonny reveals the turning points, personal battles, and behind-the-scenes moments that led to one of the most impactful deals in sports history.It’s a revealing look at ho...
2025-05-1337 min
The Coach Mark Gottfried ShowEp. #64 | Sonny Vaccaro | The Coach Mark Gottfried ShowIn this episode of the The Coach Mark Gottfried Show, Coach Gottfried sits down with the legendary Sonny Vaccaro. Known for his monumental impact on basketball, Vaccaro shares stories of his journey from humble beginnings to becoming a pivotal figure in the sports industry. He discusses his role in signing Michael Jordan to Nike, the founding of the Dapper Dan Roundball Classic, and his influence on young basketball stars like Kobe Bryant. Vaccaro also reflects on personal challenges, his work with Adidas, and the landmark Ed O’Bannon case that transformed college athletics. This episode is a testament to Vaccaro’s en...
2025-04-101h 17
The Jim Rome Podcast357 - Sonny Vaccaro - 4/9/2025Sonny Vaccaro on his new memoir: 'Legends and Soles,' his falling out with Nike, how Adidas let LeBron get away, why the Ed O’Bannon lawsuit is his proudest achievement and much more. Learn more about your ad choices. Visit podcastchoices.com/adchoices
2025-04-1045 min
Unofficial Partner PodcastUP467 The Man Who Signed Michael Jordan: The reality behind the Air Movie, Nike and Matt DamonSonny Vaccaro was the pivotal figure behind Michael Jordan's groundbreaking deal with Nike, which remains one of the most storied contracts in sports business history. So good they made a movie about it, "Air", in which Vaccaro was played by Matt Damon, with Ben Affleck in the Phil Knight role. Vaccaro's book Legends & Soles: Business, Creativity and Basketball – A Memoir of an Improbable Life is the long-awaited memoir from one of the great American sports business insiders, telling the reality behind the film and shining a light in to the culture of Nike then and now.
2025-04-0136 min
Arroe Collins All Level Sports...The Authentic Basketball Story Of Sonny Vaccaro With Armen Keteyian Legends Of SolesIn Legends and Soles, Sonny Vaccaro, in collaboration with 11-time Emmy-award winner and six-time New York Times bestselling author Armen Keteyian, peels back the layers of sensational media stories and headlines, providing an unvarnished look at his pivotal role not only in Michael Jordan's ascent as arguably the world's most famous-and richest-athlete, but Vaccaro's other consequential relationships, including those with Hall of Famers Kobe Bryant and Tracy McGrady. He reflects on the crushing disappointments, as well, detailing the shocking eleventh hour betrayal by Adidas that led to the loss of a then-18-year-old phenom, LeBron James. He describes reaching a car...
2025-03-3018 min
Arroe Collins: Unplugged & Totally UncutThe Authentic Basketball Story Of Sonny Vaccaro With Armen Keteyian Legends Of SolesIn Legends and Soles, Sonny Vaccaro, in collaboration with 11-time Emmy-award winner and six-time New York Times bestselling author Armen Keteyian, peels back the layers of sensational media stories and headlines, providing an unvarnished look at his pivotal role not only in Michael Jordan's ascent as arguably the world's most famous-and richest-athlete, but Vaccaro's other consequential relationships, including those with Hall of Famers Kobe Bryant and Tracy McGrady. He reflects on the crushing disappointments, as well, detailing the shocking eleventh hour betrayal by Adidas that led to the loss of a then-18-year-old phenom, LeBron James. He describes reaching a car...
2025-03-2818 min
Arroe Collins Unplugged and Totally UncutThe Authentic Basketball Story Of Sonny Vaccaro With Armen Keteyian Legends Of SolesIn Legends and Soles, Sonny Vaccaro, in collaboration with 11-time Emmy-award winner and six-time New York Times bestselling author Armen Keteyian, peels back the layers of sensational media stories and headlines, providing an unvarnished look at his pivotal role not only in Michael Jordan's ascent as arguably the world's most famous-and richest-athlete, but Vaccaro's other consequential relationships, including those with Hall of Famers Kobe Bryant and Tracy McGrady. He reflects on the crushing disappointments, as well, detailing the shocking eleventh hour betrayal by Adidas that led to the loss of a then-18-year-old phenom, LeBron James. He describes reaching a c...
2025-03-2818 min
Arroe Collins View From The Writing InstrumentThe Authentic Basketball Story Of Sonny Vaccaro With Armen Keteyian Legends Of SolesIn Legends and Soles, Sonny Vaccaro, in collaboration with 11-time Emmy-award winner and six-time New York Times bestselling author Armen Keteyian, peels back the layers of sensational media stories and headlines, providing an unvarnished look at his pivotal role not only in Michael Jordan's ascent as arguably the world's most famous-and richest-athlete, but Vaccaro's other consequential relationships, including those with Hall of Famers Kobe Bryant and Tracy McGrady. He reflects on the crushing disappointments, as well, detailing the shocking eleventh hour betrayal by Adidas that led to the loss of a then-18-year-old phenom, LeBron James. He describes reaching a car...
2025-03-2818 min
The Tim DeMoss Show PodcastSonny Vaccaro (visionary sports marketer), Armen Keteyian (Emmy award-winning journalist), Ione Skye (actress) and Jonathan Roumie (The Chosen)Sonny Vaccaro (visionary sports marketer known for his time with Nike, Adidas & Reebok and the signings of Michael Jordan and Kobe Bryant) and 11x Emmy-Award winning journalist Armen Keteyian check in regarding their new book, Legends and Soles: The Memoir of an American Original. Vaccaro was the catalyst behind the landmark Supreme Court decision giving NIL rights to thousands of college athletes. He is a Pennsylvania native and mentions the importance the city of Philadelphia played in his life. Ione Skye (actress and daughter of Scottish folk singer-songwriter Donovan) Zooms in to discuss her new book Say Eve...
2025-03-2549 min
Big East RewindBig East Rewind Episode 144: Featuring Mike Vaccaro New York Post ColumnistSt. Bonaventure alum and sports columnist at the New York Post Mike Vaccaro jumped on the Big East Rewind to share some hoop stories with Chuck and Sonny prior to the Big East Tournament.
2025-03-181h 06
The Intrepid FilmographersAir | Films of Ben AffleckOur Ben Affleck miniseries comes to an end with Air (2023), the story of how Nike landed Michael Jordan and changed the sneaker industry forever. Directed by Affleck and starring Matt Damon, Jason Bateman, Viola Davis, Chris Tucker, and Affleck himself as Nike co-founder Phil Knight, Air blends corporate drama, sports mythology, and sharp-witted humor into one of the most entertaining business movies in years.Bobby Shortle and Nick Rocco Scalia discuss Affleck’s return to form, Matt Damon’s performance as the determined Sonny Vaccaro, and whether the film manages to make the signing of a sh...
2025-03-161h 36
Pete McMurray ShowThis is the guy who signed Michael Jordan to his first Nike shoe deal and here's why he got firedThere is a new book out called, 'Legends and Soles'Co-written by Sonny Vaccaro and a guy we loved watching on HBO’s 'Real SPORTS' ARMEN KETEYIANSonny and Armen talk:-How true is the movie 'AIR'-How much was Michael's Nike deal in 1984 and for how long-He brought in hundreds of millions of dollars to Nike and one day he walked in and was FIRED by Nike founder Phil Knight
To subscribe to The Pete McMurray Show Podcast just click here
2025-03-1512 min
HarperCollins PublishersLegends and Soles: Business, Creativity and Basketball – A Memoir of an Improbable Life, By Sonny Vaccaro, With Armen Keteyian, Read by Ari Fliakos, Pam Vaccaro and Sonny VaccaroThe brilliant autobiography from the ‘saviour of Nike’
If you’re a sneaker head, you know him as the Savior of Nike. If you’ve watched Air you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes. Legends and Soles tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.
Written in collaboration with six-time New York Times bes...
2025-03-1104 min
Arroe Collins Like It's LiveThe Authentic Basketball Story Of Sonny Vaccaro With Armen Keteyian Legends Of SolesIn Legends and Soles, Sonny Vaccaro, in collaboration with 11-time Emmy-award winner and six-time New York Times bestselling author Armen Keteyian, peels back the layers of sensational media stories and headlines, providing an unvarnished look at his pivotal role not only in Michael Jordan's ascent as arguably the world's most famous-and richest-athlete, but Vaccaro's other consequential relationships, including those with Hall of Famers Kobe Bryant and Tracy McGrady. He reflects on the crushing disappointments, as well, detailing the shocking eleventh hour betrayal by Adidas that led to the loss of a then-18-year-old phenom, LeBron James. He describes reaching a car...
2025-03-0918 min
Sports By The BookEpisode 531: Sonny Vaccaro on New Book 'Legends and Soles' with brother Jimmy VaccaroJoin our Sports Book Crew as they share their expert sports betting advice on 'Sports By The Book' here at the South Point Studio.Special Guests: Jimmy Vaccaro and Sonny Vaccaro.
2025-03-071h 46
The Dan Patrick ShowHR 2 - Who's in the Stafford sweepstakes, Sonny VaccaroDan's wife doesn't understand the NFL Combine. Dan discusses the potential deals that await Rams quarterback Matthew Stafford on the NFL market. Long-time sports marketing executive and basketball power broker Sonny Vaccaro joins the show to discuss his new book and the strained relationships within the world of basketball he's felt over the years.See omnystudio.com/listener for privacy information.
2025-02-2841 min
NBA on ESPNThe Hoop Collective: The Definitive Western Conference Finals Contenders, Cavs-Celtics Battle & Legendary Sonny Vaccaro StoriesBrian Windhorst is joined by ESPN's Tim Bontemps and Tim MacMahon to dish out the teams that truly have a chance to get to the NBA Finals from the Western Conference, break down an interesting statement from Gregg Popovich and preview a potentially telling matchup between the Cavs & Celtics. Then, renowned journalist & author Armen Keteyian joins to talk his new book 'Legends and Soles: The Memoir of an American Original' on the legendary Sonny Vaccaro including some wild stories about LeBron James, Michael Jordan and Kobe Bryant. Learn more about your ad choices. Visit podcastchoices...
2025-02-2855 min
Brian Windhorst & The Hoop CollectiveThe Definitive Western Conference Finals Contenders, Cavs-Celtics Battle & Legendary Sonny Vaccaro StoriesBrian Windhorst is joined by ESPN's Tim Bontemps and Tim MacMahon to dish out the teams that truly have a chance to get to the NBA Finals from the Western Conference, break down an interesting statement from Gregg Popovich and preview a potentially telling matchup between the Cavs & Celtics. Then, renowned journalist & author Armen Keteyian joins to talk his new book 'Legends and Soles: The Memoir of an American Original' on the legendary Sonny Vaccaro including some wild stories about LeBron James, Michael Jordan and Kobe Bryant. Learn more about your ad choices. Visit podcastchoices...
2025-02-2855 min
Embrace A Binge-Worthy Full Audiobook On Your Commute.Legends and Soles by Sonny Vaccaro, Armen KeteyianPlease visithttps://thebookvoice.com/podcasts/2/audible/59123to listen full audiobooks.
Title: Legends and Soles
Author: Sonny Vaccaro, Armen Keteyian
Narrator: Ari Fliakos, Pam Vaccaro, Sonny Vaccaro
Format: mp3
Length: 9 hrs and 43 mins
Release date: 02-27-25
Ratings: Not rated yet
Genres: Basketball
Publisher's Summary:
If you’re a sneaker head, you know him as the Savior of Nike. If you’ve watched Air you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes. Legends and Soles tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knigh...
2025-02-279h 43Immerse Yourself In This Vivid Full Audiobook And Feel The Difference.Legends and Soles by Sonny Vaccaro, Armen KeteyianPlease visithttps://thebookvoice.com/podcasts/2/audible/59123to listen full audiobooks.
Title: Legends and Soles
Author: Sonny Vaccaro, Armen Keteyian
Narrator: Ari Fliakos, Pam Vaccaro, Sonny Vaccaro
Format: mp3
Length: 9 hrs and 43 mins
Release date: 02-27-25
Ratings: Not rated yet
Genres: Basketball
Publisher's Summary:
If you’re a sneaker head, you know him as the Savior of Nike. If you’ve watched Air you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionized the payment structure of endorsements for athletes. Legends and Soles tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knigh...
2025-02-279h 43
Sports Marketing News DailyThe Trailblazer Behind Basketball's Marketing Revolution: Sonny Vaccaro's Transformative Impact Deserves Hall of Fame RecognitionSonny Vaccaro, a pivotal figure in the intersection of sports and marketing, remains noticeably absent from the Naismith Memorial Basketball Hall of Fame, despite his undeniable influence on the game's commercial landscape. Known for orchestrating Michael Jordan's groundbreaking signing with Nike, Vaccaro was instrumental in transforming how athletes and brands collaborate, revolutionizing sports marketing in the process.In the 1980s, the signing of Jordan was a seismic shift not only for Nike but also for the sports industry. Vaccaro's visionary approach introduced the concept of aligning athletes with brands, thus creating personal branding opportunities that had not previously...
2025-02-2503 min
Embrace A Binge-Worthy Full Audiobook On Your Commute.Legends and Soles by Sonny VaccaroPlease visithttps://thebookvoice.com/podcasts/2/audible/59079to listen full audiobooks.
Title: Legends and Soles
Author: Sonny Vaccaro
Narrator: Armen Keteyian, Sonny Vaccaro, Ari Fliakos, Pam Vaccaro
Format: mp3
Length: 9 hrs and 44 mins
Release date: 02-25-25
Ratings: 5 out of 5 stars, 22 ratings
Genres: Basketball
Publisher's Summary:
Written in collaboration with six-time New York Times bestselling author Armen Keteyian, Legends and Soles provides context and truth to the sensational media stories and headlines. Filled with in-depth stories and photos illuminating some of Sonny’s most treasured career memories, Legends and Soles is the long-awaited memoir of a giant of American sports.
2025-02-259h 44
CNBC SportThe "Savior of Nike" Sonny Vaccaro & Author Armen Keteyian 2/20/25CNBC's Sara Eisen sits down with sports marketing legend Sonny Vaccaro along with author & journalist Armen Keteyian about Vaccaro's new book "Legends and Soles: The Memoir of an American Original." They discuss Vaccaro's seminal role in signing Michael Jordan at Nike, his firing from Nike and falling out with co-founder Phil Knight, Vaccaro's involvement in O'Bannon v. NCAA that opened the floodgates for college athlete compensation, the future of NIL , and the outlook for the sports shoes & apparel industry. Legends and Soles: The Memoir of an American Original Legends and Soles: The Memoir of an American Original Legends and...
2025-02-2021 min
The Transaction Report with Steve FeuersteinThe Godfather of the Michael Jordan Deal: Nike's Sonny Vaccaro's Influence on Sports and Business‘Sole Man’ Sonny Vaccaro introduced the world to athlete-sponsored sneakers and recounts business tactics he used when negotiating for brands such as Nike, Adidas, and Reebok on this edition of The Transaction Report.
2024-10-1147 min
The Lives They're LivingJason Zengerle on Sonny VaccaroJason Zengerle is a contributing writer for the New York Times Magazine, where he covers politics and national affairs. He previously wrote for at GQ, New York Magazine, and the New Republic. He’s working on a book tentatively titled Hated by All the Right People: Tucker Carlson and the Unraveling of the Conservative Mind. His subject is Sonny Vaccaro, probably the only person who has been described both as a sneaker pimp and the moral conscience of colleges sports. Jason first wrote about Vaccaro in the New Republic in 2008.
2024-09-0331 min
The Far MiddlePower ShiftThe Far Middle episode 160 begins with a sports dedication to Sonny Vaccaro, a game-changing figure at the intersection of sports, business, marketing, and fashion.
Nick discusses Vaccaro's journey from a schoolteacher to a pivotal player in Nike's entry into the basketball market, including Vaccaro’s strategy of paying college coaches to have their teams wear Nike shoes, leading to a significant increase in Nike's presence in basketball. Vaccaro’s most notable achievement was convincing Nike to sign Michael Jordan, leading to the creation of the highly successful Air Jordan line (the subject of the 2023 film, Air).
V...
2024-06-1226 min
Hollywood GoldAIR: How Michael Jordan Got Viola Davis to Play His MomProducers Jason Michael Berman and Jordan Moldo talk about the kismet involved in assembling the perfect team to tell Sonny Vaccaro's story in AIR. From the marriage of sports, movies, and aritst equity in the production comapnies, to Ben Affleck boarding as director, to securing the dream cast and the blessings of Sonny, Michael Jordan, and Nike, the producers describe a production that felt like walking on air. Ben Affleck was a true leader, taking it upon himself to meet Michael Jordan, and then bowing out of the lead role of Sonny and switching with Matt Damon in service of...
2023-11-0153 min
Remarkable Content with Ian FaisonAir: B2B Marketing Lessons from Nike’s Creation of the Air Jordan with Martha Aviles, VP of Marketing at GigsterFans of your brand are one step away from becoming advocates for your company. Help them cross that line by sweetening the deal.Because if you can get fans to talk about why they love doing business with you, it’s the most effective way to do marketing; word of mouth is an extremely powerful tool proven to make sales. According to a Nielsen report, “92% of consumers around the world say they trust word-of-mouth or recommendations from friends and family, above all other forms of advertising.” And when you can offer a referral program for custome...
2023-10-0549 min
Be Like MikeSonny Vaccaro (Part 4)In my fourth and final conversation with Sonny Vaccaro we discuss his career after leaving Nike, including his efforts to sign both Kobe Bryant and LeBron James for Adidas, which features an interesting discussion of the similarities between Michael Jordan and Kobe Bryant. We also discuss Vaccaro's role as a consultant on the movie Air, including the feedback he provided related to Matt Damon's wardrobe. Finally, the conversation is capped off by a discussion of Vaccaro's enduring role and legacy of helping athletes secure their own NIL rights.
2023-09-1854 minIra On SportsIra On Sports - Sonny Vaccaro 082423Ira On Sports - Sonny Vaccaro 082423 by Ira On Sports
2023-09-0424 minBe Like MikeSonny Vaccaro (Part 3)In my third conversation with Sonny Vaccaro, we discuss his impressions of the meeting at Nike headquarters with Michael and his family, the negotiations between Rob Strasser and David Falk to sign Jordan, and his exit from Nike in August of 1991.
2023-08-2831 minBe Like MikeSonny Vaccaro (Part 2)In the second part of my conversation with Sonny Vaccaro, we discuss the "hunch" that Vaccaro had about Michael Jordan after watching him play at the 1982 NCAA Championship Game in New Orleans. We also discuss the meeting in the Spring of 1984 in which Vaccaro met with Nike's Rob Strasser and Howard Slusher to discuss the brand's basketball strategy moving forward, a meeting that was portrayed in Air. He also details the first time he met Jordan at Tony Roma's in Santa Monica during training camp for the Olympics in the summer of 1984, and the occurrence at the end of...
2023-08-1432 minBe Like MikeSonny Vaccaro (Part 1)In part one of my conversation with legendary Nike, Adidas, and Reebok executive Sonny Vaccaro, we discuss how a scholarship football player who never played a down at Youngstown State University created the first high school basketball all-star game and became one of the most influential shoe executives in history.
2023-07-2637 min
MovieBuffs PodcastMain Set - AirDid you know Ben Affleck is a talented director? His latest release was the movie Air, which highlights the signing of Michael Jordan to the shoe company Nike. At the time, Nike was a small running shoe company that was struggling to sign premier athletes. Also, it was widely believed that Michael Jordan had no desire to sign with Nike. Air shows the turn of events that occur as Sonny Vaccaro pulls off one of the biggest business moves, which changes the trajectory of two now mega-sized brands. In this episode of the MovieBuffs Podcast, hosts Ronald Trujillo and Tyler...
2023-06-3033 min
Up NextThe Man Depicted in the Movie "Air" & the "Savior of Nike," Sonny VaccaroJamal and Khalid are joined by the legendary grassroots basketball pioneers, Sonny Vaccaro and Gary Charles. The four talk about Vaccaro's work at Nike that led to his depiction in the movie "Air," his background, how/why he ventured into grassroots basketball, ABCD Camp stories, the rise of the sneaker companies (sneaker wars), NIL, Ed O'Bannon, LeBron James, Kobe Bryant and much, much more.
2023-06-071h 36
The American Fan 365Sonny Vaccaro tells some wild stories - Tmac , Genji & Tark! Nuggets vs Heat Game 3 Predictions 🏀Josh & Ro are joined by the legend Sonny Vaccaro coming to you Live from Sticky Paws Studios in Las Vegas, Nevada.
2023-06-051h 15
Paul Pickett PodcastSonny Vaccaro explains how Michael Jordan's shot vs. Georgetown was a designed playSonny Vaccaro explains how Michael Jordan's shot vs. Georgetown was a designed play
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2023-06-0435 min
My First MillionBusiness Breakdown Duel & The Story of Nike's Sonny VaccaroShaan's Free Workshop --> http://bit.ly/3INb6EV Episode 461: Shaan Puri (@ShaanVP) and Sam Parr (@TheSamParr) engage in a business breakdown duel where they dive deep into some interesting businesses. Vote for the winner of the duel in the comments. Plus, the story of Nike's Sonny Vaccaro.Want to see more MFM? Subscribe to the MFM YouTube channel here.Check Out Shaan's Stuff:* Power Writing Course* Daily NewsletterCheck Out Sam's Stuff:...
2023-06-011h 07
GirlChatSportsEp 331: ABIS, Advancement of Blacks In Sports w/Gary Charles, Sonny Vaccaro & Ndidi Massay. Plus NBA & NHL Finals.The ladies have been blessed to have a trio of exceptional guests on this week. The Advancement of Blacks in Sports (ABIS) 2nd annual “Champions & Legends” in in Las Vegas this week at Caesar’s Hotel & Casino, and Mo & Mel are joined by CEO & Founder Gary Charles, Sports Marketing LEGEND Sonny Vaccaro and CBS Sports VP of Workplace Culture & Diversity Initiatives Ndidi Massay. Needless to say, this show is one for the record books, the vast amount of knowledge not only in sports but marketing, diversity & inclusion and racial equality! Gary Charles gives background on how ABIS came to fruition...
2023-06-011h 04
Professor and The Pundit: A Michigan Football PodcastApologies to Sonny Vaccaro | S1 Ep4Thanks for supporting Season 1! Steve and Greg cover these topics and more:
➡️A listener question on the U-M apparel contract sparks a chat about these deals and on Sonny Vaccaro, the Nike/Adidas shoe-marketing wizard portrayed by Matt Damon in the movie 'Air'
➡️Speaking of money, we give our spin on the mess (as we've learned) concerning the Big Ten TV contract. And why Kevin Warren isn't getting his bonus.
➡️Following up on the ACC conference drama, Big Ten expansion, and the considerations of the big schools keeping their share of the posts...
2023-05-3142 min
The Construction Leadership Podcast with Bradley Hartmann337 :: Air, The New Movie About Nike and Sonny Vaccaro :: Excerpt From Yes, Fear WorksIn episode 337, Bradley shares an excerpt from his upcoming book, Yes Fear Works, But There's a Better Way and examines Nike's early strategy in becoming a leader in basketball shoe sales, focusing on the role of Sonny Vaccaro. Vaccaro's tactics, such as paying coaches to wear Nike shoes, helped the brand gain prominence in the market. Bradley emphasizes the significance of strategy and its alignment with tactics to achieve objectives and points out the consequences of a lack of strategy in the Nike-Vaccaro partnership, leading to backlash. This episode is brought to you by The Simple Sales Pi...
2023-05-2524 min
FilmDrunk FrotcastFrotcast 545: ‘Air’ With Joey DevineThe Frotcast is back with another together-in-the-studio episode! It was just like old times this week, with Vince in LA to record live with Matt at Frot Studio South, and Roundball Rock host Joey Devine guesting, to talk about an actual movie.
This week we all saw Air, the heartwarming story of how Sonny Vaccaro got Michael Jordan to come to Nike starring Matt Damon as Vaccaro and Ben Affleck (who also directed) as Nike’s Phil Knight. Is Ben Affleck a good director? Do all 80s movies look the same now? Does Nike really need a pu...
2023-05-241h 26Ira On SportsIra On Sports - Sonny Vaccaro Part 2Ira On Sports - Sonny Vaccaro Part 2 by Ira On Sports
2023-05-1626 min
Back to BlackAIRDr E and Angie discuss the 2023 movie AIR! In 1984, Nike's talent scout Sonny Vaccaro, played by Matt Damon, takes the gamble of his career to sign Michael Jordan. Sonny has to first convince Michael's mother, Deloris Jordan, played by the supremely talented Viola Davis. Come have a listen!https://www.instagram.com/backtoblack_podThis podcast is produced and edited by waxpoetfilms.com
2023-05-1348 min
Movie Reviews – WTOP NewsReview: Matt Damon, Ben Affleck’s ‘Air’ drops on Prime Video and it’s a total slam dunk
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WTOP's Jason Fraley reviews 'Air'
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When Matt Damon and Ben Affleck reunited 25 years after “Good Will Hunting” (1997) to film the underdog Air Jordan biopic “Air,” they initially expected to release it straight to streaming on Amazon Prime Video.
However, a shifting pandemic business model and positive buzz about the movie inspired them to release it first in theaters, grossing $85 million at the global box office. It was proof...
2023-05-1200 minIra On SportsIra On Sports - Sonny Vaccaro 042523 Part 1Ira On Sports - Sonny Vaccaro 042523 Part 1 by Ira On Sports
2023-05-0831 min
The Paul Zeise ShowSonny Vaccaro 5/3Sonny Vaccaro joins the show to discuss his time as an executive at Nike, as well as his connection to the Pittsburgh area.
2023-05-0311 min
The Paul Zeise ShowSonny Vaccaro 5/3Former Nike executive, Sonny Vaccaro, joins the show to discuss how he changed footwear endorsement deals, and his connection to Pittsburgh.
2023-05-0311 min
Real Talk with SadieAsanté Deshon | AIR movieMichael Jordan, Nike, and Sonny Vaccaro ring a bell? How about Asanté Deshon? Well get ready to know his name who had a breakthrough role in the 2023 hit movie, AIR playing a charismatic and witty 711 clerk. You may also know him from the TV series Chicago Fire and 9-1-1. Asanté grew up in the south side of Chicago overcoming obstacles from bullying to figuring out if he wants to continue with college. Despite the challenges he has put in incredible work making a huge name for himself so get ready!AIR movie is about Son...
2023-05-021h 02
Real Talk with SadieAsanté Deshon | AIR MovieMichael Jordan, Nike, and Sonny Vaccaro ring a bell? How about Asanté Deshon? Well get ready to know his name who had a breakthrough role in the 2023 hit movie, AIR playing a charismatic and witty 711 clerk. You may also know him from the TV series Chicago Fire and 9-1-1. Asanté grew up in the south side of Chicago overcoming obstacles from bullying to figuring out if he wants to continue with college. Despite the challenges he has put in incredible work making a huge name for himself so get ready! AIR movie is about Son...
2023-05-011h 02
The Dr. Ward Bond ShowEP 293 - Actress Gabrielle Bourne about her role in “AIR” & Her DIY Home ProjectsGearing up for the highly anticipated film AIR, actress, writer and producer Gabrielle Bourne stars alongside Matt Damon and Ben Affleck in the duo’s most recent project.
AIR tells the incredible story of ‘Sonny Vaccaro’ and Nike as they pursue basketball rookie Michael Jordan, and creating a partnership that revolutionizes the world of sports and contemporary culture. In the film. Gabrielle Bourne brings to life ‘Tiffany,’ Matt Damon’s ‘Sonny Vaccaro’s’ right hand woman.
Many of you may have seen Gabrielle in TNT’s “Animal Kingdom,” FOX’s “Pitch,” THE HATRED, as well as Disney’s “I Didn’t Do It,” to name a few.
And she is a...
2023-04-2026 min
We Watch It!Air - MAIN REVIEW: With Special Guest Host, Emily Githens“A shoe is just a shoe until my son steps into it.” In this episode of the “We Watch It!” podcast, your hosts Cody Aaron Hanify, Shannon Mahaffey, and special guest Emily Githens, dive into the history of shoe salesman Sonny Vaccaro and how he led Nike in its pursuit of the greatest athlete in the history of basketball, Michael Jordan, as depicted in the movie “Air.” But before they get into the movie, they take a moment to get to know Emily and her love for movies, and take a trip down memo...
2023-04-171h 23
We Watch It!Air - MAIN REVIEW: With Special Guest Host, Emily Githens“A shoe is just a shoe until my son steps into it.” In this episode of the “We Watch It!” podcast, your hosts Cody Aaron Hanify, Shannon Mahaffey, and special guest Emily Githens, dive into the history of shoe salesman Sonny Vaccaro and how he led Nike in its pursuit of the greatest athlete in the history of basketball, Michael Jordan, as depicted in the movie “Air.” But before they get into the movie, they take a moment to get to know Emily and her love for movies, and take a trip down memory lane with Shannon. Then, the three hosts discuss...
2023-04-171h 23
Vocalo RadioThe Reel Critic Reviews 'Air: Courting A Legend'This week on “The Reel Critic,” resident film critic Reggie Ponder discusses ‘Air: Courting A Legend,’ the new film detailing Sonny Vaccaro and Nike’s 1984 pursuit of NBA rookie Michael Jordan for a partnership which would revolutionize sports and popular culture. Matt Damon stars as Vaccaro and Viola Davis as Deloris Jordan, plus several more big names portraying key players in the partnership.
"The Reel Critic" is hosted and produced by Reggie Ponder. Follow Reggie on Twitter and Instagram @TheReelCritic, and on Facebook @ReggieTheReelCritic.
2023-04-1403 minThe Reel CriticThe Reel Critic Reviews ‘Air: Courting A Legend’This week on “The Reel Critic,” resident film critic Reggie Ponder discusses ‘Air: Courting A Legend,’ the new film detailing Sonny Vaccaro and Nike’s 1984 pursuit of NBA rookie Michael Jordan for a partnership which would revolutionize sports and popular culture. Matt Damon stars as Vaccaro and Viola Davis as Deloris Jordan, plus several more big names portraying key players in the partnership.
"The Reel Critic" is hosted and produced by Reggie Ponder. Follow Reggie on Twitter and Instagram @TheReelCritic, and on Facebook @ReggieTheReelCritic.
2023-04-1403 min
Movieguide® RadioAirAIR is a comical drama about how the shoe company, Nike, landed its game-changing account with basketball rookie and future superstar Michael Jordan in 1984. Nike’s basketball expert, Sonny Vaccaro, has seen clips of Michael playing in high school, college and the Olympics. He thinks Nike should build a shoe around Michael instead of seeking endorsements from several players. He faces opposition to his idea at Nike and with Michael’s agent. Michael himself really isn’t all that impressed with Nike’s line of running shoes. He prefers Converse shoes. However, Sonny learns that Michael’s wise mother, Deloris, makes all...
2023-04-1302 min
Say'in SocietyAIR Jordan Full Spoiler Movie Review In this episode, we take a deep dive into the film AIR that explores Nike's quest to sign Michael Jordan to their brand. The film follows the story of Sonny Vaccaro, an executive at Nike who's job is not well defined. Against all odds, Vaccaro had a gut feeling that Michael Jordan was destined for greatness and that he had to sign him to Nike.The film takes us on a thrilling journey through the intense competition between Nike, Adidas, and Converse to secure the signature of the young basketball prodigy. We see how Sonny Vaccaro's passion and determination led...
2023-04-1221 min
Navigating Sports BusinessHighlight: Sonny Vaccaro In celebration of the new movie, Air, which tells the story of Sonny Vaccaro and Nike's recruiting of Michael Jordan, we're featuring Sonny telling part of that story on our podcast in 2021. Sonny (played in the movie by Matt Damon), mentions Rob Strasser (Jason Bateman), and David Falk (Chris Messina), and details his strategy for recruiting not just Michael Jordan, but Kobe Bryant and LeBron James as well. Listen to the full episode here: https://nvgt.com/podcast?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=2b610fe64ef86203d04d179...
2023-04-1202 min
Phoenix FM Film ReviewsPhoenix FM Film Reviews - 6 April 2023This week Mark reviews:
The Super Mario Bros. Movie - Plumber Mario teams up with Princess Peach to save his brother Luigi from the evil Bowser.
Air - Sonny Vaccaro is a shoe salesman in the basketball division of Nike. With the department losing players to other sports brands, Sonny decides to pursue the signing of the soon-to-be greatest basketball player of all time: Michael Jordan.
Operation Fortune: Ruse de Guerre - Special Agent Orson Fortune and his team of operatives recruit one of Hollywood’s biggest movie st...
2023-04-0633 min
The Full Go with Jason GoffThe Origins of ‘Air’ With the Man That Signed MJ: Sonny Vaccaro | Ep. 228‘The Full Go’ is back as Jason reacts to the Bulls’ horrible loss against the Atlanta Hawks (3:20)—a match in which the Bulls were not in the game at all. Jason wonders why this late in the season the Bulls still can’t consistently play hard from night to night (12:07). Despite the ugliness of the Bulls’ loss, the podcast's main event today features the sports marketing giant responsible for the Michael Jordan marketing machine: Sonny Vaccaro (16:11). He joins the show to discuss the movie ‘Air’ and the story of how he and Nike signed Michael Jordan (37:12).Host: Jason Goff
2023-04-051h 05
Basketball History 101Episode 139 - The Air JordanSonny Vaccaro changed the advertisement game forever when he paid college teams to wear Nike shoes, inventing the idea of endorsements in basketball, and for the upstart company's next big play, the bosses wanted to sign 20 NBA players to contracts for generic Nike shoes like Converse had done. Vaccaro, however, had an idea. A young player named Michael Jordan was just entering the league, and while he was good in college, that was no certain guarantee of his future stardom in the pros. But against all odds, Vaccaro convinced Nike to go all in on Jordan and create a...
2023-04-0425 min
Actors With Issues with Juan Ayala170. Gabrielle Bourne, "AIR"In today’s episode, we speak with actress, producer and DIY expert Gabrielle Bourne, who stars alongside Matt Damon and Ben Affleck in the upcoming film AIR, which will be in theatres April 5th. The movie follows the story of Sonny Vaccaro and how he led Nike in pursuit of who would become the greatest basketball player in history, Michael Jordan.
Gabrielle plays Sonny’s right-hand woman Tiffany, and she talks with us all about her experience working on the new film, which was originally meant to be a one-day shoot for her and ende...
2023-04-0323 min
Smith & JonesSonny Vaccaro On Signing MJ + Chuck Swirsky on The BullsEric Smith And Paul Jones are back with a new episode featuring former Nike Executive Sonny Vaccaro! They talk about the new movie 'Air' on his pursuit of Michael Jordan and what separated him from other athletes at the time. How did he elevate Nike to new levels? Former Raptors and current Bulls radio play by play voice Chuck Swirsky then joins the guys to go over the Bulls season and promote his new book "Always A Pleasure". Finally, former NBA player Jim Jackson joins the guys to talk about the Heats season so far, how the play-in has...
2023-03-311h 00
The DC Coaches Basketball PodcastSONNY VACCARO (Year 6, Episode 17)All the Coaches check in this week. Before Sonny Vaccaro joins, the Coaches have a chance to talk about last week's games as well as previewing the Sweet 16. The college coaching carousel has begun, and the dominos have begun to fall. Get your popcorn ready folks, Air is the real deal and Sonny loves who is playing him. Why wouldn't Sonny be played by Matt Damon! Sonny gives you the skinny on the movie, and he doesn't hold back on his views on NIL and when he started having thoughts on the subject. Sonny's a coach's best friend. Ask the Coaches!
2023-03-231h 42
Documentary Diehards69. Sonny Vaccaro, Nike vs Adidas, S FoodsDocumentary reviewed: "Sole Man."
Sam, Ren, Nic dive into the career of Sonny Vaccaro, the man responsible for Michael Jordan signing with Nike. They discuss his role in how the basketball evolution evolved from the 1980's to present day. They play a game of Mt. Rushmore with foods that start with the letter S. Don't miss Sam's beautiful sandwich song. Plus, Ren pitches an idea for a documentary about Shohei Ohtani.
2023-03-1051 min
Straight Fire with Jason McIntyreJa Morant Needs to Cool it Down + Legendary Sports Marketing Executive Sonny VaccaroOn today's episode, Jason kicks things off with a few thoughts on the latest wild allegations to come out regarding Memphis Grizzlies superstar Ja Moran. What the heck is this going thinking about these days?!? Later, legendary sports marketing executive Sonny Vaccaro swings by to discuss the upcoming movie ‘Air’ starring Ben Affleck and Matt Damon about his courtship of Michael Jordan when he worked at Nike, how the actual deal with MJ came to be, why he believes his work with Ed O’Bannon is just as important as anything he ever did with Jordan, why he’s credited...
2023-03-0246 min
Satellite SistersREPLAY: Nike's Phil Knight about his memoir Shoe DogToday's Satellite Sisters Podcast is a replay of a conversation with Nike Co-Founder and Creator Phil Knight about his new memoir Shoe Dog, the story of Nike's early days. This episode first aired in May 2016 and is rereleased now in anticipation of the new Ben Affleck/Matt Damon movie AIR, in which Ben plays Phil Knight and Matt plays Sonny Vaccaro. Both Liz Dolan and Lian Dolan worked at Nike and our conversation today will focus on what made the corporate culture at Nike unique and special and took the business from the trunk of Phil's car to a 30...
2023-02-2137 min
Chris Vernon ShowGrizz Win Game 2 + Sonny Vaccaro - 4/20/22On today's show: Grizzlies win Game 2 over Minnesota + absurd first quarter + Xavier Tillman and Grizz going small + KAT in foul trouble and more (3:00). Sonny Vaccaro, the Godfather of Grassroots Basketball, joins the show live on the phone to talk about news that a movie is being made about him by Ben Affleck and Matt Damon (48:50). Deebo Samuel wants a trade + we'll touch on the NBA Playoffs tonight (1:04:46).
Watch LIVE at noon, weekdays on YouTube and the Grizzlies App: bit.ly/MemGrizzApp
Watch today's full show at: youtube.com/grindcitymedia
2022-04-201h 31
The Complex Sneakers PodcastREPLAY: Sonny Vaccaro Talks Signing Michael Jordan to Nike and Kobe Bryant to AdidasThe Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne and Matt Welty. This week the guys host Sonny Vaccaro, one of the most influential sneaker marketing executives of all time. He single handedly changed the way sneaker deals were ideated, created, and executed. Sonny Vaccaro was responsible for some of the most impactful deals of all time such as Michael Jordan and Kobe Bryant. The guys get into how he got his start, his relationship with some of the big brands now, and his thoughts on the sports documentary series, The Last Dance. Hosted on Acast...
2022-01-141h 33
Navigating Sports Business27. Sonny Vaccaro - Sports Marketing Innovator and Athlete Advocate With decades of experience working for Nike, Adidas, and later Reebok, Sonny Vaccaro is one of the most significant figures in the history of sports marketing. His work played a large role in shaping the current marketing landscape in college athletics. Beyond that, his personal war with the NCAA, and his recruiting of Ed O'Bannon to the now famous Supreme Court case, had a direct impact on the implementation of NIL rule changes in 2021. Details: 2:05 - Name, Image, Likeness 6:10 - Sonny & the NCAA 10:30 - Ed O’Bannon & th...
2021-08-1150 min
The Complex Sneakers PodcastSonny Vaccaro Talks Signing Michael Jordan to Nike and Kobe Bryant to AdidasThe Complex Sneakers Podcast is co-hosted by Joe La Puma, Brendan Dunne and Matt Welty. This week the guys host Sonny Vaccaro, one of the most influential sneaker marketing executives of all time. He single handedly changed the way sneaker deals were ideated, created, and executed. Sonny Vaccaro was responsible for some of the most impactful deals of all time such as Michael Jordan and Kobe Bryant. The guys get into how he got his start, his relationship with some of the big brands now, and his thoughts on the sports documentary series, The Last Dance. Hosted on Acast...
2021-01-151h 33
Dribble N’ DimesSonny Vaccaro: The Don Corleone of the Sports MarketingOn this episode of Dribble N' Dimes, hear renowned former marketing executive Sonny Vaccaro share with Manny Digital and Emilio the Poet stories from his exciting career. From signing Michael Jordan to his first shoe deal, to founding the ABCD Camp, where names like Kobe Bryant, Dwight Howard, and LeBron James played as young kids, Vaccaro is a wealth of basketball knowledge. Listen now and hear this Sole Man tell his tale.
🏀 11:50 - Sonny Vaccaro keeps his College scholarship to recruit basketball players
🏀 27:26 - Scouting for the ABA earned Sonny Vaccaro $3K per player
2020-09-301h 10
DribblenDimesSonny Vaccaro: The Don Corleone of the Sports MarketingOn this episode of Dribble N' Dimes, hear renowned former marketing executive Sonny Vaccaro share with Manny Digital and Emilio the Poet stories from his exciting career. From signing Michael Jordan to his first shoe deal, to founding the ABCD Camp, where names like Kobe Bryant, Dwight Howard, and LeBron James played as young kids, Vaccaro is a wealth of basketball knowledge. Listen now and hear this Sole Man tell his tale.
🏀 11:50 - Sonny Vaccaro keeps his College scholarship to recruit basketball players
🏀 27:26 - Scouting for the ABA earned Sonny Vaccaro $3K per player
🏀 29:39 - Sonny Vaccaro did George Ge...
2020-09-301h 10
Kickz N BricksEP. 1 Sonny VaccaroEP1. Sonny Vaccaro engineered the shoe deals for heavyweights such as MJ, Kobe Bryant, TMac, and countless others. Vaccaro was a key figure in the O'Bannon v. NCAA lawsuit, which allowed players to be compensated. On the debut episode of Kickz N Bricks Sonny spoke about the new G League pathway program, expectations for Jalen Green, and the injustices in The NCAA.Become a supporter of this podcast: https://www.spreaker.com/podcast/kickz-n-bricks--5025226/support.
2020-06-2233 min
Kickz N BricksEP. 1 Sonny VaccaroEP1. Sonny Vaccaro engineered the shoe deals for heavyweights such as MJ, Kobe Bryant, TMac, and countless others. Vaccaro was a key figure in the O'Bannon v. NCAA lawsuit, which allowed players to be compensated. On the debut episode of Kickz N Bricks Sonny spoke about the new G League pathway program, expectations for Jalen Green, and the injustices in The NCAA.
2020-06-2233 min
THE MECCA PODCASTThe MECCA: NYC Movers & Shakers - Gary CharlesThis episode of #themeccapodcast our Mark Williams sat down with with grassroots legend Gary Charles of The Las Vegas Big Time Basketball Tournament to discuss his past, the current state of NY basketball, his uber exciting summer time basketball tournament in the Las Vegas Desert, his relationship with Sonny Vaccaro and his mentorship of a young Kobe Bryant.
Check out NY's very own GARY CHARLES
TIMESTAMP:
▶️ 1:15 - 10:34 • Zendon Hamilton, Lamar Odom, Speedy Claxton, & Duane Woodward
▶️ 10:36 - 27:14 • Panthers, Riverside, Gauchos and Broncos
▶️ 27:16 - 29:40 • NY Swag
▶️ 33:50 - 41:06 • the MECCA
▶️ 42:34 - 51-08 • The Sonny Effect
▶️ 51:10-59:37 • Kobe Bryant I
▶️ 1:00:03 - 1:38:10 • Big Time Tourney (Emoni Bates, BJ Boston, Jalen Green, Cade...
2020-01-3100 min
Aaron Torres Sports PodcastEp. 156: Sneaker Mogul Sonny Vaccaro + Kerry Blackshear UpdateWe’re starting the week with a very special episode of the Aaron Torres Sports Podcast. Aaron is joined by one of the iconic names in all of grassroots basketball, Sonny Vaccaro. Vaccaro talks about all the issues plaguing college hoops, including assistant coaches going to jail, and his thoughts on RJ Hampton, in a wildly … Continue reading "Ep. 156: Sneaker Mogul Sonny Vaccaro + Kerry Blackshear Update" Learn more about your ad choices. Visit megaphone.fm/adchoices
2019-06-101h 13
2018-02-2218 min
Keeping ScoreLatest NCAA scandal shows why student athletes need to be paid: Vaccaro
Former Nike marketing star Sonny Vaccaro discusses the fraud charges filed in late September against college basketball assistant coaches. Vaccaro who signed Michael Jordan among others, explains why paying athletes could minimize these issues. He also discusses the role of the NCAA and how he helped develop the marketing plan to grow Nike’s basketball business. Plus, how Las Vegas’s newest professional sports team is getting off to a solid start. See acast.com/privacy for privacy and opt-out information.
2017-10-1023 minKeeping ScoreLatest NCAA scandal shows why student athletes need to be paid: Vaccaro
Former Nike marketing star Sonny Vaccaro discusses the fraud charges filed in late September against college basketball assistant coaches. Vaccaro who signed Michael Jordan among others, explains why paying athletes could minimize these issues. He also discusses the role of the NCAA and how he helped develop the marketing plan to grow Nike’s basketball business. Plus, how Las Vegas’s newest professional sports team is getting off to a solid start. See acast.com/privacy for privacy and opt-out information.
2017-10-1023 min
The Summer PodcastEp.85 Sonny VaccaroSonny Vaccaro talks on the corruption and uneven playing field in NCAA College Basketball and Sports. The Fleecing and Truth about how the NCAA uses everyone in college basketball in order to advance their movement......of making more money. How it directly impacts yourself and child. Contact: Talk@TheSummerPodcast.com Web: www.TheSummerPodcast.com Instagram: TheSummerPodcast Twitter: @TheSummerPod Twitter: @MarlandLowe Twitter: @HsHopefuls iTunes, Stitcher, Soundcloud, TuneIn, Tumblr, and More.
2017-10-101h 02
Forbes Sports MoneySonny Vaccaro On The College Basketball-Adidas ScandalSonny Vaccaro is credited with starting the modern college sports-apparel business when in the late 70s while working for Nike, he paid a coach to tell his players to wear Nike shoes. Over forty years later, the business of college athletes sporting brands has evolved and exploded into a giant money maker. But, for whom? Now, Vaccaro is an evangelist for paying college athletes. On this SportsMoney podcast, Vaccaro explains how the FBI's case against the NCAA, which has ensnarled Adidas and top schools and coaches, like Louisville and Rick Pitino, could lead to reform.
See Privacy Policy at https...
2017-10-0557 minForbes Sports MoneySonny Vaccaro On The College Basketball-Adidas ScandalSonny Vaccaro is credited with starting the modern college sports-apparel business when in the late 70s while working for Nike, he paid a coach to tell his players to wear Nike shoes. Over forty years later, the business of college athletes sporting brands has evolved and exploded into a giant money maker. But, for whom? Now, Vaccaro is an evangelist for paying college athletes. On this SportsMoney podcast, Vaccaro explains how the FBI's case against the NCAA, which has ensnarled Adidas and top schools and coaches, like Louisville and Rick Pitino, could lead to reform.
See Privacy Policy at https...
2017-10-0557 minLoose CannonsIcon Sonny Vaccaro Talks With The Cannons About The Corruption Scandal In NCAA HoopsSonny Vaccaro 09-29-17
2017-09-3010 min
Scoop B Radio | #SCOOPBRADIO | Brandon RobinsonScoop B Radio Overtime f/ Sonny Vaccaro (2016)Brandon ‘Scoop B’ Robinson (@ScoopB) is joined on the horn with sports marketing luminary, Sonny Vaccaro in this throwback clip.Scoop B x Sonny talks about the origins of the ABCD basketball camp. He also weighed on the classic matchup between LeBron James and Lenny Cooke.#SCOOPBFACTSONLY Hosted on Acast. See acast.com/privacy for more information.
2017-09-2904 minThe Summer PodcastEp.44 Sonny Vaccaro - The Prophet Of The Sole GameSonny Vaccaro has been called everything from The Godfather of Basketball, The Pioneer of Grassroots Basketball, The Man Who Brought Michael Jordan to Nike, and more. One thing he is Not, and that is an illusionist. Sonny knows the game of basketball inside out and relishes in helping youth to gain equal opportunities that will allow them to be on an even playing field. Get #PLUGGEDIN and listen to Sonny talk on a variety in basketball. Get your Accountability Calculators out, because things are about to add up quickly. Contact: Talk@TheSummerPodcast Web: w...
2016-12-271h 42
Edge of SportsSole By The Pound: Sonny Vaccaro on NCAA Sham AmatuerismToday we speak to the most influential person in basketball who never laced up sneakers or coached on a sideline: former Nike executive Sonny Vaccaro – the guy who connected sneaker money to so-called amateur hoops. He is also is the person who has become perhaps the most important spokesperson against the injustices the NCAA. I also have some "choice words" about an event I moderated last week with San Antonio Spurs coach Gregg Popovich and Dr. Cornel West in front of 350 San Antonio high school students and most of the Spurs team. We also have our "Just Stand Up" award an...
2016-12-0144 min