Shows
CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty HayesDesign your marketing team structure to fit your company's growth stageJonathan Metrick, Operating Partner at Sagard joins us on the episode today. In this episode, we discuss: Jonathan’s role at Sagard and how investment companies have shifted their focus from growth at any cost, to sustainable growth and profitability and how crucial this is post 2022. The research report that Jonathan and co-author Kimberly Whitler released this year to help answer a common CMO question - how to design a marketing team structure and how this should change as a company scales. Jonathan shares the three company growth stages identified in the report - early, developing and m...2023-12-1947 min