Shows
The Practice Playbook Podcast with Susan GuthrieWhy LinkedIn Likes Aren't Growing Your Practice (And What Actually Does) with Susan Guthrie on the Practice Playbook Podcast #553You’re posting on LinkedIn. People are liking and commenting on your posts. And yet, when you look at your practice, nothing has really changed.
In this episode, Susan Guthrie unpacks a pattern she sees repeatedly in workshops, retreats, and strategy sessions with experienced professionals using LinkedIn. The effort is there. The consistency is there. But the results do not match the visibility.
Susan explores why LinkedIn engagement can be misleading, how professionals get stuck being visible without being positioned, and how to use the platform as a long-term trust builder rather than a popularity co...
2026-01-2215 min
You Should Be HereVANISHED: Susan Cox Powell || Don't Blame the Mom for Cases That Haunt UsVANISHED: Susan Cox Powell || Don't Blame the Mom for Cases That Haunt UsThe Disappearance of Susan Cox PowellOn December 6th 2009, worried family members begin a frantic search for Josh Powell, his wife Susan, & their two young boys who have suddenly vanished from their home in West Valley City, Utah. But when Josh & his two sons return, he claims he went on a spontaneous camping trip & Susan is not with them. As her case gains international media interest, fears for the safety of the young missing mom grow and Josh’s behaviour be...
2025-10-2552 minThe Practice Playbook Podcast with Susan GuthrieUnderstanding Your Perfect Client: The Key to a Thriving Practice with Susan Guthrie on The Practice Playbook Podcast #544Susan Guthrie welcomes you back to The Practice Playbook Podcast with a focus on one of the most important shifts you can make in your business: moving from chasing clients to attracting your perfect clients.
When you’re chasing, you’re hustling, discounting, and saying yes to everyone. It keeps you stuck in scarcity and often leads to burnout. Attracting, on the other hand, is about clarity, alignment, and building a practice that feels lighter, more intentional, and more successful.
In this episode, Susan lays out the step-by-step process to help you research, define, and vali...
2025-09-2524 minThe Practice Playbook Podcast with Susan GuthrieIs LinkedIn Trying to Tell You Something? Why Your Old Videos Are Suddenly Going Viral with Susan Guthrie on The Practice Playbook Podcast #543Have you noticed something strange happening on LinkedIn lately? Old videos from months ago are suddenly resurfacing and getting traction? That’s not a glitch, it’s the algorithm talking to you. And if you’re not paying attention, you could be missing one of the biggest visibility opportunities available right now.
In this episode, Susan shares how a nine-month-old video suddenly went viral and what that means for your own content strategy. LinkedIn has shifted its priorities in favor of short-form video, at least for now. Susan helps break down the best practices you can use to rid...
2025-09-1120 minThe Practice Playbook Podcast with Susan GuthrieStop Overthinking, Start Earning: How to Finally Move on to the Practice You Want with Susan Guthrie on Make Money Mediating #540Susan Guthrie brings a solo episode that challenges one of the most common mindset traps among mediators, coaches, and conflict resolution professionals: waiting for the “right time.” If you’ve been circling the runway, stuck in planning mode while telling yourself you just need one more training, a better schedule, or a sign from the universe, this conversation offers the clarity and push you’ve been needing.
Waiting feels responsible, but in reality, it’s a form of self-sabotage. Susan breaks down how this delay is costing you revenue, momentum, and confidence and how to shift into action now...
2025-07-3117 min
Turmeric and Tequila™241. Strength, Service, and Pancakes: Susan Combs' Mission"We all have things to be thankful for in our lives, and all of our lives can change in a blink of an eye. You know, if you're so inclined, why don't you go out and have some pancakes for Roger? And remember, remember all the good things you have in your life to be thankful for." -Susan L. Combs In this episode of the Turmeric & Tequila podcast, host Kristen Olson welcomes Susan L. Combs, a remarkable entrepreneur with deep ties to both the fitness world and philanthropic causes. Susan shares her unique journey of...
2025-02-0544 minTurmeric and Tequila™241. Strength, Service, and Pancakes: Susan Combs' Mission"We all have things to be thankful for in our lives, and all of our lives can change in a blink of an eye. You know, if you're so inclined, why don't you go out and have some pancakes for Roger? And remember, remember all the good things you have in your life to be thankful for." -Susan L. Combs In this episode of the Turmeric & Tequila podcast, host Kristen Olson welcomes Susan L. Combs, a remarkable entrepreneur with deep ties to both the fitness world and philanthropic causes. Susan shares her unique journey of...
2025-02-0544 min
Grieving VoicesSusan Snow | The Other Side of the Gun: The Aftermath of My Father's MurderIn this week's episode, I am honored to host Susan Snow, a beacon of hope for anyone navigating the treacherous waters of trauma and loss.Susan is an inspiring figure as an author, international speaker, and resiliency coach. Susan bravely opened up about her experience following the tragic death of her father, an LA police detective. Her candid discussion on coping with PTSD before it was widely recognized sheds light on the silent battles many face.In this raw conversation:Susan shares her firsthand experience dealing with PTSD following the violent loss...
2024-06-181h 21
Negotiate Your Best LifeThis is How To Beat Narcissist using AI with Guest Susan Sly and Rebecca Zung on Negotiate Your Best Life #494Susan Sly has been voted as one of the top female entrepreneurs in Artificial Intelligence in 2023. She is the CEO and founder of ThePause.AI, former Co-CEO and Co-Founder of RadiusAI, a tech investor, and podcast host of the highly acclaimed show - Raw and Real Entrepreneurship. She has appeared on CNN, CNBC, Fox, Lifetime Television, The CBN, The Morning Show in Australia and has been quoted in MarketWatch, Yahoo Finance, Forbes, and more. She is a graduate of MIT Sloan. As a highly acclaimed keynote speaker, Susan has spoken for MIT, NVIDIA, HPE, Intel, Lenovo, and shared the stage...
2024-03-0447 min
The Nurse Shark Academy ShowS1E26How one nurse who after a divorce discovered the joy of entrepreneurship as a legal nurse consultant w/Susan Cacciola
We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own terms. You will dream big and expand your consciousness as an entrepreneur.
Welcome our guest today, Susan Cacciola, owner of Legal Nurse LLC in Sparta, New Jersey. Today’s episode, “How one nurse who after a divor...
2023-12-2624 minThe Nurse Shark Academy ShowS1E26How one nurse who after a divorce discovered the joy of entrepreneurship as a legal nurse consultant w/Susan Cacciola
We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. My mission is for you to own your seat at the table of nurse entrepreneurship, gaining confidence, skills, and freedom to live your life on your own terms. You will dream big and expand your consciousness as an entrepreneur.
Welcome our guest today, Susan Cacciola, owner of Legal Nurse LLC in Sparta, New Jersey. Today’s episode, “How one nurse who after a divor...
2023-12-2624 min
Funnel Radio’s Behind the MicFinal Checklist Before You Launch Your PodcastAs an instructor for the Direct Marketing Association of Northern California, Susan Finch regularly updates her hands-on workshops. This is for tomorrow's Podcasting Production Masterclass Part 3: Publish, Promote, and Grow! This is a quick checklist of 13 items you should have ready before you launch. It's only a taste of the course, but we hope you find it helpful. It's a two-hour course limited to 15 people and is jam-packed with tips, tools, and guidance.
Links from this episode:
DMANC.org
Susan Finch on LinkedIn
Funnel Media Group to help you produce your...
2023-12-1306 minThe Practice Playbook Podcast with Susan GuthrieFocus on THANKS This Holiday Season to Find Success on Make Money Mediating with Susan Guthrie #503The Key Elements for a Successful Mediation Practice: A Thanksgiving Reflection
In this episode of the Make Money Mediating podcast, hosted by Susan Guthrie, she explores and reflects on the essence of Thanksgiving and the necessary elements for a thriving mediation practice. Making use of the acronym 'THANKS', Susan identifies Trust, Harmony, Appreciation, Neutrality, Knowledge and Serenity as the six key elements of success in mediation or dispute resolution profession. She stresses the importance of building trust with clients, orchestrating harmony in conflicts, appreciating clients and colleagues, maintaining neutrality, staying informed about industry trends, and finding serenity...
2023-11-2315 min
Funnel Radio’s Behind the MicPreventing Disasters and Snoozing During Your Hybrid EventsTired of lackluster virtual and hybrid events? Do you want to captivate your audience, whether in-person or by logging in remotely? This episode will open your eyes to creative techniques for producing engaging hybrid experiences.
Join me as I speak with Howie Zales, an expert in live event production. With decades under his belt working high-profile concerts and stadium events, Howie knows how to make online viewers feel part of the action.
You’ll hear Howie’s tips for incorporating multimedia, leveraging technology seamlessly, and rehearsing for smoother execution. Discover easy ways to boost production valu...
2023-10-2425 min
Funnel Radio’s Behind the MicCreating a Google My Business Profile for Your Show and Ideas on How To Use itWelcome to another episode of Behind the Mic! I'm your host, Susan Finch. Today we're continuing our series on using Google's free tools to promote your podcast. In this episode, we'll discuss 7 ideas for leveraging your Google My Business profile to spread the word about your show. We'll cover creating posts when you publish new episodes, asking intriguing questions to prompt listens, making episode series, mentioning guests and their companies in posts, resharing posts on social media, highlighting meaningful guest quotes, and tips for posting frequency. Stay tuned to learn how to maximize your Google My Business profile and...
2023-10-1705 min
Funnel Radio’s Behind the MicAdding Your Podcast to Google WorkspaceIn this episode of Behind the Mic, host Susan Finch discusses how to leverage Google Workspace tools for your podcast. She recommends getting a dedicated domain and email address for your show through Google Workspace. This opens up free analytics tools and helps establish your podcast's online presence. Susan then outlines the 9 steps to get set up:
Get a dedicated domain for your podcast
Set up the podcast as a business in Google Workspace
Document login information
Create a Cloudflare account
Change domain name servers to Cloudflare
Add podcast domain to Google Workspace
Create a dedicated podcast email a...
2023-10-1006 min
The Nurse Shark Academy ShowS1E21 How one nurse with a passion for writing made a career as a nurse writer and editor w/Susan Sinclair
We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. Welcome our guest today, Susan Sinclair, owner of Susan Sinclair Writing in Pennsylvania . Today’s episode, “How one nurse with a passion for writing made a career as a nurse writer and editor.”
About Susan Sinclair
Susan Sinclair is a nurse currently working in home health and clinical trials. She is a writer who provides content to companies as well as indivi...
2023-10-0922 minThe Nurse Shark Academy ShowS1E21 How one nurse with a passion for writing made a career as a nurse writer and editor w/Susan Sinclair
We interview nurses who are business owners, entrepreneurs, and leaders. We want to hear inspiring stories from the nurse next door who is making a difference in the entrepreneurial and business space. Welcome our guest today, Susan Sinclair, owner of Susan Sinclair Writing in Pennsylvania . Today’s episode, “How one nurse with a passion for writing made a career as a nurse writer and editor.”
About Susan Sinclair
Susan Sinclair is a nurse currently working in home health and clinical trials. She is a writer who provides content to companies as well as indivi...
2023-10-0922 min
The Calling VisionEpisode 10 - Susan BloomSusan is a Master Equine Gestaltist and Equine Assisted Playshop Facilitator at Connection And Synergy, LLC. She knows how making connections with doctors can help the patient by being a caregiver for her husband for five-and-one half years, a breast cancer survivor, and being the daughter of the only doctor in a small rural community. She has seen the good, the bad, and the ugly in healthcare. The Gestalt process helped her to see how self-care helped her husband and herself. She formed a deeper connection with her husband and the doctors. She is now a Master Equine Gestaltist...
2023-10-0443 min
AGELESS GLAMOUR GIRLS (AGG) PODCASTBroken Heart Syndrome: Dr. Susan ChengSend us a textIts symptoms are like those of a heart attack. We’re talking about the vulnerable heart, on this week's Ageless Glamour Girls Podcast. As we continue our summer break, we're revisiting another popular and very important episode: “Broken Heart Syndrome.” It first aired in March of last year - our debut season. Broken Heart Syndrome can happen when you experience sudden acute stress. And get this - a study published last year, suggests cases of the condition are increasing in middle-aged and older women. The good news is it’s...
2023-08-1620 minThe Practice Playbook Podcast with Susan GuthrieYou Have to Define Success Before You Can Achieve It on Make Money Mediating with Susan Guthrie #423Are you successful? How do you know? This episode is all about success and makes the point that you need to define your version of success in order to achieve it.
Success means different things to different people, and as a professional, it’s important to understand what success means to you. Is it financial success? Is it the satisfaction of helping people? Is it building a successful business that provides a comfortable lifestyle for you and your family?
Listen in and get started on your road to success today!
Episode Transcript
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2023-07-1920 min
Pet Sitter ConfessionalRunning a Multi-Dimensional Business with Susan MorinWhat does it mean to run a multi-dimensional business? Not only do you offer a range of services, but you also have a lot going on every day. Susan Morin, owner of Susan's Pampered Pet Care, shares how she's piloted a growing business. She discusses how she highlights the strengths of her business to attract her target clients and walks through the balance of running a business to meet her client's needs, while also enjoying the day to day operations. Main topic Piloting a growing business Hitting burnout A multi-dimensional business
2023-06-281h 00The Practice Playbook Podcast with Susan GuthrieBuilding a Business Without Breaking Your Mind: Tips for Prioritizing Mental Health on Make Money Mediating with Susan Guthrie #422In honor of Mental Health Awareness Month, Susan explores and discusses the importance of maintaining mental wellness as an entrepreneur. The discussion covers the common experience of burnout, the importance of building resilience, and the benefits of practicing mindfulness. Additionally, Susan highlights a range of resources and tools that can assist in maintaining mental wellness, including SCORE, Headspace, and Talkspace.
Resources:
SCORE: A nonprofit organization that provides free business mentoring services to entrepreneurs. For more information, visit www.score.org.
Headspace: A popular meditation app that offers guided meditations and mindfulness exercises. For more information, visit...
2023-05-0426 minThe Practice Playbook Podcast with Susan GuthrieDrafting Truly Effective Social Media Posts for Your Business on the Make Money Mediating Podcast with Susan Guthrie #421Welcome to Make Money Mediating, the podcast that helps you turn your passion for mediation into a profitable business. In this episode, our host, Susan Guthrie, shares some tips for creating effective social media posts for your mediation business.
Social media is a powerful tool for marketing your services, but it's not enough to just post something and hope for the best. You need to craft your message carefully if you want to get results.
Here are some of the topics Susan covers in this episode:
Knowing your audience
Using attention-grabbing headlines
Keeping it...
2023-04-2723 minThe Practice Playbook Podcast with Susan GuthrieBecoming a Training Junkie: The Power of Continuous Learning in Mediation on the Make Money Mediating Podcast with Susan Guthrie #420Get ready to level up your mediation skills! In this interesting episode, our Host, Susan Guthrie dives deep into the power of continuous learning and reveals why becoming a "training junkie" is essential for mediators who want to excel. Susan shares both the obvious and less well-known benefits of ongoing learning, and offers her insights on how to find the best trainings, create learning opportunities, and make the most of your efforts. Don't miss out on this opportunity to supercharge your practice and boost your credibility in the mediation world!
Tune in now and join us on...
2023-04-1323 minThe Practice Playbook Podcast with Susan GuthrieWhy an MVA Can Be Your MVP: How a Marketing Virtual Assistant Will Change Your Practice and Your Life on the Make Money Mediating Podcast with Susan Guthrie #419In this episode of The Make Money Mediating Podcast, Susan discusses how a marketing virtual assistant (MVA) can help you scale up your practice and improve your work/life balance. She explains what an MVA is, why you need one, and how to find the perfect marketing virtual assistant for your practice. Discover the benefits of having an MVA, including saving time and effort on marketing tasks, so you can focus on what you do best. If you're ready to take your practice to the next level, tune in to this episode to learn how to find the right MV...
2023-04-0624 minThe Practice Playbook Podcast with Susan GuthrieWhy Diversity and Inclusion are Good Business on The Make Money Mediating Podcast with Susan Guthrie #418In this eye-opening episode, Susan shares why diversity and inclusion are essential business practices for mediators. She discusses the many benefits of prioritizing diversity and inclusion in your practice, including how it can help you attract more clients, improve your reputation, and enhance the quality of your services. She also shares some practical and creative tips for promoting diversity and inclusion in your marketing efforts that you won't want to miss! Join us as we explore the exciting world of diversity and inclusion in mediation and learn how to take your practice to the next level!
2023-03-1625 minThe Practice Playbook Podcast with Susan GuthrieKeep Your Cool: Tips for Managing Difficult Clients on The Make Money Mediating Podcast with Susan Guthrie #417Sooner or later, no matter what you do for a living, you are going to deal with a difficult person. For those of us in the dispute resolution professions, this is especially true as we deal day and and day out with people going through conflict and that combativeness spills over into our lives far too often.
It is important to have strategies in place for how to deal with these situations far in advance of the moment that someone shouts at us, shakes their finger in our face or makes wild accusations about our character in t...
2023-03-0923 minThe Practice Playbook Podcast with Susan GuthrieHarnessing the Power of Social Proof to Get More Clients on The Make Money Mediating Podcast with Susan Guthrie #416Whether you know it or not, we live in a world driven by social proof. Think of the last time you went online to choose a restaurant for dinner. Did you look at the rating from previous diners in making your decision? How about your next Netflix binge? Did you start with a look at the "Top 10 This Week?"
Social Proof is not new. Robert Cialdini coined the phrase "social proof," meaning the psychological phenomenon that describes our tendency to rely on the opinions or actions of others to inform our own, in 1984. However, as our world has be...
2023-03-0223 minThe Practice Playbook Podcast with Susan GuthrieIn a Practice Rut? Why Diversifying Your Services is a Great Way to Grow Your Business on The Make Money Mediating Podcast with Susan Guthrie #415Are you in a practice rut? Does every day seem the same and you struggle to fill your calendar with the clients you want? You probably already possess all the skills and expertise you need to shake things up - it just takes a little brainstorming and ingenuity! Almost every professional can find more ways that they can provide services to more clients and by diversifying your offerings, you dramatically increase your reach and your client pool. Listen in to this episode and hear Susan's insights into taking the skills you already have to open new doors and mix it u...
2023-02-2324 minThe Practice Playbook Podcast with Susan GuthrieHow to Become a Podcast Superguest on The Make Money Mediating Podcast with Susan Guthrie #414Did you know that there are more than 2.6 million active podcasts in this world and that 78% of Americans listen to them? What an amazing potential audience to hear all about you and your practice. Now all you need to do is get on some podcasts and this episode is going to help you do just that. In fact, I share my top 7 tips for becoming a podcast SUPERguest in this episode so listen in, follow the steps and get started in your new life as a PodStar!
Episode Transcript
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2023-02-1627 minThe Practice Playbook Podcast with Susan GuthrieHow ChatGPT Can Take Your Practice to the Next Level on The Make Money Mediating Podcast with Susan Guthrie #413ChatGPT is on everyone's lips these days and for good reason! It's the next level in artificial intelligence assisted communication and turns out, it can also be an incredible assist to your practice. In this episode, Host, Susan Guthrie shares 5 ways that you can use the technology right in your mediation sessions and another 5 ways that it can make your marketing easier. Do not miss this episode - it is going to blow your mind!
****** If you found this episode helpful, please consider leaving a 5-Star Rating and a Review letting us know! Your thoughtful feedback help...
2023-02-0926 min
The Tragedy AcademySusan Gold ”Wake Up Little Susie” Trauma through a child’s eyes.Welcome to episode 78 of the Tragedy Academy, where we explore the stories of those who have overcome great struggles and come out on top. This week, Jay sits down with Susan Gold, a woman who has turned her own personal tragedy into a successful career as a producer and talent broker. Susan shares her inspiring journey of using her ability to discern where people are best applied, honed from her own trauma, to make a name for herself in the entertainment industry while offering actionable advice for listeners looking to improve their mental well-being. She shares how life in...
2023-01-301h 02The Practice Playbook Podcast with Susan GuthrieThe Secret to Making Social Media Work for You on The Make Money Mediating Podcast with Susan Guthrie #412Is there anything more frustrating and seemingly impossible to crack than social media? Isn't it all algorithyms and crazy videos? Not at all! In fact, social media can be a huge resource for you as you build your practice but you need to do it right and honestly, most people are spending a lot of time and effort but getting little reward with their social media approach. In this episode Susan shares her secret to making it work for you!
****** If you found this episode helpful, please consider leaving a 5-Star Rating and a Review letting us kn...
2023-01-2631 minThe Practice Playbook Podcast with Susan GuthrieHow Getting ”Sticky” Will Make Your Marketing Better with Susan Guthrie #411This week we are diving into the secrets that you need to know in order to draft compelling marketing copy! You've got to get sticky with it!
Whether drafting copy for your website, posts for your social media or blog articles to share, it is critical that your marketing efforts result in the best possible ROI for your hard work. Nothing is more frustrating than putting the time and effort into consistently posting on social, putting out articles and keeping your website up-to-date only to hear crickets from potential clients and customers.
In this episode, Su...
2023-01-1927 minThe Practice Playbook Podcast with Susan GuthrieStop Procrastinating and Use the 15-Minute Rule to Meet Your Goals in the New Year with Susan Guthrie #410This week on the Make Money Mediating Podcast we are diving in to tackling one of the most intractible roadblocks to success: Procrastination!
Tune in to hear the simple but effective tool for beating inertia and creating momentum toward your goals that Susan learned from a professional organizer. Find out how cleaning out her closet turned into one of the biggest lessons for finding success and why she uses the 15-minute rule every day to make her practice and her life better!
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2023-01-0516 minThe Practice Playbook Podcast with Susan GuthrieBonus Release: The #1 Episode of All Time -- ”Is It Time for a LinkedIn Makeover? with Donna Serdula on The Make Money Mediating Podcast with Susan Guthrie #409In a Special Bonus Replay of the #1 Episode of The Make Money Mediating Podcast, Susan Guthrie speaks with Donna Serdula, author of LinkedIn Profile Optimization for Dummies and the Founder of LinkedIn-Makeover.com, who shares her top tips for making LinkedIn work for you!
LinkedIn is the most important networking, job search and digital outreach platform for professionals and how you show up there matters! So many people struggle with LinkedIn though. How do you build your profile? What do you post? How can you maximize it's impact on your career? Enter Donna Serdula who literally wrote the b...
2022-12-2233 minThe Practice Playbook Podcast with Susan GuthrieThe Gift That Keeps on Giving: Holidays and Relationship Building on The Make Money Mediating Podcast with Susan Guthrie #408It's the most wonderful time of the year and that is very true for businesspeople, entrepreneurs and those who are building a practice! In this episode, Susan discusses the golden opportunity that the holidays present to reach out to our network, thank them for their support and build the relationships that matter.
As hard as it can be to find a good reason to touch base and connect with our colleagues and clients, the holidays present us with a ready-made vehicle for sharing updates, best wishes and more. Susan shares a variety of ways to maximize your ou...
2022-12-1516 minThe Practice Playbook Podcast with Susan GuthrieEasy Technology to Create a Better Client Experience with Automation on The Make Money Mediating Podcast with Susan Guthrie #407In this episode, Susan shares her favorite programs and technology assists that will support you in creating a truly friendly client experience with automation. One of the most important parts of being a service provider is making sure that clients are well taken care of and that their pain points are eliminated or managed. In many cases, technology provides us with help in this endeavor and in the right instances, adding automations with technology will result in happier clients AND a happier YOU!
Technology mentioned in this episode:
Calendly
PayPal
Docusign...
2022-12-0828 minThe Practice Playbook Podcast with Susan GuthrieWhy Gratitude is the Secret Ingredient to Success with Susan Guthrie on The Make Money Mediating Podcast #405What role does gratitude play in our professional success? It turns out that gratitude is everything when it comes to creating and building your practice although it may not be exactly what you are thinking. Yes, saying thank you is important, but it goes much deeper than that in fostering success professionally.
In this special Thanksgiving Day episode, I want to break down the many ways that gratitude is the elixir of success - the potion that will improve everything!
Find out why incorporating an awareness and atmosphere of gratitude is so important not only to...
2022-11-2425 minThe Practice Playbook Podcast with Susan GuthrieThe Top 5 Traits of My Most Successful Clients with Susan Guthrie on The Make Money Mediating Podcast #403What exactly makes someone successful? Is it just something in certain people's DNA that sets them up - a genetic predisposition to knock it out of the park for only the lucky few? Or perhaps it's just for the highly intelligent or those born with the gift of gab?
In my experience in working with highly successful people, and to some extent, having found some success myself, I have found that there are 5 traits common in those who achieve.
In this podcast episode I will break down those 5 "superpowers," give you some real-life examples and then...
2022-11-1025 minThe Practice Playbook Podcast with Susan GuthrieBreaking All the Rules: How Mark Lemke Built a Successful Mediation Practice Without a Website on The Make Money Mediating Podcast with Susan Guthrie #402Leading Dispute Resolution Professional, Susan Guthrie returns with a newly branded podcast designed to help you create and grow the practice of your dreams! For attorneys, mediators, collaborative professionals and more, it can be difficult to create a practice that fully embraces our values and interests while still meeting our financial and professionals needs and expectations. This podcast will help you bridge that gap and reach your professional and personal goals!
This week Susan is joined by leading dispute resolution professional, Mark Lemke, Principal at Lemke Mediation in Los Angeles who shares his journey from insurance coverage c...
2022-11-0334 min
This is My Silver LiningHow Can I Help? Serial Connector Susan McPherson on Nurturing Our Relationships to Create a Constellation of ConnectionsAfter the tragic loss of her mother in a fire set by an arsonist in 1986 at the Dupont Plaza Hotel in Puerto Rico, Susan McPherson committed herself to applying the lessons she learned from her parents about the importance of meaningfully connecting with others by offering to help. In this episode, we speak with Susan about overcoming our fears of networking through the “Gather, Ask, Do” method, which she describes in her book, The Lost Art of Connecting, and which was named a Best Business Book of 2021 by Soundview Magazine. Susan begins from the premise that we are al...
2022-10-3046 minThe Practice Playbook Podcast with Susan GuthrieWelcome to the Make Money Mediating Podcast with Susan Guthrie #401Leading Dispute Resolution Professional, Susan Guthrie returns with a newly branded podcast designed to help you create and grow the practice of your dreams! For attorneys, mediators, collaborative professionals and more, it can be difficult to create a practice that fully embraces our values and interests while still meeting our financial and professionals needs and expectations. This podcast will help you bridge that gap and reach your professional and personal goals!
One of the most requested topics at any professional conference or event is information and tips on practice building so look no further. The Make Money M...
2022-10-0612 min
AGELESS GLAMOUR GIRLS (AGG) PODCASTBroken Heart Syndrome: Dr. Susan Cheng (AGG Podcast Re-Air)Send us a text(Original airdate: March 23, 2022) This week's podcast is "Broken Heart Syndrome," which is triggered not only by loss but by stress. And get this - a new study suggests cases of the condition are increasing in middle-aged and older women. The study's senior author, Dr. Susan Cheng of the Smidt Heart Institute at Cedars-Sinai in Los Angeles, joins us to discuss the findings and solutions.We have so much information to share with you, and we hope you'll join us on this exciting aging journey! We do...
2022-06-0121 min
Funnel Radio’s Behind the MicFrom Owner to Employee - When Mergers Align With Your VisionTenlo's Chief Technology Officer and podcast host, Tessa Burg joined Susan Finch to talk about the recent merger with Mod Op. Tessa talks about the expanded opportunities for their team, their clients, and the beauty of having an HR department. Sometimes trading the owner hat for a W2 is a very good thing. Tune in for this 15-minute visit, "From owner to employee - when mergers align with your vision."
About Tenlo:
Tenlo is a digital B2B marketing agency. They use data-driven marketing for lead generation and customer retention. Digital and sales tactics are...
2022-03-2916 min
Funnel Radio’s Behind the MicTell Us: Why Might You Ask Your Guest For a Do-Over?
This episode covers one of the questions from the recent one with EJ and Nina in Funnel Feud. These are the top 8 answers given by 100 podcast hosts, guests, and team members. Aside from swearing, revealing too much, and other simple editing issues, why would a podcast host ask the guest for a do-over? We'll give you tips on how to work around these 8 common issues in this 13-minute episode. Email me for the recap graphic. If you have additional reasons, please tell us. You can find me on LinkedIn here or email me susan@funnelradio.com.
2021-07-2013 min
Negotiate Your Best Life"An Offer You Can't Refuse" with Susan Sly on Negotiate Your Best Life with Rebecca Zung #270Have you ever thought about how you end up doing the things that you do? How you choose to interact with people? Why you are the way you are? You may think you are making choices but there is so much that has been dictated by our subconscious. Susan Sly is a master. An entrepreneur who has bought and sold several multimillion dollar companies, she has studied human behavior, artificial intelligence and everything that goes into how we interact with people and how we negotiate. Plus she's definitely encountered her share of narcissists. Tune in to hear this riveting interview with one of...
2021-05-0336 minThe Practice Playbook Podcast with Susan GuthrieManaging Your Virtual Trial with Technical Bailiff, Ted Brooks onThe Learn to Mediate Online Podcast with Susan Guthrie, Esq. #211In this episode, online mediation expert Susan Guthrie, speaks with Managing Director of Litigation-Tech, LLC, Ted Brooks about the technology support and trial presentation services he provides to attorneys and courts.
Technical Bailiff and Trial Presentation services are a relatively new offering in the world of litigation, but Ted Brooks has bee providing technology support to lawyers, firms and courts for more than 20 years. In the massive shift to online hearings, trials, arbitrations, depositions and more during Covid, Ted and his team have expanded their services offerings to include the technical support needed in virtual and hybrid pr...
2021-04-2839 minThe Practice Playbook Podcast with Susan GuthrieThe #1 Tip Guaranteed to Make You More Effectve Online on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #210As professionals have transitioned online, most have spent a great deal of time perfecting the mechanics of the virtual platforms such as Zoom, but there is more to being effective in the virtual world than knowing how to use breakout rooms. In this episode of the Learn to Mediate Online Podcast, online mediation expert, Susan Guthrie, shares her #1 tip which is guaranteed to make you more effective in your online meetings, mediations and more! Take your game to the next level and check out this episode now!
Find the FREE videos on using the white board and...
2021-04-0718 minThe Practice Playbook Podcast with Susan GuthrieThe Final Chapter: A Digital Marketing Primer for Dispute Resolution Professionals on The Learn to Mediate Online Podcast with Susan Guthrie #209In this final episode in the series, Part Four presents the final chapter of the primer on digital marketing for dispute resolution professionals. Online mediation expert Susan Guthrie, takes you through the last techniques and outlets that you can use to implement your branding and marketing strategy. Featuring both paid and free digital marketing avenues for you to explore, Susan is going to get you ready to launch and take your practice to the next level!
In this episode you will learn:
How to make your website SEO friendly;
Key components of a good website and red...
2021-03-3139 minThe Practice Playbook Podcast with Susan GuthrieLet's Talk Techniques: A Digital Marketing Strategy for Dispute Resolution Professionals Part Three on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #208In this episode, Part Three of a special multi-episode series on digital marketing for dispute resolution professionals, online mediation expert Susan Guthrie, is ready to help you implement your branding and marketing strategy that you have created after listening to Parts One and Two. It's time to talk about Digital Marketing Techniques!
In this episode you will learn:
The top 9 digital marketing techniques.
How to refine your technique choices based on ROI
The importance of SEO when attracting clients
What factors search engines consider when ranking your website
How to do your own website keyword research
A...
2021-03-2425 minThe Practice Playbook Podcast with Susan GuthrieStart With a Strategy: A Digital Marketing Primer for Dispute Resolution Professionals Part Two on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #207In this episode, Part Two of a special multi-episode series on digital marketing for dispute resolution professionals, online mediation expert Susan Guthrie, takes you to the next step in your journey, by helping you to craft your digital marketing strategy. In Part One you created and honed your personal and professional brand and in this episode you will work your way through the 5 critical steps to create a workable and effective marketing strategy so that your time and efforts bring the results you want! One of the biggest mistakes that professionals make in marketing, is starting to put out co...
2021-03-1727 minThe Practice Playbook Podcast with Susan GuthrieWhat's Your Brand? A Digital Marketing Primer for Dispute Resolution Professionals Part One on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #206In this episode, online mediation expert Susan Guthrie, walks you through the process of creating your digital marketing plan so that you can hit the ground running as you enter the world of online outreach. In our virtual world, businesses leverage digital channels such as Google search, social media, email and their websites to connect with their current and prospective customers. In this multi-part series, Susan will help you to define your brand, identify your potential markets and explore avenues and strategies for reaching out to them. In Part One, she gets the ball rolling with an exercise to iden...
2021-03-1030 minThe Practice Playbook Podcast with Susan GuthrieTechnology: The Bridge to Collaborative Coalitions with Thought Leader and Innovator, Larry Bridgesmith on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #205In this episode, online mediation expert Susan Guthrie, speaks with dispute resolution professional and thought leader, Larry Bridgesmith, about the amazing opportunities for collaboration and change created in the wave of technological innovation sweeping the profession and the world.
As a profession, dispute resolutionists and legal professionals have faced the difficulties of the pandemic and embraced the change and adoption of technology that became the lifeline for businesses worldwide. A positive outcome of the wholesale adoption of technology is a new-found openess to the possibilities that technology offers for building bridges among disciplines and people around the worl...
2021-03-0241 minThe Practice Playbook Podcast with Susan GuthrieNettiquette: The Unwritten Rules of Good Behavior in the Virtual World on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #204In this episode, online mediation expert Susan Guthrie, gives you the essentials of online etitquette a/k/a "netiquette." As people expand their use of video-conferencing and online meetings for all aspects of their personal and professional lives, it is human nature to become complacent, to form some bad habits and many have just tossed proper etiquette aside.
This is an unfortunate side effect of the mass transition to the virtual world and may create problems for professionals who violate the unwritten rules of proper online behavior whether through ignorance or a lack of awareness. It's time to...
2021-02-2418 minThe Practice Playbook Podcast with Susan GuthrieHybrid Mediations are Coming! Are You Ready? on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #203In this episode, Susan Guthrie, discusses the growing trend toward hybrid mediations and meetings of all types. As we move forward into a post-Covid world, and in-person meetings become possible again, it is certain that many clients will wish to conduct their dispute resolution sessions in-person. It is equally true however, that many participants will choose to participate remotely and this can make things complicated!
It is universally expected that as the lock-down lifts, hybrid meetings will become the norm. The many benefits of the virtual world, far beyond social distancing, will continue to encourage people to prefe...
2021-02-1725 minThe Practice Playbook Podcast with Susan GuthrieThe Innovative Program that Will Change Your Mediation Practice Forever with Gary Doernhoefer of ADR Notable on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #202In the second episode of Season 2, Susan Guthrie speaks with Gary Doernhoefer, the Founder of ADR Notable, the first-of-it's kind could-based technology platform that helps mediators before, during and after their sessions. This is truly the must-have technology that will transform your practice!
If you listen to the show or have ever heard Susan speak at an event, you know she loves tech that is created by dispute resolution professionals for dispute resolution professionals. After all, who best to know what we need and to build it from the ground up so that it does what we ne...
2021-02-0937 min
Funnel Radio’s Behind the MicBuilding Community Through Podcasting and Podchaser
Taking advantage of search engine goodness, building communities of podcasters and their teams, as well as profiles for creators is what Podchaser's Dave Keine and Susan Finch talked about today on Behind the Mic. Do not miss the list of free tools, tips and ways to build your listenership and expand your audience demographics.
2020-12-2124 min
Funnel Radio’s Behind the MicGifts for Podcasters - Playlists and Profiles
Tune in for this packed episode with free tools podcasters can use to expand their reach. There are two free tools we are going to cover in this episode:
Using Playlists to increase your exposure in the podcast venues including Spotify, Apple Podcasts/playlists, Podchaser, and the rest that give you that option.
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Using Podcast venue profiles to engage with a new audience, in particular Podchaser's creator and claim your podcast feature. There are so many ways just on Podchaser's site. By registering, you are able to make the news f...
2020-12-0322 minThe Practice Playbook Podcast with Susan GuthrieWhat Do Dispute Resolution Professionals REALLY Think About Online Mediation? Find Out on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #127In this episode, Susan Guthrie reveals the preliminary results of a recent survey that she conducted with colleague, Dr. Debra Dupree, to uncover what we all really think about mediating online. The survey results give us insights into what we like about it, what we don't like about it and what we think we need to do it better! (Spoiler Alert: Overall, we LIKE it!)
Tune in to hear the survey results and if you haven't had a chance to take the survey yet, please do! Here is a link: https://www.surveymonkey.com/r/TheModernLawyer-Mediator
LET...
2020-11-1033 min
Funnel Radio’s Behind the MicNeed to Move Your Podcast? Slow Down So You Don’t Botch Up Your Good Work
You created this great podcast, or so you thought, and you liked how it was set up, but not really. And you have new team members and they say, "I hate that software, I hate that platform, let's do something better." Or maybe even that platform went away or stopped being as effective, whatever the reason there's a need for a move. But there are some different types of moves. This episode is going to cover what you need to be aware of, how you can prep, and how you can avoid getting missed listeners and losing...
2020-11-0525 minThe Practice Playbook Podcast with Susan GuthrieZoom Tips From the Trenches: Practical Advice That You Need to Know with Attorney Judith Starr on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #126In this episode, Susan Guthrie speaks with veteran attorney, mediator and arbitrator, Judith Starr, whose active private practice and prolific pro bona mediation contributions have all been delivered via Zoom since the advent of the pandemic. Judith has encountered many of the issues that online mediators face, and has found the solutions to many of the problems! She shares her top tips with you so that you, and your clients, can benefit as well! For any professional who works on Zoom, this episode will be a big help so take a listen today!
If you have a Zoo...
2020-11-0340 minThe Practice Playbook Podcast with Susan GuthrieCybersecurity and Privacy: What You Don't Know CAN Haunt You with Special Guest, Attorney/Mediator, Jean Lawler on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #126In this episode, Susan Guthrie speaks with experienced online mediator and attorney, Jean Lawler, about the importance of awareness and taking precautions in light of the significant threats to cybersecurity and privacy online.
October is Cybersecurity Awareness Month, and as many professionals, including attorneys and dispute resolution practitioners have moved online, the risk of a security and/or privacy break has increased exponentially. The key to protecting both our personal and professional private materials and information is awareness of the challenges and taking steps to insure protection. Jean Lawler, herself a long-time (40+ year) attorney and mediator with...
2020-10-2836 minThe Practice Playbook Podcast with Susan GuthrieZoomtopia Recap: The Most Exciting Announcements for ODR Professionals on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #125In this episode, Susan Guthrie, the founder of Learn to Mediate Online, gives a quick update of some of the exciting innovations that Zoom announced in mid-October at their annual Zoomtopia Conference. Several of these announcements concern functionality that is of great interest to online dispute resolution professionals as they address issues of security, functionality and even include a bit of fun so listen in to hear the latest and greatest from the online platform a majority of dispute resolution professionals are using, Zoom!
For more information on the announcements of Zoomtopia and other programs presented, visit he...
2020-10-2023 min
Funnel Radio’s Behind the MicHow to be a Great Podcast Host People Will Want to Listen to!
It's as much about the content as it is your voice. Many times I hear hosts that think they can just randomly start talking. Sometimes it's difficult to follow as they dart around taking tangents without ever completing a point or thought. They may have a fabulous voice, but what am I gaining by listening? I almost need a whiteboard to draw pictures and take notes to track them.
Other hosts don't even realize how organized their thoughts are and naturally speak in a logical order providing a ton of helpful information, but t...
2020-09-3020 minThe Practice Playbook Podcast with Susan GuthrieJust Sign Here: How to Memorialize Agreements in Online Dispute Resolution on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #123In this episode, online mediation expert, Susan Guthrie reviews the options for the all-important memorialization of agreements reached in a virtual proceeding.
It's a great day when a mediation or dispute resolution proceeding results in an agreement but when the process is virtual, and all or most participants are remote from each other, memorializing and executing the settlement agreement can be difficult. After all, no one is sitting in your conference room with pen in hand ready to sign on the dotted line. For dispute resolution professionals, it is essential to have one, two or even three op...
2020-09-0825 minThe Practice Playbook Podcast with Susan GuthrieThe Potential For Unconscious Bias in Online Dispute Resolution on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #122In this episode, Online Mediation Expert, Susan Guthrie, points out potential areas unique to online dispute resolution that can lead to unconscious bias on the part of the neutral and/or other participants in the proceeding.
Issues of unconscious bias are always relevant in a dispute resolution proceeding, but the advent of online proceedings gives rise to additional potential areas where neutrality may be affected. The first line of defense is awareness and in this episode, Susan Guthrie shares several situtations specific to virtual proceedings that may give rise to the potential for bias. This episode is a...
2020-09-0720 minThe Practice Playbook Podcast with Susan GuthrieAnatomy of a Mediator's Opening Statement for Online Mediations on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #121In this episode, Online Mediation Expert, Susan Guthrie, helps you to craft an updated opening statement to assist you in getting your online mediations off on the right foot by including information that is critical for a successful virtual process.
Whether you are a relatively new mediator or have years of experience, you likely have your opening statement down pat and don't change it much from mediation to mediation. We craft and hone our opening statement to set the right tone for our mediation sessions and generally run through the same checklist of information that we want t...
2020-08-2523 minThe Practice Playbook Podcast with Susan GuthriePro Tips for Becoming a Master Communicator via Video-Conferencing on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #120In this episode, Susan Guthrie of Learn to Mediate Online, walks you through all her top tips to make you a PRO when communicating via video-conferencing! As the world continues to increasingly move online, it is important to do all that we can to add to our skills as professionals and make our online discourse as effective as possible. Despite claims that you lose something when online and can only see a person's face on the screen, there are a number of things that participants can do to effectively enhance their communication with others in the virtual medium. Susan has...
2020-08-1821 min
Funnel Radio’s Behind the MicHow to be a Great and Memorable Podcast Host
This is one of the reasons podcasts fail - the host is selfish, lazy, inconsiderate. Listen in to learn how to avoid those pitfalls. Fair warning, you'll have some work to do including creating follow up schedules, promotions, writing a thank you note, spending money on editing and transcripts, and more. Join Susan Finch and Paul Roberts for this episode.
2020-08-1322 minThe Practice Playbook Podcast with Susan GuthrieIs Mediation Confidentiality a Myth? Some Thought Provoking Facts from Special Guest, Jeff Kichaven on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #119In this episode, Susan Guthrie speaks with Jeff Kichaven, one of the country's top mediators and a Legal Thought Leader, about his recently published article in Law360, "What You Say in Online Mediation May be Discoverable" which is causing quite a stir in the mediation community!
For many practitioners, the idea of mediation confidentiality is a given. In fact, many mediators include a confidentiality agreement in their agreement to mediate and tout the promise of confidentiality to participants. The problem? According to experienced mediator and attorney, Jeff Kichaven, and his co-authors Theresa Frisbie and Tyler Codina in...
2020-08-1133 min
Funnel Radio’s Behind the MicTen Steps to Start a Podcast in Two Weeks!
Many people want to do a podcast, but most don't know how to start. Funnel Media Group's VP of Operations, Susan Finch teaches regular courses through the DMANC - Direct Marketing Association's Northern California Chapter. Her most popular courses are on podcasting fundamentals and advanced troubleshooting for podcasts. This week she'll give us her 10 basic steps to launching a podcast in two weeks. It's not your typical list. This episode is for anyone tasked with revving up a podcast for their company, resurrecting a failed on, or exploring podcasting as a service to offer their clients.
2020-08-0424 minThe Practice Playbook Podcast with Susan GuthrieYou Need A Lot More Than Zoom in Order to Mediate Online on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #118In this episode, Susan Guthrie of Learn to Mediate Online, focuses on the OTHER programs that you need in order to successfully mediate online. Yes, you need a video-conferencing platform, but what about all the other things that take place in an in-person mediation that you won't be able to do when remote? Things such as exchanging documents, signing agreements and paperwork, rifling through your expansion folders for the right piece of paper and even taking a check for payment. All of these functions and more need to be handled remotely during an online mediation and Susan shares what y...
2020-08-0428 minThe Practice Playbook Podcast with Susan GuthrieZoom Fatigue: It's Real and It's Exhausting so What's a Mediator to Do? on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #117Have you noticed that you are exhausted after a day filled with video-conferences? How can this be when you haven't left your computer for hours? "Zoom Fatigue" is a very real phenomena and presents an especially tricky problem for online dispute resolution professionals who make their living, especially during quarantine, through the online platform. In this episode, Susan Guthrie, explores just why online conferencing is just so exhausting and most importantly, what you can do about it! It is important to identify this problem, both for yourself as well as for your participants, so that proper precautions and practices can be...
2020-07-2122 minThe Practice Playbook Podcast with Susan GuthrieThe 9 Essential Tips for Making Your Website Work for You in the New Millenium on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #116No longer are our websites just a static brochure giving a synopsis of our bio and services. Websites in the 2020s and beyond incorporate more and more elements that help visitors get a more nuanced and complete picture of who you are as a professional and what you can do to help them. With a world increasingly focused on online services and meetings, our website presence is of critical importance and is often a potential client's first impression. If you created your website long ago and haven't looked at it recently or if you haven't updated it with current...
2020-07-1526 min
Funnel Radio’s Behind the MicHow Hosting a Podcast Helped at Chief Outsiders
We know podcasting helps businesses establish thought-leadership. During this program, Mark Coronna from Chief Outsiders reveals how his new podcast has helped his visibility. This show will appeal to those seeking thought-leadership branding for their company and themselves in a crowded market place.
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About Mark Coronna - Chief Outsiders
Mark Coronna is an Area Managing Partner & CMO for Chief Outsiders. He is a globally experienced executive with a track record of helping businesses diversify, grow, and adopt innovative, cost-effective, high return marketing strategies. With his experience as a Marketing, Sales, an...
2020-07-1324 minThe Practice Playbook Podcast with Susan GuthrieFrom Fear to Joy-Generator: One Experienced Mediator's Journey to Loving Online Mediation with Special Guest, Elliot Herland on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #115On this episode, Host and Online Mediation Expert, Susan Guthrie is joined by veteran Workers' Compensation Mediator, Elliot Herland who describes his journey from online mediation novice to seasoned veteran of ODR and the many ways going online has been a "joy-generator" for him.
For many mediators, arbitrators and advocates, the recent disruption of their established practices, due to the constraints imposed by the COVID quarantine, has brought fear and dismay into their world. The inability to continue to meet with clients and participants in person to conduct dispute resolution proceedings left many with the feeling that t...
2020-07-0739 min
Funnel Radio’s Behind the MicPodcasts are the Number One Source for Multi-Use Content
Marketers crave content, they are desperate for content, sometimes too desperate. For this episode, the Behind the Mic Guys talk about why podcasts are the largest available source of content. This podcast is for anyone that wants to offer insincere, storytelling, testimonial building, brand building, authentic content that can be used in 16 ways.
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Behind the Mic's Podcast Guys
Jim Obermayer is the founder of the Funnel Media Group which produces internet radio and podcasting programs for thirteen companies. FMG has reached half a million listeners since its inception.
Paul...
2020-07-0123 minThe Practice Playbook Podcast with Susan GuthrieThe Ultimate Guide to Getting the Right Equipment and Setting it Up Properly for Online Mediation Success on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #114Much of what makes an online mediation successful lies in the hands of the mediator but it's not all just about skill. Having the right equipment, and setting it up properly, is of the utmost importance in an online or virtual mediation. In this episode, Susan Guthrie, an expert in online mediation, walks you through the equipment that you need in order to conduct your mediations via video-conferencing and how it should all be set up to set you, and your clients, up for success! It's more than just having a laptop with a camera so be sure to...
2020-06-3028 minThe Practice Playbook Podcast with Susan GuthrieThe #1 Mistake Many Mediators are Making When Going Online on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #113In this episode of the Learn to Mediate Online Podcast, Online Mediation Expert, Susan Guthrie, shares what the #1 mistake is that many mediators are making as they move their mediations online and most importantly, how you can avoid making the same mistake yourself!
These days it is hard to find a mediator who hasn't at least considered conducting their mediations online and in fact, many have pivoted successfully to virtual mediation and love it. However, there are some practioners out there who are making a BIG mistake when they get online and that mistake is leading to...
2020-06-2325 minThe Practice Playbook Podcast with Susan GuthrieOne of the Best Features of Zoom That You Are Probably Not Using But Should Be on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #112So many mediation and dispute resolution professionals have pivoted to using Zoom or other video-conference programs to conduct their proceedings online that it seems everyone these days is "Zooming!" However, there is one feature of Zoom (and many of the other programs) that is harldy used by dispute resolution professionals and that is the ability to RECORD! Believe it or not, the ability to record a Zoom meeting can be an incredibly easy and inexpensive way to create useful videos that have a multitude of uses in your practice! You'll probably never hit "Record" in a mediation, but there ar...
2020-06-1624 minThe Practice Playbook Podcast with Susan GuthrieInsider Tips from an Experienced ODR Professional: What Works and What Doesn't with Doug Witten, Esq. on The Learn to Mediate Online Podcast with Susan Guthrie #111On this episode of The Learn to Mediate Online Podcast, Host Susan Guthrie speaks with her friend and colleague, Doug Witten, who is an experienced mediator and arbitrator who has handled more than 1,200 cases mainly in workplace, healthcare and contract matters, and who has been conducting online virtual proceedings for years. Susan and Doug explore their personal insights into what works well in the online format and what sometimes goes wrong and why. For so many mediators and dispute resolution professionals who have practices similar to Doug's, who work mainly in separate caucus, will find his experienced insights invaluable in...
2020-06-0936 min
Funnel Radio’s Behind the MicNarrowcast Podcasting for B2B Marketers
B2B Podcasts have matured to reach a passionate narrowcast audience. The Two Podcast Guys, Paul Roberts, and Jim Obermayer discuss the differences between broadcasting and narrowcasting and the benefits of narrowcasting for B2B Makreters. This program’s audience is every B2B marketer.
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This week’s Podcast Guys
Jim Obermayer is the founder of the Funnel Media Group which produces internet radio and podcasting programs for thirteen companies. FMG has reached a half a million listeners since its inception.
Paul Roberts, founder and station manager of OC Talk R...
2020-05-2824 minThe Practice Playbook Podcast with Susan GuthriePreparation is Everything: How to Properly Get Clients Ready for Virtual Dispute Resolution on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #109They say that when you fail to prepare, you prepare to fail and in the world of virtual mediation and online dispute resolution this is especially true! In this episode, online mediation expert, Susan Guthrie, walks mediators and attorneys through the important steps that should be taken to prepare clients for a virtual mediation. The true path to a successful resolution starts long before the first mediation session actually begins and the attorney bears much of the responsibility for making sure the client is ready to go when they click the link to join the meeting. The client needs...
2020-05-2627 minThe Practice Playbook Podcast with Susan GuthrieThe 8 Most Frequently Asked Questions About Online Mediation and Dispute Resolution ANSWERED on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #108As the new normal settles in of life during quarantine (and likely after), online dispute resolution continues to draw the attention of professionals and their clients alike. With all that attention however, comes questions and Susan Guthrie, the Founder of Learn to Mediate Online is receiving hundreds every week. In this episode Susan will name the top 8 questions that she receives and give you up to date answers to all of them! There's even a bonus questions thrown in and she shares her expertise and the anecdotal feedback that she has received from her over 15,000 program attendees, so if you...
2020-05-1923 minThe Practice Playbook Podcast with Susan GuthrieA Conversation with the Founder of MODRON Spaces, Nathan Polito on The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #106In life, it is good to have options and that is true for online mediation as well! Susan begins a special series of interviews with the Founders of some of the leading Online Dispute Resolution platforms out there, that offer an alternative to Zoom and the other big video meeting programs, with Nathan Polito, the Founder and CEO of MODRON Spaces. MODRON has been leading the way in ODR platforms for 7 years and Nathan shares with Susan some of the major benefits of using a platform specifically designed for dispute resolution as well as sharing some exciting new upgrades th...
2020-05-0537 minThe Practice Playbook Podcast with Susan GuthrieReady to Go but the Attorneys Say NO?! How to Get the Advocates to Mediate Online on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #105Some mediators are finding that attorneys that they work with are reluctant to try online mediation. Why is this and what can an online dispute resolution professional do to help the advocates feel comfortable on an online platform? This episode gives you Susan's top tips for easing the way for everyone!
Some Highlights from the Episode:
Why do many attorneys have the knee jerk reaction to say no to online proceedings?
Is it true that online dispute resolution is less effective than in person?
How can mediators use video and onboarding to help advocates prepare?
What do...
2020-04-2824 minThe Practice Playbook Podcast with Susan GuthrieHow to Market Your New Online Dispute Resolution Practice on the Learn to Mediate Online Podcast with Susan Guthrie, Esq. #103You have mastered the art of conducting your mediations and dispute resolution proceedings online but now what? How do you let people know that you are online and get clients? This episode covers online mediation expert, Susan Guthrie's TOP TIPS for getting the word out and marketing your new online mediation practice!
It can be hard to toot your own horn and professionals often have a difficult time knowing how to market their practice. With the addition of an online platform to your mediation or dispute resolution practice however, you have the perfect excuse to share this exc...
2020-04-1419 minThe Practice Playbook Podcast with Susan Guthrie"Is ZOOM Safe for Dispute Resolution? What You Need to Know on The Learn to Mediate Online Podcast" with Susan Guthrie, Esq. #102In this episode, Susan Guthrie discusses the recent concerns about the security of Zoom videoconferencing including Zoombombing, Zero Day vulnerabilities and what you can do to insure that your meetings are secure!
As the Zoom videoconferencing platform explodes in popularity and use, there has been a great deal of talk regarding concerns about it's safety and security. Incidents of Zoomboming have increased exponentially and there are growing worries about unintended participants joining meetings. This is a particular concern for dispute resolution professionals whose proceedings require privacy and confidentiality for participants. Susan shares insights regarding these concerns, and mos...
2020-04-0714 minThe Practice Playbook Podcast with Susan GuthrieAn Introduction to The Learn to Mediate Online Podcast with Susan Guthrie, Esq. #101In this short introductory episode, Susan Guthrie, one of the leading online mediation experts in the world, shares with you some insights into the brave new world of online dispute resolution and why ODR is here to stay! This podcast is here to help you venture forth into the brave new online frontier and will keep you up to date and informed on best practices, tips and innovations to make your online practice a success! Join Susan and her expert guests every week for everything you need to know to LEARN TO MEDIATE ONLINE! You can find out more...
2020-04-0308 min
Funnel Radio’s Behind the MicThe Magic of Podcasting Is in StorytellingBefore books and before drawings on cave walls, there were stories. Stories of the human struggle—maybe heroic stories, personal trials, or business successes and failures that draw in listeners. When someone says they have a story to tell, others grow quiet, shift their gaze to the storyteller, and wait for what comes next. It’s a natural yearning to hear something that hasn’t been shared very often.
Yes, each of us has a thousand stories. Since getting into the business of producing podcasts, I have found that podcasting and broadcasting, in general, are a natural medium...
2020-03-0528 min
Funnel Radio’s Behind the MicOn average 75% of Sales Managers Don't Have a Sales Plan, But It Isn’t Too Late
Program title: It isn't Too Late to Have a Sales Plan for 2020
Did you know that on average only 25% of B2B sales managers have a sales plan? Aside from a forecast, compensation plan, and territory alignments and additions, 75% of sales managers aren’t creating a written, objective-strategies and tactics plan similar to a marketing plan. A sales forecast is not a sales plan.
Our guest this week, Matt McKnight, Founder of McKnight Advisors LLC, a Sales Xceleration Partner, says few managers have a SWOT, customer plan, target market programs, territory expansion strategies, a tactical actio...
2020-01-1023 min
Funnel Radio’s Behind the MicHow Podcasting Enhances Personal Branding
This show focuses on the advantages of personal branding by using podcasting as a medium to reach listeners on an authentic personal basis. Contributors are Paul Roberts our producer/ station manager of the Funnel Radio Channel shows and Susan Finch, Vice President of Operations at our own Funnel Media Group. During this program we discuss:
The definition of personal branding.
Why is it important?
How was personal branding done in the past?
What makes podcasting the most popular personal branding vehicle?
How LinkedIn fits into personal branding.
Why a resume is a person’s past performance - what h...
2019-12-2122 min
Mainstream Mental HealthA Talk With Susan Shofer About Divorce & Parental AlienationWho is Susan Shofer?* Susan is an agency-licensed private investigator turned divorceconsultant who started the Divorce Recovery Ladder _-- _acomprehensive site with tools, information, and tips on how to getthrough a divorce unscathed.* Susan is the creator of the audio series _Divorce Recovery LadderPodcasts: Juggling Your Divorce Program_, and the author of severalwebinars and the _Divorce Recovery Ladder_ _Program._* No one understands divorce and all the pain that comes with itbetter than Susan Shofer. She's a divorce survivor who has firsthand...
2019-06-1623 min
Funnel Radio’s Behind the MicScout by Miller Heiman Drives Seller Actions and Changes Outcomes with Microsoft Dynamics 365
Miller Heiman Group, the flagship 40-year-old company in the sales training and consulting space, has introduced integration of “Scout” for Microsoft Dynamics. In this program, Dana Hamerschlag, Chief Product Officer of Miller Heiman Group, discusses how Scout improves daily sales productivity and CRM compliance which frees up face to face sales time. Hamerschlag also explains what tools sellers should focus on to get the most out of their CRM.
About our Guest
Dana Hamerschlag is the Chief Product Officer with Miller Heiman. In her role at Miller Heiman Group, Dana leads the global produc...
2019-04-1125 min
Funnel Radio’s Behind the MicCSO Insights’ Surprising Results: Revenue Up, Performance Down
Seleste Lunsford, Chief Research Officer of CSO Insights discusses the surprising results of their latest Sales Performance study with Funnel Radio host Jim Obermayer. She talks about how the 900 companies in the study report that 95% are on their revenue plan and yet other parts of the report show some disturbing sales performance outcomes that show there could be trouble on the horizon. It appears companies are hiring more sales reps, but sales performance is down per rep; this means sales expenses are up and with any downturn there will be large problems.
About the report a...
2019-02-1925 min
Funnel Radio’s Behind the MicNov 8 Podcasts: Sales Mastery, Entrepreneurs Money, Email BP, $50,000 Throw Down, Buyer Enablement and Brands in MotionClick to hear all programs sequentially. Or click on the program links below to listen to individual 25 minute podcast replays of the live program.
These are the Funnel Radio Channel Programs for November 85th, 2018. They are offered sequentially as broadcast on November 8th.
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9:00 am Pac: INSIDE Inside Sales with Host, Darryl Praill @vanillasoft @ohpinion8ted
Guest: Brian Smith, Jr., Member Services Exce, AA-ISP @iammrsmith__
Topic: In the pursuit of sales mastery
https://goo.gl/QRBzZ3
Brian Smith Jr recently shared that the biggest mistake he’s ever made in hi...
2018-11-122h 32