Shows
šļø Startuprad.ioā¢ ā Europeās Voice on Startups, VC, Innovation & GrowthWhy Emotional Branding Is the Startup Superpower Youāre Ignoring | Jakob TrpinYour startup isnāt failing because of your tech or fundingāitās because people donāt feel your brand.
In this episode, Jakob Trpin, founder of Yesyesandtwo, breaks down why emotional branding is the hidden growth engine for startups. Discover how subconscious branding cues, human-to-human marketing (H2H), and internal culture alignment create trust and drive investor confidence.
What You'll Learn:
How to connect emotionally with customers to outlast competitors
Why most startups fail at branding (and how to avoid the same trap)
Insights into human-to-human (H2H) branding...
2025-07-1029 min
š Security Sutra ā Cybersecurity Startups and Venture CapitalWhy Emotional Branding Is the Startup Superpower Youāre Ignoring | Jakob TrpinYour startup isnāt failing because of your tech or fundingāitās because people donāt feel your brand.
In this episode, Jakob Trpin, founder of Yesyesandtwo, breaks down why emotional branding is the hidden growth engine for startups. Discover how subconscious branding cues, human-to-human marketing (H2H), and internal culture alignment create trust and drive investor confidence.
What You'll Learn:
How to connect emotionally with customers to outlast competitors
Why most startups fail at branding (and how to avoid the same trap)
Insights into human-to-human (H2H) branding...
2025-07-1029 min
Blockchain Germany - Startups and Venture CapitalWhy Emotional Branding Is the Startup Superpower Youāre Ignoring | Jakob TrpinYour startup isnāt failing because of your tech or fundingāitās because people donāt feel your brand.
In this episode, Jakob Trpin, founder of Yesyesandtwo, breaks down why emotional branding is the hidden growth engine for startups. Discover how subconscious branding cues, human-to-human marketing (H2H), and internal culture alignment create trust and drive investor confidence.
What You'll Learn:
How to connect emotionally with customers to outlast competitors
Why most startups fail at branding (and how to avoid the same trap)
Insights into human-to-human (H2H) branding...
2025-07-1029 min
š³ FinTech Germany ā Startups and Venture CapitalWhy Emotional Branding Is the Startup Superpower Youāre Ignoring | Jakob TrpinYour startup isnāt failing because of your tech or fundingāitās because people donāt feel your brand.
In this episode, Jakob Trpin, founder of Yesyesandtwo, breaks down why emotional branding is the hidden growth engine for startups. Discover how subconscious branding cues, human-to-human marketing (H2H), and internal culture alignment create trust and drive investor confidence.
What You'll Learn:
How to connect emotionally with customers to outlast competitors
Why most startups fail at branding (and how to avoid the same trap)
Insights into human-to-human (H2H) branding...
2025-07-1029 min