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Suzanne Hopson

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Multifamily ElevatedMultifamily Elevated20 - Sales Xceleration with Bob BesseSales isn’t just about charisma and closing deals—it’s about strategy, structure, and synergy across your business. In this enlightening episode of Multifamily Elevated, host Suzanne Hopson sits down with Bob Besse https://www.linkedin.com/in/bobbesse1/, a seasoned fractional VP of Sales, to unpack the real challenges and opportunities facing modern sales teams. From aligning sales and marketing to leveraging the right tech, Bob shares practical solutions that leaders can apply today.With decades of experience and a focus on measurable results, Bob discusses how fractional sales leadership delivers high-impact value without the overhead of ful...2025-07-1529 minMultifamily ElevatedMultifamily Elevated019 - Powering the Future: EV Charging in Multifamily with Jeremy Cohen of SWTCH EnergyAs electric vehicles become more mainstream, multifamily housing operators face a new challenge—how to integrate EV charging solutions seamlessly and sustainably. In this forward-looking episode of Multifamily Elevated, host Suzanne Hopson speaks with Jeremy Cohen, Director of Real Estate Partnerships at SWTCH Energy, to explore the evolving role of EV infrastructure in property management and resident satisfaction.Jeremy shares how SWTCH Energy is helping multifamily communities stay ahead of the curve with scalable, flexible, and brand-agnostic EV charging solutions. From overcoming implementation hurdles to leveraging smart technology for optimized energy use, this episode pr...2025-07-0937 minCory PlaylistCory Playlist004 - Backstory to Building Here2Elevate Powerhouse with Suzanne HopsonWhat does it really take to elevate a business in today’s fast-paced real estate landscape? In this episode of Cory Executive – Coffee Convo’s with Kelsi Cory, we sit down with Suzanne Hopson, Founder and CEO of Here to Elevate, to uncover how fractional leadership, business consulting, and coaching are transforming the multifamily industry.Suzanne shares her 30-year journey in real estate, the mentors who shaped her career, and why she founded Here to Elevate. Together, they explore the growing demand for fractional services, especially as businesses navigate tighter budgets, evolving needs, and post-pandemic shifts. Whether you're a real...2025-07-0131 minMultifamily ElevatedMultifamily Elevated018 - Rethinking Renter Qualification with Jess Tierney of VeryFast - Podcast Palooza– Apartmentalize 2025How can property managers protect their communities without slowing down the leasing process? In this episode of Multifamily Elevated, host Suzanne Hopson welcomes Jess Tierney from VeryFast, a company revolutionizing fraud verification and income qualification in multifamily housing. As the rental landscape shifts with the rise of gig economy earners and evolving resident expectations, operators are being challenged to rethink how they evaluate applicants—without sacrificing speed or security.Jess unpacks how VeryFast uses advanced AI and real-time financial data to help leasing teams detect fraud, verify income more accurately, and prioritize the resident experience. From reducing application fr...2025-06-2711 minMultifamily ElevatedMultifamily Elevated017 - Leadership and What We Do - with Pam PedersonWhat does storytelling have to do with effective leadership? And how can AI become your best thought partner instead of your biggest threat? In this eye-opening episode of Multifamily Elevated, host Suzanne Hopson sits down with multifamily powerhouse Pamela Pederson https://www.linkedin.com/in/pam-pederson2/ to explore how digital tools, human connection, and company culture can come together to elevate performance at every level of your organization.From the power of personalization in marketing to the quiet strength of empathetic leadership, Pamela shares lessons learned from decades in the industry—along with insights on how AI is re...2025-06-1737 minMultifamily ElevatedMultifamily Elevated016- Reframing Multifamily Success with Jessica Fern-KirklandWhat if the key to elevating your multifamily business wasn’t just found in data, systems, or structures—but in your people? In this insightful episode, Suzanne Hopson sits down with multifamily veteran Jessica Fern-Kirkland https://www.linkedin.com/in/jessicafernkirkland/ , whose 17 years of experience in operations and organizational behavior have shaped a powerful approach to leadership and growth. Together, they unpack the deeper layers of what really drives performance in today’s multifamily organizations.Jessica introduces her transformative Four P’s framework—People, Processes, Platforms, and Paradigms—while offering fresh perspective on how technology, mindset, and culture intersect. T...2025-06-0336 minFINE is a 4-Letter WordFINE is a 4-Letter WordChange Is Great (When It Happens To Others) with Suzanne HopsonWhat if… one of your core values that should be empowering turned out to be something that held you back?It’s meant to build confidence to try things. But it becomes a sort of low-key vicious cycle that subconsciously holds you back and curbs your ability to change.That silent boomerang would be ironic for a professional change agent, but that same boomerang has been both catalyst and inhibitor of Suzanne Hopson’s story.Growing up, Suzanne was taught, to quote her exact words as she said them in the conversation you’re about...2025-05-1544 minMultifamily ElevatedMultifamily Elevated015 - Deeper Dive on PROCESSIn the fast-paced world of multifamily real estate, there’s one powerful tool that often gets overlooked—process. In this episode, Suzanne Hopson brings attention to one of the most misunderstood and under-leveraged disciplines in the business, unpacking how well-designed processes can become the backbone of clarity, efficiency, and growth.If you’ve ever struggled with team misalignment, inconsistent execution, or leadership overwhelm, this conversation offers timely insights. Suzanne breaks down what makes a process truly work—not just on paper, but in practice—and how clarity, ownership, and iteration can transform your team’s performance and your company’s cu...2025-05-1305 minMultifamily ElevatedMultifamily Elevated014 -Thinking Outside The Multifamily "Box" with Robert SeldinWhat happens when a real estate visionary takes a bold leap into one of the most underutilized assets in today's market—empty office buildings? In this episode of Multifamily Elevated, Suzanne Hopson is joined by Robert Seldin, Managing Principal of Madison Highland, to explore the fascinating and risky world of office-to-residential conversions.From navigating high-vacancy markets to mastering team leadership and capital strategy, Robert opens up about what it takes to make bold moves in real estate. He shares lessons from the trenches, the importance of customer-focused design, and why risk management isn't just about numbers—it’s about...2025-05-0630 minMultifamily ElevatedMultifamily Elevated013 - Ronald Gone RogueWhat happens when cutting-edge technology collides with one of the most people-centric industries out there? In this insightful episode of Multifamily Elevated, host Suzanne Hopson sits down with Ronald Harrington https://www.linkedin.com/in/ronaldharrington/ to unpack how artificial intelligence is reshaping the sales and leasing landscape in multifamily housing.Far from just a buzzword, AI is revolutionizing how we communicate, train, and serve residents. But with rapid innovation comes new challenges—like information overload and the fear of tech replacing the human touch. Suzanne and Ronald explore how AI can be a powerful ally, not a th...2025-04-2936 minMaintenance MindsetMaintenance Mindset057 - Mindset Maintenance - An interview with Suzanne HopsonWhat if your success in the multifamily industry isn’t just about your skills—but your mindset?In this candid and wide-ranging conversation, Paul Rhodes sits down with Suzanne Hopson, host of Multifamily Elevated Podcast, to explore how mindset plays a powerful role in both personal fulfillment and professional success. Together, they unpack how positivity, emotional awareness, and intentionality can shape not just how we lead, but how we live.From rethinking how we view Mondays to understanding the difference between coaching and managing, this episode is packed with wisdom, real talk, and relatable insights that anyone in t...2025-04-1856 minMultifamily ElevatedMultifamily Elevated012 - Networking vs. Connecting - Steve Wunch, Master of Both!In today’s episode, we dive into the heartbeat of the multifamily industry — human connection. Host Suzanne Hopson sits down with Steve Wunch https://www.linkedin.com/in/stevewunch1/ , a dynamic voice in multifamily sales, leasing, and leadership. With a career built on relationships and intentionality, Steve shares how authentic connections, not surface-level networking, drive real success in the industry.From leasing to LinkedIn, from personal stories to podcasting, this conversation is packed with insights that go beyond traditional sales tactics. Discover how aligning core values, showing up with purpose, and understanding your worth can change the game — not ju...2025-04-1534 minThe TurnoverThe Turnover006 - Suzanne Hopson Challenges The Turnover Hosts with a Question on AI Technologies in Multifamily MaintenanceAI is no longer a futuristic concept—it’s here, and it’s reshaping the landscape of service professions in multifamily, especially in maintenance. In this compelling episode, Chris Caramanica, Paul Rhodes, and Mark Sharp dive deep into how artificial intelligence is becoming both a powerful tool and a potential disruptor in the hands of today’s service professionals.Whether you're a tech-savvy maintenance pro or just starting to explore what AI could mean for your team, this conversation sheds light on the real-world applications, the challenges of adoption, and the surprising ways AI could impact both efficiency and reve...2025-04-1234 minPower MoversPower Movers“Phone Girl” to President: Suzanne Hopson’s Journey of Elevation, Courage, and ClarityIn this episode of Power Movers, Roy Castleman sits down with leadership coach and entrepreneur Suzanne Hopson to explore her inspiring journey from working three jobs as a young single mom to becoming President of Operations in a major property company—and then stepping into entrepreneurship to build her own consulting firm, here2elevate. Suzanne shares powerful insights on overcoming fear, finding mentors, stepping into leadership, and the game-changing impact of business operating systems. Whether you’re an aspiring entrepreneur or a seasoned business owner, this conversation is a masterclass in clarity, courage, and reinvention.What You’ll Lea...2025-04-1038 minMultifamily ElevatedMultifamily Elevated011 - The Power of Mentorship & Authentic Leadership in Multifamily with Kelley BrineWhat makes a great leader in the multifamily industry? In this episode of Multifamily Elevated, host Suzanne Hopson sits down with Kelley Brine https://www.linkedin.com/in/kelley-brine-37a4525/ , president of Rose Valley Management https://www.rosevalleymanagement.com/ , to uncover the key lessons from her journey in real estate. From career-defining moments to the impact of mentorship and technology, Kelley shares how authenticity and strong relationships shape successful leadership.As the industry evolves, so do the challenges—affordability concerns, shifting resident expectations, and the role of AI in property management. Kelley dives into how leaders ca...2025-04-0137 minDecoding MultifamilyDecoding MultifamilyS2001 - The State of Multifamily in 2025 with Bob PinnegarThe multifamily industry is evolving at a rapid pace—shaped by economic shifts, technology, and increasing regulatory pressures. In this episode of Decoding Multifamily, host Paul Marks sits down with Bob Pinnegar https://www.linkedin.com/in/robert-pinnegar-08458512/ , President and CEO of the National Apartment Association (NAA) https://www.linkedin.com/company/naahq/ , to unpack the biggest challenges and opportunities facing the housing sector today. From affordable housing hurdles to the rise of technology and fraud prevention, this conversation is packed with insights every industry professional needs to hear.What does the future hold for multifamily op...2025-03-3138 minMultifamily ElevatedMultifamily Elevated010 - Navigating Multifamily Real Estate: Insights from Marc A. HershbergWhat does it take to build a thriving career in multifamily real estate? In this episode of Multifamily Elevated, host Suzanne Hopson sits down with Marc A. Hershberg https://www.linkedin.com/in/marchershberg/ to explore the entrepreneurial mindset that fuels success in real estate. From the power of strategic partnerships to the evolving role of technology, Marc shares key insights that every investor, operator, and entrepreneur needs to hear.Discover how accountability, communication, and adaptability can shape the future of multifamily investments. Whether you’re just starting out or looking to refine your approach, this conversation offers va...2025-03-1135 minMultifamily ElevatedMultifamily Elevated009 - The Power of Niche Marketing in the Multifamily Industry with Dave Holland🎯 Is Your Sales Strategy Focused Enough to Win?In a world flooded with sales tactics, what separates success from struggle? Suzanne Hopson and David Holland https://www.linkedin.com/in/dave-holland-cpm/ reveal why niche marketing is the game-changer in the multifamily industry. From leveraging LinkedIn Sales Navigator to mastering relationship-building, they break down the essentials of targeted outreach, trust-building, and long-term success. Plus, they tackle an often-overlooked topic—disaster planning—and why it’s a must-have in your sales playbook.🔍 What’s Inside This Episode?-Why is identifying your target market critical for sales success?-W...2025-03-0431 minMultifamily Collective PodcastMultifamily Collective Podcast1,962 - The Buzz About Beehives in Multifamily! | PropTech & Community LivingCould beehives be the next big amenity in multifamily communities? It might sound surprising, but rooftop hives are making their way from office buildings into residential spaces—offering sustainability, local honey production, and even allergy benefits!Today, we’re drawing attention to an insightful conversation from the JLL Trends and Insights Podcast, exploring how beehives are enhancing urban environments. Plus, I share my personal routine with local honey and how it helps with seasonal allergies.Also, a big shoutout to Suzanne Hopson on her new podcast, Multifamily Elevated! If you haven’t subscribed yet, now’s the time. Her latest e...2025-03-0305 minMultifamily ElevatedMultifamily Elevated008 - How Connected Analytics is Transforming Multifamily Operations with Donald DavidoffData is everywhere, but are you using it to its full potential? In this episode of Multifamily Elevated, host Suzanne Hopson sits down with Donald Davidoff https://www.linkedin.com/in/donald-davidoff-7b81534/ co-founder of Reva https://www.getreba.com/en/, to explore how connected analytics is transforming the multifamily industry. If you're tired of dealing with siloed systems, struggling to turn numbers into actionable insights, or wondering how AI fits into the picture, this conversation is a must-listen.Donald shares eye-opening insights on why disconnected data is holding operators back and how embracing a data-driven approach can...2025-02-2541 minMultifamily ElevatedMultifamily Elevated007 - From Maintenance Worker to Property Management Leader with Oscar RodriguezSuccess isn’t just about where you start—it’s about the journey you take. In this inspiring episode of the Multifamily Elevated Podcast, host Suzanne Hopson sits down with Oscar Rodriguez Aguila https://www.linkedin.com/in/oscar-rodriguez-aguila-cpm%C2%AE-778b2ba8/ to discuss his incredible rise from a maintenance worker to a property manager and advocate for affordable housing.Oscar shares his personal journey, the challenges surrounding affordable housing in California, and the impact of mental health and cultural barriers on communities. He highlights the power of education, mentorship, and advocacy in overcoming obstacles and of...2025-02-1838 minMultifamily ElevatedMultifamily Elevated006 - From Pastor to Property Management: Rick Ellis on Sales, Leadership, and Hiring RightWhat does it take to thrive in property management and sales?In this episode of the Multifamily Elevated Podcast, host Suzanne Hopson sits down with industry veteran Rick Ellishttps://www.linkedin.com/in/rickellis2/ to discuss his unconventional journey from pastoring to becoming a leader in property management and consulting.Rick shares valuable lessons from his career, including how sales strategies have shifted from aggressive closing tactics to genuine relationship-building. He also unpacks the keys to hiring the right salespeople, the role of leadership in developing talent, and why adaptability is critical in today’s evolving property ma...2025-02-1135 minMultifamily ElevatedMultifamily Elevated005 - RPRS: Right People, Right SeatHiring the right people isn’t just about filling a position—it’s about finding the perfect fit for long-term success. In this episode of the Multifamily Elevated Podcast, host Suzanne Hopson sits down with recruitment expert Kelsi Cory https://www.linkedin.com/in/kelsi-cory-9a96968b/ to discuss the power of intentional hiring, the role of collaboration in recruitment, and why organizations must rethink their hiring strategies to build stronger teams.Kelsi shares her journey in the recruitment industry and introduces Leaders on Deck, her new initiative designed to help professionals navigate career transitions.From avoidi...2025-02-0439 minMultifamily ElevatedMultifamily Elevated004 - Bring on the Road Rash with Susan GoebelWhat does it take to turn setbacks into stepping stones?In this episode of the Multifamily Elevated Podcast, Suzanne Hopson is joined by Susan Goebel https://www.linkedin.com/in/susangoebel/ to unpack the concept of “road rash” in entrepreneurship. Drawing from her transition from the pharmaceutical industry to solopreneurship and small business leadership, Susan shares hard-earned wisdom on navigating risks, self-doubt, and the fast-evolving landscape of AI and automation.This episode is a must-listen for aspiring entrepreneurs, small business owners, and leaders striving to embrace curiosity and accountability. With insights into the power of mentorship, the...2025-01-2843 minMultifamily ElevatedMultifamily Elevated003 - Vision & Culture: Building Strong Organizations with Jacklyn ArnestWhat does it take to build a thriving organization with a clear vision and a strong culture? In this insightful episode of the Multifamily Elevated Podcast, Suzanne Hopson is joined by leadership expert Jacklyn Arnest https://www.linkedin.com/in/jarnest/ to explore the foundational elements that drive long-term success in multifamily businesses.From defining core values to creating strategic plans that stick, Suzanne and Jacklyn dive deep into how leadership accountability and employee engagement are critical for aligning culture with vision. They also discuss how the pandemic reshaped organizational strategies and reveal actionable ways to measure success...2025-01-2142 minMultifamily ElevatedMultifamily Elevated002 - Unlocking Leadership Potential: Frameworks, Learning Mentality, and Business Operating Systems with Scott AbottWhat’s the secret to transforming a good company into a great one? It’s not just about technology or talent—it’s about frameworks and mindset. In this insightful episode, Suzanne Hopson sits down with leadership expert Scott Abbott to explore the transformative power of business operating systems and frameworks. Scott shares actionable strategies for fostering a learning mentality within organizations while addressing common leadership pitfalls like ego, entitlement, and fear of change. They discuss the critical role of human connection in navigating today’s AI-driven world and the distinction between high-performing companies and truly exceptional ones. With over a dec...2025-01-0744 minMultifamily ElevatedMultifamily Elevated001 - Welcome to Multifamily Elevated PodcastIn this premiere episode of the Multifamily Elevated Podcast, host Suzanne Hopson lays the foundation for an insightful and transformative journey into the multifamily industry. With over three decades of experience, Suzanne opens up about her personal path, revealing how mentorship, culture, and embracing failure have shaped her approach to leadership and business success.If you’re a multifamily professional seeking strategies for personal growth, tools for operational excellence, or a deeper understanding of what drives successful teams, this episode sets the tone for what’s to come. Suzanne shares her passion for empowering others, fostering the...2025-01-0614 minDecoding MultifamilyDecoding Multifamily025 - Decoding Jessica EberbachThrive in Multifamily Leadership - Key Strategies for Transition & Success | Decoding Multifamily Ready to elevate your career in multifamily? In this episode of Decoding Multifamily powered by the Multifamily Media Network, we welcome back industry pro Jessica Eberbach. Jessica shares the secrets to mastering role transitions, effective leadership, and tips for making a real impact in multifamily management. Hear her insights on building early wins, fostering team alignment, and using systems like EOS (Entrepreneurial Operating System) to drive success from day one. Co-hosts Paul Marks and Suzanne Hopson explore Jessica’s latest journey with Rockford Construction and how she’s sh...2024-11-1138 minGetting to \Getting to "Hell Yes!".Live! Getting to Hell Yes! With Suzanne Hopson from Here2ElevateCurious about what it takes to turn 'maybe' into a resounding 'hell yes'? Join Suzanne Hopson, founder of Here to Elevate, as she dives deep into her world of multifamily consulting. From navigating "hair on fire" moments to transforming operational chaos into success, Suzanne reveals her secrets to building trust, setting priorities, and delivering real change. Tune in to learn how to get the right people in the right seats, leverage tech to save money, and why sometimes, firing a client is the best move. Don’t miss this chat conversation packed with sellers intel & buyers inside baseball!2024-10-2034 minDecoding MultifamilyDecoding Multifamily024 - Decoding Stephanie VersinBuilding the Future of Multifamily: Centralization, Tech, and Leadership Insights Ready to elevate your multifamily game? This episode of Decoding Multifamily dives deep into industry trends, tech solutions, and the future of centralization, featuring insights from industry expert Stephanie Versin. Paul Marks and Suzanne Hobson sit down with Stephanie Versin, a veteran in hospitality turned multifamily consultant, to uncover the secrets behind centralization, AI innovations, and role specialization in property management. Stephanie shares her journey from hospitality to multifamily, shedding light on how these industries overlap, and offers valuable insights into marketing, customer experience, and leadership. You’ll hear ho...2024-10-1536 minDecoding MultifamilyDecoding Multifamily023 - Decoding Stephanie Gubiotti | Decoding MultifamilyFrom Leasing to Leadership: Stephanie Gubiotti's Multifamily Journey & Technology Insights How does a Sunday leasing job evolve into a multifamily leadership role? Stephanie Gubiotti shares her career journey, the challenges she faced, and how PropTech is reshaping multifamily management. Tune in and get inspired! 🎙️ In this episode of Decoding Multifamily hosts Paul Marks and Suzanne Hopson sit down with Stephanie Gubiotti, a multifamily industry leader with a background that spans leasing, property management, and technology integration. Stephanie shares her story, from starting as a leasing associate to navigating affordable and market-rate properties, and eventually embracing the latest PropTech innovations. Steph...2024-09-3038 minDecoding MultifamilyDecoding Multifamily022 - Decoding Matthew Dooley | Decoding MultifamilyDecoding Multifamily Leadership: Hospitality Insights, EOS, and Future Trends with Matthew Dooley Ready to transform your multifamily business? Join us as we discuss game-changing strategies - blending hospitality, PropTech, and EOS to elevate your leadership game. In this episode of Decoding Multifamily, powered by the Multifamily Media Network, we consider the evolving world of multifamily leadership with industry newcomer Matthew Dooley, Director of Operations at Sunrise Communities. Co-hosts Paul Marks and Suzanne Hobson explore with Matthew how the multifamily industry is adopting hospitality-driven customer service and technology innovations, such as EOS (Entrepreneurial Operating System), to deliver exceptional resident experiences. ...2024-09-1639 minDecoding MultifamilyDecoding Multifamily021 - Decoding Cara Athmann - Deciding MultifamilyHow PropTech is Transforming Multifamily: Leadership Insights from Cardinal Group’s COO Ever wonder how top multifamily leaders tackle digital transformation while staying ahead of industry trends? Host Paul Marks is joined by Cara Athmann, COO of Cardinal Group Companies, to decode the future of multifamily tech, leadership strategies, and the game-changing impact of PropTech. In this episode of Decoding Multifamily, Cara Athmann shares her unique journey into multifamily, from consulting and tech to leading operational innovation. Cara offers invaluable insights on digital transformation and PropTech adoption that support the unique needs of both student and market-rate housing. Discover ho...2024-09-0941 minDecoding MultifamilyDecoding Multifamily020 - Decoding Dave Holland - Decoding MultifamilyDave Holland's Journey from Maintenance to Multifamily Leadership | Decoding Multifamily Podcast Ever wondered how to rise through the ranks in the multifamily industry? Join us as Dave Holland, CPM, shares his incredible journey from maintenance to multifamily leadership, along with insights into property management, innovation, and the future of multifamily operations. Welcome to another episode of Decoding Multifamily, powered by the Multifamily Media Network. In this episode, hosts Paul Marks and Suzanne Hopson sit down with Dave Holland, CPM, to explore his dynamic career in the multifamily industry. Dave Holland, co-founder of Property Gauge and president of the IREM...2024-08-1940 minDecoding MultifamilyDecoding Multifamily019 Decoding Karen TruemanWelcome to Decoding Multifamily! Karen Trueman from Legend Management Group's inspiring journey as she shares her unique path, challenges, and visionary insights into property management. Ready to transform your multifamily journey? Join Paul Marks and Suzanne Hopson in this exciting episode of Decoding Multifamily, where they sit down with the exceptional Karen Trueman. From her beginnings as a leasing consultant to becoming the Director of Talent Development and Brand Reputation at Legend Management Group, Karen’s st...2024-08-1241 minMultifamily Collective PodcastMultifamily Collective Podcast1,798 Unpacking Multifamily Success with PropTech Innovators and Leadership InsightsHey everyone! Welcome back to the Multifamily Collective. Today, we’re exploring the Multifamily Media Network and spotlighting Suzanne Hopson, an inspiring partner. You won’t want to miss this! In this episode, we highlight Suzanne Hopson, co-host of the "Decoding Multifamily" podcast with Paul Marks. Their show is a treasure trove of insights, featuring industry leaders who share their journeys through challenges and triumphs in the multifamily sector. Suza...2024-08-1104 minDecoding MultifamilyDecoding Multifamily018 - Decoding Tracy Bowers - Decoding MultifamilyWant to know the secrets behind running a successful multifamily business? Join us as Tracy Bowers shares her journey, insights, and strategies for thriving in the multifamily industry. Don't miss out on this episode packed with valuable lessons and tips. Welcome to Decoding Multifamily, powered by the Multifamily Media Network! We aim to inspire the next generation of multifamily leaders with industry icons' insights, trends, and success stories. In this episode, hosts Paul Marks...2024-08-0832 minDecoding MultifamilyDecoding MultifamilySuzanne Hopson and Paul Marks from Apartmentalize 2024 - Decoding MultifamilyDiscover the rich experiences and key takeaways from Suzanne Hopson’s journey in the multifamily industry. From mentorship and leadership to the innovative concept of fractional roles, this episode is packed with valuable insights. Sponsored by Chadwell Supply and hosted live from the NAA Apartmentalize conference. Welcome to a special live episode of the MRO Show, brought to you by Chadwell Supply. Key Takeaways: Suzanne's Journey: From starting as a leasing agent to becoming a...2024-08-0315 minDecoding MultifamilyDecoding MultifamilySuzanne Hopson and Paul Marks from Apartmentalize 2024 - Decoding MultifamilyDiscover the rich experiences and key takeaways from Suzanne Hopson’s journey in the multifamily industry. From mentorship and leadership to the innovative concept of fractional roles, this episode is packed with valuable insights. Sponsored by Chadwell Supply and hosted live from the NAA Apartmentalize conference. Welcome to a special live episode of the MRO Show, brought to you by Chadwell Supply. Key Takeaways: Suzanne's Journey: From starting as a leasing agent to becoming a leader in the industry. Mentorship: The importance of mentors and how they've shaped Suzanne's career. Fractional Roles: How Suzanne's new venture, HeretoElevate, is transforming bu...2024-07-3112 minDecoding MultifamilyDecoding Multifamily017 - Jason Kae - Decoding MultifamilyUnlocking Leadership Secrets in Multifamily: Insights with Jason Kae | Decoding Multifamily Podcast Dive into this special episode of Decoding Multifamily as we explore the journey and insights of Jason Kae, Director of Onboarding and Enablement at RealPage. Discover his unique path from stage actor to multifamily expert, and gain invaluable leadership tips to enhance your multifamily career. Welcome to Decoding Multifamily, powered by the Multifamily Media Network. In this episode, Paul Marks and Suzanne Hobson sit down with Jason Kae, Director of Onboarding and Enablement at RealPage, to discuss his multifamily journey, leadership principles, and his book, "Journey to...2024-07-1737 minThe Multifamily MindThe Multifamily MindSuzanne Hopson: The Part-Time CEOJoin host Steve Wunch and guest Suzanne Hopson, founder of here2elevate, LLC, as they discuss employee effectiveness, the future of AI in multifamily, and a lot more! Be sure to stay tunned to the end of the episode where Suzanne shares a very audacious take. Follow ⁠Suzanne Hopson. Learn more about here2elevate. Follow ⁠Steve Wunch⁠. Learn more about EOS. Check out Nintey.io. Try out Trainual. Learn more about Culture Index. ⁠The Multifamily Mind Podcast⁠ is superpo...2024-06-2637 minDecoding MultifamilyDecoding Multifamily016 - Decoding Ian Bingham - Decoding MultifamilyThis podcast episode, from the experts at MultiFamilyMediaNetwork.com, covers leadership, technology, and success in the multifamily industry. You'll learn insights from Ian Bingham, Senior VP of Business Development at Buckingham. In this episode, Paul Marks and Suzanne Hopson sit down with Ian Bingham to discuss the intricacies of the multifamily industry. Discover how Ian's military background shaped his leadership style, the importance of financial acumen in property management, and the challenges of adopting new technologies. Ian also shares...2024-06-2439 minDecoding MultifamilyDecoding Multifamily015 - Decoding Andrew Reichert - Decoding MultifamilyWelcome to Decoding Multifamily, powered by the Multifamily Media Network! The Multifamily Media Network is a dynamic free media platform that inspires the next generation of leaders. With 11 weekly podcasts hosted by multifamily experts and industry icons, we bring you the latest insights, trends, and success stories from the multifamily world. In this episode, Paul Marks and Suzanne Hopson welcome Andrew Reichert, a private equity real estate leader who has raised over $100 million and acquired over $300 million in real estate. Andrew shares his inspiring journey from buying his first duplex with no money to leading a company with over 3,600...2024-06-1741 minDecoding MultifamilyDecoding Multifamily014 - Decoding Josh Winch - Decoding MultifamilyWelcome to Decoding Multifamily, powered by the Multifamily Media Network! This episode explores innovative property management with Josh Winch from Focus Property Management. Discover how Josh's unique approach and commitment to resident experience are transforming the multifamily industry. Josh shares his journey from retail to leading a rapidly growing property management company with a resident-centric approach. In this episode, Josh touches on: *How Focus Property Management grew from 252 units to over 5,000 in just five years. *The innovative strategies and processes that set Focus apart from traditional property management. *The importance of specialization and metrics in driving performance and resident...2024-06-1042 minDecoding MultifamilyDecoding Multifamily013 - Decoding Ann-Marie Bomba - Decoding MultifamilyToday's episode is made possible by TheGuarantors. Chasing down residents who don't pay their rent is taxing enough. Did you know you could offset the risk of renter default? Meet TheGuarantors. They’ll requalify your applicants and insure their rent. If the resident doesn't pay, you still get paid. www.TheGuarantors.com/Multifamily today! Welcome to Decoding Multifamily, powered by the Multifamily Media Network! Join us as we dive deep with industry veteran Anne-Marie Bomba, CEO of Strategic Properties. Discover her insights from over 35 years in multifamily housing, her thoughts on the industry's evolution, and her approach to leadership. Th...2024-06-0439 minDecoding MultifamilyDecoding Multifamily012 Decoding Dana PateWelcome to another exciting episode of Decoding Multifamily! I The show where co-hosts Paul Marks and Suzanne Hopson decode the greatness in each on of their guests. This week, we are thrilled to have Dana Pate join us to share her incredible journey from leasing agent to business owner. Dana's story is filled with insights on navigating the multifamily industry, leveraging creativity, and embracing authenticity in marketing. Before diving into our conversation, here is a quick reminder that this podcast is powered by the Multifamily Media Network. Visit multifamilymedianetwork.com to explore a variety of multifamily-related podcasts hosted by...2024-05-2842 minDecoding MultifamilyDecoding Multifamily011 Decoding Melanie French"Decoding Multifamily: Unveiling Industry Insights with Melanie French | Powered by Multifamily Media Network" Welcome to this episode of Decoding Multifamily. Paul Marks flew solo today for an exclusive interview with industry veteran Melanie French. Melanie’s fascinating four-decade journey in the multifamily industry, from her initial steps to her current role as CEO of RR Living. Discover the transformative changes she's witnessed and the timeless strategies that have driven her success. In this insightful episode of Decoding Multifamily, Paul Marks dives deep into a conversation with Melanie French, who shares her extensive experience and lessons learned throughout her impressive ca...2024-05-1840 minDecoding MultifamilyDecoding Multifamily010 Widewail - Katie Ritter & Jake Hughes - Decoding MultifamilyJoin us for another engaging episode of Decoding Multifamily, which was brought to you by the Multifamily Media Network. I'm your host, Paul Marks, and I am joined by my co-host, Suzanne Hobson. Today, we're discussing cutting-edge insights into the multifamily industry with our special guests from Widewail. Discover the significant impact of resident feedback and learn why the personal touch in property management still reigns supreme in today's digital world. Today's guests, Jake Hughes and Katie Ritter from...2024-05-1346 minMultifamily Collective PodcastMultifamily Collective Podcast1,711 Rational Caution or Irrational FearAre you ready to conquer your fears? Mike Brewer shares invaluable insights in today's video! He kicks off by thanking Suzanne Hopson and the Here to Elevate team for some amazing gear, setting a tone of gratitude and community. In this must-watch episode, Mike explores powerful strategies for overcoming fear. Starting with acknowledging and identifying what scares you, he emphasizes the importance of putting ego aside and embracing vulnerability. Mike doesn't stop there; he outlines the importance of a...2024-04-3005 minDecoding MultifamilyDecoding Multifamily009 - Decoding Karen KeyI'm thrilled to bring you a fascinating episode of "Decoding Multifamily," exploring the world of multifamily property management with industry titan Karen Key! As the Division President for Asset Living's Southeast Region, Karen brings over two decades of experience discussing innovative strategies for operational excellence and enhanced client investments. From her unique entry into the industry to the impact of technology on future operations, this episode is packed with invaluable insights for anyone involved in multifamily real estate. If you find this episode insightful, please like, subscribe, and click the bell for more discussions on multifamily industry trends. Your...2024-04-2941 minDecoding MultifamilyDecoding Multifamily008 - Cecilia Cossio - Decoding MultifamilyDecoding Multifamily: Innovations in PropTech and Leadership Insights with Cecilia Cascio Welcome to Decoding Multifamily brought to you by the Multifamily Media Network. Join us in this insightful episode as we discuss the multifamily sector's evolving landscape with Cecilia Cascio, the passionate and visionary president of Marquis Asset Management. Discover the transformative impact of PropTech and smart home technology in the multifamily industry. Gain valuable leadership strategies from such an experienced insider. The hosts, Suzanne Hobson and Paul Marks, alongside multifamily leader Cecilia Cascio offer a wealth of experience...2024-04-2341 minDecoding MultifamilyDecoding Multifamily007 - The Unstoppable Maria Pietroforte | Decoding MultifamilyUnlocking the Secrets to Success in Multifamily with Industry Icon Maria Pietroforte Ever wondered how industry leaders climb to the top in multifamily? Suzanne Hopson and Paul Marks discuss the secrets to multifamily success with the unstoppable Maria Pietroforte. From accidental beginnings to becoming an undeniable success, Maria's story is a testament to the power of embracing change, the significance of continual learning, and the impact of nurturing the right team. Who are your industry icons? Is there someone you admire that helped you grow your career? Share your hero stories with us in the comments below! Dive into...2024-04-0841 minDecoding MultifamilyDecoding Multifamily006 Sherry Freitas | Decoding MultifamilyIn this episode of "Decoding Multifamily," hosts Paul Marks and Suzanne Hopson delve into the transformation of the multifamily industry from the perspective of Sherry Freitas, a significant figure in property management and leadership. Sherry, who previously served as the executive managing director at Rangewater Residential, shares her extensive experience, challenges, and successes. Sherry's insights provide valuable perspectives on leadership, innovation, and the significance of embracing change within the multifamily sector. Please share your perspective on the changes facing the multifamily sector. We invite you to explore the multifamily industry more by visiting our website: www.MultifamilyMediaNetwork.com. 👍 Like thi...2024-04-0138 minDecoding MultifamilyDecoding MultifamilyHoldPlace Holder2024-04-0138 minDecoding MultifamilyDecoding Multifamily005 | Jennifer B. Stutter | Decoding MultifmailyEver wondered how the top minds in multifamily navigate the complexities of the industry? Join us as we decode multifamily executives' strategies, insights, and personal journeys. Please enjoy this episode as Paul Marks and Suzanne Hopson engage in an enlightening conversation with Jennifer Sutter, the EVP at Ascento Real Estate Partners. #DecodingMultifamily #MultifamilyInsights Welcome to another intriguing episode of Decoding Multifamily, where we bring you the most fascinating stories and strategic insights from the multifamily real estate sector. Mark and Suzanne enjoy sitting down with Jennifer to explore her journey through the multifamily landscape...2024-03-2536 minDecoding MultifamilyDecoding Multifamily004 | Kara Rice & Jen Piccotti | Decoding MultifamilyHave you ever wondered how the tiny details of employee sentiment can drastically transform the multifamily industry? Hosts Paul Marks and Suzanne Hopson discuss this fascinating topic with industry experts Kara Rice and Jen Piccotti from Swift Bunny during this week’s episode of Decoding Multifamily, brought to you by the Multifamily Media Network. Discover how #SwiftBunny redefines employee engagement and its ripple effects on productivity and ROI. This episode explores the critical role of employee sentiment in optimizing multifamily operations and enhancing resident satisfaction. Learn how Swift Bunny’s innovative approach to gathering and...2024-03-1838 minDecoding MultifamilyDecoding Multifamily003 | Ishea Shepherd | Decoding MultifamilyJoin hosts Suzanne Hopson and Paul Marks and guest Ishea Shepard, a seasoned property manager with a wealth of experience, as she shares her valuable insights on authentic leadership, joy, diversity, equity, and inclusion (DEI), and much more. Ishea stresses the importance of genuine connections, the empowerment of women in the multifamily industry, and the critical need for organizations to wholeheartedly commit to DEI. Through her personal journey, Ishea offers actionable advice on achieving success, emphasizing the significance of focusing on one's strengths, cultivating a supportive network, and finding a healthy work-life balance. In this episode, we also delve...2024-03-1139 minDecoding MultifamilyDecoding Multifamily002 | Tina Smother | Decoding MultifamilyIn this episode of Decoding Multifamily, Tina Smothers, founder and CEO of Integrated Asset Management, shares her journey in property management and becoming an owner in multifamily. She discusses the importance of taking risks and being bold in the industry. Tina also talks about her experience converting hotels to multifamily and the challenges and opportunities it presents. She shares her insights on navigating the job market in multifamily and the non-negotiables in hiring. Tina also discusses her plans, including writing a book with her son Maverick. Lastly, she shares her experiences as a woman owner in multifamily and the...2024-03-0434 minDecoding MultifamilyDecoding Multifamily001 | Decoding Successful Multifamily Entrepreneurs - what’s in their DNA? With Andrew KuhnIn this episode of Decoding Multifamily, co-hosts Suzanne Hopson and Paul Marks interview Andrew Kuhn, Founder and CEO of Sunrise Communities. Andrew shares his journey into the multifamily industry, beginning with single-family properties and transitioning to multifamily in 2017. He discusses the industry's challenges and legislative issues. Andrew emphasizes the importance of doing the right thing and his commitment to continuous personal growth. He highlights the mission and values of Sunrise Communities, which focuses on improving people's lives and creating a sense of community. The episode concludes with advice for young entrepreneurs in the multifamily space. Takeaways * Take advantage of...2024-02-2634 minMultifamily MattersMultifamily Matters1/27/2024 Multifamily Matters, Ep. 313 "THE FIRST 90 DAYS"This Best of Multi Family Matters features a conversation with two longtime multifamily industry veterans, Suzanne Hopson, Founder and Principal of here2elevate, and Jessica Eberbach, Regional Vice President with RPM Living.…discussing the importance and significance of the first 90 days in a new role within a multifamily company and how to make that time the most productive and impactful.See omnystudio.com/listener for privacy information.2024-01-2452 minWhy Struggle? Podcast w Barbara J. FaisonWhy Struggle? Podcast w Barbara J. Faison2024 - Week 3 - Know the Stages of GriefAll the links - linktr.ee/barbarafaison 2024 - Week 1 - Your Belief System In the 80’s  AT&T had a marketing campaign called Reach out and Touch Someone.  It was all about the power of your voice. The power of your voice to offer comfort. The power of your voice to offer healing. The power of your voice to offer just what is needed at that time.  Over the weekend, we celebrated the life of Mary A Hopson. Mrs. Hopson was the mother of a dear friend of mine, Gina. Mrs. Hopso...2024-01-1707 minMultifamily MattersMultifamily Matters9/9/2023 Multifamily Matters, Ep. 293 "THE FIRST 90 DAYS"A conversation with two longtime multifamily industry veterans, Suzanne Hopson, Founder and Principal of here2elevate, and Jessica Eberbach, Assistant Vice President of Hospitality with City Club Apartments…discussing the importance and significance of the first 90 days in a new role within a multifamily company and how to make that time the most productive and impactful.See omnystudio.com/listener for privacy information.2023-09-0652 minLets Talk About ThatLets Talk About ThatLet's Talk About That With here2elevateJoin us on the latest episode of Let's Talk About That as we dive into the inspiring journey of starting a new business with Suzanne Hopson, the force behind here2elevate. In this one-woman show, Suzanne specializes in helping businesses elevate and scale. Suzanne offers a solution for those stuck in the growth phase, guiding them towards efficient scaling and providing the CEO the time they need to focus on strategy and relationships. Tune in to discover how Suzanne empowers businesses to step out of the daily grind and into a realm of growth and opportunity.2023-08-1547 minMultifamily MattersMultifamily Matters6/24/2023 Multifamily Matters, Ep. 282 "Multifamily Employees Seek Personal Value and Purpose... Are You Prepared to Deliver?"A conversation with two long time multifamily industry veterans, Jessica Eberbach, who has held various roles as VP of People and Culture, Director of Learning and Development and Director of Engagement and she is currently consulting with multifamily companies, and Suzanne Hopson, the President of Tricap Residential Group, discussing how multifamily companies can deliver value and purpose to their teams. Show Guests: Jessica Eberbach – Consultant to Multifamily Companies Suzanne Hopson – President of Tricap Residential Group Host and Producer: Paul Marks, CAS Tape Date: June 20, 2023 Air Da...2023-06-2152 minMultifamily MattersMultifamily Matters1/28/2023 Multifamily Matters, Ep. 261 "Winning Team, Winning Structure, We Win!"A conversation with two long-time multifamily industry veterans, Suzanne Hopson, the President of Operations with Tricap Residential Group, and Jessica Eberbach, the Vice President of People and Culture with Tricap Residential Group, discussing some methods and ideas for setting up your teams and company for success in 2023. Show Guests: Suzanne Hopson – President of Operations at Tricap Residential Group Jessica Eberbach – Vice President of People and Culture at Tricap Residential Group Host and Producer: Paul Marks, CAS Tape Date January 17, 2023 Air Date: January...2023-01-2552 minMultifamily Mix with Barbara SavonaMultifamily Mix with Barbara SavonaJanuary Marketing and Events for Apartment Communities + Big NewsThe January edition of SproutMonthly: The Apartment Marketing Magazine is full of marketing ideas and resident event ideas. Here is a sneak peek of the January edition of SproutMonthly: The Apartment Marketing Magazine. Inside you’ll find…Level Up Your Career ChallengeJanuary Event Ideas and Events for AnytimeMarketing and Retention Taglines to Kick Off the New YearSuzanne Hopson: Centralized Leasing and How It Can Work for YouJanuary Planning CalendarTips for the New Year: Fair Housing and Customer Service with Anne SadovskyCulture and Leadership Team- Building Multifamily Leaders with Bill NyeEmotional Intelligence: The Evolution of You with Dr...2022-12-2219 minMultifamily Mix with Barbara SavonaMultifamily Mix with Barbara Savona#77 - Suzanne Hopson Talks Centralized Leasing and How It Can Work for YouWelcome everyone to this episode of the Marketing Home. Marketing You Podcast! This week we have a special guest. I am so excited to speak with Suzanne Hobson, President of Operations for Tricap Residential Group. Since I saw Suzanne present at AIM alongside Kristi Fickert earlier this year, I knew that I had to have her on the podcast to talk about this important topic of Centralized Leasing.Here are a few of the questions Suzanne answers: [00:37] - What is your current role and what does a typical day look like?[01:55] - What...2022-09-1532 min