Shows
Follow Up GeniusWhat Zillow’s Recent 2020 Announcement Means For YouIn this episode, Wesley and Stephen talk about Zillow’s recent announcement that they have become a full-fledged broker.They explain how it is that we got to this point. The reason is that our industry professionals have failed.We did this to ourselves by not calling customers back. However, there is a silver lining to all of this. In order to combat Zillow, agents need to become community experts. Their benefit is that they have personal brands and have the time to put into community efforts.Therefore, Wesley and Stephen say to bu...2022-01-0428 minFollow Up GeniusWho Doesn't Use a CRM and Doesn't Feel the Need for One?The debate on using or not using a CRM (customer relationship manager) can be a hot topic and the fact is most real estate agents and businesses do not use CRMs, or databases of any type to track their leads, vendors, or clients/customers.But can using a CRM really make a difference? Does it really even matter, and is it worth the extra expense? In this episode, Wesley tackles this debate with some ideas that might make you re-think your position on this topic. The results could be life-changing!2020-06-1234 minFollow Up GeniusWhat to Say When You Follow Up - Scripts, Tips & Tricks!Are you using scripts for your follow up calls, emails, or texts? Or worse, not using scripts at all, and simply winging it?In this episode, Wesley talks about how to make more effective follow-up calls with a little creativity and how creating a script can create more consistent results.Plus he'll share some key tips and tricks you could use to stand out from the others when calling your new leads and prospects, to get them to want to actually talk to you, respond to your e-mails, texts, or voicemails.2020-06-0521 minFollow Up GeniusThe 6 Biggest Lessons I Learned About Business and Follow Up During COVID-19In this episode, I'm going to share 6 of the biggest lessons I've learned so far from the COVID-19 pandemic, in both entrepreneurship and follow up.When this thing first hit, I kinda freaked out a bit. So the first thing I had to do was get my mind right.How I did this might actually surprise you, but it was so important to move on.I'll share that along with what mistakes to avoid when communicating with clients and customers, as well as the most important thing you could do to get back...2020-05-0730 minFollow Up GeniusWhich Leads Sources You Should Be Using (and Which Ones Suck?)Something I've seen a lot of is people complaining about lead sources."These leads suck!""Are Zillow leads any good?""I never sold one deal off these leads""I've wasted thousands and never got a single deal"What I see is that most of the responses seem to say they are all terrible, YET there are thousands of agents doing a whole TON of deals through these lead sources.Why is that? What are these agents missing? Have you had similar experiences?In t...2020-04-3029 minFollow Up GeniusWhat to Do When Your Friends and Family Didn't Refer or Use You to Buy or SellHave you ever been hurt by a friend or family member not referring or using you to buy or sell a home? Why does this happen and what do you do when it does?The reasons we've found this happens will surprise you! This week on the Follow Up Genius show, we'll be talking about why this happens, what you can do about it and if it is even a good idea to work with family and friends anyway.2020-04-0324 minFollow Up GeniusHow Your Lack of Accountability Can be Killing Your ProductivityAccountability plays a major role in getting us to move forward and creating habits that will benefit us in all areas of your life, and it all starts with a certain set of questions you need to ask yourself.This week we'll be sitting down with our guest Greg Santos, who will get you asking yourself some questions so you can start making REAL progress and create long-lasting results in your life, business, and overall lifestyle!2020-04-0330 minFollow Up GeniusHow to Use Coffee Meetings with Past Clients & SOI to Double Your Business!Real Estate is a relationship business, and believe it or not, a magazine in the mail or an e-mail doesn't have the same impact on your relationship as a one-on-one meeting.Reconnecting with clients in a way that will make an impact and keep you top of mind isn't an easy game, but what if I told you this was an approach top producers (yes people probably much busier than you) use to keep past clients and those within their sphere to continue to refer and do business with them year after year?In fact...2020-04-0323 minFollow Up GeniusHow Real Estate Agents Can Respond to Corona Virus (COVID-19) and Still Sell HomesI've spoken to several agents who are wondering how to respond to the current Corona Virus pandemic and ensure they not only survive today but can thrive when it's all over.In this episode, we'll share some key insights, to keep a cool head during this challenging time, as well as strategies you can use to respond and prepare for the upcoming weeks and months, putting yourself in the best position for a strong finish to your year.2020-04-0332 minFollow Up GeniusWhy Ads Seem to Follow You Around on the InternetTop producers have been doing this to stay ahead of the competition for over 10 years, but it's a well-kept secret they don't want you to know about.Have you ever been shopping for something online, then later, you started to see ads for that thing following you around?Have you ever wondered how they do that??? What if you could use ads like that to stay in front of your prospects, contacts, family, friends, past clients when they are using Facebook, Google, Pinterest, YouTube, or Instagram?That would be pretty cool r...2020-01-1524 minFollow Up GeniusHow this agent went from 55 to 123 transactions in less than a year using this strategy!Do you like money...? Well then stop throwing it away! I see it all the time, a huge majority of agents pay for leads on big lead sources like Zillow, Facebook, and Trulia that can cost thousands of dollars. The worst part is that almost 80% those of agents aren't closing enough (if any) transactions from it! Converting these leads is easier than you think, but one of the problems most agents have is that they don't know how to separate buyers from people who are just browsing around. We sat down spoke with one agent...2019-12-2031 minFollow Up GeniusThe Biggest Mistake Agents Make When Sending Holiday E-mail and Text CampaignsIf you're like most agents you probably plan on sending out an email this time of year to wish everyone in your database a "Merry Christmas," or a "Happy New Year."The perfect holiday campaign does exist, but there's a correct way to pull it off, and up until now, you might be making this HUGE mistake when sending your Holiday e-mail and text campaigns.In this episode, we'll be sharing how to avoid making that HUGE mistake along with our best tips and tricks to create a holiday campaign that actually works!2019-12-0634 minFollow Up GeniusOrganizing, Categorizing and Tagging your Contacts for Maximum Profits!Join us in this week’s episode where we teach you the best practices when it comes to data organization to maximize your productivity and get more appointments! In this weeks episode we’ll also cover:-The importance of data and how it has changed over the years for real estate agents today.-How to get started if you don't already have a CRM you are using.-The full breakdown on how to segment your contacts using categories and tags for maximum efficiency.-Modern tactics that you should be using...2019-11-1924 minFollow Up GeniusBring Dead Leads Back to Life2019-11-1230 min
Follow Up GeniusHow this New Agent Used a Clever One-Liner E-mail to Get AppointmentsI had an amazing conversation with a new agent who had been struggling getting people to call her back and reply to her e-mails when she followed up with them.She discovered this really simple and clever "one-liner" that finally got replies!Do you wonder what to say and how to say it, when it comes to following up with your past clients and SOI?In this episode, we'll be talking with a new agent who had been struggling getting people to call her back and reply to her e-mails when she followed...2019-10-2427 min