Shows
The Wine Pair PodcastSpecial Episode! Meet the (Wine) Makers #12: Tim Lightbourne and Rob Cameron of Invivo Wine!How do you start a wine making partnership with Sarah Jessica Parker? It turns out, all you have to do is ask - as long as you have an award-winning wine brand and savvy business partners with years of experience. In this special episode, we have the pleasure of speaking with New Zealanders and business partners Tim Lightbourne and Rob Cameron of Invivo - where Rob is the winemaker and Tim is the director. After getting their degrees in physiology and one of them starting a pain relief cream business (not a joke), these childhood friends found themselves at...2025-01-0539 min
Wine Talks with Paul K.Does Celebrity Wine Marketing Actually Sell? Invivo Wines Has the Answer | Tim Lightbourne and Rob CameronDoes wine feel too complicated? In this episode of Wine Talks, Paul K sits down with Tim Lightbourne and Rob Cameron, the founders of Invivo Wines, to explore how they’ve transformed the wine industry. Ditching the stuffy, aristocratic vibe traditionally associated with wine, Invivo has redefined the game with bold creativity and a focus on fun and inclusivity. They reveal the power of their celebrity collaborations with Sarah Jessica Parker and Graham Norton–partnerships that go beyond simple endorsements. Discover how Invivo is pushing the boundaries of wine marketing, including launching their wine...2024-11-1949 minWine Talks with Paul K.Does Celebrity Wine Marketing Actually Sell? Invivo Wines Has the Answer | Tim Lightbourne and Rob CameronDoes wine feel too complicated? In this episode of Wine Talks, Paul K sits down with Tim Lightbourne and Rob Cameron, the founders of Invivo Wines, to explore how they’ve transformed the wine industry. Ditching the stuffy, aristocratic vibe traditionally associated with wine, Invivo has redefined the game with bold creativity and a focus on fun and inclusivity. They reveal the power of their celebrity collaborations with Sarah Jessica Parker and Graham Norton–partnerships that go beyond simple endorsements. Discover how Invivo is pushing the boundaries of wine marketing, including launching their wine...2024-11-1949 min
Sip With MeInvivo Wine, Co-Founder Tim Lightbourne & Their Epic Sarah Jessica Parker CollabInvivo & Co was founded much in the same way our cocktail-podcast was back in 2020, by two best friends enjoying a drink (well, in our case we were making pancakes). Ioanna & Aaron’s favorite wine brand, Invivo, “makes wine our mates would drink, and talk about it the same way they would: honest, down to earth, and without too much BS”. Founders Tim Lightbourne and Rob Cameron are major bestie inspo!
After a successful partnership with legendary TV megastar Graham Norton, Invivo partnered with the one, the only, the fabulous Sarah Jessica Parker to create Invivo X, SJP, both a Sauvignon Blanc...2022-04-0431 min
Sip With MeInvivo Wine, Co-Founder Tim Lightbourne & Their Epic Sarah Jessica Parker CollabInvivo & Co was founded much in the same way our cocktail-podcast was back in 2020, by two best friends enjoying a drink (well, in our case we were making pancakes). Ioanna & Aaron’s favorite wine brand, Invivo, “makes wine our mates would drink, and talk about it the same way they would: honest, down to earth, and without too much BS”. Founders Tim Lightbourne and Rob Cameron are major bestie inspo! After a successful partnership with legendary TV megastar Graham Norton, Invivo partnered with the one, the only, the fabulous Sarah Jessica Parker to create Invivo X, SJP, both a Sauvignon Blanc...2022-04-0431 min
Kiwi YarnsTim Lightbourne - Invivo WinesTwo guys were sitting in a pub in London in 2008...over a couple of beers they decided they wanted to take New Zealand wine to the world. They came home and slowly chipped away at Invivo Wines. With an amazing crowdfunding success story, Tim Lightbourne and Rob Cameron then reached new heights by getting Graham Norton to drink their wine on his show. Fast forward to 2020, not only does Graham now make his own Invivo wines, Sarah Jessica Parker is in the game too! Hear Tim talk about how on earth it all happened. Turns out picking up the...2020-07-0539 min