Shows
Cabin CultureFrom StayWatch To Journey | Zach BusekrusToday we're welcoming Zach, founder of the Behind the Stays podcast and former CEO of Stay Watch, who's here to share some exciting news about the future of boutique hospitality. From his journey documenting unique stays across the country to his recent acquisition by Journey - a new platform aiming to revolutionize how we experience and get rewarded for choosing independent properties - Zach offers invaluable insights into where the industry is headed. We'll explore everything from the tension between traditional hospitality operators and "hobby hosts" to how boutique properties might finally be able to compete with big hotel...2024-11-2745 min
The Art Of HospitalityIs It Possible To Build The Proper Loyalty Program For Unique Stay Hospitality Brands? (With Zach Busekrus)In this episode, we're joined by Zach Busekrus of Journey to discuss his recent joining of company & sale of StayWatch, loyalty, hospitality, unique stays, credit card points and a LOT more...Enjoy!⭐️ Links & Show NotesAdam NorkoScott FasanoConrad O'ConnellZach BusekrusStayWatchJourney2024-11-2051 min
Behind the StaysHe's Bringing Nature-Inspired, Suspended Treehouses to the World of Unique Stays — Meet Jason Thawley from Tree TentsMeet Jason Thawley, founder of Tree Tents — a one-of-a-kind suspended tree structures.
Tree Tents isn’t your typical prefab company. With a product lineup featuring the iconic “Tree Tent”, fuselage-inspired pods, and the whimsical Birdhouse, Jason’s designs offer travelers an immersive outdoor experience that’s as unique as it is sustainable. As the demand for glamping grows, Jason’s creations provide unique stay entrepreneurs a way to offer something truly different, designed to bring guests closer to nature with every moment.
Tune in to hear:
How Jason’s curiosity and early love of nature inspired...2024-11-051h 01Behind the StaysBreaking News — StayWatch and Behind the Stays Have Been Acquired!In this can't-miss episode, host Zach shares the most exciting announcement in the history of the show: Behind the Stays (and its parent company StayWatch) has been acquired by Journey — a first-of-its-kind loyalty program designed to help travelers earn points on unique stays, landscape resorts, boutique hotels, vacation rentals, and more.
Joining Zach is John Sutton, the visionary founder of Journey, who brings over a decade of experience from his time at Red Ventures and collaborations with industry giants like Brian Kelly, Founder of The Points Guy.
Together, they unveil how Journey plans to bridge the...2024-11-0151 minBehind the StaysTransforming Landscapes into Luxury Stays: The Future of Glamping with Edward HaynesMeet Edward Haynes — a visionary entrepreneur with roots in the event rental industry, now revolutionizing the luxury glamping space.
What started as a pivot during the pandemic has become a mission to help landowners transform beautiful landscapes into high-end, profitable escapes. Edward’s journey reflects the intersection of innovation, craftsmanship, and hospitality, blending unique structures with unforgettable guest experiences.
His company EJH Distribution sources and distributes premium accommodations—from safari tents to stunning glass “Tubo” structures—while Posh Outdoors empowers landowners to build luxury stays through profit-sharing partnerships.
For Edward, success is more than just uni...2024-10-2950 minBehind the StaysHow an HGTV Director and Executive Chef Brought Two Luxury Inns to Life: The Story of The Lost Fox Inn and Foxfire Mountain HouseMeet Eliza Clark, the Co-Founder of Foxfire Mountain House and The Lost Fox Inn, two remarkable boutique hotels in New York and Connecticut.
Eliza is an inspiring storyteller turned hospitality entrepreneur who grew up outside of Toronto. From her beginnings as a novelist and TV director for HGTV, to co-founding two breathtaking inn Eliza’s journey is all about crafting immersive experiences that bring people together.
The story of Eliza’s journey into hospitality entrepreneurship is really a love story — after a hard divorce, she met now-husband Tim, an executive American chef. It was their romance...2024-10-2557 minBehind the StaysHeld at Gunpoint, 96 Acres, and a Sabbatical That Changed Everything: The Story of Missing HotelMeet Stephen and Sam Hopkins — the founders of Missing Hotel, a one-of-a-kind retreat nestled in the Texas Hill Country.
With 96 acres bordering a nature preserve and uniquely designed domes and villas, the property offers more than just a place to stay—it’s an invitation to disconnect and reconnect with what matters most.
We dive deep into their founding story, from working corporate jobs in the energy sector to making the bold decision to take a year-long sabbatical that transformed their lives and careers. Their passion for creating experiences stems from their own love of travel...2024-10-2259 minBehind the StaysHow to Leave Your 9-5 And Go All In on Building Unique Airbnbs: In Conversation with Zoey BerghoffMeet Zoey Berghoff, the entrepreneur and visionary who's transforming the short-term rental landscape by creating unique, unforgettable stays—and teaching others how to do the same.
Zoey is an entrepreneur, an adventurer, and a mom who travels full-time—all while building an incredible community on Instagram. She's dedicated to helping others leave their 9-to-5 jobs and dive into entrepreneurial ventures in the hospitality space, especially focusing on unique and memorable stays.
In this conversation, we dive deep into Zoey's remarkable journey—from leaving her corporate job to becoming a full-time entrepreneur and influencer in the short...2024-10-1858 minBehind the StaysShe's on a Mission to Build Iconic Stays Near Every U.S. National Park: Meet Hillary Flur of FollyMeet Hillary Flur, the Co-Founder and Co-Visionary behind Folly, a collection of stunning off-grid retreats in the Mojave Desert and beyond that are redefining sustainable luxury travel.
Hillary didn’t start out in hospitality. She began her hospitality entrepreneurship journey by renting out a small, kitchen-less studio apartment on Airbnb—but what started as a side hustle quickly evolved into a portfolio of design-forward, off-grid getaways that blend architecture, nature, and luxury in a next-gen, outo-of-this-world sort of way.
In this conversation, we dive deep into Hillary’s journey—from surviving her first DIY build in Joshu...2024-10-1548 minBehind the StaysFrom Global Brands to Boutique Stays: Katie Cline on Unlocking PR for Growth in HospitalityMeet Katie Cline, a powerhouse in hospitality PR who’s worked with renowned brands like Ritz Carlton, W Hotels, and St. Regis. But Katie isn’t just a PR strategist—she’s also a vacation rental entrepreneur and the host of Sweet Success, a brand-new podcast where she interviews hospitality leaders from her world of luxury hotels and beyond.
Katie's journey into short-term rentals began just over a year ago, blending her deep expertise in PR with a newfound passion for creating unique guest experiences at her own properties. Since then, she’s launched a second vacation rental and...2024-10-111h 02Behind the StaysBuilding Outpost X: How Travis Chambers Created the World's Most Unique Desert HotelMeet Travis Chambers, the genius behind Outpost X, a mind-bending desert hotel that’s redefining experiential stays.
Travis didn’t just wake up one day and decide to build a viral hotel—he first built an ad agency where he worked with brands like Vitamin Water, Turkish Airlines, and Old Navy to create viral social content.
After selling the agency for $17 million in 201, he used that capital to create something completely new in the world of hospitality.
In this conversation, we dive deep into Travis’s unique approach to hospitality, where he blends art, adve...2024-10-081h 03Behind the StaysHow They're Reimagining Affordable Experiential Travel by Building a National Hostel BrandMeet Nathan St Cyr, the co-founder of Howzit Hostels, a next-generation travel brand transforming hostel stays in the U.S.
Nathan and his co-founder Michael have been on the pod before, but Nathan joined us at the recent Unique Stays Summit that Ben Woldff and I hosted so I wanted to bring him back on to share some more details on what he’s building.
In this episode, Nathan shares the bold and inspiring journey behind building Howzit—a hospitality brand focused on creating affordable, community-driven, and experiential stays that challenge the traditional hostel model.
2024-10-0426 minBehind the StaysThe Changing Landscape of Vacation Rental Marketing with StayFi's Arthur ColkerMeet Arthur Colker, the founder of StayFi,a marketing platform for short-term rental hosts and operators.
Arthur and I explore the evolution of marketing in the vacation rental industry. Since StayFi's inception back in 2018, Arthur has observed a dramatic shift in how hospitality entrepreneurs and property managers approach marketing, especially as reliance on OTAs like Airbnb has become less sustainable.
Arthur and I discuss
The rise of direct booking strategies and the importance of diversifying demand channels.
Creative ways property managers are generating ancillary revenue, from upsells to unique guest experiences.
How StayFi is...2024-09-2752 minBehind the StaysHow to Build a Hospitality Empire in Rural America: Motels, Contactless Boutique Hotels, Wedding Venues, and MoreMeet Austin Phippen, a hospitality entrepreneur balancing the demands of multiple ventures in the heart of Chama, New Mexico.
Austin and his wife Karlee are redefining what it means to build a rural hospitality empire, managing everything from a boutique motel to an event venue and even vacation rentals. Tune in as Austin shares his journey from construction to hospitality, how his family’s legacy property sparked a wedding venue business, and the surprising lessons he’s learned about running a motel in one of the most remote, yet scenic, areas of the country.
Discover how...2024-09-2457 minBehind the StaysFrom Side-Hustle to National Hospitality Brand: How Tech, PR, and Partnerships Have Powered Boutiq's GrowthMeet Rena Pacheco-Theard, co-founder of Boutiq, a vacation rental management company that’s blending tech with high-quality guest experiences to transform the industry.
From starting Boutiq as a side hustle to enrolling in an Autsin-based startup accelerator, to running a nationwide portfolio, Rena shares how her team has harnessed technology, like their custom revenue management algorithm, to optimize every property.
Tune in to hear how Rena is driving innovation in vacation rentals, using partnerships like Capital One Travel to open new booking channels, and why PR is an essential but often overlooked tool in growing a b...2024-09-2053 minBehind the StaysHow to Finance and Underwrite Unique Stays: Navigating Investment Opportunities in a New Hospitality LandscapeIn this episode, you’ll meet Shari Heilala — the founder of Sage Outdoor Advisory, an appraisal services consultancy for campgrounds, glamping resorts, and experiential hospitality companies.
With over 30 years in commercial real estate, Shari shares her journey from valuing hotels at Cushman & Wakefield — one of the world’s largest commercial real estate services firms — to becoming a leader in the unique stays space, helping hospitality entrepreneurs navigate the complexities of financing and underwriting innovative properties.
Shari dives into the growing demand for nature-immersive stays, the challenges of securing investment for unconventional assets, and why institutional capital is...2024-09-1731 minBehind the StaysHow She Turned 17 Acres of Raw Land in West Virginia into a Luxury Glamping ResortMeet Corinne Traub, founder of Firefly Ridge, a 17-acre magical glamping escape just 90 minutes outside of Washington D.C in Berkeley Springs, WV. What started as a dream to bring people closer to nature without the hassle of traditional camping quickly evolved into a thriving business that draws guests from across the Mid-Atlantic.
In this episode, Corinne opens up about the long search for the right land, the challenges of building 14 luxurious canvas tents, mastering the art of hospitality, and offering unforgettable experiences all of which have yielded 95% of their bookings coming direct.
Finally, Corinne...2024-09-1350 minBehind the StaysUnlocking the Future of Hospitality: Tech Gaps, AI, and Upsell Secrets with Francois GoueloMeet Francois Gouelo, the founder of Enso Connect, a guest engagement platform that’s reshaping the short-term rental space.
The story behind the founding of Enso Connect starts with a $5,000 mishap during a stay at a vacation rental stay — you’ll have to listen to the full pod for the deets.
During our conversation, Francois argues that there's still a major gap in tech innovation in hospitality despite the proliferation of property management systems, guest experience tools, and smart locks.
We also discuss:
The importance of integrating technology to automate guest interactions, allowing h...2024-09-0649 minBehind the StaysHow to Start and Scale an Airbnb Co-Hosting Business That Actually Works in 2024: Stories and Ideas with Jeremy WerdenMeet Jeremy Werden, an entrepreneur who has figured out the secret sauce to scale short-term rental co-hosting businesses successfully.
In this episode, Jeremy and I dive into Jeremy’s journey, from his early days as a college student trying to make the UNC basketball team starting a small boat rental business on the Lake of the Ozarks in 2018.
Tune in to hear how Jeremy leveraged his experiences, from failed startups to managing high-demand properties, to build a portfolio that continues to thrive in 2024. Discover the lessons he’s learned about resilience, the importance of staying ahea...2024-09-031h 00Behind the Stays3 Lessons the Next Generation of Hospitality Entrepreneurs Should Learn From the Founder of Four SeasonsIn this episode, Zach shares three ideas inspired by Isadore Sharp, Founder of Four Seasons that today's hospitality entrepreneurs can and should take note of as they build their businesses.
This episode is brought to you by Hudson Creative Studio — the leading web design agency for vacation rental managers. Hudson Creative is offering a special deal for Behind the Stays listeners. When you mention Behind the Stays during your discovery call, you’ll get 10% off any service level option.
If you’re serious about taking your hospitality brand to the next level, head over to HudsonCreati...2024-08-2732 minBehind the StaysBuilding at the Intersection of Vision and Value: How Tragedy Led Them to Craft Wellness-Focused Boutique HotelsMeet Diana Ossa Sierra, co-founder of D-I-FI, who, along with her husband Josh, is transforming the intersection of architecture, design, and real estate investment in the world of boutique hospitality.
Originally architects and construction managers, Diana and Josh were deeply embedded in their demanding careers until a life-altering event in 2021 made them question everything. The tragic loss of their fathers ignited a fire within them to pursue a different path—one that offered more than just professional success but personal fulfillment and freedom.
In this episode, Diana takes us through their journey, from the initial st...2024-08-2052 minBehind the StaysUnlocking a Billion-Dollar Opportunity: Stories and Insights Around The Revolution of Accessible Vacation Rentals with Becoming RentABLEMeet Lorraine Woodward and Adam Norko, from Becoming Rentable, a company on a mission to make short-term rentals genuinely accessible for everyone. Lorraine's story is deeply personal—she was born with muscular dystrophy and is the proud mother of two sons who also have the condition.
When traditional vacation properties couldn’t meet her family's needs, she didn’t just accept the status quo—she decided to build something better.
In this episode, we chat about:
How Lorraine turned a personal challenge into a thriving business that’s changing the game for accessible travel.
Some of the...2024-08-161h 06
The Unique Hospitality PodcastWhy We're Bullish About Glamping; The Hottest Short-Term Rental Markets; and How to Get Your Next Great Hospitality Idea - Zach BusekrusUnique stay aficionado, Zach Busekrus, is back on the Unique Hospitality Podcast! This week, we discuss the coolest unique stays Zach has come across; why nature gives glamping the edge over hotels; which parts of the US are experiencing a short-term rental boom, and much, much more. LinksInvest in Posh OutdoorsGlampitect North AmericaAuberge ResortsStaywatchThe Cave at Hocking HillsListen to Zach's previous appearance on the pod on Apple Podcasts, Spotify or Youtube2024-08-1454 minBehind the Stays10 Entrepreneurs Building the Future of Hospitality That You Should Follow (If You Don’t Already)
Today on the pod Zach highlights 10 underrated entrepreneurs creating next-generation travel experiences! Give these incredible folks a follow...
Justin Potts — Linear Magazine
Sara Roitman — Field & Lake
Nick Purslow — Posh Outdoors
Boris & Susan — Lumen Camps
Hillary Flur — Folly Collection
Matt Orley — Red Cottage (acquired businesses, memberships, etc.)
Brian Meyer — FLOHOM
Becca Schulman Havemeyer — Beach Plum
Janice Smith — Cozy Rock
David Garber — BrandyWine Grove
Amber and Charlie Pledge — KABN Company
This episode is brought to you by StayFi. StayFi makes it easy to collect data from and market to every single person staying in your short-term rental. StayFi lets you create a custom brande...2024-08-0936 min
Alex and Annie: The Real Women of Vacation RentalsSpontaneous Stays: How Staywatch is Revolutionizing Last-Minute Bookings with CEO, Zach BusekrusSend us a message!Exclusive offer for Alex & Annie listeners:Get $400 off your onboarding fee when you partner with Hostaway using this link: http://get.hostaway.com/alexandannieIn this episode, we sit down with Zach Busekrus, Founder/CEO of StayWatch and host of the "Behind the Stays" podcast. Zach shares his unique journey into the short-term rental industry, from living exclusively in Airbnbs during the pandemic to founding a company that's revolutionizing how travelers find and book vacation rentals.Zach offers fresh insights on industry trends and challenges common assumptions ab...2024-08-0750 minBehind the StaysBreaking the Influencer Mold: Hot Takes on Content Creation and Promotion for Hospitality BrandsMeet Krystal and Eric Nagel, the adventurous duo behind Nagel Media Company, who have seamlessly blended their love for travel and photography into a thriving media business.
In this episode, we dive into their unique journey from living out of a rooftop tent to becoming full-time van lifers and content creators specializing in lifestyle photography for boutique hotels and short-term rentals.
We'll explore:
How Krystal and Eric transitioned from traditional travel to full-time van life.
The inception of Nagel Media Company and its focus on high-quality, authentic content.
The misconceptions around influencer marketing and...2024-08-061h 06Behind the Stays5 Big Ideas for Entrepreneurs Who Want to Build the Next Great Hospitality BusinessIn this episode Zach shares 5 big ideas for hospitality entrepreneurs to implement right now...
These ideas could be HUGE.
Holler at Zach if you're already building one (or more) of these.
This episode is brought to you by The Content House
If you listen to this podcast, you likely care a lot about your brand. You care about building it thoughtfully and purposefully.
What I love about Nate and the team at The Content House is that they truly understand this. They care about getting to know your style, your...2024-08-0227 minBehind the StaysFrom Air Force Officer to Hospitality Entrepreneur: Why Blake Dailey Thinks More Airbnb Hosts Should Become Boutique HoteliersMeet Blake Dailey — a former Air Force officer turned boutique hotel entrepreneur.
Growing up, Blake dreamed of being in the NFL. And while that never came to fruition, his love for sports instilled in him a sense of discipline and determination that would later fuel his entrepreneurial spirit.
After a stint playing college football, Blake's interests shifted toward business, eventually leading him to discover his passion for real estate and hospitality.
In this episode, Blake and I delve into his incredible journey from serving in the Air Force to becoming a successful hospitality en...2024-07-301h 05Behind the StaysHot Takes on Rental Arbitrage, Men's Luxury Footwear, Building an International Hospitality Brand, and More with Ben EarleyMeet Ben Earley, an exceptional entrepreneur who has made waves across multiple industries—from finance to luxury footwear, and now, to innovative hospitality.
In this episode, Ben takes us on his fascinating journey from Wall Street to the world of short-term rentals. As the co-founder of Holt, Ben is building a portfolio of unique and upscale Airbnbs and hotels that stand out for their thoughtful design and exceptional guest experiences.
We'll explore:
Ben’s early start in finance and how it fueled his entrepreneurial spirit.
The story behind his luxury men’s shoe brand, Paul E...2024-07-261h 00Behind the StaysThe Rise of the Professional Airbnb Creator: Ideas, Advice, and Musings with Jon KreyeMeet Jon Kreye, a professional creator and community builder in the short-term rental space.
Jon has become a prominent figure in this niche, known not just for his stunning content but also for fostering a supportive community among hospitality creators.
Jon recently hosted his fourth creator retreat in partnership with Nikki & Hayden from Journey More, where they brought together influencers and content creators to share ideas, collaborate, and discuss industry trends.
In this conversion, Jon talks about the evolution of creators in the Airbnb and greater hospitality space, the challenges and opportunities within th...2024-07-231h 02Behind the StaysHow to Make Loyalty Programs Work in Vacation Rentals: An Inside Look at Red Cottage's Membership ProgramMeet Matthew Orley, CEO of Red Cottage, a premier platform and vacation rental brand for unique stays across the Northeast.
Matthew's journey with Red Cottage started as a guest in 2012. Captivated by the brand's consistency, unique portfolio, and potential, he acquired the business in 2022. Now, as the owner, Matthew is on a mission to transform Red Cottage into a regional powerhouse, known for its high-quality homes and exceptional guest experiences.
In this episode, Matthew and I discuss:
The origin story of Red Cottage and its evolution over the years
The innovative membership program Red...2024-07-161h 03Behind the StaysHow a South African Game Ranger Became Glamping's Most Interesting CEOMeet Paul Zway, the incredible founder of Exclusive Tents, who is joining us live from the lush jungles of Belize.
Paul’s journey from a young boy fascinated with wildlife in South Africa to becoming a pioneer in the luxury glamping industry is nothing short of extraordinary. Raised among the snakes and wilderness of a rural community outside of Pretoria, Australia, Paul’s path led him through the vast expanses of Kruger National Park as a game ranger and nature conservationist.
In this episode, Paul shares the highs and lows of his entrepreneurial journey, from the st...2024-07-121h 04
No Vacancy The Podcast with Natalie Palmer117. "We Track Thousands of Guests and THIS is What Most of Them Are Looking For" - Interview with StayWatch's Zach BusekrusThis week I sit down with Zach Busekrus of StayWatch (formerly known as Sponstayneous), and the host of the Behind The Stays podcast!What is StayWatch? Think of it like Google Flight Alerts but for Airbnbs! Guests who love to travel can join the StayWatch newsletter and set filters around their favorite destinations and property size, and when listings that meet that criteria are still available last minute, guests get notified. Zach talks to us about how we can increase bookings as hosts by implementing StayWatch into our booking strategy.He also shares some insightful...2024-07-1052 minBehind the StaysHow to Build a Nationally Recognized Vacation Rental Management Company (That Actually Works)Meet Ashley Ching, co-founder of Inhaven, a trailblazing company with ambitious plans to set new standards in the vacation rental industry.
If you've ever booked a vacation rental and found it lacking in comfort or consistency, you'll understand the frustration that led Ashley to start Inhaven.
With a background in merchandising and a deep understanding of the hospitality sector, Ashley is on a mission to professionalize vacation rentals by focusing on the essential aspects of a stay: bed, bath, and kitchen.
In this conversion, Ashley shares her insights on why standardizing these elements c...2024-07-091h 02Behind the StaysWe've Got a HUGE Announcement — Sponstayneous is Now "StayWatch"I’ve got a huge confession to make…
Something I’ve never admitted publicly before…EVER.
Behind the Stays' parent company's name, Sponstayneous, sucks.
No one can say it right. We’ve been called everything from “spoon stayneous” to “spontaneously.”
I’ve fought this so hard, but today, I’m here with my white flag.
So, I’m here with exciting news — as of today, Sponstayneous is now StayWatch!
StayWatch brings you the best deals on Airbnb, Vrbo, and Booking.com that match your travel preferences.
Planning a beach trip? Cr...2024-07-0821 min
Dreams of ConsciousnessLYZRGK [Weekly Mixtape 101]High Priestess • Occult Hand Order • Hermano • GONG • Super Pink Moon • The Trudy • AcidSitter • Helga • Hippie Death Cult • San Leo • Bone Church
Music On This Mixtape:
High Priestess: "Bad Moon Rising"
taken from the album "Burn On The Bayou: A Heavy Underground Tribute To Creedence Clearwater Revival"
Occult Hand Order: "Pyre"
taken from the album "Silence By The Raging Sea"
Hermano: "Landetta (Motherload)"
taken from the album "...Only A Suggestion"
GONG: "O Arcturus"
taken from the album "Unending Ascending"
Super Pink Moon: "The Apex"
taken from the album "Inertia"
The Trudy: "Dear Sancho"
taken from the album "Outside Time"
AcidSitter: "Staywatch"
taken from the album...2023-12-0900 minBehind the StaysWinter Housekeeping: Sponstayneous and Behind the Stays in 2024You've been asking what we've got planed for 2024 — so here's a sneak peak!
I'm calling this episode our "Winter Housekeeping" pod so if you’re just here for the guests I bring onto the show and don’t care too much about what we’re building at Sponstayneous or the community we’re cultivating through Behind the Stays, I am not offended, just ignore these episodes when they pop-up into your feed.
But, if you ARE cheering us on and curious about what’s been happening behind the scenes of Behind the Stays, then lend me your ears...2023-12-0518 min