Shows
Wagner LiveS3 E112: Introducing Season 3 and Our 2023 OutlookWe're back after a long break and we have a lot of great episodes ready to produce. In this episode, we provide a brief introduction to the newly updated show and our outlook on 2023 for business and marketing.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2022-12-2118 min
Wagner LiveEpisode 86: The Growing Importance of Hispanic and Latino MarketingIn this episode, Wágner interviews a leading Hispanic communications expert, public speaker, and author, Hernan Tagliani. He is also the President of Hispanic advertising agency, The Group Advertising. His latest book, The Hispanic Market for Corporate America: How to Make Your Brand Culturally Relevant, helps CEOs and marketing executives get the answers they need to develop a strong and successful multicultural strategy. You can purchase his book on Amazon.com.Wagner Live is a weekly podcast produced by The Wagner Agency and hosted by its president, Wágner dos Santos. In each episode and together with a sp...
2021-07-2741 min
Wagner LiveEpisode 82: Is Everyone An Entrepreneur Now?Being an entrepreneur isn't for everyone. It often takes years of hard work, long hours, and no recognition to become successful. A lot of entrepreneurs give up, or fail for other reasons, like running out of money. Statistics show that over 50% of all businesses fail after five years in the United States. Wágner dos Santos unpacks this topic with some valuable insight.
2021-07-2711 min
Wagner LiveEpisode 83: Consumer Engagement is the New MarketingIn this episode, Wágner dos Santos uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.
2021-07-2716 min
Wagner LiveEpisode 85: Youth Versus Experience in the WorkforceIn this episode, Wágner dos Santos talks about some of the differences between younger and older workers. Have you often wondered which is better or are you in one of the categories and looking for work?
2021-07-2714 min
Wagner LiveEpisode 81: The Biggest Social Media Marketing Mistake Businesses MakeIn this episode, Wágner dos Santos discusses the biggest mistake businesses are making with social media marketing and what they should be doing instead.
2021-07-2713 min
Wagner LiveEpisode 84: What Every Great CEO Must KnowIn this episode, Wágner dos Santos goes through his top 10 list of the things that every CEO or business owner must know in order to run a successful business and gain respect from their employees.
2021-07-2719 min
Wagner LiveEpisode 87: Five Steps Toward Launching a Successful StartupIn this episode, Wágner dos Santos shares five important steps to follow if you wish to launch a successful startup.
2021-07-2115 min
Wagner LiveEpisode 88: Your Marketing Needs a RebootIn this episode, Wágner dos Santos discusses how technology and evolved human communications are shaping the future of marketing.
2021-07-2120 min
Wagner LiveEpisode 89: Meet Your New Consumer - Generation ZIn this episode, Wágner dos Santos introduces the newest and most complex generation of consumers - Generation Z. Are you prepared to communicate and capture the attention of Gen Z? The more you know about them, the greater your chances of success.
2021-07-2014 min
Wagner LiveEpisode 93: Consumer Engagement is the New MarketingIn this episode, Wágner dos Santos uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.
2021-07-2016 min
Wagner LiveEpisode 2: Most Ad Agencies Don't Have a ClueIn this episode, Wágner dos Santos puts ad agencies in the hot seat in order to be held accountable for the level of service they provide to their clients and because businesses need to know how to select the right agency to suit their needs.
2021-07-2016 min
Wagner LiveWagner Live Episode 90: How Teens Prepare For Video ChatsIn this episode, Wágner dos Santos discusses how teens are priming and grooming in advance of their video chats with friends and what this means for business.
2021-07-1309 min
Wagner LiveS2 E111: The Resurgence of Virtual Office SpacesApproximately 30 years ago virtual office spaces made a splash through the US and around the world with flexible space suitable for startups and entrepreneurs on the move. Also known as executive suites, the first such office was launched back in 1962 but did not gain mass popularity then and was limited by the lack of technology yet to come. About 15 years ago, co-working spaces launched everywhere and become the new hip trend for startups and enterprise companies looking for a temporary space to launch new projects in different markets.Virtual office space is taking over the world...
2020-09-1046 min
Wagner LiveS2 E110: The Reshaping of a City's Economic Future Amidst The New NormalOrlando, Florida is not only where Wagner Live is located but it is also a growing market. It has been called one of North America's up-and-coming tech markets. In a recent study of the leading large, mid-size, and small metros throughout the country, Orlando ranked #9 out of 299 metros studied and #2 in the Southeast. The study evaluated such things as economic strength, prime workforces, year-over-year growth, and mid-term (5-Year) growth.In this episode, we discuss how a city that has been mostly associated with Walt Disney World, has been reshaping its identity and economic future. Despite previous plans for...
2020-08-3043 min
Wagner LiveEpisode 95: The Reality of Virtual OfficesIn this episode, Wágner discusses how offices have evolved from the traditional models to fully functional mobile offices and coworking spaces. What's the future of the office and should you even consider one?
2020-08-2619 minWagner LiveEpisode 98: Free Wi-Fi is Good For BusinessIn this episode, Wágner shares the value in businesses offering free Wi-Fi to their customers. Some of the benefits may not seem as obvious as one may think.
2020-08-2611 minWagner LiveEpisode 92: Hustle is a Dirty WordIn this episode, Wágner dos Santos discusses a word that has arguably taken on a new meaning over the last couple of years - hustle. Do you do the hustle or should you be a hustler? What does it all mean and should you even care?
2020-08-2610 minWagner LiveEpisode 99: You May Be Talking About Yourself Too MuchIn this episode, we discuss how brands often get stuck on the “me me me” syndrome and forget that it’s not all about them. In fact, very little of it should be.
2020-08-2616 minWagner LiveEpisode 94: Marketing Agencies Must Think Like ConsultantsIn this episode, Wágner dos Santos discusses how today's marketing and advertising agencies need to be part business consultants as well. What's the point of sending customers to your clients if they are not prepared to handle or keep them?
2020-08-2617 minWagner LiveEpisode 97: The Future of RetailIn this episode, Wágner dos Santos discusses how retail is evolving beyond brick and mortar and the rise of mobile shopping.
2020-08-2617 minWagner LiveEpisode 96: The Danger For Women in Creative JobsIn this episode, Wágner discusses how women in creative jobs are often victims of sexual harassment, sexism, demoralization, and sexual assault. The Harvey Weinstein scandal has reopened a very sad yet important dialogue regarding how women are victimized in the workplace by men. Wágner examines the problem as it specifically relates to the creative industry and what can be done to make it stop.
2020-08-2631 minWagner LiveEpisode 91: Why Some Businesses Succeed While Others FailThis episode reveals the reasons why some businesses succeed while others fail with expert commentary.
2020-08-2615 min
Wagner LiveS2 E109: The Future Outlook for Small Businesses in the New NormalThe new normal, which is a result of the pandemic's effect on the market and economic instability, didn't come with an instruction manual. Expert analysts and economists have been hesitant to commit to providing any forecasting data.How do small businesses survive these challenges and remain in operation and profitable in the long run?In this episode of Wagner Live, we have Thomas Sullivan discuss the current state of affairs for small businesses throughout the U.S. and how they have been managing despite mandated lockdowns and restrictions. Thomas is the Vice President of...
2020-08-2038 min
Wagner LiveS2 E108: Growing Your Business in a Virtual WorldLive video is not only an efficient way to hold virtual meetings, but it is also a great way to connect with your audience and ultimately market your business.Will live video and virtual meetings become the new normal for businesses? At a time when in-person meeting encounters pose a potential health risk, how can businesses leverage live video to grow their brand?In this episode of Wagner Live, we have Ross Brand talk about the rise of live video in 2020 and how to build your brand with video online. Ross is an author at Livestream...
2020-08-0658 min
Wagner LiveS2 E107: The Five Deadly Sins of Presenting Creative WorkDo you have the right skills to persuade people to say yes to whatever you’re selling?Great presentation of ideas is the ability to persuade someone to want to buy something you’re selling – this goes beyond just presenting.In this episode of Wagner Live, we have Kerry Feuerman talk about the power of presentation skills and what to avoid when presenting creative work. Kerry is the founder of Last Hurdle presentation skills workshops. He is a Creative Director and author of The Five Deadly Sins of Presenting Creative Work. Kerry's experience includes creati...
2019-01-1042 min
Wagner LiveS2 E106: How to Work With WomenHave you found yourself in an inappropriate conversation at the workplace that you don’t know how to handle? We live in a world where there’s no clear definition of what situation qualifies as sexual harassment in the workplace, which often leaves both men and women on the fence regarding this issue.In this episode of Wagner Live, we have Jennifer Crittenden join us to discuss how to work with women. Jennifer has been featured on CNBC Power Lunch and has been interviewed by Bloomberg Businessweek and several other media outlets. She is also the author of What...
2018-11-1542 min
Wagner LiveS2 E105: The Art of Client ServiceWhat makes great client service? Honing the craft of serving clients well is about keeping things basic to clients' needs and building sustainable partnerships with them. In this episode of Wagner Live, we have Robert Solomon, the author of the classic guide, The Art of Client Service, and the world's leading authority on how to improve creative work by forging and sustaining trust-based relationships with clients. Robert also runs Solomon Strategic, a firm he founded to provide marketing counsel to advertising agencies, client companies, and individual marketing professionals.Listen in to learn the power of having...
2018-11-151h 13
Wagner LiveS2 E104: Unleashing Your SuperpowerHow do you effectively persuade other people without manipulating them? Persuading people is convincing them to buy into your truth and want what you’re selling them as much as you want it. In this episode of Wagner Live, Jeff Tippett joins us to discuss what’s trending in business and marketing and how persuasive communications should not be mistaken for manipulation. Jeff is an active blogger and author. His first book, Pixels Are the New Ink: 3 Steps to Digital Domination in Your Industry, teaches thought leaders how to make money by sharing information online that’s already in their...
2018-11-0834 min
Wagner LiveS2 E103: Women in Tech and Social MediaWhat is the best platform to create video content for your business? How do you create great live video streams that are watchable afterward and that bring in ROI? In this episode of Wagner Live, we have String Nguyen, the producer of the award-winning Snapchat channel “Women in Tech”, who has amassed over 350 interviews with entrepreneurs and startup founders, like Gary Vaynerchuk, Holly Liu (Kabam), and Hugh Forrest (SXSW). For the last three years, she has been pioneering videos on social media and was recognized as a “Top Voice” on LinkedIn and nominated for 30 under 30 Forbes Asia.Lis...
2018-09-2741 min
Wagner LiveS2 E102: The Voice of Generation ZWhat does it take to achieve a lifetime’s worth of achievements before the age of 25? In this episode of Wagner Live, we are joined by Morissa Schwartz, owner of DrRissysWriting.com - a marketing and writing company, and GenZPublishing.org - a publishing company that has produced six Amazon bestsellers. Morissa broke a Guinness World Record for creating the World’s Longest Chain of Bracelets, has sung on MTV, speaks professionally about inspiring others through words and entrepreneurship, and was named the “Voice of Generation Z” by Community Magazine. She seeks to inspire others through words and a positive...
2018-09-1340 min
La Clinica RecordsNot So You X VINNY X WGNR - GRIMEY KING (Original Bass)So this friday we bring the heat with this extreme combination of styles, hoping you get crazy as we did when we heard this track.
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Free Download : https://click.dj/laclinicarecs/not-so-you-x-vinny-x-wgnr-grimey-king-original-bass
2018-08-1702 min
Wagner LiveS2 E101: The Evolution of Telecommunications in The Digital AgeA little over two decades ago, what telecommunication looks like today was not even a dream. The evolution of telecommunication has seen it blend with the internet to create an even bigger world of possibilities.In this episode of Wagner Live, we are joined by Michael Heinrich, the President of Joon, a national business communications company that delivers cloud-based solutions catered to the individual needs of small to enterprise-level businesses. He has more than 20 years of experience, a strong background, and expertise in telecommunication software products and service segments.Listen in to learn how telecommunication and messaging...
2018-08-0954 min
Wagner LiveS2 E100: Technology's Growing Impact on The Banking IndustryHave you thought of how technology is impacting the banking industry? Community banks are fast catching up to fulfill the digital needs of sophisticated banking customers. In this episode of Wagner Live, we are joined by Fernando Pena, Principal Analyst at Forrester and former SVP, Digital Marketing & Experience at Seacoast Bank. He brings over 20 years of experience in the banking, insurance, and investment industries. He focuses on monetizing and increasing growth within digital channels, deploying innovative marketing technology platforms, and improving the digital user experience. Listen in to learn why physical banks won’t go out of...
2018-07-1955 min
Wagner LiveS1 E90: How Marketing Can Benefit From Emerging TechHow will the internet of things revolutionize the marketing landscape in the next few years? The internet of things, according to Marketo, is the interconnectivity of our digital devices that provides endless opportunities to listen and respond to the needs of their customers with the right message at the right time and on the right device. In this episode of Wagner Live, we talk about how marketing is using the internet of things to customize individual customer experiences and services. Listen in to learn how technological and economic innovations will continue to improve marketing. What You’ll...
2017-12-0619 min
Wagner LiveS1 E89: Midweek UpdateAre you, as a marketer, tired of hearing about Millennials and how to market for them? Well, there’s a list of their top 100 favorite brands, so you might want to know what they’re doing right.In this episode of Wagner Live, we have our midweek update on what’s been happening in the world of advertising and marketing. Listen in to learn about Facebook and Snapchat’s struggles and what they’re dealing with as social advertisers. What You’ll Discover:[1:14] Millennial’s top 10 favorite brands, and you’ll be surprised by some of them.[6...
2017-11-0220 min
Wagner LiveS1 E88: Are You an Entrepreneur or a Small Business?What are you, an entrepreneur or a small business owner instead? What is the difference between being an entrepreneur and a small business owner?In this episode of Wagner Live, we discuss the difference between entrepreneurship and owning a small business. Listen in to learn why it takes passion and risk to become an entrepreneur, unlike small business owners who are more concerned about sustaining a living for themselves and their employees.What You’ll Discover:[0:53] The confusion on what entrepreneurship is and why it’s not being a small business owner.[2:55] What it mean...
2017-10-3013 min
Wagner LiveS1 E87: Brands Can Get Stuck on The "Me Me Me"Do you know that sometimes brands forget that it’s not about them? They get stuck on me me me syndrome and forget the story isn’t all about them. Brands that can harness listening and learning more about their audience will be more successful than those that don’t.In this episode of Wagner Live, we talk about the importance of brands learning more about their audience rather than talking too much about themselves. Listen in to learn the importance of understanding the three pillars of marketing; educate, inspire, and entertain and why have got anything to do wit...
2017-10-2918 min
Wagner LiveS1 E86: Most Ad Agencies Don't Have a ClueIn this episode, Wágner puts ad agencies in the hot seat in order to be held accountable for the level of service they provide to their clients and because businesses need to know how to select the right agency to suit their needs.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2717 min
Wagner LiveS1 E85: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2725 min
Wagner LiveS1 E84: Marketing's Shift Toward Content MarketingIn this episode, Wágner discusses how today’s and tomorrow’s marketing is trending toward content publishing becoming a major force in attracting consumers versus other forms of advertising and marketing.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2612 min
Wagner LiveS1 E83: The Amazon Effect's Influence on RetailIn this episode, Wágner addresses a growing shift from brick and mortar retail to e-commerce. With Sears, Macy's, JCPenney, and several other retailers closing hundreds of stores nationwide, it's clear that the "Amazon effect" has made a big impact. How will we shop in the future? Will all shopping be online? Wágner answers those questions and more.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2418 min
Wagner LiveS1 E82: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2316 min
Wagner LiveS1 E81: Harnessing New Tech When Marketing Your BusinessIn this episode, Wágner reviews the recent history of technology and innovations and tells you not to be afraid. Instead, he describes how they can be valuable to efficiency and productivity if you take the time to harness their potential.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2218 min
Wagner LiveS1 E80: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2113 min
Wagner LiveS1 E79: Best Practices in Client OnboardingIn this episode, Wágner offers his tips for effective client onboarding and describes their mutual benefits.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-2012 min
Wagner LiveS1 E78: Your Marketing Needs a RebootIn this episode, Wágner discusses how technology and evolved human communications is shaping the future of marketing.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1922 min
Wagner LiveS1 E77: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1818 min
Wagner LiveS1 E76: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1626 min
Wagner LiveS1 E75: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1628 min
Wagner LiveS1 E74: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1527 min
Wagner LiveS1 E73: Content Creator vs. Creator of ContentIn this episode, Wágner reveals the difference between content creators and being a creator of content.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1416 min
Wagner LiveS1 E72: The Value of an IdeaIn this episode, Wágner discusses the value of an idea in relation to its execution.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1319 min
Wagner LiveS1 E71: Is Your Online Privacy at Risk?In this episode, Wágner discusses the debate over online privacy and whether or not you should be concerned.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1223 min
Wagner LiveS1 E70: The Importance of a CRMIn this episode, Wágner discusses the value of customer relationship management (CRM) systems and why every business should have one.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1119 min
Wagner LiveS1 E69: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-1030 min
Wagner LiveS1 E68: Client PartnershipsIn this episode, Wágner discusses the importance and effectiveness of client partnerships along with six strategic measures to change how a client views you and your team's capabilities. References are made to a former Advertising Age article entitled Agencies: Stop Thinking Like a Vendor and Act Like a Partner and The Art of Client Service by Robert Solomon.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0918 min
Wagner LiveS1 E67: Beware of False TeachersIn this episode, Wágner blows the lid off of the fakes and imitators that pollute social media with teachings despite their lack of experience.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0827 min
Wagner LiveS1 E66: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0823 min
Wagner LiveS1 E65: The Future of Television AdvertisingIn this episode, Wágner discusses the evolution of the television, both in the physical sense and the content it displays.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0716 min
Wagner LiveS1 E64: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0517 min
Wagner LiveS1 E63: Midweek UpdateWágner covers what made the news during the week of October 3, 2016 with expert and frank commentary.Topics covered include:• Netflix• Ad Blocking• Facebook• Google• KFC and Yum! Brands• Snapchat• Pinterest• MTVBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0520 min
Wagner LiveS1 E62: Midweek UpdateWagner dos Santos, covers the latest news in business, marketing, advertising, and branding with expert commentary.Topics covered include:• Digital Advertising• Artificial Intelligence• Twitter• Facebook• SnapchatBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0430 min
Wagner LiveS1 E61: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Topics covered include:• Apple• Facebook• Google• Victoria’s Secret• Amazon• Pokémon Go• Samsung Note 7• Saatchi & SaatchiBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0320 min
Wagner LiveS2 E60: Working From Home Rocks!Wágner discusses the growing trend toward home-based and virtual businesses in addition to the benefits of employers offering telecommuting options for their employees.References made to: https://twa.link/wfhBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0227 min
Wagner LiveS1 E59: Why Some Businesses Succeed While Others FailAccording to Bloomberg, 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. A whopping 80% crash and burn.In this episode, Wágner, discusses the many pitfalls that businesses must avoid in order to succeed and what the most successful businesses have done to get them to where they are today with expert commentary.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0224 min
Wagner LiveS1 E58: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Topics covered include:• Pokémon Go• Artificial Intelligence• Snapchat• Spotify• Brexit’s impact on advertising• Dollar Shave Club• Slack• New ads for Gardasil, the vaccine for HPV• Facebook Messenger• Nike Women’s InstagramBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-10-0124 min
Wagner LiveS1 E57: The Future of RetailIn this episode, Wágner dos Santos discusses how retail is evolving beyond brick and mortar and the rise of mobile shopping.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-3013 min
Wagner LiveS1 E56: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Topics covered include:• 10 Media and Advertising Predictions That Didn’t Come True in 2016• Facebook• Twitter• Ad spending stats• Netflix• SnapchatBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2928 min
Wagner LiveS1 E55: Midweek UpdateThis episode, hosted by Wágner, covers the latest news in business, marketing, advertising, and branding with expert commentary.Topics covered include:• TV industry trends• Streaming video meets traditional media buying• Facebook• SnapchatBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2819 min
Wagner LiveS1 E54: Personal Branding TipsIn this episode, Wágner dos Santos discusses the effective use of personal branding with 5 key steps.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2618 min
Wagner LiveS1 E53: The Biggest Social Media Marketing MistakesWágner discusses the biggest mistake businesses are making with social media marketing and what they should be doing instead.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2514 min
Wagner LiveS1 E52: Wine Education Through a PodcastIn this episode, Wágner interviews Jenn Nelson, executive producer and co-host of the live-streaming show, Wine Antics LIVE on Thursdays at 9 pm EDT.In addition to being a passionate and certified wine lover, Jenn is also one of the organizers behind Ladies Go Live Virtual Live Summit 2017 on August 25th. — with Wine Antics and Jenn Nelson.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2459 min
Wagner LiveS1 E51: A Near-Death Experience Gives Life to a New BrandWágner interviews Andy Hnilo, CEO of Alitura. A near-death experience led Andy to develop a cutting-edge natural skincare line that is revitalizing the skincare market.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2343 min
Wagner LiveS1 E50: The Power of Listening to Your AudienceHave you noticed that the most interesting person/brand you want to talk to is usually a better listener than a talker? In this episode of Wagner Live, we talk about the power of listening to your audience and crafting your messaging to what is relevant to them. Listen in to learn why brands that harness listening are going to be more successful than those that don’t. What You’ll Discover:- Why it’s time to stop talking about yourself and instead listen. - Get to know your audience and listen...
2017-09-2204 min
Wagner LiveS1 E49: Free Wi-Fi is Good For BusinessIn this episode, Wágner shares the value of businesses offering free Wi-Fi to their customers. Some of the benefits may not seem as obvious as one may think.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2113 min
Wagner LiveS1 E48: Emerging Technology's Impact on RetailWith Sears, Macy's, JCPenney, and several other retailers closing hundreds of stores nationwide, it's clear that the "Amazon effect" has made a big impact. How will we shop in the future? Will all shopping be online? Wágner addresses a growing shift from brick-and-mortar retail to eCommerce by answering these questions and more.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-2019 min
Wagner LiveS1 E47: The Danger For Women in Creative JobsThe Harvey Weinstein scandal has reopened a very sad yet important dialogue regarding how women are victimized in the workplace by men. In this episode, Wágner discusses how women in creative jobs are often victims of sexual harassment, sexism, demoralization, and sexual assault and what can be done to make it stop.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1933 min
Wagner LiveS1 E46: The Reality of Virtual OfficesIn this episode, Wágner discusses how offices have evolved from traditional models to fully functional mobile offices and coworking spaces. What's the future of the office and should you even consider one?Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1822 min
Wagner LiveS1 E45: Ad Agencies Must Think Like ConsultantsWhat's the point of sending customers to your clients if they are not prepared to handle or keep them?In this episode, Wágner dos Santos discusses how today's marketing and advertising agencies need to be part business consultants as well.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1718 min
Wagner LiveS1 E44: The Growing Importance of Hispanic MarketingIn this episode, Wágner interviews a leading Hispanic communications expert, public speaker, and author, Hernan Tagliani. He is also the President of the Hispanic advertising agency, The Group Advertising. Hernan's latest book, The Hispanic Market for Corporate America: How to Make Your Brand Culturally Relevant, helps CEOs and marketing executives get the answers they need to develop a strong and successful multicultural strategy. You can purchase his book on Amazon.com.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1646 min
Wagner LiveS1 E43: Hustle is a Dirty WordDo you do the hustle or should you be a hustler? What does it all mean and should you even care?In this episode, Wágner discusses a word that has arguably taken on a new meaning over the last couple of years - hustle.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1512 min
Wagner LiveS1 E42: Five Steps Toward Launching a Successful StartupWágner dos Santos shares five important steps to follow if you wish to launch a successful startup.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1517 min
Wagner LiveS1 E41: How Teens Prepare For Video ChatsIn this episode, Wágner dos Santos discusses how teens are primping and grooming in advance of their video chats with friends and what this means for business.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1311 min
Wagner LiveS1 E40: Youth Versus ExperienceIn this episode, Wágner dos Santos talks about some of the differences between younger and older workers. Have you often wondered which is better or are you in one of the categories and looking for work?Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1117 min
Wagner LiveS1 E39: Create an Ally Through Consumer EngagementWágner uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-1018 min
Wagner LiveS1 E38: Midweek UpdateIn this episode, Wágner dos Santos comments on relevant news stories that have been trending between November 13-15, 2017.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-0928 min
Wagner LiveS1 E37: Midweek UpdateIn this episode, Wágner dos Santos comments on relevant news stories that have been trending between December 4-6, 2017.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-09-0829 min
Wagner LiveS1 E36: Stereotyping and Profiling in MarketingWágner dos Santos discusses how stereotyping and profiling can be used in marketing despite its negative association.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2514 min
Wagner LiveS1 E35: Midweek UpdateIn this episode, Wágner dos Santos comments on trending news on:• Netflix• CNN• Teen Vogue• Amazon• Apple• Snapchat• TwitterBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2420 min
Wagner LiveS1 E34: Midweek UpdateJoin ad agency maverick and your host, Wágner dos Santos, as he covers a number of trending topics in business, advertising, marketing, media, and technology.In this episode, Wágner dos Santos comments on trending news on:• Netflix• Google• Facebook• Apple• WalmartBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2328 min
Wagner LiveS1 E33: Midweek UpdateIn this episode, Wágner dos Santos comments on trending news on:• Roku• Amazon• GoogleBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2227 min
Wagner LiveS1 E32: Midweek UpdateIn this episode, Wágner dos Santos comments on trending news on:• Protesting Apple• Uber and Lyft investment interests• GoogleBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2123 min
Wagner LiveS1 E31: Midweek UpdateThis episode is a midweek check-in on what’s recently made the news in business, marketing, advertising, and branding, with expert and frank commentary.Topics covered include:• Google diversity issue• Facebook accused of "brain hacking"• Oracle solves a major advertising challenge• Walmart makes you cryBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-2005 min
Wagner LiveS1 E30: Midweek UpdateThis episode is a midweek check in on what’s recently made the news in business, marketing, advertising, and branding, with expert and frank commentary.Topics covered include:• Instagram Stories• BBCBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-1915 min
Wagner LiveS1 E29: Midweek UpdateThis episode is a midweek check-in on what’s recently made the news in business, marketing, advertising, and branding, with expert and frank commentary.Topics covered include:• Coca-Cola• NielsonBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-1818 min
Wagner LiveS1 E28: Midweek UpdateThis episode is a midweek check in on what’s recently made the news in business, marketing, advertising, and branding, with expert and frank commentary.Topics covered include:• Snapchat• Netflix…Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-1720 min
Wagner LiveS1 E27: Order Taker or Order Maker?In this episode, Wágner discusses the benefits and value of being a problem solver, rather than an order taker or salesperson.Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-1619 min
Wagner LiveS1 E26: Midweek UpdateThis episode is a midweek check-in on what’s recently made the news in business, marketing, advertising, and branding, with expert and frank commentary.Topics covered include:• Casey Neistat• iPhone 8 rumors• Google• Snap, Inc. IPO• Amazon• NetflixBecome a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.
2017-08-1527 min
EDM is lifeWGNR - Tokyo Sunset (Original Mix)WGNR - WGNR - Tokyo Sunset - Ancestral Army Records. We proudly present our new talent! WGNR is a young producer from Costa Rica and he is going to show you how good are the producers over there! This new release is called 'Tokyo Sunset' it's an amazing progressive house and we know you will love it! Stay tuned and expect more music from WGNR and also from us!
2016-03-0905 min