Shows
Lead Counsel144: Law Firm Marketing Mashup Episode From SEO to Client Service and Personal Branding Featuring Jason Hennessey, Brian Glass and Allen BoulosThis mashup episode brings together the most important marketing insights from the last three episodes of the Lead Counsel Podcast, breaking down what is actually working right now for law firm growth in a rapidly changing legal landscape. Host Tom Tona pulls together conversations with top marketing minds including Jason Hennessey, Brian Glass and Allen Boulos to give law firm owners a complete blueprint for modern legal marketing that drives real cases real revenue and long term referrals. If you are a personal injury lawyer or law firm owner trying to grow your practice this...
2026-03-1927 minLead Counsel143: How Law Firms Scale Marketing with FCMO Ron LatzIn this episode of the Lead Counsel Podcast host Tom Tona sits down with Ron Latz founder of LegalFenix and fractional chief marketing officer to discuss the realities of modern legal marketing and what law firm owners must understand if they want to scale their firms without wasting hundreds of thousands of dollars on ineffective marketing. Ron shares more than fifteen years of experience working in legal marketing including his early work with Thomson Reuters FindLaw and how the legal marketing landscape has evolved from simple website SEO strategies into a complex ecosystem driven by brand authority...
2026-03-1250 minLead CounselHow Law Firms Scale From Startup to Multi State Growth A Lead Counsel Podcast Mash Up on Strategy Hiring and Client ExperienceThis episode of the Lead Counsel Podcast is a special mash up of three previous conversations focused on one of the most important topics for law firm owners and operators scaling the business of law. Host Tom Tona brings together insights from multiple high level discussions with successful law firm leaders who have built fast growing firms by focusing on strategy systems hiring marketing and client experience. Across these conversations you will hear how modern law firms grow from small teams into multi office operations while maintaining strong margins strong client relationships and operational discipline. The episode...
2026-03-0530 minLead CounselHow to Scale a Law Firm Without Losing Culture, Clients, or Control A Leadership Mashup EpisodeWhat does it actually take to scale a law firm to eight figures and beyond without breaking your culture, your team, or yourself In this special mashup episode of The Lead Counsel Podcast, Tom Tona sits down with three proven law firm leaders who have built, rebuilt, and scaled high performing firms. This episode distills powerful insights from Seth Price, Christopher Nicolaysen, and Michelle Dellino on leadership, marketing, operations, intake systems, data driven growth, and building a scalable law firm with strong culture and profitability. If you are a law firm owner, managing partner, or...
2026-02-2629 minLead Counsel140: Stop Being Polite and Get Rude: Bold Personal Injury Branding, Ethical Scaling, and Building a Modern Law FirmIn this high energy episode of the Lead Counsel Podcast, Tom Tona sits down with Lee Rudin, founder of Rudin Law in New Orleans, to break down one of the most disruptive personal injury branding strategies in the country. Lee launched his firm in June 2023 and quickly built traction with a bold message that cuts through the noise in an overcrowded personal injury market: Stop Being Polite and Get Rude. But this episode goes far beyond clever marketing. Tom and Lee unpack what it really takes to build and scale a modern plaintiff law firm...
2026-02-1950 minLead CounselAdversity to Authority Building a Personal Injury Brand with Rilee Harrison of Cain Injury LawyersIn this powerful redo episode of the Lead Counsel Podcast, host Tom Tona sits down with Rilee Harrison, personal injury attorney at Cain Injury Lawyers in Oklahoma, to unpack the mindset, systems, and branding strategies that are helping him generate over 250 personal injury cases organically and build a scalable, client first law practice. Rilee shares how failing the bar exam the first time became the defining moment of his career. Instead of quitting, he built discipline, structure, and a relentless work ethic that now drives his success in trial work, business development, and firm growth. This episode...
2026-02-1241 minLead CounselHow Coaching, Accountability, and Business Discipline Build Scalable Law Firms with Patrick WilsonThis episode of the Lead Counsel Podcast builds directly on the previous full length conversation with Patrick Wilson of Atticus, offering additional insights, reflections, and high impact takeaways for law firm owners who want to scale without losing control of their lives or their values. Host Tom Tona continues the conversation with longtime friend and trusted law firm business coach Patrick Wilson, one of the longest standing coaches at Atticus. Together, they dive deeper into the real difference between coaching and consulting, why accountability is the missing ingredient for most law firms, and how personal injury lawyers...
2026-02-0521 minLead CounselFrom Referrals to Rainmaker: Rilee Harrison on Authentic Lawyer Branding and Building a Modern PI PracticeIn this high-impact episode of the Lead Counsel Podcast, host Tom Tona sits down with Oklahoma City personal injury lawyer Rilee Harrison—also known as "Barred and Bearded" on social media—to unpack the real formula behind modern legal marketing. From growing a loyal online following to generating over 250 cases organically without a single dollar spent on ads, Rilee shares a playbook for young lawyers, firm owners, and rainmakers alike. Together, Tom and Rilee explore how authenticity, values, and consistency are the cornerstones of lasting success in today's competitive legal landscape. You'll hear why Rilee believes you can...
2026-01-2952 minLead CounselThe Ticking Time Bomb in Settlements: Protecting Firms and Clients Post-VerdictIn this powerhouse episode of the Lead Counsel Podcast, host Tom Tona, founder and managing attorney of TonaLaw, sits down with nationally recognized settlement planning expert Michelle Fuller, founder of the Michigan Law Center. Michelle unpacks the critical yet often overlooked dangers that law firms face at the end of litigation—when settlement funds are distributed. Known for her expertise in special needs settlement planning, qualified settlement funds (QSFs), and public benefits protection, Michelle reveals how a poorly handled distribution can lead to liability landmines, client dissatisfaction, and even the unraveling of successful verdicts. This co...
2026-01-2235 minLead CounselThe Lawyer's Path to Wealth: Financial Freedom, Succession, and Smart Investments with Darren WurzIn this power-packed episode of the Lead Counsel Podcast, host Tom Tona sits down with Darren Wurz, certified financial planner, author of The Lawyer Millionaire, and founder of Lawyer Millionaire® Wealth Advisors. Together, they dive deep into financial strategies specifically designed for law firm owners, offering a roadmap to build lasting wealth, exit strategically, and secure long-term freedom. Episode Highlights: Why law firm owners must think like CEOs to truly scale and grow wealth The truth about insurance: risk mitigation vs. wealth-building myths Index funds, tax-loss harvesting, and the mechanics of e...
2026-01-1546 minLead CounselScaling with Substance: Monty Cain on Growth, Brain Injuries, and Building a High-Impact PI FirmIn this powerhouse episode of Lead Counsel, host Tom Tona, founder and managing attorney at TonaLaw, sits down with Monty Cain, founder of Cain Law Office in Oklahoma, for a deep dive into what it really takes to scale a personal injury law firm in today's hyper-competitive legal landscape. Monty Cain's journey is anything but ordinary. Starting his legal career at age 36 and launching his own firm at 52, Monty has grown Cane Law from a one-assistant outfit to a thriving PI powerhouse with 12 attorneys and over 50 staff across three offices. He shares the pivotal moments and strategies...
2026-01-0852 minLead CounselBank on Green: How Rachel Green is Redefining Law, Life, and Limitless TravelIn this powerful episode of Lead Counsel, host Tom Tona sits down with Atlanta-based personal injury attorney Rachel Green of Rachel Green Injury Law to explore how she's rewriting the rules of modern legal practice—while globe-trotting across 35 countries by the age of 35. From hiking erupting volcanoes to closing cases across continents, Rachel's life and law firm philosophy challenge the outdated norms of what it means to be a lawyer in today's fast-evolving world. You'll hear how Rachel seamlessly integrates travel with her client-centered firm operations using tools like Case Status, maintains a thriving litigation practice, and st...
2025-12-1842 minLead CounselMergers, Marketing, and the AI Revolution: Jason Hennessey on the Future of Legal SEOIn this high-impact episode of Lead Counsel, host Tom Tona welcomes digital marketing powerhouse Jason Hennessey, founder of Hennessey Digital. This episode is essential listening for law firm owners, marketers, and legal entrepreneurs navigating the seismic shifts in legal SEO, digital marketing, and AI integration. Jason shares his journey from his first SEO presentation in 2008 to scaling Hennessey Digital into one of the top marketing agencies in the legal space and ultimately selling it to private equity. He and Tom explore the current wave of mergers and acquisitions sweeping the legal industry and what it means for...
2025-12-1148 minLead CounselScaling Unreasonable Hospitality in Family Law: How Elise Buie's Team Transforms Client CareIn this impactful episode of the Lead Counsel Podcast, host Tom Tona speaks with Elise Buie, founder of the Elise Buie Family Law Group in Washington, and her Client Hospitality Coordinator, Mackenzie Corbin. Together, they unpack how a family law firm can deliver a white-glove, client-first experience in one of the most emotionally challenging legal fields. From Remote Firm to Legal Spa Elise shares her journey of growing a fully remote law firm over the past decade and how she embedded "unreasonable hospitality" into the firm's DNA. Inspired by Will Guidara's book of the same name, Elise...
2025-12-0458 minLead CounselPopcorn Wisdom: Healing Trauma and Building a Law Firm That Thrives with Chris EarleyThis special popcorn episode of the Lead Counsel Podcast features highlights from two previous powerhouse conversations with Chris Earley, a leading personal injury attorney and founder of the Earley Law Group in Massachusetts. Hosted by Tom Tona, founder and Managing Attorney at TonaLaw, this condensed episode captures the rawest, most inspiring moments from Chris's deeply personal story — one that reveals how trauma, risk-taking, and purposeful leadership can radically reshape your life and your law firm. Chris shares how growing up in a challenging environment gave him what he now considers his greatest asset: resilience. By embracing his pa...
2025-11-2717 minLead CounselFrom Litigator to Legal Empire: Craig Goldenfarb's Journey to Eight FiguresThis popcorn episode is a curated highlight reel from our earlier full-length conversation with Craig Goldenfarb, the founder and CEO of Gold Law and the visionary behind the Seven Figure Attorney Summit. In this rapid-fire format, we revisit Craig's most powerful insights on law firm growth, leadership, marketing, and mindset — condensed for maximum impact. Host Tom Tona of Tonalaw guides listeners through some of the most valuable takeaways from Craig's journey to building an eight-figure legal business. If you're a law firm owner looking to grow, systematize, and lead with purpose, this episode is your blueprint.
2025-11-2027 minLead CounselScaling Smart: Marco Brown's Playbook for Multi-State Law Firm ExpansionIn this high-impact episode of the Lead Counsel Podcast, host Tom Tona sits down with Marco Brown, founder of Brown Family Law, to reveal the unfiltered truth behind expanding a law firm across state lines. From dominating divorce law in Utah to launching a second office in Arizona, Marco shares battle-tested strategies, painful missteps, and the operational secrets that every law firm owner needs to hear before scaling. This episode delivers deep business and legal value, including: Why Arizona was the smart first move for multi-state growth How to reverse-engineer a $75M vision...
2025-11-1345 minLead CounselPretend They are Dead: Steve Eichenblatt on Trauma, Healing, and the Power of Telling the TruthIn this deeply moving episode of the Lead Counsel Podcast, host Tom Tona, founder and managing attorney of TonaLaw, sits down with Steven Eichenblatt, personal injury attorney and author of Pretend They are Dead. This powerful conversation explores the raw human experiences of abandonment, childhood trauma, adoption, generational cycles, and emotional healing. Steve shares the inspiration behind his memoir, which chronicles his life growing up in a blended family full of chaos, his abandonment by his biological father, and the shocking, real-life twist that brought him face to face with the man who left him — as the so...
2025-11-0658 minLead CounselHunter Garnett: The Cowboy Attorney Building a Modern Law Practice with Grit and GrowthIn this episode of the Lead Counsel Podcast, host Tom Tona sits down with Alabama personal injury attorney Hunter Garnett—also known as the "Cowboy Attorney"—for a powerful conversation on law, marketing, and scaling a law firm with integrity. As the founder of a thriving PI practice in Huntsville, Hunter shares the real story behind his rapid growth, client-first philosophy, and how he blends social media, community outreach, and good old-fashioned trial work into a blueprint for modern legal success. Hunter discusses: Why real trial experience is still the best business strategy for personal inju...
2025-10-3052 minLead CounselArchitecting Justice: How Strategic Settlement Planning Protects Clients and Law Firms with Michelle FullerIn this powerful episode of the Lead Counsel Podcast, host Tom Tona of TonaLaw sits down with settlement architect and attorney Michele Fuller to unpack one of the most overlooked risks in personal injury litigation: what happens after the settlement check is cut. Michele, founder of The Architected Settlement Law Group, returns to the show to deliver a masterclass on how proactive planning transforms a settlement from a short-term payout into long-term justice. Whether it's integrating special needs trusts, Medicare Set-Asides (MSAs), or navigating complex lien resolution, Michele shows how trial lawyers can protect their clients — and th...
2025-10-231h 01Lead Counsel124: Practicing Law with Love: A Conversation with Elizabeth GarvishIn this transformative episode of the Lead Counsel Podcast, host Tom Tona welcomes immigration attorney, entrepreneur, and visionary law firm founder Elizabeth Garvish of Garvish Immigration Law Group. Tune in as they dive deep into what it really means to run a law firm with love, lead with intention, and build a thriving legal practice while living abroad. Recently relocating her family to Madrid, Elizabeth shares her incredible journey of stepping into the unknown to pursue a lifelong dream—all while continuing to lead her firm remotely. She and Tom explore topics including: The shift fr...
2025-10-161h 02Lead CounselThe New Succession Planning Part 07 - Q&A | Succession Planning for Law Firms: Exit Strategy, Financing, and Keeping ClientsIn this high-impact roundtable episode of the Lead Counsel Podcast, host Tom Tona, founder of TonaLaw, is joined by industry experts Ed Alexander, John Hawkins, and Daniel Feiman to tackle the complexities of succession planning for law firms. This is a must-listen for any lawyer, managing partner, or legal entrepreneur considering how to exit their practice, acquire another firm, or prepare for unexpected transitions. This final installment of The New Succession Planning series is a deep dive into the practical, legal, financial, and emotional aspects of transitioning ownership. The panel answers top questions submitted by law firm...
2025-10-0935 minLead CounselThe New Succession Planning Part 06 | Inside Law Firm Succession: Valuation, Exit Strategies, and Strategic AcquisitionsIn this powerful episode of the Lead Counsel Podcast, host Tom Tona of TonaLaw sits down with three of the top minds in law firm succession planning: Jonathan Hawkins, Daniel Feiman, and Ed Alexander. Together, they unpack the real-world strategies behind buying, scaling, and successfully exiting law firms. Whether you're a solo practitioner wondering if your firm has value, or a multi-state operator eyeing your next acquisition, this episode dives deep into the hard numbers, proven frameworks, and candid advice that can make or break a succession plan. Key Highlights: The difference between...
2025-10-0232 minLead CounselThe New Succession Planning Part 05 | The $10 Million Law Firm Exit: Overcoming Succession Resistance and Unlocking ValueHow do you build, value, and sell a law firm for 8 figures? In this episode of Lead Counsel, host Tom Tona, founder of TonaLaw, is joined by succession planning experts John Hawkins, Ed Alexander, and Dan Feiman to dismantle the myths and uncover the reality behind law firm succession, valuation, and exit strategies. This powerful roundtable dives deep into the psychological resistance lawyers face around succession, the common failures of even experienced estate attorneys, and the real stories of law firms that exited for 7 and 8 figures. From internal succession structures to private equity rollups, this...
2025-09-2528 minLead CounselThe New Succession Planning Part 04 | The Real Cost of Delay: Building a Succession Plan That Actually WorksAre you building a law firm that can outlive you? Or are you unknowingly putting everything at risk? In this essential episode of Lead Counsel, host Tom Tona, founder and managing attorney at TonaLaw, returns with succession planning experts Daniel Feiman, Jonathan Hawkins, and Ed Alexander to deliver the blueprint every law firm owner needs. This is not theory. This is strategy you can act on today. From real-world valuations to tactical life insurance structuring, this episode breaks down the concrete steps attorneys at any stage should take to protect their legacy, empower their firm...
2025-09-1832 minLead CounselScaling a Law Firm to Eight Figures: Michelle Dellino on Leadership, Risk, and GrowthIn this powerhouse episode of the Lead Counsel Podcast, host Tom Tona sits down with Michelle Dellino, founder and CEO of Dellino Family Law Group, to unpack the strategies, mindsets, and mistakes behind scaling her Seattle-based firm to eight figures in just 10 years. If you're a law firm owner looking to grow, lead, or restructure for scalability, this conversation delivers master-level insight. Michelle shares how she transitioned from criminal defense to family law, scaled her team to 16 attorneys, built sustainable systems, and navigated the mindset shifts necessary to move from managing attorney to CEO. Key...
2025-09-111h 01Lead CounselThe New Succession Planning Part 03 | The Modern Roadmap to Law Firm Succession: Private Equity, Valuation and Exit StrategyIn Episode 3 of The New Succession Planning Series on the Lead Counsel Podcast, host Tom Tona, managing Attorney at Tonalaw, dives deep into modern law firm succession planning, private equity opportunities, and how to build an exit strategy that drives long-term value. Featuring a powerhouse panel of legal and business experts—Jonathan Hawkins, Daniel Feiman, and Ed Alexander—this conversation demystifies the process of transitioning out of legal practice while maintaining profitability and legacy. Whether you're a solo practitioner thinking about winding down or a multi-attorney firm exploring acquisition, this episode outlines the legal, financial, and strategic phas...
2025-09-0431 minLead CounselThe New Succession Planning Part 02 | Sushi on an Airplane: Spotting the Red Flags in Law Firm Succession Planning In this insightful second episode of The New Succession Planning Series on the Lead Counsel Podcast, host Tom Tona dives into the high-stakes world of law firm succession planning with renowned legal industry experts Ed Alexander, Daniel Feiman, and Jonathan Hawkins. Titled "Sushi on an Airplane" after a hilariously cautionary tale, the episode explores how seemingly small missteps—like serving sushi on a plane—mirror the blind spots that can derail a law firm's future. Together, Tom and his guests dissect the critical signs of a fractured firm, including the absence of a "missing middle" in l...
2025-08-2830 minLead CounselThe New Succession Planning Part 01: Why Most Lawyers Fail at Succession Planning and How to Avoid ItWhy Most Lawyers Fail at Succession Planning and How to Avoid It Episode Description: In this high-impact debut episode of The New Succession Planning Series on the Lead Counsel Podcast, host Tom Tona, founder and managing attorney of Tonalaw, leads a powerhouse roundtable with three nationally respected succession planning experts: Jonathan Hawkins, Daniel Feiman, and Ed Alexander. Together, they break down why law firm succession planning often fails—and how you can protect your life's work and legacy starting today. This episode is packed with practical advice and strategic insight for solo practitioners and firm ow...
2025-08-2128 minLead CounselScaling the Wall: Trauma, Self-Awareness, and the Fight to Lead — A Conversation with Chris EarleyIn this powerful episode of Lead Counsel, host Tom Tona sits down with Boston personal injury attorney and author Chris Earley for a raw, unfiltered conversation about the internal journey that transformed his personal life, leadership, and law practice. Chris opens up about his new book, Scaling the Wall, a deeply honest account of overcoming childhood trauma, confronting addiction within the family, facing professional and emotional breakdowns, and emerging with a greater sense of purpose, clarity, and self-awareness. Together, Tom and Chris explore what it really means to evolve as a leader by doing the...
2025-08-1456 minLead CounselFrom $30K to $100M: Building a Trial Firm That Wins Big with Ryan McKeenIn this powerhouse episode of the Lead Counsel Podcast, host Tom Tona sits down with Ryan McKeen, co-founder of the Connecticut Trial Firm and founder of Best Era, to discuss how a lawyer with no major verdicts scaled his practice into a litigation powerhouse that achieved a $100 million jury verdict. This conversation is a masterclass in law firm growth strategy, business acumen, and commitment to justice. Ryan shares how he transitioned from general practice to high-stakes plaintiff's work, the importance of execution over ego, and why investing in trial education and firm infrastructure was essential to success.
2025-08-0725 minLead CounselBuilt Different: John Uustal on Redefining Trial Law with Courage, Vision, and ResultsIn this powerful episode of the Lead Counsel Podcast, host Tom Tona sits down with legendary trial attorney John Uustal of Kelley | Uustal, known nationwide for his relentless pursuit of justice and groundbreaking verdicts that have changed lives and corporate behavior. With more than two decades of courtroom experience, John shares how fearlessness, beginner's mind, and moral clarity drive his decision-making in taking cases that others reject. John opens up about why he champions single-event litigation, how early case rejections can hide massive potential, and how to lead and inspire a firm committed to changing the world...
2025-07-3120 minLead CounselFrom Mats to Mindset: How Brazilian Jiu-Jitsu Shaped a Legal LeaderIn this transformative episode of Lead Counsel, host Tom Tona, founder and managing attorney of Tonalaw, sits down with Brazilian Jiu-Jitsu world champion and instructor Emerson Souza. Together, they explore the unexpected parallels between martial arts and the business of law. This conversation uncovers how Jiu-Jitsu's principles of humility, honesty, resilience, and focus have fundamentally shaped Tom's leadership style and the growth of his firm, Tonalaw. Whether you're a business owner, legal professional, or someone seeking personal growth, this episode delivers actionable insights on: Cultivating a growth mindset and humility through daily discipline ...
2025-07-2421 minLead CounselLet Go to Gain Control: Law, Leadership, and Life Lessons from PortugalIn this powerful takeover episode of the Lead Counsel Podcast, host Tom Tona hands the mic to returning guest and Florida criminal defense attorney Adam Rossen. Together, they unpack transformational lessons learned during their summer travels through Europe, most notably at John Fisher's Mastermind in Portugal. This episode is a candid exploration of work-life harmony, law firm leadership, and personal growth that will resonate with attorneys and business owners alike. Key Highlights: Unplugging to Reconnect: Tom shares how completely disconnecting from work for 17 days helped him reset mentally, physically, and spiritually—and how this break su...
2025-07-171h 01Lead CounselFrom Solo to Scale: Jenn Gore on Building a Legacy Law Firm and the Power of Strategic MergersThe discussion in this episode brings together highlights from our three past episodes featuring powerhouse personal injury attorney, business coach, and author Jenn Gore on the Lead Counsel podcast hosted by Tom Tona, founder and managing attorney of TonaLaw. In this riveting episode, Jenn and Tom dive deep into what it takes to move beyond the grind of solo practice and build a scalable, sustainable, and sellable law firm in today's hypercompetitive legal market. Jenn opens up about launching her own law firm while raising a newborn, the pain points of growing under the $10M...
2025-07-1021 minLead CounselBehind the Briefs: Mastering Law Firm Operations for Sustainable GrowthIn this insightful solo episode of the Lead Counsel Podcast, host Tom Tona, founder and managing attorney at Tonalaw, takes listeners behind the scenes of what truly drives law firm success: operations. Fresh off a closed-door legal mastermind event in Florida, Tom breaks down the often-overlooked yet critical role of law firm operations, exploring what it is, why it matters, and how top-performing firms leverage it for explosive growth. Whether you're a solo practitioner scaling your firm or part of a multi-practice operation, this episode sheds light on key operational roles like COOs, legal ops directors, and...
2025-07-0314 min
Trial Lawyer View Podcast | PI Practice, Operations & GrowthEpisode 66 - Thomas TonaWhat you will hear: Law Practice Fundamentals, Culture, and ResilienceGreat law firm leadership isn’t about reacting fast—it’s about mastering fundamentals and moving with purpose: A conversation featuring Thomas Tona & Jason Lazarus is now live!In this Trial Lawyer View episode, Jason Lazarus sits down with Thomas Tona, a veteran personal injury attorney, to talk about how Brazilian Jiu Jitsu has shaped his approach to business, leadership, and resilience. From building a firm culture that actually delivers results to staying grounded through client communication, Tona shares a candid look at what it takes to lead with intention.“Always go back...
2025-06-3045 minLead CounselMastermind Magic: It's all in the prepIn this solo episode of the Lead Counsel Podcast, host Tom Tona shares a behind-the-scenes look into his intensive preparation and participation in a legal mastermind retreat he headed off to in West Palm Beach. This closed-door mastermind, facilitated by seasoned business coach and EOS implementer Sarah Frasca, brings together top-tier law firm owners for deep strategic discussions that result in powerful revelations and tangible growth for TonaLaw. Tom unpacks the mindset shifts, operational changes, and financial breakthroughs that emerge from his mastermind preparation—including how his firm is currently at a triple digit percentage increase in pr...
2025-06-2622 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: Q&A!Welcome to another powerful installment of the Lead Counsel Podcast, hosted by Tom Tona, founder and managing attorney at TonaLaw. In this collaborative episode with They Don't Teach This in Law School, Tom and his co-host Charley Mann tackle real questions from attorneys around the country, diving into what it takes to build, grow, and sustain a successful law firm. If you're an attorney or law firm owner seeking guidance on growing your legal practice with intentionality, you're in the right place. What You'll Learn in This Episode: LinkedIn Strategy for Lawyers: Tom shares why...
2025-06-1929 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: Hiring!In this powerhouse episode of the Lead Counsel Podcast, Tom Tona of Tonalaw is joined by Charley Mann of They Don't Teach This in Law School, for a candid, tactical conversation about one of the most impactful – and often painful – aspects of scaling a law firm: hiring the right people at the right time. Why This Episode Matters: If you're a law firm owner, partner, or legal entrepreneur navigating the chaos of team-building, this conversation dives into the real-world hiring struggles and strategies that have shaped Tonalaw's growth into a leading New York personal injury firm...
2025-06-1234 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: Time Management!In this high-impact collaboration between The Lead Counsel Podcast and They Don't Teach This in Law School, hosts Tom Tona and Charley Mann tackle a fundamental pain point for every legal professional: time management. Drawing from personal experience and hard-earned lessons, Tom and Charley dive into how their approaches to time have evolved—from chaotic calendars and overloaded inboxes to streamlined systems that actually work. This episode doesn't just scratch the surface; it delivers actionable strategies designed for law firm owners, entrepreneurs, and anyone feeling like they're losing control of their schedule. What You'll Learn:...
2025-06-0527 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: Q&A, Part 2!Episode 8 of the Lead Counsel podcast, in collaboration with They Don't Teach This in Law School, delivers a masterclass in growing a law firm that lasts. Hosted by Charley Mann (Law Firm Alchemy) and featuring the raw and insightful Tom Tona (TonaLaw), this final installment of the Q&A series dives deep into what it really takes to scale a firm with precision, purpose, and profitability. Whether you're a solo attorney or running a multi-million dollar operation, this episode offers practical guidance on law firm branding, budgeting for growth, and managing dual practice areas. Tom's candid revelations...
2025-05-2930 minLead CounselFrom Bankruptcy to Building an Eight-Figure Legal Empire: How Ali Katz Redefined Success for LawyersIn this episode of Lead Counsel, host Tom Tona, CEO and founding attorney at TonaLaw, welcomes trailblazing legal entrepreneur Ali Katz to unpack the raw truth behind building a sustainable and scalable business. Ali shares the deeply personal and strategic journey that led her from bankruptcy to running a multi-million dollar legal training and licensing company supporting over 700 law firms nationwide. This conversation is an essential masterclass for any attorney on the path from solo practitioner to seven or eight figures—and beyond. The episode dives deep into: Why $10 million is the new $1 mil...
2025-05-2252 minLead CounselFrom Local Powerhouse to National Player: Jennifer Gore on Growth, Mergers, and MindsetJenn Gore has done something most lawyers will never do, monetized her law practice via an equity sale. In this game-changing episode of the Lead Counsel Podcast, host Tom Tona reconnects with powerhouse attorney Jennifer Gore, now Partner at Sweet James Atlanta, to reveal the personal and professional transformation that led her from leading a multi-million dollar Georgia-based PI firm to merging with one of the newest and most dominant national law brands in the country. In a candid and revealing conversation, Jenn shares how she navigated a major business merger, overcame personal upheaval including...
2025-05-1551 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: The Future!In this powerful episode of Lead Counsel Podcast, host Tom Tona of TonaLaw and co-host Charley Mann of Law Firm Alchemy tackle the future of the legal profession, breaking down the transformative forces reshaping law firms today. This deep-dive conversation explores the convergence of artificial intelligence, private equity investment, and law firm consolidation, offering actionable insights for law firm owners determined to thrive in a rapidly evolving market. From Tom's hands-on use of custom GPTs for legal operations, HR, marketing, trial prep, and demand writing, to his candid stories of leveraging AI to cut down legal workflows...
2025-05-0828 minLead Counsel100: Lead Counsel x They Don't Teach This in Law School Collab: Leadership!What does it really take to lead a successful law firm? In Episode 4 of our special series collaboration between the Lead Counsel Podcast and They Don't Teach This in Law School, hosts Charlie Mann and Tom Tona, unpack the transition from managing to leading—and how emotional intelligence, intentional growth, and self-awareness are the real tools of successful law firm leadership. This episode explores: The distinction between leadership and management and why both are misunderstood in the legal industry. How micromanagement stems from fear and unresolved trauma. Building a leadership mindset th...
2025-05-0134 minLead CounselLead Counsel x They Don't Teach This in Law School Collab: Money!In this must-listen second installment of the collaborative podcast series between Lead Counsel and They Don't Teach This in Law School, hosts Tom Tona and Charley Mann dive into one of the most taboo yet essential topics in law firm ownership—money. If you're a law firm owner constantly asking, "Where the hell did all my money go?", this episode is your roadmap to finding the answers. Tom unpacks his utilitarian philosophy on money, treating it as a resource rather than a status symbol. He and Charley explore how financial psychology, identity, and emotional self-awareness sh...
2025-04-2430 minLead CounselBuilding to Sell Your Law Firm with Tom LenfesteyIn this episode of Lead Counsel, host Tom Tona, Founder and CEO of TonaLaw, is joined by Tom Lenfestey, Founder and CEO of The Law Practice Exchange, to explore one of the most critical—and under-discussed—topics in the legal profession: Succession planning and law firm sales and acquisitions. With a unique blend of legal and financial expertise, Lenfestey shares how he turned a personal revelation into a national platform for buying, selling, and valuing law firms. Together, the two Toms dig into the deep-rooted fears lawyers face around loss of control and the legacy they leave behi...
2025-04-1747 minLead CounselWorkers' Compensation & Personal Injury: Navigating Complex Intersecting Claims with Mary Ellen O'ConnorOn this episode of Lead Counsel, host Tom Tona welcomes Mary Ellen O'Connor, founder of O'Connor Law PLLC, a premier New York workers' compensation and Social Security disability law firm. Together, they dissect the complex intersections between personal injury and workers' compensation claims and provide actionable insights for attorneys and injured clients alike. Whether you're a law firm handling injury cases, a solo attorney looking to grow your practice, or someone recently injured on the job or in an accident, this episode is a must-listen. Key Highlights How Workers' Compensation and Personal Injury Claims Intersect...
2025-04-1057 minLead CounselBuilding Bridges After the Exit: Leadership, Loss, and Legacy in Law with Bill UmanskyIn this powerful and deeply introspective episode of Lead Counsel, host Tom Tona, founder and managing attorney at Tonalaw, sits down with his long-time friend and fellow law firm leader, Bill "The Lawman" Umansky, to explore a transformative topic: what happens to your leadership legacy when team members leave your firm? From million-dollar verdicts to zero-dollar losses, from surprise exits to long-standing professional relationships, Tom and Bill open up about the emotional rollercoaster of law firm leadership. This conversation goes beyond traditional office culture and dives into the often-overlooked emotional, psychological, and strategic aspects of team exit...
2025-04-0355 minLead CounselMastering Lien Resolution and Settlement Planning with Jason Lazarus On this episode of the Lead Counsel Podcast, host Tom Tona dives deep into one of the most complex and overlooked aspects of personal injury law: lien resolution and settlement planning. Joining Tom is Jason D. Lazarus, Esq., founder of Synergy Settlement Services and a nationally recognized expert in lien resolution, Medicare Secondary Payer compliance, and special needs settlement planning. If you're a personal injury attorney, legal professional navigating post-settlement challenges, or personall injury client looking to better understand liens and your case this episode is essential listening. Jason shares his unique perspective, both as a...
2025-03-2737 minLead CounselMastering Law Firm Growth and Leadership with Atticus CEO Valerie PetersonWhat does it take to build a thriving law practice while maintaining a great life? In this episode of Lead Counsel, host Tom Tona, founder of Tonalaw, sits down with Valerie Peterson, CEO of Atticus Advantage, to discuss the key principles behind successful law firm management, leadership, and business growth. Atticus has long been a leader in legal coaching and law firm growth strategies, focusing on time management, profitability, marketing, and team building. Valerie and Tom dive into the fundamental strategies law firm owners can implement to scale their practices, improve efficiency, and, most importantly, achieve work-life...
2025-03-2055 minLead CounselAsk Me Anything with Robert AustrianHow do you build a successful legal career, grow a law firm, and balance life all at once? In this special "Ask Me Anything" episode, Lead Counsel host Tom Tona, founder and managing attorney at TonaLaw, hands over the mic to Rob Austrian, a rising personal injury attorney, for an unfiltered conversation directed to the newer generations of lawyers. They cover everything from building a legal practice from the ground up to personal development, networking strategies, and the mindset shifts that make a difference. Key Takeaways From This Episode: From Associate to Law Firm Owner: Tom's...
2025-03-1359 minLead Counsel092: Mastering Truck Accident Litigation and AI in Law with Tim SemelrothIn this episode of Lead Counsel, host Tom Tona sits down with Tim Semelroth, a board-certified trucking accident attorney and trial advocacy professor, to discuss the power of specialization in personal injury law and the rise and use cases of AI in litigation. They dive into: The rigorous certification process for trucking accident attorneys and why specialization matters. The financial and strategic advantages of referring cases to specialists. The game-changing role of AI in legal practice, from jury selection to trial preparation. The impact of technology on law firm operations, client intake, and case strategy. The...
2025-03-0648 minLead CounselThe Art of People-First Recruiting with Tiffany GrosskreutzIn this episode of the Lead Counsel Podcast, host Tom Tona sits down with Tiffany Grosskreutz, a top recruiter at Titus Talent Strategies, to uncover the secrets behind their game-changing approach to legal recruiting. Tiffany shares how Titus Talent's unique methodology, including the Head, Heart, Briefcase philosophy and Predictive Index assessments, is helping law firms scale with top-tier trial attorneys and legal professionals. They discuss: The Titus Talent Difference: Why their recruitment process is unlike any other The role of technology and AI in modern legal hiring How EOS-driven firms gain a competitive edge in attracting t...
2025-02-2755 minLead CounselBuilding the Future of Criminal Defense through Internship and Mentorship with Adam RossenWhat does it take to shape the next generation of criminal defense lawyers? In this special episode of Lead Counsel, host Tom Tona sits down with Adam Rossen, founder of Rossen Law Firm, to discuss his groundbreaking Criminal Justice Summer Internship Program. Now in its fifth iteration, this internship has evolved into a nationally recognized initiative, providing real-world trial experience, mentorship, and exposure to the criminal justice system. Adam shares how his program goes beyond traditional internships, immersing students in jury trials, legal strategy, and social justice reform. Discover how this innovative approach is shaping young legal...
2025-02-2052 minLead CounselAI, Law Firm Growth, and the Future of Legal Tech with Michael McCreadyHow can AI transform your law firm's efficiency, client success, and overall profitability? In this episode of Lead Counsel, host Tom Tona, founder of TonaLaw, sits down with Michael McCready, founder and managing partner of McCready Law, to explore how law firm owners can harness AI, build elite teams, and scale intentionally. Key Topics Covered in This Episode: ✅ AI in Law Firms – How Michael uses ChatGPT and custom AI tools to streamline legal processes, from drafting demand letters to preparing for trial. ✅ Scaling a Multi-State Law Firm – Michael shares the intentional steps behind growing hi...
2025-02-1352 minLead CounselSaturday with Seth Price. What is going on with Google Reviews and your law firm GMB?Overnight Google removed legitimate reviews from law firm GMB pages across the country. Dozens upon dozens at a clip from some. Was this an AI glitch? Was it by by design? Seth Price from BlueShark Digital answers these questions and more in this special edition. Wanna know what's going on with Google right now? Tune in. Seth Price: LinkedIn BlueShark Digital Tonalaw Tom Tona: LinkedIn
2025-02-0829 minLead CounselScaling a Law Firm with Purpose & Intention featuring Christopher NicolaysenIn this episode of Lead Counsel, host Tom Tona sits down with Christopher Nicolaysen, owner and CEO of Springs Law Group, to discuss law firm leadership, business growth, and personal transformation. From building a thriving personal injury firm to making the life-changing decision to go sober by choice, Chris shares insights on business systems, scaling a law firm, and overcoming limiting beliefs. 💡 Key Highlights: ✔️ Scaling a Personal Injury Firm: How Christopher built Springs Law Group from the ground up, growing to a four-attorney powerhouse. ✔️ Client-Centric Legal Services: Why personalized customer service in personal injury law is a game-c...
2025-02-0647 minLead CounselMasterminds Explained: Finding Solutions and Your TribeJoin us for the last episode of Season 1 of the Lead Counsel podcast! In this episode, we dive deep into the transformative power of masterminds. Whether you're an entrepreneur, leader, or innovator, masterminds can be the key to unlocking solutions, forging connections, and fueling personal and professional growth. We'll discuss how masterminds bring together like-minded individuals who push each other to think bigger, act boldly, and achieve goals faster. From finding the right group to understanding how these collaborative communities can help you solve real issues, this episode is your guide to making the most of the mastermind experience. W...
2024-11-2129 minLead CounselUp and to the Right: Empowering Growth & Innovation with Sara FrascaWelcome back to another episode of Lead Counsel! We're thrilled to sit down with Sara Frasca, CEO of Point NorthEast and Trasca & Co Eatery, and a powerhouse in business innovation and growth strategy. With the curiosity of Galileo and the tenacity of a street fighter, Sara has honed her expertise in senior leadership roles across Corporate America and the startup world. Now, she's helping businesses reach new heights by fostering accountability, nurturing human imagination, and solving complex challenges for sustainable success. Join us as Sara delves into key topics like harnessing employee energy, creating KPIs that inspire ownership, and e...
2024-11-1453 minLead CounselFinding Balance: Life Lessons from The Monk Who Sold His FerrariWelcome back to another episode of the Lead Counsel podcast where we dive into lessons from The Monk Who Sold His Ferrari, discussing its impact on maintaining emotional regulation, the importance of building presence, and the pitfalls of emotional reactivity in high-stakes environments. With tips on using meditation apps and "phone bricking" tools like Focus Lock, we provide practical strategies to help leaders carve out mental space in an ever-connected world. This episode is a valuable listen for anyone navigating the challenges of a busy career and striving for personal growth. In this episode, you will hear ab...
2024-11-0734 minLead CounselThe Stoic Law Leader: Ego Is The EnemyWelcome to the third part of our Stoic book series, where we dive into Ego Is the Enemy by Ryan Holiday. In this episode of the Lead Counsel podcast, we explore how unchecked ego often becomes the greatest barrier to personal and professional success. Listen as we dive into why overcoming ego is essential, sharing impactful stories from personal journeys and insights into how ego influences every stage of a career—from early struggles to career highs and even setbacks. In this episode, you will hear about: How ego can distort our perception, leading us to ov...
2024-10-3134 min
Life Beyond the BriefsFrom Lawyer to CEO: The Mindset & Skills You Need to Run a Thriving Law Firm | Thomas TonaFeeling stuck as a lawyer? Drowning in cases and longing for a life beyond the billable hour? Thomas Tona, CEO of Tona Law, gets it. He built a thriving firm from the ground up, and now he's sharing the secrets to his success.This episode is your roadmap to becoming the legal BOSS you were meant to be. We're talking:Lawyer to CEO Mindset Shift: Learn how Tom transformed his practice from a hustle into a well-oiled business machine (and gained time for his family in the process!).
2024-07-0947 minLead Counsel039: The Role Of Integrity And Humility In Success with 5th Degree BJJ Black Belt, Emerson SouzaWant to sharpen your leadership skills to the black-belt level? This brief episode of Lead Counsel goes beyond the courtroom and onto the mat as Tom Tona welcomes his Brazilian jiu-jitsu instructor, Emerson Souza, for a conversation about leadership lessons learned on the competition floor. Together, they explore the importance of honesty, humility, and a growth mindset in both business and personal development. The full one hour interview with Emerson Souza can be found here. In this episode, you will hear about: The importance of honesty with oneself and others. The value of humility...
2023-12-2811 minLead CounselThe Law Firm Human Resource Series - Part 4: The Importance of Ongoing Evaluations with Alesha Nadeem"Are your annual performance reviews causing more stress than productivity? A shift to ongoing feedback and evaluation might be the game-changer your firm needs! Join us as we host Alesha Nadeem, the insightful HR lead at TonaLaw, on part 4 of the series. She shares with us how swapping traditional year-end performance reviews for frequent quarterly evaluations revolutionized the law firm. These regular check-ins foster open, candid conversations between managers and team members that yield increased employee engagement and productivity. The benefits go beyond clear communication. Dive into our discussion about how real-time insight into an employee's performance c...
2023-11-0239 minLead CounselExploring Authenticity, Listening, and The Dark Side of Entrepreneurship with Attorney Bill "The Lawman" UmanskyJoin us as we welcome the Lawman himself, Bill Umansky, an Orlando-based attorney with over three decades of experience. Listen in as Bill shares his journey from the courtroom to coaching, discussing his specialty in giving second chances to clients who have been injured or charged with a crime. Bill discusses how he transformed his listening skills and how it started with setting aside his ego and building his self-confidence. He shares how the power of asking the right questions can truly open up a conversation and why being a good listener takes hard work and practice...
2023-10-2648 minLead CounselThe Law Firm Human Resource Series - Part 3: Learning & Development with Alesha NadeemGet ready to redefine your business success as we unlock the power of investing in people and skills. We promise to reveal how blending hard and soft skills can drive your business towards unprecedented heights. Join us and our highly knowledgeable guest, Alesha Nadeem, an HR expert, as we embark on this exciting discussion on law, business, and life. We dive into the nitty-gritty of the critical role of communication and emotional intelligence in propelling a business forward. As we venture deeper, we spotlight the essence of investing in people for ultimate business triumph. Listen in as w...
2023-10-1936 min
The Lawman's LoungeMaking Success out of Failure with Thomas Tona🍿 Making Success Out of Failure: Lessons from a New York State Trial Attorney🎤 with guest Thomas Tona🔥 Founder of Tonalaw🔥 Over 25 years as a New York Trial Lawyer💥 Click the link in my bio to listen!Become a supporter of this podcast: https://www.spreaker.com/podcast/the-lawman-s-lounge--4267400/support.
2023-10-171h 02Lead CounselThe Empowered Female Lawyer with Attorney Sue Ann Van DermydenMeet powerhouse attorney Sue Ann Van Dermyden, who brings to the table insights from her three-decade-long journey in the law field. Get ready to navigate the intricacies of a traditionally male-dominated industry as we highlight the unique challenges faced by female attorney leaders. We dig deep into the concept of work-life balance, debunking the myth of dividing life equally into two parts. Sue Ann emphasizes the importance of having a 'rope team' of support and self-care, shedding light on the pressures of juggling professional expectations with personal responsibilities. Strap in as we dissect the importance of building c...
2023-10-1251 minLead CounselThe Law Firm Human Resource Series - Part 2: Onboarding with Alesha NadeemIn this episode, we're thrilled to have our guest, Alesha, back for part two of The Law Firm Human Resource Series. This time, we explore the essential yet often overlooked, process of onboarding in law firms. Alesha, our HR guru with a particular focus on recruiting, shares her insights on the science of onboarding, its significance in reducing stress for the firm's owner, and how it can go beyond just assembling resources a day before a new hire starts. Alesha tells us about how she improved our onboarding plans, ensuring new employees feel confident and prepared in their roles.
2023-10-0549 minLead CounselReverse Engineering Your Business for Success with Certified Management Consultant, Daniel FeimanWe've had the pleasure of sitting down with the accomplished Dan Feiman, a commercial banking veteran turned consultant and educator at UCLA Extension. Feiman shares his journey from a thriving career in banking to launching his own successful consulting firm, bringing to life the principles of finance in a relatable, real-world way. Feiman's expertise doesn't stop at finance; he's also a seasoned guide in the world of succession planning. Throughout our conversation, we get a taste of his nuanced approach, which focuses not just on exit strategies but on a comprehensive six-step process designed to optimize business...
2023-09-2859 minLead CounselThe Law Firm Human Resource Series - Part 1: Recruiting with Alesha NadeemImagine having a well-functioning team at your law firm that operates like a well-oiled machine, where every member knows their roles and executes them flawlessly. Today's episode promises just that! We're joined by the phenomenal Alesha Nadeem, an HR Generalist, who brings to the table a wealth of knowledge gathered from her stint in healthcare management and her current role in HR. Alesha walks us through the intricacies of HR management, shedding light on the indispensable role an HR Generalist plays in shaping a successful law firm. Want to know what it takes to recruit effectively and...
2023-09-2145 minLead CounselThe Riches Are in the Niches…Or Are They?Listen in as we debunk the concept of 'the riches are in the niches' in our latest podcast episode. While we agree that a focused approach can often lead to success, we offer a more nuanced perspective, discussing the value of self-awareness and knowledge in achieving professional growth. Hear about Tom's journey, from specializing in personal injury law to managing multiple practice areas, emphasizing the importance of never forgetting your roots. In this captivating conversation, we further explain our progression from a single practice area to six distinct sub-categories. We share how our expertise in the business...
2023-09-1435 minLead CounselPersonal Injury Essentials: What You Need to Know About No-Fault in NYSPrepare to navigate the often confusing world of no-fault insurance for car accidents in New York State. The journey promises to be anything but monotonous as we get into how this insurance scheme operates, the coverage it offers, and the crucial steps to take following a car accident. The importance of filing a no-fault application in a timely manner, informing medical professionals that the injuries incurred are accident-related, and presenting bills to the no-fault carrier within the stipulated timeline will all be laid out. Keeping our promise of making this complex subject both engaging and informative, we...
2023-09-0717 minLead CounselBuilding a Referral Based Business with the Godfather of Legal Masterminds, Attorney John H. FisherJoin us as we welcome the incredible John Fisher, CEO of the New York Injury and Malpractice law firm and renowned author of two books. A trailblazer in catastrophic injury law, John has not only excelled as an attorney but has also made significant strides as an entrepreneur and marketer. Listen in as he shares his journey of over 23 years in the field, offering insights into the interplay between law and business and how he has successfully leveraged both for success. In this episode, John reveals the power of building an online community and network. We also...
2023-08-3159 minLead CounselWhat Is EOS and Why You Need It with Mitchell YorkEver wondered how successful entrepreneurs break through the ceiling of growth and steer their businesses toward sustainable success? Our guest, Mitchell York, an EOS implementer and former president of Lending Tree, shares his unique insights and experiences on how the Entrepreneurial Operating System (EOS) can be pivotal for any business aiming at robust growth and improved efficiency. He takes us through his journey of discovering EOS, implementing it in various companies, and how it has helped businesses make informed decisions about its applicability using a complimentary 90-minute introductory meeting. In this episode, we unpack the significance of...
2023-08-2452 minLead CounselMeet the Team: Everyone Needs a JaniraThis episode is a deep dive into the journey of Janira, her evolution from a legal assistant to an integrator, and the pivotal role she plays in the firm's success. We venture into the significance of both education and experience in the legal landscape and how Janira's impressive trajectory has been instrumental in pushing the needle for our business for the past two decades. Our partnership's secret sauce lies in our shared disc personalities, trust, and clear boundaries, despite our competitive nature. This relationship, both professional and personal, has allowed us to take risks and pushed us...
2023-08-171h 01Lead CounselBlue Ocean Strategy and Breaking 8 Figures A Year with Attorney Marc WhiteheadJoin us as we host the brilliant Marc Whitehead, a business and marketing expert in the law space with over three decades of experience. Throughout this episode, he imparts wisdom on the importance of understanding clients, delivering exceptional service, and creating a continuous marketing cycle. He also reveals his strategic marketing methods for lawyers and shares his invaluable experience with digital marketing, building a network list of attorneys, and using targeted outreach to increase engagement. Tune in to this episode as we explore the concept of recurring revenue models and the benefits of technology in managing a...
2023-08-1048 minLead CounselThe New Breed of Entrepreneur with Ryan AugerMeet Ryan Auger, a prodigious 27-year-old real estate investor who has skyrocketed his net worth to seven figures in less than a decade by focusing on mismanaged or undervalued storage facilities. Just as Ryan does, we are going to flip the script on traditional investment strategies as he breaks down his unique business model. He's the conductor, while his investors enjoy the ride as silent passengers, reaping the benefits of his expertise in acquiring and turning around underutilized storage spaces. We'll tackle the importance of a long-term vision, the art of using social media to stand out...
2023-08-0347 minLead CounselDon't Destroy Your Personal Injury CaseJoin us as we unpack crucial insights on personal injury claims in our latest episode. We bring you in-depth knowledge on how to navigate the complicated terrain of personal injury law. Learn how to understand the basics of a personal injury case, from the evaluation process to the importance of gathering all necessary documentation. We'll also guide you on what not to do post-incident and common pitfalls to avoid. Listen in as we offer an abundance of practical tips that can significantly impact the outcome of your case. By understanding the role of insurance companies and the...
2023-07-2716 minLead CounselLaw Firm Coaching 101 with Patrick Wilson: FundamentalsJoin us as we unravel a riveting journey through a black swan event, a tumultuous period where our no-fault collection silo was bleeding $50,000 a month. This occurred when the American Arbitration Association froze hearings for half a year. Thankfully, Patrick Wilson, our longtime friend and law firm coach from Atticus, was there by our side. With his sage advice and composed approach, we methodically diagnosed and addressed the issue, a testament to the power of a great coach. Patrick's story is quite the inspirational one. A former practicing attorney turned lawyer coach, he's transformed his career and...
2023-07-2052 minLead CounselDominating the Field of Matrimonial Law Using Emotional Intelligence with Attorney James JosephIn this engaging conversation, we welcome James Joseph, managing partner of the Joseph Law Group. Listen in as we explore his inspiring journey from surviving a stem cell transplant to becoming a successful attorney specializing in matrimonial and family law. James opens up about his unique approach to marketing and how his emotionally intelligent approach has shaped his law practice. He shares his experiences, challenges, and the incredible story of overcoming cancer. In the second part of our conversation, we focus on James' strategy in building his law firm. He shares his mission-driven approach, his passion for...
2023-07-1359 minLead CounselRyan McKeen: The Journey to a 9-Figure VerdictListen in as we explore the fascinating journey of Ryan McKeen, co-founder of the Connecticut Trial Firm, who turned his passion for plaintiff's work into a successful business. Ryan shares how he and his partner, Andrew Garza, set out with the audacious goal of becoming the best trial firm in Connecticut and how they achieved a $107 million verdict. He also reveals the economic reasoning behind their strategy, their reliance on trial as their only leverage, and their determination to become excellent at their craft. Ryan sheds light on the importance of having both business acumen and technical...
2023-07-0652 minLead CounselThe 3 I's: Inner Circle, Investing in Your Business, and The Importance of Prioritization with Personal Injury Attorney Herb AugerOn this episode of Lead Council Podcast, I had the pleasure of reconnecting with my longtime friend and mentor, Herb Auger, who has been running a successful personal injury law firm in North and South Carolina for nearly 30 years. We reminisced about our early days in the legal field, how we met, and the journey that led Herb to where he is today. Listen in as we discuss the importance of surrounding yourself with the right people, the value of an accounting degree, and the challenges of working in North Carolina's unique legal landscape. Herb and I...
2023-06-2934 minLead CounselTrauma, Taking Risks, and Living the Life You Want with Personal Injury Attorney Chris EarleyI had the pleasure of inviting Chris Earley, a successful Massachusetts personal injury attorney, to share his incredible journey of overcoming an unconventional upbringing and transforming it into a thriving law practice. Chris's story is a testament to the power of resilience, risk-taking, and living the life you want. Join us as we discuss his firm's core values – five-star client service, hard work, communication, no games, and giving back to the community – and how these values have become the foundation of his highly successful business. In this powerful conversation, we learn how Chris's traumatic past has shaped his...
2023-06-2223 minLead CounselThe Impact of Coaching on Business, Professional, and Personal GrowthHave you ever wondered how coaching can transform not just your professional life but also your personal growth? Join Tom of TonaLaw as he shares his own experience with coaching and its invaluable impact on his professional journey. Through the insights gained from a survey posted on LinkedIn, Tom and Juliet discuss the diverse opinions held by lawyers on employing a coach and dive into the complexities of selecting the perfect coach for your needs. Explore the significance of surrounding yourself with the right people to foster growth and success. Tom breaks down the results of the...
2023-06-1530 minLead CounselThe Path to Becoming an 8-Figure Attorney with Craig GoldenfarbI had the pleasure of sitting down with Craig Goldenfarb, a longtime friend and founder of Gold Law, an 80-person personal injury firm. Craig has been an eight-figure attorney for the past decade, and throughout our conversation, we dive into his journey to success and the importance of understanding where you want to be on the continuum between lawyer and entrepreneur. Craig shared some valuable insights on the keys to business growth, such as the importance of middle management and the concept of lifelong learning. He also discussed his strategies for digital marketing and utilizing the book "...
2023-06-0842 minLead CounselThe path to $100 Million with Allon Avgi: Execution & AlignmentMany people dream of making millions but never achieve it. One of the primary reasons is that they don't know how to execute. Being able to take action on your goals and continue executing is one of the most important factors for success. In this episode, I have a conversation with a very good friend of mine. Allon Avgi is the founder and CEO of AVGI, a real estate investment company based in Long Island, NY. At just 27 years old, Allon has over $100 million in real estate assets with no plans of slowing down. With his sights...
2023-06-0129 minLead CounselBrazilian Jiu-Jitsu Lessons On and Off The Mat – with 5th Degree Black Belt, Emerson SouzaEmerson Souza Brazilian Jiu-Jitsu Academy is owned and run by World Champion Emerson "Eminho" Souza. Emerson has been training in Brazilian Jiu-Jitsu since the age of 12. He is a 5th-degree black belt under Carlos Gracie Jr. from the Gracie Barra Academy in Rio de Janeiro, Brazil. Slowly gaining popularity since he moved here in 2004, Emerson has managed to build one of the premier schools on Long Island in Baldwin, NY. His place is dedicated to teaching Brazilian Jiu Jitsu to adults and kids, and they are committed to changing people's lives with a positive routine. In this...
2023-05-251h 01Lead CounselThe Importance of Core Values: You Can't Fake CultureThis episode's topic is extremely important and one of our favorites to discuss – core values. Everyone at TonaLaw knows our core values because they are a part of our culture, and we constantly discuss them to ensure everyone is on the same page. Our culture is the collective embodiment of the core values. In our opinion, the culture created around the core values is the single most important factor for a company's success. In this episode, we talk about the six core values that make up the culture at TonaLaw. They don't have to be copied and pa...
2023-05-1842 minLead CounselHow we use the DISC Assessment for Success at TonaLaw (Part 2)The DISC personality test is the gold standard for hiring tools at TonaLaw. Improving and working on team communication should be a focus for every business. Our firm has a higher retention rate, and part of the reason is that we use DISC in our hiring process. It helps to make better hiring decisions so the team is well-balanced and we can better communicate with each other and our clients. In this episode, we dive into the areas of improvement, time wasters, motivators, and more. We hope our conversation on the DISC assessment encourages you to implement...
2023-05-1132 minLead CounselHow we use the DISC Assessment for Success at TonaLaw (Part 1)The DISC personality test is a tool that we use at TonaLaw to help us establish communication and management styles individually. We use it in hiring, developing onboarding, training, and more. It was designed to help you gain insights to build better, stronger, and more fulfilling relationships and is useful in both personal and professional settings. In this episode, we discuss the DISC assessment and highlight a few differences in communication and management styles for each dimension. Stay tuned for part 2 of this conversation in episode 6! In this episode, you will hear about: What...
2023-05-0429 minLead CounselNeedle MoversDo you know what a needle mover is? If not, this episode dives right into it. At TonaLaw, we believe so strongly in the needle mover concept that we have needle mover meetings every Monday morning. In today's episode, we discuss what a needle mover is, how Tom discovered the concept and what they mean to him, and what people can do to identify their own needle movers. Knowing what your needle movers are will drastically improve your career and personal life. In this episode, you will hear about: What a needle m...
2023-04-2745 minLead CounselIt Depends: Answering Your Most Frequently Asked QuestionsAt TonaLaw, we specialize in personal injury, breach contract litigation, and no-fault collections. There are a few questions we are asked quite often and at the beginning of every relationship. Although they are mostly related to personal injury cases, the questions pertain to all three of our business silos. In this episode, we dive into the top frequently asked questions we experience at our law firm. By answering these questions, we hope to help you save time and make an informed decision if you are considering a legal situation. If you have further questions, feel...
2023-04-1431 min