Shows
IOFA with Aaron StarkmanEpisode 6. The Career of David Lubars May 14, 2024On the latest episode of IOFA Aaron chats with ad legend (and recently retired) David Lubars about his incredible career and the work, relationships and philosophy that shaped it.
2024-05-1457 minIOFA with Aaron StarkmanEpisode 5. Pancho Cassis April 16,2024On the latest episode of IOFA, Aaron chats with Pancho Cassis, Global CCO of David about scary clowns, reactive advertising and drinking with celebrities after award shows. 2024-04-1650 minIOFA with Aaron StarkmanEpisode 4. Chris Bergeron February 5, 2024On the latest episode of IOFA, Aaron chats with Chris Bergeron from Cossette about Big Macs with bacon, Bud Light, her fascinating path to advertising and her advocacy for diversity, inclusion and the rights of trans people including sharing her own story. 2024-02-061h 05IOFA with Aaron StarkmanEpisode 3. Greg Hahn December 7, 2023On the latest episode of IOFA, Aaron chats with Greg Hahn, founder of fellow Indy agency Mischief. Greg and Aaron talk about his days at Fallon, BBDO and how getting laid off became one of the best things to ever happen to him, ultimately leading him to open his own agency. 2023-12-0754 minIOFA with Aaron StarkmanEpisode 2. Gabriel Schmitt November 16, 2023On the latest episode of IOFA, Aaron sits down with Grey’s Global CCO Gabriel Schmitt and chats about his famous Whopper Detour campaign, what it’s like working with John McEnroe and how award show entries and Gout should never be brought up in the same dinner conversation. 2023-11-1649 minIOFA with Aaron StarkmanSEASON FIVE Episode 1. Nils Leonard November 6, 2023On the latest episode of IOFA, Aaron chats with Nils Leonard of Uncommon about getting sued by his former agency, his worst meeting ever which eventually led to him founding Uncommon and some of his career hits like Volvo’s Life Paint & the recent British Airways outdoor campaign. 2023-11-061h 01IOFA with Aaron StarkmanEpisode 7. Daniel Lobaton January 25,2023
Back in the spring(before he joined Rethink), Aaron chatted with Saatchi’s President and CCO Daniel Lobotón about how working in Lima, Paris, Austin & Kansas City shaped him as a creative before leading some of the most famous Tide work ever. 2023-01-2541 minIOFA with Aaron StarkmanEpisode 6. Per Pederson January 9,2023Per Pederson 1964-2023
The world just lost a great one in Per Pederson, formerly the Global Creative Chairman of Grey and founder of independent Agency network, By the Network. Per discusses growing up in Denmark, some career highs, lows and lessons he learned on the way to becoming one of best Creative leaders in the world.
2023-01-0944 minIOFA with Aaron StarkmanEpisode 5. Michelle St. Jacques September 13, 2022IOFA is back with Molson Coors CMO Michelle St. Jacques. Aaron and MSJ chat about some of the great work she’s led over the years, why she wore pink bunny slippers at work, and the most epic first day in a new role story ever. 2022-09-131h 13IOFA with Aaron StarkmanEpisode 4. Shannon Washington July 26,2022On the latest episode of IOFA, Aaron chats with R/GA’s Executive Creative Director, Shannon Washington about Cal Ripken, the comedic genius of Diddy and Shannon’s fascinating journey from school to leading creative at R/GA NYC. 2022-07-2659 min
IOFA with Aaron StarkmanEpisode 3. Luke Sullivan. March 14,2022On the latest episode of IOFA, Aaron chats with Luke Sullivan about his amazing advertising career, his earlier struggles with drugs and alcohol, the reason he wrote the ad bible Hey Whipple Squeeze This, and that time Kermit the Frog showed up to a meeting and ruined it. 2022-03-1458 minIOFA with Aaron StarkmanEpisode 2. Chris Beresford Hill March 1, 2022On the latest episode of IOFA, Aaron chats with Chris Beresford Hill about his new role at Ogilvy, how Chris got Mike Tyson to give Evander Holyfield his ear back and an important discussion on the best pizza slice in NYC.2022-03-011h 05IOFA with Aaron StarkmanSEASON FOUR Episode 1. Janet Kestin and Nancy Vonk November 9, 2021Nancy Vonk and Janet Kestin chat with Aaron about a disgusting incident at an advertising event that suddenly put them in the mainstream global spotlight and they discuss the theme of their incredible careers: amazing work done in spite of challenging budgets including the Cannes Grand Prix, Dove Evolution.2021-11-091h 09IOFA with Aaron StarkmanEpisode 6. David Kolbusz August 30, 2021Aaron chats with Droga 5 London’s CCO, David Kolbusz about what Ellen DeGeneres is like off-camera from his own experience, the story behind David’s famous 3 little pigs ad for the guardian and why you should never attempt small talk with David at any industry function, ever.2021-08-3059 minIOFA with Aaron StarkmanEpisode 5. Paul Lavoie April 8, 2021Canadian advertising legend Paul Lavoie talks about what happens when you show up to a Nike pitch wearing their competitor’s shoes, why you shouldn’t turn down stock from a start-up owned by someone named Jeff Bezos, and a worst meeting ever story so controversial it can’t be alluded to here. Buckle up for the most unfiltered IOFA yet.2021-04-0836 minIOFA with Aaron StarkmanEpisode 4. Ari Weiss January 19, 2021Aaron chats with Ari Weiss, Worldwide CCO for DDB about some of his greatest hits, a meeting with the world's most sociopathic client and why brown shoes are WAY funnier than black shoes.2021-01-191h 05IOFA with Aaron StarkmanEpisode 3. Elspeth Lynn and Lorraine Tao December 11, 2020Get to know Aaron’s former colleagues and heroes, Elspeth Lynn and Lorraine Tao. Elspeth and Lorraine discuss opening up their own agency, some incredible career highlights and the suppression of female voices in advertising.2020-12-1149 minIOFA with Aaron StarkmanEpisode 2. Danny Robinson December 3, 2020On this episode of IOFA, Aaron chats with Danny Robinson, the new CCO of the Martin Agency about the famous Oprah episode where she says “You get a car! You get a car! You get a car! Everyone gets a car!” for his former client, Pontiac. Danny also discusses his time doing stand up comedy and why you should never offer cinnamon gum to Jay-Z.2020-12-0356 minIOFA with Aaron StarkmanSEASON THREE Episode 1. Anselmo Ramos/Mickey (Paul) Taylor November 19, 2020Aaron chats with Anselmo Ramos, Founder of DAVID and Gut about independence, why pitching is bad for business & how Anselmo has thrived by always being seen as ‘that guy with the accent’. Aaron also chats with the mysterious man behind the satirical “Adweak” posts, Mickey Taylor about about how it started and Mickey and Aaron count down his top 5 posts of 2020.2020-11-191h 52IOFA with Aaron StarkmanEpisode 5. Fernando Machado May 13, 2020In early March, just before airlines shut it down I chatted with the king of CMO’s, Fernando Machado in Miami about some of his recent hits including the Moldy Whopper and the fascinating story behind it. This interview was pure joy for me. I hope you enjoy it as much as I did.2020-05-131h 16IOFA with Aaron StarkmanEpisode 4. Malcolm Poynton February 18, 2020Malcolm Poynton discusses the birth of the famous Dove campaign for real beauty in London, the unapproved Ford ad that got leaked and quickly went viral and that time he flew Aaron to London for a interview and the hilarious “incident” that transpired soon after.2020-02-1845 minIOFA with Aaron StarkmanEpisode 3. Judy John January 15, 2020Edelman Global CCO, Judy John talks about her famous “Like a Girl” campaign, how she tackles being a leader who happens to be an introvert, and why there aren’t more women running agencies.2020-01-151h 16IOFA with Aaron StarkmanEpisode 2. Chris Staples and Ian Grais October 16, 201920 years ago the two best creatives in Canada left DDB and opened Rethink. On the next IOFA episode, Chris Staples and Ian Grais chat about why they put their phones in safes on vacation, a worst meeting ever that was so bad it made the news and what happened when their former agency’s holding company started charging for photocopies.2019-10-1640 minIOFA with Aaron StarkmanSEASON TWO Episode 1. Eric Kallman September 19, 2019SEASON TWO!!! Eric Kallman talks to Aaron about creating the Old Spice character, the famously twisted Skittles campaign and the best worst shoot story of all time.2019-09-1947 minIOFA with Aaron StarkmanEpisode 7. Anna Qvennerstedt June 7, 2019Anna Qvennetsedt talks about Forsman and Bodenfors’ famous Jean-Claude Van Damme Epic Split spot for Volvo, what’s up with digital in Sweden and what happens when you bring a cheese doodle mascot to a pitch meeting.2019-06-0737 minIOFA with Aaron StarkmanEpisode 6. Jeff Goodby and Rich Silverstein April 16, 2019Jeff Goodby and Rich Silverstein discuss some of their big hits, why elevators are scary and a shocking conversation they had with Steve Jobs.2019-04-1659 minIOFA with Aaron StarkmanEpisode 5. Ari Merkin March 1, 2019Ari Merkin chats about his famous Ikea lamp spot, a strange meeting with Spike Jonze in a park and why ad folks shouldn’t be compared to used car salesmen.2019-03-0241 minIOFA with Aaron StarkmanEpisode 4. Susan Credle February 7, 2019Aaron and Susan discuss the famous M&M characters she created, her rise to global CCO, and a controversial topic never before discussed so openly: award show corruptness.2019-02-0858 minIOFA with Aaron StarkmanEpisode 3. Gerry Graf December 11, 2018Gerry and Aaron discuss dead rats, little Jesus mittens and some of Gerry's work - which happens to be some of the most loved campaigns over the last 30 years.2018-12-121h 09IOFA with Aaron StarkmanEpisode 2. Alex Bogusky October 23, 2018Aaron Starkman chats with Alex Bogusky about the state of the industry, why Alex came back and they also discuss vampires.
Host and Creator- Aaron Starkman
Executive Producer and Audio Director- Ted Rosnick2018-10-231h 00IOFA with Aaron StarkmanSEASON ONE Episode 1 . Rob Reilly September 6, 2018Aaron Starkman sits down with Rob Reilly, Global Creative Chairman of McCann Worldgroup at Cannes.2018-09-0642 min