Shows
The Scaling UP PodcastWhy Pricing By Cost Lowers Your Profit with Chad Kessler and Todd SnelgroveYou're making less profit than you should. Why? Because you're pricing by cost instead of value. My guest today is Todd Snelgrove, a global expert in pricing with over 20 years in helping businesses of all sizes capture the value they bring to their customers. As an author of the best seller, 'Value First, Then Price' Todd has helped companies of all sizes, from startups to multi -billion dollar corporations, maximize profitability through their pricing.
To visit with Chad about being on the show or learn more about what he does as Fractional Chief Revenue...2024-09-2333 min
Theory UndergroundTHE PLAN: Introduction to Sociology and Critical Social Theory with David McKerracherThis is the FIRST in the series called Deep Dives with Dave (DDD Season 1 Episode 1) These are a PART of the ongoing research seminar Dave does with Ann, which is called the Snelgrove-McKerracher Synthesis Seminar... By signing up for that seminar as a subscriber, you become a member at TU and unlock access to all their past lectures AND the ongoing research seminar, which meets 2 to 4 times per month, usually on Sundays at 12 PM Eastern. https://theoryunderground.com/products/tu-subscription-tiers All TU Monthly Subscribers also get a PDF of Underground Theory.
GET INVOLVED or SUPPORT
...2024-09-033h 09
Theory UndergroundExciting things at TU + lots of awesome people doing great thingsSneak peak into some of the stuff going on at the Snelgrove-McKerracher seminar https://theoryunderground.com/product/tu-subscription-tiers/
ABOUT
Theory Underground is a research, publishing, and lecture institute. TU exists to develop the concept of timenergy in the context of critical social theory (CST). CST is the umbrella over critical media theory (CMT), critical doxology and timenergy (CDT), critique of libidinal economy (CLE), critique of political economy (CPE), critique of gender and sex (CGS), and critique of psychiatry and therapism (CPT), critique of science and religion (CSR), and many more. To ge...2024-08-212h 46
Impact PricingThe Power of Quantifying Value in Pricing Strategies with Todd SnelgroveTodd Snelgrove is the Senior Director; Value Advisory at SAP. He is a value advisor who helps companies get paid for the value they create. In this episode, Todd discusses the fundamental importance of value quantification in pricing and emphasizes the need for a structured process to carry it out effectively. Why you have to check out today’s podcast: Discover the importance of prioritizing value over solely relying on the behavioral economics of pricing when it comes to pricing strategies Find out the effectiveness of quantifying value over simply offering discounts Lea...2024-01-2232 min
The Amplifier PodcastEp. 035 - Todd Snelgrove: Where Can Furthering Value Take a Company?On this episode our host Don Cooper is joined by Todd Snelgrove for his final of three episodes with us to talk about value creation in all aspects of a successful business. Todd is a senior member of Experts in Value, driving value focused selling and culture language to help businesses create and maintain high value creation for their clients. Todd is also widely accepted as the leading subject matter expert when it comes to value. Todd is also a director and editor of the book 'Value First, Then Price: Quantifying Value in Business to Business Markets from the...2021-09-0628 min
The Amplifier PodcastEp. 034 - Todd Snelgrove: What Are The Best Ways to Quantify Value?On this episode our host Don Cooper is joined by Todd Snelgrove for his second of three episodes with us to talk about value creation in all aspects of a successful business. Todd is a senior member of Experts in Value, driving value focused selling and culture language to help businesses create and maintain high value creation for their clients. Todd is also widely accepted as the leading subject matter expert when it comes to value. Todd is also a director and editor of the book 'Value First, Then Price: Quantifying Value in Business to Business Markets from the...2021-09-0628 min
The Amplifier PodcastEp. 033 - Todd Snelgrove: How Do I Begin to Capture Value?On this episode our host Don Cooper is joined by Todd Snelgrove for his first of three episodes with us to talk about value creation in all aspects of a successful business. Todd is a senior member of Experts in Value, driving value focused selling and culture language to help businesses create and maintain high value creation for their clients. Todd is also widely accepted as the leading subject matter expert when it comes to value. Todd is also a director and editor of the book 'Value First, Then Price: Quantifying Value in Business to Business Markets from the...2021-09-0633 min
Jon Hansen (PI Window on The World)Buyers Meeting Point Weekly Update for June 10th, 2013I would once again like to welcome from Buyers Meeting Point to share information of this week's events and news from the world of purchasing Kelly Barner.
NOTE: In this week’s guest sound bite, we will an exclusive excerpt of Todd Snelgrove, Global Manager of Value for SKF, discussing total cost of ownership during a recent Next Level Purchasing Association members-only webinar.
Be sure to visit the Buyers Meeting Point website @ http://buyersmeetingpoint.com2013-06-1000 min