Shows
Business of BeveragesBizBevPod Book Club - Chapter TwoSend us a textIn this episode you'll learn which beverage books should be next on your reading list, if you have already finished the books we recommended in our first Book Club!Following a very well recieved Book Club episode a while back, we return with teh second chapter in what will definitely become a regular feature for us. Once again, Foxy and Will are joined by the drinks polymath, Judith Boyle, to review and recommend beverage books that we have found inspiring. Here's a link to the books d...2025-03-1728 min
Business of BeveragesBizBevPod Book Club - Chapter OneSend us a textIn this episode you'll learn which beverage books should be next on your reading list.In the first of what we hope will be a regular feature, Foxy and Will are joined by the drinks polymath, Judith Boyle, to review and recommend beverage books that we have found inspiring. Here's a link to the books discussed:Tasting Beer - Randy MosherMcCarthy's Bar: A Journey of Discovery In Ireland by Pete McCarthy | GoodreadsWhat I Know About Running Coffee Shops b...2025-03-0330 min
Business of BeveragesWho are you without your history? Eibhlin Colgan from Guinness & Carol Quinn from Jameson on the importance of the past, to the future.Send us a textIn this episode you'll learn how brands like Jameson and Guinness invest in their future by entrusting their past to Archivists. It's exceptionally rare to get Diageo and Pernod Ricard to agree on anything (!) but the importance of brand archives is central to both Guinness and Irish Distillers. Eibhlin Colgan and Carol Quinn sat down in the Connoisseur Bar in the Guinness Storehouse to explain that a corporate archive is central to preserving and enhancing brand value. Archives can do so much, from providing insights for current marketing campaigns to informing...2024-12-0259 min
Business of BeveragesThe end of the beginning - Will Keating and Padraig Fox invite listeners to contribute to the next phase of BizBevPodSend us a textIn this episode you'll learn why Will & Foxy are pressing pause on producing new podcast episodes for the moment.63 episodes is an odd number of episodes to have in our first season of BizBevPod but it just turned out that was because we had so much success so quickly that we didn't take our planned first season break, we just kept going, delivering brilliant insights from fantastic guests from all around the world.However, now's the right time for us to take a breath and plan out the...2023-09-1217 min
Business of BeveragesFrom Duck Shit Tea to ChatGPT - How the Beer market in China is evolving rapidly with Neil PlayfootSend us a textIn this episode you'll learn how the beer market in China is developing at a rapid pace, with evolving drinking culture, local recipe inspiration (Duck Shit Tea is a real thing!) and increased connectivity with the rest of the brewing world.Neil Playfoot of Asian Beer Network is our guide as he introduces us to the dynamics of the largest volume market for beer in the world where even in the last 13 years, changes in consumption and production habits have been profound. Having worked in England, France, Bermuda, Armenia and as...2023-02-2059 min
Business of BeveragesFancy a Cheeky Drink?Send us a textIn this episode you'll learn how one distilling start up is doing everything different and yet their story is eerily familiar. We get to the bottom of things!Will and Foxy talk to Miika Salmi Lipiäinen one of the 5 brave co-founders of Kyrö Distillery Company who's naked ambition has seen them go from a sauna drinkers to serious distillers. Their rye based spirits from Nothern Finland have made quite the impression on markets around the world and, whilst their story is typical of so many craft brewers/distillers, the way th...2023-01-2355 min
Business of BeveragesA Shot Of... (our short silly quiz!)Send us a textWhich drink "saved more Englishmen than all the doctors in the Empire"? Which drink comes in "Ice Pop" flavour?As you'll hopefully have gathered by now, the Business of Beverages brings you drinks industry insights with makers, marketers and mischief every fortnight. However we thought that we would dial up the mischief with a short quiz/game played between Will and Foxy every other week (between the "serious" episodes).A Shot Of... sees each of our hosts take turns trying to guess which beverage is being described in cryptic...2023-01-1610 min
Business of BeveragesWhat's Wrong With Wine? - Steve Rannekleiv helps us to see the bright side for a category that struggles with innovationSend us a textIn this episode you'll learn how a host of passionate and well informed experts battle Will's suspicion of Wine to convince him that there's innovation, excitement and, ultimately, hope for the category.Will is a self confessed "wine sceptic", frustrated by his perception of the industry's slavish devotion to tradition and glacial pace of innovation. However, it's a new year so Will has resolved to educate himself in the company of some of the best Wine experts on the planet."Irish Wine writer of the Year™" Susan Boyle returns to...2023-01-0959 min
Business of BeveragesA Shot Of... (our short silly quiz!)Send us a textWhich drink has worked with Andy Warhol and Björk on artwork for their labels? Which cocktail is named after a South American flower?As you'll hopefully have gathered by now, the Business of Beverages brings you drinks industry insights with makers, marketers and mischief every fortnight. However we thought that we would dial up the mischief with a short quiz/game played between Will and Foxy every other week (between the "serious" episodes).A Shot Of... sees each of our hosts take turns trying to guess which beverage i...2023-01-0210 min
Business of BeveragesA Shot Of... (our short silly quiz!)Send us a textWhich drink was discovered by accident in Germany? Which beverage was Mark Twain so enamored with when he first discovered it that he drank it before breakfast, dinner and bed?As you'll hopefully have gathered by now, the Business of Beverages brings you drinks industry insights with makers, marketers and mischief every fortnight. However we thought that we would dial up the mischief with a short quiz/game played between Will and Foxy every other week (between the "serious" episodes).A Shot Of... sees each of our hosts take...2022-12-1909 min
Business of BeveragesSuperGrasse - How Steve Grasse's mystical approach to brand marketing created Hendrick's Gin & Sailor Jerry's RumSend us a textIn this episode you'll learn why the most celebrated drinks marketeer alive believes that you have to get mystical when creating brands, cultivating curiosity and captivating consumers. Steve Grasse is the man who famously pitched the concepts for Hendrick's Gin and Sailor Jerry's rum in the same day. Steve is a marketing agency chief, distillery owner and author, together with Aaron Goldfarb, of the new book, Brand Mysticism. Together they explain how they have captured Steve's unique approach to booze marketing and how to take the lessons from his success to...2022-12-1257 min