Shows
The Curiosity Current: A Market Research PodcastGreatest Hits – Ethnography in Action: How Lindsey Goodman Turns Observation Into InnovationSome conversations stay with you long after they end, and this one with Lindsey Goodman, Consumer Insights Leader at Wolverine Worldwide, is one of them.In this Greatest Hits episode of The Curiosity Current, hosts Stephanie and Matt revisit a timeless discussion about the art and impact of ethnographic research. Lindsey takes us inside the work of uncovering human truths that shape powerful brand decisions. showing how empathy, observation, and curiosity can bridge the gap between data and meaning. From trail runners who run for donuts to mobile ethnography during global disruption, Lindsey shows how simple observations can become...
2025-10-1428 min
The Curiosity Current: A Market Research PodcastBest Bits: 10 Hot Takes on Leadership, Storytelling & Human ConnectionIn this Best Bits episode of The Curiosity Current, hosts Matt and Stephanie bring together 10 of the boldest hot takes from past conversations with researchers, strategists, and leaders who aren’t afraid to challenge convention. Each guest answers one provocative question:“What’s the boldest hot take you have about leadership, research, or human connection?”Rand Fishkin pulls no punches in exposing the myth of the all-knowing CEO and opens up about the tension between money, ego, and staying grounded. Leyla Doany explains why storytelling, not statistics, is what breaks through executive overload, while Ashley Hopkins draws cr...
2025-08-2813 min
The Curiosity Current: A Market Research PodcastThe Emotion Metric: Ben Valenta on Measuring Connection in Sports and CultureIn this fascinating episode of The Curiosity Current, hosts Stephanie and Matt explore the powerful social dynamics of sports fandom with Ben Valenta, SVP of Strategy at Fox Sports and co-author of "Fans Have More Friends." Discover why fandom is about more than just watching games, how sports create lasting social bonds, and why engaged sports fans are consistently the most active consumers across all media. Whether you're a marketer seeking to understand consumer behavior or curious about the science behind fan communities, this conversation reveals how sports fandom signals deeper social engagement and delivers surprising insights about human connection...
2025-08-0540 min
The Curiosity Current: A Market Research PodcastZero-Click Marketing: The Hidden Strategy Behind Platform Algorithm Changes with Rand FishkinIn this candid conversation, hosts Matt and Stephanie sit down with Rand Fishkin, CEO of SparkToro and former CEO of Moz, to explore the evolving landscape of audience research and ethical AI implementation. From challenging traditional venture capital models to building "chill work" companies, Rand shares invaluable insights on creating sustainable businesses without sacrificing personal values. Whether you're a marketer seeking better audience understanding, an entrepreneur navigating the startup world, or simply curious about the future of consumer insights, this episode offers a refreshing perspective on doing business differently in today's tech-driven world.Key topics include reimagining audience research...
2025-07-2945 min
The Curiosity Current: A Market Research PodcastFrom Classroom to Boardroom: Don DeVeaux on Training the Next Gen of ResearchersJoin hosts Matt and Stephanie as they sit down with Don DeVeaux, Professor of Practice at Michigan State University's MSMR program, to explore the evolving landscape of market research education and talent development. With over three decades of experience spanning General Motors, GfK, and academia, Don shares invaluable insights on preparing the next generation of researchers, navigating the AI revolution, and the enduring importance of human skills in insights work. Whether you're a seasoned researcher, hiring manager, or considering a career in insights, this episode offers a fascinating look at how academic institutions and industry partners are collaborating to shape...
2025-07-2251 min
The Curiosity Current: A Market Research PodcastFrom Data to Loyalty: How Verizon Uses Insights to Retain Customers with Subhasish NandaIn this insightful episode of The Curiosity Current, host Stephanie sits down with Subhasish Nanda, Director of Customer Insights and Analytics at Verizon, to explore the evolving landscape of data-driven customer retention. Discover how AI and analytics are revolutionizing customer experience, why traditional loyalty programs are being reimagined, and what really drives customer decisions beyond price. Whether you're a business leader, analytics professional, or curious about the future of customer engagement, this conversation offers valuable insights into how major telecom companies are leveraging data to build stronger customer relationships. Tune in to learn why understanding your product and customers remains...
2025-07-1533 min
The Curiosity Current: A Market Research PodcastAnticipating the Future: Dave Ritter on AI, Analytics, and Retail Insights at WalmartIn this episode of The Curiosity Current, hosts Stephanie and Matt explore the evolving landscape of consumer insights with Dave Ritter, Director of Insights and Consulting at Walmart. From revolutionizing primary research with AI to democratizing customer insights across organizations, Dave shares practical perspectives on balancing traditional methods with emerging technologies. Whether you're navigating the qual-quant divide, exploring AI's role in segmentation, or seeking to optimize customer experience, this conversation offers fresh frameworks for leveraging AI while maintaining human expertise. Tune in to discover why AI might be "the new calculator" and how researchers can embrace its potential while knowing...
2025-07-0826 min
The Curiosity Current: A Market Research PodcastThe art and science of innovation: Why mixed methods drive better resultsIn this illuminating episode of the Curiosity Current, hosts Matt and Stephanie sit down with Louisea Hudson, Principal Customer Researcher at Amazon, to explore the powerful intersection of neurodivergent thinking and market research. Discover how mixed-method approaches, diverse perspectives, and inclusive research practices can transform the insights industry. Whether you're a seasoned researcher or just starting your career, learn why embracing different cognitive styles is a superpower in research, how to effectively combine qualitative and quantitative methodologies, and why making research more accessible benefits everyone. Plus, get practical advice on leveraging AI as a research companion while maintaining the human...
2025-07-0132 min
The Curiosity Current: A Market Research PodcastBeyond Demographics: Redefining Flavor Segmentation with Kim DuncanIn this episode of The Curiosity Current, hosts Matt and Stephanie sit down with Kim Duncan, Head of Consumer Insights at Givaudan, to explore FlavorFinders—a groundbreaking segmentation framework that's redefining how brands understand and innovate around flavor preferences. From challenging traditional demographic-based approaches to revealing surprising insights about risk tolerance and flavor adoption, this conversation unpacks how behavioral and emotional dimensions shape consumer taste. Whether you're a researcher looking to enhance your segmentation strategies or a brand innovator seeking fresh perspectives on product development, discover how FlavorFinders' decade of behavioral research is helping create more targeted, successful flavor innovations in...
2025-06-2445 min
The Curiosity Current: A Market Research PodcastEthnography in Action: How Lindsey Goodman Turns Observation Into InnovationWhat if you could unlock deeper consumer insights through the power of ethnographic research? In this episode of Curiosity Current, hosts Stephanie and Matt sit down with Lindsey Goodman, Consumer Insights Leader at Wolverine Worldwide, to explore why ethnography remains crucial for understanding consumer behavior, how brands can democratize insights across organizations, and strategies for uncovering hidden consumer truths. Whether you're a market researcher, brand strategist, or insights professional, this conversation is packed with real-world examples from iconic brands like Converse, Merrell, and Saucony. Tune in to discover how combining hindsight, insight, and foresight can transform your approach to consumer...
2025-06-1743 min
The Curiosity Current: A Market Research PodcastFrom Skeptic to Advocate: Dr. Jeff Dahms on How Physicians Mutual Transformed CX Without Breaking TrustCustomer experience isn’t just a department—it’s a strategy.In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan speak with Dr. Jeff Dahms, Director of CX Research & Insights at Physicians Mutual. Drawing from a career that spans insurance, finance, and academia, Jeff breaks down what it really takes to embed customer-centric thinking across an organization.From his “Cycle of Success” framework to lessons learned managing in-house customer panels, Jeff reveals how great CX starts with building credibility, understanding business priorities, and translating data into action. You’ll also hear...
2025-05-2753 min
The Curiosity Current: A Market Research PodcastBridging Silos and Strategy in Pharma Research with Shawn McKennaWhat does it really take to lead successful pharma insights today?In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan talk with Shawn McKenna, Senior Director of Analytics at Currax Pharmaceuticals. Drawing from experience across the supplier and client side, Shawn dives into the critical junction of data science, primary and secondary research, and business strategy.From overcoming siloed teams to navigating AI’s promises and pitfalls, this episode is a masterclass in thoughtful leadership. Shawn discusses what agile really means in pharma, how to structure integrated teams, and wh...
2025-05-2052 min
The Curiosity Current: A Market Research PodcastThe Real Cost of Bad Data: Survey Fraud, AI Agents, and Data Integrity with Roddy KnowlesWhat if you could protect your research data from increasingly sophisticated fraud? In this episode of The Curiosity Current, hosts Matt and Stephanie sit down with Roddy Knowles, COO of dtect, to explore the evolving landscape of survey fraud and data quality management. From organized fraud networks to AI-powered threats, discover why data quality has become an existential challenge for market researchers, how to implement effective fraud prevention strategies, and why questionnaire design remains crucial in maintaining data integrity. Whether you're a research provider, agency, or brand insights professional, this conversation offers practical solutions for safeguarding your data quality and...
2025-05-1332 min
The Curiosity Current: A Market Research PodcastThe Human Side of AI: Empathy, Insights, and Innovation with Idil Miriam CakimHow can we balance the power of AI with the human touch?In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan are joined by Idil Miriam Cakim, Founder and CEO of Iris Flex, a pioneering thought leadership research firm. Together, they explore how AI is reshaping the research landscape, discussing how curiosity, empathy, and strategic questioning are becoming essential skills in a world of accelerating automation.From AI-powered storytelling and visual design to the complexities of hyper-personalization and workplace adoption, Idil shares her insights on how researchers and...
2025-05-0640 min
The Curiosity Current: A Market Research PodcastMoving Brands Beyond the Friend Zone: Doug Zarkin on Building Emotional Customer ConnectionsIn this episode of The Curiosity Current, hosts Stephanie Vance and Matt Mahan welcome Doug Zarkin, Chief Brand Officer at Modern Performance and Recovery Brands and author of "Moving Your Brand Out of the Friend Zone.Doug Zarkin is the Chief Brand Officer at Modern Performance and Recovery Brands, where he specializes in creating meaningful consumer connections and revitalizing iconic brands. With an impressive career spanning leadership roles at Pearle Vision, Victoria's Secret Pink, and Avon, Doug has established himself as a visionary in brand transformation and customer engagement. He is the author of "Moving Your Brand Out of...
2025-04-2224 min
The Curiosity Current: A Market Research PodcastThe Keys to the Future: AI and Data Analytics with Saket Kumar of CitiHow do AI and data shape the world? And, how can you be the sculptor? In the latest episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan welcome Saket Kumar, Vice President of Consumer Analytics at Citi, to explore the true power of deep data analytics and AI in the enhancement of customer experience. Through the episode, they discuss the criticality of AI governance frameworks, balancing automation with human expertise and how organizations can effectively integrate large language models into their analytics workflows. This conversation highlights the intersectionality of generative AI and data analytics...
2025-03-2545 min
The Curiosity Current: A Market Research PodcastMastering the Language of Data for Impact with Karen Kraft from JohnsonvilleCollecting data is one thing; creating impact with it is an art that needs to be mastered. In the latest episode of The Curiosity Current, hosts Stephanie Vance and Matt Mahan welcome Karen Kraft, Associate Director of Consumer Insights at Johnsonville, to share her secrets behind the art and science of turning data into impact. From mastering the chameleon-like ability to speak different business languages to revolutionizing creative testing and knowledge management, Karen shares battle-tested strategies that have earned her a seat at the executive table. Whether you're a seasoned researcher or just starting your insights journey, this conversation offers...
2025-03-1143 min
The Blerd WireOscar Snubs and Dubs - Part II (feat. Film Therapy)CinematographyTHE BRUTALISTLol CrawleyDUNE: PART TWOGreig FraserEMILIA PÉREZPaul GuilhaumeMARIAEd LachmanNOSFERATUJarin BlaschkeCostume DesignA COMPLETE UNKNOWNArianne PhillipsCONCLAVELisy ChristlGLADIATOR IIJanty Yates and Dave CrossmanNOSFERATULinda MuirWICKEDPaul TazewellDirectingANORASean BakerTHE BRUTALISTBrady CorbetA COMPLETE UNKNOWNJames MangoldEMILIA PÉRE...
2025-02-281h 35
The Furbabies PodcastBreaking Down the Myths of Pet Insurance & Wellness Plans with Jenna Mahan from Embrace.comIn this episode of the Furbabies Podcast, Stephanie Goodman talks with Jenna Mahan from Embrace Pet Insurance and breaks down the myths and unknowns of pet wellness and insurance plans. They also discuss how Embrace processes their claims and what they do and don't cover along with Stephanie sharing some of her first-hand experiences as a client.Jenna Mahan is a vet tech of 20 years turned pet insurance expert.Embrace Pet Insurance is a leading insurance company founded back in 2003. Unlike many other pet insurance companies, Embrace doesn’t ju...
2023-04-0740 min
Learn Smarter Podcast247: Adults in Educational Therapy with Marshall (Client Success Story)Rachel Kapp, M.Ed., BCET, and Stephanie Pitts, M.Ed., BCET welcome Rachel’s client, Marshall. He shares his story about what brought him to seek educational therapy and how his executive functioning impacted his relationships and self-esteem. He also shares how accountability, positive social pressure and systems have helped him reach toward his goals. Marshall explains how he uses his systems as a safety net instead of a list of upcoming failures, how self-forgiveness has been a part of his educational therapy journey and how educational therapy has impacted his marriage. They also chat about the benefits of re...
2023-02-1436 min
Makers ChurchEmbracing Unconditional LoveMessage given by Stephanie Mahan on January 15, 2023 For more information visit: makerschurch.org.
2023-01-1840 min
Partnering Leadership223 [BEST OF] Leading with Grit, Clarity and Empathy with Marriott International President and incoming President & CEO of Under Amour, Stephanie Linnartz | Greater Washington DC DMV ChangemakerIn this episode of Partnering Leadership, Mahan Tavakoli speaks with Stephanie Linnartz, currently President of Marriott International, Inc., the world's largest hospitality company. Last week, Stephanie Linnartz announced that effective February 24, 2023, she will be leaving Marriott to take on the role of President & CEO of Under Armour.Under Armour founder and Executive Chairman Kevin Plank said Stephanie Linnartz was selected after a 7-month search partly because of her digital skills and success in transforming Marriott’s online presence. While this conversation was recorded earlier this year and before this announcement, there are many lead...
2022-12-2749 min
ADHD reWired443 | Why is it so Hard to Relax? with Stephanie AntoineIn this episode, Eric is joined by Stephanie Antoine, a self-care and ADHD coach based in California and hails from London with roots in the Caribbean. She spent many years studying meditation and yoga to reduce stress, chronic pain, and to keep things together before finally being diagnosed with ADHD at age 40. In addition to her professional work as a violinist, Stephanie is a qualified teacher of MBSR (Mindfulness-based Stress Reduction) from UMASS, practiced and trained to teach yoga at the Iyengar Institute of San Francisco and is an ACSM (American College of Sports Medicine) Personal Trainer with an ICF...
2022-08-2351 minLearn Smarter Podcast214: ADHD Essentials – The Wall of Awful with Brendan Mahan (Executive Functioning Series)ADHD Coach, Podcast Host and Speaker Brendan Mahan joins Rachel and Stephanie on the podcast. Brendan explains his “Wall of Awful”, how the bricks in the Wall of Awful form and the assumption of disappointment. He talks about the moral aspect of ADHD (when it’s really a biological challenge). He talks about the 5 options for responding to the Wall of Awful and Brendan shares how the concept of “done” is really about chunking. Brendan also coaches Rachel and Stephanie on some relationship communication tools when sharing how transitions are physical, emotional, and intellectual. Brendan also talks about the difficult...
2022-06-2833 min
Partnering Leadership151 Leading with Grit, Clarity and Empathy with Marriott International President Stephanie Linnartz | Greater Washington DC DMV ChangemakerIn this episode of Partnering Leadership, Mahan Tavakoli speaks with Stephanie Linnartz, President of Marriott International, Inc., the world's largest hospitality company. Stephanie Linnartz shares the role her upbringing played in her seeking a career at Marriott and how she rose through the ranks in the organization. Stephanie also shares the devastating impact of the pandemic alongside losing the organization's beloved CEO, Arne Sorenson, and how the leadership team was able to stay focused on their values through the most challenging days of the pandemic. Stephanie Linnartz also shared Marriott's commitment to ESG (Environmental, Social, and Governance) goals and...
2022-04-1949 minMakers ChurchKnow Your Position and Show Up!Message by Stephanie Mahan given on August 8, 2021. For more information visit: makerschurch.org.
2021-08-1140 min
ADHD reWired366 | February Q & A with Brendan Mahan and Will Curb, Moira Maybin and MJ SiemensListen as Eric Tivers with his guests, Brendan Mahan, Will Curb, Moira Maybin, and MJ Siemens, answer questions from the listeners in our monthly Q & A session of ADHD reWired. We are taking questions from you, the listener, about situations you want to talk through. It doesn't matter if it's personal or professional; we are here to give you our perspective and see if we can help you find some answers. Ella kicks off our questions today, asking if anyone else gets anxious when faced with something unpleasant. Judith wants to know if anyone has any thoughts on QB Check...
2021-03-091h 12
Makers ChurchVision Sunday 2021Message by Stephanie Mahan, Derrick Miller, Marc Wallis & Chalese Young given on February 14, 2020
2021-02-1945 min
ADHD reWired334 | July 2020 Q & A with Brendan Mahan and Will Curb"Do you have a problem prioritizing" Listen as Eric Tivers with his guests, Brendan Mahan, and Will Curb answer questions from the listeners in our monthly Q & A session of ADHD reWired. We are taking questions from you, the listener, about situations you want to talk through. It doesn't matter if it's personal or professional; we are here to give you our perspective and see if we can help you find some answers. Daniel starts the questions with one around lack of motivation and follow through and how to tell if it's from ADHD or depression. Christina wants to know...
2020-08-111h 15Makers ChurchSummer Shuffle Playlist- The Web of Five FriendsMessage by Stephanie Mahan, given on August 9, 2020. For more information visit: makerschurch.org.
2020-08-0923 min
Valley 101What's the story behind the angel on top the Arizona state Capitol?At the end of the 1800s, Arizona had aspirations to become a state. In order to prove they were ready, they built a humble state Capitol building. The architect chose to put an angel at the top. Overs the years, that winged statue has caught the attention of many onlookers. One Valley 101 listener submitted this question, "What is the story behind the angel on top of the Arizona state Capitol?" This week on Valley 101, a podcast from The Arizona Republic and azcentral.com, we dive into the history of the angel. We also dig deeper into t...
2020-05-0414 min
ADHD EssentialsMindfulness, and a Teacher’s View of Distance Learning with Stephanie Letourneau, 3rd grade teacherToday, we’re talking to Stephanie Letourneau. Stephanie is a 3rd grade teacher, and a return guest, though it’s been a while! She was on about two years ago, in the early days of the pod to talk about how she was adding mindfulness to her classroom curriculum.
In Today’s Episode, we talk about distance learning from the teacher perspective, how her continued use of mindfulness in her virtual classroom is helping her students and their parents, and how the current COVID crisis is shining a light on inequities in our education system.
Registe...
2020-05-0240 min
FR33DOM FORMULA / Men of iron PodcastDr Mick MahanDR. MICK MAHAN, DC
ADVANCED COACH & FACILITATOR
Dr. Mick Mahan, DC is a successful chiropractor with 24 years of experience. He is the owner of Discover Chiropractic in Houston, TX, ranked in the top 3% of chiropractic clinics worldwide. He works with his daughter Dr. Stephanie Mahan and wife Traci. Dr. Mick sought out MANY self-help methods and modalities in the past and experienced some shifts. However, his experience with Encompass Life's modalities changed his life, business and relationships in a rapid, direct and profound manner. As he transformed his life with these tools his desire to become a coach moved to...
2020-02-0445 minMakers ChurchRacial ReconciliationMessage by Stephanie Mahan, given on January 19th, 2020 Visit www.MakersChurch.org for more information.
2020-01-1903 min
Not So NativeArizona Capitol MuseumWe're back with season 3! Rob has the privilege of taking a personal tour of the Arizona Capitol Museum, located in located in the 1901 Arizona Territorial and State Capitol Building. Robs tour guides for the evening are Dorie Hanson the museums Chief Administrator, Stephanie Mahan the Assistant Director and Naomi Primeau Digital Media Coordinator. In this episode Stephanie and Naomi are the 'Native's' and Dorie is 'Not So' yet they all share a love and passion for our great 48th state. The museums goal is to highlight and celebrate Arizona's vibrant culture through its history. This is evident through the...
2019-07-2650 min
ADHD reWired257 | January 2019 Q&AThis episode is the recording of January's live Q&A. The questions answered in this episode were submitted by listeners of this podcast, both ahead of time and live. Brendan Mahan once again joins me on this Q&A. On this episode, you will hear Brendan and me discuss a handful of listener questions on sleep, multitasking, anxiety from goals, and other topics. You can listen to our live Q&A sessions on the second Tuesday of every month at 1:30 pm Eastern. Join Brendan Mahan and me as we answer your questions live. You can register at http://ADHDreWired.com...
2019-02-121h 14ADHD Essentials28: Taking a Gap Year with Katelynn Shea and Stephanie Kozlowski of Dynamy Internship YearIn this episode, I talk to talking to Katelynn Shea and Stephanie Kozlowski of Dynamy Internship Year. Katelynn is the Director of Admissions at Dynamy, and Stephanie is the Business Manager and Onsite Coordinator for USA Gap Year Fairs.
In Today’s Episode We Discuss:
What is a Gap Year?
The benefits of taking a Gap Year for kids with ADHD
How Dynamy develops executive function skills
Navigating the area between structure and independence
The value of natural consequences
The value of participating in an internship (perhaps one in blacksmithing?)
How Gap Years help kids who are co...
2018-07-1339 minADHD Essentials24: Nutrient Rich Boredom with James Garrett of Brain By DesignIn today’s episode, we get to learn from James Garrett of Brain By Design. James has been studying and teaching about the brain for over a decade. He’s passionate about turning this academic knowledge about the brain into practical tools that anyone can use. And today, he’s doing it through the lens on ADHD!
In Today’s Episode:
The Four Qualities of restorative activities.
The important role that resting (and recess!) plays in performance.
Why tablets, phones, & TV exhaust our mental resources.
Managing the pull of our phones.
And nutrient rich boredom.
James c...
2018-06-1545 minADHD EssentialsSlow Mornings, Smashed Tasks, and Kindness Clipboards with Stephanie Letourneau, 3rd Grade TeacherOn one of the recent snow days, I sent a message to my friend Stephanie Letourneau and asked if she’d let me interview her for the podcast. She agreed, and I’m glad she did. What followed was an excellent discussion about helping our kids break down tasks, manage their emotions, and feel included.
Another topic we discuss is the challenging shift that occurs between 2nd and 3rd grade. This type of shift also happens between 3rd and 4th grade, and during the transitions from elementary to middle school, middle school to high school, and from high...
2018-02-2140 min